# EX.CO Reviews **Vendor:** EX.CO **Category:** [Content Creation Software](https://www.g2.com/categories/content-creation) **Average Rating:** 4.3/5.0 **Total Reviews:** 25 ## About EX.CO EX.CO is the smarter video technology company harnessing the power of machine learning to maximize revenue across every screen—web, mobile apps, CTV, and DOOH. As a trusted partner to leading media organizations worldwide—including Advance Local, Hearst Newspapers, Motorsport Network, The Arena Group, and Ziff Davis—EX.CO sets the standard for video monetization with its online video platform and AI-driven yield engine, built for growth, control, and transparency. Since 2012, EX.CO has been shaping the future of video. Headquartered in New York City with a global team, the company is proudly backed by The Walt Disney Company, Saban Ventures, Viola Group, 83North, and others. ## EX.CO Pros & Cons **What users like:** - Users commend the **outstanding customer support** of EX.CO, highlighting their responsiveness and proactive assistance during implementation. (9 reviews) - Users commend EX.CO for their **exceptional customer satisfaction** , highlighting responsive support and effective video monetization strategies. (7 reviews) - Users highlight the **immediate revenue impact** and outstanding customer service provided by EX.CO, enhancing overall business growth. (6 reviews) - Users value the **flexibility and monetization support** of EX.CO, enhancing video deployment and customer interactions effectively. (5 reviews) - Users commend the **ease of use** of EX.CO, noting quick setup and seamless integration enhances their experience. (4 reviews) - Easy Setup (3 reviews) - Efficiency (3 reviews) - Reliability (3 reviews) - Users value the **exceptional support and tailored solutions** from EX.CO, enhancing their video experience and revenue generation. (3 reviews) - Setup Ease (3 reviews) **What users dislike:** - Users feel the **dashboard issues** limit their ability to effectively analyze video performance and engagement metrics. (2 reviews) - Users note the **analytics limitations** in EX.CO's dashboard, hindering deeper insights into performance metrics. (1 reviews) - Users find the **cost limitations** of EX.CO challenging, particularly in accessing tailored, hyper-local content. (1 reviews) - Users note a **short learning curve** with EX.CO, but appreciate the supportive team aiding in the transition. (1 reviews) - Users feel the **limited geographic data** restricts access to relevant syndicated content for their specific needs. (1 reviews) - Users find the **limited options for syndicated content** a significant drawback, particularly for hyper-local needs. (1 reviews) - Poor Interface Design (1 reviews) - Users find the **reporting limitations** of EX.CO frustrating, especially regarding the lack of tailored syndicated content. (1 reviews) - Usability Issues (1 reviews) - Video Management (1 reviews) ## EX.CO Reviews ### 1. Exceptional Support and Strategic Vision Elevate Our Experience **Rating:** 4.5/5.0 stars **Reviewed by:** Mike I. | SVP, Programmatic Strategy, Enterprise (> 1000 emp.) **Reviewed Date:** December 18, 2025 **What do you like best about EX.CO?** What we appreciate most about EX.CO is the opportunity to access truly outstanding customer service teams. They're truly best in class. Our organization is quite complex, with numerous cross-functional needs that often conflict. EX.CO consistently offers valuable thought leadership and a clear strategic vision, which helps us deliver an exceptional user experience and drive increased monetization. The team often feels like an extension of our own. **What do you dislike about EX.CO?** Honestly, there isn’t much that we dislike. EX.CO has become one of our most strategic partners and has really embraced our vision. The only challenge that comes to mind is ensuring we maintain a good balance among all our needs and receive the right level of pushback to encourage critical thinking. But this is not an issue. We both move fast. We just sometimes might move faster than realistic. **What problems is EX.CO solving and how is that benefiting you?** EX.CO has been instrumental in supporting our video monetization efforts, making sure that the appropriate addressable and contextual signals are integrated through our first-party solutions. They also encourage us to think critically about the future of video. As one of our most strategic partners, they are actively collaborating with us toward a shared vision for News. ### 2. Seamless Video Monetisation with Excellent Support **Rating:** 5.0/5.0 stars **Reviewed by:** Petra C. | Programmatic Analyst, Mid-Market (51-1000 emp.) **Reviewed Date:** February 04, 2026 **What do you like best about EX.CO?** What we like most about EX.CO is the flexibility of the video player combined with strong monetisation support. The player integrates smoothly across our sites, offers a solid user experience, and gives us good control over how and where video is deployed. From a commercial perspective, the SSP integration has been straightforward and has helped unlock incremental video revenue without adding operational complexity. Customer service has also been immaculate, the team has been responsive, proactive, and very easy to work with throughout the implementation. **What do you dislike about EX.CO?** At this stage, there’s nothing significant we dislike. As with any new implementation, there’s always a short learning curve when optimising placements and demand, but the EX.CO team has been very supportive in helping us work through this. Overall, any minor challenges have been operational rather than product-related. **What problems is EX.CO solving and how is that benefiting you?** EX.CO is helping us solve the challenge of scaling video monetisation without adding operational or UX complexity. The implementation was simple, and we were supported every step of the way, which made rollout across our sites very straightforward. This has allowed us to deploy video consistently, access incremental video demand through the SSP, and maintain control over placements and user experience, ultimately unlocking additional revenue with minimal operational overhead. ### 3. Outstanding Flexibility and Support for Publishers **Rating:** 5.0/5.0 stars **Reviewed by:** Grant W. | VP, Ad Technology and Programmatic Revenue, Mid-Market (51-1000 emp.) **Reviewed Date:** December 18, 2025 **What do you like best about EX.CO?** Ex.co is a dynamic OVP platform that offers publishers like myself considerable flexibility to customize both the end user experience and the revenue-generating features. The client support we receive is truly outstanding—among the best we have experienced from any partner. **What do you dislike about EX.CO?** The only significant drawback we've encountered concerns the availability of syndicated content tailored to our needs, which, admittedly, are quite hyper-local. This has been the main limitation in our experience. **What problems is EX.CO solving and how is that benefiting you?** Ex.co offered us an out-of-the-box solution that enabled us to start publishing video content at scale to our audience and begin generating revenue from day one. This brought a fresh storytelling format to our newsrooms and opened up new revenue streams for the company. Since we launched with Ex.co, our video business has grown significantly, and they have supported us throughout the entire process. ### 4. Boosted RPMs and Exceptional Client Support **Rating:** 5.0/5.0 stars **Reviewed by:** Andrea M. | VP, Programmatic Operations, Small-Business (50 or fewer emp.) **Reviewed Date:** December 22, 2025 **What do you like best about EX.CO?** The EX.CO video solution has helped boost RPMs for one of our largest websites. The dedicated and tailored support has been essential in creating a customized video experience that works well on our sites while maintaining a positive user experience. After testing with other companies in the industry, we've found that EX.CO's support and technology truly stand out as exceptional. **What do you dislike about EX.CO?** Nothing comes to mind. The implementation was smooth and any issues or questions, both during and post-implementation, are always swiftly addressed. **What problems is EX.CO solving and how is that benefiting you?** EX.CO enabled us to deliver a positive video experience for our site visitors, and the demand for video ads has contributed to an increase in our overall site RPMs. The EX.CO team supported us throughout the entire process, ensuring we had a tailored video experience on both desktop and mobile platforms. ### 5. Ex.co’s Flexible Partnership Boosted Engagement and Monetization **Rating:** 4.0/5.0 stars **Reviewed by:** Dwight W. | Senior Director Commerical Product development, Mid-Market (51-1000 emp.) **Reviewed Date:** January 23, 2026 **What do you like best about EX.CO?** The dexterity Ex.co provides in our partnership has helped us elevate engagement with our traditional content and improve our monetization per pageview. We’ve brought several requests to the team that truly push the platform’s capabilities, and with each one, our partnership has only grown stronger. Our team is full of “what ifs,” and the team at Ex.co has been consistently patient and collaborative as we work through them and move toward solutions. The set up and the platform are also easier to use than our CMS's video player for our dev and visuals team. And at every step of the way, we've grown more collaborative with our CSM team. **What do you dislike about EX.CO?** The team has historically gone to market with the premise that they’re only there to help increase monetization, which ultimately sells their capabilities short. As we move toward modernizing our content and how we report on our market for our audience, their video player has played a central role in helping us grow our audience engagement. The dashboard for video performance is also something that could be upgraded to be more on par with the way we can dive into revenue and ad performance metrics. **What problems is EX.CO solving and how is that benefiting you?** We had two main objectives for increasing our efforts with video as a platform: to increase engagement and to raise our average revenue per pageview. When we completed our end-of-year review, we were amazed by the impact we were able to achieve on both goals. The revenue lift was basically just drawing up some revenue forecasting based on metrics - it was pretty simple to model. We just had to execute the plan. The engagement lift we enjoyed was less within our control for forecasting. The fact that we were able to increase revenue per pageivew and engagement by as much as we did was directly linked to our partnership with our team at Ex.co. ### 6. Top-Tier Video Monetization with EX.CO **Rating:** 5.0/5.0 stars **Reviewed by:** Haley S. | Director, AdOps **Reviewed Date:** December 19, 2025 **What do you like best about EX.CO?** I appreciate EX.CO's video player technology, customer service, and monetization capabilities. Their video customization has been a key element, as they've managed to handle various requests from our publishers with different needs efficiently. EX.CO has acted like a team member, making optimization recommendations and changes on our behalf. The initial setup was simple, and any questions were easily handled by our account manager. EX.CO is my top recommendation, especially after they proved their worth and came out on top during our test against another leading player. **What do you dislike about EX.CO?** n/a **What problems is EX.CO solving and how is that benefiting you?** EX.CO provides a full video monetization suite. They excel in video player technology, video monetization, and they offering exceptional customer service. Their ability to consistently provide suggestions and optimizations makes their team jump from an A to an A+ . Their customization capabilities met all our publisher needs promptly, acting more like a team member than a partner. ### 7. Sr. Director, Partner and Yield Management **Rating:** 4.0/5.0 stars **Reviewed by:** Megan H. | Sr. Director, Partner & Yield Management, Mid-Market (51-1000 emp.) **Reviewed Date:** December 19, 2025 **What do you like best about EX.CO?** EX.CO tailors their approach and solutions to our needs. The entire account management team and all those that support our account are always willing to jump on any issues or are proactive about suggesting opportunities for incremental revenue. **What do you dislike about EX.CO?** We would love to see more videos in their content library especially around sports. **What problems is EX.CO solving and how is that benefiting you?** EX.CO helps drive incremental video revenue. We were able to utilize their content library or auto generated video content to offer video inventory on websites where we do not have originally created video content. ### 8. Immediate Revenue Impact with Quick Setup **Rating:** 4.5/5.0 stars **Reviewed by:** Will F. | President & Chief Commercial Officer **Reviewed Date:** January 05, 2026 **What do you like best about EX.CO?** We really valued the ease of getting live with EX.CO and the immediate impact it had on revenue. The attention to detail from our customer service team has been terrific. Additionally, the initial setup was very easy, and we were up and running within weeks. We also integrate many existing SSP partnerships into their player seamlessly. **What do you dislike about EX.CO?** n/a **What problems is EX.CO solving and how is that benefiting you?** EX.CO helps by diversifying revenue streams and opening up new revenue opportunities. We liked the ease of getting live and the immediate impact on revenue it provides. ### 9. Outstanding Customer Service and an Excellent Platform **Rating:** 5.0/5.0 stars **Reviewed by:** Umair M. | Head of Programmatic, Mid-Market (51-1000 emp.) **Reviewed Date:** January 08, 2026 **What do you like best about EX.CO?** I appreciate both the customer service and the platform. **What do you dislike about EX.CO?** I don't have any major dislikes, but I do think the main dashboard of the UI could be improved. **What problems is EX.CO solving and how is that benefiting you?** EX.CO resolved our monetization challenges and made it much easier to deliver content smoothly. ### 10. Outstanding Customer Service and Business-Focused Solutions **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Online Media | Enterprise (> 1000 emp.) **Reviewed Date:** December 17, 2025 **What do you like best about EX.CO?** Great customer service, great responsiveness to building product needs for business **What do you dislike about EX.CO?** More turnkey activations for widely-used programmatic partners (ID solutions, reporting) would help speed up use of platform **What problems is EX.CO solving and how is that benefiting you?** Helps make video monetization easy and turnkey ### 11. Very easy to use and edit platform, Friendly and productive **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Non-Profit Organization Management | Small-Business (50 or fewer emp.) **Reviewed Date:** August 04, 2020 **What do you like best about EX.CO?** I especially like the editing options, the final visibility of the platform and the excellent service we received **What do you dislike about EX.CO?** Everything was great. there is nothing we didn't like **What problems is EX.CO solving and how is that benefiting you?** The platform provided us with different exposure to our audience and allowed us to give them another cool way to adopt animals ### 12. In a few small steps you get added value for your content **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Primary/Secondary Education | Small-Business (50 or fewer emp.) **Reviewed Date:** August 05, 2020 **What do you like best about EX.CO?** The ease and pleasantness of the interface and the variety of options **What do you dislike about EX.CO?** The cost and the fact that each time a component is added and it is only premium **What problems is EX.CO solving and how is that benefiting you?** High visibility content development. In a varied and different way and integration is integrated within each platform ### 13. very good experience with ex-co platform **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.) **Reviewed Date:** July 19, 2020 **What do you like best about EX.CO?** Excellent features for engagement like polls, flip cards and more **What do you dislike about EX.CO?** Currently, there is nothing I dislike at ex-co **What problems is EX.CO solving and how is that benefiting you?** Motivation for engagement, learning about readers' preferences ### 14. Open network for people who take fun seriously **Rating:** 3.5/5.0 stars **Reviewed by:** Sahil T. | Senior Integration Consultant, Enterprise (> 1000 emp.) **Reviewed Date:** June 22, 2019 **What do you like best about EX.CO?** Playbuzz is here to help get rid of some rel boredom. Hundreds of new quizzes, trivia, polls, lists and other fun stuff created by our users every day. You can spend a few minutes of fun, share results with friends and if you’re up for it- create some of your own. Interesting trivia and polls boost your knowledge long with some real fun.Search for items by keywords or browse favorite categories **What do you dislike about EX.CO?** Sometimes the apps is really slow and hangs . Frequent updates should be released for the stabiity and bug fixes **Recommendations to others considering EX.CO:** try creating your content or quiz on this and this will be 10x more fun **What problems is EX.CO solving and how is that benefiting you?** As the quiz are updated by users i found answers incorrect at 1 or 2 places. Benefits are huge as they really boost up your knowledge.Personality quizzes like Which career should you choose? Are you ready to have children are real add ons ### 15. A new way to make your knowledge interesting and entertaining! **Rating:** 4.0/5.0 stars **Reviewed by:** Alex G. | 911 Telecommunicator, Mid-Market (51-1000 emp.) **Reviewed Date:** June 24, 2019 **What do you like best about EX.CO?** I love that you can tell a story through this! I am a list oriented person and now I can put information together this way. **What do you dislike about EX.CO?** I wish a tutorial popped up sooner - an orientation to the site. **Recommendations to others considering EX.CO:** Yes! It will be useful to people who I know personally and professionally. **What problems is EX.CO solving and how is that benefiting you?** Organization information is great. It makes content look flashy! What a great way to make your knowledge appear in an entertaining way! It gets people's attention. ### 16. Easy way to interact with customers **Rating:** 4.5/5.0 stars **Reviewed by:** Tom B. | Pro Shop Employee, Food & Beverages, Small-Business (50 or fewer emp.) **Reviewed Date:** June 24, 2019 **What do you like best about EX.CO?** Easy to set up and use for interaction with possible customers. Creates a wider net to interact and inform. **What do you dislike about EX.CO?** lack of depth but is understandable considering the software limitations. overaall very good with what is available. Some features missing that i would like to see but considering how it can be implemented it is worth using **Recommendations to others considering EX.CO:** Defintely look at the depth of use you are looking to do **What problems is EX.CO solving and how is that benefiting you?** It has helped to reach a wider audience and create more interactive materials. Has created a better roi within marketing the company ### 17. Great platform for content **Rating:** 4.0/5.0 stars **Reviewed by:** Matt H. | Co-owner, Small-Business (50 or fewer emp.) **Reviewed Date:** May 25, 2019 **What do you like best about EX.CO?** The variety of content creation tools available is wonderful! I love how easy they make it, the guidance they provide within the product, as well as the availability of stock photos through getty images. **What do you dislike about EX.CO?** Lead collection is cumbersome or non-existent. Would love to be able to collect email addresses from quizzes specifically. **Recommendations to others considering EX.CO:** If you need to create compelling content, use it! **What problems is EX.CO solving and how is that benefiting you?** Article writing, bloggers posting, quiz creation ### 18. Good tool, although in a very crowded sector **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** June 12, 2019 **What do you like best about EX.CO?** Very good tool due to the number of users and the customization that can be given to surveys and presentations. **What do you dislike about EX.CO?** I don't dislike the tool, but there are many other tools on the market with which you can do exactly the same work. The aesthetics cannot be used in some contexts. **Recommendations to others considering EX.CO:** Try the tool, it's interesting to get to know it. It might suit the type of publications made in your company; in my case, it wasn't the ideal tool, so we ended up using another one (we still use it intermittently). **What problems is EX.CO solving and how is that benefiting you?** It allows for very interesting customization, and they can also be shared on multiple networks. It has a good capacity to create a large number of posts. ### 19. A great tool to create interactive and eye-catching content for free **Rating:** 5.0/5.0 stars **Reviewed by:** José Ramón P. | Aircraft Dispatcher - Strategic Coordination Center, Small-Business (50 or fewer emp.) **Reviewed Date:** January 31, 2019 **What do you like best about EX.CO?** The main advantage of using Playbuzz is having the ability to check and edit your content from any platform and device imaginable. No complications. **What do you dislike about EX.CO?** I would say that there are some tiny problems with the way the contents is shown on mobile displays, but I'm pretty sure it can be fixed changing your Playbuzz settings. **What problems is EX.CO solving and how is that benefiting you?** We are now about to continue the creation of interactive and eye-catching content for culture and science divulging, for no charge and easy as cake. ### 20. Interactive **Rating:** 3.0/5.0 stars **Reviewed by:** Melvin R. | Engineer, Mid-Market (51-1000 emp.) **Reviewed Date:** June 19, 2019 **What do you like best about EX.CO?** A great way for people to discover your content and engage with you as an author or artist. **What do you dislike about EX.CO?** It's a new way of consuming content that really hasn't caught on yet. **What problems is EX.CO solving and how is that benefiting you?** Solving the problem of getting users not only to look at content but also engage with it. ### 21. Great! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** June 12, 2019 **What do you like best about EX.CO?** This is one of the best tool to storytelling! It makes it so easy to use, there's a broad selection of contents you can create. And also, it is so easy to edit and correct the mistakes you might have done. **What do you dislike about EX.CO?** Honestly, there's nothing to complain about Playbuzz. **What problems is EX.CO solving and how is that benefiting you?** I use it to create quizzes and article a little bit more fun so I get I higher engagement with my readers. There is no complications in using it. One of the best tools I use! ### 22. Solid good, neutral but great **Rating:** 4.0/5.0 stars **Reviewed by:** William C. | Digital Marketing Ops Data Analyst, Small-Business (50 or fewer emp.) **Reviewed Date:** June 21, 2019 **What do you like best about EX.CO?** A great way to get started works well no complaints, a fun innovative idea to get your fans involved **What do you dislike about EX.CO?** Sometimes can be a little irritating but always happens **What problems is EX.CO solving and how is that benefiting you?** Engagement, in a fun exciting way for my followers ### 23. Reliable and Easy to use **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Education Management | Mid-Market (51-1000 emp.) **Reviewed Date:** June 23, 2019 **What do you like best about EX.CO?** I love how easy to use the product is, as well as the ability to use it across multiple platforms. It is also easy to correct or edit any mistakes which is key. **What do you dislike about EX.CO?** So far there isn’t really anything to dislike **What problems is EX.CO solving and how is that benefiting you?** Playbuzz has helped us tell our story in a high quality way that helps drive user engagement ### 24. Great product for content creation **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Professional Training & Coaching | Small-Business (50 or fewer emp.) **Reviewed Date:** March 13, 2019 **What do you like best about EX.CO?** Easy to use, and great variety of content you can make. **What do you dislike about EX.CO?** Don't really have dislikes, only the automation of copy and content creation can beat this. **Recommendations to others considering EX.CO:** It seems to be a very good educational tool, could consider it for customer onboarding journeys. **What problems is EX.CO solving and how is that benefiting you?** We have some editorial newsletter that goes out every week, so it's definitely useful in helping us create some interactive things our users can engage in every week. ### 25. Easy interactive content without the hassle **Rating:** 4.0/5.0 stars **Reviewed by:** Stacie H. | Digital & Visuals Editor, Publishing, Mid-Market (51-1000 emp.) **Reviewed Date:** October 18, 2018 **What do you like best about EX.CO?** Great formats to play with -- like the text conversation one and flip cards, along with classics like the personality quiz. **What do you dislike about EX.CO?** Would like to have a few more editing options, like changing fonts in some places and always being able to custom pick colors. **Recommendations to others considering EX.CO:** We have issues posting scripts embeds to our website, so it would be nice if it were easy to find an iframe alternative when you publish. **What problems is EX.CO solving and how is that benefiting you?** It's a really easy way to add fun, engaging content to your website/blog without having to learn any complicated programs. - [View EX.CO pricing details and edition comparison](https://www.g2.com/products/ex-co/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-13+10%3A30%3A35+-0500&secure%5Bsession_id%5D=e9791442-da0c-4205-8658-010cfa65f2fa&secure%5Btoken%5D=21d86d4490bcb38c38a605dc9f4fcfaa53ec941228b4eb305d299de12ad27428&format=llm_user) ## EX.CO Integrations - [WordPress.com](https://www.g2.com/products/wordpress-com/reviews) - [YouTube Advertising](https://www.g2.com/products/google-youtube-advertising/reviews) ## EX.CO Features **Hosting** - Video player - Profile channel - Live streaming **Platform Interoperability** - Close Ecosystem API **Platform Insights** - Ad Creatives - Buying Strategies - Publisher Data - Advertising Spend - Websites and Social Channels - Device Insights - Ad Intelligence Reporting **API Features** - Live Chat - Screen Sharing - Subtitles and Closed Captions - Custom Video Player - Live Simulcasting **Platform - Connected TV (CTV) Advertising Platforms** - Personalized Segmentation - Ad Serving - Streaming Capabilites - Performance Analytics **Ad Serving & Management - Publisher Ad Server** - Real-Time Bidding (RTB) Support - Ad Delivery Optimization & Management - Ad Inventory Management - Dynamic Ad Placement - Ad Tag Management **Campaign Management - Ad Networks** - Video Advertising - Ad Inventory Quality - Advanced Targeting Options - Mobile Ad Support - Diverse Ad Formats - AI-Driven Optimization - Real-Time Bidding (RTB) **Agentic AI - Supply Side Platform (SSP)** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Native Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Digital Advertising Intelligence** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Video Functionality** - Video Functionality **Management** - Video management - Distribution - Private upload - Collaboration **Platform Additional Functionality** - Ad Competitive Benchmarking - Alerts **Security and Compliance** - Encryption - Watermarking - HIPAA Compliance - GDPR Compliance **Campaign Management - Connected TV (CTV) Advertising Platforms** - Creative Assets - Campaign Dashboard **Targeting & Personalization - Publisher Ad Server** - Geo-Targeting - A/B Testing for Ads - Multi-Device & Cross-Platform Delivery - Audience Targeting - Frequency Capping - Contextual Targeting **Reporting & Analytics - Ad Networks** - Performance Tracking - Fraud Detection & Prevention - Budget & Revenue Optimization Insights **Agentic AI - Video Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Marketing** - Monetization - Engagement tools - SEO - Social sharing **Monetization & Reporting - Publisher Ad Server** - Header Bidding Support - Ad Revenue Share & Payout Management - Revenue Forecasting - Performance & Engagement Analytics **Agentic AI - Ad Networks** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Connected TV (CTV) Advertising Platforms** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **SSP Functionality ** - SSP Functionality **Insights** - Analytics - Integrations **Agentic AI - Publisher Ad Server** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance **Generative AI** - AI Text-to-Image - AI Text-to-Video - AI Text-to-3D **SSP** - Ad Unit Availability - Impression Targeting - Floor Price - Advertiser Restrictions - Bid Reporting **Platform** - Content organization - Video editing - Analytics - User engagement - Integrations - Live streaming **Campaign Management** - Campaign Dashboard - Campaign Optimization - Reach - Bulk Editing - Batch Uploading - Brand Safety - Fraud Protection - Frequency Capping - Budget Pacing - Creative Optimization - Rich Media Capabilties - In-App Ads - Mobile Rich Media Capabilities **Security** - Encoding and transcoding - Security and privacy **Targeting** - Targeting - Retargeting - Geo-Targeting - Contextual Targeting **Agentic AI - Video Hosting** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Natural Language Interaction - Proactive Assistance **Platform** - API / Integrations - Custom Reports - User, Role, and Access Management - Performance and Reliability - Enterprise Scalability - Customization - Workflow Capability - Internationalization - Notifications ## Top EX.CO Alternatives - [StackAdapt](https://www.g2.com/products/stackadapt/reviews) - 4.7/5.0 (861 reviews) - [AdRoll](https://www.g2.com/products/adroll/reviews) - 4.1/5.0 (753 reviews) - [AdRoll ABM (Formerly RollWorks)](https://www.g2.com/products/adroll-abm-formerly-rollworks/reviews) - 4.3/5.0 (644 reviews)