--- title: Outbrain Direct Response by Teads Reviews meta\_title: 'Outbrain Direct Response by Teads Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 91 reviews by the users' company size, role or industry to find out how Outbrain Direct Response by Teads works for a business like yours. aggregate\_rating: rating\_value: 3.4 review\_count: 91 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Content Marketing url: https://www.g2.com/categories/content-marketing --- ### Outbrain Direct Response by Teads Pros and Cons: Top Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users face **insufficient training** with Outbrain, leading to confusion and blocked campaigns without clear support. [(1 mentions)](https://www.g2.com/products/outbrain-direct-response-by-teads/reviews?filters%5Bsentiment_snippet%5D=1939874&qs=pros-and-cons#reviews) Users report **poor customer support** , with blocked campaigns and lack of response leading to frustration and abandonment. [(1 mentions)](https://www.g2.com/products/outbrain-direct-response-by-teads/reviews?filters%5Bsentiment_snippet%5D=1147406&qs=pros-and-cons#reviews) Users experience **poor support services** with Outbrain, facing unresponsive customer service and unclear campaign blockages. [(1 mentions)](https://www.g2.com/products/outbrain-direct-response-by-teads/reviews?filters%5Bsentiment_snippet%5D=1939871&qs=pros-and-cons#reviews) Users find the **time-consuming process** of starting campaigns with Outbrain frustrating, leading to abandonment in favor of competitors. [(1 mentions)](https://www.g2.com/products/outbrain-direct-response-by-teads/reviews?filters%5Bsentiment_snippet%5D=1939881&qs=pros-and-cons#reviews) ### Top Cons or Disadvantages of Outbrain Direct Response by Teads ##### 1. Insufficient Training Users face **insufficient training** with Outbrain, leading to confusion and blocked campaigns without clear support. [ See 1 mentions ](https://www.g2.com/products/outbrain-direct-response-by-teads/reviews?filters%5Bsentiment_snippet%5D=1939874&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Small-Business (50 or fewer emp.) 0.0/5 "Outbrain's service is poor" What do you dislike about Outbrain Direct Response by Teads? Wanted to start advertising campaigns with Outbrain. For reasons that were not clear to me, customer service has blocked my campaigns. There was no re ##### 2. Poor Customer Support Users report **poor customer support** , with blocked campaigns and lack of response leading to frustration and abandonment. [ See 1 mentions ](https://www.g2.com/products/outbrain-direct-response-by-teads/reviews?filters%5Bsentiment_snippet%5D=1147406&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Small-Business (50 or fewer emp.) 0.0/5 "Outbrain's service is poor" What do you dislike about Outbrain Direct Response by Teads? Wanted to start advertising campaigns with Outbrain. For reasons that were not clear to me, customer service has blocked my campaigns. There was no re ##### 3. Poor Support Services Users experience **poor support services** with Outbrain, facing unresponsive customer service and unclear campaign blockages. [ See 1 mentions ](https://www.g2.com/products/outbrain-direct-response-by-teads/reviews?filters%5Bsentiment_snippet%5D=1939871&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Small-Business (50 or fewer emp.) 0.0/5 "Outbrain's service is poor" What do you dislike about Outbrain Direct Response by Teads? Wanted to start advertising campaigns with Outbrain. For reasons that were not clear to me, customer service has blocked my campaigns. There was no re ##### 4. Time-Consuming Users find the **time-consuming process** of starting campaigns with Outbrain frustrating, leading to abandonment in favor of competitors. [ See 1 mentions ](https://www.g2.com/products/outbrain-direct-response-by-teads/reviews?filters%5Bsentiment_snippet%5D=1939881&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Small-Business (50 or fewer emp.) 0.0/5 "Outbrain's service is poor" What do you dislike about Outbrain Direct Response by Teads? Wanted to start advertising campaigns with Outbrain. For reasons that were not clear to me, customer service has blocked my campaigns. There was no re ## Top-Rated Alternatives [ ![Criteo Commerce Growth](https://images.g2crowd.com/uploads/product/hd_favicon/9d3656601b81cd3ae82241502504ae3c/criteo-commerce-growth.svg "Criteo Commerce Growth") Criteo Commerce Growth 3.8/5(242) ](https://www.g2.com/products/criteo-commerce-growth/reviews) [ ![AdRoll](https://images.g2crowd.com/uploads/product/hd_favicon/a3b1426e994357a423ddee9441f3d84f/adroll.svg "AdRoll") AdRoll 4.1/5(787) ](https://www.g2.com/products/adroll/reviews) [ ![Realize](https://images.g2crowd.com/uploads/product/hd_favicon/2c46a4d5a2e9c098024ac826bf7369cc/taboola-realize.svg "Realize") Realize 3.7/5(69) ](https://www.g2.com/products/taboola-realize/reviews) [ View All Alternatives ](https://www.g2.com/products/outbrain-direct-response-by-teads/competitors/alternatives) ![Verified User in International Trade and Development](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in International Trade and Development") UI Verified User in International Trade and Development Small-Business (50 or fewer emp.) 11/28/2024 "Outbrain's service is poor" 0/5 What do you like best about Outbrain Direct Response by Teads? really nothing - it is just bad and I just gave up working with them Review collected by and hosted on G2.com. What do you dislike about Outbrain Direct Response by Teads? Wanted to start advertising campaigns with Outbrain. For reasons that were not clear to me, customer service has blocked my campaigns. There was no response to my queries. I gave up on my plan and use Taboola + Google Ads instead. Outbrain's service is poor and incomprehensible hurdles are imposed. Review collected by and hosted on G2.com. What problems is Outbrain Direct Response by Teads solving and how is that benefiting you? Wanted to start advertising campaigns with Outbrain. For reasons that were not clear to me, customer service has blocked my campaigns. There was no response to my queries. I gave up on my plan and use Taboola + Google Ads instead. Outbrain's service is poor and incomprehensible hurdles are imposed. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Fatih O.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Fatih O.") FO Fatih O. Web Developer and UI/UX Designer Information Technology and Services Small-Business (50 or fewer emp.) 11/16/2023 "All of the visitors were fake" 0/5 What do you like best about Outbrain Direct Response by Teads? Nothing to like.All of the visitors were fake Review collected by and hosted on G2.com. What do you dislike about Outbrain Direct Response by Teads? I tried to invest $50 in this company just to give it a try. When I checked the session records data, I realized that all of the visitors were fake. Upon sending them a screen recording of the situation, they told me they put my account in "premium advertisers". But they did not refund me or give me a promotional code for wasting my money even though they accepted this issue. The strange thing about them is that they are still trying to get payment with random charges from my card. I was lucky to have locked my credit card. Review collected by and hosted on G2.com. What problems is Outbrain Direct Response by Teads solving and how is that benefiting you? They are scammer, they are not willing to solve any problem. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") UM Verified User in Marketing and Advertising Mid-Market (51-1000 emp.) 4/20/2022 "Nice alternative for Google Ads and Adroll" 3.5/5 What do you like best about Outbrain Direct Response by Teads? I was able to run CBD campaigns which I would never be able to do in Google ads or in Adroll. They just have limitations with the creatives but it was doable and easy. Review collected by and hosted on G2.com. What do you dislike about Outbrain Direct Response by Teads? I dislike the fact that I couldn't extract the reports by creative which gives me the exact dimensions of the creatives I have uploaded which the clients sometimes asks from us. Review collected by and hosted on G2.com. Recommendations to others considering Outbrain Direct Response by Teads: You can use this for some Google banned industries but you have to follow their rules as well. Review collected by and hosted on G2.com. What problems is Outbrain Direct Response by Teads solving and how is that benefiting you? We use this for campaigns that we cannot run in Google ads or in Adroll. Benefits would be more traffic to the site of course. You can't have traffic if you can't run your ads. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Andrey A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Andrey A.") AA Andrey A. Brand Manager Consumer Goods Small-Business (50 or fewer emp.) 11/1/2017 "Good But Lacks Analytics" 3.5/5 What do you like best about Outbrain Direct Response by Teads? This was a very easy platform to start up with. It was a good way to get massive amounts of page impressions to our site, but it lacked any conversion benefits. Review collected by and hosted on G2.com. What do you dislike about Outbrain Direct Response by Teads? Lacked true conversion benefits. This is a platform that would be great for anyone trying to drive traffic but not needing any conversions. Review collected by and hosted on G2.com. Recommendations to others considering Outbrain Direct Response by Teads: Really understand what your goals are. Are you wanting blog views? Perfect! Wanting to sell product? Not so much. Driving traffic to site? That will work. Review collected by and hosted on G2.com. What problems is Outbrain Direct Response by Teads solving and how is that benefiting you? Traffic to site is the biggest problem solved. Massive amounts of impressions and traffic driving page views. Review collected by and hosted on G2.com. Show More 3/15/2022 Current UserValidated ReviewerIncentivizedSource: G2 invite ![Liliana M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Liliana M.") LM Liliana M. Paid Performance/SEM Manager Mid-Market (51-1000 emp.) 12/28/2021 "Best Native Ads Platform" 5/5 What do you like best about Outbrain Direct Response by Teads? Oubtrain is one of the most known native ads solution, they have partnered over the yeards with the biggest publishers in the world so thie publishers directory is really impressive. The Ads analytics is very user friendly and easy to use if you are into any kind of PP or CPM dynamics. Review collected by and hosted on G2.com. What do you dislike about Outbrain Direct Response by Teads? Probably the main con is related to the minimum investment required by the company to start using the solution. It may be too high for many advertisers who could benefit from advertising with Oubtrain. Review collected by and hosted on G2.com. What problems is Outbrain Direct Response by Teads solving and how is that benefiting you? Traffic Generation for different company websites, Leads and Sales Generation for Online store Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Verified User in Computer & Network Security](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer & Network Security") AC Verified User in Computer & Network Security Mid-Market (51-1000 emp.) 10/28/2021 "Improving Their Targeting" 3.5/5 What do you like best about Outbrain Direct Response by Teads? Outbrain is easy to use. The targeting with Bombora is getting better and it gets in front of a lot of prospects for a very low CPM. Review collected by and hosted on G2.com. What do you dislike about Outbrain Direct Response by Teads? Although the targeting is getting better, there is still some opportunity. If there were one more layer to add on to the targeting, it would help immensely. It also takes a while to optimize as you have to wait and see where your ads are shown. Often you'll get thousands of impressions on an ad from one single website that may not be relevant to your business. You can exclude it going forward, but then another will pop up and take its place. You can eventually narrow it down and make it more valuable, but my recommendation is to start as narrow with targeting as possible, then open up from there. Review collected by and hosted on G2.com. What problems is Outbrain Direct Response by Teads solving and how is that benefiting you? Great for driving traffic to the website - the traffic may not always be that valuable, though. Outbrain does not solve well for lead gen either. Focus on branding/awareness and utilize the lower CPM you can get. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") UM Verified User in Marketing and Advertising Small-Business (50 or fewer emp.) 9/13/2022 "Great reach and inventory" 4/5 What do you like best about Outbrain Direct Response by Teads? Ability to reach wider publishers and audience targeting Review collected by and hosted on G2.com. What do you dislike about Outbrain Direct Response by Teads? High bounce rates and lack of exclusions of sites at the campaign setup time Review collected by and hosted on G2.com. What problems is Outbrain Direct Response by Teads solving and how is that benefiting you? Cost-effectiveness and reach Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software") AC Verified User in Computer Software Small-Business (50 or fewer emp.) 4/29/2022 "Outbrain is a scam" 0.5/5 What do you like best about Outbrain Direct Response by Teads? They have some quality publishers like CNN. Review collected by and hosted on G2.com. What do you dislike about Outbrain Direct Response by Teads? Lots of fake traffic from totally unrelated sites (Japanese anime sites, shady Indian news sites and even adult sites). Review collected by and hosted on G2.com. What problems is Outbrain Direct Response by Teads solving and how is that benefiting you? No results whatsoever. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Jake M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jake M.") JM Jake M. Director of Marketing & Customer Experience Mid-Market (51-1000 emp.) 8/17/2021 "New to Outbrain - Impressed so Far" 4/5 What do you like best about Outbrain Direct Response by Teads? Just started using Outbrain about 3 weeks ago. Getting campaigns live was very easy and equally as fast. The audience and contextual targeted allowed me to get in front of our target customers nicely. Review collected by and hosted on G2.com. What do you dislike about Outbrain Direct Response by Teads? No dislikes so far. All campaigns are performing well. Review collected by and hosted on G2.com. Recommendations to others considering Outbrain Direct Response by Teads: The barrier to entry with Outbrain is very low. It is extremely easy to get campaigns live and the CPCs are low. Review collected by and hosted on G2.com. What problems is Outbrain Direct Response by Teads solving and how is that benefiting you? Generating both awareness and traffic to our website and high value pieces of content. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Verified User in Consumer Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Consumer Services") UC Verified User in Consumer Services Small-Business (50 or fewer emp.) 9/30/2021 Business partner of the seller or seller's competitor, not included in G2 scores. "Easy to use platform for Native Advertising" 4.5/5 What do you like best about Outbrain Direct Response by Teads? Platform is super user friendly and makes it easy to set up campaigns. A good selection of audiences to choose from as well and great tips for better performance. Review collected by and hosted on G2.com. What do you dislike about Outbrain Direct Response by Teads? App Install campaign not as advanced as I would hope for but still pretty reasonable. Review collected by and hosted on G2.com. What problems is Outbrain Direct Response by Teads solving and how is that benefiting you? Want to built more awareness for our brand. Outbrain helps us reach more users and on high-quality placements. Review collected by and hosted on G2.com. 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