Best Audience Intelligence Platforms - Page 2
Audience intelligence platforms gather and analyze public data from online sources to help businesses gain in-depth insights into their target audiences. Marketers use the information gathered through these platforms to create customer segments, discover influencers, conduct market research, and inform decision making. By offering instantaneous and persistent access to audience insight and analysis, this type of software enables businesses to make quick, informed decisions around brand marketing, content strategies, advertising, and product development.
Like marketing analytics software and social media analytics software, audience intelligence platforms report on a brand’s audience demographics. However, audience intelligence platforms go a step further. These tools use artificial intelligence and machine learning to analyze social data and provide businesses with deeper insights into their target audience’s interests, opinions, behaviors, and affinities. Businesses that use audience intelligence platforms may also use social media monitoring software for social listening and influencer marketing.
To qualify for inclusion in the Audience Intelligence Platforms category, a product must:
Featured Audience Intelligence Platforms At A Glance
G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Pulsar is the AI platform for Audience and Social Intelligence. Pulsar's products power real-time, data-driven decisions in critical marketing, insights and comms functions of global enterprise compa
- Marketing and Advertising
- 35% Mid-Market
- 32% Enterprise
9,729 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Infegy Starscape is a cutting-edge social analytics platform that transforms how businesses understand their audiences through advanced social listening technology. Designed for marketers, researchers
- Senior Strategist
- Marketing and Advertising
- Market Research
- 46% Mid-Market
- 34% Small-Business
3,605 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Dstillery is the leading AI ad targeting company. We empower brands and agencies to target their best prospects for high-performing programmatic advertising campaigns. Backed by our award-winning Data
- Marketing and Advertising
- Online Media
- 57% Mid-Market
- 28% Small-Business
3,824 Twitter followers
- Overview
- User Satisfaction
- Seller Details
Azira LLC, a global Consumer Insights platform, helps marketing and operational leaders improve their effectiveness with actionable intelligence to drive business results. Its mission is to create a m
- 50% Enterprise
- 30% Small-Business
- Overview
- User Satisfaction
- Seller Details
Zoomph's help you measure the value of sponsorships and understand your audience as an end-to-end platform for audience intelligence and sponsorship evaluation.
- Marketing and Advertising
- 42% Mid-Market
- 38% Small-Business
11,349 Twitter followers
- Overview
- User Satisfaction
- Seller Details
The Resonate Ignite Platform is the only AI-driven consumer data and analytics platform that seamlessly accelerates insights into action. Log in for instant access to hyper-relevant, fresh consumer ma
- Marketing and Advertising
- 55% Small-Business
- 27% Mid-Market
2,411 Twitter followers
- Overview
- User Satisfaction
- Seller Details
Clara is an AI-driven Assistant that maps, targets, and measures the offline consumer journey.
- 53% Small-Business
- 32% Mid-Market
1,728 Twitter followers
- Overview
- User Satisfaction
- Seller Details
exaudi is Neodata Group's Audience Platform, which carries with it DMP and CDP functionalities. With exaudi you can: - Manage and standardize any data source, both internal (e.g. Data from online cam
- 50% Mid-Market
- 30% Enterprise
145 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Choozle – Digital Advertising Made Easy® offers a powerful platform and expert services for omnichannel digital advertising across programmatic, search, and social. Marketers can run data-driven campa
- Digital Marketing Manager
- CEO
- Marketing and Advertising
- Financial Services
- 72% Small-Business
- 21% Mid-Market
1,238 Twitter followers
- Overview
- User Satisfaction
- Seller Details
SpotRight makes it fast and easy to define and view custom audiences, and target the people-based audiences across top media-buying platforms like Facebook, Google, and TheTradeDesk.
- 46% Small-Business
- 38% Mid-Market
2 Twitter followers
- Overview
- User Satisfaction
- Seller Details
Gain insights on your customers, competitors and the market with Affogata's leading Customer Intelligence Platform. Affogata collects data from the web, review sites, social channels, niche forums, c
- Insurance
- Computer Games
- 50% Small-Business
- 29% Enterprise
99 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
consumr.ai powered by ProfitWheel is a Consumer Research and Market Research platform built to help brands and agencies understand real consumers faster, with more depth, and with more confidence than
- 67% Small-Business
- 22% Mid-Market
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Mnemonic AI, an Austin, Texas company, creates advanced customer intelligence at a fraction of the time and cost involved if done manually. The AI performs sociological, psychological, geographical,
- 57% Small-Business
- 21% Mid-Market
14 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
CONNECT, powered by BRIDGE, makes digital advertising seamless, offering agencies, small businesses, media companies, and enterprises a powerful way to plan, build Data Safe℠ audiences, activate, and
- Marketing and Advertising
- Broadcast Media
- 52% Small-Business
- 22% Enterprise
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Delve AI provides Persona Based Marketing (PBM) software solutions spanning from automatic persona generation to AI-based actionable recommendations, that enable businesses and agencies to deliver ex
- Marketing and Advertising
- 64% Small-Business
- 27% Mid-Market
95 Twitter followers
