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exaudi Audience Platform Reviews & Product Details

exaudi is Neodata Group's Audience Platform, which carries with it DMP and CDP functionalities. With exaudi you can: - Manage and standardize any data source, both internal (e.g. Data from online campaigns, online data, CRM data, business data, etc.) and external (e.g. Data from data providers, sociodemographic data, psychographics, researches, etc.). - Aggregate Data in Audience segments determined by set characteristics (such as client/non-client, family segments, male segments, etc.), according to your Marketing objectives. These information is then displayed in Real Time Dashboards. - Activate Audiences in Marketing Campaigns according to the Company's Business Goals. exaudi boosts the impact of Audience Target thanks to integrations with platforms used by Customers (for example, SSP, DSP, CRM, CMS, DEM, etc.). Besides standard integrations, further personalizations is also available.

Seller

Neodata Group

Languages Supported

German, English, French, Italian, Spanish

Product Description

exaudi Audience Platform collects and makes your users' data available to you, in a simple, clear and accessible way, and allows you to manage it according to your goals.

Overview by

Matteo Torelli (Head Of Sales at Neodata Group)

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exaudi Audience Platform Media

exaudi Audience Platform Demo - TAG Page & Menu

The TAG Page allows you to set tags for your Campaigns and track your Results

exaudi Audience Platform Demo - DASHBOARD

The Real Time Dashboards shows you the total volume of your Audience and the main Insights

The Analytics Page shows your Audiences advanced insights for a post-evaluation

exaudi Audience Platform Reviews (10)

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Kristof V.

Support Staff Specialist

Chemicals

Mid-Market (51-1000 emp.)

1/13/2024

"An Difficult, to Use Data Solution"

1/5

What do you like best about exaudi Audience Platform?

The pricing and cost structure are, as is the limit range of customization options. It needs to know that they will be adding third party data providers to the platform by Q4 2022 which would improve its capabilities. Review collected by and hosted on G2.com.

What do you dislike about exaudi Audience Platform?

The user interface is not smooth and there are bugs. There is room for improvement in terms of looking at models; its a concern. exaudi Audience Platform provides a cumbersome solution with poor data privacy and security. Review collected by and hosted on G2.com.

What problems is exaudi Audience Platform solving and how is that benefiting you?

The platforms interface is confusing at times making navigation somewhat cumbersome. It lacks user features and requires some time to fully grasp its capabilities. The customer assistance service needs to be improved as it sometimes leaves users feeling unsupported when they encounter issues. Review collected by and hosted on G2.com.

Julian C.

Legal Assistant

Law Practice

Small-Business (50 or fewer emp.)

9/26/2023

"Quite impressive Certification"

5/5

What do you like best about exaudi Audience Platform?

exaudi Audience Platform has plans to incorporate data providers. The absence of third party data doesnt pose a problem. Review collected by and hosted on G2.com.

What do you dislike about exaudi Audience Platform?

The lack of transparency regarding pricing and cost structure, as limited customization options. Review collected by and hosted on G2.com.

Matteo L.

Marketing consultant

Small-Business (50 or fewer emp.)

2/28/2022

"I would recomend exaudi because it's simple to use and really efficient"

5/5

What do you like best about exaudi Audience Platform?

It's user friendly, clear and it helps sorting out complex analysis easily. The platform has a built-in fuctionality that infer gender, age and IAB interest for all anonymous users. The cluster interface is capable to query on all data in real time and to provide insights on the audience created.

exaudi is connected with amazon dps, dv360, ttd, xandr. I'm currently importing and activating my first party data using a simple data connector provided by exaudi. customer support is quick and reliable, I'm used to talk to them frequently to get support for complex operations. Review collected by and hosted on G2.com.

What do you dislike about exaudi Audience Platform?

Offering on 3rd party data provider is missing but they say that probabily on q4 2022 there will be an initial set of 3rd party data providers available in the platform Review collected by and hosted on G2.com.

Radhika A.

Programmatic Executive

Mid-Market (51-1000 emp.)

10/27/2022

"Improvement required"

3/5

What do you like best about exaudi Audience Platform?

It is very UI friendly which helps in understanding faster Review collected by and hosted on G2.com.

What do you dislike about exaudi Audience Platform?

Not really a downside but can be improved Review collected by and hosted on G2.com.

Salvatore R.

Audience Specialist

Enterprise (> 1000 emp.)

2/28/2022

"Exaudi is a customizable platform that allows to reach your target in the best way"

5/5

What do you like best about exaudi Audience Platform?

The many insights it offers on your audiences Review collected by and hosted on G2.com.

What do you dislike about exaudi Audience Platform?

Absolutely nothing. I find it to be a complete platform. Review collected by and hosted on G2.com.

Recommendations to others considering exaudi Audience Platform:

I recommend the exaudi platform as it is complete, customizable and with an excellent assistance service. Review collected by and hosted on G2.com.

What problems is exaudi Audience Platform solving and how is that benefiting you?

We were able to implement a strategy focused on our first party data that allowed us to gain fundamental insights on our users and to reach our target in the best way. Review collected by and hosted on G2.com.

Rolando B.

Data specialist

Mid-Market (51-1000 emp.)

2/25/2022

"Very simple to use"

5/5

What do you like best about exaudi Audience Platform?

the technology and the people who work behind the platform Review collected by and hosted on G2.com.

What do you dislike about exaudi Audience Platform?

some times there's little bug in the user interface Review collected by and hosted on G2.com.

Antonio M.

Senior Data Strategist - Adressable TV

Mid-Market (51-1000 emp.)

2/28/2022

"Tailor made & intelligent data platform"

5/5

What do you like best about exaudi Audience Platform?

user-friendliness & insights. A smart product with high potential in terms of customization and the ability to respond to the business needs in the better way Review collected by and hosted on G2.com.

What do you dislike about exaudi Audience Platform?

few details about look-a-like models but it isn't a big problem Review collected by and hosted on G2.com.

Verified User in Leisure, Travel & Tourism

Mid-Market (51-1000 emp.)

2/28/2022

"I think that Exaudi it's a great product and I'm already reccomend it to my friends."

5/5

What do you like best about exaudi Audience Platform?

Exaudi it's a DMP flexible, but that allows you to have detailed management of your audience. Review collected by and hosted on G2.com.

What do you dislike about exaudi Audience Platform?

Nothing to say, to be honest. probably some details but nothing serious. Review collected by and hosted on G2.com.

Verified User in Publishing

Enterprise (> 1000 emp.)

11/11/2019

"The essence of a Data Managment Platform"

5/5

What do you like best about exaudi Audience Platform?

Exaudi features a very intuitive user interface, there is the possbility to customize the UI and also the technology behind in according with the developers. Last but not least the artificial intelligence allow you to have an high precision for the forecasts. Review collected by and hosted on G2.com.

What do you dislike about exaudi Audience Platform?

There are not 3rd party data but probably this is not an issue because this is the nature of Neodata philosophy for a DMP. Review collected by and hosted on G2.com.

Recommendations to others considering exaudi Audience Platform:

Please don't consider just the modules you can see already integrated, try to ask to Exuadi team about some feasible custom solution. Review collected by and hosted on G2.com.

What problems is exaudi Audience Platform solving and how is that benefiting you?

We are generating more revenues in terms of Media considering the big amount of detailed data we have for our users, bulding a large of type of audiences. Review collected by and hosted on G2.com.

Verified User in Chemicals

Enterprise (> 1000 emp.)

11/12/2019

"User friendly and deep data "

5/5

What do you like best about exaudi Audience Platform?

Exaudi is very easy to use and very helpful in data collection, elaboration and activation. The quality remains very high in all the data funnel. Review collected by and hosted on G2.com.

What do you dislike about exaudi Audience Platform?

The Amazon DSP certification is in the way Review collected by and hosted on G2.com.