Substrata Reviews & Product Details

The AI analysis of buyer signals in phone calls and emails is revolutionary for Substrata. Previously, we were unable to see the subtle cues that we now can use to move deals along 20% faster. Its user-friendly interface integrates easily into our current CRM while saving us hours of manual analysis each week. Review collected by and hosted on G2.com.

The integration with our legacy Salesforce setup required customized support modifications. There is also a requirement for stronger offline capabilities for the mobile application when traveling. Other than this, the product is great. Review collected by and hosted on G2.com.

I rely heavily on Substrata in my role as a Quality Specialist in Marketing and Sales at Unilever. Its real-time, socially-conscious AI, which is acutely aware of complex "social dance" in sales, is what I found most appealing. It deftly handles office politics, power dynamics, and human emotions while providing useful insights that improve my tactics. Happy With them Review collected by and hosted on G2.com.

Substrata does, however, have a high learning curve and occasionally exhibts difficulty with extremely subtle emotional cues. In spite of this, giving specific , well-thought-out counsle has greatly increased my ability to complete sales. My approach has changed as a result of Substrata's insights about attitudes, prejudices, and power dynamics; now, I communicate with others with greater confidence and effictiveness. Review collected by and hosted on G2.com.

The most powerful tool I use every day is Substrata. As an HR and Conversation Officer for a construction company, I find it particularly useful in helping me decode subtle behavioural cues and unexpressed intentions during conversations between employees, including conflict resolution and negotiating with vendors. By providing real-time insight, I’m able to quickly adjust my approach to every conversation to make each interaction as effective and empathetic as possible. I feel like I have a silent behavioural expert working alongside me. Review collected by and hosted on G2.com.

Sometimes, however, Substrata’s recommendations can seem a bit overly sales-oriented and may need a little fine-tuning to be applicable to pure HR situations. Review collected by and hosted on G2.com.

Advancement in artificial intelligence has allowed for a new form of social analysis of consumers' behaviours, emotions and most importantly their authority during virtual negotiations. This state of the art technology provides insights that allow me to understand what my clients are really thinking and how to manipulate the discussion around objections and win more business long-term. Review collected by and hosted on G2.com.

When integrating with some of the popular email/calendar programs, it can be somewhat cumbersome at first, however mastering the more advanced features can make it easier to filter out irrelevant data for quick event-pitching purposes. If not filtered in the proper way, there is an overwhelming amount of data available. Review collected by and hosted on G2.com.

The thing I enjoy most about Substrata is how it allows me to analyze data within my organization while simultaneously tracking KPIs, generating reports, and finding trends. The speed at which Substrata generates insight for me allows me to automate my analysis and make faster and smarter decisions consistently on a daily basis. Review collected by and hosted on G2.com.

There are times when it feels like Substrata is slow to sync data, and the level of customization is somewhat limited, which adds a slight amount of difficulty when I am performing a set of complex analyses and can cause my workflow to be less flexible. Review collected by and hosted on G2.com.

What I like best about substrata is that it provides me, as a manager of customer service teams, all of the tools I need to stay on top of the feedback of our customers, the conversations our customers are having, coaching my customer service agents, and tracking customer satisfaction metrics all in one platform. Review collected by and hosted on G2.com.

What I dislike about substrata is that it takes a while for some of the more advanced dashboards to be set up or customized and at times, during particularly busy times of the day, notification delays and lag times can sometimes slow down my ability to follow-up with customers immediately. Review collected by and hosted on G2.com.

I utilize Substrata to gain insight into the mood of my partners, their interests, and their hidden fears prior to our meetings. By doing so, I can create more effective strategies for preparing for them, delivering messages that resonate with them, and develop stronger partnerships. Using these insights allows me to make more efficient use of time, reduce the amount of time spent guessing about my partner's position, and give me the confidence needed to negotiate successfully and develop lasting collaborative partnerships. Review collected by and hosted on G2.com.

Sometimes the insights are too granular and therefore take time to filter through them for what is essential to make timely partnership decisions. Review collected by and hosted on G2.com.

As the ceo and founder, I lead the compaAs the CEO and Founder, I lead the company's strategy, sales and partnerships. Substrata provides valuable relationship insight into the decision-making process; helps me streamline my conversations; and lets me use my time more efficiently when making decisions.ny,s strategy, Review collected by and hosted on G2.com.

Some insights that come from the software will need to be interpreted or understood; it takes time to onboard my sales team to the software; and still more features have yet to be created in a way that is intuitive to the average user, allowing faster uptake across teams. Review collected by and hosted on G2.com.

Being in the role of Finance Director, I find sub-strata to be an extremely useful tool for my work as it enables me to assess deal communications, evaluate Risk Signals track Buyer Intent and to assist me with Forecasting, allowing me to complete these tasks more efficiently, effectively and with greater accuracy. Review collected by and hosted on G2.com.

As someone who works as a Finance Director, I would recommend Substrata to others like me, however, when I first began using the platform, I thought it felt a little overwhelming with too much data. After a month or two, I got a better understanding of all the features, insights and dashboards available, and am now comfortable with using the platform. Review collected by and hosted on G2.com.

As a Customer Experience Lead, I take a close look at the conversations I am having with customers and then figuring out how those conversations make me feel. This helps me identify areas where I can coach teams and help create more satisfied customers through the insights I receive from Substrata. Review collected by and hosted on G2.com.

It has taken me a considerable amount of time to learn a lot of the advanced insights, and I believe the ability to customize reports at a deeper level would help make my day-to-day analysis of the customer experience even easier. Review collected by and hosted on G2.com.