# Celtra Reviews **Vendor:** Celtra **Category:** [Creative Management Platforms](https://www.g2.com/categories/creative-management-platforms) **Average Rating:** 4.4/5.0 **Total Reviews:** 400 ## About Celtra Celtra is an award-winning digital advertising creative platform that helps brands, agencies, and media organizations produce, adapt, and activate advertising creative at scale. The platform is designed for enterprise teams that manage high volumes of digital advertising across multiple channels, formats, and markets. Celtra supports creative operations by bringing together intelligent production, scalable personalization, and seamless activation workflows, allowing organizations to treat creative as a consistent and controllable driver of advertising performance. Celtra is commonly used in environments where creative complexity is high and speed, governance, and performance are critical. Teams rely on the platform to manage the creation and adaptation of ads, coordinate collaboration across internal and external stakeholders, and ensure creative assets meet media and platform requirements before launch. Automation and AI-driven processes help reduce manual effort, support faster turnaround times and help teams apply data insights to optimize creative and maximize campaign performance. The platform serves a broad range of use cases, including large-scale campaign execution, creative versioning and localization, dynamic and personalized advertising, and the development and delivery of premium rich media and video ad experiences. By aligning creative workflows with activation requirements, Celtra helps reduce friction between creative and media teams and improves operational efficiency across the advertising lifecycle. Celtra is used globally by more than 400 enterprise-level customers and supports the production of over 5 million creative assets annually, serving more than 120 billion ad impressions each year. The platform integrates with over 100 demand-side and supply-side platforms, enabling teams to operate within existing media ecosystems. Organizations such as Spotify, adidas, Unilever, Hearst, Bloomberg, CNN, and NBCUniversal use Celtra to manage creative operations at scale. ## Celtra Pros & Cons **What users like:** - Users value the **efficiency improvement** in digital production, streamlining collaboration and minimizing manual redesign efforts. (4 reviews) - Users appreciate the **efficient collaboration** features of Celtra, enabling teams to work seamlessly from a unified creative set. (3 reviews) - Users value the **creativity and efficiency** of Celtra, enabling rapid, high-quality design variations effortlessly. (3 reviews) - Users appreciate the **design quality** of Celtra, enabling high-quality, varied templates with minimal effort. (3 reviews) - Users appreciate the **ease of use** of Celtra, enabling rapid creation and sharing of high-quality design variations effortlessly. (3 reviews) - Efficiency (3 reviews) - Automation (2 reviews) - Customization (2 reviews) - Ease of Creation (2 reviews) - Features (2 reviews) **What users dislike:** - Users find **functionality limitations** in Celtra, such as complex project management and lack of intuitive debugging options. (3 reviews) - Users find the **limited features** of Celtra insufficient for smaller campaigns, making it feel overly complicated. (3 reviews) - Users find the **complex setup process** of Celtra challenging, particularly for small-scale campaigns. (2 reviews) - Users find the **setup process complicated** , especially for smaller projects, lacking intuitive templates and asset management options. (2 reviews) - Users find the **difficult setup** of Celtra challenging, particularly for smaller projects requiring extensive initial configuration. (2 reviews) - Limited Creativity (2 reviews) - Platform Complexity (2 reviews) - Poor Usability (2 reviews) - Time-Consuming (2 reviews) - Ad Issues (1 reviews) ## Celtra Reviews ### 1. Efficient Ad-Building with Outstanding Support **Rating:** 4.5/5.0 stars **Reviewed by:** David B. | Mid-Market (51-1000 emp.) **Reviewed Date:** April 22, 2026 **What do you like best about Celtra?** I use Celtra every day at work because it offers a full suite of ad-building tools across mobile, tablet, desktop, and CTV. It speeds up production time by allowing my design team to go from brief to live in a matter of a few days with its drag-and-drop functionality. It also acts as a platform for managing, finding, and reporting on all things related to the campaign such as performance data, creative examples, and templates. The support team is fantastic; they are super responsive and always approach a problem with a solutions-oriented mindset. If there isn't a simple outcome, they deliver the issue to the tech team to see if a solution can be created later in the year. The initial setup was very easy, with great onboarding tools and a supportive support page. **What do you dislike about Celtra?** Some of their preview functions are a little outdated, such as not having a real 'insitu' experience and instead just having grey lines to simulate a website or app. I'd like to see a drop down menu of 'web/app' and a small selection of verticals like fashion, auto, news etc, showing what the ad would look like in those environments. **What problems is Celtra solving and how is that benefiting you?** Celtra speeds up production time, letting my design team move from brief to live ads in days without waiting for devs. It manages campaign data, creative examples, and templates all in one platform. ### 2. Empowers Creative Ad Design with Seamless Ease **Rating:** 4.5/5.0 stars **Reviewed by:** Bozhidar E. **Reviewed Date:** April 21, 2026 **What do you like best about Celtra?** I particularly like to animate all of our ads in there. It's quite a nice feature. It works on the same principle as pretty much all of the animation software, like Adobe After Effects, so it's quite easy to translate all of the animations you create inside of After Effects and receive exactly the same outputs. Celtra helps us accommodate very difficult animations provided by clients, which is really nice because most of our advertisements are quite motion-heavy. I feel like Celtra did a very good job with their support page. It's quite easy to pick up the software if you're a complete beginner. I think it's an extremely powerful tool. **What do you dislike about Celtra?** I feel like the UI inside of the builder feels a little bit outdated. The positioning of some of the editing tools could benefit from a UI change. I think multiple cropping for all elements would save a lot of time, especially when dealing with many elements for micro animations. Cropping each item individually can be quite time-consuming. There's an opportunity for UI changes inside of the builder where most of the creative work is happening. **What problems is Celtra solving and how is that benefiting you?** Celtra eliminates the need for coding and a whole developer team, letting us easily create ads with drag-and-drop. It simplifies building motion-heavy ads to engage users, speeding up deliverables and maintaining our creative standards. ### 3. Excellent For Cross-Collaboration Across Multiple Markets **Rating:** 4.5/5.0 stars **Reviewed by:** Jack E. | Senior Marketing Manager, Enterprise (> 1000 emp.) **Reviewed Date:** March 16, 2023 **What do you like best about Celtra?** Cross-collaboration across multiple teams and markets is significantly more efficient when working from a shared foundation. Having access to a single creative set that teams can build from creates alignment, reduces duplication of effort, and allows markets to move faster while still tailoring execution to their local needs. **What do you dislike about Celtra?** At times, creative weights in Celtra are still not immediately apparent and are often only surfaced during trafficking. That said, there have been improvements. Making creative weight more visible and easier to access earlier in the asset build process would further reduce friction and prevent last-minute adjustments. **What problems is Celtra solving and how is that benefiting you?** Celtra serves as a hub for creative builds across multiple markets, which makes cross-market collaboration much easier when working in an enterprise environment. It also makes serving ads much more efficient. The CE capabilities make adjusting creative quickly very easy. **Official Response from Evan Wilson:** > Hey Jack, we appreciate your feedback, we are planning to improve creative weight down the pipeline, stay tuned for future updates, and thank you for your support. ### 4. Efficient and Scalable Graphic Design **Rating:** 5.0/5.0 stars **Reviewed by:** David John L. | Senior Designer **Reviewed Date:** January 28, 2026 **What do you like best about Celtra?** I like that Celtra, from a creative and graphic design perspective, includes tools for technical audience like myself. I'm able to generate designs in Celtra that look high quality, almost as if I created them in Adobe apps. I also like how easy it is to share assets with stakeholders using a preview and not needing to export files. I can make changes quickly without having to open a hundred different layers. Automated text resizing and auto layout options function really well. It means that we can create one design file for lots of different content types and lengths. **What do you dislike about Celtra?** The user experience with project file management is still a little bit lacking. It's easy to lose projects if you have a lot in the system. Additionally, I would like more options for exporting assets, espcially for non-display/social, like vector. Lastly, setting up a template can be complex, to ensure the auto layout and text resize works correctly. It would be nice if there was an established template library, because at the moment, you're given a blank sheet of white space and you have to build it from scratch. **What problems is Celtra solving and how is that benefiting you?** I use Celtra to scale our design operations quickly, improving turnaround time for multi-market ads while ensuring brand compliance across campaigns and ad sets. ### 5. Intuitive and high-quality automated content, without sacrificing variety **Rating:** 4.5/5.0 stars **Reviewed by:** Elizabeth R. | Integrated Designer / LAM Celtra Expert, Mid-Market (51-1000 emp.) **Reviewed Date:** January 29, 2026 **What do you like best about Celtra?** The intuitiveness for generating automated content and the ease of creating great quality content, the ability to generate so many assets does not sacrifice quality. **What do you dislike about Celtra?** When the content feed starts to have more content, the Celtra page crashes, and even if it's not a large file that has problems loading, it ends up deleting/moving content that had already been integrated. **What problems is Celtra solving and how is that benefiting you?** The amount without sacrificing quality and variety. Be able to extract assets in large quantities, with variety and high quality, which translates to less work time and benefits the pipeline of creative processes. ### 6. Powerful Creative Platform with Outstanding Media Capabilities **Rating:** 4.0/5.0 stars **Reviewed by:** Velmurugan P. | Team Coordinator, Marketing and Advertising, Enterprise (> 1000 emp.) **Reviewed Date:** January 06, 2026 **What do you like best about Celtra?** Strong video & rich-media capabilities – Especially for CTV and high-impact display, Celtra handles heavy creatives while still keeping performance in check. Ad server–agnostic – Creatives work smoothly across platforms like TTD, DV360, Meta, etc., which reduces rework and troubleshooting. Built-in QA and version control – Makes audits, updates, and fixes much easier, particularly when multiple stakeholders are involved. **What do you dislike about Celtra?** Debugging isn’t always intuitive – When something breaks (tracking, click-through, macros), finding the exact root cause can take time. Preview vs live discrepancies – Creatives may look fine in Celtra preview but behave differently once live in platforms like TTD or on certain publishers. Overkill for simple creatives – For basic banners or quick turn requests, Celtra can feel like more work than necessary. **What problems is Celtra solving and how is that benefiting you?** Inconsistent creative quality across platforms Different DSPs, publishers, and environments (Display, Mobile, CTV) all have unique specs. Celtra standardizes this. Slow creative updates & rework Last-minute legal text changes, URL updates, or CTA swaps usually mean re-exporting and re-uploading everything. Lack of creative governance When multiple teams touch creatives, it’s easy to lose track of versions, approvals, and what’s live. ### 7. Great platform to use. **Rating:** 5.0/5.0 stars **Reviewed by:** Claire M. | Creative lead, Mid-Market (51-1000 emp.) **Reviewed Date:** April 13, 2026 **What do you like best about Celtra?** It is easy to navigate and everything is clear to find. I like the wide range of components which are so simple to use to avoid having to code everything. **What do you dislike about Celtra?** It takes a while to save/load campaigns. **What problems is Celtra solving and how is that benefiting you?** Using the data feed is great when there is lots of different locations with different messages or urls etc. ### 8. Master Templates That Instantly Generate Hundreds of Banner Variations **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** February 03, 2026 **What do you like best about Celtra?** The biggest win is the ability to build one master template and instantly generate hundreds of variations. You can swap out copy, images, or CTA buttons across different sizes (300x250, 160x600, etc.) without having to manually redesign each one. It effectively kills the "grunt work" of digital production. **What do you dislike about Celtra?** Celtra is built for the "Goliaths"—global brands like Spotify, Adidas, and Unilever. Cost: The pricing is steep for small-to-mid-sized agencies. Overkill: If you only need to make five banners for a small local campaign, the setup time and cost of Celtra will feel like using a literal rocket ship to go to the grocery store. **What problems is Celtra solving and how is that benefiting you?** Media teams need thousands of ad variants for different platforms (Instagram, YouTube, Google Display), languages, and audiences, but creative teams can’t design them all manually without burning out. ### 9. Optimize Paid Media Content Production **Rating:** 4.0/5.0 stars **Reviewed by:** Sofia A. **Reviewed Date:** January 27, 2026 **What do you like best about Celtra?** I like the ease of producing and adapting content in Celtra, as well as the way to edit and share it so that, as a client, I can review it and provide feedback to my agency. **What do you dislike about Celtra?** Include video production with audio in Celtra, more dynamic transitions, better templates, and customization facilities so that the final result of the adaptations is easier for my agency and, therefore, better results for me as a client. **What problems is Celtra solving and how is that benefiting you?** Celtra solves the large quantities of banners and adaptations that my agency must make, optimizing the time spent with templates and toolkits, saving more than 50% of production time. It facilitates the production and adaptation of content, editing, and review with my agency. ### 10. "Celtra is Fantastic!" **Rating:** 5.0/5.0 stars **Reviewed by:** Maria F. | Small-Business (50 or fewer emp.) **Reviewed Date:** December 30, 2023 **What do you like best about Celtra?** Being someone who leads projects and teams, I think Celtra is very useful. It's especially helpful when it comes to how mobile rich media works well on phones and tablets. The user interface (UI) is easy to use, which makes working with creative stuff much easier. I really like the customer service they offer; their help and teaching have been very important in making special sets that truly get noticed. **What do you dislike about Celtra?** Adding third-party trackers and tags during the build stage can sometimes be harder than needed. The process of making rules and measures for checking creative work usually seems more difficult than it needs to be. **What problems is Celtra solving and how is that benefiting you?** Celtra has played a big role in fixing many problems with workflows. By making it easier to make and handle big media stuff, it's greatly cut down the time spent in these areas. ### 11. Wonderful tool but animation needs an easy button **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Broadcast Media | Enterprise (> 1000 emp.) **Reviewed Date:** May 30, 2019 **What do you like best about Celtra?** The layout and design options are great. **What do you dislike about Celtra?** I wish there were an easier way to animate. I understand that the current way gives you the most flexibility to do what you want but I wish there were a template animation that could be used first and then adjusted to your liking. **Recommendations to others considering Celtra:** This is probably the best tool for customer ad animations. Much like photoshop, it takes time to become really good at using it. **What problems is Celtra solving and how is that benefiting you?** great for custom ad animation work and video work. Best video ad displayer in the game. ### 12. Really convenient to share social assets and a lot of other stuff with the team **Rating:** 4.0/5.0 stars **Reviewed by:** Jackson E. | Director of Talent Acquisition, Mid-Market (51-1000 emp.) **Reviewed Date:** May 01, 2023 ### 13. Increase Your Online Advertising Success with Celtra's Dynamic Ad Delivery **Rating:** 4.5/5.0 stars **Reviewed by:** Brendan R. | Programista Full Stack, Mid-Market (51-1000 emp.) **Reviewed Date:** June 08, 2023 **What do you like best about Celtra?** I like the fact that Celtra is easy to use, even for those with no design experience. Its effectiveness in delivering campaigns exactly as designed also adds to its undeniable appeal! The platform allows teams of people from different departments and external contributors to all have access to their own creative, making collaboration a breeze. It allows us to create dynamic, engaging ads with interscroller units while keeping our clients entertained - delivering successful results every time. **What do you dislike about Celtra?** I dislike the lack of a rapid response team for incidents in Celtra. In addition, the price point is too high and unnecessarily restrictive, leading practitioners to develop their own solutions rather than buy in. This resistance has been exacerbated as vendors like In-Housing have also gained traction in the digital marketing space. **What problems is Celtra solving and how is that benefiting you?** As a digital advertiser, I'm able to benefit from Celtra's dynamic ad delivery technology. Its user interface allows me to quickly and easily create exciting ads that stand out from the crowd, while still providing an engaging user experience. ### 14. AdOps **Rating:** 5.0/5.0 stars **Reviewed by:** Adrijan K. | Small-Business (50 or fewer emp.) **Reviewed Date:** March 15, 2023 **What do you like best about Celtra?** Working with Celtra feels like there is always something innovative for businesses in terms of looking to increase the speed and quality of creative production for display marketing. It gives us freedom to create unique solutions for clients which are tailored to brand specific needs, ensuring that the highest standards of quality and creativity are met. The platform also fills the gap for clients who do not have in-house creatives for handling display marketing. Beyond this, platform also offers extensive creative analytics, allowing users to track and analyze their creatives in order to ensure that they are achieving the desired results. Overall, Celtra Platform is a great solution for businesses looking to increase the speed and quality of creative production. It provides freedom to create unique creative solutions. Highly recommended. **What do you dislike about Celtra?** Not all formats are RTB compatible, creatives are not exportable, sometimes the creative in builder doesn’t look exact like in live enviroment, likely due to differences in screen ratio and address bar which is not present in the preview. **What problems is Celtra solving and how is that benefiting you?** Celtra solves our cerative uniquenes, fast creative production in terms of automatization or using ready template solutions. For awarenes camapaigns creative analitycs is very important feature. Dynamic ads are also someting I take very valuable for our bussines ### 15. Celtra is Fantastic! **Rating:** 4.5/5.0 stars **Reviewed by:** Ryan D. | Lead Customer Marketing Specialist, Enterprise (> 1000 emp.) **Reviewed Date:** December 15, 2022 **What do you like best about Celtra?** I appreciate Celtra Ad Creator the most for its remarkable usability, speed, intuitiveness, and power. The component-based drag-and-drop platform is known to create a "templated" design; however, this has been proved wrong as it provides comprehensive features that let you make captivating ads with HTML5 mobile technology swiftly. Compared to bulky Flash banners, which take a reasonable amount of time in quality assurance tests, code-free creation via Celtra removes such issues while still producing reliable results ideal for professionals in the visual arts industry. **What do you dislike about Celtra?** I wouldn't say I like the complexity of Celtra's report-making tool. It can be challenging to generate customized reports due to their obscurity and lack of intuitive design. Additionally, it is not straightforward when replacing creative assets within a campaign folder; often, elements are removed instead of improved upon, necessitating us to develop unique solutions for maintaining functionality. **What problems is Celtra solving and how is that benefiting you?** Celtra is a helpful solution for incorporating technical feasibility into early-stage mobile banner concepts. It provides alternative technological forms under investigation, making the creative phase of development easy and efficient. ### 16. Very pleased with the Celtra platform **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Sports | Enterprise (> 1000 emp.) **Reviewed Date:** July 28, 2023 **What do you like best about Celtra?** It's an easy platform to use, and is very user friendly. **What do you dislike about Celtra?** Often opens too many tabs as I work around the platform. My company thinks it's too expensive. **What problems is Celtra solving and how is that benefiting you?** Using Celtra has saved me a lot of time that I used to not have much of. It allows me to have more time to get creative and be a designer. ### 17. A real review from somebody that uses Celtra since 2012 **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** February 26, 2021 **What do you like best about Celtra?** I´ve been testing several ad builders, a lot; Celtra wins in every parameter, easy to use, scalable, fast, solid, friendly environment, metrics, reports, etc **What do you dislike about Celtra?** I work from Latin America and will be very usefull to have a support documentation in Spanish. **What problems is Celtra solving and how is that benefiting you?** Celtra allows me and my team, build dozens of RM creative every day, with any kind of media features and interactivity, super fast and a solid way. ### 18. Not the best Creative Automation tool but it will do the job **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Enterprise (> 1000 emp.) **Reviewed Date:** December 14, 2022 **What do you like best about Celtra?** Lots of functionalities such as localization of the assets via feeds, and changing template sizes semi-automatically. It's not bad for static simple images. Especially if you use more banners rather than photography in your ads. DPA functionality is probably the best product of Celtra. Their account structure is good if your company is producing assets at a global level and mostly campaign-based creatives (seasonal, changing with new shooting and campaign images). **What do you dislike about Celtra?** Buggy tool, it would crash and give random errors, user experience is not great (example: You would click the back button instead of going to the previous page it goes to the account. Meaning you then have to click again on your project, etc). I felt like I'm using a tool still being beta tested with the customers as only this would explain this many bugs and errors. Very bad customer support & knowledge base. They don't have chat support and when you contact customer support they reply to you via email. If you report multiple issues at the same time good luck identifying which email is for which question. The most important learning for me is that when a company claims they do all they probably don't do it well. Celtra would claim that you can do all creative automation (DPA, video production, size changes, feed-based automation, gifs, asset distribution to platforms, naming conventions, taxonomy), and yes technically you can do all that but at a cost of your time. In the end, because the tool is buggy, you don't get proper support and since it will crash, throws errors a lot and you will probably spend the same time manually creating your assets. **What problems is Celtra solving and how is that benefiting you?** Celtra is a creative automation tool. Ideally, they should provide fast, efficient creative production, modification of existing assets, easy approval, feed based creative production for both static and video ads, distribution, approval & feedback chains, and taxonomy of your assets. When you purchase Celtra expectation is that you will save time and resources on creative asset production. **Official Response from Daylin Hull:** > Hi! Thanks so much for this information. We're so glad to hear you're getting usage out of our DPA product along with our templates but are sorry to hear the Builder has been creating some confusion! We totally understand that while some things are pretty simple, other things can take some time to navigate. Our team has been actively working to make the tool a more seamless experience so we really value this feedback! Although we don't currently offer chat support, we do have a Global Support team who is ready to assist. Please note, like with any Customer Service team, it's important that any issues be separate so our team can expedite the handling of each and every one. We do appreciate and understand this can sometimes create frustration but it helps our Support team respond in the timeliest of manners with the most up to date information and care. Our Support site documentation is quite thorough and our team is always here to assist and debug alongside you! I'm taking this feedback to our team so please don't hesitate to give us a shout as we'd love to help any way we can. Should you want to provide any further details, please do send our support team an email with feedback at support@celtra.com. Thanks for taking the time to let us know the difficulty you've been experiencing! ### 19. Celtra Experience **Rating:** 3.5/5.0 stars **Reviewed by:** Lisa C. | Small-Business (50 or fewer emp.) **Reviewed Date:** March 14, 2023 **What do you like best about Celtra?** It can easily be used for templated designs. **What do you dislike about Celtra?** Unlike other editing platforms, Celtra should be accessed online. **What problems is Celtra solving and how is that benefiting you?** Saves time in resizing files that needs to be posted on different platforms **Official Response from Daylin Hull:** > Hi! Thanks so much for this information. We're so glad to hear you find the Builder helpful for designing templates! Please note that Celtra is accessible online. If you're having any issues logging in, please don't hesitate to reach out to Support to assist, support@celtra.com. We'd love to help wherever it's needed or any way we can! ### 20. Celtra is an incredible tool that performs well! **Rating:** 4.5/5.0 stars **Reviewed by:** Jennifer T. | Data Specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** October 14, 2022 **What do you like best about Celtra?** There is no design experience required to use Celtra effectively. It's straightforward how to tell when campaigns are put together well and are running smoothly. Additionally, it allows for cross-collaboration by giving external partners flexibility when accessing other creatives. The platform allows us to create interscroller units-- which are high-impact and responsive creatives. This way, we can run engaging and exciting campaigns for our customers! **What do you dislike about Celtra?** I wouldn't say I like Celtra because the help materials are often unclear, showing a user implementing many different creative ideas without explaining the technical limitations or offering guidance on how to do them. I hope more skin implementations will be available in the future, but I would rather see more desktop versions first. **What problems is Celtra solving and how is that benefiting you?** Celtra's timeline animations are an extremely efficient way to save time. The location, slideshow, and other factors contribute to the creative construction. ### 21. Celtra Automate - Quality output **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.) **Reviewed Date:** December 06, 2022 **What do you like best about Celtra?** Celtra's automate product is an amazing products that allows us to scale content fast and effectively. Connecting it to our Own systems was also very simple and easy to set up. **What do you dislike about Celtra?** The only downside using celtra, just as with other applications, is the training. it's very intuitive but unless you have used data feeds to manage scale in the past, you will need some light training. **What problems is Celtra solving and how is that benefiting you?** Celtra allows us to scale creative content very fast and in ways that were previously impossible if you were to do the work manually. For example, we can now for some clients export 5x the amount of creatives that we would of one using manual methods. ### 22. Celtra is the leading online ad generator. **Rating:** 4.5/5.0 stars **Reviewed by:** Matt T. | Associate Director, Commerce, Enterprise (> 1000 emp.) **Reviewed Date:** October 04, 2022 **What do you like best about Celtra?** What I like best about Celtra are its adaptability and speed. The ability to create a tag, export it, and have it appear in real-time astounds me. Additionally, it is easy to learn and utilize. Essential features include uploading large video files, edit in bulk, and schedule releases, none of which are available through any other service. I think the best service than this one for rapidly producing many mobile advertisements. **What do you dislike about Celtra?** What I don't like about Celtra is that the section for creating reports isn't very user-friendly. Also, when you move a copy/replace creative to a different campaign folder, there's a loss of clarity, and the original artwork might be replaced with a new one. **What problems is Celtra solving and how is that benefiting you?** The fact that many features can be added to the creative with Celtra serves as the platform for hosting rich media and assists with various use cases. ### 23. My love for Celtra is forever. **Rating:** 4.5/5.0 stars **Reviewed by:** Hannah Michelle L. | Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** September 13, 2022 **What do you like best about Celtra?** What I like best about Celtra's fast adaptability to varied scenarios is its significant quality. It's fantastic to create a tag and have it implemented. The UI is also straightforward to comprehend. In my opinion, this is the best tool for rapidly producing many mobile adverts. It is crucial to have the capacity to upload multiple huge video files simultaneously, edit them in bulk, and then schedule their release. The ease with which advertisements can be resized for countless platforms aseries} and purposes{for example|like}, {such as the transition from desktop }to Mobile Ads Studio makes |Celtra even more astonishing}. **What do you dislike about Celtra?** What I don't like about Celtra is that copying and pasting between sections or pages aren't always precise. I'd also like to see more anchoring options in build mode and the ability to use percentages or alignment tools to modify the size of containers for particular groups and components. **What problems is Celtra solving and how is that benefiting you?** I have heavily utilized mobile advertising, and clients have positively accepted the results. You may also develop interactive adverts that capture the attention of consumers. ### 24. Extremely easy to understand! **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.) **Reviewed Date:** July 28, 2023 **What do you like best about Celtra?** Navigation, easy access. Self explanatory. **What do you dislike about Celtra?** A lot of technical information filled in one page sometimes. Quick Prompts would help for a novice. **What problems is Celtra solving and how is that benefiting you?** Everything, Easy to understand for a beginner. ### 25. Celtra has been a tremendous value addition to our creative workflow **Rating:** 4.0/5.0 stars **Reviewed by:** Shubham P. | Senior Growth Associate, Enterprise (> 1000 emp.) **Reviewed Date:** December 13, 2022 **What do you like best about Celtra?** The ability to scale up to n number of creatives with minimal effort has been the most helpful feature for us **What do you dislike about Celtra?** Some limitations for the team members to work simultaneously is one thing that can be improved **What problems is Celtra solving and how is that benefiting you?** Celtra is solving scaling up problem for us. We were struggling to get volume of creatives and Celtra has helped us acheive that **Official Response from Evan Wilson:** > Thanks for your feedback Shubham! Glad we're able to help with scaling and your creative workflow. If you have any feedback on the limitations your facing please reach out to support@celtra.com we'd love to see how we can improve. ### 26. Celtra is very effective and easy to use. **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Gambling & Casinos | Small-Business (50 or fewer emp.) **Reviewed Date:** December 09, 2022 **What do you like best about Celtra?** Celtra is an efficient way to create valuable marketing content that connects with targeted audiences. I use it to create banner displays that engage customers. **What do you dislike about Celtra?** There is very little I dislike about Celtra. I find it easy to use with an intuitive interface. Since I use it in the iGaming sector if it was able to update live odds it would be a perfect product in my opinion. **What problems is Celtra solving and how is that benefiting you?** Celtra allows me to easily create banner and mobile advertising content for the iGaming industry. It is straightforward and efficient and I'm glad I have it in my toolbox. **Official Response from Evan Wilson:** > Glad you think so highly of us! For live betting and updating odds have you looked into using our real time feeds? https://support.celtra.com/build-creatives/builder/dynamic-creative/personalize-creatives-with-real-time-feeds Feel free to contact us at support@celtra.com for any additional assistance. ### 27. Celtra Review **Rating:** 4.0/5.0 stars **Reviewed by:** Camille B. | Performance Marketing Lead, Small-Business (50 or fewer emp.) **Reviewed Date:** December 07, 2022 **What do you like best about Celtra?** Process is seamless once you've set up all elements in place. **What do you dislike about Celtra?** I go back and forth on preview to adjust the elements to make sure that even if I input different varations, it will be aligned. **What problems is Celtra solving and how is that benefiting you?** Multiple edit and application of elements to create new variations especially on display ads where I need to generate into difference specs **Official Response from Evan Wilson:** > Hi Camille, thank you for thinking highly of us! If you have any questions, concerns, or product feed back please don't hesitate to reach out to us at support@celtra.com ### 28. Celtra: the perfect software for digital banners **Rating:** 4.5/5.0 stars **Reviewed by:** Gerardo H. | Independent Professional, Mid-Market (51-1000 emp.) **Reviewed Date:** July 12, 2022 **What do you like best about Celtra?** It comes with a large number of templates for banners and different sizes of advertising designs, which help us to work much faster and do a better quality work. It has a campaign management, for the development and planning of marketing campaigns, with creative and trendy designs. The whole tool is very intuitive and with a very friendly and easy to use interface. **What do you dislike about Celtra?** The whole program and its tools seem to me very easy to use and above all it helps us to do our work faster, but if I had to complain about something, I would prefer that the tools for the realization of the designs could be edited or customized, to have at hand the tools that are most used and not those that come with the program. **Recommendations to others considering Celtra:** This is a perfect software to quickly edit videos, banners and all the designs for a quality advertising campaign. Our work was done quickly and with professional details. I recommend the program, as well as its technical support team, who always help us and solve any situation. **What problems is Celtra solving and how is that benefiting you?** We use this program daily to make our banner designs and images for our banner and our clients and we are very satisfied with the results. It is a very easy to use software, with very well designed and modern templates, which give a fresh air to all our drawings and images. Our clients are happy with our work and we are satisfied with the program. ### 29. Ease of recreating multiple sized materials **Rating:** 3.5/5.0 stars **Reviewed by:** Kristopher L. | Associate Manager, Customer Value Management, Mid-Market (51-1000 emp.) **Reviewed Date:** December 13, 2022 **What do you like best about Celtra?** automation to different sizes using very few materials **What do you dislike about Celtra?** several stages on build before the automation **What problems is Celtra solving and how is that benefiting you?** Reproduction of several creative layouts with few master designs. Not so helpful with email campaigns which only use templated sizes **Official Response from Evan Wilson:** > Hi Kristopher, glad we've been able automate some of your workflow. If you have any feedback on how we can improve further, please reach out to support@celtra.com ### 30. Easy to use. Perfect for Rich Media Ads! **Rating:** 5.0/5.0 stars **Reviewed by:** Ryldon Vicent S. | Rich Media/Creative Developer, Small-Business (50 or fewer emp.) **Reviewed Date:** December 06, 2022 **What do you like best about Celtra?** Lots of components to use. More interactive ads and mini-games to create using Celtra. **What do you dislike about Celtra?** None so far. All features are working fine on my end. **What problems is Celtra solving and how is that benefiting you?** None on my end. It's perfect. ### 31. A great tool for digital marketers to scale their brand business and reduce costs on design ops! **Rating:** 5.0/5.0 stars **Reviewed by:** Shantesh G. | Head of Creative Labs, Mid-Market (51-1000 emp.) **Reviewed Date:** February 24, 2022 **What do you like best about Celtra?** A great tool for designers to mock-up and produce numerous creative variations with ease. A great tool for marketers to set up, go live and scale their campaigns rapidly. A great tool for brands to experiment with creative variations and choose the best one that gets top ROAS. **What do you dislike about Celtra?** Takes time to get a hang of it, Celtra offers so many creative options to choose from and experiment and it sometimes gets a bit overwhelming when you are looking for something simple that just works. **What problems is Celtra solving and how is that benefiting you?** Scale campaigns rapidly by using features like Data feed, API connects, etc to creative hundreds of creative variations in a short time that are contextual to the user. Find the right balance b/w tech and design and create world-class creatives for mobile. Run AB experiments easily and understand what is working and what is not. Reporting dashboard helps get a view on optimization areas. ### 32. User-friendliness, customizability and continuous innovation **Rating:** 4.5/5.0 stars **Reviewed by:** Jacquie W. | Product Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** June 27, 2022 **What do you like best about Celtra?** There are several things that I like about Celtra. First, it is a very user-friendly platform that is easy to use and navigate. Second, Celtra offers a lot of features and options that allow me to customize my experience and tailor it to my needs. Finally, I appreciate the fact that Celtra is constantly innovating and adding new features and functionality to its platform. **What do you dislike about Celtra?** It would be great to have a search function on the Dashboard, so you can easily find campaigns or creatives by name. **What problems is Celtra solving and how is that benefiting you?** Celtra is benefiting us by giving us the ability to track creative performance in a way that we weren't able to before, as well as giving us more visibility into the creative process. ### 33. Great system **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** November 10, 2022 **What do you like best about Celtra?** ability to see multiple files in a friendly and acessible manner. The preview features are great. and there's a lot of functions/bells/whistles that make it easy to use **What do you dislike about Celtra?** not a whole lot. there's not many features that im unhappy with **What problems is Celtra solving and how is that benefiting you?** ability to have all creatives live in one place **Official Response from Evan Wilson:** > We appreciate your feedback! We're always looking to improve, so if you have any questions, concerns, or any product feedback we'd be happy to assist. Please reach out to us at support@celtra.com ### 34. Very helpful, everything in one place **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Enterprise (> 1000 emp.) **Reviewed Date:** December 07, 2022 **What do you like best about Celtra?** The collection of assets, easy to navigate, everything in one place **What do you dislike about Celtra?** Maybe not recieving updates about new assets added **What problems is Celtra solving and how is that benefiting you?** Digital Assets, ready made in the correct dimensions, ready for dispatch/use ### 35. Director, Media Strategy **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Media Production | Enterprise (> 1000 emp.) **Reviewed Date:** November 10, 2022 **What do you like best about Celtra?** Preview links are really easy to review and I feel comfortable sending to clients. **What do you dislike about Celtra?** There are almost TOO many metrics to pull in reporting, it's overwhelming! A lot of metrics sound very similar. **What problems is Celtra solving and how is that benefiting you?** Custom rich media ad units, preview links and reporting. **Official Response from Evan Wilson:** > We appreciate your feedback! We do have a analytics glossary that can give you brief descriptions of what each of our analytics calculates. https://support.celtra.com/trafficking-and-analytics/analytics/analytics-glossary If you have any questions on pulling analytics or what they mean, were always happy to help. Please reach out to us at support@celtra.com ### 36. Great expectations **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** February 22, 2022 **What do you like best about Celtra?** it makes our job much easier and faster by just accessing the platform and changing text, although we cannot change the labels in the products **What do you dislike about Celtra?** We cannot change the products in the creatives for the ones in our language. All of them are in .jpg or .mp4 and non editable. We do have to download each creative and change it in an editing program. **What problems is Celtra solving and how is that benefiting you?** We have access to a lot of different types of creatives that makes our work faster **Official Response from Daylin Hull:** > Hi! Thanks for this helpful review, it's really beneficial for us to see issues like this so we can work on improving our platform to accommodate for these type of feature requests. I also wanted to share that while the platform currently isn't as editable as you might like, we do have a photoshop plugin so you can edit there and then directly import assets into the builder. You can find more information about that here: https://support.celtra.com/creative/builder/photoshop-export-plugin. Should you need any further assistance or like any more information, please don't hesitate to reach out to our Support team! ### 37. Celtra is extremely helpful with my digital media campaigns **Rating:** 5.0/5.0 stars **Reviewed by:** Meagan M. | Campaign manager, Mid-Market (51-1000 emp.) **Reviewed Date:** November 10, 2022 **What do you like best about Celtra?** The ability to traffic, track and monitor custom creative! Super helpful!!! **What do you dislike about Celtra?** There's still a lot I haven't been able to figure out. **What problems is Celtra solving and how is that benefiting you?** It helps me seamlessly launch custom creative with my adops team. ### 38. It could be better. **Rating:** 3.5/5.0 stars **Reviewed by:** Vidal Nikko L. | Freelance Graphic Designer, Mid-Market (51-1000 emp.) **Reviewed Date:** September 12, 2022 **What do you like best about Celtra?** I'm liking the weather components and the store locator feature. **What do you dislike about Celtra?** It's very limiting because we have to keep using png files. **What problems is Celtra solving and how is that benefiting you?** My paycheck **Official Response from Daylin Hull:** > Hi! Thanks for this helpful review, we're so happy to hear you're enjoying the use of our components and store locator/feeds. We like them, too and think they're pretty easy to use once you get the quick hang of them. We'd love more information on the png issues you're facing. We can accept several types of images in general so please don't hesitate to reach out to our Support team should you want some extra eyes on what you're working on! ### 39. Good tool but needs some training and practice **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.) **Reviewed Date:** December 06, 2022 **What do you like best about Celtra?** The resize function, the possibility to change the copy on banners **What do you dislike about Celtra?** The extensive amount of functions that I don't need for basic works (I'm not a designer). Maybe there could be an account more basic? **What problems is Celtra solving and how is that benefiting you?** The time reduction to our design team when I just need a close enough size of a banner I already have **Official Response from Evan Wilson:** > We appreciate your feedback. Please let us know if you'd like to have any specific trainings on our product, we'd be happy to assist. Please reach out to us at support@celtra.com We also have a support site to help in the interim. https://support.celtra.com/ ### 40. One stop solution for scaling, automation, trafficking for the digital ads production. **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.) **Reviewed Date:** March 09, 2022 **What do you like best about Celtra?** Celtra is a user-friendly and reliable software, be it Scaling of creatives in different sizes or be it creative automation of the same creative with a different copy or visual or color, its all possible to do quickly with celtra. all you have to do is set up a template design and start adapting them. It allows you to build digital banners, mp4 video assets, static or animated display/video assets without coding them. and adapting them is even simpler using data feeds. Also, it allows the trafficking of the creative as well. easy to learn if you have basic design sense and digital ad industry knowledge. **What do you dislike about Celtra?** Every product has its cons. Celtra is expensive and not affordable to use for small brands. Each exports of the creative are chargeable. Celtra has limitations in animations, it supports only basic and preset animations. Using multiple fonts in the same headline, using bullet points etc text stylings are also not possible to do in celtra. If mp4 assets are larger than 10 seconds or asset dimensions are larger than 3000x3000Px it is difficult to load them in celtra or usually not preferable to build in celtra. **Recommendations to others considering Celtra:** If you require bulk creative productions and scaling than celtra is the one stop solution for you, go for it, but if you are small company, it may be too costly for you. **What problems is Celtra solving and how is that benefiting you?** 1. If you want to produce bulk assets just by changing background image/color, Packshot Key visuals, Copy, logo - Celtra is the right tool to use, once the template is set it is a time saver to build multiple adapts out of those 2. If you want to scale the same asset in different similar sizes - Celtra can help you here using the same background/key visuals/logo/copy - you can adjust them in the template by using specific focal points and you can generate them in just a few minutes. 3. If you want to traffic the built asset you can do it via celtra enablement platform just create the tags and traffic them from your ad server. ### 41. Celtra - A case study in a solid mature platform **Rating:** 4.5/5.0 stars **Reviewed by:** Lou S. | Director of Ad Operations, Small-Business (50 or fewer emp.) **Reviewed Date:** November 12, 2020 **What do you like best about Celtra?** The reliability, ease of use and full reporting suite. I also like the ability to duplicate and easily search for line items and creatives within the system. The UI is also user friendly. I also like the color palette, it's easy on the eyes. I like the speed in which celtra is able to query the servers and pull reporting. I also like the support that celtra offers...have never had an issue with contacting reporting. They're speedy and respond clearly and effectively to help troubleshoot issues. I also like their newsletters and the way they communicate out new updates to the platform and roadmap for upcoming features. I like the ability to save and email reports and the campaign graphs and charts that show delivery and best performing creatives...really slick presentations. I also like the way that the platform does not have a lot of down time. I also love the templates that you can download to build out campaigns....it's done really well and has all the right drop downs and features to allow you to quickly build out the order on a spread sheet and upload it back into the system with the trackers. I like the login screen as well, it's simple and clean and does the job. **What do you dislike about Celtra?** Nothing really, i'm a big fan of celtra. If anything i'd say its that some of the reporting fields are not compatible with each other so you can not pull them all into one report. I also don't like how the url's come through in domain reporting with the child domains...probably has to do more with the macros passing the value but it'd be nice to just see the parent domains. Also, sometimes when you append trackers and then swap in and out they disappear so you have to reapply all of them. I don't like how there's a limit to the amount or trackers you can input on the order templates...sometimes i have more trackers than are allowed so can't fully use the template to traffic my campaign. **Recommendations to others considering Celtra:** Make sure that Celtra fits all of your reporting and analytics needs; otherwise it's a solid product. **What problems is Celtra solving and how is that benefiting you?** How to delivery engaging rich media to a mobile environment. We've realized that the easy of use and stability of the product are making us meet that challenge effectively.We're also solving our reporting needs problem by having celtra handle most of our performance reporting on campaigns. Celtra also in a way helps us solve the problem with discrepancies with 3rd party reporting because the platform is so stable that there's little to no issues when comparing celtra to 3rd party delivery reporting. ### 42. Awesome platform for building ad displays! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** September 09, 2021 **What do you like best about Celtra?** - Easy to build ads with - Variety of interactive components to enhance creative - Helpful and responsive tech support - Mobile friendly - Tools to check for ad weight to comply with Chrome's Ad Intervention restrictions - Provides insightful metrics to track campaign performance - Administrative tools are helpful with managing users and what type of access they have **What do you dislike about Celtra?** - Discrepancy with load and render rates - Can't delete unused creatives after they're created. They can only be hidden from view by archiving. **Recommendations to others considering Celtra:** - Test out the platform and experiment with the functionality and features - Reach out to tech support when help is needed. They are very responsive and work around the clock. **What problems is Celtra solving and how is that benefiting you?** - Adjusting the creatives to work more smoothly and provide more possibilities with tracking - Tech support can provide some assistance with code and development for complex ad units ### 43. Exciting capabilities with an easy earning curve **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** February 22, 2022 **What do you like best about Celtra?** Celta is a super intuitive platform and is very easy to get into if you have used any type of timeline animation or WYSIWYG layout editor before. It contains a range of helpful modules to take your ads to the next level, and opens the doors to new creative ideas. For things that aren't immediately there or obvious, their knowledgeable support team goes above and beyond to help you find a solution or to improve features in the future. **What do you dislike about Celtra?** Some features are somewhat limited – many can actually be solved with custom JavaScript that they give you in their documentation! While that's of course great, having more customization built-in is something that I look forward to. **What problems is Celtra solving and how is that benefiting you?** To execute truly different creative ideas has always been a difficult thing – things like outsourcing custom and clunky code is sometimes the solution, but Celtra is way better. Being able to keep execution in-house in a powerful yet easy platform lets you save both time and resources. **Official Response from Daylin Hull:** > Hi! Thanks so much for taking the time to provide this helpful information. We love hearing you think our Builder is intuitive and easy for different types of animations. We'd love to connect on the customizations you're looking for. We are always looking for ways to improve the builder, and want it to be user-friendly for users of all skill sets. We agree that having the ability to use Custom JS is helpful but we definitely want to make sure users can customize things without depending on that. Please don't hesitate to reach out to our Support team, support@celtra.com, as we'd love to connect and further discuss and provide any additional training that might be helpful! ### 44. Creativity on creatives **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Pharmaceuticals | Small-Business (50 or fewer emp.) **Reviewed Date:** August 11, 2022 **What do you like best about Celtra?** The tools that celtra provides to play around with the creative are impressive. It's user friendly and easy to navigate **What do you dislike about Celtra?** More robust way to handle tags , placements and third-party trackers to reduce TAT in generating multiple tags. **What problems is Celtra solving and how is that benefiting you?** Celtra provides the best way to use dynamic creatives and helps us in reducing the time spent in rotating creatives across platforms ### 45. Easy to use. **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** December 06, 2022 **What do you like best about Celtra?** No need to download / upload creatives anymore **What do you dislike about Celtra?** Hard to copy creatives names from Celtra. Adops need the info to match placement to creative in CM. **What problems is Celtra solving and how is that benefiting you?** No need to download / upload creatives anymore **Official Response from Evan Wilson:** > We appreciate your feedback! Please reach out to us at support@celtra.com to see how we can better integrate with your ad ops team, we're always looking to improve your experience. ### 46. Great working experience **Rating:** 5.0/5.0 stars **Reviewed by:** Nicolas B. | Program Manager, Production, Small-Business (50 or fewer emp.) **Reviewed Date:** March 07, 2022 **What do you like best about Celtra?** 1) The built-in AdBuilder that doesn't require coding skills. 2) The sheet where one can create the Feed. 3) The smart naming convention feature. 4) The smart link options to share with others. **What do you dislike about Celtra?** 1) It is very difficult to perform creative QA at scale (when you have +100 versions). I think this the biggest area of improvement. 2) While I had no issue with Display Ads, I wasn't able to download Social Ads. That would be nice to have. **Recommendations to others considering Celtra:** Give it a try. This platform has evolved so much, it was truly a great tool for our quick test & learn sprints. **What problems is Celtra solving and how is that benefiting you?** Creative at Scale. We were able to generate thousands of variations (probably more than needed). For data-driven marketing campaigns, a tool like this is the way to go. ### 47. Versatile and User-friendly Creative Enablement Solution **Rating:** 5.0/5.0 stars **Reviewed by:** Vladimir A. | Digital Director, Mid-Market (51-1000 emp.) **Reviewed Date:** February 25, 2022 **What do you like best about Celtra?** The user interface is very polished and friendly, delivering an exceptional user interface. Creative output is astonishing. Integrations with other ad tech providers include all big and mid-sized players. Customer support is very responsive, and the onboarding process is smooth. **What do you dislike about Celtra?** Higher entry-level budgets and commitments are needed to onboard. The onboarding process can take a while, especially with companies without previous creative automation or DCO experience. **What problems is Celtra solving and how is that benefiting you?** Producing creative solutions at scale and quickly automating the creative process. Rolling out creatives on multiple markets without any hurdles. Improving results of display campaigns and overall quality of creatives. ### 48. Visual Designer **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Graphic Design | Enterprise (> 1000 emp.) **Reviewed Date:** November 10, 2022 **What do you like best about Celtra?** Easy to use and straightforward once you are aware of the software. **What do you dislike about Celtra?** Things you can do are still limited compared to Photoshop and other design software **What problems is Celtra solving and how is that benefiting you?** Less time-consuming to create banners and videos that only need a bit of change. **Official Response from Evan Wilson:** > We appreciate your feedback! We're always looking to improve, so please don't hesitate to reach out to us at support@celtra.com with any questions, concerns, or additional feedback. ### 49. Amazing! **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Graphic Design | Mid-Market (51-1000 emp.) **Reviewed Date:** September 22, 2022 **What do you like best about Celtra?** Its easy to learn with many helpful tools **What do you dislike about Celtra?** Some aspects/components can take some time to learn, it'd be helpful if there was more guidance for users who'd like to have a better understanding of the program **What problems is Celtra solving and how is that benefiting you?** It helps me make things for my job which allows me to live my life **Official Response from Daylin Hull:** > Hi! We're so happy to hear you think the Builder is easy to learn and has an abundance of helpful tools! In regards to some of the knowledge gaps or request for guidance, we'd love to help with that. If you'd like to provide more context, we'd love to chat with you so please do reach out to our Support team, support@celtra.com, and hopefully we can help streamline things for your team moving forward! ### 50. Celtra Serves as Relevant Tool, For Some **Rating:** 1.5/5.0 stars **Reviewed by:** Verified User in Sports | Mid-Market (51-1000 emp.) **Reviewed Date:** November 16, 2021 **What do you like best about Celtra?** Celtra is relatively easy to navigate for first-time users and serves as an effective alternative to sending files and bothering designers **What do you dislike about Celtra?** Celtra is a tad confusing to get used to and does not necessarily help the photoshop efficient. I find having the PSD file is more straightforward than going through celtra. **What problems is Celtra solving and how is that benefiting you?** I seem to not be able to find the files i am trying to look for to edit. Also, a lot of these assets have a lot of editable parts which can get confusing. I do think having all the files in one place has the potential to be very helpful. **Official Response from Daylin Hull:** > Hi! Thanks so much for this information. We're so sorry to hear the Builder has been creating some confusion! We totally understand that while some things are pretty simple and easy, other things in the Builder can take some time or might even have a bit of a learning curve. We'd love to further assist! If you're used to working with PSDs, we do have a Photoshop Plugin that might also be a helpful resource to cut down some of the time you're experiencing building, as it would also streamline efforts. Our Support site documentation is quite thorough and our team is always here to assist and debug alongside you! I'm taking this feedback to our team to see what improvements we can work on moving forward. We would love more information on the files you're having trouble looking for. We definitely think we can help with this or provide some additional documentation or even some training on how to best navigate. We want to make sure it's as easy as possible to navigate while being accessible to your team. Should you want to provide any further details, please do send our support team an email with feedback at support@celtra.com. Thanks for taking the time to let us know the difficulty you've been experiencing, we take this very seriously so please don't hesitate to reach out! ## Celtra Discussions - [Can i use this for social placements previews?](https://www.g2.com/discussions/51240-can-i-use-this-for-social-placements-previews) - 2 comments, 1 upvote - [Can I create Videos in this tool](https://www.g2.com/discussions/40425-can-i-create-videos-in-this-tool) - 2 comments, 1 upvote - [How do you create rich media skin?](https://www.g2.com/discussions/33629-how-do-you-create-rich-media-skin) - 1 comment, 1 upvote - [Is there a community of engineers/developers familiar with Celtra who can help with custom builds?](https://www.g2.com/discussions/33628-is-there-a-community-of-engineers-developers-familiar-with-celtra-who-can-help-with-custom-builds) - 1 comment, 1 upvote - [What is Celtra used for?](https://www.g2.com/discussions/what-is-celtra-used-for) - 1 comment - [View Celtra pricing details and edition comparison](https://www.g2.com/products/celtra/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-13+08%3A10%3A28+-0500&secure%5Bsession_id%5D=72ae8c32-9b14-4b1f-9a92-13eae93ac6d6&secure%5Btoken%5D=681318329f130bee22d798d95bed5afdf97ff646d577e9f0145ef69ef7d26bd0&format=llm_user) ## Celtra Integrations - 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[Slack](https://www.g2.com/products/slack/reviews) - [YouTube Advertising](https://www.g2.com/products/google-youtube-advertising/reviews) ## Celtra Features **Channel Functionality** - Display Functionality **Template Creation** - Image Upload - Stock Image Library - Drag & Drop Editing - Variety Of Banner Types **Authoring Tools** - Ad Templates - HTML5 Authoring - Automated Ad Creation - Lanugage Translation **Platform Interoperability** - Close Ecosystem API **Platform Interoperability** - Close Ecosystem API **Platform Interoperability** - Close Ecosystem API **Agentic AI - Cross-Channel Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Creative Management Platforms** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Video Functionality** - Video Functionality **Design & Editing** - Shape & Clip Art - Font Selection - Scale **Testing Tools** - Dynamic Versioning - A/B Testing **Agentic AI - Display Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Video Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Ad Management** - Ad Sets - Export As Different File Types - Schedule **Publishing Tools** - Demand Side Platform Integration - Campaign Scheduling **Mobile Functionality** - Mobile Functionality **Analytics** - Reporting - Heatmap - Budget **Agentic AI - Mobile Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Campaign Management** - Campaign Dashboard - Campaign Optimization - Reach - Bulk Editing - Batch Uploading - Brand Safety - Frequency Capping - Creative Optimization - Rich Media Capabilties - In-App Ads - Mobile Rich Media Capabilities **Targeting** - Targeting - Retargeting - Geo-Targeting - Contextual Targeting **Mobile** - Mobile Tracking - In-App Ads - Mobile Rich Media Capabilities **Platform** - API / Integrations - Custom Reports - User, Role, and Access Management - Performance and Reliability - Enterprise Scalability - Customization - Workflow Capability - Internationalization - Notifications ## Top Celtra Alternatives - [Innovid](https://www.g2.com/products/mediaocean-innovid/reviews) - 4.1/5.0 (373 reviews) - [Google Marketing Platform](https://www.g2.com/products/google-marketing-platform/reviews) - 4.1/5.0 (278 reviews) - [Bannerflow](https://www.g2.com/products/bannerflow/reviews) - 4.6/5.0 (157 reviews)