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At a Glance
Market Segments
Mid-Market (43.7% of reviews)
Mid-Market (48.9% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Celtra
Star Rating
(392)4.4 out of 5
Market Segments
Mid-Market (43.7% of reviews)
Entry-Level Pricing
No pricing available
Learn more about CeltraGoogle Marketing Platform
Star Rating
(295)4.1 out of 5
Market Segments
Mid-Market (48.9% of reviews)
Entry-Level Pricing
No pricing available
Learn more about Google Marketing PlatformSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Google Marketing Platform excels in Ad and Conversion Tracking with a score of 8.9, indicating robust capabilities for monitoring campaign performance, while Celtra, although strong, scores slightly lower at 8.3.
- Reviewers mention that Celtra shines in Rich Media Capabilities, achieving a high score of 9.0, which is particularly beneficial for brands looking to create engaging and interactive ads, whereas Google Marketing Platform scores 7.9 in this area.
- G2 users highlight that Celtra's Automated Ad Creation feature, scoring 8.6, simplifies the ad creation process significantly compared to Google Marketing Platform's score of 7.7, making it a preferred choice for users seeking efficiency.
- Users on G2 report that Google Marketing Platform's Campaign Management tools, particularly in Budget Execution & Monitoring, score 8.0, providing solid functionality, while Celtra's similar features are rated slightly lower at 8.0, indicating a competitive edge for Google in this aspect.
- Reviewers mention that Celtra's Mobile Rich Media Capabilities score of 8.9 is a standout feature, appealing to brands focused on mobile advertising, while Google Marketing Platform's score of 7.6 in this area suggests it may not be as strong in mobile-focused campaigns.
- Users say that Celtra's Quality of Support is rated at 8.8, significantly higher than Google Marketing Platform's 6.9, indicating that users may find better assistance and resources when using Celtra for their advertising needs.
Pricing
Entry-Level Pricing
Celtra
No pricing availableGoogle Marketing Platform
No pricing availableFree Trial
Celtra
No trial information availableGoogle Marketing Platform
No trial information availableRatings
Meets Requirements
8.4
275
8.5
246
Ease of Use
8.3
274
7.9
245
Ease of Setup
8.3
116
7.3
126
Ease of Admin
8.3
115
7.7
119
Quality of Support
8.8
264
6.9
224
Has the product been a good partner in doing business?
8.5
115
7.6
120
Product Direction (% positive)
8.1
265
8.0
243
Features by Category
Channel Functionality
8.6
143
8.5
167
Platform Interoperability
8.1
29
7.2
10
Agentic AI - Display Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.4
176
8.3
181
|
Verified
8.0
133
8.1
176
|
Verified
8.4
122
8.3
156
|
Verified
7.9
111
7.7
150
|
Verified
8.1
110
7.9
154
|
Verified
8.1
99
7.8
142
|
Verified
Feature Not Available
7.6
129
|
Verified
8.2
89
8.4
73
Feature Not Available
8.1
69
8.4
135
7.7
149
|
Verified
9.0
169
7.9
141
|
Verified
8.6
114
7.0
39
8.9
156
7.6
94
|
Verified
Targeting
8.7
84
8.5
160
|
Verified
8.5
77
8.4
150
|
Verified
8.4
93
8.2
150
|
Verified
8.5
79
8.1
69
Platform
8.0
92
7.9
54
8.3
132
8.1
164
|
Verified
8.7
149
8.3
159
|
Verified
8.7
161
8.4
169
|
Verified
8.5
118
8.4
144
|
Verified
8.3
143
7.6
152
|
Verified
8.6
147
7.9
152
|
Verified
8.5
117
8.1
117
|
Verified
8.2
104
7.7
136
|
Verified
Campaign Management & Optimization
Not enough data
8.2
89
Not enough data
7.9
86
Not enough data
7.9
84
Not enough data
8.2
83
Not enough data
7.4
68
Not enough data
7.6
82
Not enough data
8.2
88
Not enough data
6.6
61
Not enough data
7.8
78
Not enough data
8.0
68
Not enough data
8.0
91
Analytics & Administration
Not enough data
8.9
97
Not enough data
8.4
93
Not enough data
8.5
98
Platform
Not enough data
8.1
72
Not enough data
8.1
83
Not enough data
8.0
85
Not enough data
8.5
90
Not enough data
8.6
97
Not enough data
8.6
87
Not enough data
8.4
85
Not enough data
8.2
68
Authoring Tools
8.8
75
Not enough data
8.3
69
Not enough data
8.6
70
Not enough data
7.9
55
Not enough data
Agentic AI - Creative Management Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Testing Tools
8.7
66
Not enough data
8.7
64
Not enough data
Publishing Tools
8.4
54
Not enough data
8.7
57
Not enough data
8.8
52
Not enough data
Platform Interoperability
7.7
25
7.8
6
Mobile Functionality
8.7
183
7.7
119
Agentic AI - Mobile Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.4
176
8.3
181
|
Verified
8.0
133
8.1
176
|
Verified
8.4
122
8.3
156
|
Verified
7.9
111
7.7
150
|
Verified
8.1
110
7.9
154
|
Verified
8.1
99
7.8
142
|
Verified
Feature Not Available
7.6
129
|
Verified
8.2
89
8.4
73
Feature Not Available
8.1
69
8.4
135
7.7
149
|
Verified
9.0
169
7.9
141
|
Verified
8.6
114
7.0
39
8.9
156
7.6
94
|
Verified
Targeting
8.7
84
8.5
160
|
Verified
8.5
77
8.4
150
|
Verified
8.4
93
8.2
150
|
Verified
8.5
79
8.1
69
Mobile
8.6
113
7.7
112
8.6
114
7.0
39
8.9
156
7.6
94
|
Verified
Platform
8.0
92
7.9
54
8.3
132
8.1
164
|
Verified
8.7
149
8.3
159
|
Verified
8.7
161
8.4
169
|
Verified
8.5
118
8.4
144
|
Verified
8.3
143
7.6
152
|
Verified
8.6
147
7.9
152
|
Verified
8.5
117
8.1
117
|
Verified
8.2
104
7.7
136
|
Verified
Platform Interoperability
8.2
14
7.8
6
Video Functionality
8.3
45
7.9
99
Agentic AI - Video Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.4
176
8.3
181
|
Verified
8.0
133
8.1
176
|
Verified
8.4
122
8.3
156
|
Verified
7.9
111
7.7
150
|
Verified
8.1
110
7.9
154
|
Verified
8.1
99
7.8
142
|
Verified
Feature Not Available
7.6
129
|
Verified
8.2
89
8.4
73
Feature Not Available
8.1
69
8.4
135
7.7
149
|
Verified
9.0
169
7.9
141
|
Verified
8.6
114
7.0
39
8.9
156
7.6
94
|
Verified
Targeting
8.7
84
8.5
160
|
Verified
8.5
77
8.4
150
|
Verified
8.4
93
8.2
150
|
Verified
8.5
79
8.1
69
Platform
8.0
92
7.9
54
8.3
132
8.1
164
|
Verified
8.7
149
8.3
159
|
Verified
8.7
161
8.4
169
|
Verified
8.5
118
8.4
144
|
Verified
8.3
143
7.6
152
|
Verified
8.6
147
7.9
152
|
Verified
8.5
117
8.1
117
|
Verified
8.2
104
7.7
136
|
Verified
Demand Side Platforms
Not enough data
Not enough data
Agentic AI - Demand Side Platform (DSP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.4
176
8.3
181
|
Verified
8.0
133
8.1
176
|
Verified
8.4
122
8.3
156
|
Verified
7.9
111
7.7
150
|
Verified
8.1
110
7.9
154
|
Verified
8.1
99
7.8
142
|
Verified
Feature Not Available
7.6
129
|
Verified
8.2
89
8.4
73
Feature Not Available
8.1
69
8.4
135
7.7
149
|
Verified
9.0
169
7.9
141
|
Verified
8.6
114
7.0
39
8.9
156
7.6
94
|
Verified
Targeting
8.7
84
8.5
160
|
Verified
8.5
77
8.4
150
|
Verified
8.4
93
8.2
150
|
Verified
8.5
79
8.1
69
Demand Side Platforms
Not enough data
8.2
44
|
Verified
Not enough data
7.5
49
|
Verified
Not enough data
7.6
49
|
Verified
Platform
8.0
92
7.9
54
8.3
132
8.1
164
|
Verified
8.7
149
8.3
159
|
Verified
8.7
161
8.4
169
|
Verified
8.5
118
8.4
144
|
Verified
8.3
143
7.6
152
|
Verified
8.6
147
7.9
152
|
Verified
8.5
117
8.1
117
|
Verified
8.2
104
7.7
136
|
Verified
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Celtra and Google Marketing Platform are categorized as Cross-Channel Advertising, Mobile Advertising, Display Advertising, and Video Advertising
Unique Categories
Celtra is categorized as Creative Management Platforms
Google Marketing Platform is categorized as Demand Side Platform (DSP) and Paid Search Advertising
Reviews
Reviewers' Company Size
Celtra
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Google Marketing Platform
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
47.7%
Media Production
5.2%
Publishing
4.9%
Design
4.3%
Online Media
4.0%
Other
33.9%
Marketing and Advertising
54.6%
Internet
7.0%
Computer Software
5.2%
Retail
3.0%
Telecommunications
1.8%
Other
28.4%
Discussions
Can I create Videos in this tool
2 Comments
AD
Nothing compared to after effect. But celtra helps you to turn your video in creative advertising formatsRead more
Is there a community of engineers/developers familiar with Celtra who can help with custom builds?
1 Comment
JP
support@celtra.com helped us out with many custom builds. There are also samples and tutorials available in their extensive help site.Read more
prototyping ad tool
1 Comment
SL
our website
https://pinterestvideosdownloader.com/pinterest-video-download/Read more
Google Marketing Platform has no more discussions with answers
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