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Compare Listrak and LocaliQ 
Featured Products
At a Glance
Market Segments
Mid-Market (57.7% of reviews)
Small-Business (70.8% of reviews)
Entry-Level Pricing
No pricing available
Contact Us Per Month
Listrak
Star Rating
(292)4.6 out of 5
Market Segments
Mid-Market (57.7% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about ListrakLocaliQ
Star Rating
(1,052)4.5 out of 5
Market Segments
Small-Business (70.8% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us Per Month
Browse all 2 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Listrak excels in providing a comprehensive suite for omnichannel marketing, particularly in email and SMS management. Users appreciate its ability to consolidate various marketing efforts into one platform, making it easier to track performance and optimize campaigns.
- Users say LocaliQ shines in its multi-channel advertising capabilities, allowing businesses to effectively target their audience for improved ROI. Reviewers highlight its seamless analytics and reporting features, which provide real-time visibility into campaign performance.
- According to verified reviews, Listrak's segmentation capabilities are highly praised, with users noting that once set up, workflows run smoothly. This feature is particularly beneficial for businesses looking to personalize their marketing efforts and improve engagement.
- Reviewers mention that LocaliQ offers strong AI-powered lead management features, which help prioritize leads for follow-ups. This capability is seen as a significant advantage for businesses aiming to maintain a steady flow of profitable leads.
- G2 reviewers highlight that while Listrak has a slightly lower ease of use rating, it compensates with exceptional quality of support. Users report high satisfaction with the assistance provided, which is crucial for navigating complex marketing strategies.
- Users note that LocaliQ's integration capabilities make it an all-in-one tool, streamlining workflows across various marketing channels. This integration is particularly beneficial for small businesses looking to manage multiple campaigns efficiently.
Pricing
Entry-Level Pricing
Listrak
No pricing availableLocaliQ
Get a demo of premium solutions
Contact Us
Per Month
Work with our digital marketing experts to find the right solutions for your business.
- LocaliQ is a marketing platform that helps businesses find, convert, and keep customers with a suite of marketing automation, channel campaign management, marketing dashboard and insight tools, plus expert-led services.
Free Trial
Listrak
No trial information availableLocaliQ
No trial information availableRatings
Meets Requirements
8.9
259
8.8
949
Ease of Use
8.4
260
8.9
950
Ease of Setup
8.1
135
9.0
569
Ease of Admin
8.7
122
9.0
544
Quality of Support
9.5
257
9.2
945
Has the product been a good partner in doing business?
9.4
120
9.2
552
Product Direction (% positive)
9.2
252
9.0
949
Features by Category
Sales Force Automation
Not enough data
9.0
7
Not enough data
8.6
7
Not enough data
8.8
7
Not enough data
8.6
7
Not enough data
8.6
7
Not enough data
8.8
7
Not enough data
8.6
7
Not enough data
8.8
7
Not enough data
8.6
7
Marketing Automation
Not enough data
8.8
7
Not enough data
9.0
8
Not enough data
8.8
7
Not enough data
8.8
8
Customer Support
Not enough data
9.0
7
Not enough data
9.0
7
Not enough data
8.6
6
Not enough data
8.9
6
Not enough data
8.9
6
Reporting & Analytics
Not enough data
8.9
6
Not enough data
8.9
6
Not enough data
8.6
6
Mobile & Social
Not enough data
8.9
6
Not enough data
8.3
6
Not enough data
8.9
6
Platform
Not enough data
9.0
5
Not enough data
9.3
5
Not enough data
9.3
5
Not enough data
9.3
5
Not enough data
9.7
5
Not enough data
9.3
5
Not enough data
9.3
5
Not enough data
9.3
5
Integration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
8.3
6
Agentic AI - CRM
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Email Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Email Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Email Marketing
8.9
175
|
Verified
8.7
30
9.3
177
|
Verified
8.7
30
9.0
178
|
Verified
9.0
29
8.9
160
|
Verified
8.8
23
Online Marketing
7.8
108
|
Verified
9.4
36
8.4
144
|
Verified
Feature Not Available
8.6
159
|
Verified
Feature Not Available
8.6
155
|
Verified
9.5
31
8.0
100
|
Verified
9.3
41
Lead Management
8.2
95
|
Verified
8.9
36
|
Verified
8.3
109
|
Verified
Feature Not Available
8.8
164
|
Verified
9.0
23
7.9
76
|
Verified
8.3
22
8.0
91
|
Verified
8.8
23
8.2
109
|
Verified
8.9
33
8.6
102
|
Verified
8.8
24
8.2
81
|
Verified
8.3
18
Campaign Management
8.6
118
|
Verified
Feature Not Available
7.5
74
Feature Not Available
7.7
82
|
Verified
Feature Not Available
7.5
70
Feature Not Available
Social
6.3
56
|
Verified
Feature Not Available
6.4
58
|
Verified
8.9
29
6.6
57
|
Verified
9.3
27
6.5
54
|
Verified
9.1
24
6.8
60
|
Verified
9.0
21
Reporting & Analytics
8.6
168
|
Verified
9.4
37
8.3
126
|
Verified
9.2
38
8.3
125
|
Verified
Feature Not Available
8.3
143
|
Verified
Feature Not Available
7.3
74
|
Verified
8.7
34
Platform
8.0
117
|
Verified
Feature Not Available
8.3
106
|
Verified
Feature Not Available
8.8
121
|
Verified
Feature Not Available
7.3
70
|
Verified
Feature Not Available
7.6
77
|
Verified
Feature Not Available
8.8
123
|
Verified
Feature Not Available
8.2
83
|
Verified
Feature Not Available
Agentic AI - Marketing Automation
5.7
7
Not enough data
6.7
6
Not enough data
6.0
7
Not enough data
6.0
7
Not enough data
6.2
7
Not enough data
6.4
7
Not enough data
Integration
8.7
122
|
Verified
8.7
10
8.3
116
|
Verified
Feature Not Available
7.8
97
|
Verified
Feature Not Available
Channel Functionality
Not enough data
9.0
25
Platform Interoperability
Not enough data
8.6
15
Agentic AI - Display Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
Not enough data
9.0
204
Not enough data
8.9
197
Not enough data
9.1
50
Not enough data
8.7
182
Not enough data
8.8
152
Not enough data
9.3
43
Not enough data
9.3
41
Not enough data
9.1
41
Not enough data
8.8
160
Not enough data
8.6
173
Not enough data
8.2
139
Not enough data
8.6
55
Not enough data
8.8
59
Targeting
Not enough data
8.9
190
Not enough data
8.9
167
Not enough data
8.9
171
Not enough data
9.0
149
Platform
Not enough data
8.7
123
Not enough data
8.6
160
Not enough data
9.1
163
Not enough data
9.1
193
Not enough data
8.8
131
Not enough data
8.5
146
Not enough data
9.0
162
Not enough data
8.9
118
Not enough data
8.8
171
Campaign Management & Optimization
Not enough data
8.9
714
Not enough data
8.5
637
Not enough data
8.8
684
Not enough data
8.2
366
Not enough data
7.8
389
Not enough data
8.5
523
Not enough data
8.3
575
Not enough data
8.2
37
Not enough data
8.4
589
Not enough data
8.3
298
Not enough data
8.6
641
Analytics & Administration
Not enough data
8.9
661
Not enough data
8.5
528
Not enough data
8.7
650
Platform
Not enough data
8.1
34
Not enough data
8.6
533
Not enough data
8.2
529
Not enough data
8.6
54
Not enough data
9.0
674
Not enough data
8.5
38
Not enough data
9.0
484
Not enough data
8.8
283
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Text Messaging
9.0
77
Not enough data
7.7
42
Not enough data
9.2
70
Not enough data
9.0
58
Not enough data
8.8
69
Not enough data
8.7
71
Not enough data
8.3
74
Not enough data
8.2
58
Not enough data
SMS Platform
8.4
81
Not enough data
8.5
76
Not enough data
7.5
37
Not enough data
6.6
30
Not enough data
8.9
75
Not enough data
8.5
59
Not enough data
Agentic AI - SMS Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
7.7
33
|
Verified
Not enough data
7.9
31
|
Verified
Not enough data
Feature Not Available
Not enough data
7.7
34
|
Verified
Not enough data
Intelligence
8.3
37
|
Verified
Not enough data
7.1
37
|
Verified
Not enough data
7.9
36
|
Verified
Not enough data
Listing Management
Not enough data
8.3
10
Not enough data
8.2
11
Not enough data
8.8
11
Not enough data
8.8
11
Performance
Not enough data
8.6
11
Not enough data
8.5
11
SEO Auditing & Monitoring
Not enough data
9.0
10
Not enough data
9.3
10
Not enough data
9.0
10
Not enough data
9.0
10
Agentic AI - SEO Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SEO Content & Rankings
Not enough data
7.4
15
Not enough data
8.2
19
Not enough data
7.8
16
Not enough data
9.0
10
Not enough data
9.2
10
SEO Reporting
Not enough data
7.6
16
Not enough data
9.2
10
Not enough data
9.2
10
Not enough data
9.5
10
Generative AI
Not enough data
7.2
10
Not enough data
7.5
10
Platform Interoperability
Not enough data
8.7
5
Video Functionality
Not enough data
9.3
5
Agentic AI - Video Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
Not enough data
9.0
204
Not enough data
8.9
197
Not enough data
9.1
50
Not enough data
8.7
182
Not enough data
8.8
152
Not enough data
9.3
43
Not enough data
9.3
41
Not enough data
9.1
41
Not enough data
8.8
160
Not enough data
8.6
173
Not enough data
8.2
139
Not enough data
8.6
55
Not enough data
8.8
59
Targeting
Not enough data
8.9
190
Not enough data
8.9
167
Not enough data
8.9
171
Not enough data
9.0
149
Platform
Not enough data
8.7
123
Not enough data
8.6
160
Not enough data
9.1
163
Not enough data
9.1
193
Not enough data
8.8
131
Not enough data
8.5
146
Not enough data
9.0
162
Not enough data
8.9
118
Not enough data
8.8
171
Platform Interoperability
Not enough data
8.2(won by default)
21
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
Not enough data
8.3(won by default)
164
Campaign Management
Not enough data
9.0(won by default)
204
Not enough data
8.9(won by default)
197
Not enough data
9.1(won by default)
50
Not enough data
8.7(won by default)
182
Not enough data
8.8(won by default)
152
Not enough data
9.3(won by default)
43
Not enough data
9.3(won by default)
41
Not enough data
9.1(won by default)
41
Not enough data
8.8(won by default)
160
Not enough data
8.6(won by default)
173
Not enough data
8.2(won by default)
139
Not enough data
8.6(won by default)
55
Not enough data
8.8(won by default)
59
Targeting
Not enough data
8.9(won by default)
190
Not enough data
8.9(won by default)
167
Not enough data
8.9(won by default)
171
Not enough data
9.0(won by default)
149
Platform
Not enough data
8.7(won by default)
123
Not enough data
8.6(won by default)
160
Not enough data
9.1(won by default)
163
Not enough data
9.1(won by default)
193
Not enough data
8.8(won by default)
131
Not enough data
8.5(won by default)
146
Not enough data
9.0(won by default)
162
Not enough data
8.9(won by default)
118
Not enough data
8.8(won by default)
171
Responses
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Automation - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Autonomy - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Lead Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Lead Capture
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
8.7
5
Not enough data
7.7
5
Not enough data
7.3
5
Communication
Not enough data
9.2
6
Not enough data
9.0
5
Not enough data
8.3
5
Not enough data
8.7
5
Not enough data
9.0
5
Internal Use
Not enough data
Not enough data
Not enough data
9.0
5
Not enough data
9.3
5
Not enough data
9.3
5
Not enough data
9.3
5
Not enough data
9.0
5
Agentic AI - Lead Mining
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Lead Scoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Discovery
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Firewall Software
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
8.2
46
|
Verified
Not enough data
8.6
69
Not enough data
7.6
31
|
Verified
Not enough data
7.7
46
|
Verified
Not enough data
Campaigns
7.6
37
Not enough data
8.4
40
Not enough data
8.4
59
Not enough data
7.4
31
|
Verified
Not enough data
9.2
71
|
Verified
Not enough data
8.9
69
|
Verified
Not enough data
Engagement
8.7
58
|
Verified
Not enough data
Platform
8.7
63
|
Verified
Not enough data
8.5
53
Not enough data
7.9
39
|
Verified
Not enough data
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
Not enough data
8.6
15
Not enough data
8.7
15
Not enough data
8.8
14
Not enough data
8.9
14
Not enough data
9.0
10
Not enough data
8.3
10
Campaign Activity
Not enough data
8.5
14
Not enough data
8.9
15
Not enough data
Feature Not Available
Not enough data
8.8
14
Not enough data
Feature Not Available
Not enough data
8.3
10
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Listrak and LocaliQ are categorized as Marketing Automation and SMS Marketing
Unique Categories
Listrak is categorized as Personalization, Identity Resolution, Customer Data Platform (CDP), and Mobile Marketing
LocaliQ is categorized as Cross-Channel Advertising, Lead Scoring, Lead Capture, Paid Search Advertising, CRM, Marketing Analytics, Local Listing Management, Social Media Advertising, SEO Tools, Video Advertising, Email Marketing, Display Advertising, Live Chat, Lead Mining, and AI Agents For Business Operations
Reviews
Reviewers' Company Size
Listrak
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
LocaliQ
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
37.4%
Consumer Goods
12.6%
Apparel & Fashion
8.7%
Marketing and Advertising
5.6%
Food & Beverages
5.2%
Other
30.4%
Marketing and Advertising
25.5%
Computer Software
5.7%
Internet
4.7%
Information Technology and Services
4.1%
Health, Wellness and Fitness
3.7%
Other
56.3%
Alternatives
Discussions
What channels do you support?
1 Comment
Official Response from Listrak
From within our single platform, our clients execute sophisticated, data-driven campaigns in the email, web, social, mobile, and in-store channels.Read more
Do you offer AI programs?
1 Comment
Official Response from Listrak
Yes; our CRM and multi-channel marketing platform combines AI, self-learning predictive algorithms, and actionable analytics in our Artificial Intelligence...Read more
Do you provide advanced analytics/customer CRM?
1 Comment
Official Response from Listrak
Yes; our marketing CRM platform unifies cross-channel customer data to provide a single source of truth and answers to marketers’ most important questions....Read more
Will you be adding the feature of finding/removing duplicate "search terms"?
4 Comments
DE
Yes, in all campaigns it's important to monitor the search terms that are triggering your impressions and clicks and use the information to add keywords and...Read more
I don't have time to manage my PPC account(s). Can WordStream managed them for me?
2 Comments
MB
WordStream is not able to manage your Google Ads. It makes it easier and quicker to manage, but does not do the work for you. Many advertising agencies...Read more
How is WordStream Advisor different from AdWords or AdWords Editor?
2 Comments
JC
I find that I use Adwords and Wordstream. The ability to find out which keywords are being searched, and if conversions are made on them is a breeze. The 20...Read more
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