I like Listrak for its advanced automations, which are a step up from what I used to get with Brevo. I also appreciate the advanced rules they offer to set up campaigns. Plus, having an open API to integrate with any software is a big advantage.

I use Listrak for email marketing. It's a good tool for email marketing and automations. I find the reporting very good compared to other platforms. The initial setup, although a while ago, I believe was simple.

I like that Listrak is built specifically for revenue-focused e-commerce teams, not just general marketers. It ties every campaign to customer behavior and sales, making our team more effective. I really appreciate how intuitive the journey builder is, allowing us to create multi-step, cross-channel flows (email + SMS + push) without needing a developer. Features like cart abandonment, browse recovery, win-back, and post-purchase sequences are easy to visualize, edit, and optimize. It's powerful yet not overly technical, so we can iterate quickly without waiting on IT. Listrak helps us segment audiences based on behavior, purchase history, and engagement, and its product recommendation features have increased our average order value.