Introducing G2.ai, the future of software buying.Try now
Compare Instantly and Keap 
Featured Products
At a Glance
Market Segments
Small-Business (95.5% of reviews)
Small-Business (87.5% of reviews)
Entry-Level Pricing
Free Trial Per Month
Starting at $249.00 1500 Contacts Per Month
Instantly
Star Rating
(3,951)4.8 out of 5
Market Segments
Small-Business (95.5% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial Per Month
Free Trial is available
Browse all 4 pricing plansKeap
Star Rating
(9)4.0 out of 5
Market Segments
Small-Business (87.5% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $249.00 1500 Contacts Per Month
Learn more about KeapSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Keap's Email Marketing features, particularly in Building and Personalizing Emails, are rated lower (8.4) compared to Instantly's high score (9.5), indicating that Instantly offers a more robust and user-friendly email design experience.
- Reviewers mention that Instantly excels in Sales Force Automation, especially in Opportunity & Pipeline Management with a score of 9.1, while Keap's score of 7.8 suggests it may lack some advanced functionalities that users expect for managing sales opportunities effectively.
- G2 users highlight that Instantly's Customer Support is superior, with a score of 9.1 for Knowledge Base and 9.0 for Support Analytics, compared to Keap's lower ratings (7.7 and 7.4 respectively), indicating a more comprehensive support system for users.
- Users on G2 report that Instantly's Marketing Automation capabilities, particularly in Campaign Management (9.6), significantly outperform Keap's score of 8.8, suggesting that Instantly provides more effective tools for managing marketing campaigns.
- Reviewers mention that Keap's Ease of Use is rated at 7.2, which is considerably lower than Instantly's impressive score of 9.5, indicating that users find Instantly's interface and overall user experience to be much more intuitive and accessible.
- Users say that Instantly's Data Import & Export Tools are rated highly at 9.3, while Keap's score of 7.8 suggests that users may face challenges when trying to manage their data effectively, making Instantly a better choice for those needing robust data handling capabilities.
Pricing
Entry-Level Pricing
Instantly
Free
Free Trial
Per Month
Everything you need to scale your cold outreach campaigns.
- Unlimited email sending accounts
- Unlimited domain warmup
- Advanced sequences
Keap
Keap
Starting at $249.00
1500 Contacts Per Month
Say goodbye to feature-based plans. Get the entire Keap software platform starting at one low price — because serious growth requires serious software.
- 1,500 Contacts
- 2 Users
- 5 Proven Automations
Free Trial
Instantly
Free Trial is available
Keap
Free Trial is available
Ratings
Meets Requirements
9.4
3,384
9.2
8
Ease of Use
9.5
3,548
7.7
8
Ease of Setup
9.2
2,714
8.3
8
Ease of Admin
9.4
1,826
Not enough data
Quality of Support
9.6
3,357
8.8
7
Has the product been a good partner in doing business?
9.5
1,799
Not enough data
Product Direction (% positive)
9.8
3,418
5.6
8
Features by Category
Sales Force Automation
9.0
156
8.9
6
|
Verified
8.6
150
Feature Not Available
8.9
163
8.6
6
|
Verified
8.9
151
9.0
5
|
Verified
8.6
151
Feature Not Available
8.9
152
8.0
5
|
Verified
8.6
146
8.0
5
|
Verified
8.5
141
7.7
5
|
Verified
8.6
149
9.3
5
|
Verified
Marketing Automation
9.4
154
8.9
6
|
Verified
9.4
155
8.9
6
|
Verified
9.3
155
8.9
6
|
Verified
9.0
159
8.3
5
|
Verified
Customer Support
8.9
152
8.7
5
9.1
149
8.3
5
9.0
148
8.3
5
8.2
139
8.0
5
8.8
143
8.0
5
Reporting & Analytics
9.0
137
8.7
5
|
Verified
9.2
135
8.6
6
|
Verified
8.7
135
7.3
5
Mobile & Social
8.6
141
7.3
5
8.4
129
7.3
5
8.5
132
7.3
5
|
Verified
Platform
8.7
191
Not enough data
8.9
185
Not enough data
9.0
183
Not enough data
8.5
184
Not enough data
8.5
181
Not enough data
8.8
179
Not enough data
9.3
186
Not enough data
8.6
191
Not enough data
Integration
9.2
157
Not enough data
8.8
153
Not enough data
8.8
151
Not enough data
Generative AI
8.7
114
Not enough data
Agentic AI - CRM
8.2
11
Not enough data
7.9
11
Not enough data
7.4
11
Not enough data
7.1
11
Not enough data
7.7
11
Not enough data
7.6
11
Not enough data
8.0
11
Not enough data
Email Marketing
8.9
2337
Not enough data
9.3
2367
Not enough data
9.5
2372
Not enough data
9.4
2335
Not enough data
9.6
2389
Not enough data
9.4
2343
Not enough data
9.1
2228
Not enough data
9.1
2052
Not enough data
8.4
1942
Not enough data
Reporting & Analytics
9.2
2294
Not enough data
9.2
2297
Not enough data
Generative AI
8.7
1401
Not enough data
8.7
1405
Not enough data
Agentic AI - Email Marketing
8.4
57
Not enough data
8.3
56
Not enough data
8.7
57
Not enough data
8.8
56
Not enough data
8.8
56
Not enough data
Integration
9.3
2332
Not enough data
8.9
2201
Not enough data
8.7
2166
Not enough data
8.7
2048
Not enough data
8.2
1999
Not enough data
8.2
1930
Not enough data
Email Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Online Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Availability
9.1
531
Not enough data
9.1
522
Not enough data
8.9
507
Not enough data
8.7
191
Not enough data
Data Accuracy
9.1
484
Not enough data
9.1
500
Not enough data
8.8
212
Not enough data
Agentic AI - Sales Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
9.0
462
Not enough data
9.2
467
Not enough data
9.4
502
Not enough data
9.3
469
Not enough data
8.8
447
Not enough data
8.9
472
Not enough data
Features
9.2
472
Not enough data
8.9
495
Not enough data
9.0
461
Not enough data
9.0
474
Not enough data
9.1
458
Not enough data
8.8
446
Not enough data
9.0
463
Not enough data
9.2
455
Not enough data
9.3
472
Not enough data
Lead Intelligence
8.7
169
Not enough data
8.9
170
Not enough data
8.9
170
Not enough data
Lead Management
9.0
194
Not enough data
8.5
197
Not enough data
8.9
192
Not enough data
Marketing Campaigns
8.6
205
Not enough data
8.3
227
Not enough data
8.5
205
Not enough data
8.9
195
Not enough data
8.9
194
Not enough data
Campaign Execution
8.4
162
Not enough data
8.9
179
Not enough data
8.5
160
Not enough data
9.4
161
Not enough data
Agentic AI - Account Data Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
8.8
436
Not enough data
9.0
410
Not enough data
9.4
454
Not enough data
8.9
404
Not enough data
Organization
9.1
413
Not enough data
9.1
395
Not enough data
9.0
400
Not enough data
Performance Analysis
8.8
406
Not enough data
9.2
432
Not enough data
Sales Analysis
8.6
443
Not enough data
8.7
404
Not enough data
Generative AI
9.0
289
Not enough data
9.0
286
Not enough data
Agentic AI - AI Sales Assistant
8.7
5
Not enough data
8.7
5
Not enough data
8.0
5
Not enough data
8.3
5
Not enough data
9.0
5
Not enough data
8.0
5
Not enough data
7.3
5
Not enough data
Diagnosis
8.8
1496
Not enough data
9.2
1542
Not enough data
9.1
1575
Not enough data
9.2
1478
Not enough data
Tracking
9.1
1496
Not enough data
9.1
1455
Not enough data
9.3
1556
Not enough data
9.1
1472
Not enough data
9.0
1464
Not enough data
Reporting
9.3
1612
Not enough data
9.3
1626
Not enough data
9.2
1562
Not enough data
9.0
1586
Not enough data
Agentic AI - Email Deliverability
8.7
37
Not enough data
8.8
38
Not enough data
8.8
38
Not enough data
8.8
38
Not enough data
9.0
38
Not enough data
Integrated Workflows
8.3
241
Not enough data
9.2
251
Not enough data
7.0
230
Not enough data
7.4
229
Not enough data
8.2
250
Not enough data
7.7
231
Not enough data
7.9
241
Not enough data
Repeatability and Reportability
8.0
224
Not enough data
8.2
222
Not enough data
8.4
222
Not enough data
7.9
230
Not enough data
7.4
221
Not enough data
AI and Automation
8.4
231
Not enough data
8.3
234
Not enough data
8.4
233
Not enough data
8.1
230
Not enough data
8.1
218
Not enough data
Generative AI
8.3
224
Not enough data
Agentic AI - Sales Engagement
8.2
76
Not enough data
8.2
76
Not enough data
8.1
77
Not enough data
8.1
74
Not enough data
8.0
76
Not enough data
8.1
75
Not enough data
7.9
75
Not enough data
Templates
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Edit
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Email Template Builder
Not enough data
Not enough data
Not enough data
Not enough data
Customer Requirements
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Contracts
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Revenue
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Text Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SMS Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - SMS Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Invoice Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Invoice Processing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Invoice Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Intelligence
9.2
508
Not enough data
8.9
500
Not enough data
9.0
505
Not enough data
9.0
503
Not enough data
8.5
513
Not enough data
Agentic AI - Lead Intelligence
7.5
8
Not enough data
Page Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Page Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Lead Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Lead Capture
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Lead Mining
8.8
11
Not enough data
8.3
11
Not enough data
Agentic AI - Visitor Identification
Not enough data
Not enough data
Agentic AI - Lead Scoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Discovery
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Email Tracking
8.7
33
Not enough data
8.6
33
Not enough data
8.6
32
Not enough data
8.6
32
Not enough data
8.4
32
Not enough data
8.5
32
Not enough data
8.5
32
Not enough data
Analytics
9.3
927
Not enough data
9.2
901
Not enough data
8.9
861
Not enough data
Customizations
9.3
888
Not enough data
9.5
920
8.7
5
9.1
951
Not enough data
9.3
918
Not enough data
9.1
900
8.0
5
Generative AI
8.9
637
Not enough data
Agentic AI - Sales Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Predictive Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Sales Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Accounting & Finance
Not enough data
Not enough data
Relationship Management - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Follow up Automation - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Document Management - Insurance CRM
Not enough data
Not enough data
Integrations & Reports - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Instantly and Keap are categorized as Email Tracking and CRM
Unique Categories
Instantly is categorized as Sales Engagement, Email Deliverability, AI Sales Assistant, Account Data Management, Lead Mining, Lead Intelligence, Visitor Identification, Sales Intelligence, and Email Marketing
Keap is categorized as SMS Marketing, Quote-to-Cash, Email Template Builder, Invoice Management, Landing Page Builders, Sales Analytics, Lead Scoring, Lead Capture, Marketing Automation, and Insurance CRM
Reviews
Reviewers' Company Size
Instantly
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Keap
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
45.4%
Computer Software
8.6%
Information Technology and Services
6.9%
Consulting
5.4%
Staffing and Recruiting
4.0%
Other
29.7%
Consulting
25.0%
Marketing and Advertising
25.0%
Professional Training & Coaching
12.5%
Leisure, Travel & Tourism
12.5%
Health, Wellness and Fitness
12.5%
Other
12.5%
Alternatives
Discussions
What is Instantly used for?
7 Comments
AP
a) Sending cold emails
b) Searching for prospects
Read more
Instantly has no more discussions with answers
Keap has no discussions with answers
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
