Compare HubSpot vs Sprout Social

See this
comparison of HubSpot vs. Sprout Social
based on data from user reviews. HubSpot rates 4.3/5 stars with 4,430 reviews. Sprout Social rates 4.3/5 stars with 1,214 reviews. Each product's score is calculated by real-time data from verified user reviews.

Pricing

 
Marketing Hub Free
$0
Standard
$99
month per user
 
Marketing Hub Starter
$50
/month
Professional
$149
month per user
 
Marketing Hub Professional
$800
/month
Advanced
$249
month per user
 
Marketing Hub Enterprise
$3,200
/month
 
Free Trial
Free Trial
HubSpot
Marketing Hub Free
$0
Marketing Hub Starter
$50/month
Marketing Hub Professional
$800/month
Marketing Hub Enterprise
$3,200/month
Free Trial
Sprout Social
Standard
$99month per user
Professional
$149month per user
Advanced
$249month per user
Free Trial

Ratings

Meets Requirements
Meets Requirements
8.5
8.5
Ease of Use
Ease of Use
8.5
8.9
Ease of Setup
Ease of Setup
8.0
8.9
Ease of Admin
Ease of Admin
8.5
8.9
Quality of Support
Quality of Support
8.7
8.8
Ease of Doing Business With
Ease of Doing Business With
8.7
8.9
Product Direction (% positive)
Product Direction (% positive)
8.6
8.8
Meets Requirements
HubSpot
8.5
Sprout Social
8.5
Ease of Use
HubSpot
8.5
Sprout Social
8.9
Ease of Setup
HubSpot
8.0
Sprout Social
8.9
Ease of Admin
HubSpot
8.5
Sprout Social
8.9
Quality of Support
HubSpot
8.7
Sprout Social
8.8
Ease of Doing Business With
HubSpot
8.7
Sprout Social
8.9
Product Direction (% positive)
HubSpot
8.6
Sprout Social
8.8

Features

Social Management
Social Analytics
HubSpot
8.3
Sprout Social
8.6
Social Sharing
HubSpot
8.7
Sprout Social
8.9
Social Campaigns
HubSpot
8.5
Sprout Social
8.4
Social Engagement
HubSpot
8.5
Sprout Social
8.8
Social Ads
HubSpot
8.1
Sprout Social
5.4
Brand Safety
HubSpot
8.5
Sprout Social
8.5

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
54.5%
49.1%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
38.9%
37.0%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
6.6%
13.8%
HubSpot
Small-Business
54.5%
Mid-Market
38.9%
Enterprise
6.6%
Sprout Social
Small-Business
49.1%
Mid-Market
37.0%
Enterprise
13.8%

Reviewers' Industry

 
Marketing and Advertising
17.0%
Marketing and Advertising
27.8%
 
Computer Software
13.3%
Non-Profit Organization Management
6.1%
 
Information Technology and Services
9.9%
Public Relations and Communications
5.5%
 
Internet
5.0%
Higher Education
4.7%
 
Financial Services
3.3%
Computer Software
3.7%
 
Other
51.4%
Other
52.1%
HubSpot
Marketing and Advertising
17.0%
Computer Software
13.3%
Information Technology and Services
9.9%
Internet
5.0%
Financial Services
3.3%
Other
51.4%
Sprout Social
Marketing and Advertising
27.8%
Non-Profit Organization Management
6.1%
Public Relations and Communications
5.5%
Higher Education
4.7%
Computer Software
3.7%
Other
52.1%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
Sandra A.
Administrator in Computer Software

In my opinion Hubspot is the best integrated inbound marketing tool in the market. It has all the tools you need to implement an inbound strategy. Moreover is a very dynamic tool that is constantly being updated and enhanced with new features. We have been...

Stephany S.
User in Gambling & Casinos

The incredibly clean UI makes this tool a breeze to use for daily social media monitoring. Up to 50 different channels can be added to the platform, making it very easy for a community manager to respond quickly for multiple brands. Teams also have the...

Most Helpful Critical Review
Most Helpful Critical Review
Jeremy F.
User in Information Technology and Services

Like I mentioned above, it's not an seo platform, even though that was one of the things the sales rep mentioned that hubspot could "replace". The metrics are often wrong; for example, new leads for landing pages all say 0%, even though in the Leads...

Mateusz P.
User in Sporting Goods

Firstly, the features are a bit lacking. Sprout Social pulls @mentions and #hashtags into the feed but photo tags and other social media tags are not pulled in by Sprout Social requiring you to log into each social media channel and check. Secondly, the...

 
HubSpot
Most Helpful Favorable Review
Sandra A.
Administrator in Computer Software

In my opinion Hubspot is the best integrated inbound marketing tool in the market. It has all the tools you need to implement an inbound strategy. Moreover is a very dynamic tool that is constantly being updated and enhanced with new features. We have been...

Most Helpful Critical Review
Jeremy F.
User in Information Technology and Services

Like I mentioned above, it's not an seo platform, even though that was one of the things the sales rep mentioned that hubspot could "replace". The metrics are often wrong; for example, new leads for landing pages all say 0%, even though in the Leads...

Sprout Social
Most Helpful Favorable Review
Stephany S.
User in Gambling & Casinos

The incredibly clean UI makes this tool a breeze to use for daily social media monitoring. Up to 50 different channels can be added to the platform, making it very easy for a community manager to respond quickly for multiple brands. Teams also have the...

Most Helpful Critical Review
Mateusz P.
User in Sporting Goods

Firstly, the features are a bit lacking. Sprout Social pulls @mentions and #hashtags into the feed but photo tags and other social media tags are not pulled in by Sprout Social requiring you to log into each social media channel and check. Secondly, the...

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Videos

 

The world has changed, and it's time to transform how you market and sell to match how people shop, buy, and share experiences online. That's why we built HubSpot. With HubSpot's award-winning inbound marketing and sales platform, you will attract more visitors, generate more leads, and delight more customers: all in one platform.

HubSpot offers a full stack of products for marketing, sales, and customer relationship management: powerful alone, and even better when used together.

Sprout Social is a powerful social media management tool for businesses looking to communicate, analyze and manage their social channels with ease. Through a single stream all-in-one platform, you stay organized with data that drives your business. Discover what Sprout Social can do for you. Sign up for a free 30-day trial here or request a personalized demo.

HubSpot

The world has changed, and it's time to transform how you market and sell to match how people shop, buy, and share experiences online. That's why we built HubSpot. With HubSpot's award-winning inbound marketing and sales platform, you will attract more visitors, generate more leads, and delight more customers: all in one platform.

HubSpot offers a full stack of products for marketing, sales, and customer relationship management: powerful alone, and even better when used together.

Sprout Social

Sprout Social is a powerful social media management tool for businesses looking to communicate, analyze and manage their social channels with ease. Through a single stream all-in-one platform, you stay organized with data that drives your business. Discover what Sprout Social can do for you. Sign up for a free 30-day trial here or request a personalized demo.

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