What do you like best?
* Auto queue - it's still my top features that eClincher has to offer. I used to set up the calendar to pull from different queues automatically. Now I use the queues to organize our content and move it to a central queue that is scheduled to pull. It's saved me easily 10 hours a week of work.
* Responsive support team - it's underrated how important the support team really is. I've run into a few bugs, and their team took immediate steps to correct it.
* The influencer tab is something I always forget about but love to use - you can find influencers and their top hashtags on certain keywords. You can also find articles that were shared by those influencers.
What do you dislike?
As much as I enjoy using eClincher, it's not a perfect product.
* The price is pretty steep for a small business and double that of Hootsuite.
* The analytics options really are very limited. Quite honestly, it's not much to go on. There are maybe one or two metrics that are good to know, but the rest is worthless.
* The keyword research really kind of sucks. It's why I originally started using it - I needed the monitoring and retweeting capabilities of Hootsuite. At first glance, eClincher fit the bill. But, the more I use it, the more I realize it's not going to work. It's setting you up to fail with retweeting. All the system does it copy the tweet/post with no credit given to the original poster. If you want a good way to tick off people on social media, that's it.
* Keyword research limitations are a big deal for me. Hootsuite, even as a free option, gives you seemingly endless streams. You're limited to 10 "feeds" in total, meaning you have to be very selective.
* Keyword research frustrations are really causing me headaches. I felt like eClincher pulls the same 20 Tweets and just rotates them in my feeds. I get more from Hootsuite's free plan right now. I'm not going to switch to Hootsuite, but I actually use Hootsuite to find the tweets I want to retweet AND to monitor my Twitter account.
Recommendations to others considering the product
I would suggest looking at what you're really using it for. If you're simply monitoring social media feeds or needing an auto queue system, it should be something you try. However, there are much better options out there.
Is it hard to use? No.
Is it hard to figure out? No.
Is it hard to load posts? Not really, though sometimes the bulk uploader has some issues.
Is it hard to reach their support team? No.
Is it going to meet all of your social media needs? Probably not.
What business problems are you solving with the product? What benefits have you realized?
I've been using eClincher for more than a year now. My biggest problem I needed to solve was to make it easier to find Tweets I wanted to retweet and schedule them in a way that wasn't time consuming. Hootsuite, without the auto queue option, was just not going to work. I spent 624 hours on it just to tweet, retweet and interact on Twitter.
eClincher has a great auto queue option and bulk upload, but I don't know if there's anything else that will make me want to use it for much longer. As easy as it is to use, I also find a lot of bugs and struggle with its outdated layout sometimes.