Compare Dotdigital and Nimble CRM 
At a Glance
Market Segments
Mid-Market (46.1% of reviews)
Small-Business (75.8% of reviews)
Entry-Level Pricing
Contact Us
$29.90 1 seat Per Month
Dotdigital
Star Rating
(1,198)4.4 out of 5
Market Segments
Mid-Market (46.1% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Browse all 3 pricing plansNimble CRM
Star Rating
(1,111)4.5 out of 5
Market Segments
Small-Business (75.8% of reviews)
Pros & Cons
Entry-Level Pricing
$29.90 1 seat Per Month
Browse all 2 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Nimble CRM excels in ease of setup, with users highlighting its intuitive onboarding process and seamless integration with tools like Microsoft 365 and Google Workspace. This makes transitioning to the platform straightforward and user-friendly.
- Users say that Dotdigital shines in its user-friendly interface, particularly praising its modular construction for building emails and segments. Reviewers appreciate how quickly their teams can be trained on the platform, enhancing overall productivity.
- According to verified reviews, both platforms receive high marks for quality of support, but Nimble CRM stands out with users describing their support as "out of this world," noting fast and thorough assistance that enhances their experience.
- Reviewers mention that while Nimble CRM is particularly suited for small businesses, Dotdigital caters more effectively to mid-market companies, offering robust features that support complex marketing needs, including automation and diverse channel integration.
- Users highlight that Nimble CRM's design is consistently simple and understandable, which helps them find features quickly. In contrast, Dotdigital's recent updates have simplified its interface, making campaign creation practical and efficient with pre-built templates.
- G2 reviewers note that while both products meet user requirements well, Dotdigital's recent feedback emphasizes its powerful marketing capabilities, including automation and segmentation, which are crucial for larger marketing teams looking to enhance collaboration.
Pricing
Entry-Level Pricing
Dotdigital
Email & SMS
Contact Us
For marketing teams with a need for basic multi-channel marketing automation.
- Single customer view (30 days)
- Email & SMS marketing
- Transactional email & SMS
Nimble CRM
Monthly
$29.90
1 seat Per Month
- 25,000 Contacts
- 2 GB/User Storage
- Microsoft 365 & Google Workspace Integration
Free Trial
Dotdigital
Free Trial is available
Nimble CRM
Free Trial is available
Ratings
Meets Requirements
8.5
993
8.5
940
Ease of Use
8.7
1,007
8.9
945
Ease of Setup
8.1
538
9.0
437
Ease of Admin
8.4
389
9.0
396
Quality of Support
8.9
973
8.9
843
Has the product been a good partner in doing business?
8.6
388
9.1
387
Product Direction (% positive)
8.8
981
9.2
937
Features by Category
Sales Force Automation
Not enough data
8.9
701
|
Verified
Not enough data
Feature Not Available
Not enough data
8.3
640
|
Verified
Not enough data
8.3
667
|
Verified
Not enough data
7.6
407
|
Verified
Not enough data
8.3
443
|
Verified
Not enough data
7.7
382
|
Verified
Not enough data
7.7
391
|
Verified
Not enough data
8.2
470
|
Verified
Marketing Automation
Not enough data
8.1
528
|
Verified
Not enough data
7.9
467
|
Verified
Not enough data
8.5
561
|
Verified
Not enough data
7.7
414
|
Verified
Customer Support
Not enough data
8.1
437
Not enough data
8.3
458
Not enough data
8.3
482
Not enough data
7.7
368
Not enough data
7.9
378
Reporting & Analytics
Not enough data
7.8
540
|
Verified
Not enough data
8.4
603
|
Verified
Not enough data
7.8
462
|
Verified
Mobile & Social
Not enough data
8.5
579
|
Verified
Not enough data
8.8
651
|
Verified
Not enough data
7.9
532
|
Verified
Platform
Not enough data
7.7
309
|
Verified
Not enough data
8.0
284
Not enough data
8.1
286
|
Verified
Not enough data
7.0
141
Not enough data
6.5
129
Not enough data
7.5
243
Not enough data
8.8
326
|
Verified
Not enough data
7.7
225
Integration
Not enough data
8.3
300
|
Verified
Not enough data
7.8
272
|
Verified
Not enough data
7.5
256
|
Verified
Generative AI
Not enough data
6.2
75
Agentic AI - CRM
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Email Marketing
8.7
135
Not enough data
8.4
139
Not enough data
9.1
127
Not enough data
8.8
145
Not enough data
9.1
130
Not enough data
8.6
125
Not enough data
8.3
109
Not enough data
9.1
52
Not enough data
8.4
50
Not enough data
Reporting & Analytics
8.3
108
|
Verified
Not enough data
8.6
131
Not enough data
Generative AI
7.1
28
Not enough data
7.0
26
Not enough data
Agentic AI - Email Marketing
6.7
25
Not enough data
6.9
25
Not enough data
6.9
25
Not enough data
7.2
24
Not enough data
7.1
24
Not enough data
Integration
8.5
90
Not enough data
7.7
74
Not enough data
7.5
69
Not enough data
7.8
51
Not enough data
7.1
46
Not enough data
7.5
46
Not enough data
Email Marketing
8.9
578
|
Verified
Not enough data
9.1
555
|
Verified
Not enough data
8.8
537
|
Verified
Not enough data
8.6
515
|
Verified
Not enough data
Online Marketing
8.0
454
|
Verified
Not enough data
8.3
495
|
Verified
Not enough data
8.3
481
|
Verified
Not enough data
8.3
498
|
Verified
Not enough data
7.8
403
Not enough data
Lead Management
8.0
380
|
Verified
Not enough data
8.1
411
|
Verified
Not enough data
8.7
509
|
Verified
Not enough data
7.8
349
|
Verified
Not enough data
8.0
362
|
Verified
Not enough data
8.0
385
|
Verified
Not enough data
7.8
351
|
Verified
Not enough data
7.8
372
|
Verified
Not enough data
Campaign Management
8.3
441
|
Verified
Not enough data
8.0
359
|
Verified
Not enough data
7.6
325
|
Verified
Not enough data
7.4
317
Not enough data
Social
7.0
302
Not enough data
7.4
321
|
Verified
Not enough data
7.1
314
|
Verified
Not enough data
7.2
304
|
Verified
Not enough data
7.1
293
|
Verified
Not enough data
Reporting & Analytics
8.4
514
|
Verified
Not enough data
8.1
412
|
Verified
Not enough data
7.8
382
|
Verified
Not enough data
7.7
362
|
Verified
Not enough data
7.4
329
Not enough data
Platform
8.1
363
|
Verified
Not enough data
8.2
321
|
Verified
Not enough data
8.7
371
|
Verified
Not enough data
7.6
280
|
Verified
Not enough data
7.6
306
|
Verified
Not enough data
8.8
359
|
Verified
Not enough data
7.9
285
|
Verified
Not enough data
Agentic AI - Marketing Automation
7.7
26
Not enough data
7.9
25
Not enough data
7.5
24
Not enough data
7.7
25
Not enough data
7.6
26
Not enough data
7.4
27
Not enough data
Integration
8.3
368
|
Verified
Not enough data
7.9
357
|
Verified
Not enough data
7.6
313
|
Verified
Not enough data
Data Availability
Not enough data
9.0
428
Not enough data
8.7
414
Not enough data
8.1
322
|
Verified
Not enough data
6.7
24
Data Accuracy
Not enough data
8.7
416
Not enough data
8.7
404
Not enough data
6.9
23
Agentic AI - Sales Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Feature Not Available
Not enough data
8.7
186
|
Verified
Not enough data
9.1
210
Not enough data
8.3
196
|
Verified
Not enough data
8.2
187
|
Verified
Not enough data
8.0
155
Features
Not enough data
8.5
338
Not enough data
8.4
344
Not enough data
8.4
334
|
Verified
Not enough data
8.6
367
|
Verified
Not enough data
8.8
405
|
Verified
Not enough data
Feature Not Available
Not enough data
8.8
395
|
Verified
Not enough data
8.1
363
|
Verified
Not enough data
8.6
375
|
Verified
Administration
8.5
151
Not enough data
7.8
138
Not enough data
7.8
144
Not enough data
8.8
145
Not enough data
Feature Not Available
Not enough data
7.7
128
Not enough data
Integrations
7.4
110
Not enough data
7.4
111
Not enough data
7.6
116
Not enough data
7.7
120
Not enough data
Platform
8.0
123
Not enough data
8.0
123
Not enough data
7.6
114
Not enough data
8.0
122
Not enough data
8.2
134
Not enough data
8.4
138
Not enough data
7.8
114
Not enough data
8.7
137
Not enough data
Diagnosis
7.8
251
Not enough data
7.9
259
Not enough data
8.3
284
Not enough data
8.2
258
Not enough data
Tracking
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.7
309
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Reporting
8.7
304
Not enough data
8.5
284
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Email Deliverability
7.1
12
Not enough data
7.2
13
Not enough data
7.3
13
Not enough data
7.2
13
Not enough data
6.9
13
Not enough data
Campaigns
9.3
5
Not enough data
10.0
5
Not enough data
10.0
5
Not enough data
Not enough data
Not enough data
9.0
5
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Agentic AI - Push Notification
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Segmentation
9.3
5
Not enough data
9.0
5
Not enough data
Targeting
Not enough data
Not enough data
Not enough data
Not enough data
Triggered Content
Feature Not Available
Not enough data
9.4
6
Not enough data
9.0
5
Not enough data
Personalized Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
8.1
276
Not enough data
Feature Not Available
Not enough data
8.0
250
Not enough data
8.4
270
Not enough data
Edit
7.7
248
Not enough data
8.8
285
Not enough data
8.3
266
Not enough data
Logistics
8.4
290
Not enough data
7.8
250
Not enough data
8.0
258
Not enough data
8.2
254
Not enough data
Generative AI
7.3
196
Not enough data
7.1
190
Not enough data
Agentic AI - Email Template Builder
7.2
20
Not enough data
7.1
19
Not enough data
Text Messaging
8.8
60
Not enough data
Feature Not Available
Not enough data
8.4
60
Not enough data
8.1
58
Not enough data
8.4
57
Not enough data
7.4
53
Not enough data
8.6
61
Not enough data
8.2
56
Not enough data
SMS Platform
7.9
60
Not enough data
8.4
60
Not enough data
7.4
48
Not enough data
Feature Not Available
Not enough data
8.0
49
Not enough data
8.5
51
Not enough data
Agentic AI - SMS Marketing
6.3
8
Not enough data
6.5
8
Not enough data
6.9
8
Not enough data
6.5
8
Not enough data
6.7
8
Not enough data
6.5
8
Not enough data
Data Sourcing
8.1
79
Not enough data
8.2
79
Not enough data
8.5
76
Not enough data
8.3
81
Not enough data
Intelligence
8.5
78
Not enough data
7.8
72
Not enough data
7.6
74
Not enough data
Platform Basics
8.7
121
Not enough data
8.6
116
Not enough data
Platform Data
8.3
124
Not enough data
8.0
111
Not enough data
8.2
126
Not enough data
8.1
114
Not enough data
Platform Additional Functionality
8.3
78
Not enough data
8.1
116
Not enough data
7.9
107
Not enough data
Agentic AI - Customer Journey Analytics
6.9
13
Not enough data
6.9
13
Not enough data
6.9
13
Not enough data
7.2
13
Not enough data
Functionality
8.0
192
Not enough data
7.9
170
Not enough data
7.9
175
Not enough data
Support
8.0
193
Not enough data
8.3
182
Not enough data
8.8
203
Not enough data
Page Customization
8.7
87
Not enough data
8.4
84
Not enough data
8.2
78
Not enough data
8.3
62
Not enough data
Page Optimization
Feature Not Available
Not enough data
8.5
77
Not enough data
8.1
70
Not enough data
7.3
64
Not enough data
Integrations
7.7
65
Not enough data
8.3
73
Not enough data
8.0
69
Not enough data
Generative AI
7.4
58
Not enough data
Agentic AI - Landing Page Builders
7.7
8
Not enough data
Customization
Not enough data
8.3
7
Not enough data
8.3
6
Not enough data
7.8
6
Not enough data
8.1
6
Additional Functionality
Not enough data
7.8
6
Not enough data
4.7
6
Not enough data
8.7
5
Not enough data
7.7
5
Not enough data
5.7
5
WhatsApp Messaging - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
8.1
15
Not enough data
7.6
15
Not enough data
7.7
15
Not enough data
7.3
16
Not enough data
7.4
14
Not enough data
7.9
14
Not enough data
Agentic AI - Sales Performance Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Incentives
Not enough data
5.1
13
Not enough data
5.4
13
Not enough data
4.9
13
Not enough data
5.6
13
Personalization
Not enough data
6.4
15
Not enough data
5.5
14
Not enough data
7.4
14
Not enough data
5.8
15
Administrative
Not enough data
6.1
14
Not enough data
6.9
14
Not enough data
6.0
13
Agentic AI - Email Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
8.5
268
Not enough data
8.5
261
Not enough data
8.3
252
Customizations
Not enough data
8.6
281
Not enough data
8.3
259
Not enough data
8.6
279
Not enough data
8.1
251
Not enough data
8.5
273
Generative AI
Not enough data
6.3
60
Analysis
8.2
85
|
Verified
Not enough data
8.6
100
Not enough data
8.0
82
|
Verified
Not enough data
7.9
85
|
Verified
Not enough data
Campaigns
8.3
84
Not enough data
7.7
79
|
Verified
Not enough data
7.9
82
Not enough data
7.7
77
|
Verified
Not enough data
9.1
107
|
Verified
Not enough data
8.7
98
|
Verified
Not enough data
Engagement
7.7
79
|
Verified
Not enough data
Platform
8.4
99
|
Verified
Not enough data
8.2
87
|
Verified
Not enough data
8.3
82
|
Verified
Not enough data
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Dotdigital and Nimble CRM are categorized as Email Marketing
Unique Categories
Dotdigital is categorized as SMS Marketing, Marketing Automation, Customer Data Platform (CDP), Personalization, Mobile Marketing, Communication Platform as a Service (CPaaS), Email Deliverability, Email Template Builder, Transactional Email, WhatsApp Marketing, Personalization Engines, Customer Journey Analytics, Push Notification, and Landing Page Builders
Nimble CRM is categorized as Email Tracking, CRM, Sales Intelligence, Online Form Builder, and Sales Performance Management
Reviews
Reviewers' Company Size
Dotdigital
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Nimble CRM
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
11.3%
Marketing and Advertising
8.2%
Non-Profit Organization Management
7.9%
Financial Services
3.6%
Leisure, Travel & Tourism
3.1%
Other
65.9%
Marketing and Advertising
14.9%
Information Technology and Services
9.5%
Computer Software
5.9%
Management Consulting
4.7%
Internet
4.5%
Other
60.6%
Alternatives
Discussions
Can dotMailer track attachments?
2 Comments
CL
Yes, if they're added as link or button in email Read more
What is Dotdigital used for?
1 Comment
Official Response from Dotdigital
Dotdigital is an all-in-one customer experience and data platform. It's used by marketing teams to power dynamic cross-channel customer experiences. It can...Read more
How much does Dotmailer cost?
1 Comment
SG
Varied depends on the amount of customers and some other items that you might want to add. It is cheaper than other solutions but it is not inexpensive. On...Read more
Does Nimble integrate with Quick Books Online Simple Start?
4 Comments
JK
Hi Kathy,
We do not integrate directly with Quickbooks Online Simple Start or QBO at this time. But you may use the Nimble Smart Contacts App while in QBO...Read more
Does Nimble integrate with Gmail/Outlook?
3 Comments
CA
Yes, under the Setup Your Networks and Import Contacts area of nimble you can add IMAP accounts to integrate your email accounts to nimble. You can also...Read more
Pre-populated database
3 Comments
CA
I am not familiar with salesgenie but when you sign up to nimble part of the process is populating your contacts and connecting your social networks as a...Read more
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