# Best Survey Software for Small Business - Page 9

## How Many Survey Software Products Does G2 Track?

**Total Products under this Category:** 558

### Category Stats (Aug 2026)

- **Average Rating:** 4.41/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Sphinx Declic (+2.35%) - Among all products in this category, Sphinx Declic recorded the largest rating increase compared to last month

_Last updated: August 01, 2026_

## How Does G2 Rank Survey Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 154,300+ Authentic Reviews
- 558+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Survey Software
 ![G2 Grid® for Survey Software plotting products by satisfaction and market presence](https://www.g2.com/categories/survey/grids.png?focus%5B%5D=1434&focus%5B%5D=541&focus%5B%5D=23672&focus%5B%5D=13751&focus%5B%5D=15217&focus%5B%5D=933&focus%5B%5D=8809&focus%5B%5D=663)

Highlighted products: Google Workspace, SurveyMonkey, Jotform, Typeform, QuestionPro, Constant Contact, Zoho Survey, and Microsoft 365.

Underlying data: [Grid® JSON](https://www.g2.com/categories/survey/grids.json?focus%5B%5D=google-workspace&focus%5B%5D=surveymonkey&focus%5B%5D=jotform&focus%5B%5D=typeform&focus%5B%5D=questionpro&focus%5B%5D=constant-contact&focus%5B%5D=zoho-survey&focus%5B%5D=microsoft365&segment=small-business)

**Sponsored**

### Ideally

Ideally is the market research platform that puts real human insight into every creative and commercial decision. We're reinventing research for modern marketing, putting real consumer understanding into the hands of every marketer, strategist, and insights leader who needs it. Our platform delivers fast, always-on insight to understand what customers want, where categories are heading, and how to test ideas, products, and campaigns before they hit the market. Real people. Real responses. At the speed modern brands need to move. More than 250 brands and agencies across the US, UK, and APAC - including Treasury Wine Estates, Burger King, Google, and Rémy Cointreau - trust Ideally to make better decisions, faster.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=28&secure%5Bchosen_at%5D=2026-08-02T21%3A22%3A28Z&secure%5Bdisplayable_resource_id%5D=28&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=28&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=1327193&secure%5Bresource_id%5D=28&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsurvey%2Fsmall-business%3Fpage%3D9&secure%5Btoken%5D=31595bb66e07aae6bdb1d70b8aae4c7c628f8d00b512272086765fe84ee54f4f&secure%5Burl%5D=https%3A%2F%2Fwww.goideally.com&secure%5Burl_type%5D=company_website)

### [Wufoo](https://www.g2.com/products/wufoo/reviews)

Wufoo is a web application that helps anybody build and customize amazing online forms. You can use Wufoo to collect contact information, RSVPs, applications, files, online payments and just about anything else. Wufoo integrates with hundreds of other tools so you can streamline and automate workflows, saving you precious time. And because we host everything, all you need is your web browser and a few short minutes to build a form and start using it right away. Sign up free and start building forms today.

**Average Rating:** 4.2/5.0

**Total Reviews:** 293

#### How Do G2 Users Rate Wufoo?

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 8.9/10)
- **Permissions:** 7.7/10 (Category avg: 8.6/10)
- **Question Types:** 8.5/10 (Category avg: 8.9/10)
- **Data Exporting:** 8.6/10 (Category avg: 8.7/10)

#### Who Is the Company Behind Wufoo?

- **Seller:** [SurveyMonkey](https://www.g2.com/sellers/surveymonkey)
- **Year Founded:** 1999
- **HQ Location:** San Mateo, CA
- **Twitter:** @SurveyMonkey  
42,887 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fd9247267ccd55807789afa880d51b75396e2443309c1a39fb63e518100c6ba1&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsurveymonkey%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,390 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, Owner
- **Top Industries:** Non-Profit Organization Management, Higher Education
- **Company Size:** 52% Small, 34% Medium

#### What Do G2 Reviewers Say About Wufoo?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **automation capabilities** of Wufoo, enhancing efficiency through seamless integration with various applications.
- Users value the **integrations with Zapier** in Wufoo, enabling seamless automated data entry across applications.
- Users love the **easy integrations** of Wufoo via Zapier, enabling seamless automation with other applications.
- Users appreciate the **seamless integrations** of Wufoo with apps like Zapier, enhancing automation and streamlining processes.

##### Cons

- Users face **reliability issues** with Wufoo, particularly regarding form progress not being saved properly when exited.
- Users face **submission limitations** with Wufoo, unable to return to previously saved points in multi-page forms.

#### What Are Recent G2 Reviews of Wufoo?

**["Amazing platform!"](https://www.g2.com/survey_responses/wufoo-review-11748264)**

**Rating:** 5.0/5.0 stars

_— Verified User in Consumer Services_

[Read full review](https://www.g2.com/survey_responses/wufoo-review-11748264)

**["Seamless Wufoo + Zapier Integrations for Automated Data Entry"](https://www.g2.com/survey_responses/wufoo-review-12222520)**

**Rating:** 4.0/5.0 stars

_— Verified User in Non-Profit Organization Management_

[Read full review](https://www.g2.com/survey_responses/wufoo-review-12222520)

#### What Are G2 Users Discussing About Wufoo?

- [What is Wufoo used for?](https://www.g2.com/discussions/wufoo-what-is-wufoo-used-for)
- [Is wufoo by SurveyMonkey legit?](https://www.g2.com/discussions/is-wufoo-by-surveymonkey-legit)
- [Are Wufoo forms anonymous?](https://www.g2.com/discussions/are-wufoo-forms-anonymous)
- [What is wufoo by SurveyMonkey?](https://www.g2.com/discussions/what-is-wufoo-by-surveymonkey)
- [What is wufoo used for?](https://www.g2.com/discussions/what-is-wufoo-used-for)

### [Visme](https://www.g2.com/products/visme/reviews)

Visme is the operating system for business content, the platform teams use to create, manage, and scale everything their business communicates with, from presentations and reports to infographics, documents, and social graphics. Where most AI creates from a blank prompt, Visme works from what your business already knows. Connect your Drive, OneDrive, SharePoint, and existing decks, and Visme reads them, structures them, and learns your brand, voice, and key facts. Every new piece is held to that brand standard automatically, with the right fonts, colors, logos, and tone applied without anyone enforcing them manually. Visme's AI is grounded in your brand, your content, and your data rather than a generic prompt, so what it produces reads like your company instead of off-the-shelf output. From that foundation, Visme can build on-brand Sales Decks, QBRs, and Proposals from your own content, pull live data from Salesforce, Google Sheets, and Excel, and update a fact once so it carries across every piece built from it. Visme is built for the teams that produce recurring customer-facing content: sales, customer success, marketing, and revenue operations. Real-time collaboration keeps distributed teams working in one place, and Smart Link sharing shows how content performs after it is sent. The outcome is one system the whole company creates from, consistent, current, and built on what your team already has, so the people accountable for the brand can hold the standard without reviewing every piece.

**Average Rating:** 4.5/5.0

**Total Reviews:** 500

#### How Do G2 Users Rate Visme?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 8.9/10)
- **Permissions:** 8.9/10 (Category avg: 8.6/10)
- **Question Types:** 8.9/10 (Category avg: 8.9/10)
- **Data Exporting:** 7.8/10 (Category avg: 8.7/10)

#### Who Is the Company Behind Visme?

- **Seller:** [Visme](https://www.g2.com/sellers/visme)
- **Company Website:** www.visme.co
- **Year Founded:** 2014
- **HQ Location:** Rockville, Maryland
- **Twitter:** @VismeApp  
63,790 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e17692537779b574ed841e4a79b2085110cbf829f4c8a76b49e05066b3c0e459&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F9176693%2F&secure%5Burl_type%5D=linkedin_company_website)  
86 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** CEO, Founder
- **Top Industries:** Marketing and Advertising, Education Management
- **Company Size:** 69% Small, 24% Medium

#### What Do G2 Reviewers Say About Visme?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Visme to be **intuitive and easy to use** , enabling effortless creation of professional visual content.
- Users love the **intuitive design and robust features** of Visme, making professional content creation effortless and effective.
- Users love the **beautiful and user-friendly templates** in Visme, enhancing the polish and interactivity of their work.
- Users praise the **intuitive design** of Visme, making it easy for anyone to create professional-quality visual content.
- Users appreciate the **intuitive and easy-to-use interface** of Visme, enhancing their creative workflow effectively.

##### Cons

- Users note **limited features** in Visme, such as insufficient graph options and formatting capabilities for data entry.
- Users note several **missing features** , including limited PowerPoint uploads and animation controls, impacting usability.
- Users face **limited editing capabilities** , making it challenging to manipulate text and utilize large PowerPoint presentations.
- Users find the **limited options** in Visme restrict their ability to fully utilize the tool's potential.
- Users find Visme **too expensive** compared to alternatives like Canva, leading to dissatisfaction over value for money.

#### What Are Recent G2 Reviews of Visme?

**["Visme Makes Professional, Data-Rich Client Reports Affordable and Distinctive"](https://www.g2.com/survey_responses/visme-review-13132041)**

**Rating:** 5.0/5.0 stars

_— Brian B._

[Read full review](https://www.g2.com/survey_responses/visme-review-13132041)

**["My Go-To Platform for Professional Marketing Materials"](https://www.g2.com/survey_responses/visme-review-13117378)**

**Rating:** 4.5/5.0 stars

_— Kathryn S._

[Read full review](https://www.g2.com/survey_responses/visme-review-13117378)

#### What Are G2 Users Discussing About Visme?

- [What is Visme used for?](https://www.g2.com/discussions/visme-what-is-visme-used-for) - 2 comments
- [How much does Visme cost?](https://www.g2.com/discussions/how-much-does-visme-cost)
- [What are the main features of presentation software?](https://www.g2.com/discussions/what-are-the-main-features-of-presentation-software)
- [Is Visme really free?](https://www.g2.com/discussions/is-visme-really-free) - 2 comments
- [What is Visme used for?](https://www.g2.com/discussions/what-is-visme-used-for) - 1 comment

### [Riddle Quiz Maker](https://www.g2.com/products/riddle-quiz-maker/reviews)

Riddle is an interactive content platform for creating quizzes, polls, surveys, personality tests, forms, prediction games, interactive graphics, mini-games, and leaderboards. Customers build content in Riddle's no-code editor and embed it on their website, in apps, or distribute it via direct link or social media. Riddle is GDPR-compliant, hosted in the EU, and designed for high-traffic publishers and enterprise brands. What makes Riddle different from other quiz makers? Riddle offers unlimited responses, views, and leads at every paid tier. This is a structural difference from Typeform, Outgrow, Jotform, and similar tools that meter usage and penalize success. A quiz that goes viral on a Riddle plan costs the same as one that doesn't. This pricing model is the reason high-traffic publishers and broadcasters choose Riddle: predictable cost regardless of audience size. Who uses Riddle? Riddle is built for publishers, broadcasters, sports leagues, teams, and consumer brands. Customers include BBC, Club Med, Tate, RTL, Funke Mediengruppe, Immediate Media, SRF, 20 Minuten, the Fiesta Bowl, and major global media houses and brands. The platform also serves agencies, SMEs, coaches, and consultants, but the feature priorities are set by the needs of enterprise media and sports clients. What are the main use cases? - Audience engagement: increase time-on-site and return visits with editorial quizzes and polls - Lead generation: capture qualified leads with gated personality tests, prediction games, and sweepstakes - Zero-party data collection: ask users directly about preferences, interests, and intent. GDPR-clean, no tracking required. - Sponsored & branded content: spin up branded quizzes for advertisers, multiplying available ad inventory - Content monetization: monetize quiz starts and completions via integrated offer walls and ad units - Live event activation: run real-time competitions, prize draws, and audience polls during broadcasts and events - Audience segmentation: route users into CRM segments based on quiz answers and behavior What features does Riddle include? - Unlimited views, starts, responses, and leads on every paid plan - 15+ content formats (quiz, poll, survey, personality test, form, prediction game, predictor, interactive graphic, leaderboard, sweepstakes, and more) combinable in a single Riddle - No-code drag-and-drop builder with full white-label and CSS customization - Web and in-app embedding, plus standalone hosted URLs - GDPR-compliant data collection and EU-based storage - Built-in sweepstakes and prize-draw mechanics - Native integrations with major CRM, ESP, and analytics tools (HubSpot, Salesforce, Mailchimp, Brevo, GA4, GTM, and others) plus webhooks and a full API - Team collaboration, folders, and role-based permissions - AI-assisted content generation for questions, answers, and results Is Riddle GDPR compliant? Yes. Riddle is built and hosted in Germany under EU data protection law. Data collection is consent-based and zero-party by design, with no tracking pixels and no third-party cookies required. Riddle is suitable for organizations with strict compliance requirements, including public broadcasters and regulated industries. What is the pricing model? Riddle uses flat-fee tiered pricing ($119 to $749 per month) with no usage caps. Plans differ on features, branding, integrations, and team seats, never on volume.

**Average Rating:** 4.6/5.0

**Total Reviews:** 23

#### How Do G2 Users Rate Riddle Quiz Maker?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 8.9/10)
- **Permissions:** 9.7/10 (Category avg: 8.6/10)
- **Question Types:** 9.4/10 (Category avg: 8.9/10)
- **Data Exporting:** 9.6/10 (Category avg: 8.7/10)

#### Who Is the Company Behind Riddle Quiz Maker?

- **Seller:** [Riddle](https://www.g2.com/sellers/riddle)
- **Year Founded:** 2014
- **HQ Location:** Saarbrücken, Germany
- **Twitter:** @riddleApp  
10,635 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f3bc7f7e8cb95568601fed40ccf851a60337224a5a5e69fea5ad00d324c1af8c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Friddle-quiz-maker&secure%5Burl_type%5D=linkedin_company_website)  
16 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 65% Small, 17% Large

#### What Do G2 Reviewers Say About Riddle Quiz Maker?

_AI-generated summary from verified user reviews_

##### Pros

- Users rave about the **exceptional customer support** from Riddle Quiz Maker, appreciating the prompt and personalized responses.
- Users find Riddle Quiz Maker to be incredibly **user-friendly** , making quiz creation and management a hassle-free experience.
- Users praise the **support team** of Riddle Quiz Maker for their quick, warm, and personalized assistance.
- Users praise Riddle Quiz Maker for its **intuitive interface** , making quiz creation easy and enjoyable for everyone.
- Users value the **customisation features** of Riddle Quiz Maker, allowing personalized quizzes that enhance branding and engagement.

##### Cons

- Users find the **learning curve challenging** due to tricky branching logic, but helpful online resources are available.

#### What Are Recent G2 Reviews of Riddle Quiz Maker?

**["Excellent customer service + great platform"](https://www.g2.com/survey_responses/riddle-quiz-maker-review-12921590)**

**Rating:** 5.0/5.0 stars

_— Nick C._

[Read full review](https://www.g2.com/survey_responses/riddle-quiz-maker-review-12921590)

**["Beautiful Quizzes With Amazing Customer Service!"](https://www.g2.com/survey_responses/riddle-quiz-maker-review-13121048)**

**Rating:** 5.0/5.0 stars

_— Verified User in Professional Training & Coaching_

[Read full review](https://www.g2.com/survey_responses/riddle-quiz-maker-review-13121048)

#### What Are G2 Users Discussing About Riddle Quiz Maker?

- [What is Riddle Quiz Maker used for?](https://www.g2.com/discussions/what-is-riddle-quiz-maker-used-for)

### [Forsta](https://www.g2.com/products/forsta/reviews)

Forsta, a Press Ganey company, powers the HX (Human Experience) Platform – a comprehensive Experience and Research Technology platform that breaks down the silos between CX (Customer Experience), Employee Experience (EX), Market Research – so that companies can get a deeper, more complete understanding of the experiences of their audiences. The HX Platform gathers and analyzes data, and translates the findings into shareable actions to inform decision-making and drive growth. Forsta’s technology, combined with its team of expert consultants, serves organizations across a variety of industries including financial services, healthcare, hospitality, market research, professional services, retail and technology. Forsta is recognized as a Leader in the 2021 Gartner® Magic Quadrant™ for Voice of the Customer. For more information, visit www.forsta.com.

**Average Rating:** 4.2/5.0

**Total Reviews:** 297

#### How Do G2 Users Rate Forsta?

- **Has the product been a good partner in doing business?:** 8.4/10 (Category avg: 8.9/10)
- **Permissions:** 8.5/10 (Category avg: 8.6/10)
- **Question Types:** 9.0/10 (Category avg: 8.9/10)
- **Data Exporting:** 9.1/10 (Category avg: 8.7/10)

#### Who Is the Company Behind Forsta?

- **Seller:** [Forsta](https://www.g2.com/sellers/forsta)
- **Year Founded:** 1990
- **HQ Location:** London, United Kingdom
- **Twitter:** @Forstaglobal  
840 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=88993b2a423e829c7aa46677a14e4e422833683e98c299213bfa1b0c0a5a76bd&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fforstainfo%2F&secure%5Burl_type%5D=linkedin_company_website)  
436 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Project Manager, Manager
- **Top Industries:** Market Research, Management Consulting
- **Company Size:** 43% Medium, 29% Large

#### What Do G2 Reviewers Say About Forsta?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Forsta, finding it simple to create surveys and analyze data.
- Users value the **ease of data integration and reporting** with Forsta, streamlining their survey processes effectively.
- Users value the **customization options** in Forsta, which enhance usability and meet diverse market research needs.
- Users value the **powerful data analysis tools** of Forsta for effective market research and insightful reporting.
- Users value the **efficiency improvement** of Forsta, enhancing their market research and customer experience management seamlessly.

##### Cons

- Users find the **limited design options** of Forsta challenging, hindering effective personalization and creativity in projects.
- Users find the **expensive pricing** of Forsta burdensome for smaller teams, affecting accessibility and personalization.
- Users find Forsta **costly and limited** in design options, making complex surveys challenging and expensive to implement.
- Users find the **limited customization** options hinder their ability to personalize projects effectively, impacting overall satisfaction.
- Users find the **limited features** of Forsta hinder personalization, making setup and advanced projects time-consuming and costly.

#### What Are Recent G2 Reviews of Forsta?

**["Easy-to-Customize Survey Management with Helpful Crosstabs and Quotas"](https://www.g2.com/survey_responses/forsta-review-12639408)**

**Rating:** 4.0/5.0 stars

_— Chandra L._

[Read full review](https://www.g2.com/survey_responses/forsta-review-12639408)

**["Powerful Survey Tool with Room for Enhancement"](https://www.g2.com/survey_responses/forsta-review-12708334)**

**Rating:** 4.0/5.0 stars

_— Michael H._

[Read full review](https://www.g2.com/survey_responses/forsta-review-12708334)

#### What Are G2 Users Discussing About Forsta?

- [What is Forsta used for?](https://www.g2.com/discussions/what-is-forsta-used-for)
- [Are confirmit surveys legit?](https://www.g2.com/discussions/are-confirmit-surveys-legit) - 1 comment

### [Glow](https://www.g2.com/products/glow/reviews)

Hi. We’re Glow. Researchers of all capabilities use Glow to run market research surveys with real people around the world. Our mission is to reduce the risk in decision making by democratising access to market research on our easy to use research platform. Glow's advanced survey software captures quality human responses to power better products, services and experiences. The Glow platform makes it easy to create, share and deploy rich surveys to over 130m people in 90+ countries around the world, leading to better brands, products, services and experiences. The platform has a simple end to end survey workflow that accelerates data capture, analysis and the sharing of insights in branded data dashboards - both inside and outside your private, secure account. Glow's great for professionals running their own research projects (DIY), we've also got research experts on hand who can help quickly prepare surveys, source and capture quality responses, and let you know when it's ready to access. Brands that want customised brand health tracking use Glow to capture key marketing metrics over time. Other uses include testing creative, advertising, and product innovations - and segmenting target markets to maximise ROI.

**Average Rating:** 4.7/5.0

**Total Reviews:** 29

#### How Do G2 Users Rate Glow?

- **Has the product been a good partner in doing business?:** 7.8/10 (Category avg: 8.9/10)
- **Permissions:** 8.8/10 (Category avg: 8.6/10)
- **Question Types:** 9.0/10 (Category avg: 8.9/10)
- **Data Exporting:** 8.8/10 (Category avg: 8.7/10)

#### Who Is the Company Behind Glow?

- **Seller:** [Glow](https://www.g2.com/sellers/glow-dd0ee8f5-1100-4cab-8d73-5ee33fb7dbf1)
- **Year Founded:** 2013
- **HQ Location:** Melbourne, Australia
- **Twitter:** @glowfeed  
210 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3bd58e99282f3d93720eb3cb14e8105ff049c416f3cadac15dda0a3597e014e1&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fengagement-innovation%2F%3ForiginalSubdomain%3Dau&secure%5Burl_type%5D=linkedin_company_website)  
60 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software
- **Company Size:** 48% Small, 31% Medium

#### What Do G2 Reviewers Say About Glow?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Glow, which delivers intuitive and dependable functionality without overwhelming complexity.
- Users love Glow's **intuitive design** , making it effortless to use while delivering effective results for learning and productivity.
- Users value the **effortless usability** of Glow, appreciating its intuitive design and reliable results for daily tasks.
- Users love the **effortless usability** of Glow, appreciating its intuitive design and reliable results for productivity.
- Users enjoy the **easy setup** of Glow, enabling quick and hassle-free initiation of their learning and productivity journey.

##### Cons

- Users find the **limited customization options** of Glow restrictive, wishing for more flexibility to suit their needs.
- Users feel Glow is **too expensive** and should offer a more affordable pricing option.
- Users feel that more **insufficient training** hampers their confidence and ability to fully utilize Glow's features.
- Users find a **lack of clarity** in Glow's features, making it hard for new users to navigate effectively.
- Users find the **learning curve steep** , with features lacking clarity and occasional slowdowns detracting from the experience.

#### What Are Recent G2 Reviews of Glow?

**["Transforms Complex Data into Shareable Insights with Ease"](https://www.g2.com/survey_responses/glow-review-12866803)**

**Rating:** 4.0/5.0 stars

_— Yoseef k._

[Read full review](https://www.g2.com/survey_responses/glow-review-12866803)

**["Intuitive Interface with a Learning Curve"](https://www.g2.com/survey_responses/glow-review-12652766)**

**Rating:** 4.5/5.0 stars

_— Ashmit R._

[Read full review](https://www.g2.com/survey_responses/glow-review-12652766)

### [SurveyPro](https://www.g2.com/products/surveypro/reviews)

SurveyPro is a comprehensive survey design and management software developed by Apian Software. It offers a robust platform for creating, distributing, and analyzing surveys, catering to a wide range of research needs. The current version, SurveyPro 5, provides users with an intuitive interface and a suite of tools to streamline the survey process. Key Features and Functionality: - Survey Design: Offers a variety of question types and customizable templates to create tailored surveys. - Data Collection: Supports multiple distribution methods, including online, email, and paper-based surveys. - Analysis Tools: Provides comprehensive reporting and analysis features to interpret survey results effectively. - User-Friendly Interface: Designed for ease of use, allowing users to navigate and utilize features without extensive training. Primary Value and User Solutions: SurveyPro addresses the need for efficient and reliable survey management by offering an all-in-one solution that simplifies the creation, distribution, and analysis of surveys. It enables organizations to gather valuable insights, make data-driven decisions, and enhance their research capabilities without the need for multiple tools or complex processes.

**Average Rating:** 4.2/5.0

**Total Reviews:** 239

#### How Do G2 Users Rate SurveyPro?

- **Has the product been a good partner in doing business?:** 8.4/10 (Category avg: 8.9/10)
- **Permissions:** 8.5/10 (Category avg: 8.6/10)
- **Question Types:** 8.8/10 (Category avg: 8.9/10)
- **Data Exporting:** 8.5/10 (Category avg: 8.7/10)

#### Who Is the Company Behind SurveyPro?

- **Seller:** [Apian Software](https://www.g2.com/sellers/apian-software)
- **Year Founded:** 1986
- **HQ Location:** Seattle, WA
- **Twitter:** @apiansoftware  
5 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=19ae3387c490e49d23adc938d3f529f0c1c1cc101872e1fa49d50645c4ca1f13&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F227062%2F&secure%5Burl_type%5D=linkedin_company_website)  
3 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Education Management, Financial Services
- **Company Size:** 44% Small, 35% Medium

#### What Do G2 Reviewers Say About SurveyPro?

_AI-generated summary from verified user reviews_

##### Pros

- Users praise SurveyPro for its **ease of use** , allowing quick and efficient survey creation and distribution.
- Users appreciate the **simplicity and speed** of SurveyPro for creating surveys and analyzing data effortlessly.
- Users love the **simplicity and speed** of creating surveys with SurveyPro, making data collection effortless and efficient.
- Users value the **quick setup** of SurveyPro, enabling rapid survey creation and efficient data collection.
- Users find SurveyPro **incredibly helpful** for effortless survey creation and insightful data analysis with its intuitive design.

##### Cons

- Users describe SurveyPro's **outdated design** as confusing, suggesting a need for modernization to enhance usability.
- Users often struggle with the **steep learning curve** of SurveyPro, finding it challenging to navigate effectively.
- Users report **survey issues** including an outdated interface, slow loading times, and inadequate compensation for their efforts.
- Users notice the **limited features** of SurveyPro, which lacks the advanced functionality found in modern alternatives.
- Users find the pricing of SurveyPro **expensive** , making it less accessible for small businesses seeking affordable solutions.

#### What Are Recent G2 Reviews of SurveyPro?

**["SurveyPro: Streamlining Surveys, Reporting, and Insights"](https://www.g2.com/survey_responses/surveypro-review-12939694)**

**Rating:** 4.0/5.0 stars

_— Sarah S._

[Read full review](https://www.g2.com/survey_responses/surveypro-review-12939694)

**["Easy to Use and Reliable Survey Tool"](https://www.g2.com/survey_responses/surveypro-review-12984089)**

**Rating:** 4.0/5.0 stars

_— Muhammad O._

[Read full review](https://www.g2.com/survey_responses/surveypro-review-12984089)

#### What Are G2 Users Discussing About SurveyPro?

- [What is SurveyPro used for?](https://www.g2.com/discussions/what-is-surveypro-used-for) - 1 comment

### [SurveyKiwi](https://www.g2.com/products/surveykiwi/reviews)

Survey Kiwi is a cloud SaaS that lets you build beautiful and professionally designed mobile-ready surveys in minutes. Thanks to 3 main characteristics the product has an average completion rate of 83% vs 20% market average. MOBILE: Now a days more than 70% of surveys are being opened on mobile devices, Survey Kiwi has been thought to work on any device making the mobile UX absolutely stunning. CUSTOMIZATION: Survey Kiwi lets you completely customize your forms and surveys, using colors, images, typographies, logos or even choose from the integrations inside the platform. DYNAMIC: Forms and surveys look alive with videos and gifs. Survey Kiwi even lets you change the content depending on what users answer.

**Average Rating:** 4.3/5.0

**Total Reviews:** 60

#### How Do G2 Users Rate SurveyKiwi?

- **Has the product been a good partner in doing business?:** 8.1/10 (Category avg: 8.9/10)
- **Permissions:** 8.9/10 (Category avg: 8.6/10)
- **Question Types:** 8.9/10 (Category avg: 8.9/10)
- **Data Exporting:** 8.7/10 (Category avg: 8.7/10)

#### Who Is the Company Behind SurveyKiwi?

- **Seller:** [Survey Kiwi](https://www.g2.com/sellers/survey-kiwi)
- **Year Founded:** 2015
- **HQ Location:** Delaware, US
- **Twitter:** @KiwiSurvey  
1 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d284adad14e2c3ba4520d1d48904bfdb1af6c6c9164895d64f399b7c7a1bd934&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F5380625%2F&secure%5Burl_type%5D=linkedin_company_website)  
16 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 48% Small, 31% Medium

#### What Do G2 Reviewers Say About SurveyKiwi?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of creation** with SurveyKiwi, allowing effortless survey building without technical skills.
- Users value the **ease of use** of SurveyKiwi, making survey creation fast and accessible for everyone.
- Users enjoy the **intuitive interface** of SurveyKiwi, which simplifies survey creation and enhances the feedback process significantly.
- Users appreciate the **simplicity and speed** of SurveyKiwi, making survey creation fast and easy without technical skills.
- Users value the **blazing fast setup** of SurveyKiwi, enabling quick survey deployment without technical expertise.

##### Cons

- Users express frustration with **poor reporting** capabilities, citing limitations in custom filters and automated report delivery.
- Users find the **difficult setup** of SurveyKiwi challenging due to minor quirks and a learning curve for complex logic.
- Users feel that SurveyKiwi is **expensive** due to many advanced features being locked behind a paid plan.
- Users face challenges with **inadequate filtering** , requiring manual data exports and hindering efficient analysis of survey feedback.
- Users find that **integration issues** with other tools limit SurveyKiwi's effectiveness, especially for large-scale surveys.

#### What Are Recent G2 Reviews of SurveyKiwi?

**["Secure, User-Friendly Form Builder with Strong Integrations"](https://www.g2.com/survey_responses/surveykiwi-review-12871178)**

**Rating:** 4.5/5.0 stars

_— Konjengbam M._

[Read full review](https://www.g2.com/survey_responses/surveykiwi-review-12871178)

**["SurveyKiwi Makes Survey Creation Fast, Simple, and User-Friendly"](https://www.g2.com/survey_responses/surveykiwi-review-12778774)**

**Rating:** 4.0/5.0 stars

_— Muhammad O._

[Read full review](https://www.g2.com/survey_responses/surveykiwi-review-12778774)

#### What Are G2 Users Discussing About SurveyKiwi?

- [What is SurveyKiwi used for?](https://www.g2.com/discussions/what-is-surveykiwi-used-for) - 1 comment

### [Tripetto](https://www.g2.com/de/products/tripetto/reviews)

Tripetto vereinte das Beste von SurveyMonkey, Typeform und Landbot in einer einzigen konversationellen Lösung mit innovativen Funktionen, um persönliche Formulare und Umfragen für alle Zielgruppen zu erstellen und die Abschlussraten für bessere Einblicke zu steigern.

**Average Rating:** 4.6/5.0

**Total Reviews:** 61

#### How Do G2 Users Rate Tripetto?

- **War the product ein guter Geschäftspartner?:** 8.6/10 (Category avg: 8.9/10)
- **Berechtigungen:** 8.5/10 (Category avg: 8.6/10)
- **Frage-Typen:** 9.2/10 (Category avg: 8.9/10)
- **Exportieren von Daten:** 8.6/10 (Category avg: 8.7/10)

#### Who Is the Company Behind Tripetto?

- **Verkäufer:** [Tripetto](https://www.g2.com/de/sellers/tripetto)
- **Gründungsjahr:** 2014
- **Hauptsitz:** Amsterdam, NL
- **Twitter:** @tripetto  
462 Twitter-Follower
- **LinkedIn®-Seite:** [www.linkedin.com](https://www.g2.com/de/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ec7bfd307181d440ea4af796c9f49e4bd92ed1c7540a4f9286d65974b050345f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F18457623%2F&secure%5Burl_type%5D=linkedin_company_website)  
2 Mitarbeiter\*innen auf LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Informationstechnologie und Dienstleistungen
- **Company Size:** 56% Small, 34% Medium

#### What Do G2 Reviewers Say About Tripetto?

_AI-generated summary from verified user reviews_

##### Pros

- Benutzer lieben die **intuitive Benutzerfreundlichkeit** von Tripetto, die eine schnelle und unkomplizierte Formularerstellung ohne technische Kenntnisse ermöglicht.
- Benutzer loben den **intuitiven visuellen Builder** von Tripetto, der die einfache Erstellung von Umfragen und die Verwaltung von Logik ohne technische Kenntnisse erleichtert.
- Benutzer schätzen die **umfangreichen Anpassungsoptionen** von Tripetto, die mühelose Markenbildung und benutzerfreundliche Designentscheidungen ermöglichen.
- Benutzer schätzen die **einfache Erstellung** mit Tripettos intuitivem Builder und einfacher Einrichtung, was ihre Workflow-Effizienz verbessert.
- Benutzer schätzen die **bemerkenswerte Flexibilität** von Tripetto, indem sie Formulare mühelos anpassen, um ihre Marke und Benutzererfahrung zu verbessern.

##### Cons

- Benutzer finden die **Formular-Komplexität** von Tripetto herausfordernd, insbesondere mit fortgeschrittenen Funktionen und großen Formularen, die zu Verwaltungsproblemen führen.
- Benutzer finden **Integrationsschwierigkeiten** mit Tripetto, was zusätzlichen Aufwand für nahtlose Verbindungen und benutzerdefinierte Workflows erfordert.
- Benutzer finden Tripetto **nicht benutzerfreundlich** und haben Schwierigkeiten mit der Navigation aufgrund zahlreicher versteckter Optionen und einer begrenzten Vorlagenbibliothek.
- Benutzer finden die **Komplexität** von Tripetto herausfordernd, insbesondere beim Verwalten großer Formulare und beim Verstehen der Gesamtstruktur.
- Benutzer finden die **Kosten** von Tripetto potenziell abschreckend, insbesondere für kleine Unternehmensbudgets.

#### What Are Recent G2 Reviews of Tripetto?

**["Vereinfachte DSGVO-Konformität, aber bessere Integration erforderlich"](https://www.g2.com/de/survey_responses/tripetto-review-13109513)**

**Rating:** 4.0/5.0 stars

_— Teresa P._

[Read full review](https://www.g2.com/de/survey_responses/tripetto-review-13109513)

**["Erstellung einer strukturierteren und interaktiveren Formularerfahrung"](https://www.g2.com/de/survey_responses/tripetto-review-12895064)**

**Rating:** 5.0/5.0 stars

_— Ishan S._

[Read full review](https://www.g2.com/de/survey_responses/tripetto-review-12895064)

#### What Are G2 Users Discussing About Tripetto?

- [How do I use Typeform for free?](https://www.g2.com/de/discussions/how-do-i-use-typeform-for-free)
- [Is there a free alternative to Typeform?](https://www.g2.com/de/discussions/is-there-a-free-alternative-to-typeform)
- [What is better than Typeform?](https://www.g2.com/de/discussions/what-is-better-than-typeform)
- [Was ist Tripetto?](https://www.g2.com/de/discussions/what-is-tripetto) - 1 comment

### [Survey System](https://www.g2.com/products/survey-system/reviews)

The Survey System is the most complete survey software package available! Create telephone, paper, mobile and web surveys. Create highly customizable professional reports online or on the desktop.

**Average Rating:** 4.5/5.0

**Total Reviews:** 35

#### How Do G2 Users Rate Survey System?

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 8.9/10)
- **Permissions:** 8.7/10 (Category avg: 8.6/10)
- **Question Types:** 8.8/10 (Category avg: 8.9/10)
- **Data Exporting:** 9.0/10 (Category avg: 8.7/10)

#### Who Is the Company Behind Survey System?

- **Seller:** [Creative Research Systems](https://www.g2.com/sellers/creative-research-systems)
- **Year Founded:** 1982
- **HQ Location:** Sebastopol, CA
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=dcf6d2923edc14a7e140b41a84b09ec8b5440d46186d3d7cc5f996dbc6845584&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fcreative-research-systems-inc-%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software
- **Company Size:** 40% Small, 37% Medium

#### What Do G2 Reviewers Say About Survey System?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Survey System's **ease of use** exceptional, facilitating quick setup and integration for enhanced survey efficiency.
- Users value the **HR-focused design** of Survey System, boosting response rates and ensuring actionable data collection.
- Users appreciate the **intuitive design** of Survey System, enhancing user experience and streamlining survey creation effortlessly.
- Users highlight the **intuitive and fast setup** of Survey System, making global HR operations seamless and efficient.
- Users appreciate the **easy setup** of Survey System, facilitating a smooth start for various research activities.

##### Cons

- Users struggle with the **steep learning curve** of the Survey System, making it difficult for non-technical users to adapt.
- Users face numerous **survey issues** , including screening errors and notifications that fail to trigger upon completion.
- Users experience **limited customization** in Survey System, hindering their ability to tailor questions for diverse cultural contexts.
- Users note the **limited customization** options in the survey builder, wishing for more themes and formatting choices.
- Users find the **limited features** manageable but recognize that more options would enhance the experience.

#### What Are Recent G2 Reviews of Survey System?

**["Streamlined Data Collection with User-Friendly Interface"](https://www.g2.com/survey_responses/survey-system-review-13180525)**

**Rating:** 5.0/5.0 stars

_— sela p._

[Read full review](https://www.g2.com/survey_responses/survey-system-review-13180525)

**["Straightforward Survey Creation and Reporting That Makes Feedback Easy"](https://www.g2.com/survey_responses/survey-system-review-12657177)**

**Rating:** 4.0/5.0 stars

_— Muhammad O._

[Read full review](https://www.g2.com/survey_responses/survey-system-review-12657177)

#### What Are G2 Users Discussing About Survey System?

- [What software do surveys use?](https://www.g2.com/discussions/what-software-do-surveys-use)
- [What is a survey software?](https://www.g2.com/discussions/what-is-a-survey-software)
- [What is the purpose of survey software?](https://www.g2.com/discussions/what-is-the-purpose-of-survey-software) - 1 comment
- [What are the features of a survey?](https://www.g2.com/discussions/what-are-the-features-of-a-survey)

### [evasys](https://www.g2.com/products/evasys/reviews)

evasys is a web-based survey software that enables surveys and data collection to be carried out efficiently, flexibly, and largely in an automated way. The software supports the entire survey process—from initial concept and questionnaire creation through to analysis. evasys helps streamline recurring steps and makes results available quickly in a usable format. For running surveys, evasys supports both online and paper-based questionnaires and offers drag-and-drop questionnaire creation. Automated result reports are also available to structure the analysis and make it easier to share findings. In addition, evasys can be integrated into existing IT systems, allowing survey processes to be embedded in established system landscapes. Its built-in AI, insights, also provides an intelligent solution for analyzing and visualizing survey responses, including sentiment analysis and categorization of open-text responses. The flexible pricing model adapts to the specific needs of users.

**Average Rating:** 4.1/5.0

**Total Reviews:** 26

#### How Do G2 Users Rate evasys?

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 8.9/10)
- **Permissions:** 9.3/10 (Category avg: 8.6/10)
- **Question Types:** 8.5/10 (Category avg: 8.9/10)
- **Data Exporting:** 8.6/10 (Category avg: 8.7/10)

#### Who Is the Company Behind evasys?

- **Seller:** [evasys](https://www.g2.com/sellers/evasys)
- **Year Founded:** 1996
- **HQ Location:** Lüneburg, Niedersachsen
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a759d86c714198786db2e094de38ee4563d893951605e6b5563728d01e35baf0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F5852285%2F&secure%5Burl_type%5D=linkedin_company_website)  
46 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 46% Small, 38% Medium

#### What Do G2 Reviewers Say About evasys?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **automation capabilities** of EvaSys, ensuring efficient management of feedback and seamless data handling.
- Users appreciate the **excellent customization options** for surveys in EvaSys, enhancing their feedback management experience.
- Users find that EvaSys offers **ease of creation** , making it suitable for a variety of survey types effortlessly.
- Users appreciate the **ease of use** of EvaSys, enjoying intuitive customization options for efficient feedback management.
- Users value the **intuitive design and excellent customization** of EvaSys for efficient feedback management.

##### Cons

- Users find the **complexity** of evasys challenging for newcomers, impacting usability and overall satisfaction.
- Users face **dependency issues** with Evasys+, as it cannot operate independently from the evasys survey software.
- Users find EvaSys to be **expensive** , which may be a barrier for smaller organizations seeking survey management solutions.
- Users face **integration issues** that complicate the experience and hinder seamless functionality with evasys.
- Users find the **learning curve steep** for EvaSys, which complicates initial setup and usability for newcomers.

#### What Are Recent G2 Reviews of evasys?

**["Streamlined Surveys, Needs Better Integrations"](https://www.g2.com/survey_responses/evasys-review-12877103)**

**Rating:** 4.0/5.0 stars

_— Dulko M._

[Read full review](https://www.g2.com/survey_responses/evasys-review-12877103)

**["Effortlessly Streamlined Surveys, Needs UI Update"](https://www.g2.com/survey_responses/evasys-review-12951835)**

**Rating:** 4.0/5.0 stars

_— Hollner R._

[Read full review](https://www.g2.com/survey_responses/evasys-review-12951835)

#### What Are G2 Users Discussing About evasys?

- [What is EvaSys used for?](https://www.g2.com/discussions/what-is-evasys-used-for) - 1 comment

### [Suzy](https://www.g2.com/products/suzy/reviews)

Suzy is an end-to-end consumer insights platform that integrates quant, qual, and high quality audiences into a single connected research cloud. Suzy’s suite of products allows you to conduct robust and iterative research — efficiently and at scale.

**Average Rating:** 4.7/5.0

**Total Reviews:** 139

#### How Do G2 Users Rate Suzy?

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 8.9/10)
- **Permissions:** 8.2/10 (Category avg: 8.6/10)
- **Question Types:** 9.1/10 (Category avg: 8.9/10)
- **Data Exporting:** 8.6/10 (Category avg: 8.7/10)

#### Who Is the Company Behind Suzy?

- **Seller:** [Suzy](https://www.g2.com/sellers/suzy-32cd8b78-aaf4-4ec9-89d2-b591981daa8a)
- **Company Website:** suzy.com
- **Year Founded:** 2017
- **HQ Location:** New York, NY
- **Twitter:** @AskSuzyBiz  
13,689 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fa48cdeb19e97cf3bae10cf8f9f1771a0cdc604ffe6eb51899afae59a6d72a1d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fasksuzy%2F&secure%5Burl_type%5D=linkedin_company_website)  
186 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Consumer Goods, Marketing and Advertising
- **Company Size:** 43% Medium, 30% Large

#### What Do G2 Reviewers Say About Suzy?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Suzy to be **exceptionally easy to use** , with great functionality and seamless integration into workflows.
- Users value Suzy for its **rapid testing capabilities** and seamless support, enhancing their research efficiency and effectiveness.
- Users value Suzy for its **cost-efficiency and real-time insights** , significantly saving time and money while aiding decision-making.
- Users commend the **amazing customer support** from Suzy, highlighting quick responses and a friendly team.
- Users love Suzy for its **rapid concept testing** capabilities, enabling swift evaluations with targeted audiences.

##### Cons

- Users find **limited customization** in Suzy, seeking more tools for labeling and organizing research themes effectively.
- Users face **survey flexibility issues** with Suzy, impacting data quality and user experience in research.
- Users note the **complexity and steep learning curve** of Suzy, which can be challenging for beginners.
- Users face **limited audience diversity** with Suzy, making it challenging to conduct niche-specific research effectively.
- Users find Suzy's **limited features** hinder flexibility and data quality for complex research needs.

#### What Are Recent G2 Reviews of Suzy?

**["Streamlined Market Research with Robust Compliance"](https://www.g2.com/survey_responses/suzy-review-12930729)**

**Rating:** 4.5/5.0 stars

_— Orsjeer T._

[Read full review](https://www.g2.com/survey_responses/suzy-review-12930729)

**["Speedy Insights with a Steep Learning Curve"](https://www.g2.com/survey_responses/suzy-review-12863257)**

**Rating:** 4.5/5.0 stars

_— Evaine L._

[Read full review](https://www.g2.com/survey_responses/suzy-review-12863257)

#### What Are G2 Users Discussing About Suzy?

- [What advice would you give to others considering Suzy for consumer insights?](https://www.g2.com/discussions/what-advice-would-you-give-to-others-considering-suzy-for-consumer-insights)
- [What does Suzy do?](https://www.g2.com/discussions/what-does-suzy-do)
- [What is Suzy company?](https://www.g2.com/discussions/what-is-suzy-company)
- [How does Suzy work?](https://www.g2.com/discussions/how-does-suzy-work)
- [What is Suzy support?](https://www.g2.com/discussions/what-is-suzy-support)

### [SurveyGold](https://www.g2.com/products/surveygold/reviews)

SurveyGold gives a survey author the ability to conduct surveys with ease and confidence. Designed with the occasional surveyor in mind, SurveyGold is a universal survey solution which means that a survey can be created once and deployed in a variety of ways making it possible to conduct the same survey everywhere: Online, offline, paper, table, iPad, PC, kiosk. The centerpiece of the solution is the SurveyGold application which provides the ability to create surveys, collect responses and product reports and analysis. In addition, SurveyGold online services provide additional capabilities including the ability to distribute and process web surveys, conduct email surveys, share survey responses with colleagues in real-time and manage a network of field surveyors who conduct surveys using the free SurveyGold Field Surveyor Edition application available for a tablet PC and iPad. The web survey form can be distributed via a web link (URL), scannable QR code, email invitation, text message or social network such as Facebook, LinkedIn or Twitter. SurveyGold is available in four subscription levels, all of which provide the ability to conduct unlimited surveys: - Free: Basic (for an individual user who needs essential survey and reporting capabilities) - Paid: Standard (for an individual user who needs more than Basic offers), Premium (for an individual who needs unlimited features and field survey features) , Ultimate (for teams) Paid subscriptions are available for purchase via a monthly or annual subscription. When a paid subscription expires, the subscription returns to the Basic level. SurveyGold guides the survey author through the process of creating and deploying a survey as well as collecting and analyzing the responses through step-by-step guidance and mercifully brief video tutorials. The ability to view results total or via a filtered subset of responses is fully supported. A complete range of reporting options is provided including: cross-tabs, banner tabulations, tabular and graphic charts. In addition the ability to publish results via Microsoft Word or convert responses to other data formats (e.g., Excel, SPSS) is fully supported. SurveyGold is free to try and is available with no risk or obligation from the SurveyGold Solutions website.

**Average Rating:** 4.4/5.0

**Total Reviews:** 30

#### How Do G2 Users Rate SurveyGold?

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 8.9/10)
- **Permissions:** 9.4/10 (Category avg: 8.6/10)
- **Question Types:** 8.7/10 (Category avg: 8.9/10)
- **Data Exporting:** 8.9/10 (Category avg: 8.7/10)

#### Who Is the Company Behind SurveyGold?

- **Seller:** [Golden Hills Software](https://www.g2.com/sellers/golden-hills-software)
- **Year Founded:** 2000
- **HQ Location:** Haverhill, MA
- **Twitter:** @SurveyGold  
154 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fa2ab8f889ce2b93c96405a1e3a7a2abc1cf6489a713b0aff398ede220d0bb42&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgolden-hills-software-inc.%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 53% Small, 37% Medium

#### What Do G2 Reviewers Say About SurveyGold?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **ease of use** of SurveyGold, enjoying its simple interface and straightforward setup process.
- Users love the **ease of creation** with SurveyGold, allowing for straightforward survey development and management.
- Users find SurveyGold's **easy survey creation** highly beneficial for efficient data collection and professional reporting.
- Users commend the **quick setup** of SurveyGold, appreciating the straightforward interface and easy initial configuration.
- Users find the **setup ease** of SurveyGold impressive, appreciating its straightforward interface and quick onboarding process.

##### Cons

- Users face **survey distribution and design issues** , making the completion process cumbersome and less user-friendly.
- Users find the **outdated design** of SurveyGold to hinder usability, seeking a more modern, intuitive interface.
- Users find the **difficult setup** of SurveyGold challenging, particularly with pricing plans and limited features on the free version.
- Users find SurveyGold **expensive** , especially with limited features in the free plan and high initial costs for upgrades.
- Users find the **limited customization** options for mobile surveys hinder their ability to create appealing designs.

#### What Are Recent G2 Reviews of SurveyGold?

**["Easy setup and high participation in surveys"](https://www.g2.com/survey_responses/surveygold-review-12741035)**

**Rating:** 5.0/5.0 stars

_— Adela L._

[Read full review](https://www.g2.com/survey_responses/surveygold-review-12741035)

**["Accessible Desktop App with Simple Onboarding and Fast Templates"](https://www.g2.com/survey_responses/surveygold-review-12895707)**

**Rating:** 4.5/5.0 stars

_— Konjengbam M._

[Read full review](https://www.g2.com/survey_responses/surveygold-review-12895707)

#### What Are G2 Users Discussing About SurveyGold?

- [What is SurveyGold used for?](https://www.g2.com/discussions/what-is-surveygold-used-for)

### [Formstack Forms](https://www.g2.com/products/formstack-forms/reviews)

Formstack Forms is a cloud-based solution that helps businesses automate processes of creating digital forms and collecting data for surveys, leads, registrations, and more. Key features include data routing, file uploads, data encryption, payment collection, and form analytics. Designed for businesses of all sizes, Formstack Forms allows users to collaborate with teams to approve, deny, and comment on data submitted through forms. With a drag-and-drop form builder, Formstack Forms empowers users across organizations to build branded forms, surveys, and workflows without needing to know code. For more technical users, Formstack Forms offers an open API that allows users and 3rd-party applications to access Formstack resources programmatically. Formstack allows integration with various third-party applications such as Mailchimp, Salesforce, PayPal, Amazon S3, PowerAutomate, and more. Formstack is available on a monthly subscription, and support is extended via documentation and other online measures.

**Average Rating:** 4.3/5.0

**Total Reviews:** 462

#### How Do G2 Users Rate Formstack Forms?

- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 8.9/10)
- **Permissions:** 8.8/10 (Category avg: 8.6/10)
- **Question Types:** 9.2/10 (Category avg: 8.9/10)
- **Data Exporting:** 8.9/10 (Category avg: 8.7/10)

#### Who Is the Company Behind Formstack Forms?

- **Seller:** [Formstack, LLC](https://www.g2.com/sellers/formstack-llc)
- **Company Website:** www.Formstack.com
- **Year Founded:** 2006
- **HQ Location:** Fishers, IN
- **Twitter:** @Formstack  
6,392 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=73566ad4146730f4a81afe1954d3d426ff0aa8351319b97894bd52e4a071a53d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F294140%2F&secure%5Burl_type%5D=linkedin_company_website)  
223 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Administrative Assistant, Owner
- **Top Industries:** Non-Profit Organization Management, Higher Education
- **Company Size:** 46% Medium, 41% Small

#### What Do G2 Reviewers Say About Formstack Forms?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Formstack Forms to be **easy to understand and use** , enhancing their form creation experience significantly.
- Users appreciate the **seamless integrations** of Formstack Forms, enhancing workflow efficiency and centralizing data effortlessly.
- Users appreciate the **easy integrations** of Formstack Forms, simplifying the setup and enhancing functionality across various applications.
- Users value the **ease of creation** in Formstack Forms, appreciating its simplicity and customization options for surveys and reviews.
- Users appreciate the **efficiency** of Formstack Forms, allowing quick form creation and seamless integration for streamlined workflows.

##### Cons

- Users find **limited customization options** in Formstack Forms, making branding and adjustments to workflows challenging.
- Users find the **form design tricky** and the navigation somewhat challenging, hindering a smoother experience.
- Users find **Formstack Forms not intuitive** , especially with complex logic and menu navigation, hindering their overall experience.
- Users find the **learning curve confusing** , especially with layered logic and locating advanced features in Formstack Forms.
- Users experience **poor customer support** , with slow response times and unhelpful assistance impacting their overall satisfaction.

#### What Are Recent G2 Reviews of Formstack Forms?

**["Fast, No-Code Form Building with Powerful Logic, Integrations, and Branding"](https://www.g2.com/survey_responses/formstack-forms-review-12239937)**

**Rating:** 5.0/5.0 stars

_— Sanket P._

[Read full review](https://www.g2.com/survey_responses/formstack-forms-review-12239937)

**["Flexible, Reliable Forms with Seamless CMS Integration"](https://www.g2.com/survey_responses/formstack-forms-review-10760618)**

**Rating:** 5.0/5.0 stars

_— Thomas L._

[Read full review](https://www.g2.com/survey_responses/formstack-forms-review-10760618)

#### What Are G2 Users Discussing About Formstack Forms?

- [Is formstack Hipaa compliant?](https://www.g2.com/discussions/is-formstack-hipaa-compliant)
- [What is formstack documents?](https://www.g2.com/discussions/formstack-forms-what-is-formstack-documents)
- [Is formstack free?](https://www.g2.com/discussions/is-formstack-free) - 1 comment
- [What is formstack used for?](https://www.g2.com/discussions/what-is-formstack-used-for)

### [GreenRope](https://www.g2.com/products/greenrope/reviews)

GreenRope is an all-in-one, complete CRM, marketing automation, and customer service solution designed for businesses doing big things. GreenRope combines sales, marketing, and operations into one, highly customizable software solution built for your business. GreenRope is more than software, it’s a way of doing business. We help our users break down departmental silos to create streamlined business processes. GreenRope’s CRM has all the tools and integrations you need for sales, marketing, customer service, and operations. Real power comes from an integrated approach, and that’s exactly what GreenRope offers. GreenRope includes advanced marketing automation capabilities, drag-and-drop customer journey mapping, sales force automation, customer service tools, and a tool box of other features to help manage and operate your business. GreenRope gives you control over your entire business from sales to marketing to customer service.You get a 360-degree view of your customers and a better way to manage and reach your KPIs. GreenRope is one of the only true all-in-one solutions. Everyone in your organization can use GreenRope to manage sales, boost marketing initiatives, and use data to create better customer experiences. Plus, additional users are always free. Effectively manage your sales pipeline with in-depth sales enablement tools. Customize the way you view your contacts, schedule appointments, automate follow-ups, and easily view all sales opportunities. GreenRope gives you marketing automation that's easy to set up, test, and execute. Never miss an opportunity to provide the best customer experience through personalized communication and data-driven strategies. With GreenRope, you can manage multiple channels - websites, email, mobile, social, and more - all in the same platform. We are here when you need us. Contact us 24/7 via chat, email, and more. Plus, we provide in-depth onboarding with personalized training, a certification program, and hundreds of online resources to ensure your success. GreenRope is a company built around providing exceptional value to our customers. Since we started in 2008, we have evolved from being one of the first email marketing service providers to being the first, truly Complete CRM on the market. Combining sales, marketing, and operations in to a single platform, GreenRope inspires collaboration with your clients, vendors, and employees and we live this collaborative culture, listening to people like you to build what YOU want to run your business. GreenRope's Complete CRM helps business owners, sales managers and marketers bridge the gap between departments and make data accessible throughout, so your business runs smoothly and effectively with all the information a team needs to better target and serve their leads and customers.

**Average Rating:** 4.3/5.0

**Total Reviews:** 219

#### How Do G2 Users Rate GreenRope?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 8.9/10)
- **Permissions:** 9.0/10 (Category avg: 8.6/10)
- **Question Types:** 9.4/10 (Category avg: 8.9/10)
- **Data Exporting:** 7.9/10 (Category avg: 8.7/10)

#### Who Is the Company Behind GreenRope?

- **Seller:** [GreenRope](https://www.g2.com/sellers/greenrope)
- **Year Founded:** 2008
- **HQ Location:** Solana Beach, CA
- **Twitter:** @GreenRope  
5,179 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b8aebcb61e78a65ec237d0ab1bbe336c9b7d01d3ff8e92076f50bf189cc4b687&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2235385%2F&secure%5Burl_type%5D=linkedin_company_website)  
11 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner, President
- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 80% Small, 16% Medium

#### What Do G2 Reviewers Say About GreenRope?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **ease of use** of GreenRope, facilitating seamless management of CRM and marketing tasks effortlessly.
- Users value the **easy and powerful email marketing** features of GreenRope, enhancing efficiency and engagement effortlessly.
- Users value the **seamless integration** of GreenRope, greatly enhancing efficiency and productivity in managing leads and campaigns.
- Users value the **seamless automation** of GreenRope, which significantly enhances efficiency and improves conversion rates.
- Users benefit from **powerful automation features** in GreenRope that streamline workflows and enhance engagement effortlessly.

##### Cons

- Users express concerns about **missing features** in GreenRope, particularly in email control and operational tools.
- Users find that **expertise is required** to navigate GreenRope's complex features, making setup challenging for newcomers.
- Users report **feature issues** with GreenRope, including inconsistent email deliverability and limitations in the editing tools.
- Users find the **learning curve steep** , as the packed dashboard and complex features require significant time to master.
- Users feel the **limited features** of GreenRope fail to meet complex operational needs, requiring significant improvements.

#### What Are Recent G2 Reviews of GreenRope?

**["GreenRope Next Generation CRM: Powerful Real-Time Sync and Automation"](https://www.g2.com/survey_responses/greenrope-review-11821654)**

**Rating:** 4.5/5.0 stars

_— Rajesh M._

[Read full review](https://www.g2.com/survey_responses/greenrope-review-11821654)

**["Seamlessly Integrated All-in-One CRM Solution"](https://www.g2.com/survey_responses/greenrope-review-12410603)**

**Rating:** 4.0/5.0 stars

_— Sival P._

[Read full review](https://www.g2.com/survey_responses/greenrope-review-12410603)

### [Zigpoll](https://www.g2.com/products/zigpoll/reviews)

Zigpoll is a powerful yet intuitive survey and feedback platform designed to help businesses capture real insights at the moments that matter most. With contextual micro-surveys that appear where and when your customers are most engaged, Zigpoll makes it effortless to collect high-quality feedback without interrupting the user experience. Trusted by thousands of brands, Zigpoll lets you launch surveys in minutes—no developers needed—and achieve response rates far above industry averages. Choose from a wide variety of trigger points including post-purchase, exit-intent, on-site interactions, and in-app placements to gather actionable data that drives better business decisions. Key highlights include: Quick, no-code setup that gets you live in minutes across websites and apps. Customizable, high-engagement surveys that feel native to your user journeys. Real-time insights and analytics to help teams iterate faster and prioritize improvements. Flexible question types and targeting options to tailor feedback to specific segments. Integration with popular platforms and workflows for seamless data use. Whether you’re optimizing user experience, improving product adoption, or increasing customer satisfaction, Zigpoll empowers teams to gather meaningful feedback that fuels growth—without friction or guesswork.

**Average Rating:** 4.3/5.0

**Total Reviews:** 56

#### How Do G2 Users Rate Zigpoll?

- **Has the product been a good partner in doing business?:** 8.1/10 (Category avg: 8.9/10)
- **Permissions:** 8.9/10 (Category avg: 8.6/10)
- **Question Types:** 8.5/10 (Category avg: 8.9/10)
- **Data Exporting:** 8.9/10 (Category avg: 8.7/10)

#### Who Is the Company Behind Zigpoll?

- **Seller:** [Zigpoll](https://www.g2.com/sellers/zigpoll)
- **HQ Location:** New York City, NY
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=6b5dd687a94c98b60b6d353921be35b5a346909d54831190f430865da4a8b07e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fzigpoll%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Information Technology and Services
- **Company Size:** 52% Small, 38% Medium

#### What Do G2 Reviewers Say About Zigpoll?

_AI-generated summary from verified user reviews_

##### Pros

- Users admire the **ease of use** of Zigpoll, enjoying quick setup and intuitive features for effective feedback gathering.
- Users value the **effortless setup** of Zigpoll, enabling quick survey deployment without technical challenges.
- Users love the **quick setup** of Zigpoll, allowing fast deployment of feedback surveys with minimal effort.
- Users appreciate the **simplicity and speed** of Zigpoll, enabling quick and easy poll creation and distribution.
- Users value Zigpoll for its **efficient feedback collection** , enabling quick insights and seamless integrations for enhanced customer support.

##### Cons

- Users experience **integration issues** with Zigpoll, finding it lacks compatibility with various platforms and complex targeting options.
- Users note the **limited customization** options in Zigpoll, making it less suitable for detailed surveys or brand-specific needs.
- Users often face **survey issues** like losing track due to many questions and limitations on long surveys.
- Users find the **dashboard issues** limiting for performance comparison, hindering effective analysis across multiple surveys.
- Users desire more **advanced reporting features** in Zigpoll for better campaign comparisons and visual summary exports.

#### What Are Recent G2 Reviews of Zigpoll?

**["Bringing More Structure to Response Collection and Analysis"](https://www.g2.com/survey_responses/zigpoll-review-12907294)**

**Rating:** 4.5/5.0 stars

_— Ishan S._

[Read full review](https://www.g2.com/survey_responses/zigpoll-review-12907294)

**["Quick, customizable surveys that give me feedback I can actually use!"](https://www.g2.com/survey_responses/zigpoll-review-13083988)**

**Rating:** 4.0/5.0 stars

_— Valeria B._

[Read full review](https://www.g2.com/survey_responses/zigpoll-review-13083988)

#### What Are G2 Users Discussing About Zigpoll?

- [What is Zigpoll used for?](https://www.g2.com/discussions/what-is-zigpoll-used-for) - 1 comment, 1 upvote

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[Browse Survey Themes](/categories/survey/themes)

 ![Neeraja Prakash](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Neeraja Prakash")
NP

Researched and written by [Neeraja Prakash](https://research.g2.com/insights/author/neeraja-prakash)

Updated 

Products classified in the overall Survey category are similar in many regards and help companies of all sizes solve their business problems. However, small business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Small Business Survey to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Small Business Survey category.

In addition to qualifying for inclusion in the Survey Software category, to qualify for inclusion in the Small Business Survey Software category, a product must have at least 10 reviews left by a reviewer from a small business.

Show More

* * *

## How Do You Choose the Right Survey Software?

### What You Should Know About Survey Software

### What is Survey Software?

Survey software allows users to create various survey types to gather information. These solutions are useful across a wide range of industries and for collecting different sets of information. Businesses can gather customer feedback to inform their product development and marketing strategies. This information can also be used to develop internal employee engagement strategies. Survey software can even be used to poll constituents in a political district. That data is then used to shape campaign strategies. Mobile survey software applications have now expanded the possibilities for use. In short, survey software is a multiuse tool that is limited only by the creativity of its users during deployment.

Key Benefits of Survey Software

- Collect feedback and data efficiently
- Leverage data to develop strategy
- Gain customer insight
- Manage the survey process

### Why Use Survey Software?

Survey software has many different use cases. Businesses may use survey software to shape product development based on customer feedback, and educational institutions use survey software to assess their academic programs and employees. Corporations may use it to solicit feedback from employees, take that feedback, and use it to create an employee engagement strategy. Survey tools can be used during live events and even in the field to collect valuable data.

**Product Development —** Products, be they software products or otherwise, can always improve. Internal product teams are often extremely close to the product they’re developing, so it can be difficult to stay objective and maintain an unbiased perspective when it comes to evaluating potential areas for improvement. Survey software can be used prelaunch to help teams put together a comprehensive, customer-focused product or postlaunch to help product teams tweak the product to improve it.

**Education Program Assessment —** Academic program surveys have long been a part of university-level courses. They give students a voice that can be heard by the administration by producing teacher evaluations. Course evaluations are also given to compile feedback about the actual structure and content of the course itself. The feedback is then used to improve teacher performance and increase the amount of value students are seeing from their courses.

**Employee Feedback —** One of the use cases of survey software is gathering employee feedback. These surveys are often anonymous to solicit the most accurate, unfiltered feedback from employees. Businesses then compile the data gathered from employees during the survey and analyze it. Management and human resources teams then use the insights gained through the analysis of the data to identify employee-highlighted problem areas and put in place active strategies to improve those areas. While survey tools can be used to solicit employee feedback, employee engagement tools contain both survey features and comprehensive tools to address employee concerns and increase engagement levels.

### Who Uses Survey Software?

HR departments, educational institutions (typically universities), product teams, marketers, and researchers all use survey software. Because survey software can be used to structure and distribute surveys in a multitude of ways, the user base is extremely diverse and the use cases varied. Each group uses survey software to gather specific sets of information.

**Marketers —** Marketers use survey software to gauge customer reaction to advertisements and campaigns they produce. They also use these solutions to conduct in-depth market research, laying the groundwork for product development and marketing campaigns by seeing what their target demographic wants and needs.

**Academic Researchers —** Researchers use survey software to collect the data that drives their insights. A lot of academic research, particularly in the social sciences, is conducted using surveys, and survey software is increasingly used to carry out those surveys.

**HR Departments —** Human resources professionals use survey software to carry out employee satisfaction surveys. These surveys typically hit on things like employee happiness, the perceived availability of career advancement opportunities, company culture, and more. Tools, like the net promoter score (NPS), can be tabulated from the answers given to gauge overall employee contentment with their workplace.

**Product Teams —** Product teams can use survey software to solicit customer feedback on their product. They can ask questions about specific features, desired features, and more to improve upon their existing product. This can always be a vital tool but is particularly useful in the initial stages of development.

### Kinds of Survey Software

There are three main types of survey software: telephone, in-person, and web-based. Telephone survey software automates the process of calling people and collecting and recording their answers. Computer-assisted in-person survey software is designed to be used for in-depth answer collection when both parties, interviewer and interviewee are in the same room. There are prompts delivered via the software interface on both sides. Entirely web-based survey software is the most common type and is conducted entirely online.

### Survey Software Features

Survey software often contains, but is not limited to, the following features:

**Survey Builder —** Survey software comes with a feature, often a drag-and-drop tool, that enables users to easily build surveys within the solution. This tool allows users to craft every aspect of the survey, including the form of question, the layout of the survey, and more.

**Survey Template —** Survey solutions typically offer pre-built templates for users to save time when creating surveys. These templates will vary depending on the type of survey being constructed. For example, a survey to gather feedback for academic research will look a lot different from a market research survey put together by a marketing team.

**Multimedia Support —** Certain surveys work better when there is rich media included. Some survey solutions offer the ability to include multimedia like images, videos, and more.

**Analytics —** This feature allows users to gain insights from the data collected within the software. The analytics capabilities within survey software can range from fairly basic to quite complex, with the ability to have different types of weighting, filtering, and multivariable analysis.

**Email Distribution —** Use email to distribute survey questions. This feature may be an integration or just built in to the application itself.

**Mobility —** This feature allows users to distribute surveys via mobile devices, which is an increasingly important feature to have, as people spend more time and conduct more activity on their phones and tablets than ever before.

#### Additional Survey Software Features

**Multilingual Support —** The ability to produce surveys in multiple languages can be vital if conducting international data collection.

**White-Labeling —** This feature allows users to completely brand their surveys with their company or organization logo and feel. The fully branded survey may be helpful in raising brand awareness.

**Answer Scoring —** Survey software can calculate survey scores automatically, which is dependent on the scoring algorithm for each survey. The algorithm sets the weight of different questions to determine the final score.

**Answer Flows —** This feature handles the survey’s reaction to different answers that are given. As users go through the survey, different paths may be taken, depending on their answers to certain questions.

### Trends Related to Survey Software

There are several trends that are currently affecting the survey software market. Some of the major ones include an increase in focus on the customer experience with the product, a paradigm shift to thinking about the customer experience as a whole.

**Customer Experience Ecosystem —** Companies have begun to focus on every single customer touchpoint. Instead of just focusing on surveying for product feedback, companies will use survey tools to gain insights into how customers perceive their support and all of the other interaction points with the company. The multiuse nature of survey software will facilitate the gathering of this data.

**Real User Feedback —** This is an increasingly important aspect of solidifying trust in a customer base. Potential customers want to see real user feedback to verify a product’s qualifications. This feedback is often collected using survey software, which allows customers to air grievances or wholeheartedly endorse products. The important thing here is the transparency that real user reviews allow a company to stamp its product with.

**Multi-Channel Options —** The public is living in different portions of the digital world more and more. The increase in mobile phone usage that accompanied the proliferation of smartphones has driven an increased need for companies to reach customers at different touchpoints. Mobile versions of survey software applications are popping up everywhere, allowing users to gather data from multiple channels. Certain people still prefer phone surveys. Survey software has adapted to cover all available avenues to questioning.

**Artificial Intelligence —** The rise of AI has affected the survey industry, in addition to many others. Applications are now using machine learning to help surveyors engineer new question sets and analyze the data they receive from those they survey. The number of survey solutions that incorporate machine learning and AI in their software should continue to increase going forward.

**Personalized Questions —** Personalized question sets are the new normal. As survey solutions offer increasingly complex survey creation options, including skip logic and varied survey paths dependent on the answers to survey questions, there are more options for surveyors to engineer complicated surveys that will get them valuable data.

**Pulse Surveys —** Pulse surveys are increasing in popularity. These are extremely short surveys, often just a question long, to gauge customer satisfaction. (You may have seen these in retail stores or airports, where the question is often about how your experience was and the possible answers range from a sad face to a smiley face.) Survey software will accomodate more of these pulse surveys going forward.

### Potential Issues with Survey Software

**Subpar Answers —** This is a potential issue that can hamper the data collection process, particularly during anonymous surveys. If someone’s name is not attached to something, they might feel less of an obligation to fill out answers to the extent they otherwise might.

**Survey Question Ambiguity —** This issue is not exclusive to surveys conducted with survey software but is still something to be aware of. If a company wants to use the data gathered by their survey, it should ensure that the open-ended questions are clear and the answers can be standardized. Ambiguities in the questions can lead to bad data, which then defeats the purpose of carrying the survey out in the first place.

**Privacy —** The issue of survey data being exposed is always a concern, so organizations should take extra steps to ensure that the data they collect is being protected.

### Software and Services Related to Survey Software

Survey software often integrates with third-party solutions in [marketing software](https://www.g2.com/categories/marketing) categories.

[**CRM Software**](https://www.g2.com/categories/crm) **—** Survey solutions sometimes integrate with CRM software to provide users with survey data attached to customer profiles.

**Marketing Software —** Survey software also usually interacts with marketing software to provide marketing solutions with access to data that can help shape strategy.

### What are the best software tools for creating professional surveys?

Here are some leading software platforms for creating professional, high-quality surveys with ease:

- [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) offers advanced survey templates and logic features that make it easy to design polished, professional-grade surveys.
- [Qualtrics Strategy & Research](https://www.g2.com/products/qualtrics-strategy-research-formerly-corexm/reviews)provides enterprise-level survey capabilities with deep analytics, ideal for high-stakes research and strategic feedback.
- [Typeform](https://www.g2.com/products/typeform/reviews) creates visually engaging, conversational surveys that feel more interactive and user-friendly for respondents.
- [Jotform](https://www.g2.com/products/jotform/reviews) combines powerful form-building with customizable survey layouts to support professional branding and design flexibility.
- [Zoho Survey](https://www.g2.com/products/zoho-survey/reviews) delivers robust survey tools with multilingual support and analytics, perfect for global teams seeking polished insights.

### What are the most user-friendly survey software tools for small teams?

Here are some of the most user-friendly survey tools ideal for [small teams](https://www.g2.com/categories/survey/small-business) looking to gather quick, actionable insights:

- [Google Workspace (Forms)](https://www.g2.com/products/google-workspace/reviews) is easy to set up and share. Google Forms is ideal for small teams looking to create quick surveys with built-in collaboration.
- [Microsoft Forms](https://www.g2.com/products/microsoft-forms/reviews) offers a clean interface and seamless integration with Microsoft 365, making it a natural fit for small teams already using Office tools.
- [SurveySparrow](https://www.g2.com/products/surveysparrow/reviews) delivers conversational, mobile-friendly surveys with a minimal learning curve—perfect for small teams focused on engagement.
- [Jotform](https://www.g2.com/products/jotform/reviews) provides a drag-and-drop builder with flexible templates, enabling small teams to launch polished surveys without technical skills.
- [Typeform](https://www.g2.com/products/typeform/reviews) features a visually appealing, step-by-step format that enhances the user experience and simplifies data collection for lean teams.