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ON24 Reviews & Product Details

Value at a Glance

Averages based on real user reviews.

Time to Implement

2 months

ON24 Media

ON24 Demo - GE Healthcare driving healthcare excellence
By providing ON24 digital experiences, GE was able to expand its clinician network, educate healthcare professionals about products and medical content, all while boosting sales.
ON24 Demo - ZoomInfo's masterclass in business results
ZoomInfo’s digital event program on the ON24 platform delivered the kind of results marketers dream of, outperforming benchmarks with a stellar 65% MQL rate and ultimately securing 10 closed won deals.
ON24 Demo - UCB elevating HCP engagement
With a 50%+ attendee conversion rate, UCB, is truly setting the bar for digital engagement. UCB provided seamless registration for attendees and routed the data insights collected straight to their sales team with the integration of ON24 and their CRM.
ON24 Demo - ON24 Analytics Dashboard
A real-time, dynamic dashboard allows you to understand the overall performance of your campaigns and programs across ON24 products including ON24 Webcast Elite, ON24 Engagement Hub and ON24 Target.
ON24 Demo - UnitedHealthcare prescribing efficiency
UnitedHealthcare utilized ON24 digital experiences and an always-on content hub to cut time spent on events in half and were able to achieve an 80% cost savings compared to previous years, all while increasing engagement and driving more members than ever before.
ON24 Demo - TCS innovation for manufacturing
The Tata Consultancy Services “AI Generated Content – Innovation for Manufacturing” set a new record for registration and participation. The event was held across 30 different countries with positive feedback from prospects and customers.
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ON24 Reviews (1,191)

View 3 Video Reviews
Reviews

ON24 Reviews (1,191)

View 3 Video Reviews
4.3
1,192 reviews

Pros & Cons

Generated from real user reviews
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Alissa G.
AG
Content Marketing Manager
Financial Services
Mid-Market (51-1000 emp.)
"Deceptive & Unethical Billing Practices"
What do you like best about ON24?

Their platform is easy to use and their online customer support is top-notch. In terms of their technology and platform analytics, we were a fan. Review collected by and hosted on G2.com.

What do you dislike about ON24?

Their billing practices border on unethical. You're auto-subscribed for next year's contract unless you opt-out and your account exec doesn't send any reminders when your subscription will expire. We had to pay 23K for an extra YEAR subscription because a team member left and their emails weren't forwarded. No grace from On24.

This year, we nearly got caught having to pay 10K just to retain our owned files that lived on their platform because we "needed a subscription" to download them, but thankfully I found them elsewhere. Again, no notice of subscription expiring.

So, while I appreciate their technology, no way would I ever recommend On24 because of their poor billing practices. Review collected by and hosted on G2.com.

RR
Digital Experience Manager
Mid-Market (51-1000 emp.)
"Excellent for webinars or large-scale presentations"
What do you like best about ON24?

We host numerous webinars with our partners, it's very helpful to have a user-friendly platform for both speakers and viewers. I like that it's very practical for webinars, very professional, and easy to use. Review collected by and hosted on G2.com.

What do you dislike about ON24?

I recommend this product without hesitation. I have nothing negative to say about this platform. It was very easy for our employees to understand, and the integration and reporting were also very impressive compared to other platforms. Review collected by and hosted on G2.com.

SM
Sales Specialist
Mid-Market (51-1000 emp.)
"Enables the production of higher quality webinars"
What do you like best about ON24?

It offers viewers the opportunity to share their information in a variety of ways. It allows us to communicate with a broad audience on a professional platform to spread our message. I can also conduct surveys and generate attendee reports. Review collected by and hosted on G2.com.

What do you dislike about ON24?

It's one of the best and fastest tools for organizing corporate webinars. I have nothing negative to say, it helps us schedule and organize webinars, manage registrants and attendees, all from a single platform. Review collected by and hosted on G2.com.

Vera A.
VA
Marketing Operations Analyst
Enterprise (> 1000 emp.)
"Great platform with a lot of potential to be outstanding."
What do you like best about ON24?

At its core, it's a solid tool for running webinars. The engagement features available on the console are great and really enhance the attendee experience, making participation more interactive. In addition, the data collected for each registrant is quite detailed. Last but not least, very easy to use. Review collected by and hosted on G2.com.

What do you dislike about ON24?

Everything related to the backend feels a bit cumbersome. Reporting on viewer engagement - especially when looking at multiple webinar together - isn't very strong. Also, since the platform relies on strong internet connection when the session is live, some broadcasts can come across as clunky. Review collected by and hosted on G2.com.

BA
Marketing Manager
Mid-Market (51-1000 emp.)
"On24 has worked well with only a few minor problems."
What do you like best about ON24?

I enjoy how easy it to set up a webinar and I enjoy that craig is available to help us when we need it. Review collected by and hosted on G2.com.

What do you dislike about ON24?

It does not work well with Hubspot. It cannot auto generate lists and I havent found a way to link my own landing pages yet. They make guides to use for hubspo but they are not very helpful.

I did have a webinar crash using semi-live. The would not believe it was a bug until I took a screenshot of support saying they were releasing a fix. I am still scared to use semi-live. Review collected by and hosted on G2.com.

享志 .
Manager
Mid-Market (51-1000 emp.)
"Easy Distribution & Insights, But Needs Better Japanese Localization"
What do you like best about ON24?

You can very easily create a distribution screen, and it's great for understanding user behavior. Review collected by and hosted on G2.com.

What do you dislike about ON24?

It feels like it's not fully customized for Japanese. Review collected by and hosted on G2.com.

Verified User in E-Learning
GE
Mid-Market (51-1000 emp.)
Guest users or non-business users of the software, not included in G2 scores.
"Makes Hosting Events Easy!"
What do you like best about ON24?

We've had a great experience using ON24 for our webinars and virtual events. Logging in is simple and efficient — you're quickly prompted to select your role, which makes getting started seamless whether you're presenting or managing behind the scenes.

The hosting experience is streamlined and intuitive, which is a huge plus. We especially appreciate how easy it is to customize the virtual environment to reflect our brand identity — from color schemes to logos, the platform gives us the flexibility we need to make the experience feel uniquely ours.

Another standout feature is the ability to include additional resources alongside our webinars. This has been a valuable tool in encouraging continued learning and engagement on the topics we present. Overall, ON24 offers a professional, user-friendly platform that supports our goals for impactful virtual events. Review collected by and hosted on G2.com.

What do you dislike about ON24?

The only downside to ON24 is that the AI functionality is not as mature as I'd hope. For example, exporting a blog version to Word created individual text boxes for the lines of texts so we had to take additional time to figure out it works for us and our needs. Review collected by and hosted on G2.com.

JS
Marketing Team Leader
Mid-Market (51-1000 emp.)
"Great return on investment in webinar initiatives"
What do you like best about ON24?

I like its simplicity thanks to its built-in templates, categorization, and analytics. The interface is modern and continues to innovate, and its strong focus on built-in Al features is a huge plus. Review collected by and hosted on G2.com.

What do you dislike about ON24?

We've been using this platform to run quick, high-impact webinars. It's exactly what we needed, and it's been a smooth process from day one. Review collected by and hosted on G2.com.

HC
Revenue Operations Manager
Mid-Market (51-1000 emp.)
"With ON24, you can customize your webinar experience to your liking"
What do you like best about ON24?

It's a very robust and reliable platform, as well as easy to use. I like that it keeps our contacts actively interacting with us. I also like that it's extremely easy to customize the console and the experience to the image you want for your users. Review collected by and hosted on G2.com.

What do you dislike about ON24?

ON24 makes any webinar look exceptionally professional. I have nothing negative to say, everyone in the organization is delight with how it works. Review collected by and hosted on G2.com.

Alexander B.
AB
Technical Analyst
Enterprise (> 1000 emp.)
"ON24 has the best simultaneous content share"
What do you like best about ON24?

What I’d probably like most about ON24 is how it turns virtual events into something much more strategic—it’s not just about hosting webinars, it’s about actually understanding and engaging your audience. Every click, question, or interaction gets tracked, so you can see what’s working and follow up in a meaningful way. It’s also super customizable, which is great if you care about keeping things polished and on-brand. Plus, being able to reuse content on-demand makes everything more efficient, and it fits right into the tools I’d already be using like Salesforce or HubSpot. Overall, it feels like a smart, streamlined way to get more out of online events. Review collected by and hosted on G2.com.

What do you dislike about ON24?

What I might not love about ON24 is that, while it’s powerful, it can feel a bit overwhelming at first—there’s a lot going on under the hood, and getting everything set up the way you want can take time. It’s definitely geared toward enterprise users, so if you're just looking for a simple, plug-and-play webinar tool, it might feel like overkill. Some users also mention the interface feels a little dated in spots, and depending on your plan, it can get pricey. Basically, it’s great if you’re all-in on virtual engagement, but not ideal if you just need something quick and lightweight. Review collected by and hosted on G2.com.

Pricing Insights

Averages based on real user reviews.

Time to Implement

2 months

Return on Investment

15 months

Average Discount

10%

Perceived Cost

$$$$$

How much does ON24 cost?

Data powered by BetterCloud.

Estimated Price

$$k - $$k

Per Year

Based on data from 12 purchases.

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ON24 Features
Branding
Role-based Access
Recording
Registration
Attendee Live Chat
Polls and Surveys
Event Analytics
Attendee Reports
Social Media Integration
Software Integrations
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