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Compare GoTo Webinar and ON24 
Featured Products
At a Glance
Market Segments
Mid-Market (41.9% of reviews)
Mid-Market (41.2% of reviews)
Entry-Level Pricing
$49.00 Per Year
No pricing available
GoTo Webinar
Star Rating
(797)4.2 out of 5
Market Segments
Mid-Market (41.9% of reviews)
Pros & Cons
Entry-Level Pricing
$49.00 Per Year
Browse all 4 pricing plansON24
Star Rating
(1,200)4.3 out of 5
Market Segments
Mid-Market (41.2% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about ON24Summary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that ON24 excels in providing a seamless user experience, with many praising its powerful interaction features that facilitate video interaction at all touchpoints. Users appreciate how simple yet effective the platform is for conducting webinars, highlighting its clear interface and advanced capabilities that enhance team collaboration.
- Users say GoTo Webinar is particularly user-friendly, especially for first-time users. Many have noted that the interface is clean and intuitive, allowing participants to join webinars without any setup headaches. This ease of access is a significant advantage for presenters who need to share content with large audiences globally.
- According to verified reviews, ON24 has a higher overall satisfaction score, reflecting its strong performance in areas like event analytics and attendee engagement. Reviewers mention that the platform boosts hosts' confidence during events, allowing them to focus on delivering content rather than technical issues.
- Reviewers mention that while GoTo Webinar is easy to navigate, it sometimes lacks the advanced features that ON24 offers. Users have expressed a desire for more robust analytics and engagement tools, which are essential for optimizing webinar performance and understanding audience interaction.
- G2 reviewers highlight that ON24's implementation process is generally smooth, with many users appreciating the straightforward process of inviting attendees and customizing events. This contrasts with some feedback on GoTo Webinar, where users have noted occasional challenges in setting up more complex webinars.
- Users report that both platforms provide solid support, but ON24 edges out slightly with a higher quality of support rating. Reviewers have noted that ON24's support team is responsive and helpful, which can be crucial for users who encounter issues during live events.
Pricing
Entry-Level Pricing
GoTo Webinar
Lite
$49.00
Per Year
250 Participants
- Reporting and Analytics
- Full Service Registration
- Automated Emails
ON24
No pricing availableFree Trial
GoTo Webinar
Free Trial is available
ON24
Free Trial is available
Ratings
Meets Requirements
8.9
683
8.6
959
Ease of Use
8.8
689
8.3
963
Ease of Setup
8.7
239
8.3
589
Ease of Admin
8.6
232
8.4
562
Quality of Support
8.2
514
8.4
936
Has the product been a good partner in doing business?
8.4
210
8.5
542
Product Direction (% positive)
7.7
656
8.4
922
Features by Category
Registration
9.2
44
Not enough data
9.3
44
Not enough data
8.6
32
Not enough data
9.1
33
Not enough data
9.2
29
Not enough data
Generative AI
Not enough data
Not enough data
Marketing and Communications
9.2
33
Not enough data
9.0
39
Not enough data
8.8
39
Not enough data
9.0
37
Not enough data
9.3
29
Not enough data
9.3
29
Not enough data
Agentic AI - Event Registration & Ticketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Host Tools
8.3
214
8.8
659
8.4
219
8.5
606
9.1
235
8.8
676
Attendee Tools
9.2
256
8.8
658
8.6
241
8.5
597
8.7
229
8.6
642
Post-Event Tools
8.7
218
8.7
670
8.8
228
8.8
676
Integrations
8.3
125
7.6
395
8.3
149
7.7
479
Agentic AI - Webinar
Not enough data
8.2
28
Not enough data
8.7
27
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.0
26
Marketing and Communications
9.0
28
Not enough data
8.7
26
Not enough data
8.7
28
Not enough data
9.0
27
Not enough data
8.8
27
Not enough data
Attendee Engagement
8.8
26
Not enough data
8.7
26
Not enough data
9.1
28
Not enough data
Registration
9.3
35
Not enough data
9.3
35
Not enough data
9.0
25
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Event Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Account-Based Web and Content ExperiencesHide 4 FeaturesShow 4 Features
Not enough data
Not enough data
Platform Basics
Not enough data
8.4
27
Not enough data
8.4
31
Platform Reporting
Not enough data
8.4
42
Not enough data
8.1
42
Collaboration Tools
9.1
233
Not enough data
9.1
39
Not enough data
9.0
32
Not enough data
9.2
38
Not enough data
9.2
38
Not enough data
Meeting Coordination
9.0
207
Not enough data
8.9
202
Not enough data
8.8
213
Not enough data
9.3
40
Not enough data
Software Type
8.6
120
Not enough data
9.2
38
Not enough data
9.2
38
Not enough data
Agentic AI - Video Conferencing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
8.8
72
Not enough data
8.5
70
Not enough data
8.8
75
Not enough data
8.6
70
Virtual Experience
Not enough data
8.5
67
Not enough data
8.7
67
Not enough data
8.5
68
Not enough data
8.0
68
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Engagement
Not enough data
8.3
62
Not enough data
8.5
68
Not enough data
7.5
55
Not enough data
7.4
50
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
7.1
33
Agentic AI - Virtual Event Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Administration / Support - Virtual Event Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Insights & Scale - Virtual Event Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Content Creation
Not enough data
8.2
46
|
Verified
Agentic AI - Content Experience Platforms
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Optimization
Not enough data
7.3
39
|
Verified
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
GoTo Webinar and ON24 are categorized as Webinar
Unique Categories
GoTo Webinar is categorized as Video Conferencing, Event Registration & Ticketing, and Event Marketing
ON24 is categorized as Virtual Event Platforms, Content Experience Platforms, and Account-Based Web and Content Experiences
Reviews
Reviewers' Company Size
GoTo Webinar
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
ON24
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
14.0%
Information Technology and Services
9.0%
Marketing and Advertising
6.0%
Hospital & Health Care
5.0%
Financial Services
4.4%
Other
61.6%
Computer Software
17.4%
Information Technology and Services
14.9%
Financial Services
7.4%
Marketing and Advertising
5.2%
Hospital & Health Care
3.5%
Other
51.7%
Alternatives
Discussions
how to record gotowebinar
2 Comments
TC
Once you're in system, click record button on menuRead more
What is the best way to offer handouts that are available during the live session to people that are only viewing the recording?
2 Comments
TC
I actually have the same question but don't believe there is any. I therefore include a slide in my "live" presentation telling the viewer to email an...Read more
is there a way i can download the webinar ?
3 Comments
ZN
Hi Srojan,
When you open the webcast, go to ARCHIVE:
https://share.getcloudapp.com/E0unornk
Then you can choose your format preferences...Read more
What are best practices for a webcast with several presenters from different locations using webcams
3 Comments
TK
Hi Karin,
Happy to help! I recommend reviewing our Knowledge Center for sound and visual set-up best practices or checking out our community to see what...Read more
Can I interact with my webinar audience?
2 Comments
TS
You can definitely interact! The audience can ask you questions, you can have polling questions, and there is a chat feature. There is also a place to put...Read more
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