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Compare Keap and Pipedrive 
Featured Products
At a Glance
Market Segments
Small-Business (100.0% of reviews)
Small-Business (72.4% of reviews)
Entry-Level Pricing
Starting at $249.00 1500 Contacts Per Month
$24.00 1 Seats Per Month
Keap
Star Rating
(10)4.1 out of 5
Market Segments
Small-Business (100.0% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $249.00 1500 Contacts Per Month
Learn more about KeapPipedrive
Star Rating
(2,923)4.3 out of 5
Market Segments
Small-Business (72.4% of reviews)
Pros & Cons
Entry-Level Pricing
$24.00 1 Seats Per Month
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Keap excels in its Email Marketing capabilities, particularly in Building and Personalizing Emails with a score of 8.4, while Pipedrive's score of 8.7 indicates strong performance but slightly less emphasis on personalization features.
- Reviewers mention that Pipedrive shines in Opportunity & Pipeline Management, scoring 8.8 compared to Keap's 7.8, highlighting its superior tools for tracking sales opportunities and managing pipelines effectively.
- G2 users note that Keap's Ease of Setup is a drawback, with a score of 6.6, while Pipedrive's 8.7 indicates a more user-friendly onboarding process, making it easier for new users to get started.
- Users on G2 report that both platforms have similar Quality of Support ratings at 8.3, but Pipedrive's support features, such as a more comprehensive Customer Support Portal, are often highlighted as more accessible and helpful.
- Reviewers say that Keap's Marketing Automation Integration is a strong point, scoring 8.8, which is higher than Pipedrive's 8.5, indicating that users find it easier to automate their marketing efforts with Keap.
- Users report that Pipedrive's Sales Force Automation features, particularly in Task / Activity Management, score 8.6, showcasing its effectiveness in helping sales teams manage their daily activities compared to Keap's 8.0.
Pricing
Entry-Level Pricing
Keap
Keap
Starting at $249.00
1500 Contacts Per Month
Say goodbye to feature-based plans. Get the entire Keap software platform starting at one low price — because serious growth requires serious software.
- 1,500 Contacts
- 2 Users
- 5 Proven Automations
Pipedrive
Lite
$24.00
1 Seats Per Month
per month per user.
14$ / month billed annually
- Organize your sales in one simple, intuitive workspace:
- Lead, calendar and pipeline management
- Sales Assistant and AI-generated reports
Free Trial
Keap
Free Trial is available
Pipedrive
Free Trial is available
Ratings
Meets Requirements
9.0
8
8.5
2,539
Ease of Use
7.7
8
8.9
2,576
Ease of Setup
8.3
8
8.7
1,588
Ease of Admin
Not enough data
8.6
1,009
Quality of Support
8.3
7
8.4
2,170
Has the product been a good partner in doing business?
Not enough data
8.7
977
Product Direction (% positive)
5.0
7
8.8
2,501
Features by Category
Sales Force Automation
8.7
5
|
Verified
8.5
2023
|
Verified
Feature Not Available
Feature Not Available
8.3
5
|
Verified
8.9
2072
|
Verified
Not enough data
8.6
2080
|
Verified
Feature Not Available
7.7
1612
|
Verified
Not enough data
8.3
1111
|
Verified
Not enough data
7.7
1613
|
Verified
Not enough data
7.7
1566
Not enough data
7.8
1669
Marketing Automation
8.9
6
|
Verified
7.5
1506
|
Verified
8.9
6
|
Verified
7.5
1488
|
Verified
8.7
5
|
Verified
8.5
1835
|
Verified
Not enough data
7.5
1447
|
Verified
Customer Support
Not enough data
7.9
1006
Not enough data
7.8
986
Not enough data
8.0
1017
Not enough data
7.5
1475
Not enough data
7.7
960
Reporting & Analytics
Not enough data
8.0
1861
|
Verified
8.6
6
|
Verified
8.3
1952
|
Verified
Not enough data
7.9
1719
|
Verified
Mobile & Social
Not enough data
7.6
1422
|
Verified
Not enough data
7.4
1376
|
Verified
Not enough data
7.9
1586
|
Verified
Platform
Not enough data
8.2
1339
|
Verified
Not enough data
8.3
1325
Not enough data
8.4
1354
|
Verified
Not enough data
8.2
1167
|
Verified
Not enough data
7.3
1058
|
Verified
Not enough data
7.8
1169
8.7
5
|
Verified
8.7
1322
|
Verified
Not enough data
7.8
1123
Integration
Not enough data
8.1
1227
|
Verified
Not enough data
8.0
1160
|
Verified
Not enough data
7.9
1090
|
Verified
Generative AI
Not enough data
Feature Not Available
Agentic AI - CRM
Not enough data
7.3
169
Not enough data
7.6
171
Not enough data
7.5
168
Not enough data
7.3
169
Not enough data
7.3
168
Not enough data
7.3
169
Not enough data
7.6
171
Email Marketing
Not enough data
8.2
210
Not enough data
8.2
211
Not enough data
7.8
205
Not enough data
8.2
209
Not enough data
8.3
211
Not enough data
8.2
206
Not enough data
7.9
205
Not enough data
8.2
203
Not enough data
7.5
197
Reporting & Analytics
Not enough data
7.5
192
Not enough data
8.2
205
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Agentic AI - Email Marketing
Not enough data
7.0
25
Not enough data
6.9
25
Not enough data
7.3
25
Not enough data
7.5
24
Not enough data
7.5
25
Integration
Not enough data
8.2
226
Not enough data
7.8
223
Not enough data
7.9
220
Not enough data
8.2
220
Not enough data
7.2
213
Not enough data
7.3
210
Email Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Online Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Edit
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Email Template Builder
Not enough data
Not enough data
Not enough data
Not enough data
Customer Requirements
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Contracts
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Revenue
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Text Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SMS Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - SMS Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Invoice Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Invoice Processing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Invoice Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Page Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Page Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Lead Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Lead Capture
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customization
Not enough data
8.3
76
Not enough data
7.8
72
Not enough data
7.3
71
Not enough data
7.7
76
Additional Functionality
Not enough data
8.2
74
Not enough data
6.7
70
Not enough data
7.8
78
Not enough data
6.9
71
Not enough data
7.5
73
Agentic AI - Lead Scoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Discovery
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Sales Performance Management
Not enough data
7.2
66
Not enough data
7.3
65
Not enough data
7.4
64
Incentives
Not enough data
6.9
391
Not enough data
7.4
400
Not enough data
Feature Not Available
Not enough data
7.1
395
Personalization
Not enough data
7.7
414
Not enough data
7.9
408
Not enough data
8.3
427
Not enough data
8.0
411
Administrative
Not enough data
7.8
407
Not enough data
7.7
400
Not enough data
7.5
387
Agentic AI - Email Tracking
Not enough data
7.7
56
Not enough data
7.8
57
Not enough data
7.7
56
Not enough data
7.5
55
Not enough data
7.6
56
Not enough data
7.8
56
Not enough data
8.1
55
Analytics
Not enough data
8.0
255
Not enough data
8.2
256
Not enough data
8.1
249
Customizations
Not enough data
8.2
267
Not enough data
8.3
256
Not enough data
8.3
268
Not enough data
7.9
257
Not enough data
8.3
257
Generative AI
Not enough data
Feature Not Available
Agentic AI - Sales Analytics
Not enough data
7.3
57
Not enough data
7.4
58
Not enough data
7.4
58
Not enough data
7.3
58
Not enough data
7.3
57
Data Sourcing
Not enough data
7.8
425
Not enough data
8.0
430
Not enough data
7.9
426
Not enough data
8.4
434
Not enough data
8.0
420
Predictive Analytics
Not enough data
7.7
422
Not enough data
7.8
424
Not enough data
7.4
407
Not enough data
7.7
415
Sales Management
Not enough data
8.7
440
Not enough data
7.6
410
Not enough data
8.3
419
Not enough data
8.7
439
Agentic AI - Accounting & Finance
Not enough data
Not enough data
Relationship Management - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Follow up Automation - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Document Management - Insurance CRM
Not enough data
Not enough data
Integrations & Reports - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Keap and Pipedrive are categorized as Sales Analytics, Email Tracking, and CRM
Unique Categories
Keap is categorized as SMS Marketing, Quote-to-Cash, Email Template Builder, Invoice Management, Landing Page Builders, Lead Scoring, Lead Capture, Marketing Automation, and Insurance CRM
Reviews
Reviewers' Company Size
Keap
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Pipedrive
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Consulting
25.0%
Marketing and Advertising
25.0%
Professional Training & Coaching
12.5%
Leisure, Travel & Tourism
12.5%
Information Technology and Services
12.5%
Other
12.5%
Computer Software
10.8%
Information Technology and Services
10.1%
Marketing and Advertising
10.0%
Financial Services
4.2%
Real Estate
3.3%
Other
61.6%
Alternatives
Discussions
Keap has no discussions with answers
What is the best way to use email marketing with Pipedrive?
3 Comments
JB
We use the Pipedrive CAMPAIGNS feature inside of Pipedrive to send out mass / bulk emails that are personalized with 'merge' fields. The interface & builder...Read more
How do I move deals between stages with any email marketers?
2 Comments
RL
If you are asking about integration between PD and an email marketing platform (like MailChimp), the easiest way is through Zapier.Read more
Does anyone integrate Pipedrive with Infusionsoft?
2 Comments
PR
This can be done if we write an API that would work seamlessly. There should be no problem. You cAn contact us if you would like some help. Priyanka@navsoft.inRead more
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