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Compare Insider One and Spotler Activate 
Featured Products
At a Glance
Market Segments
Mid-Market (45.5% of reviews)
Small-Business (53.3% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Insider One
Star Rating
(1,288)4.8 out of 5
Market Segments
Mid-Market (45.5% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about Insider OneSpotler Activate
Star Rating
(15)4.5 out of 5
Market Segments
Small-Business (53.3% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about Spotler ActivateSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Insider One excels in overall user satisfaction, boasting a significantly higher G2 Score compared to Spotler Activate. Users appreciate the platform's robust features, such as the ability to create tailored marketing journeys that cater to different customer segments, enhancing engagement and conversion rates.
- Users say that Insider One's implementation process is notably quick and efficient, with many highlighting the intuitive onboarding wizard that simplifies setup. In contrast, Spotler Activate, while user-friendly, has received fewer reviews, which may indicate less recent user experience feedback on its setup process.
- Reviewers mention that Insider One provides exceptional support, with users praising the guidance and recommendations from their account managers. This level of support is contrasted with Spotler Activate, where users also commend the helpful customer service, but the overall volume of feedback suggests a less comprehensive support experience.
- According to verified reviews, Insider One shines in its technical capabilities, with users noting the platform's advanced features for personalization and automation. For example, Brucke's use of Insider's tools for high-performing WhatsApp journeys showcases the platform's versatility, while Spotler Activate users appreciate its segmentation capabilities but report fewer standout features.
- G2 reviewers highlight that Insider One's ease of use is a significant advantage, with a high rating reflecting its intuitive interface. Users find it easy to navigate and utilize the platform's features effectively. Spotler Activate, while also rated positively for usability, has a slightly lower score, indicating that some users may encounter minor challenges.
- Users report that Insider One's focus on mid-market businesses allows it to cater effectively to their specific needs, with a majority of reviews coming from this segment. In contrast, Spotler Activate primarily serves small businesses, which may limit its appeal for larger organizations looking for more comprehensive solutions.
Pricing
Entry-Level Pricing
Insider One
No pricing availableSpotler Activate
No pricing availableFree Trial
Insider One
Free Trial is available
Spotler Activate
No trial information availableRatings
Meets Requirements
9.4
1,158
9.0
10
Ease of Use
9.4
1,171
9.0
10
Ease of Setup
9.0
623
Not enough data
Ease of Admin
9.1
323
Not enough data
Quality of Support
9.6
1,157
9.7
10
Has the product been a good partner in doing business?
9.5
325
Not enough data
Product Direction (% positive)
9.7
1,110
10.0
6
Features by Category
Email Marketing
9.6
511
Not enough data
9.6
490
Not enough data
9.6
493
Not enough data
9.6
434
Not enough data
Online Marketing
Feature Not Available
Not enough data
9.6
530
Not enough data
9.6
545
Not enough data
9.5
534
Not enough data
Feature Not Available
Not enough data
Lead Management
9.5
504
Not enough data
9.5
502
Not enough data
9.6
549
Not enough data
Feature Not Available
Not enough data
9.5
481
Not enough data
9.5
446
Not enough data
9.5
485
Not enough data
9.6
469
Not enough data
Campaign Management
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Social
Feature Not Available
Not enough data
9.4
440
Not enough data
9.4
451
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Reporting & Analytics
9.4
531
Not enough data
9.4
526
Not enough data
9.4
520
Not enough data
9.4
517
Not enough data
9.1
420
Not enough data
Platform
9.5
528
Not enough data
9.5
278
Not enough data
9.6
506
Not enough data
9.5
443
Not enough data
9.4
448
Not enough data
9.5
489
Not enough data
9.4
429
Not enough data
Agentic AI - Marketing Automation
8.9
24
Not enough data
8.8
24
Not enough data
8.9
24
Not enough data
8.8
24
Not enough data
8.8
24
Not enough data
8.8
23
Not enough data
Integration
9.4
498
Not enough data
9.4
498
Not enough data
9.4
459
Not enough data
Visitor Behavior
9.5
580
Not enough data
9.6
599
Not enough data
9.5
543
Not enough data
Templates
9.5
559
Not enough data
9.5
603
Not enough data
9.6
596
Not enough data
Personalization
9.6
588
Not enough data
9.5
575
Not enough data
9.6
585
Not enough data
9.4
519
Not enough data
9.5
569
Not enough data
9.6
571
Not enough data
9.6
596
Not enough data
9.6
584
Not enough data
Multichannel
9.6
588
Not enough data
9.5
524
Not enough data
9.6
586
Not enough data
Administration
9.6
580
Not enough data
9.4
599
Not enough data
9.5
575
Not enough data
9.4
577
Not enough data
Agentic AI - E-Commerce Personalization
8.2
19
Not enough data
8.1
19
Not enough data
Segmentation
9.7
601
Not enough data
9.6
581
Not enough data
Targeting
9.6
594
Not enough data
9.6
564
Not enough data
Triggered Content
9.5
502
Not enough data
9.5
499
Not enough data
9.7
553
Not enough data
Personalized Content
9.6
539
Not enough data
9.6
517
Not enough data
9.6
577
Not enough data
Agentic AI - Personalization Engines
8.7
13
Not enough data
8.8
14
Not enough data
8.9
15
Not enough data
8.8
14
Not enough data
8.8
14
Not enough data
8.9
15
Not enough data
Retargeting
Not enough data
Not enough data
Not enough data
10.0
5
Not enough data
10.0
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
10.0
5
Not enough data
10.0
5
Agentic AI - Retargeting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Text Messaging
9.6
84
Not enough data
9.4
78
Not enough data
9.5
79
Not enough data
9.4
80
Not enough data
9.4
84
Not enough data
9.4
82
Not enough data
9.5
85
Not enough data
9.4
80
Not enough data
SMS Platform
9.4
83
Not enough data
9.5
84
Not enough data
9.3
78
Not enough data
Feature Not Available
Not enough data
9.3
84
Not enough data
9.3
83
Not enough data
Agentic AI - SMS Marketing
8.8
20
Not enough data
8.8
20
Not enough data
8.7
20
Not enough data
8.8
20
Not enough data
8.7
21
Not enough data
8.6
21
Not enough data
Data Sourcing
9.5
583
|
Verified
Not enough data
9.5
571
|
Verified
Not enough data
9.6
378
Not enough data
9.5
600
|
Verified
Not enough data
Intelligence
9.4
606
|
Verified
Not enough data
9.4
576
|
Verified
Not enough data
9.6
567
|
Verified
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
9.7
5
Not enough data
8.7
5
Not enough data
Not enough data
Agentic AI - Customer Journey Mapping
Not enough data
Not enough data
Platform Basics
9.5
654
|
Verified
Not enough data
9.5
653
|
Verified
Not enough data
Platform Data
9.4
637
|
Verified
Not enough data
9.4
615
|
Verified
Not enough data
9.3
650
|
Verified
Not enough data
9.3
617
Not enough data
Platform Additional Functionality
9.5
621
|
Verified
Not enough data
9.5
616
|
Verified
Not enough data
9.4
604
Not enough data
Agentic AI - Customer Journey Analytics
8.7
35
Not enough data
8.5
34
Not enough data
8.6
33
Not enough data
8.6
32
Not enough data
Search Setup
9.5
57
Not enough data
9.6
58
Not enough data
9.5
56
Not enough data
9.6
54
Not enough data
Product Discovery
9.7
61
Not enough data
9.6
59
Not enough data
9.5
59
Not enough data
9.6
53
Not enough data
9.7
57
Not enough data
Integration
9.6
61
Not enough data
9.7
55
Not enough data
9.6
57
Not enough data
Computing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Experimental Design
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - A/B Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Bot Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Messaging - WhatsApp Marketing
9.4
50
Not enough data
9.5
54
Not enough data
9.5
50
Not enough data
9.5
51
Not enough data
9.5
49
Not enough data
9.2
49
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
9.6
51
Not enough data
9.5
49
Not enough data
9.4
48
Not enough data
9.3
47
Not enough data
Conversational AI - Conversational Commerce Platforms
8.3
16
Not enough data
8.7
13
Not enough data
8.2
15
Not enough data
Feature Not Available
Not enough data
8.2
14
Not enough data
Platform integration - Conversational Commerce Platforms
8.6
15
Not enough data
8.1
15
Not enough data
Feature Not Available
Not enough data
8.0
14
Not enough data
Analytics and Reporting - Conversational Commerce Platforms
Feature Not Available
Not enough data
8.7
13
Not enough data
Agentic AI - Personalization
8.8
32
Not enough data
8.7
31
Not enough data
8.7
31
Not enough data
8.6
30
Not enough data
8.7
31
Not enough data
8.6
32
Not enough data
Analysis
9.3
624
Not enough data
9.4
696
Not enough data
9.3
557
|
Verified
Not enough data
9.4
602
|
Verified
Not enough data
Campaigns
9.4
580
|
Verified
Not enough data
9.7
699
|
Verified
Not enough data
9.4
486
Not enough data
9.2
486
Not enough data
9.6
573
|
Verified
Not enough data
9.6
659
|
Verified
Not enough data
Engagement
9.6
627
Not enough data
Platform
9.6
675
Not enough data
9.4
626
|
Verified
Not enough data
9.5
547
Not enough data
Agentic AI - Mobile Marketing
9.0
31
Not enough data
9.0
30
Not enough data
8.9
30
Not enough data
9.0
29
Not enough data
9.0
29
Not enough data
9.0
30
Not enough data
Categories
Categories
Shared Categories
Insider One and Spotler Activate are categorized as Personalization, E-Commerce Personalization, Customer Data Platform (CDP), and Marketing Automation
Unique Categories
Insider One is categorized as Conversational Commerce Platforms, WhatsApp Marketing, E-Commerce Search, SMS Marketing, Personalization Engines, Customer Journey Analytics, Mobile Marketing, and Bot Platforms
Reviews
Reviewers' Company Size
Insider One
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Spotler Activate
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
25.9%
Apparel & Fashion
10.1%
Cosmetics
4.0%
Food & Beverages
3.7%
Marketing and Advertising
3.6%
Other
52.7%
Retail
33.3%
Health, Wellness and Fitness
20.0%
Apparel & Fashion
13.3%
Marketing and Advertising
6.7%
Information Services
6.7%
Other
20.0%
Alternatives
Discussions
How effective is the tool at new acquisition and driving traffic to website?
3 Comments
CS
Very effective with the direct integration into Ad Managers, like Facebook & Google. Using AI to create powerful segments to find new users. Awesome work. Read more
Is it possible for insider future development to reduce the setup process?
1 Comment
DM
We are constantly aiming to make the setup easier and faster for our customers. Based on our user's ratings on G2, we offer the fastest time to value and...Read more
how do i experiment using insider with internal RFM analytic?
1 Comment
NM
Hello Imam,
Insider's RFM Analytic method enables you to analyze a user's past transaction data and create different segment groups based on their purchase...Read more
Spotler Activate has no discussions with answers
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