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 ![Spotler Activate](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_682380cf5806cdfaaa49442da872f8e9/spotler-activate.png "Spotler Activate")
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# Spotler Activate Discussions

Spotler Activate is a dynamic Customer Data Platform (CDP) designed to empower businesses to create hyper-personalised customer journeys and high-impact campaigns across multiple channels. By seamlessly merging web visitor data with existing customer information, Spotler Activate provides a 360-degree view of each customer, building comprehensive profiles that allow for tailored, data-driven marketing efforts. The platform's journey builder offers a user-friendly drag-and-drop editor, enabling marketers to create and optimise campaigns with conditional triggers and real-time integrations effortlessly. With powerful personalisation features, Spotler Activate can adapt to individual customer preferences and purchasing stages, enhancing the shopping experience by displaying real-time, relevant product recommendations across webshops, emails, and other digital touchpoints. A/B testing and segmentation tools are embedded within Spotler Activate, allowing businesses to refine their personalisation strategies continually. The platform also supports robust audience segmentation with its Audience Builder tool, utilising diverse variables to target precise customer segments effectively. Spotler Activate boosts customer engagement by synchronising messaging across multiple channels, providing real-time persuasive elements, like purchase urgency cues, and enabling automated A/B tests to determine the best-performing content variations. Spotler Activate integrates smoothly with popular software, including e-commerce solutions like Magento and PrestaShop, and supports APIs and web push notifications, enhancing its functionality. Businesses can leverage lifecycle management, RFM modelling, and a meta conversions API for comprehensive campaign insights and strategic decision-making. With Spotler's support services, users benefit from comprehensive training and expert assistance to maximise the platform's potential. Spotler Activate is ideal for marketers aiming to elevate personalisation, drive conversions, and build stronger customer loyalty through data-driven, automated marketing strategies.

 ![Spotler Activate](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_682380cf5806cdfaaa49442da872f8e9/spotler-activate.png "Spotler Activate")

Spotler Activate Discussions

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G2

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about 3 years ago

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## What is Squeezely used for?
](/discussions/what-is-squeezely-used-for)
What is Squeezely used for?

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Customer Journey Mapping Software

](https://www.g2.com/tags/customer-journey-mapping-software)[

Retargeting Software

](https://www.g2.com/tags/retargeting-software)[

Personalization Software

](https://www.g2.com/tags/personalization-software)[

A/B Testing Software

](https://www.g2.com/tags/a-b-testing-software)[

Marketing Automation Software

](https://www.g2.com/tags/marketing-automation-software)[

Customer Data Platforms (CDP)

](https://www.g2.com/tags/customer-data-platforms-cdp)[

Marketing Automation Software Questions

](https://www.g2.com/topics/marketing-automation)

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 ![Pinned by G2 as a common question](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pinned by G2 as a common question")
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about 3 years ago

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## What is Datatrics Predictive Marketing used for?
](/discussions/what-is-datatrics-predictive-marketing-used-for)
What is Datatrics Predictive Marketing used for?

[

Customer Journey Analytics Software

](https://www.g2.com/tags/customer-journey-analytics-software)[

Customer Journey Mapping Software

](https://www.g2.com/tags/customer-journey-mapping-software)[

Retargeting Software

](https://www.g2.com/tags/retargeting-software)[

Personalization Software

](https://www.g2.com/tags/personalization-software)[

A/B Testing Software

](https://www.g2.com/tags/a-b-testing-software)[

Marketing Automation Software

](https://www.g2.com/tags/marketing-automation-software)[

Customer Data Platforms (CDP)

](https://www.g2.com/tags/customer-data-platforms-cdp)[

Marketing Automation Software Questions

](https://www.g2.com/topics/marketing-automation)

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