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At a Glance
Market Segments
Small-Business (70.6% of reviews)
Mid-Market (48.1% of reviews)
Entry-Level Pricing
Starting at $12.00 Per Month
Starting at $1,250.00 Per Month
Constant Contact
Star Rating
(7,221)4.1 out of 5
Market Segments
Small-Business (70.6% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $12.00 Per Month
Free Trial is available
Browse all 3 pricing plansSalesforce Marketing Cloud
Star Rating
(4,429)4.0 out of 5
Market Segments
Mid-Market (48.1% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $1,250.00 Per Month
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Salesforce Marketing Cloud Engagement excels in integration capabilities, particularly with its Close Ecosystem API, which received a high score of 8.1. In contrast, Constant Contact's integration APIs scored lower at 7.7, leading reviewers to mention that Salesforce offers a more seamless experience when connecting with other platforms.
- Reviewers mention that Constant Contact shines in ease of use, with a score of 8.4 for Ease of Setup compared to Salesforce's 7.2. Users on G2 appreciate Constant Contact's user-friendly interface, making it easier for small businesses to get started quickly.
- G2 users highlight Salesforce's superior campaign automation features, scoring 9.7, which allows for more sophisticated marketing strategies. In comparison, Constant Contact's campaign automation scored 9.4, with users noting that while effective, it lacks some of the advanced functionalities found in Salesforce.
- Users say that Constant Contact's email customization features, scoring 8.8, are more accessible for small businesses, allowing for quick and effective email marketing campaigns. Salesforce, while powerful, received a slightly lower score of 8.1, with reviewers mentioning that its customization options can be more complex to navigate.
- Reviewers mention that Salesforce Marketing Cloud Engagement offers robust analytics capabilities, scoring 9.6, which provides deeper insights into campaign performance. In contrast, Constant Contact's analytics scored 8.6, with users reporting that while useful, it doesn't provide the same level of detail as Salesforce.
- Users on G2 report that Constant Contact's customer support is highly rated at 8.2, with many reviewers praising the responsiveness and helpfulness of the support team. Salesforce, while also providing good support at 7.7, has received feedback that response times can be slower, particularly for smaller clients.
Pricing
Entry-Level Pricing
Constant Contact
Lite
Starting at $12.00
Per Month
Start marketing today with a simple suite of email, social, and event management tools, all backed by marketing experts and legendary support.
- Basic email marketing with easy-to-use templates.
- Automated Welcome Email for new contacts
- Social Marketing
Salesforce Marketing Cloud
Pro
Starting at $1,250.00
Per Month
Personalized marketing automation with email solutions
- Email Marketing
- Content Creation
- Integration with Salesforce Sales Cloud
Free Trial
Constant Contact
Free Trial is available
Salesforce Marketing Cloud
No trial information availableRatings
Meets Requirements
8.4
6,245
8.2
3,266
Ease of Use
8.5
6,283
7.6
3,443
Ease of Setup
8.6
3,455
7.3
1,932
Ease of Admin
8.6
3,009
7.8
1,709
Quality of Support
8.3
5,111
7.7
3,080
Has the product been a good partner in doing business?
8.6
2,883
8.0
1,674
Product Direction (% positive)
7.1
6,144
7.5
3,159
Features by Category
Email Marketing
8.6
4906
|
Verified
Not enough data
8.5
5006
|
Verified
Not enough data
8.9
4727
|
Verified
Not enough data
8.3
4970
|
Verified
Not enough data
8.9
4963
|
Verified
Not enough data
8.5
4839
|
Verified
Not enough data
8.3
3923
|
Verified
Not enough data
8.4
1773
|
Verified
Not enough data
7.9
1604
|
Verified
Not enough data
Reporting & Analytics
7.9
2383
|
Verified
Not enough data
8.4
4560
|
Verified
Not enough data
Generative AI
7.1
521
Not enough data
7.0
520
Not enough data
Agentic AI - Email Marketing
6.5
370
Not enough data
6.6
366
Not enough data
6.8
365
Not enough data
6.7
364
Not enough data
6.7
363
Not enough data
Integration
8.2
2730
|
Verified
Not enough data
7.5
1960
|
Verified
Not enough data
7.5
1937
|
Verified
Not enough data
7.3
1373
|
Verified
Not enough data
7.8
1524
|
Verified
Not enough data
7.2
1292
|
Verified
Not enough data
Email Marketing
Not enough data
7.9
1169
Not enough data
8.4
1166
Not enough data
8.1
1150
Not enough data
8.2
1065
Online Marketing
Not enough data
7.4
1062
Not enough data
7.4
887
Not enough data
7.5
841
Not enough data
7.2
917
Not enough data
7.3
854
Lead Management
Not enough data
8.0
1032
Not enough data
7.6
995
Not enough data
8.0
1041
Not enough data
7.9
1025
Not enough data
8.1
1022
Not enough data
7.8
964
Not enough data
7.9
923
Not enough data
8.3
1031
Campaign Management
Not enough data
7.6
873
Not enough data
7.6
771
Not enough data
7.1
669
Not enough data
6.7
201
Social
Not enough data
6.3
376
Not enough data
6.6
566
Not enough data
6.8
215
Not enough data
7.0
203
Not enough data
6.9
177
Reporting & Analytics
Not enough data
7.4
1066
Not enough data
6.9
892
Not enough data
6.5
770
Not enough data
6.5
716
Not enough data
6.5
703
Platform
Not enough data
6.9
629
Not enough data
7.8
187
Not enough data
8.0
676
Not enough data
7.4
168
Not enough data
7.3
128
Not enough data
8.0
669
Not enough data
7.8
139
Agentic AI - Marketing Automation
Not enough data
6.4
7
Not enough data
6.0
8
Not enough data
6.5
8
Not enough data
6.5
8
Not enough data
5.8
8
Not enough data
7.1
8
Integration
Not enough data
8.0
667
Not enough data
7.7
533
Not enough data
7.4
496
Messenger
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Channels
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customers
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Diagnosis
7.9
769
Not enough data
8.1
763
Not enough data
8.5
943
Not enough data
8.4
851
Not enough data
Tracking
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.8
1070
Not enough data
Feature Not Available
Not enough data
8.5
916
Not enough data
Reporting
8.8
1053
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.0
831
Not enough data
Agentic AI - Email Deliverability
6.4
116
Not enough data
6.2
116
Not enough data
6.4
113
Not enough data
6.5
114
Not enough data
6.4
114
Not enough data
Campaigns
Not enough data
9.3
29
Not enough data
9.2
28
Not enough data
9.1
29
Not enough data
9.1
27
Not enough data
9.3
29
Analytics
Not enough data
9.2
28
Not enough data
9.3
27
Optimization
Not enough data
9.0
27
Not enough data
9.5
28
Not enough data
9.4
27
Not enough data
8.9
28
Agentic AI - Push Notification
Not enough data
8.7
5
Not enough data
9.3
5
Not enough data
9.0
5
Grammar
8.5
78
Not enough data
8.3
71
Not enough data
8.5
73
Not enough data
Formatting
8.2
67
Not enough data
8.2
71
Not enough data
7.8
67
Not enough data
Content
8.1
69
Not enough data
8.4
72
Not enough data
8.2
68
Not enough data
Product Type
8.7
70
Not enough data
8.0
66
Not enough data
Generative AI
8.5
25
Not enough data
8.7
25
Not enough data
Segmentation
Not enough data
9.0
38
Not enough data
8.5
41
Targeting
Not enough data
9.2
42
Not enough data
9.0
41
Triggered Content
Not enough data
8.6
27
Not enough data
8.3
22
Not enough data
8.9
33
Personalized Content
Not enough data
8.8
32
Not enough data
8.9
25
Not enough data
8.9
40
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
8.1
1054
|
Verified
Not enough data
7.2
915
|
Verified
Not enough data
7.9
968
|
Verified
Not enough data
8.3
591
Not enough data
Edit
8.2
948
|
Verified
Not enough data
8.4
1037
|
Verified
Not enough data
7.9
837
|
Verified
Not enough data
Logistics
8.6
1016
|
Verified
Not enough data
7.7
878
|
Verified
Not enough data
7.9
809
|
Verified
Not enough data
8.8
597
Not enough data
Generative AI
7.3
158
Not enough data
7.3
154
Not enough data
Agentic AI - Email Template Builder
6.9
94
Not enough data
6.8
93
Not enough data
Marketing and Communications
8.2
597
Not enough data
8.1
623
Not enough data
7.9
558
Not enough data
8.7
754
Not enough data
8.9
769
Not enough data
Attendee Engagement
8.0
618
Not enough data
7.8
550
Not enough data
7.9
559
Not enough data
Registration
8.1
613
Not enough data
8.1
602
Not enough data
7.7
490
Not enough data
Generative AI
7.2
137
Not enough data
Agentic AI - Event Marketing
6.5
104
Not enough data
6.5
105
Not enough data
6.5
106
Not enough data
6.5
106
Not enough data
6.5
106
Not enough data
6.5
108
Not enough data
Text Messaging
8.6
74
9.1
30
7.9
65
8.8
29
8.4
68
8.9
28
8.4
70
8.7
29
8.4
68
8.9
29
8.1
68
8.6
30
8.5
74
9.1
30
7.9
65
8.9
30
SMS Platform
8.7
75
9.0
28
8.8
69
9.3
29
7.7
67
8.4
30
6.8
63
7.9
30
7.2
63
8.5
27
7.5
64
8.7
30
Agentic AI - SMS Marketing
6.4
12
8.7
5
7.5
12
9.3
5
6.8
12
9.3
5
7.4
12
9.3
5
7.1
12
9.0
5
7.2
12
9.3
5
Platform Basics
Not enough data
8.3
106
Not enough data
8.3
106
Not enough data
8.4
103
Not enough data
8.4
86
Not enough data
8.5
86
Agentic AI - Customer Journey Mapping
Not enough data
8.3
12
Attribution Modeling
Not enough data
8.4
31
Not enough data
8.9
29
Not enough data
8.7
23
Not enough data
8.3
26
Not enough data
8.7
27
Not enough data
8.4
30
Agentic AI - Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
Not enough data
8.5
39
Not enough data
8.3
27
Not enough data
8.5
33
Not enough data
8.2
37
Reporting
Not enough data
7.8
41
Not enough data
7.6
39
Not enough data
7.6
40
Content & Collaboration
8.8(won by default)
178
Not enough data
8.7(won by default)
185
Not enough data
8.3(won by default)
161
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.7(won by default)
182
Not enough data
Social Management
8.6(won by default)
197
Not enough data
8.8(won by default)
199
Not enough data
Feature Not Available
Not enough data
8.7(won by default)
194
Not enough data
8.1(won by default)
179
Not enough data
8.8(won by default)
184
Not enough data
8.4(won by default)
148
Not enough data
Agentic AI - Social Media Management
6.8(won by default)
59
Not enough data
6.9(won by default)
59
Not enough data
6.8(won by default)
58
Not enough data
7.0(won by default)
58
Not enough data
7.0(won by default)
57
Not enough data
6.9(won by default)
56
Not enough data
6.8(won by default)
56
Not enough data
Platform Basics
Not enough data
7.9
42
Not enough data
8.0
44
Platform Data
Not enough data
7.7
49
Not enough data
7.4
45
Not enough data
7.8
47
Not enough data
7.9
44
Platform Additional Functionality
Not enough data
8.7
47
Not enough data
8.0
41
Not enough data
8.5
43
Agentic AI - Customer Journey Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Interoperability
Feature Not Available
Not enough data
Agentic AI - Social Media Advertising
6.7
39
Not enough data
6.9
39
Not enough data
6.7
39
Not enough data
7.3
39
Not enough data
7.3
38
Not enough data
7.3
38
Not enough data
Social Functionality
8.8
301
Not enough data
Campaign Management
9.0
306
Not enough data
8.9
290
Not enough data
8.9
287
Not enough data
8.4
248
Not enough data
8.6
252
Not enough data
8.9
256
Not enough data
9.0
242
Not enough data
8.4
224
Not enough data
8.4
234
Not enough data
8.7
258
Not enough data
8.3
245
Not enough data
8.0
212
Not enough data
8.3
225
Not enough data
Targeting
8.8
271
Not enough data
8.7
253
Not enough data
8.2
223
Not enough data
8.5
225
Not enough data
Platform
8.3
232
Not enough data
8.5
265
Not enough data
8.7
275
Not enough data
9.0
303
Not enough data
8.5
244
Not enough data
8.6
297
Not enough data
8.7
258
Not enough data
8.4
229
Not enough data
8.7
278
Not enough data
Page Customization
Not enough data
7.6
46
Not enough data
7.8
47
Not enough data
7.8
46
Not enough data
8.0
43
Page Optimization
Not enough data
8.0
42
Not enough data
7.5
39
Not enough data
7.8
44
Not enough data
7.4
36
Integrations
Not enough data
7.9
35
Not enough data
7.9
46
Not enough data
8.0
40
Generative AI
Not enough data
7.9
11
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Lead Monitoring
Not enough data
8.2
47
Not enough data
8.0
46
Not enough data
7.8
45
Agentic AI - Lead Capture
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
Not enough data
7.5
44
Not enough data
7.8
46
Not enough data
7.0
42
Not enough data
7.5
46
Analytics
Not enough data
7.7
45
Not enough data
7.5
48
Customization
Not enough data
7.7
48
Not enough data
8.0
47
Not enough data
7.7
45
Not enough data
8.1
45
Survey Management
8.3
262
Not enough data
8.4
254
Not enough data
Feature Not Available
Not enough data
8.6
251
Not enough data
Survey Customization
Feature Not Available
Not enough data
8.5
249
Not enough data
8.2
234
Not enough data
Feature Not Available
Not enough data
Survey Insights
8.5
261
Not enough data
Feature Not Available
Not enough data
8.6
250
Not enough data
Feature Not Available
Not enough data
Agentic AI - Survey
6.9
50
Not enough data
6.7
50
Not enough data
6.9
50
Not enough data
Loyalty Experience
Not enough data
9.2
13
Not enough data
9.4
12
Not enough data
9.2
12
Not enough data
9.7
13
Not enough data
8.5
12
Not enough data
9.2
12
Loyalty Platform
Not enough data
9.2
14
Not enough data
9.6
14
Not enough data
9.5
13
Not enough data
8.8
13
Not enough data
9.2
12
Agentic AI - Loyalty Management
Not enough data
8.9
6
Not enough data
9.4
6
Not enough data
10.0
6
Not enough data
9.2
6
Computing
Not enough data
8.7
5
Not enough data
8.3
5
Not enough data
8.1
6
Experimental Design
Not enough data
8.3
5
Not enough data
8.7
5
Not enough data
7.7
5
Analytics
Not enough data
7.7
5
Not enough data
8.7
5
Agentic AI - A/B Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
Not enough data
8.7
46
Not enough data
9.1
46
Not enough data
8.3
39
Not enough data
9.1
37
Campaigns
Not enough data
8.7
44
Not enough data
9.0
43
Not enough data
8.8
44
Not enough data
8.8
42
Not enough data
9.4
37
Not enough data
9.1
37
Engagement
Not enough data
8.4
42
Platform
Not enough data
8.9
42
Not enough data
8.8
43
Not enough data
8.6
43
Agentic AI - Mobile Marketing
Not enough data
8.1
6
Not enough data
8.1
6
Not enough data
8.1
6
Not enough data
7.8
6
Not enough data
8.1
6
Not enough data
8.3
6
Marketing Operations
Not enough data
8.0
92
Not enough data
8.5
107
Not enough data
8.0
98
Not enough data
8.7
105
Not enough data
7.5
76
Not enough data
7.9
69
Campaign Activity
Not enough data
8.6
100
Not enough data
8.6
114
Not enough data
8.3
89
Not enough data
8.4
102
Not enough data
8.1
92
Not enough data
7.9
73
Agentic AI - Marketing Analytics
Not enough data
8.3
5
Not enough data
8.0
5
Not enough data
8.0
5
Customizations
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Growth
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Content
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Support
9.2
45
Not enough data
Categories
Categories
Shared Categories
Constant Contact and Salesforce Marketing Cloud are categorized as SMS Marketing
Unique Categories
Constant Contact is categorized as Event Marketing, Email Template Builder, AI Writing Assistant, Email Deliverability, Website Builder, Social Media Advertising, Social Media Management, Email Marketing, and Survey
Salesforce Marketing Cloud is categorized as Mobile Marketing, A/B Testing, Push Notification, Customer Journey Mapping, Attribution, Conversational Marketing, Customer Journey Analytics, Landing Page Builders, Lead Capture, Loyalty Management, Marketing Analytics, Marketing Automation, Personalization, and Personalization Engines
Reviews
Reviewers' Company Size
Constant Contact
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Salesforce Marketing Cloud
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Non-Profit Organization Management
12.4%
Marketing and Advertising
9.7%
Real Estate
4.5%
Education Management
4.0%
Religious Institutions
3.3%
Other
66.1%
Computer Software
13.6%
Marketing and Advertising
12.6%
Information Technology and Services
10.2%
Financial Services
4.5%
Internet
3.5%
Other
55.4%
Alternatives
Discussions
if i buy a email list of 10,000 can i send to all of those people at one time off your site?
10 Comments
BF
You can't buy and e-mail list and loaded it into Constant Contact. They will only send to people who have signed up to receive your e-blasts. You can have...Read more
What is constant contact software?
6 Comments
CO
Constant Contact software is an email program that allows user to design/create emails with pictures, graphics and text to be sent to customers and...Read more
Does a busy small business owner have time to market their company on Constant Contact? (Nope)
5 Comments
MR
You say no, but perhaps if you allow Constant Contact to do some of the work for you, you might have a bit more time to spend on all those other important...Read more
Is Salesforce an ESP?
3 Comments
SM
Yes, Salesforce can be considered an Email Service Provider (ESP) through its Marketing Cloud, specifically the Engagement Cloud segment. Salesforce...Read more
I'm stuck on setting up automated email campaigns in Salesforce Marketing Cloud Engagement. Any tips?
3 Comments
SM
Here are some quick tips to help you set up automated email campaigns in Salesforce Marketing Cloud Engagement:
1. Set Clear Goals: Know what you want to...Read more
What does Salesforce software do?
3 Comments
SM
Salesforce is a cloud-based CRM platform designed to help businesses manage customer relationships and streamline operations. Here’s what it does:
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