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Compare Adobe Campaign and Netcore Customer Engagement Platform 
Featured Products
Netcore Customer Engagement Platform
Optimized for quick response
At a Glance
Market Segments
Small-Business (37.3% of reviews)
Mid-Market (47.9% of reviews)
Entry-Level Pricing
No pricing available
Free 10000 Monthly Active Users (MAU) Per Month
Adobe Campaign
Star Rating
(343)4.1 out of 5
Market Segments
Small-Business (37.3% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Adobe CampaignNetcore Customer Engagement Platform
Star Rating
(556)4.5 out of 5
Market Segments
Mid-Market (47.9% of reviews)
Pros & Cons
Entry-Level Pricing
Free 10000 Monthly Active Users (MAU) Per Month
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that the Netcore Customer Engagement Platform excels in ease of use, with many users highlighting its intuitive interface and quick setup process. In contrast, users of Adobe Campaign mention facing challenges with configuration and a steeper learning curve.
- Users say that Netcore offers powerful omnichannel reach and AI-native personalization, making it easier to engage customers effectively. Meanwhile, Adobe Campaign is praised for its capabilities in customer retention and lifecycle marketing, but some find it less flexible in adapting to specific marketing strategies.
- Reviewers mention that Netcore provides superior real-time analytics and behavioral insights, which help marketers make informed decisions quickly. On the other hand, while Adobe Campaign allows for comprehensive performance analysis, some users feel it could be more straightforward in presenting data.
- According to verified reviews, Netcore shines in customer support, with users appreciating the responsive assistance during setup and daily operations. In contrast, Adobe Campaign has received mixed feedback regarding support, with some users wishing for more proactive help.
- G2 reviewers highlight that Netcore has a strong focus on marketing automation, which users find essential for reaching customers efficiently. While Adobe Campaign also offers automation features, users note that it may not be as robust or user-friendly as those found in Netcore.
- Users report that Netcore has a higher overall satisfaction score, reflecting its ability to meet user needs effectively. In comparison, Adobe Campaign has a solid reputation but is seen as less favorable in terms of overall user experience and satisfaction.
Pricing
Entry-Level Pricing
Adobe Campaign
No pricing availableNetcore Customer Engagement Platform
Startup Plan
Free
10000 Monthly Active Users (MAU) Per Month
The startup package is specially designed, keeping the limitations of early-stage startups in mind, whether they prefer no-code tools or want affordable prices--all while still delivering an intelligent customer experience so they can succeed big time!
- Deep Segmentation, User Analytics, Unlimited User Journeys, Unlimited App Push Notifications, Unlimited Web Push Notifications
- 100,000 Emails Free Per Month, App Nudges & Contextual Walkthroughs, A/B Testing, Rule Based Website Personalization For D2C, Recommendations & Recently Viewed Widgets For D2C
- 24/7 Email Support, Onboarding Support, Scheduled Office Hours, Paid Add On - Emails, WhatsApp, SMS
Free Trial
Adobe Campaign
No trial information availableNetcore Customer Engagement Platform
No trial information availableRatings
Meets Requirements
8.5
284
8.7
487
Ease of Use
7.4
290
8.9
492
Ease of Setup
6.7
105
8.8
340
Ease of Admin
7.3
99
8.9
152
Quality of Support
7.8
274
9.0
485
Has the product been a good partner in doing business?
7.8
98
9.1
155
Product Direction (% positive)
7.7
280
9.4
477
Features by Category
Email Marketing
8.4
160
|
Verified
8.9
225
8.4
155
|
Verified
9.0
218
8.2
154
|
Verified
8.9
216
8.2
149
|
Verified
8.5
213
Online Marketing
8.3
123
|
Verified
8.4
196
8.1
154
|
Verified
8.5
202
8.1
135
|
Verified
8.7
210
7.9
146
|
Verified
8.6
203
8.1
87
|
Verified
Feature Not Available
Lead Management
8.1
70
|
Verified
8.6
196
8.2
141
|
Verified
8.6
198
8.1
142
|
Verified
8.9
210
7.9
64
|
Verified
8.3
189
8.2
64
|
Verified
8.4
190
8.4
65
|
Verified
8.5
200
8.0
133
|
Verified
8.4
188
7.9
124
|
Verified
8.4
189
Campaign Management
8.3
148
|
Verified
8.6
212
8.1
130
|
Verified
8.2
204
8.1
128
|
Verified
Feature Not Available
8.0
109
|
Verified
Feature Not Available
Social
8.0
77
Feature Not Available
8.4
122
|
Verified
Feature Not Available
8.4
124
|
Verified
Feature Not Available
8.2
75
|
Verified
Feature Not Available
8.1
113
|
Verified
Feature Not Available
Reporting & Analytics
8.0
155
|
Verified
8.8
212
8.0
91
|
Verified
8.4
202
7.8
73
|
Verified
8.4
204
8.1
72
|
Verified
8.2
189
8.2
76
|
Verified
7.4
181
Platform
8.2
52
|
Verified
8.5
185
8.1
52
|
Verified
8.5
181
8.0
50
|
Verified
8.7
187
8.0
44
|
Verified
8.2
171
8.3
44
|
Verified
8.2
177
8.0
51
|
Verified
8.5
176
8.1
45
|
Verified
8.4
168
Agentic AI - Marketing Automation
Not enough data
8.5
47
Not enough data
8.6
46
Not enough data
8.6
46
Not enough data
8.6
46
Not enough data
8.6
46
Not enough data
8.8
47
Integration
7.9
52
|
Verified
8.5
191
7.6
45
|
Verified
8.4
189
7.1
42
|
Verified
8.1
179
User Identification
Not enough data
8.5
42
Not enough data
9.0
44
Not enough data
8.0
42
Tracking & Reporting
Not enough data
8.9
41
Not enough data
8.9
42
Not enough data
8.8
41
Not enough data
9.2
43
Not enough data
8.8
40
Not enough data
9.0
42
Metrics
Not enough data
8.9
42
Not enough data
8.5
42
Not enough data
9.1
43
Not enough data
8.6
39
Not enough data
8.7
41
Visitor Behavior
Not enough data
8.8
63
Not enough data
8.8
61
Not enough data
Feature Not Available
Templates
Not enough data
8.2
60
Not enough data
8.7
60
Not enough data
8.5
63
Personalization
Not enough data
8.7
60
Not enough data
8.4
61
Not enough data
8.8
58
Not enough data
8.3
58
Not enough data
8.5
56
Not enough data
8.8
56
Not enough data
8.4
59
Not enough data
9.1
62
Multichannel
Not enough data
8.9
60
Not enough data
8.9
62
Not enough data
8.8
60
Administration
Not enough data
9.1
58
Not enough data
8.9
57
Not enough data
9.0
58
Not enough data
8.9
57
Agentic AI - E-Commerce Personalization
Not enough data
9.2
17
Not enough data
9.4
16
User Analysis
Not enough data
8.7
47
Not enough data
8.7
46
User Support
Not enough data
8.9
46
Not enough data
8.8
43
Not enough data
9.0
42
Walkthrough Type
Not enough data
8.4
42
Not enough data
Feature Not Available
Platform Basics - Digital Adoption Platform
Not enough data
Not enough data
Not enough data
Not enough data
Analytics - Digital Adoption Platform
Not enough data
Not enough data
Functions - Digital Adoption Platform
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Digital Adoption Platform
Not enough data
Not enough data
Campaigns
Not enough data
8.5
135
Not enough data
8.9
144
Not enough data
8.6
139
Not enough data
8.8
140
Not enough data
8.7
140
Analytics
Not enough data
8.7
145
Not enough data
8.4
137
Optimization
Not enough data
8.4
138
Not enough data
8.7
141
Not enough data
8.5
140
Not enough data
8.3
133
Agentic AI - Push Notification
Not enough data
8.6
18
Not enough data
8.3
16
Not enough data
8.3
17
Segmentation
Not enough data
8.6
27
Not enough data
8.6
25
Targeting
Not enough data
8.8
25
Not enough data
8.1
25
Triggered Content
Not enough data
8.8
24
Not enough data
9.0
26
Not enough data
9.0
25
Personalized Content
Not enough data
8.4
25
Not enough data
8.3
23
Not enough data
8.5
25
Agentic AI - Personalization Engines
Not enough data
8.0
5
Not enough data
7.7
5
Not enough data
Not enough data
Not enough data
7.7
5
Not enough data
8.0
5
Not enough data
8.0
5
Text Messaging
Not enough data
8.9
94
Not enough data
8.1
84
Not enough data
8.4
88
Not enough data
8.1
87
Not enough data
8.4
86
Not enough data
7.8
80
Not enough data
8.5
85
Not enough data
8.7
83
SMS Platform
Not enough data
8.5
85
Not enough data
8.8
88
Not enough data
7.7
82
Not enough data
7.7
82
Not enough data
7.9
82
Not enough data
8.5
83
Agentic AI - SMS Marketing
Not enough data
8.1
9
Not enough data
9.3
9
Not enough data
9.3
9
Not enough data
9.3
9
Not enough data
9.4
9
Not enough data
9.6
9
Data Sourcing
Not enough data
8.2
63
Not enough data
8.3
62
Not enough data
8.4
63
Not enough data
8.3
61
Intelligence
Not enough data
8.3
61
Not enough data
7.6
59
Not enough data
8.2
59
Functionality
Not enough data
8.9
17
Not enough data
9.0
17
Not enough data
9.1
16
Not enough data
9.0
17
Management
Not enough data
8.7
17
Not enough data
8.7
15
Not enough data
9.5
16
Not enough data
9.4
16
Platform Basics
Not enough data
8.5
79
Not enough data
8.3
81
Not enough data
8.6
82
Not enough data
8.3
77
Not enough data
8.5
79
Agentic AI - Customer Journey Mapping
Not enough data
9.2
16
Platform Basics
8.8
12
|
Verified
8.9
97
8.6
14
|
Verified
8.8
100
Platform Data
8.3
14
|
Verified
8.7
97
8.1
12
|
Verified
8.4
96
8.6
14
|
Verified
8.6
100
8.6
14
|
Verified
8.7
95
Platform Additional Functionality
8.6
12
8.7
96
8.2
13
|
Verified
8.6
95
8.3
12
|
Verified
8.4
94
Agentic AI - Customer Journey Analytics
Not enough data
7.9
24
Not enough data
8.0
22
Not enough data
8.3
22
Not enough data
8.2
22
Messaging Channels
Not enough data
9.1
16
Not enough data
9.4
17
Not enough data
7.4
15
Not enough data
7.6
17
Administration
Not enough data
9.2
17
Not enough data
8.5
16
Not enough data
9.4
14
Not enough data
8.2
14
Computing
Not enough data
8.3
126
Not enough data
8.1
127
Not enough data
8.5
128
Experimental Design
Not enough data
8.5
124
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Analytics
Not enough data
8.8
126
Not enough data
8.2
119
Agentic AI - A/B Testing
Not enough data
9.0
15
Not enough data
9.0
15
Not enough data
8.7
15
Not enough data
9.0
15
WhatsApp Messaging - WhatsApp Marketing
Not enough data
8.4
28
Not enough data
8.3
29
Not enough data
8.3
28
Not enough data
8.5
28
Not enough data
8.8
28
Not enough data
8.4
27
WhatsApp Business Platform - WhatsApp Marketing
Not enough data
8.6
28
Not enough data
8.6
27
Not enough data
8.3
27
Not enough data
8.5
29
Agentic AI - Personalization
Not enough data
7.6
18
Not enough data
7.9
19
Not enough data
7.5
19
Not enough data
7.8
19
Not enough data
8.0
19
Not enough data
7.5
19
Analysis
8.4
18
|
Verified
8.7
59
8.4
20
|
Verified
9.0
61
8.2
17
|
Verified
8.3
59
8.1
18
|
Verified
8.6
58
Campaigns
8.6
19
8.5
61
8.8
19
|
Verified
9.1
62
8.6
18
|
Verified
8.4
58
9.0
16
|
Verified
8.1
55
8.3
18
|
Verified
9.1
64
8.6
17
|
Verified
8.9
64
Engagement
8.1
17
|
Verified
8.2
56
Platform
8.4
20
|
Verified
8.8
57
8.6
20
|
Verified
8.8
59
8.4
19
|
Verified
8.6
54
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
7.8
23
|
Verified
Feature Not Available
8.4
25
|
Verified
8.7
104
8.3
25
|
Verified
8.8
112
8.1
24
|
Verified
9.1
108
8.1
12
8.0
99
8.8
11
|
Verified
7.8
95
Campaign Activity
8.3
25
|
Verified
8.8
113
8.6
25
|
Verified
8.7
114
8.5
24
|
Verified
8.5
109
8.5
25
|
Verified
8.5
102
8.7
24
|
Verified
8.6
102
8.5
11
|
Verified
8.3
103
Agentic AI - Marketing Analytics
Not enough data
8.2
16
Not enough data
8.8
16
Not enough data
8.8
16
Metrics
Not enough data
8.9
42
Not enough data
8.5
42
Not enough data
9.1
43
Not enough data
8.6
39
Not enough data
8.7
41
Variation Testing
Not enough data
9.4
13
Not enough data
9.0
13
Not enough data
8.8
14
Not enough data
9.3
14
Not enough data
9.2
13
Not enough data
9.4
14
Reporting
Not enough data
9.4
14
Not enough data
9.3
15
Personalization
Not enough data
9.0
15
Not enough data
9.3
14
Not enough data
9.1
13
Administration
Not enough data
9.1
13
Not enough data
9.0
14
Not enough data
8.9
15
Not enough data
9.2
14
Categories
Categories
Shared Categories
Adobe Campaign and Netcore Customer Engagement Platform are categorized as Marketing Analytics, Mobile Marketing, Marketing Automation, and Customer Journey Analytics
Unique Categories
Adobe Campaign has no unique categories
Netcore Customer Engagement Platform is categorized as Customer Journey Mapping, Geofencing, SMS Marketing, Personalization, Personalization Engines, Push Notification, Digital Adoption Platform, E-Commerce Personalization, Customer Data Platform (CDP), A/B Testing, Mobile App Analytics, Mobile App Optimization, Proactive Notification, and WhatsApp Marketing
Reviews
Reviewers' Company Size
Adobe Campaign
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Netcore Customer Engagement Platform
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
16.2%
Information Technology and Services
5.8%
Financial Services
4.6%
Computer Software
4.0%
Retail
3.4%
Other
66.1%
Financial Services
20.3%
Insurance
7.4%
Retail
7.1%
Banking
6.5%
Marketing and Advertising
5.3%
Other
53.4%
Alternatives
Discussions
Hardware & Software Requirements for Adobe Campaign?
1 Comment
TC
Windows 10 is needed to run and you can use phones, tablets, and computers.Read more
What is Adobe campaign tool?
1 Comment
SP
Adobe Campaign Classic allows marketers to design cross-channel customer experiences and provides an environment for visual campaign orchestration, real time...Read more
What is Adobe Campaign standard?
1 Comment
SP
Adobe Campaign Standard or ACS is the Web Version of Adobe Classic or ACCRead more
Netcore Customer Engagement Platform has no discussions with answers
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