# Best Retargeting Software

  *By [Yukta Rustagi](https://research.g2.com/insights/author/yukta-rustagi)*

   Retargeting software helps companies serve display ads across the internet to users who have previously visited their website. Cookie-based retargeting tools track website visitors via pixels, which are added to a company’s website using JavaScript; these cookies do not impact a website user’s experience or a site’s performance. Once the visitor leaves the website, these pixels notify retargeting platforms to serve certain ads based on the pages that person visited on the original website. These tools help marketers focused their advertising budget on people who are already familiar with their brand and have engaged in some way.

To qualify for inclusion in the Retargeting category, a product must:

- Attach pixels or identifiers to website visitors
- Use cookies to serve a company’s ads to those website visitors across other sites online





## Category Overview

**Total Products under this Category:** 73


## Trust & Credibility Stats

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 8,800+ Authentic Reviews
- 73+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.


## Best Retargeting Software At A Glance

- **Leader:** [AdRoll](https://www.g2.com/products/adroll/reviews)
- **Highest Performer:** [Tie](https://www.g2.com/products/tie/reviews)
- **Easiest to Use:** [Convertful](https://www.g2.com/products/convertful/reviews)
- **Top Trending:** [AdRoll](https://www.g2.com/products/adroll/reviews)
- **Best Free Software:** [Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/products/intuit-mailchimp-all-in-one-marketing-platform/reviews)


---

**Sponsored**

### Teikametrics

Teikametrics is an AI-powered retail marketplace optimization platform designed to help users drive profitable growth across major online marketplaces such as Amazon, Walmart, and TikTok Shop. This innovative solution leverages advanced technology to streamline various aspects of marketplace management, enabling brands and agencies to make informed decisions quickly and efficiently. The platform is particularly beneficial for e-commerce businesses looking to enhance their performance in competitive retail environments. Teikametrics caters to a diverse target audience, including brands, agencies, and sellers who require a comprehensive solution to manage advertising, product listings, inventory, and performance analytics. By integrating these critical components into a single operating system, Teikametrics eliminates the need for multiple disconnected tools, allowing users to focus on growth and profitability. At the heart of Teikametrics is ARI, the proprietary and patent-pending Generative AI engine. ARI distinguishes itself by connecting various optimization levers that directly influence profitability. This includes real-time adjustments to advertising strategies based on margin, demand, and inventory levels, ensuring that marketing efforts are always aligned with business objectives. Additionally, the platform continuously optimizes product listings for both organic and paid performance, enhancing visibility and driving sales. Teikametrics also offers robust inventory forecasting capabilities, which help prevent wasted spending and stock-outs, ultimately leading to a more efficient allocation of resources. The platform transforms raw marketplace data into actionable insights, providing users with clear, decision-ready recommendations that facilitate strategic planning. This level of automation is particularly advantageous for high-volume, high-complexity workflows that would typically require large teams, enabling users to scale operations more effectively. In summary, Teikametrics is purpose-built for retail marketplaces, distinguishing itself from generic advertising technology or business intelligence software. By automating complex processes and integrating essential functions, the platform empowers users to operate more efficiently and achieve sustainable growth in an increasingly competitive landscape.



[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&amp;secure%5Bad_slot%5D=category_product_list&amp;secure%5Bcategory_id%5D=1714&amp;secure%5Bdisplayable_resource_id%5D=1633&amp;secure%5Bdisplayable_resource_type%5D=Category&amp;secure%5Bmedium%5D=sponsored&amp;secure%5Bplacement_reason%5D=neighbor_category&amp;secure%5Bplacement_resource_ids%5D%5B%5D=277&amp;secure%5Bprioritized%5D=false&amp;secure%5Bproduct_id%5D=47039&amp;secure%5Bresource_id%5D=1714&amp;secure%5Bresource_type%5D=Category&amp;secure%5Bsource_type%5D=category_page&amp;secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fretargeting%3Fpage%3D3&amp;secure%5Btoken%5D=8161a1a258192480d1567e0a9e924f533829e090cfd8f981c6ec02934fb655cd&amp;secure%5Burl%5D=https%3A%2F%2Fwww.teikametrics.com%2Fplatform%2F%3Futm_source%3Dg2%26utm_medium%3Dppc_g2%26utm_campaign%3Dg2_clicks%26utm_content%3DARI&amp;secure%5Burl_type%5D=custom_url&amp;secure%5Bvisitor_segment%5D=180)

---

## Top-Rated Products (Ranked by G2 Score)
### 1. [AdRoll](https://www.g2.com/products/adroll/reviews)
  AdRoll is a connected advertising platform designed to assist growth-oriented marketers in navigating the complexities of digital advertising. This comprehensive solution provides users with powerful artificial intelligence capabilities, flexible campaign management tools, and seamless integrations, all aimed at converting clicks into customers. By offering a full-funnel performance approach, AdRoll empowers mid-sized businesses to streamline their marketing efforts and achieve measurable results across various channels. Targeting a diverse audience, AdRoll serves industries such as ecommerce, technology, financial services, and education. The platform is particularly beneficial for marketers who seek to enhance their advertising strategies through multi-channel advertising and audience insights. With its robust analytics and reporting features, users can gain a deeper understanding of their target demographics, enabling them to tailor their campaigns for maximum impact. This data-driven approach allows businesses to make informed decisions that drive engagement and conversion rates. One of the standout features of AdRoll is its ability to provide cross-channel attribution, which helps marketers track the effectiveness of their campaigns across different platforms. This means that users can see how their advertising efforts on social media, search engines, and display networks contribute to overall performance. Additionally, for B2B teams, AdRoll offers Account-Based Marketing (ABM) capabilities, allowing for account-specific targeting and multi-touch campaigns that cater to the unique needs of individual buyers. This level of precision ensures that marketing efforts are not only broad-reaching but also highly relevant to potential customers. AdRoll&#39;s nearly two decades of data and award-winning support further enhance its value proposition. The platform is designed to help marketing teams operate more efficiently, enabling them to advertise smarter and move faster in a competitive landscape. By consolidating various marketing functions into one platform, AdRoll allows users to manage their advertising strategies with greater ease, ultimately leading to improved outcomes and business growth. The combination of advanced technology, user-friendly tools, and comprehensive support makes AdRoll a valuable resource for marketers looking to optimize their advertising efforts and drive success.


  **Average Rating:** 4.1/5.0
  **Total Reviews:** 751

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.1/10 (Category avg: 8.3/10)
- **A/B Testing:** 8.2/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 8.3/10 (Category avg: 8.2/10)
- **Personalization:** 8.2/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [NextRoll](https://www.g2.com/sellers/nextroll)
- **Company Website:** https://www.nextroll.com/
- **Year Founded:** 2018
- **HQ Location:** San Francisco, California
- **Twitter:** @NextRoll_Inc (275 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/adroll/people/ (168 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Marketing Manager, Digital Marketing Manager
  - **Top Industries:** Marketing and Advertising, Computer Software
  - **Company Size:** 57% Small-Business, 35% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (108 reviews)
- Ad Management (67 reviews)
- Campaign Management (67 reviews)
- Easy Setup (56 reviews)
- Customer Support (55 reviews)

**Cons:**

- Limited Features (25 reviews)
- Campaign Management (22 reviews)
- Reporting Limitations (22 reviews)
- Expensive (19 reviews)
- Difficult Reporting (18 reviews)

### 2. [Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/products/intuit-mailchimp-all-in-one-marketing-platform/reviews)
  Mailchimp is a marketing automation platform trusted by 11 million+ users worldwide to personalize every email and SMS for every customer using AI-powered insights and content creation tools. With a 99% delivery rate and over 300 integrations, Mailchimp helps businesses connect with their customers, foster repeat business, and build lasting brand loyalty while seamlessly fitting into their existing workflows. Our platform puts data-backed recommendations at the heart of your marketing so you can find and engage customers with multichannel campaigns. In 2021, Mailchimp was acquired by Intuit Inc. (Nasdaq: INTU), the global financial technology platform that makes Intuit TurboTax, Credit Karma, QuickBooks, and Mailchimp. Since then, we’ve released 100+ new features to help our customers continue to grow. Find out why more than 11+ million businesses trust Intuit Mailchimp to help them turn insights into action and their emails into revenue. Visit Mailchimp.com to get started today.


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 5,185

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 8.3/10)
- **A/B Testing:** 8.2/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 8.3/10 (Category avg: 8.2/10)
- **Personalization:** 8.6/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Intuit Mailchimp](https://www.g2.com/sellers/intuit-mailchimp)
- **Company Website:** https://mailchimp.com
- **Year Founded:** 2001
- **HQ Location:** Atlanta, GA
- **Twitter:** @MailChimp (239,030 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/969871/ (1,591 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Owner, Marketing Manager
  - **Top Industries:** Marketing and Advertising, Information Technology and Services
  - **Company Size:** 72% Small-Business, 20% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (250 reviews)
- Email Marketing (199 reviews)
- Email Management (131 reviews)
- Features (125 reviews)
- Easy Creation (119 reviews)

**Cons:**

- Expensive (81 reviews)
- Limited Features (58 reviews)
- Missing Features (55 reviews)
- Learning Curve (46 reviews)
- Limited Customization (40 reviews)

### 3. [AdRoll ABM (Formerly RollWorks)](https://www.g2.com/products/adroll-abm-formerly-rollworks/reviews)
  AdRoll is a connected advertising platform designed to assist growth-oriented marketers in navigating the complexities of digital advertising. This software solution provides a comprehensive suite of tools that empower mid-sized businesses to transform intricate marketing challenges into clear strategies that drive customer engagement and conversion. By leveraging advanced artificial intelligence, AdRoll streamlines the advertising process, enabling users to focus on achieving their business goals. Targeted primarily at mid-sized businesses across various industries such as ecommerce, technology, financial services, and education, AdRoll caters to marketers seeking to enhance their advertising effectiveness. The platform is particularly beneficial for those looking to implement multi-channel advertising strategies, as it offers insights into audience behavior and cross-channel attribution. This functionality allows businesses to understand the customer journey better and optimize their marketing efforts accordingly. One of the standout features of AdRoll is its ability to deliver full-funnel performance. Marketers can create and manage campaigns that span multiple channels, ensuring that their messaging reaches potential customers at various touchpoints. Additionally, the platform provides valuable audience insights, helping users identify and target the right demographics effectively. For B2B teams, AdRoll&#39;s Account-Based Marketing (ABM) capabilities, previously known as RollWorks, enhance these features by enabling account-specific targeting and multi-touch campaigns, supported by real-time buyer intelligence. AdRoll&#39;s integration capabilities further distinguish it within the advertising software category. The platform seamlessly connects with various marketing tools and systems, allowing users to consolidate their advertising efforts in one place. This integration not only simplifies campaign management but also enhances data analysis, enabling marketers to make informed decisions based on comprehensive performance metrics. With nearly two decades of data backing its operations and a reputation for award-winning support, AdRoll equips marketing teams with the resources they need to advertise more intelligently, respond quickly to market changes, and achieve their objectives efficiently.


  **Average Rating:** 4.3/5.0
  **Total Reviews:** 641

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 8.3/10)
- **A/B Testing:** 7.4/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 8.0/10 (Category avg: 8.2/10)
- **Personalization:** 7.8/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [NextRoll](https://www.g2.com/sellers/nextroll)
- **Company Website:** https://www.nextroll.com/
- **Year Founded:** 2018
- **HQ Location:** San Francisco, California
- **Twitter:** @NextRoll_Inc (275 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/adroll/people/ (168 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Digital Marketing Manager, Marketing Manager
  - **Top Industries:** Computer Software, Information Technology and Services
  - **Company Size:** 58% Mid-Market, 27% Small-Business


#### Pros & Cons

**Pros:**

- Ease of Use (168 reviews)
- Audience Targeting (105 reviews)
- Targeting (102 reviews)
- Intent Data (99 reviews)
- Customer Support (91 reviews)

**Cons:**

- Learning Curve (66 reviews)
- Missing Features (60 reviews)
- Limited Features (45 reviews)
- Campaign Issues (42 reviews)
- Targeting Limitations (41 reviews)

### 4. [Customers.ai](https://www.g2.com/products/customers-ai/reviews)
  Customers.ai is a powerful ecommerce solution that helps you identify your website visitors and reconnect with them through email and ads. It turns anonymous visitors into real leads by capturing and enriching their identity data and restoring lost Facebook ad audiences. Customers.ai helps you engage your website visitors by tracking the customer journey, segmenting high-intent audiences, and ensuring emails reach the right people with the right message. Plus, it works seamlessly with popular tools like Klaviyo, SendGrid, Salesforce, and HighLevel. Trusted by over 100,000 businesses worldwide, including ecommerce and DTC brands, Customers.ai is helping marketers connect with their audience and drive results.


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 417

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 8.3/10)
- **A/B Testing:** 8.8/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 9.3/10 (Category avg: 8.2/10)
- **Personalization:** 9.2/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Customers.ai ](https://www.g2.com/sellers/customers-ai)
- **Year Founded:** 2018
- **HQ Location:** Boston, Massachusetts
- **Twitter:** @CustomersAI (6,133 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/17975060/ (39 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Founder, Owner
  - **Top Industries:** Marketing and Advertising, Information Technology and Services
  - **Company Size:** 79% Small-Business, 17% Mid-Market


#### Pros & Cons

**Pros:**

- Features (98 reviews)
- Helpful (88 reviews)
- Ease of Use (82 reviews)
- Lead Generation (73 reviews)
- Customer Support (66 reviews)

**Cons:**

- Learning Curve (12 reviews)
- Learning Difficulty (10 reviews)
- Poor Customer Support (10 reviews)
- Steep Learning Curve (9 reviews)
- Cost (8 reviews)

### 5. [Wunderkind](https://www.g2.com/products/wunderkind/reviews)
  Wunderkind is an advanced AI-driven performance marketing solution designed to assist brands in collecting consent-based, first-party data and identifying anonymous traffic. This innovative platform enables businesses to scale hyper-personalized one-to-one messaging, ensuring that marketing efforts resonate with their target audience. By leveraging the proprietary Wunderkind Identity Network, which recognizes 9 billion devices and 1 billion opted-in consumers, brands can effectively trigger impactful offers at the right moment and through the most suitable channels. The target audience for Wunderkind includes businesses across various industries seeking to enhance their marketing strategies through data-driven insights. The platform is particularly beneficial for brands that prioritize personalized communication and aim to optimize their marketing performance across multiple channels, including email, text, and advertising. With the ability to observe 2 trillion digital transactions annually, Wunderkind provides valuable insights that help brands understand consumer behavior and preferences, enabling them to tailor their messaging accordingly. Key features of Wunderkind include its Autonomous Marketing Platform, which integrates seamlessly with existing email service providers (ESPs). This AI engine enhances performance by utilizing the vast data available within the Wunderkind Identity Network. The platform stands out in its category by guaranteeing a lift in revenue for its clients, delivering over $5 billion in directly attributable revenue annually. This level of assurance often positions Wunderkind as a top revenue channel in clients&#39; analytics platforms, making it a reliable choice for brands looking to drive growth. Additionally, Wunderkind&#39;s advertising product, WunderKIND Ads, offers a unique user-first ad experience across a curated selection of top-tier publishers. This approach ensures that high-impact ads are delivered in a non-intrusive manner, enhancing user satisfaction while maximizing returns for both advertisers and publishers. By focusing on creating a positive experience for users, Wunderkind not only improves engagement but also fosters brand loyalty. Overall, Wunderkind provides a comprehensive solution for brands aiming to achieve efficient growth through data-driven marketing strategies. By harnessing the power of AI and first-party data, businesses can enhance their outreach and drive significant revenue growth, making Wunderkind a valuable partner in the competitive landscape of performance marketing.


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 88

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 8.3/10)
- **A/B Testing:** 9.2/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 7.3/10 (Category avg: 8.2/10)
- **Personalization:** 8.2/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Wunderkind](https://www.g2.com/sellers/wunderkind)
- **Company Website:** https://www.wunderkind.co/
- **HQ Location:** New York, NY
- **Twitter:** @Wunderkind (2,204 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/65582532/ (517 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Apparel &amp; Fashion, Retail
  - **Company Size:** 42% Mid-Market, 31% Small-Business


#### Pros & Cons

**Pros:**

- Customer Support (33 reviews)
- Helpful (31 reviews)
- Business Growth (30 reviews)
- Team Helpfulness (25 reviews)
- Results (22 reviews)

**Cons:**

- Limited Features (11 reviews)
- Insufficient Support (8 reviews)
- Limited Functionality (8 reviews)
- Missing Features (8 reviews)
- Delays (7 reviews)

### 6. [Tie](https://www.g2.com/products/tie/reviews)
  Tie&#39;s real-time B2C enrichment platform instantly reveals names, contact details and demographic data for over 60% of website visitors by IP address or device id—without requiring form submissions or purchases. This empowers brands to personalize web experiences and market to previously anonymous visitors through email, ads, and direct mail, driving customer acquisition at a lower cost per acquisition (CPA).


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 35

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 8.3/10)
- **A/B Testing:** 8.0/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 9.0/10 (Category avg: 8.2/10)
- **Personalization:** 8.5/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Tie](https://www.g2.com/sellers/tie)
- **Company Website:** https://meettie.com/
- **Year Founded:** 2021
- **HQ Location:** New York, US
- **LinkedIn® Page:** https://www.linkedin.com/company/meettie/ (47 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Marketing and Advertising, Consumer Goods
  - **Company Size:** 66% Small-Business, 23% Mid-Market


#### Pros & Cons

**Pros:**

- Helpful (19 reviews)
- Customer Support (16 reviews)
- Ease of Use (11 reviews)
- Insights (9 reviews)
- Setup Ease (9 reviews)

**Cons:**

- Cost (2 reviews)
- Conversion Issues (1 reviews)
- Difficult Reporting (1 reviews)
- Email Limitations (1 reviews)
- Email Missing (1 reviews)

### 7. [RTB House](https://www.g2.com/products/rtb-house/reviews)
  RTB House is a global company that provides state-of-the-art marketing technologies for top brands and agencies worldwide. Its proprietary ad buying engine is the first in the world to be powered entirely by Deep Learning algorithms, enabling advertisers to generate outstanding results and reach their goals at every stage of the funnel. Founded in 2012, the RTB House team comprises 1000+ specialists in over 30 locations around the globe. It serves more than 3,000 campaigns for clients across the EMEA, APAC, and Americas regions.


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 15

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.3/10)
- **A/B Testing:** 7.3/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 6.9/10 (Category avg: 8.2/10)
- **Personalization:** 7.1/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [RTB House](https://www.g2.com/sellers/rtb-house)
- **Year Founded:** 2012
- **HQ Location:** Warsaw, Poland
- **LinkedIn® Page:** https://www.linkedin.com/company/rtb-house/ (1,405 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Leisure, Travel &amp; Tourism
  - **Company Size:** 60% Mid-Market, 33% Small-Business


#### Pros & Cons

**Pros:**

- Customer Support (5 reviews)
- Performance Results (5 reviews)
- Results (5 reviews)
- Results Performance (5 reviews)
- Helpful (4 reviews)

**Cons:**

- Dashboard Issues (3 reviews)
- Navigation Issues (2 reviews)
- Billing Issues (1 reviews)
- Budget Management (1 reviews)
- Complexity (1 reviews)

### 8. [Criteo Commerce Growth](https://www.g2.com/products/criteo-commerce-growth/reviews)
  Criteo Commerce Growth is an AI-powered performance marketing platform that helps brands and agencies find new customers, engage high-intent shoppers, and maximize revenue across web, social, video, and CTV. Built on the world’s largest commerce dataset, it predicts what shoppers will buy next and dynamically optimizes every stage of the shopper journey—from audience targeting and predictive bidding to product recommendations and dynamic creative optimization. With seamless cross-channel activation, deep commerce insights, and transparent measurement, Commerce Growth helps marketers drive smarter ad spend, broader reach, and stronger performance—all in one unified platform.


  **Average Rating:** 3.8/5.0
  **Total Reviews:** 217

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.1/10 (Category avg: 8.3/10)
- **A/B Testing:** 6.1/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 7.0/10 (Category avg: 8.2/10)
- **Personalization:** 7.2/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Criteo](https://www.g2.com/sellers/criteo)
- **HQ Location:** Paris, France
- **Twitter:** @criteo (18,688 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/37209/ (3,903 employees on LinkedIn®)
- **Ownership:** NASDAQ:CRTO
- **Total Revenue (USD mm):** $2,072

**Reviewer Demographics:**
  - **Who Uses This:** Marketing Manager, Digital Marketing Manager
  - **Top Industries:** Retail, Marketing and Advertising
  - **Company Size:** 48% Mid-Market, 41% Small-Business


### 9. [DeepClick-Inventor of ReflowLink](https://www.g2.com/products/deepclick-inventor-of-reflowlink/reviews)
  Inventor of ReflowLink 6 Powers to Boost Your Ads Ad Re-engagement：+10% conversion via repeated exposure Complaint Diversion：Reduce 80% of ad-related complaints Green Shield Engine：Make every landing page approval-ready Audience Backup：100% pixel recovery Web Push Retargeting：Instantly re-engage lost users Private Domain Growth：Increase up to 20% owned-channel conversions


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 23

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.3/10)
- **A/B Testing:** 10.0/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 10.0/10 (Category avg: 8.2/10)
- **Personalization:** 8.8/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [DeepClick](https://www.g2.com/sellers/deepclick)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/deepclick.com/ (1 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Co-Founder, Founder
  - **Top Industries:** Computer Software
  - **Company Size:** 83% Small-Business, 22% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (16 reviews)
- Efficiency (10 reviews)
- Setup Ease (9 reviews)
- Performance Results (8 reviews)
- Audience Management (7 reviews)

**Cons:**

- Difficult Reporting (4 reviews)
- Limited Customization (4 reviews)
- Difficult Learning (3 reviews)
- Feature Limitations (3 reviews)
- Integration Issues (2 reviews)

### 10. [OptiMonk](https://www.g2.com/products/optimonk/reviews)
  ✨AI Popup Builder | Popups that perfectly match your brand. Built in minutes. Designed to convert. OptiMonk is the only AI-driven popup builder designed for ecommerce businesses. It enables digital marketers to create high-converting popups in minutes—without any technical knowledge or complex editing tools. With everything you need to maximize email and SMS capture, OptiMonk goes beyond list building. It also helps reduce cart abandonment, drive upsells, promote seasonal offers, and guide visitors through your site. You can create stunning, branded popup campaigns for all of these use cases quickly with our AI wizard. With just a few clicks, our AI automates the creation of popups, ensuring every campaign fits your brand perfectly and is optimized for maximum conversions. This makes the process of launching new campaigns smooth and efficient. And while our AI handles the heavy lifting, you can still take control with our industry-leading drag-and-drop editor—perfect for those moments when you want to fine-tune your campaigns and add a personal touch. Try OptiMonk and see the difference for yourself! EVERYTHING YOU NEED TO INCREASE CONVERSIONS: 👉 AI wizard: Instantly create stunning, branded popup campaigns with the power of AI. 👉 Drag &amp; drop editor: Fine-tune your popups anytime with our easy visual editor. 👉 Use case library: We provide ready-made templates for a wide range of use cases, incorporating proven strategies like discount codes, limited-time offers, gamification, and personalized product recommendations. 👉 A/B testing: Launch quick tests to find the best headlines, offers, or messages. 👉 Analytics: Optimize for real revenue, not just clicks or signups. 👉 Personalization: Show the right message to the right customer, every time. Start turning traffic into sales now with OptiMonk!


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 153

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 8.3/10)
- **A/B Testing:** 9.2/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 8.4/10 (Category avg: 8.2/10)
- **Personalization:** 9.0/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [OptiMonk](https://www.g2.com/sellers/optimonk)
- **Year Founded:** 2014
- **HQ Location:** Debrecen
- **Twitter:** @OptiMonk1 (3,126 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/5369196/ (45 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** CEO, Marketing Manager
  - **Top Industries:** Marketing and Advertising, Retail
  - **Company Size:** 83% Small-Business, 15% Mid-Market


#### Pros & Cons

**Pros:**

- Campaign Creation (2 reviews)
- Campaign Management (2 reviews)
- Ease of Creation (2 reviews)
- Ease of Use (2 reviews)
- Easy Creation (2 reviews)

**Cons:**

- Difficult Setup (1 reviews)
- Editing Issues (1 reviews)
- Integration Difficulty (1 reviews)
- Integration Issues (1 reviews)
- Lack of API Integration (1 reviews)

### 11. [CustomerLabs 1PD Ops Platform](https://www.g2.com/products/customerlabs-1pd-ops-platform/reviews)
  The CustomerLabs 1PD Ops Platform is a no-code tool designed to empower marketers by collecting, unifying, and activating first-party data from multiple sources. This platform enhances customer data management and enables personalized marketing campaigns across channels, without technical dependencies. Key Features: Data Collection &amp; Identity Resolution: The platform collects data from websites, CRMs, point-of-sale systems, and other offline sources, unifying them into a comprehensive customer profile. Identity resolution maps anonymous users across multiple touchpoints for a complete 360° view of customer behavior. Advanced Segmentation &amp; Personalization: Create custom audience segments based on user activity (e.g., high-value customers or repeat buyers). These segments help marketers design personalized campaigns across multiple channels like Google Ads, Facebook, and email. Server-Side Tracking &amp; First-Party Server Cookies: The platform offers robust server-side tracking, ensuring that key audience signals are accurately captured and synced with ad platforms, even with modern privacy restrictions. Additionally, it employs lifelong first-party server cookies, which prevent cookie expiration (e.g., fbclid, gclid) and improve attribution and reporting by storing cookies indefinitely​. Offline &amp; Enhanced Conversions: Sync and analyze offline purchase data with online campaigns to enhance Google Offline Conversions and LinkedIn CAPI, optimizing full-funnel performance and reducing acquisition costs. Improved ROAS &amp; Attribution: By maintaining persistent server-side cookies and real-time data syncing, the platform helps achieve higher audience match rates, improving ROAS and ensuring that campaigns are optimized for high-intent, high-value users


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 29

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.3/10)
- **A/B Testing:** 9.8/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 9.3/10 (Category avg: 8.2/10)
- **Personalization:** 9.7/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [CustomerLabs](https://www.g2.com/sellers/customerlabs)
- **Year Founded:** 2013
- **HQ Location:** Willington, US
- **Twitter:** @customerlabsco (341 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/2828395 (47 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 52% Small-Business, 21% Mid-Market


#### Pros & Cons

**Pros:**

- Customer Support (9 reviews)
- Ease of Use (6 reviews)
- Easy Setup (6 reviews)
- Helpful (6 reviews)
- Setup Ease (6 reviews)

**Cons:**

- Expensive (2 reviews)
- Complex Reporting (1 reviews)
- Cost (1 reviews)
- Difficult Reporting (1 reviews)
- Difficult Setup (1 reviews)

### 12. [Outbrain Direct Response by Teads](https://www.g2.com/products/outbrain-direct-response-by-teads/reviews)
  Outbrain Direct Response (ODR) by Teads is a performance solution designed to help marketers achieve stronger ROI. Built on years of performance expertise, ODR combines unique reach with deep contextual insights and predictive AI to drive measurable outcomes at scale.


  **Average Rating:** 3.4/5.0
  **Total Reviews:** 90

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 6.7/10 (Category avg: 8.3/10)
- **A/B Testing:** 9.5/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 9.3/10 (Category avg: 8.2/10)
- **Personalization:** 9.3/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Teads](https://www.g2.com/sellers/teads)
- **Year Founded:** 2005
- **HQ Location:** New York, NY
- **LinkedIn® Page:** https://www.linkedin.com/company/teads/ (1,858 employees on LinkedIn®)
- **Ownership:** NASDAQ: TEAD

**Reviewer Demographics:**
  - **Top Industries:** Marketing and Advertising, Internet
  - **Company Size:** 55% Mid-Market, 40% Small-Business


#### Pros & Cons


**Cons:**

- Insufficient Training (1 reviews)
- Poor Customer Support (1 reviews)
- Poor Support Services (1 reviews)
- Time-Consuming (1 reviews)

### 13. [N.Rich](https://www.g2.com/products/n-rich/reviews)
  N.Rich is the Account-Based Go-to-UpMarket Platform best suited for fast-growing Scale Ups, SMBs, and companies. 👋🏻 It&#39;s been recognized in the 2024 Gartner® Magic Quadrant™ for Account-Based Marketing Platforms report and is the only provider Headquartered in Europe. Our platform provides Intent-based Programmatic Advertising, Intent Scoring, Intent Topics, and Dashboards that display the full Buyer Journey with Progression Analytics. Customers use N.Rich to reach their revenue goals by discovering, enriching, and engaging with buyers to reduce long sales cycles and increase ACV. N.Rich combines intent data, predictive analytics and strong advertising capabilities with an easy to use platform.


  **Average Rating:** 4.7/5.0
  **Total Reviews:** 111

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 8.3/10)
- **A/B Testing:** 9.1/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 8.9/10 (Category avg: 8.2/10)
- **Personalization:** 9.1/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [N.Rich](https://www.g2.com/sellers/n-rich)
- **Company Website:** https://nrich.io/
- **Year Founded:** 2015
- **HQ Location:** Helsinki, FI
- **Twitter:** @NRICH_ABM (15 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/ndotrich/ (122 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Marketing Manager
  - **Top Industries:** Computer Software, Hospital &amp; Health Care
  - **Company Size:** 52% Mid-Market, 34% Enterprise


#### Pros & Cons

**Pros:**

- Ease of Use (38 reviews)
- Customer Support (26 reviews)
- Intent Data (22 reviews)
- Analytics (16 reviews)
- ABM Management (15 reviews)

**Cons:**

- Integration Issues (8 reviews)
- Limited Targeting (7 reviews)
- Difficult Learning (6 reviews)
- Learning Curve (6 reviews)
- Limited Reporting (6 reviews)

### 14. [Convertful](https://www.g2.com/products/convertful/reviews)
  SaaS toolkit to acquire subscribers and leads using smart behavior-based sign-up forms. Create subscription forms in minutes using convenient drag and drop builder. No coding needed.


  **Average Rating:** 4.9/5.0
  **Total Reviews:** 65

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 8.3/10)
- **A/B Testing:** 9.4/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 8.3/10 (Category avg: 8.2/10)
- **Personalization:** 10.0/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Convertful](https://www.g2.com/sellers/convertful)
- **Year Founded:** 2017
- **HQ Location:** Road Town, VG
- **Twitter:** @convertful (91 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/convertful/ (3 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Founder, CEO
  - **Top Industries:** Marketing and Advertising, Design
  - **Company Size:** 97% Small-Business, 3% Mid-Market


#### Pros & Cons

**Pros:**

- Affordable (1 reviews)
- Analytics (1 reviews)
- Control (1 reviews)
- Customization (1 reviews)
- Ease of Use (1 reviews)

**Cons:**

- Expensive (2 reviews)
- Conversion Issues (1 reviews)
- Cost (1 reviews)
- Limitations (1 reviews)
- Pricing Issues (1 reviews)

### 15. [Realize](https://www.g2.com/products/taboola-realize/reviews)
  Realize is a sophisticated performance advertising solution designed to help businesses scale their businesses using the Open Web. This platform serves as a high-volume performance engine that addresses the diminishing returns often encountered in traditional search and social advertising channels. By leveraging a unique combination of data signals and specialized algorithms, Realize connects advertisers with a vast audience, facilitating significant visibility and engagement across a diverse network of publishers and original equipment manufacturers (OEMs), to drive engagement and conversions. Targeted at businesses seeking to drive performance outcomes, Realize simplifies the complexities of the digital landscape. The platform reaches over 600 million daily active users through direct publisher integrations, allowing advertisers to tap into a broad audience base. Unlike manual advertising approaches, Realize prioritizes measurable results by using proprietary data to ensure that ads are displayed to the most relevant, high-intent audiences. This precision not only drives quality traffic - and user engagement - to advertisers’ online properties but also drives conversions to maximize return on investment for advertisers. Realize&#39;s effectiveness is built on several core capabilities that distinguish it within the performance advertising category. Automated bidding and optimization strategies utilize real-time signals to drive conversions while maintaining optimal scale and performance. Additionally, predictive matchmaking capabilities enhance campaigns from the first dollar spent by predicting the users most likely to take action. The platform also offers dynamic creative solutions, where AI-powered tools generate original creative assets and optimize variants to align with both platform content policies and recommendations, as well as advertiser objectives. Another key feature of Realize is its advanced spend protection, which employs optimization algorithms to minimize wasted expenditure by automatically directing budgets toward higher-performing supply in real time. This ensures that every advertising dollar is spent effectively. Furthermore, Realize provides comprehensive reporting and transparency through real-time analytics and customizable scheduled reports, granting users clear visibility into campaign performance, user engagement and the properties where adverts have been served. The suite of tracking tools, including codeless conversion setup, empowers businesses to monitor performance and make informed, data-driven decisions with ease. What sets Realize apart is its performance-linked model, where advertisers pay on a CPC basis, ensuring campaigns deliver true value. The platform supports a diverse range of ad formats, including native, display, carousel, motion, and vertical video. This holistic approach not only drives audience growth but also fosters revenue generation within trusted, brand-safe environments, making Realize a compelling choice for businesses aiming to enhance their digital advertising efforts.


  **Average Rating:** 2.9/5.0
  **Total Reviews:** 30

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 7.4/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Taboola](https://www.g2.com/sellers/taboola)
- **Company Website:** https://Taboola.com
- **Year Founded:** 2007
- **HQ Location:** New York, NY
- **Twitter:** @taboola (11,172 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/taboola/ (2,022 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Marketing and Advertising
  - **Company Size:** 57% Small-Business, 30% Mid-Market


#### Pros & Cons

**Pros:**

- Advertising (1 reviews)
- Affordable (1 reviews)
- AI Writing Assistance (1 reviews)
- Audience Reach (1 reviews)
- Business Promotion (1 reviews)

**Cons:**

- Bug Issues (1 reviews)
- Data Inaccuracy (1 reviews)
- Inaccuracy (1 reviews)
- Integration Problems (1 reviews)
- Lack of Innovation (1 reviews)

### 16. [Feathr](https://www.g2.com/products/feathr/reviews)
  Feathr is an all-in-one fundraising, marketing, and intelligence platform built for nonprofits and other mission-driven organizations. It combines donation pages and forms, digital campaigns, AI-powered insights, and reporting in one place so you can reach more people, raise more money, and see what’s working. Through Growth Credits generated from optional donor tips, fundraising can even help fund future campaigns—“fundraising that pays you back.”


  **Average Rating:** 4.3/5.0
  **Total Reviews:** 30

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.0/10 (Category avg: 8.3/10)
- **A/B Testing:** 7.5/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 8.7/10 (Category avg: 8.2/10)
- **Personalization:** 8.5/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Feathr](https://www.g2.com/sellers/feathr)
- **Year Founded:** 2012
- **HQ Location:** Gainesville, FL
- **Twitter:** @feathr (7,321 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/2471802/ (144 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Non-Profit Organization Management
  - **Company Size:** 55% Small-Business, 39% Mid-Market


#### Pros & Cons

**Pros:**

- Advertising (2 reviews)
- Customer Support (1 reviews)
- Ease of Use (1 reviews)
- Easy Integrations (1 reviews)
- Helpful (1 reviews)

**Cons:**

- Difficult Reporting (1 reviews)
- Poor Analytics (1 reviews)

### 17. [Spotler Activate](https://www.g2.com/products/spotler-activate/reviews)
  Spotler Activate is a dynamic Customer Data Platform (CDP) designed to empower businesses to create hyper-personalised customer journeys and high-impact campaigns across multiple channels. By seamlessly merging web visitor data with existing customer information, Spotler Activate provides a 360-degree view of each customer, building comprehensive profiles that allow for tailored, data-driven marketing efforts. The platform&#39;s journey builder offers a user-friendly drag-and-drop editor, enabling marketers to create and optimise campaigns with conditional triggers and real-time integrations effortlessly. With powerful personalisation features, Spotler Activate can adapt to individual customer preferences and purchasing stages, enhancing the shopping experience by displaying real-time, relevant product recommendations across webshops, emails, and other digital touchpoints. A/B testing and segmentation tools are embedded within Spotler Activate, allowing businesses to refine their personalisation strategies continually. The platform also supports robust audience segmentation with its Audience Builder tool, utilising diverse variables to target precise customer segments effectively. Spotler Activate boosts customer engagement by synchronising messaging across multiple channels, providing real-time persuasive elements, like purchase urgency cues, and enabling automated A/B tests to determine the best-performing content variations. Spotler Activate integrates smoothly with popular software, including e-commerce solutions like Magento and PrestaShop, and supports APIs and web push notifications, enhancing its functionality. Businesses can leverage lifecycle management, RFM modelling, and a meta conversions API for comprehensive campaign insights and strategic decision-making. With Spotler&#39;s support services, users benefit from comprehensive training and expert assistance to maximise the platform&#39;s potential. Spotler Activate is ideal for marketers aiming to elevate personalisation, drive conversions, and build stronger customer loyalty through data-driven, automated marketing strategies.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 15

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.3/10)
- **A/B Testing:** 10.0/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 10.0/10 (Category avg: 8.2/10)
- **Personalization:** 10.0/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Spotler Group](https://www.g2.com/sellers/spotler-group-a3f6b7c0-24fb-4205-9f31-02f8a1d43e29)
- **Year Founded:** 2001
- **HQ Location:** Rotterdam, NL
- **LinkedIn® Page:** https://www.linkedin.com/company/spotler-group/ (164 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Retail
  - **Company Size:** 53% Small-Business, 40% Mid-Market


### 18. [ConvertFlow](https://www.g2.com/products/convertflow/reviews)
  Launch and A/B test funnels quickly with AI using ConvertFlow&#39;s funnel builder. Use AI to remix 400+ funnel templates for landing pages, quizzes, forms, popups and more. Landing Page Funnels: • Create and A/B test landing pages that match your ad campaigns,  without waiting on developers • Generate landing pages quickly using AI to remix 100+ landing page templates • Create multi-step personalized sales funnels • Host pages on your own custom domain, sync to Shopify pages, or embed anywhere Quiz Funnels: • Product quizzes uncover shopper preferences, segment shoppers into the right audiences and make personalized product recommendations • Lead generation quizzes qualify leads and conditionally route them through funnel paths • Quiz templates for a wide range of industries • Display as popups, pages, and embeddable formats • Conditional product recommendations using answers &amp; scores • Sync answers to Klaviyo, HubSpot, Attentive, MailChimp, Customer.io etc Popups: • Grow your email &amp; SMS opt-in lists faster by targeting personalized offers to new &amp; returning shoppers • Choose from 100+ list subscribe templates • Launch popups, sticky bars, embeds, and landing pages • Personalize by product interest, shopping cart &amp; more • Syncs with Klaviyo, Attentive, MailChimp, Postscript etc Upsell Funnels: • Grow AOV with 1-click upsells &amp; cart cross-sells • Triggers based on product just added to cart • Display cross-sells as popups, on pages, and with embeds • Shoppers can add all products to cart with a single click • Target cross-sells to returning subscriber segments Abandonment Funnels: • Prevents shopping cart abandonment before it happens by making offers to exiting shoppers • Triggers on desktop when mouse moves to exit  or on mobile when back button is clicked • Triggers pre-cart abandonment email &amp; SMS sequences Full-Funnel Personalization: • Connect your marketing CRMs and start personalizing website funnels based on contact segmentation • Use merge tags to greet returning contacts • Target website content and funnel experiences to visitor segments and lifecycle stages


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 55

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 8.3/10)
- **A/B Testing:** 9.6/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 8.6/10 (Category avg: 8.2/10)
- **Personalization:** 8.3/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [ConvertFlow](https://www.g2.com/sellers/convertflow)
- **Year Founded:** 2016
- **HQ Location:** Miami
- **Twitter:** @convertflow (1,451 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/convertflow/ (8 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Computer Software, Health, Wellness and Fitness
  - **Company Size:** 70% Small-Business, 29% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (8 reviews)
- Integrations (5 reviews)
- Easy Integrations (4 reviews)
- Easy Setup (4 reviews)
- A/B Testing (3 reviews)

**Cons:**

- Slow Loading (3 reviews)
- Slow Performance (3 reviews)
- Complex Interface (2 reviews)
- Editing Issues (2 reviews)
- Editor Issues (2 reviews)

### 19. [Justuno](https://www.g2.com/products/justuno/reviews)
  Justuno is the premiere website marketing automation platform that provides retailers with powerful tools to grow their lists and drive more sales. Build high-performing lead capture (SMS &amp; email), exit offers, cart abandonment, banners, product recommendations, and more to create the ultimate conversion journey that delivers the right message to the right shopper at the right time. - Drag-and-drop workflow builder for a 360°view of the customer journey to help automate scalable personalization - Build quizzes and preference lead captures to collect more zero and first-party data and push it to your existing marketing tools (we have 100+ integrations and counting) - Industry-leading email and SMS lead capture (two-step, tap-to-text, and more) for optimal growth - 60+ advanced targeting rules including geo-targeting (down to the zip code), exit intent, cart contents, traffic source, and more - Run A/B &amp; multivariate tests to optimize campaigns - Use intelligent product recommendations anywhere on your site including upsells, cross-sells, best sellers, recently browsed, last abandoned, complete the look, and more - Access a pre-built template library for 200+ designs and workflows from industry-leading partners and ourselves to get started immediately. Looking For More? - Increase Average Order Value: With dynamic shipping banners, in-cart/checkout recommendations, and more - Monitor Performance in Real Time: Justuno’s analytics dashboard reveals actionable insights in real-time to keep your campaigns at their best - Grow Email &amp; SMS Lists: Justuno’s integrations with industry-leading SMS &amp; ESPs allow you to push email &amp; SMS opt-ins simultaneously to your platforms plus create two-step lead forms, use tap-to-text opt-ins on mobile, and more - Hidden Fields: Collect additional information from visitors like UTM info, IP address, first URL landed on, coupon code used, etc.). Combine this with opt-ins for maximum personalization in automated flows. - Looking for a solution for your headless store? Justuno supports headless websites for brands who need to create the ultimate front-end experience. Contact us for details!


  **Average Rating:** 4.3/5.0
  **Total Reviews:** 65

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 8.3/10)
- **A/B Testing:** 9.1/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 8.0/10 (Category avg: 8.2/10)
- **Personalization:** 7.9/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Justuno](https://www.g2.com/sellers/justuno)
- **Year Founded:** 2010
- **HQ Location:** San Francisco, CA
- **Twitter:** @justunosocial (3,185 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/1648218/ (19 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Retail, Apparel &amp; Fashion
  - **Company Size:** 81% Small-Business, 19% Mid-Market


### 20. [Scalify](https://www.g2.com/products/scalify/reviews)
  Do you face any of the issues below while managing your Facebook ads? - Unprofitable scaling - Ad spend wastage - Bad A/B testing - Poor audience targeting - Absence of a single source of truth for all analytics - Inability to identify scalable ads at the right time - Difficulty getting unbiased ROAS data We can list a lot more of such problems that lead to disappointing results. What if you can easily launch Facebook &amp; Instagram ads that convert? Meet Scalify! The all-in-one advertising suite that helps you launch Facebook &amp; Instagram ads that convert. Launch, analyze, optimize, and scale Facebook ads faster with game-changing automation. It&#39;s like having an advertising agency manage your ads 24/7, without the hefty price tag. With Scalify, you get: - Up to 5x ROAS - Increased Productivity - High-quality audiences that improve over time - Profitable &amp; proactive scaling - 40% in ad spend savings - Automated ad optimization - Access to agency-level results through automation More than 10,000 agencies, solopreneurs, and businesses of all sizes rely on Scalify to save time while maximizing their Facebook &amp; Instagram ad profits.


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 11

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 8.3/10)
- **A/B Testing:** 8.3/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 6.7/10 (Category avg: 8.2/10)
- **Personalization:** 6.7/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Scalify](https://www.g2.com/sellers/scalify)
- **Year Founded:** 2018
- **HQ Location:** Marrakech, MA
- **Twitter:** @Scalify (31 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/26192286/ (8 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Marketing and Advertising
  - **Company Size:** 100% Small-Business


### 21. [Jabmo](https://www.g2.com/products/jabmo/reviews)
  Jabmo, founded in 2014, is since September 2023 a brand of Expandi Group. Expandi Group is a global leader in AdTech, MarTech and Managed Services. Thanks to the integration of the Jabmo old platform with the Expandi MarTech stack, the new Expandi Jabmo ABM platform can provide a much stronger solution to companies of all industries sectors and sizes.


  **Average Rating:** 4.1/5.0
  **Total Reviews:** 44

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 8.3/10)
- **A/B Testing:** 9.2/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 8.3/10 (Category avg: 8.2/10)
- **Personalization:** 9.2/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Jabmo](https://www.g2.com/sellers/jabmo)
- **Year Founded:** 2018
- **HQ Location:** London, UK
- **Twitter:** @JabmoABM (1,327 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/jabmo-abm/ (22 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Information Technology and Services, Computer Software
  - **Company Size:** 52% Mid-Market, 39% Enterprise


### 22. [Retargeting](https://www.g2.com/products/retargeting/reviews)
  Retargeting is an eCommerce marketing automation and personalization platform. This add-on tracks every action that your visitors are doing on your website in order to provide personalized messages aimed towards closing more orders, faster. This add-on provides user level analytics and enables key decision makers to improve each aspect of the buying funnel and discover pain points. You can uncover which of your site categories is more popular, which are your most loyal customers, and how long is your buying cycle. Retargeting includes 4 different types of messages that are automatically sent based on a set of predetermined rules. Message types already included in Retargeting: On-site messages are displayed while visitors are still browsing, and can be used to offer discounts for email newsletter subscription, present special offers for products a visitor has shown interest in, or target visitors navigating away from the page. Email messages are sent to visitors after they have navigated away from the site, based on visitor behavior, or linked to particular events such as visitors’ birthdays or Black Friday sales. SMS messages are purposely send to act as an reminder to the rest of the messages. Using SMS you can assure yourself that you are reaching all of your customers, even those who aren&#39;t constantly checking their email. Push notifications are a series of messages (automate &amp; manual) that are sent to your visitors in order to increase sales, to reduce user inactivity or to recommend similar products. Each type of message can be customized 100% by you, to better suit every need that you might have. The setup process is very easy, needing only to setup the rules and message templates once, while the rest will be done automatically by Retargeting. Multitesting and Analytics If you are passionate about A/B testing, Retargeting offers a comprehensive multitesting feature, where you can test any number of message versions that you want. You can make and test multiple message modifications at the same time, in order to determine a winning version based on live results. You can then choose the winning version either manually or you can let the platform make the choice based on the results. Retargeting has also an integrated dashboard that gives you access to key metrics related to your retargeting campaigns. You can easily track the performance of your campaigns and compare the results with your website traffic, from one unified dashboard. Results For live results you can visit this page: https://retargeting.biz/en/live-results Pricing Retargeting uses a performance based pricing. It means that you only pay a commission for the orders generated by Retargeting. Commision tiers are as follows (depending on the total value of the sales generated by Retargeting): Free trial Retargeting offers a 14 days free trial so you can test the app for yourself.


  **Average Rating:** 4.1/5.0
  **Total Reviews:** 13

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 7.0/10 (Category avg: 8.3/10)
- **A/B Testing:** 8.1/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 8.1/10 (Category avg: 8.2/10)
- **Personalization:** 7.7/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Retargeting](https://www.g2.com/sellers/retargeting)
- **Year Founded:** 2013
- **HQ Location:** Bucuresti, RO
- **Twitter:** @Retargeting_Biz (243 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/5341219 (23 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 69% Small-Business, 23% Mid-Market


### 23. [Tomi.ai](https://www.g2.com/products/tomi-ai/reviews)
  Tomi.ai is a privacy-friendly website visitor and inbound lead scoring platform that predicts the probability to buy and future revenue for every website visitor and turns these predictions into: - Advertising audiences and synthetic conversions (smart bidding optimization signals) that maximize revenue (not leads) and eliminate wasted marketing spend, - Instant insights into the actual quality of traffic generated by various channels, audiences, and ad creatives, - Lead and prospect scores that help sales teams create more pipeline and close more deals.


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 21

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 8.3/10)
- **A/B Testing:** 9.0/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 9.6/10 (Category avg: 8.2/10)
- **Personalization:** 8.3/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Tomi.ai](https://www.g2.com/sellers/tomi-ai)
- **Year Founded:** 2020
- **HQ Location:** Sunnyvale, US
- **Twitter:** @MeetTomiAI (23 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/tomi-ai/ (10 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 43% Enterprise, 43% Mid-Market


### 24. [bant.io](https://www.g2.com/products/bant-io/reviews)
  All-in-one lead generation &amp; sales acceleration platform that helps automate your customer acquisition with data-driven experiments, making failure impossible.


  **Average Rating:** 4.3/5.0
  **Total Reviews:** 96

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 8.3/10)
- **A/B Testing:** 10.0/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 10.0/10 (Category avg: 8.2/10)
- **Personalization:** 10.0/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Bant.io](https://www.g2.com/sellers/bant-io)
- **Year Founded:** 2015
- **HQ Location:** London
- **Twitter:** @bant_io (1,172 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/9444865/ (7 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** CEO, Director
  - **Top Industries:** Marketing and Advertising, Information Technology and Services
  - **Company Size:** 86% Small-Business, 11% Mid-Market


### 25. [Adentro](https://www.g2.com/products/adentro/reviews)
  Adentro is the only visit-based marketing platform that pairs with your in-store WiFi to drive real guest visits AND proves it. Our technology helps you identify unknown customers, attract new ones, and measure their visit behavior. Our proprietary Walk-Through Rate™ combined with enriched customer profiles simplifies how you drive and measure revenue impact at your locations. Are you investing in digital advertising? Leverage our database of more than 53M consumers to target your campaigns towards locals visiting businesses like yours. Adentro helps you better understand your guests for more effective marketing and increased ROI.


  **Average Rating:** 3.9/5.0
  **Total Reviews:** 14

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 8.3/10)
- **A/B Testing:** 6.7/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 6.7/10 (Category avg: 8.2/10)
- **Personalization:** 8.3/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Adentro](https://www.g2.com/sellers/adentro)
- **Year Founded:** 2012
- **HQ Location:** San Francisco, CA
- **Twitter:** @AdentroMktg (867 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/3547494/ (119 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 56% Mid-Market, 44% Small-Business




## Parent Category

[Digital Advertising Tech](https://www.g2.com/categories/digital-advertising-tech)



## Related Categories

- [Display Advertising Software](https://www.g2.com/categories/display-advertising)
- [Video Advertising Software](https://www.g2.com/categories/video-advertising)
- [Native Advertising Software](https://www.g2.com/categories/native-advertising)




