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Best Enterprise Retargeting Software

Yukta Rustagi
YR
Researched and written by Yukta Rustagi

Products classified in the overall Retargeting category are similar in many regards and help companies of all sizes solve their business problems. However, enterprise business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Enterprise Business Retargeting to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Enterprise Business Retargeting category.

In addition to qualifying for inclusion in the Retargeting Software category, to qualify for inclusion in the Enterprise Business Retargeting Software category, a product must have at least 10 reviews left by a reviewer from an enterprise business.

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G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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5 Listings in Enterprise Retargeting Software Available

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    G2 Score
AdRoll ABM (Formerly RollWorks)
(596)4.3 out of 5
5th Easiest To Use in Retargeting software
View top Consulting Services for AdRoll ABM (Formerly RollWorks)
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    AdRoll is a connected advertising platform designed to assist growth-oriented marketers in navigating the complexities of digital advertising. This software solution provides a comprehensive suite of

    Users
    • Digital Marketing Manager
    • Marketing Manager
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 56% Mid-Market
    • 28% Small-Business
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • AdRoll ABM is a marketing tool that aids in precise targeting, retargeting, and integration with multi-channel campaigns, providing leads with higher conversion rates.
    • Users frequently mention the ease of use, the ability to sync ads across social media platforms, and the precise targeting capabilities that save both time and money.
    • Users experienced issues with high pricing, limited customization, complex setup, steep learning curve, and difficulties in canceling subscriptions.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • AdRoll ABM (Formerly RollWorks) Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    155
    Intent Data
    90
    Audience Targeting
    89
    Targeting
    88
    Customer Support
    87
    Cons
    Missing Features
    55
    Learning Curve
    54
    Limited Features
    41
    Data Management
    40
    Campaign Issues
    39
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • AdRoll ABM (Formerly RollWorks) features and usability ratings that predict user satisfaction
    8.9
    Has the product been a good partner in doing business?
    Average: 8.3
    7.4
    A/B Testing
    Average: 8.1
    8.0
    Cross-channel Retargeting
    Average: 8.2
    7.9
    Personalization
    Average: 8.3
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    NextRoll
    Company Website
    Year Founded
    2018
    HQ Location
    San Francisco, California
    Twitter
    @NextRoll_Inc
    276 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    168 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

AdRoll is a connected advertising platform designed to assist growth-oriented marketers in navigating the complexities of digital advertising. This software solution provides a comprehensive suite of

Users
  • Digital Marketing Manager
  • Marketing Manager
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 56% Mid-Market
  • 28% Small-Business
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • AdRoll ABM is a marketing tool that aids in precise targeting, retargeting, and integration with multi-channel campaigns, providing leads with higher conversion rates.
  • Users frequently mention the ease of use, the ability to sync ads across social media platforms, and the precise targeting capabilities that save both time and money.
  • Users experienced issues with high pricing, limited customization, complex setup, steep learning curve, and difficulties in canceling subscriptions.
AdRoll ABM (Formerly RollWorks) Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
155
Intent Data
90
Audience Targeting
89
Targeting
88
Customer Support
87
Cons
Missing Features
55
Learning Curve
54
Limited Features
41
Data Management
40
Campaign Issues
39
View All Pros and Cons
AdRoll ABM (Formerly RollWorks) features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 8.3
7.4
A/B Testing
Average: 8.1
8.0
Cross-channel Retargeting
Average: 8.2
7.9
Personalization
Average: 8.3
Seller Details
Seller
NextRoll
Company Website
Year Founded
2018
HQ Location
San Francisco, California
Twitter
@NextRoll_Inc
276 Twitter followers
LinkedIn® Page
www.linkedin.com
168 employees on LinkedIn®
Intuit Mailchimp All-in-One Marketing Platform
(5,380)4.4 out of 5
Optimized for quick response
3rd Easiest To Use in Retargeting software
View top Consulting Services for Intuit Mailchimp All-in-One Marketing Platform
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Mailchimp is a marketing automation platform trusted by 11 million+ users worldwide to personalize every email and SMS for every customer using AI-powered insights and content creation tools. With a

    Users
    • Owner
    • Marketing Manager
    Industries
    • Marketing and Advertising
    • Information Technology and Services
    Market Segment
    • 72% Small-Business
    • 20% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Intuit Mailchimp All-in-One Marketing Platform is a tool designed to manage email marketing, audience segmentation, landing pages, social media posts, and simple automations from a single platform.
    • Reviewers frequently mention the platform's intuitive interface, robust analytics tools, and user-friendly design that simplifies the initial setup and enhances the ease of creating and tracking campaigns.
    • Users experienced issues with the cost of using the platform becoming significantly high as the email list grows, and some found customer support to be slow to respond.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Intuit Mailchimp All-in-One Marketing Platform Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    223
    Email Marketing
    173
    Email Management
    114
    Features
    114
    Easy Creation
    109
    Cons
    Expensive
    69
    Limited Features
    50
    Missing Features
    50
    Learning Curve
    42
    Limited Customization
    36
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Intuit Mailchimp All-in-One Marketing Platform features and usability ratings that predict user satisfaction
    8.8
    Has the product been a good partner in doing business?
    Average: 8.3
    8.2
    A/B Testing
    Average: 8.1
    8.3
    Cross-channel Retargeting
    Average: 8.2
    8.6
    Personalization
    Average: 8.3
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Intuit Mailchimp
    Company Website
    Year Founded
    2001
    HQ Location
    Atlanta, GA
    Twitter
    @MailChimp
    239,562 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,612 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Mailchimp is a marketing automation platform trusted by 11 million+ users worldwide to personalize every email and SMS for every customer using AI-powered insights and content creation tools. With a

Users
  • Owner
  • Marketing Manager
Industries
  • Marketing and Advertising
  • Information Technology and Services
Market Segment
  • 72% Small-Business
  • 20% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Intuit Mailchimp All-in-One Marketing Platform is a tool designed to manage email marketing, audience segmentation, landing pages, social media posts, and simple automations from a single platform.
  • Reviewers frequently mention the platform's intuitive interface, robust analytics tools, and user-friendly design that simplifies the initial setup and enhances the ease of creating and tracking campaigns.
  • Users experienced issues with the cost of using the platform becoming significantly high as the email list grows, and some found customer support to be slow to respond.
Intuit Mailchimp All-in-One Marketing Platform Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
223
Email Marketing
173
Email Management
114
Features
114
Easy Creation
109
Cons
Expensive
69
Limited Features
50
Missing Features
50
Learning Curve
42
Limited Customization
36
View All Pros and Cons
Intuit Mailchimp All-in-One Marketing Platform features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 8.3
8.2
A/B Testing
Average: 8.1
8.3
Cross-channel Retargeting
Average: 8.2
8.6
Personalization
Average: 8.3
Seller Details
Seller
Intuit Mailchimp
Company Website
Year Founded
2001
HQ Location
Atlanta, GA
Twitter
@MailChimp
239,562 Twitter followers
LinkedIn® Page
www.linkedin.com
1,612 employees on LinkedIn®
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AdRoll
(730)4.0 out of 5
Optimized for quick response
4th Easiest To Use in Retargeting software
Save to My Lists
Entry Level Price:Pay As You Go
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    AdRoll is a connected advertising platform designed to assist growth-oriented marketers in navigating the complexities of digital advertising. This comprehensive solution provides users with powerful

    Users
    • Marketing Manager
    • Digital Marketing Manager
    Industries
    • Marketing and Advertising
    • Computer Software
    Market Segment
    • 57% Small-Business
    • 34% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • AdRoll Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    76
    Ad Management
    49
    Campaign Management
    49
    Customer Support
    46
    Easy Setup
    37
    Cons
    Limited Features
    17
    Reporting Limitations
    17
    Expensive
    16
    Campaign Management
    15
    Difficult Reporting
    14
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • AdRoll features and usability ratings that predict user satisfaction
    8.1
    Has the product been a good partner in doing business?
    Average: 8.3
    8.2
    A/B Testing
    Average: 8.1
    8.3
    Cross-channel Retargeting
    Average: 8.2
    8.2
    Personalization
    Average: 8.3
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    NextRoll
    Company Website
    Year Founded
    2018
    HQ Location
    San Francisco, California
    Twitter
    @NextRoll_Inc
    276 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    168 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

AdRoll is a connected advertising platform designed to assist growth-oriented marketers in navigating the complexities of digital advertising. This comprehensive solution provides users with powerful

Users
  • Marketing Manager
  • Digital Marketing Manager
Industries
  • Marketing and Advertising
  • Computer Software
Market Segment
  • 57% Small-Business
  • 34% Mid-Market
AdRoll Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
76
Ad Management
49
Campaign Management
49
Customer Support
46
Easy Setup
37
Cons
Limited Features
17
Reporting Limitations
17
Expensive
16
Campaign Management
15
Difficult Reporting
14
View All Pros and Cons
AdRoll features and usability ratings that predict user satisfaction
8.1
Has the product been a good partner in doing business?
Average: 8.3
8.2
A/B Testing
Average: 8.1
8.3
Cross-channel Retargeting
Average: 8.2
8.2
Personalization
Average: 8.3
Seller Details
Seller
NextRoll
Company Website
Year Founded
2018
HQ Location
San Francisco, California
Twitter
@NextRoll_Inc
276 Twitter followers
LinkedIn® Page
www.linkedin.com
168 employees on LinkedIn®
Criteo Commerce Growth
(240)3.7 out of 5
13th Easiest To Use in Retargeting software
View top Consulting Services for Criteo Commerce Growth
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Criteo Commerce Growth is an AI-powered performance marketing platform that helps brands and agencies find new customers, engage high-intent shoppers, and maximize revenue across web, social, video, a

    Users
    • Marketing Manager
    • Digital Marketing Manager
    Industries
    • Retail
    • Marketing and Advertising
    Market Segment
    • 48% Mid-Market
    • 41% Small-Business
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Criteo Commerce Growth features and usability ratings that predict user satisfaction
    8.1
    Has the product been a good partner in doing business?
    Average: 8.3
    6.1
    A/B Testing
    Average: 8.1
    7.0
    Cross-channel Retargeting
    Average: 8.2
    7.2
    Personalization
    Average: 8.3
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Criteo
    HQ Location
    Paris, France
    Twitter
    @criteo
    18,632 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    3,900 employees on LinkedIn®
    Ownership
    NASDAQ:CRTO
    Total Revenue (USD mm)
    $2,072
Product Description
How are these determined?Information
This description is provided by the seller.

Criteo Commerce Growth is an AI-powered performance marketing platform that helps brands and agencies find new customers, engage high-intent shoppers, and maximize revenue across web, social, video, a

Users
  • Marketing Manager
  • Digital Marketing Manager
Industries
  • Retail
  • Marketing and Advertising
Market Segment
  • 48% Mid-Market
  • 41% Small-Business
Criteo Commerce Growth features and usability ratings that predict user satisfaction
8.1
Has the product been a good partner in doing business?
Average: 8.3
6.1
A/B Testing
Average: 8.1
7.0
Cross-channel Retargeting
Average: 8.2
7.2
Personalization
Average: 8.3
Seller Details
Seller
Criteo
HQ Location
Paris, France
Twitter
@criteo
18,632 Twitter followers
LinkedIn® Page
www.linkedin.com
3,900 employees on LinkedIn®
Ownership
NASDAQ:CRTO
Total Revenue (USD mm)
$2,072
Jabmo
(44)4.1 out of 5
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Jabmo, founded in 2014, is since September 2023 a brand of Expandi Group. Expandi Group is a global leader in AdTech, MarTech and Managed Services. Thanks to the integration of the Jabmo old platform

    Users
    No information available
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 52% Mid-Market
    • 39% Enterprise
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Jabmo features and usability ratings that predict user satisfaction
    8.8
    Has the product been a good partner in doing business?
    Average: 8.3
    9.2
    A/B Testing
    Average: 8.1
    8.3
    Cross-channel Retargeting
    Average: 8.2
    9.2
    Personalization
    Average: 8.3
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Jabmo
    Year Founded
    2018
    HQ Location
    London, UK
    Twitter
    @JabmoABM
    1,329 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    23 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Jabmo, founded in 2014, is since September 2023 a brand of Expandi Group. Expandi Group is a global leader in AdTech, MarTech and Managed Services. Thanks to the integration of the Jabmo old platform

Users
No information available
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 52% Mid-Market
  • 39% Enterprise
Jabmo features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 8.3
9.2
A/B Testing
Average: 8.1
8.3
Cross-channel Retargeting
Average: 8.2
9.2
Personalization
Average: 8.3
Seller Details
Seller
Jabmo
Year Founded
2018
HQ Location
London, UK
Twitter
@JabmoABM
1,329 Twitter followers
LinkedIn® Page
www.linkedin.com
23 employees on LinkedIn®
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Clear Filter
More Filters
Market Segments
All Segments
Small Business
Mid Market
Enterprise
Avg. Customer Review
Language
Pricing
Sort by
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5 Listings in Enterprise Retargeting Software Available

  • Sort By:
    G2 Score

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