
Simplifies KPIs and helps us analyze marketing trends Review collected by and hosted on G2.com.
No downsides, very happy with the product Review collected by and hosted on G2.com.

Simplifies KPIs and helps us analyze marketing trends Review collected by and hosted on G2.com.
No downsides, very happy with the product Review collected by and hosted on G2.com.

Smart segments and their actionable dashboard is amazing for easy insights. As the CEO of a fast-growing company, I need to make sure we are not only spending our ad dollars but also using our staff time efficiently. I think this is a great tool for in-house teams to optimize their process and their campaign results. It's also not so complicated that you need to be a data analyst to actually feel confident using the program. Review collected by and hosted on G2.com.
¯\_(ツ)_/¯ Honestly the system is great to use. Getting my team to really use the program was a little tough in the beginning, but that's really a challenge with any new tool, no matter how great it is. I some a few simple team incentives in place to encourage adoption and this really helped. Review collected by and hosted on G2.com.

Exportable custom and smart segments for social marketing helped us get more bang for our buck with our prospecting, retargeting, and retention campaigns. Review collected by and hosted on G2.com.
I don't know that anything really stood out as a negative to us. Review collected by and hosted on G2.com.
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