# Quora Ads Reviews
**Vendor:** Quora  
**Category:** [Display Advertising Software](https://www.g2.com/categories/display-advertising)  
**Average Rating:** 4.1/5.0  
**Total Reviews:** 19
## About Quora Ads
Reach over 300 million high intent potential customers who use Quora every month to discover and buy products and services. With features such as highly native Promoted Answers, Lead Gen Forms and more, join the conversation your product&#39;s users and attract future ones. Connect with valuable audiences that you can&#39;t reach anywhere else with Quora for Business. Get started today with a self-serve Ads account.




## Quora Ads Reviews
  ### 1. Quors ads honest review

**Rating:** 5.0/5.0 stars

**Reviewed by:** Mani Kr. R. | Mr., Marketing and Advertising, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 04, 2024

**What do you like best about Quora Ads?**

Quora Promotions are perfect for focusing on specialty crowds with high aim. They benefit from Quora's extraordinary Q & An organization, which gives exact setting to promotion situations.

**What do you dislike about Quora Ads?**

Quora Advertisements can be costly contrasted with different stages. The promotion reach can be restricted because of Quora's more modest client base. Additionally, the stage's investigation and it are less strong to report devices.

**What problems is Quora Ads solving and how is that benefiting you?**

Quora Promotions target clients in view of their particular advantages and questions, guaranteeing profoundly significant promotion situations. This advantages sponsors by contacting connected with, goal driven crowds, prompting higher transformation rates.

  ### 2. Good ad tool for targeting niche topics

**Rating:** 4.0/5.0 stars

**Reviewed by:** Lucy T. | Owner & CEO, Furniture, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 20, 2023

**What do you like best about Quora Ads?**

I think Quora have done a really good job bringing together its own format with a working advertising system. The ability to target single questions and topics is especially a very nice targeting feature to avoid spending budget on questions we don't want

**What do you dislike about Quora Ads?**

I feel like it sends over a lot of invalid traffic. We get a surprisingly high number of clicks for very very low CPCs, but when you look at it on Analytics, it always shows 90%+ bounce rates and low engagement times.

**What problems is Quora Ads solving and how is that benefiting you?**

We use Quora to run small-scale ads on niche questions around our area. The interface is easy to learn, ads are easy to design and launch, and the reporting is better than we expected. It's a good tool if there area ny topics or questions within the forum that you really want to target. The avg. CPMs/CPCs are also reasonable

  ### 3. Leverage this platform if you are into advertising

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Education Management | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 30, 2023

**What do you like best about Quora Ads?**

Useful of you are into digital advertising. Would not recommend to spend more media on this but to have your brand on all platforms this one definitely serves the purpose. Some interesting targeting options available

**What do you dislike about Quora Ads?**

User interface could have been better. Its little complicated.

**What problems is Quora Ads solving and how is that benefiting you?**

Add on platform to have your brand on all possible channels your audience visit

  ### 4. Don't miss this channels for ADs

**Rating:** 4.0/5.0 stars

**Reviewed by:** Sheeba T. | Digital Marketing Manager, Marketing and Advertising, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 31, 2022

**What do you like best about Quora Ads?**

Quora is one of the underrated channels for reaching large audiences. People who are fond of reading, and exploring and want to know about people's views are mostly found on Quora. They can be the best channels to advocate our product.

**What do you dislike about Quora Ads?**

It is difficult to find the target audience. There are no tags to distribute the ads correctly. Proper analytics of ads will be helpful.  The target selection option can be more flexible

**What problems is Quora Ads solving and how is that benefiting you?**

Reaching more audience and building the brand. More engagement and queries. More targets can be achieved in less time. Yes, it definitely helps. Increased Awareness.

  ### 5. Lead Gen to CRM

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Education Management | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 31, 2022

**What do you like best about Quora Ads?**

Used Quora ad's form to get leads into CRM.
Form creation or Ad creation was easy, and UI was good. But to find some useful links are not.

**What do you dislike about Quora Ads?**

Not many other ways to integrate; also, sending test leads is still tricky as I couldn't find a direct link to send test leads

**What problems is Quora Ads solving and how is that benefiting you?**

Nothing I can think of.

  ### 6. Nice platform to get connected with the global discussion on any issues

**Rating:** 5.0/5.0 stars

**Reviewed by:** Shireen T. | Assistant Teacher, Enterprise (> 1000 emp.)

**Reviewed Date:** January 30, 2022

**What do you like best about Quora Ads?**

Literally to say that this Quora always, helps us  in clarification with any of the basic things, either related to real life, technical things etc ko

**What do you dislike about Quora Ads?**

Some of the answers from global people will be incomplete

**Recommendations to others considering Quora Ads:**

Extremely good

**What problems is Quora Ads solving and how is that benefiting you?**

When I get struked in any things I always take the help of quora

  ### 7. Quora Ads are great for lead gen and email capture campaigns

**Rating:** 4.5/5.0 stars

**Reviewed by:** Trevor C. | CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 31, 2021

**What do you like best about Quora Ads?**

I like that Quora ads are very similar to set up like Facebook or Linkedin Ads. That made it really easy to get setup and running quickly. There are a lot of options for where to place the ads too so that was also a big help.

**What do you dislike about Quora Ads?**

I wish there was more examples on what types of ads placement are good for what type of campaign on Quora. There doesn't seem to be a knowledge library on best practices on site. Relied on previous experience and community knowledge.

**Recommendations to others considering Quora Ads:**

I would suggest starting with a small budget on Quora ads to get to know the platform, placements, and targeting before investing a large ads budget. It seems the CPM is a lot lower than other platforms so if you can get the right content or offer on Quora it should be a gold mine.

**What problems is Quora Ads solving and how is that benefiting you?**

I have been running ads to a landing page for email opt-ins.
They can be acquired relatively cheaply using Quora Ads with the right targeting.

  ### 8. Difficult self service. Need an ad rep.

**Rating:** 2.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 17, 2021

**What do you like best about Quora Ads?**

It does the job of getting me into a new ad channel, which is very helpful. Also, the ads themselves get reasonable click-through rates because they are very contextual in their placements on Quora, vs. more obvious ads like on Facebook.

**What do you dislike about Quora Ads?**

The platform itself is rather clunky, and to understand what you are doing and what the value of one placement over another, it requires having an ad rep, which can take a little bit of time to acquire. Once you do though, things make more sense.

**What problems is Quora Ads solving and how is that benefiting you?**

It gets us in front of a new audience. Also, it allows us to test copy as a significant medium rather than as a supporting medium to video ads on Facebook, Youtube, and others. I am considering this as separate from email and SEO, which are heavily copy-driven.

  ### 9. Very good tool for Lead generation and ORM Activities

**Rating:** 4.0/5.0 stars

**Reviewed by:** Anshul J. | Digital Marketing Lead, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 31, 2021

**What do you like best about Quora Ads?**

Promoting answers on Quora. It helped my brand to improve my business reputation

**What do you dislike about Quora Ads?**

Should add more targeting options for Ads.

**Recommendations to others considering Quora Ads:**

For improving ORM. Less targeting options and ad formats. Cost per Lead may be at higher end.

**What problems is Quora Ads solving and how is that benefiting you?**

I was improving my online reputation by answering different sets of questions related to my business.

  ### 10. Quora add is good

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer & Network Security | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 08, 2021

**What do you like best about Quora Ads?**

Quora add gives relevant items which users search questions related to quora. It is tracking cookies from quora and providing suitable adds. This is good idea for providing adds.

**What do you dislike about Quora Ads?**

Sometimes adds are disruptive and annoying too. Its also sometimes gives useless add which annoys more. But overall it is good for person who is searching something suitable questions

**What problems is Quora Ads solving and how is that benefiting you?**

Quora add is sometimes annoying. Its has also started paid account. Sometimes it provides relevant adds too which is useful. So, it had both positive and negative.

  ### 11. User Friendly and Easy to Set-Up

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 13, 2021

**What do you like best about Quora Ads?**

It's easy to set up campaigns, and customer support is easy to reach and to help set up.

**What do you dislike about Quora Ads?**

The target audience can be a bit limited, which may target irrelevant users.

**What problems is Quora Ads solving and how is that benefiting you?**

It is a question form platform, hence a place where people seek answers, which is more aligned with the consideration stage.

  ### 12. A place for all your queries

**Rating:** 4.0/5.0 stars

**Reviewed by:** Ankit B. | Assistant Manager - Account-based Marketing (APAC, India, MEA &amp; Europe), Mid-Market (51-1000 emp.)

**Reviewed Date:** July 29, 2021

**What do you like best about Quora Ads?**

UI
Very helpful and wide range of answers 
Good platform to do ads and drive b2c leads

**What do you dislike about Quora Ads?**

Sometimes non relevant answers comes up.

**Recommendations to others considering Quora Ads:**

Good if you are planning to reach b2c market.

**What problems is Quora Ads solving and how is that benefiting you?**

Drive people to purchase pos devices. Helpful for small shop owners.

  ### 13. Quite useful for your content strategy

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 29, 2021

**What do you like best about Quora Ads?**

Apart from being one of the best questions and answer platforms, I love how you can find a solution to any problem or query. I've been using it for over 4 years and I love it. It can work wonders for your niche.

**What do you dislike about Quora Ads?**

Sometimes the platform collapses answers that are not spam-related. I think they should change that.

**What problems is Quora Ads solving and how is that benefiting you?**

I can target my audience in a more seamless way and it's great.

  ### 14. Best method for lead gen

**Rating:** 4.5/5.0 stars

**Reviewed by:** Deeksha A. | Product Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 10, 2021

**What do you like best about Quora Ads?**

Simplicity and audience targeting is very easy

**What do you dislike about Quora Ads?**

There is nothing as such to dislike in quora ads

**What problems is Quora Ads solving and how is that benefiting you?**

Targeting of audience and lead generation to improve TOFU

  ### 15. Quora Ads Could Be the Answer for Your Content Strategy

**Rating:** 5.0/5.0 stars

**Reviewed by:** Shadikur Rahman S. | Digital Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 19, 2020

**What do you like best about Quora Ads?**

I love this so very much, anyway, its help me. it's amazing. Quora looks promising. If you looking for the best Classified Wordpress theme than Quora is the best platform. Try Best of the Classiads - Classified Ads WordPress Theme on Themeforest. Quora has become one of the best platforms for content marketing these days and also to generate backlinks for SEO. Quora looks promising i may dedicate some of my budgets for ads to quora and see how they perform.

**What do you dislike about Quora Ads?**

quora send questions to people who have nothing to do with the subject, answering them with offensive words. Some certified profiles of engineers, programmers, and other types of scientists simply dedicate their time to answering their objectionable words to believers in God or any religious practice, if you answer politely, you are censored. It seems like an agenda to me. Don't recommend it.

**Recommendations to others considering Quora Ads:**

try this.its very helpful

**What problems is Quora Ads solving and how is that benefiting you?**

finding an answer.it's benefit for me

  ### 16. Quora an inexpensive ad platform

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Accounting | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 29, 2021

**What do you like best about Quora Ads?**

They are inexpensive,basically highly user intended and It will be nice for traffic point of view. You can get quality traffic.

**What do you dislike about Quora Ads?**

Limited ad options. Not better than many social media platform ads. Less ad features.

**What problems is Quora Ads solving and how is that benefiting you?**

I have just once used i feel there are very less options and ver less features. But i got so much traffic from quora. So it's better for quality traffic.

  ### 17. Quora Ads have helped in running informational queries based ads.

**Rating:** 3.5/5.0 stars

**Reviewed by:** Mohammed A. | Sr. Performance Marketing Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 29, 2021

**What do you like best about Quora Ads?**

Holistic Marketing view 
Targeting options

**What do you dislike about Quora Ads?**

Scaling campaign 
Low Performance making it difficult to optimise

**Recommendations to others considering Quora Ads:**

Start exploring this

**What problems is Quora Ads solving and how is that benefiting you?**

Text with content length restrictions.

  ### 18. Great Experience Getting More Viewers

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 03, 2021

**What do you like best about Quora Ads?**

I got more viewers than expected. That increased my viewership count considerably.

**What do you dislike about Quora Ads?**

The upvote and comment count still remained below par, even though the content was goood.

**What problems is Quora Ads solving and how is that benefiting you?**

Getting more people onto the business.

Visibility is definitely increasing.

  ### 19. One of the best applications to ask and answer

**Rating:** 5.0/5.0 stars

**Reviewed by:** Anshika G. | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 05, 2020

**What do you like best about Quora Ads?**

Quora is a great application, it is suitable application for teenagers wh can get their doubts clear by asking or reading various articles the applications provide a platform to ask and even ask questions and doubts regarding any kind. It is a very useful app it helps in finding out more, getting information about various things, it helps you get knowledgeable by letting you read and asking questions and answering questions.

**What do you dislike about Quora Ads?**

Quora isn't a user-friendly application, it is not easy to use one may find it difficult to access all the options available on the application as there are many options available and takes time to get used to it. The website of the application gets really annoying as it very often tells you to download the application which creates hindrance in reading the articles

**Recommendations to others considering Quora Ads:**

Quora is a great application one should surely experience its delightfulness by downloading the application at least once, it will help you learn about various things, make you aware of incidents, you can even ask your questions regarding any subject from professionals.

**What problems is Quora Ads solving and how is that benefiting you?**

Quora has been a very helpful application in solving various doubts regarding any subject or topic. the application is vast it has different answers and topics suitable for all, the categories have made it simple for one to explore whatever they are interested in. it has helped in learning as well as in helping others


## Quora Ads Discussions
  - [Is Quora good for advertising?](https://www.g2.com/discussions/is-quora-good-for-advertising) - 1 comment

- [View Quora Ads pricing details and edition comparison](https://www.g2.com/products/quora-ads/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-14+05%3A27%3A14+-0500&secure%5Bsession_id%5D=70c9f928-5911-4e3b-b893-a54eab005181&secure%5Btoken%5D=90b6d669977a1829abc642f123aba3e642a7fd96adceac733d553e463163af23&format=llm_user)

## Quora Ads Features
**Channel Functionality**
- Display Functionality

**Retargeting**
- A/B Testing
- Audience Segmentation
- Behavioral Targeting
- Reporting & Analytics
- Geo Targeting
- Cross-channel Retargeting
- Personalization

**Platform Interoperability**
- Close Ecosystem API

**Agentic AI - Display Advertising**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Agentic AI - Retargeting**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Campaign Management**
- Campaign Dashboard
- Campaign Optimization
- Reach
- Bulk Editing
- Batch Uploading
- Brand Safety
- Fraud Protection
- Frequency Capping
- Budget Pacing
- Creative Optimization
- Rich Media Capabilties
- In-App Ads
- Mobile Rich Media Capabilities

**Targeting**
- Targeting
- Retargeting
- Geo-Targeting
- Contextual Targeting

**Platform**
- API / Integrations
- Custom Reports
- User, Role, and Access Management
- Performance and Reliability
- Enterprise Scalability
- Customization
- Workflow Capability
- Internationalization
- Notifications

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