Quizell is an AI-powered conversion platform that helps ecommerce brands and B2B marketing teams turn website visitors into qualified buyers through personalized product recommendation quizzes, lead-capture forms, and interactive funnels. Built for teams that need conversion-focused interactive content without writing code, Quizell is used by 25,000+ brands — including Burberry, SharkNinja, Bauerfeind AG, Ouidad, JOTT, and Clear Minds — and has generated over 50 million leads, delivering an average 32% conversion-rate lift for its customers.
What Quizell does:
The platform combines a drag-and-drop quiz and funnel builder with an AI engine that generates quiz questions, recommends products based on customer responses, and translates content into 25+ languages. Teams can build product recommendation quizzes (the "find your perfect [product]" experience), lead-qualification forms, personalized onboarding funnels, customer feedback and NPS surveys, waitlist capture, and post-purchase upsells. Quizzes can be embedded directly on a website, deployed as a popup or floating button, or shared as a standalone link.
Who it's for:
Quizell is built for direct-to-consumer brands, ecommerce retailers (Shopify, Wix, BigCommerce, WooCommerce), and B2B marketing teams that want to personalize the shopping or buying experience and capture higher-intent leads. Use cases span fashion, beauty, health and wellness, supplements, home goods, electronics, and B2B SaaS.
Key differentiators:
Unlike general-purpose form builders such as Typeform or Jotform, Quizell is purpose-built for ecommerce conversion: it includes a native AI product recommendation engine, deep integrations with ecommerce and email platforms, and analytics specifically focused on product-match performance and revenue attribution. Unlike competitors like ConvertFlow, Octane AI, or Heyflow, Quizell offers a true free plan, a faster setup (most quizzes launch in under 30 minutes), and 30+ native integrations including Shopify, Wix, BigCommerce, Klaviyo, HubSpot, Mailchimp, ActiveCampaign, Google Analytics, plus 8,000+ apps via Zapier and 1,000+ via n8n.
Pricing and getting started:
Quizell offers a free plan with no credit card required, a 7-day free trial on all paid plans, and paid plans starting at $15/month. An Enterprise plan with a dedicated Customer Success Manager, US/EU data center options, and custom SLAs is available for larger teams.
Recognition:
Quizell is rated 4.8 on G2, 4.9 on the Shopify App Store, and 4.8 on the Wix App Market. The platform is GDPR-compliant, SOC 2-ready, and offers Two-Factor Authentication, custom data residency (US or EU), and SSO for enterprise customers.
Average Rating: 4.8/5.0
Total Reviews: 17
How Do G2 Users Rate Quizell?
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Has the product been a good partner in doing business?: 10.0/10 (Category avg: 8.9/10)
Who Is the Company Behind Quizell?
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Seller: Quizell
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Company Website:
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Year Founded: 2021
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HQ Location: Tel Aviv, IL
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Twitter: @Quizellapp
24 Twitter followers
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LinkedIn® Page: il.linkedin.com
13 employees on LinkedIn®
Who Uses This Product?
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Company Size: 71% Small, 6% Medium
What Do G2 Reviewers Say About Quizell?
AI-generated summary from verified user reviews
Pros
- Users find Quizell to be extremely easy to use and appreciate the responsive customer support provided.
- Users appreciate the excellent customer support from Quizell, finding it knowledgeable and responsive to their needs.
- Users appreciate the incredible features of Quizell, especially its ease of use and powerful analytics for learning enhancement.
- Users appreciate the ease of creation in Quizell, allowing for quick and smooth quiz setup and integration.
- Users value the easy integrations of Quizell, seamlessly connecting with platforms like Shopify and Klaviyo.
Cons
- Users find Quizell's poor design limits customization options, impacting engagement and mobile optimization significantly.
- Users feel that Quizell's design customizations are limited, impacting branding, mobile responsiveness, and overall user engagement.
- Users feel that Quizell's lack of customization limits branding, flexibility, and accessibility for their diverse business needs.
- Users find the limited customization options of Quizell restrictive, impacting branding and overall user engagement.
- Users find the limited design flexibility of Quizell restricts customization options, impacting branding and user engagement.
What Are G2 Users Discussing About Quizell?
