# Top Free Pop-Up Builder Software

## How Many Pop-Up Builder Software Products Does G2 Track?

**Total Products under this Category:** 141

### Category Stats (Jul 2026)

- **Average Rating:** 4.55/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Personyze (+0.87%) - Among all products in this category, Personyze recorded the largest rating increase compared to last month

_Last updated: July 27, 2026_

## How Does G2 Rank Pop-Up Builder Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 40,700+ Authentic Reviews
- 141+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

[
HubSpot Marketing Hub
](https://www.g2.com/products/hubspot-marketing-hub/reviews)

By [HubSpot](https://www.g2.com/sellers/hubspot)

[

4.4/5(14,880)

](https://www.g2.com/products/hubspot-marketing-hub/reviews)

What do users say?

Users consistently praise the ease of use and centralized management of HubSpot Marketing Hub, highlighting its ability to streamline marketing tasks and provide a comprehensive view of campaigns. The

Pros and Cons

[
Ease of Use (1981)
](https://www.g2.com/products/hubspot-marketing-hub/reviews?qs=pros-and-cons)[
Learning Curve (808)
](https://www.g2.com/products/hubspot-marketing-hub/reviews?qs=pros-and-cons)

[
Klaviyo
](https://www.g2.com/products/klaviyo/reviews)

By [Klaviyo](https://www.g2.com/sellers/klaviyo)

[

4.5/5(1,357)

](https://www.g2.com/products/klaviyo/reviews)

What do users say?

Users consistently praise Klaviyo for its powerful segmentation and easy automation, which enable highly personalized email and SMS campaigns. The platform's seamless integration with Shopify enhances

Pros and Cons

[
Ease of Use (160)
](https://www.g2.com/products/klaviyo/reviews?qs=pros-and-cons)[
Expensive (73)
](https://www.g2.com/products/klaviyo/reviews?qs=pros-and-cons)

[![G2 Advertising](/assets/my-g2-logo-41632af6f81a240a0a9886638f412b2ac9a29f4001534f8c83be89a58ef9d45d.svg "G2 Advertising")](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source)

Sponsored

G2 Advertising

Get 2x conversion than Google Ads with G2 Advertising!

G2 Advertising places your product in premium positions on high-traffic pages and on targeted competitor pages to reach buyers at key comparison moments.

[
Learn More
](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source)

[
ActiveCampaign
](https://www.g2.com/products/activecampaign/reviews)

By [ActiveCampaign](https://www.g2.com/sellers/activecampaign)

[

4.4/5(14,731)

](https://www.g2.com/products/activecampaign/reviews)

What do users say?

Users consistently praise the ease of use and powerful automation features of ActiveCampaign, highlighting how intuitive the platform is for managing email campaigns and customer relationships. Many a

Pros and Cons

[
Ease of Use (848)
](https://www.g2.com/products/activecampaign/reviews?qs=pros-and-cons)[
Learning Curve (419)
](https://www.g2.com/products/activecampaign/reviews?qs=pros-and-cons)

[
Popupsmart
](https://www.g2.com/products/popupsmart/reviews)

By [Popupsmart](https://www.g2.com/sellers/popupsmart)

[

4.5/5(141)

](https://www.g2.com/products/popupsmart/reviews)

What do users say?

Users consistently praise the ease of use and intuitive interface of Popupsmart, highlighting how quickly they can create effective popups without technical skills. The platform's powerful targeting o

Pros and Cons

[
Ease of Use (54)
](https://www.g2.com/products/popupsmart/reviews?qs=pros-and-cons)[
Limited Features (16)
](https://www.g2.com/products/popupsmart/reviews?qs=pros-and-cons)

[
Claspo
](https://www.g2.com/products/claspo/reviews)

By [Claspo](https://www.g2.com/sellers/claspo)

[

4.9/5(79)

](https://www.g2.com/products/claspo/reviews)

What do users say?

Users consistently praise the ease of use and customization options offered by Claspo, allowing them to create professional-looking pop-ups and forms quickly. The intuitive interface and extensive tem

Pros and Cons

[
Ease of Use (21)
](https://www.g2.com/products/claspo/reviews?qs=pros-and-cons)[
Editor Issues (1)
](https://www.g2.com/products/claspo/reviews?qs=pros-and-cons)

[
Wisepops
](https://www.g2.com/products/wisepops/reviews)

By [Wisepops](https://www.g2.com/sellers/wisepops)

[

4.5/5(85)

](https://www.g2.com/products/wisepops/reviews)

What do users say?

Users consistently praise the ease of use and intuitive interface of Wisepops, which allows for quick campaign creation without technical skills. The platform's robust targeting options and effective

Pros and Cons

[
Ease of Use (23)
](https://www.g2.com/products/wisepops/reviews?qs=pros-and-cons)[
Expensive (4)
](https://www.g2.com/products/wisepops/reviews?qs=pros-and-cons)

[
Outgrow
](https://www.g2.com/products/outgrow/reviews)

By [Outgrow](https://www.g2.com/sellers/outgrow)

[

4.7/5(332)

](https://www.g2.com/products/outgrow/reviews)

What do users say?

Users consistently praise Outgrow for its user-friendly interface and exceptional customer support, which make creating interactive content like quizzes and calculators straightforward and efficient.

Pros and Cons

[
Ease of Use (45)
](https://www.g2.com/products/outgrow/reviews?qs=pros-and-cons)[
Learning Curve (11)
](https://www.g2.com/products/outgrow/reviews?qs=pros-and-cons)

[
Poptin
](https://www.g2.com/products/poptin/reviews)

By [Poptin](https://www.g2.com/sellers/poptin)

[

4.8/5(90)

](https://www.g2.com/products/poptin/reviews)

What do users say?

Users consistently praise the ease of use and excellent customer support provided by Poptin, highlighting how quickly they can set up and customize pop-ups without technical expertise. The intuitive i

Pros and Cons

[
Ease of Use (10)
](https://www.g2.com/products/poptin/reviews?qs=pros-and-cons)[
Limited Customization (1)
](https://www.g2.com/products/poptin/reviews?qs=pros-and-cons)

[
Privy
](https://www.g2.com/products/privy/reviews)

By [Privy](https://www.g2.com/sellers/privy)

[

4.6/5(122)

](https://www.g2.com/products/privy/reviews)

What do users say?

Users consistently praise the ease of use and customer support provided by Privy, highlighting how intuitive the platform is for creating email campaigns and pop-ups. Many appreciate the effective too

Pros and Cons

[
Customer Support (4)
](https://www.g2.com/products/privy/reviews?qs=pros-and-cons)[
Limited Templates (3)
](https://www.g2.com/products/privy/reviews?qs=pros-and-cons)

[
SlickText
](https://www.g2.com/products/slicktext/reviews)

By [SlickText](https://www.g2.com/sellers/slicktext)

[

4.8/5(1,886)

](https://www.g2.com/products/slicktext/reviews)

What do users say?

Users consistently praise the product for its ease of use and responsive customer support, making it simple to set up and manage text campaigns. Many appreciate the intuitive interface that allows for

Pros and Cons

[
Ease of Use (181)
](https://www.g2.com/products/slicktext/reviews?qs=pros-and-cons)[
Expensive (47)
](https://www.g2.com/products/slicktext/reviews?qs=pros-and-cons)

[
involve.me
](https://www.g2.com/products/involve-me/reviews)

By [Stereo sense GmbH](https://www.g2.com/sellers/stereo-sense-gmbh)

[

4.7/5(104)

](https://www.g2.com/products/involve-me/reviews)

What do users say?

Users consistently praise the product for its ease of use and excellent customer support, highlighting how intuitive it is to create interactive content like quizzes and forms. Many appreciate the fle

Pros and Cons

[
Ease of Use (8)
](https://www.g2.com/products/involve-me/reviews?qs=pros-and-cons)[
Expensive (3)
](https://www.g2.com/products/involve-me/reviews?qs=pros-and-cons)

[
Wishpond
](https://www.g2.com/products/wishpond/reviews)

By [Wishpond](https://www.g2.com/sellers/wishpond)

[

3.6/5(180)

](https://www.g2.com/products/wishpond/reviews)

What do users say?

Users consistently praise the responsive customer support and ease of use of the platform, highlighting how it simplifies marketing tasks like creating landing pages and managing campaigns. Many appre

Pros and Cons

[
Customer Support (3)
](https://www.g2.com/products/wishpond/reviews?qs=pros-and-cons)[
Landing Page Issues (2)
](https://www.g2.com/products/wishpond/reviews?qs=pros-and-cons)

[
OptiMonk
](https://www.g2.com/products/optimonk/reviews)

By [OptiMonk](https://www.g2.com/sellers/optimonk)

[

4.8/5(159)

](https://www.g2.com/products/optimonk/reviews)

What do users say?

Users consistently praise the product for its ease of use and excellent customer support, highlighting how intuitive the interface is for setting up campaigns. Many appreciate the diverse range of tem

Pros and Cons

[
Campaign Creation (1)
](https://www.g2.com/products/optimonk/reviews?qs=pros-and-cons)[
Difficult Setup (1)
](https://www.g2.com/products/optimonk/reviews?qs=pros-and-cons)

[
Landingi
](https://www.g2.com/products/landingi/reviews)

By [Landingi](https://www.g2.com/sellers/landingi)

[

4.5/5(387)

](https://www.g2.com/products/landingi/reviews)

What do users say?

Users consistently praise the ease of use and intuitive interface of Landingi, which allows even non-technical individuals to create professional landing pages quickly. The platform's extensive templa

Pros and Cons

[
Ease of Use (30)
](https://www.g2.com/products/landingi/reviews?qs=pros-and-cons)[
Limited Features (9)
](https://www.g2.com/products/landingi/reviews?qs=pros-and-cons)

[
Plerdy
](https://www.g2.com/products/plerdy/reviews)

By [Plerdy](https://www.g2.com/sellers/plerdy)

[

4.7/5(317)

](https://www.g2.com/products/plerdy/reviews)

What do users say?

Users consistently praise Plerdy for its ease of use and comprehensive insights into user behavior, particularly through its heatmaps and video recordings. The intuitive dashboard and seamless integra

Pros and Cons

[
Heatmaps (16)
](https://www.g2.com/products/plerdy/reviews?qs=pros-and-cons)[
Learning Curve (11)
](https://www.g2.com/products/plerdy/reviews?qs=pros-and-cons)

[![G2 Advertising](/assets/my-g2-logo-41632af6f81a240a0a9886638f412b2ac9a29f4001534f8c83be89a58ef9d45d.svg "G2 Advertising")](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source)

Sponsored

G2 Advertising

Get 2x conversion than Google Ads with G2 Advertising!

G2 Advertising places your product in premium positions on high-traffic pages and on targeted competitor pages to reach buyers at key comparison moments.

[
Learn More
](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source)

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