# Best Pop-Up Builder Software for Medium-Sized Businesses

  *By [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh)*

   Products classified in the overall Pop-Up Builder category are similar in many regards and help companies of all sizes solve their business problems. However, medium-sized business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Medium-Sized Business Pop-Up Builder to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2&#39;s buying advisors to find the right solutions within the Medium-Sized Business Pop-Up Builder category.

In addition to qualifying for inclusion in the Pop-Up Builder Software category, to qualify for inclusion in the Medium-Sized Business Pop-Up Builder Software category, a product must have at least 10 reviews left by a reviewer from a medium-sized business.





## Category Overview

**Total Products under this Category:** 135


## Trust & Credibility Stats

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 40,100+ Authentic Reviews
- 135+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.



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**Sponsored**

### Claspo

Claspo is a pop-up builder that converts visitors into high-intent subscribers and loyal customers. Claspo lets you build opt-in flows that qualify visitor intent before triggering popup. Multi-step pop-ups with choice components and short quizzes help visitors self-select what they want, so every signup is more intentional. To increase signups and sales, you can use 7+ gamified formats. In Claspo, you decide what can be won and how often it happens. A small discount might appear frequently, while larger rewards can stay rare. That way, you keep the game engaging without turning every signup into a heavy discount. Pop-ups can be triggered by visitor behavior and traffic source, such as product views, cart value, UTM tags, scroll depth, or exit intent. Claspo also includes A/B testing on autopilot. Variants rotate automatically, the best performer stays active, and campaigns continue improving without manual optimization. Integrations with popular ESP and CRM platforms let you send qualified subscribers directly to your marketing stack.



[Visit company website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&amp;secure%5Bad_slot%5D=category_product_list&amp;secure%5Bcategory_id%5D=2123&amp;secure%5Bdisplayable_resource_id%5D=2123&amp;secure%5Bdisplayable_resource_type%5D=Category&amp;secure%5Bmedium%5D=sponsored&amp;secure%5Bplacement_reason%5D=page_category&amp;secure%5Bplacement_resource_ids%5D%5B%5D=2123&amp;secure%5Bprioritized%5D=false&amp;secure%5Bproduct_id%5D=1179887&amp;secure%5Bresource_id%5D=2123&amp;secure%5Bresource_type%5D=Category&amp;secure%5Bsource_type%5D=category_page&amp;secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fpop-up-builder%2Fmid-market&amp;secure%5Btoken%5D=07677e867eb8d31e4e7d98ec3971bb7b7ab5fb691c1c2cd5bdae138a1d62d3f2&amp;secure%5Burl%5D=https%3A%2F%2Fclaspo.io%2F%3Futm_source%3DG2%26utm_medium%3DCPC%26utm_campaign%3DPop-Up%2BBuilder&amp;secure%5Burl_type%5D=custom_url)

---

## Top-Rated Products (Ranked by G2 Score)
  ### 1. [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews)
  Marketing Hub consolidates marketing tools and customer data into a unified platform, eliminating scattered point solutions and simplifying software management for modern marketing teams. Core Value Proposition: HubSpot&#39;s Marketing Hub solves three critical pain points stemming from disconnected software: fragmented customer data, inefficient execution, and wasted time on tool management. Built as part of the HubSpot CRM platform, Marketing Hub keeps customer data central to all marketing activities– enabling sales alignment and clear ROI tracking across the full platform. Key Capabilities: Unified Data Architecture: Marketing Hub stores all marketing tools and customer data on one platform. This eliminates data silos and provides complete customer context for personalized marketing at scale. Time Efficiency: Marketers save time previously spent switching between applications, reconciling data across systems, and troubleshooting integration issues that plague multi-tool marketing stacks. Smart CRM Integration: Because Marketing Hub operates as part of the HubSpot CRM platform rather than as a standalone tool, customer information, interaction history, and engagement data remain accessible within the marketing workflow without manual data transfer. Sales-Marketing Alignment: With the complete HubSpot CRM platform, marketing and sales teams work in alignment. Unified reporting ties marketing activities to revenue, proving ROI. Marketing Hub vs. Alternatives: Unlike individual marketing tools requiring manual integration and data transfer, Marketing Hub provides a native connection between email marketing, landing pages, social media management, and data analytics. This eliminates integration complexity and data sync challenges that fragment marketing operations. Marketing Hub delivers powerful capabilities without requiring extensive training, dedicated administrators, or technical implementation teams that complex enterprise platforms demand. Teams can adopt and use the system quickly, focusing on execution rather than software management. Who Should Use Marketing Hub: Marketing Hub serves marketing teams experiencing productivity loss from tool fragmentation, marketers requiring complete customer context for effective personalization, and organizations needing to demonstrate clear marketing ROI. The platform scales from small marketing teams to enterprise organizations without proportional increases in system complexity. Outcome: Marketing Hub enables marketers to save valuable time, provide personalized experiences that attract and convert the right customers at scale, and keep data at the center of everything they do– all while scaling their company, not complexity.


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 13,998

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 8.9/10)
- **Targeting:** 7.4/10 (Category avg: 8.7/10)
- **Triggered Campaigns:** 7.5/10 (Category avg: 8.7/10)
- **A/B Testing:** 7.6/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [HubSpot](https://www.g2.com/sellers/hubspot)
- **Company Website:** https://www.HubSpot.com
- **Year Founded:** 2006
- **HQ Location:** Cambridge, MA
- **Twitter:** @HubSpot (785,747 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/68529/ (11,979 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Marketing Manager, Marketing Coordinator
  - **Top Industries:** Computer Software, Marketing and Advertising
  - **Company Size:** 52% Small-Business, 41% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (2521 reviews)
- Email Marketing (1109 reviews)
- Features (1102 reviews)
- Intuitive (1098 reviews)
- Automation (1074 reviews)

**Cons:**

- Learning Curve (807 reviews)
- Missing Features (786 reviews)
- Limited Features (730 reviews)
- Expensive (667 reviews)
- High Pricing (527 reviews)

  ### 2. [Klaviyo](https://www.g2.com/products/klaviyo/reviews)
  Klaviyo is the all-in-one platform that helps B2C businesses grow by integrating marketing, analytics, and customer service in one solution. Powered by unified data and built-in AI , Klaviyo empowers B2C businesses: - Orchestrate your email marketing, SMS marketing, RCS, push, WhatsApp, reviews, forms, and ads in one platform - Sync with 400+ tools to capture and unify behavior data - AI-optimized messages, segments, timing, and creative to scale conversions - Unlock analytics like RFM, funnel reporting, and catalog insights By capturing every click, purchase, and conversation into a unified profile, Klaviyo powers marketing automation that drives personalized, trigger-based journeys across every channel - no extra tools or complex setup required. Join more than 170,000 businesses using Klaviyo to create a true omnichannel experience for your customers. To learn more about Klaviyo or to request a demo, visit www.klaviyo.com.


  **Average Rating:** 4.6/5.0
  **Total Reviews:** 1,279

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 8.9/10)
- **Targeting:** 8.8/10 (Category avg: 8.7/10)
- **Triggered Campaigns:** 8.9/10 (Category avg: 8.7/10)
- **A/B Testing:** 8.8/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Klaviyo](https://www.g2.com/sellers/klaviyo)
- **Company Website:** https://www.klaviyo.com/
- **Year Founded:** 2012
- **HQ Location:** Boston, Massachusetts
- **Twitter:** @klaviyo (21,847 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/2908815/ (2,837 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Owner, CEO
  - **Top Industries:** Retail, Marketing and Advertising
  - **Company Size:** 81% Small-Business, 16% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (160 reviews)
- Email Marketing (123 reviews)
- Easy Integration (81 reviews)
- Integrations (81 reviews)
- Automation (79 reviews)

**Cons:**

- Expensive (69 reviews)
- Missing Features (56 reviews)
- Learning Curve (55 reviews)
- Poor Customer Support (40 reviews)
- Limited Features (37 reviews)

  ### 3. [Elementor](https://www.g2.com/products/elementor/reviews)
   **THE #1 NO CODE DRAG &amp; DROP WORDPRESS WEBSITE BUILDER POWERING OVER 17M WEBSITES WORLDWIDE, NOW WITH AI.** Whether you’re launching a side project, building a business, or showcasing your portfolio, Elementor gives you the freedom to create, design, and manage your online presence just the way you envision it. With our powerful tools, you can customize every aspect of your site, sell products and services, and grow your brand with advanced marketing features without writing a single line of code. At Elementor, we believe your website should reflect your unique ideas and aspirations. That’s why we’ve built a platform that lets you bring your vision to life—no matter how big or small. Your vision, your website—built with Elementor. Our Main Features Include: Intuitive Drag-and-Drop Editor: Seamlessly design and customize your site with a powerful, easy-to-use Editor. Advanced Theme Builder: Control every part of your website, from headers and footers, single post, product, 404 pages, and more with our comprehensive theme-building capabilities. WooCommerce Builder: Create a fully customized online store, manage your products, cart, checkout and more, all within WordPress. Global Widgets: Save and reuse your design elements across multiple pages, ensuring a consistent and professional look. Integrated Marketing Tools: Enhance your site’s visibility and reach while creating the most converting Landing Pages, Popups, and Forms. Responsive Design: Ensure your website looks perfect on any device with automatic mobile optimization, or customize it further to perfectly match the experience you want to facilitate. AI-Powered Tools: Revolutionize the way you build websites with Elementor AI, a native AI integration. Create complete sections, original text, code, and images instantly, or reference another website to recreate its layout in your website. 24/7 Support: A dedicated support team ready to help you with any challenge, anytime. Elementor eCommerce Solutions: Elementor’s powerful eCommerce tools, seamlessly integrated with WooCommerce, empower you to sell anything, anywhere, with complete control. Manage your products, customize your store, and optimize your marketing efforts all within the Elementor interface. Whether you’re building a small online boutique or scaling a large eCommerce business, Elementor’s flexible and robust infrastructure, paired with WooCommerce, ensures your store delivers a seamless shopping experience, remains secure, and performs reliably even as your business grows. Take Your Website to the Next Level With: Custom CSS: Add advanced styling and animations to make your site truly stand out. Global Colors and Fonts: Maintain brand consistency across your site with global settings. Role Manager: Delegate design tasks while maintaining control over your site’s most important settings. Third-Party Integrations: Seamlessly connect with popular marketing, CRM, and email tools.
  **Average Rating:** 4.4/5.0
  **Total Reviews:** 395

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.9/10)
- **Targeting:** 8.2/10 (Category avg: 8.7/10)
- **Triggered Campaigns:** 8.1/10 (Category avg: 8.7/10)
- **A/B Testing:** 7.7/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Elementor](https://www.g2.com/sellers/elementor)
- **Company Website:** https://elementor.com/
- **Year Founded:** 2016
- **HQ Location:** Ramat Gan, Tel Aviv District, Israel
- **Twitter:** @elemntor (29,089 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/10682833/ (504 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Owner, Web Developer
  - **Top Industries:** Marketing and Advertising, Information Technology and Services
  - **Company Size:** 86% Small-Business, 13% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (105 reviews)
- Intuitive (51 reviews)
- Drag-and-Drop Functionality (42 reviews)
- Customizability (35 reviews)
- Customization (35 reviews)

**Cons:**

- Plugin Issues (27 reviews)
- Slow Loading (27 reviews)
- Expensive (24 reviews)
- Limited Features (21 reviews)
- Poor Customer Support (20 reviews)

  ### 4. [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews)
  ActiveCampaign is the autonomous marketing platform built to transform how marketers, agencies, and business owners work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp. Effortlessly integrate with 1000+ apps, uncover deep performance insights, and optimize your workflows so you win every day. - Autonomous marketing Built on the foundation of marketing automation, fuel your marketing strategy and customer journeys with AI-driven execution, optimization, and insight at every step. - AI agents Run entire marketing campaigns through simple prompts, backed by Active Intelligence. - Cross-channel marketing Reach prospects and customers wherever they are, with email, SMS, WhatsApp, and more. - On-brand, personalized content Creative tools that deliver professional, conversion-ready designs for email and landing pages. - CRM Track, manage, and automate your sales process. - 1000+ apps &amp; integrations Connect ActiveCampaign to your favorite tools.


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 14,116

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 8.9/10)
- **Targeting:** 7.9/10 (Category avg: 8.7/10)
- **Triggered Campaigns:** 8.3/10 (Category avg: 8.7/10)
- **A/B Testing:** 7.9/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [ActiveCampaign](https://www.g2.com/sellers/activecampaign)
- **Company Website:** https://www.activecampaign.com
- **Year Founded:** 2003
- **HQ Location:** Chicago, IL
- **Twitter:** @ActiveCampaign (13,223 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/221390/ (857 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Owner, CEO
  - **Top Industries:** Marketing and Advertising, Health, Wellness and Fitness
  - **Company Size:** 92% Small-Business, 7% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (848 reviews)
- Automation (787 reviews)
- Automation Features (654 reviews)
- Automations (621 reviews)
- Features (574 reviews)

**Cons:**

- Learning Curve (419 reviews)
- Expensive (403 reviews)
- Missing Features (388 reviews)
- Limited Features (294 reviews)
- Not Intuitive (280 reviews)

  ### 5. [edrone](https://www.g2.com/products/edrone/reviews)
  edrone is a CRM and Marketing Automation system specifically designed for online stores. Our mission is to provide e-commerce businesses with cutting-edge, AI-powered solutions that automate store operations, engage customers, and significantly boost sales. With edrone, you gain access to a comprehensive suite of tools, regardless of your contact list size: 20+ Marketing Automation Scenarios - Recover Abandoned Cart - After Sale - Viewed products - Personalized Recommendations - Cross-Selling Customer Base Expansion Tools - Pop-ups - Banners - Web Layers On-site Solutions - Social Proof Widgets - Smart Recommendations Advanced Segmentation - Create custom automation scenarios - 360° Customer Profiles and CRM Section - Multichannel Inbox – consolidate messages from various platforms - Product Analytics ...and many other features crafted with e-commerce in mind. Use edrone for free Curious to see edrone in action? Sign up for a free account and send up to 200 messages per month, including 100 free SMS messages. The Freemium version grants you access to essential features without time limits, fees, or the need to provide credit card details. It&#39;s the perfect way to kickstart your marketing automation journey and gain deeper insights into your customers.


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 237

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 8.9/10)
- **Targeting:** 9.2/10 (Category avg: 8.7/10)
- **Triggered Campaigns:** 9.2/10 (Category avg: 8.7/10)
- **A/B Testing:** 8.5/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [edrone](https://www.g2.com/sellers/edrone)
- **Year Founded:** 2016
- **HQ Location:** Krakow, Małopolska
- **Twitter:** @edrone_me (1,515 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/5185135/ (229 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** CEO, Owner
  - **Top Industries:** Apparel &amp; Fashion, Retail
  - **Company Size:** 73% Small-Business, 26% Mid-Market


#### Pros & Cons

**Pros:**

- Customer Support (20 reviews)
- Ease of Use (19 reviews)
- Helpful (14 reviews)
- Intuitive (13 reviews)
- Automation (10 reviews)

**Cons:**

- Learning Curve (6 reviews)
- Learning Difficulty (5 reviews)
- Missing Features (5 reviews)
- Complex Setup (4 reviews)
- Difficult Setup (4 reviews)

  ### 6. [Wisepops](https://www.g2.com/products/wisepops/reviews)
  Wisepops is a leading popup builder and conversion optimization platform designed for ecommerce stores, Shopify merchants, and online businesses that want to create high-converting popups without coding or compromising their brand identity. Launch high-converting popups, notification bars, embedded forms, slide-ins, gamified wheels, AI-powered product recommendations, AI cart abandonment campaigns, and web push notifications—all through an intuitive no-code builder that adapts seamlessly to your brand&#39;s visual identity. What Makes Wisepops Different: • AI Product Recommendations – Dynamically suggest relevant products based on browsing behavior, cart contents, and customer preferences to increase average order value and cross-sells • AI-Powered Cart Recovery – Automated cart abandonment campaigns that intelligently time exit-intent popups and personalized offers to recover lost sales on autopilot • Advanced Conditional Logic – Create sophisticated multi-step campaigns that adapt in real-time based on visitor responses, behavior, and attributes • Multiple Onsite Formats – Deploy popups, embedded forms, floating bars, gamification wheels, slide-ins, and onsite notification feeds for any campaign objective • Web Push Notifications – Re-engage visitors after they leave with browser-based notifications for cart recovery, back-in-stock alerts, and promotional campaigns (no app download required) • Revenue-Focused A/B Testing – Go beyond basic conversion metrics with advanced split testing that tracks revenue per visitor, average order value, cart abandonment rates, and customer lifetime value • Hyper-Targeted Personalization – Leverage 50+ targeting rules including native Shopify customer tags, cart value, product collections, page URLs, geographic location, traffic source, device type, browsing history, time on site, new vs. returning visitors, and custom variables • Multi-Step Lead Capture – Collect email and SMS phone numbers through progressive profiling that reduces form friction and increases completion rates • Seamless Integrations – One-click setup with Shopify, Klaviyo, Mailchimp, Google Analytics, Meta Pixel, Zapier, and 50+ marketing tools for automated data sync • Real-Time Analytics Dashboard – Track campaign performance, goal completions, revenue attribution, and visitor engagement with granular reporting Key Use Cases &amp; Solutions: • List Building – Grow email and SMS subscriber lists 3-5x faster with gamified spin-to-win popups, exit-intent overlays, and welcome discount campaigns • Product Discovery – Increase browsing time and product page views with contextual recommendation banners and category-specific promotions • Cart Abandonment Recovery – Reduce cart abandonment by 15-30% with exit-intent offers, discount incentives, and shipping threshold notifications • New Product Launches – Build pre-launch hype with countdown timers, early access signups, and segmented waitlist campaigns • Customer Segmentation – Tag and segment visitors based on behavior, preferences, and survey responses for personalized email marketing • Post-Visit Engagement – Bring visitors back with web push notifications for restocked items, flash sales, and personalized promotions • Mobile Optimization – Deliver mobile-friendly campaigns automatically optimized for smartphone and tablet experiences Trusted by Growing Brands: Over 2,000 ecommerce brands—including OddBalls, Timex, US Mobile—rely on Wisepops to convert anonymous traffic into engaged customers while maintaining complete control over their brand presentation.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 80

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 8.9/10)
- **Targeting:** 8.8/10 (Category avg: 8.7/10)
- **Triggered Campaigns:** 8.6/10 (Category avg: 8.7/10)
- **A/B Testing:** 8.4/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Wisepops](https://www.g2.com/sellers/wisepops)
- **Year Founded:** 2013
- **HQ Location:** Paris, FR
- **LinkedIn® Page:** https://www.linkedin.com/company/3036956/ (15 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Retail, Computer Software
  - **Company Size:** 57% Small-Business, 35% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (26 reviews)
- Intuitive (11 reviews)
- Customer Support (10 reviews)
- Easy Setup (9 reviews)
- Campaign Management (8 reviews)

**Cons:**

- Expensive (4 reviews)
- Price Increase (3 reviews)
- Limited Customization (2 reviews)
- Limited Design Flexibility (2 reviews)
- Limited Features (2 reviews)

  ### 7. [Claspo](https://www.g2.com/products/claspo/reviews)
  Claspo is a pop-up builder that converts visitors into high-intent subscribers and loyal customers. Claspo lets you build opt-in flows that qualify visitor intent before triggering popup. Multi-step pop-ups with choice components and short quizzes help visitors self-select what they want, so every signup is more intentional. To increase signups and sales, you can use 7+ gamified formats. In Claspo, you decide what can be won and how often it happens. A small discount might appear frequently, while larger rewards can stay rare. That way, you keep the game engaging without turning every signup into a heavy discount. Pop-ups can be triggered by visitor behavior and traffic source, such as product views, cart value, UTM tags, scroll depth, or exit intent. Claspo also includes A/B testing on autopilot. Variants rotate automatically, the best performer stays active, and campaigns continue improving without manual optimization. Integrations with popular ESP and CRM platforms let you send qualified subscribers directly to your marketing stack.


  **Average Rating:** 4.9/5.0
  **Total Reviews:** 78

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 8.9/10)
- **Targeting:** 9.7/10 (Category avg: 8.7/10)
- **Triggered Campaigns:** 9.8/10 (Category avg: 8.7/10)
- **A/B Testing:** 9.7/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Claspo](https://www.g2.com/sellers/claspo)
- **HQ Location:** 3524 SILVERSIDE RD STE 35B, WILMINGTON, DE 19810, USA
- **Twitter:** @claspo_io (49 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/79840464 (29 employees on LinkedIn®)
- **Ownership:** Claspo Inc.
- **Phone:** 1 312 522 4913

**Reviewer Demographics:**
  - **Top Industries:** Information Technology and Services, Marketing and Advertising
  - **Company Size:** 74% Small-Business, 19% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (28 reviews)
- Customer Support (15 reviews)
- Easy Setup (15 reviews)
- Templates (13 reviews)
- Integrations (11 reviews)

**Cons:**

- Integration Issues (2 reviews)
- Editor Issues (1 reviews)
- Expensive (1 reviews)
- Learning Curve (1 reviews)
- Limited Features (1 reviews)

  ### 8. [OptiMonk](https://www.g2.com/products/optimonk/reviews)
  ✨AI Popup Builder | Popups that perfectly match your brand. Built in minutes. Designed to convert. OptiMonk is the only AI-driven popup builder designed for ecommerce businesses. It enables digital marketers to create high-converting popups in minutes—without any technical knowledge or complex editing tools. With everything you need to maximize email and SMS capture, OptiMonk goes beyond list building. It also helps reduce cart abandonment, drive upsells, promote seasonal offers, and guide visitors through your site. You can create stunning, branded popup campaigns for all of these use cases quickly with our AI wizard. With just a few clicks, our AI automates the creation of popups, ensuring every campaign fits your brand perfectly and is optimized for maximum conversions. This makes the process of launching new campaigns smooth and efficient. And while our AI handles the heavy lifting, you can still take control with our industry-leading drag-and-drop editor—perfect for those moments when you want to fine-tune your campaigns and add a personal touch. Try OptiMonk and see the difference for yourself! EVERYTHING YOU NEED TO INCREASE CONVERSIONS: 👉 AI wizard: Instantly create stunning, branded popup campaigns with the power of AI. 👉 Drag &amp; drop editor: Fine-tune your popups anytime with our easy visual editor. 👉 Use case library: We provide ready-made templates for a wide range of use cases, incorporating proven strategies like discount codes, limited-time offers, gamification, and personalized product recommendations. 👉 A/B testing: Launch quick tests to find the best headlines, offers, or messages. 👉 Analytics: Optimize for real revenue, not just clicks or signups. 👉 Personalization: Show the right message to the right customer, every time. Start turning traffic into sales now with OptiMonk!


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 153

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 8.9/10)
- **Targeting:** 8.9/10 (Category avg: 8.7/10)
- **Triggered Campaigns:** 8.9/10 (Category avg: 8.7/10)
- **A/B Testing:** 9.0/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [OptiMonk](https://www.g2.com/sellers/optimonk)
- **Year Founded:** 2014
- **HQ Location:** Debrecen
- **Twitter:** @OptiMonk1 (3,126 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/5369196/ (45 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** CEO, Marketing Manager
  - **Top Industries:** Marketing and Advertising, Retail
  - **Company Size:** 83% Small-Business, 15% Mid-Market


#### Pros & Cons

**Pros:**

- Campaign Creation (2 reviews)
- Campaign Management (2 reviews)
- Ease of Creation (2 reviews)
- Ease of Use (2 reviews)
- Easy Creation (2 reviews)

**Cons:**

- Difficult Setup (1 reviews)
- Editing Issues (1 reviews)
- Integration Difficulty (1 reviews)
- Integration Issues (1 reviews)
- Lack of API Integration (1 reviews)

  ### 9. [Unbounce Landing Pages](https://www.g2.com/products/unbounce-unbounce-landing-pages/reviews)
  Introducing Unbounce, a high-converting landing page creation and optimization platform that helps you build conversion-optimized campaigns that’ll help you scale your marketing without limits.


  **Average Rating:** 4.3/5.0
  **Total Reviews:** 379

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 8.9/10)
- **Targeting:** 7.4/10 (Category avg: 8.7/10)
- **Triggered Campaigns:** 7.6/10 (Category avg: 8.7/10)
- **A/B Testing:** 8.5/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Unbounce](https://www.g2.com/sellers/unbounce)
- **Company Website:** https://unbounce.com
- **Year Founded:** 2009
- **HQ Location:** Vancouver
- **Twitter:** @unbounce (72,766 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/503432/ (135 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Marketing Manager, Founder
  - **Top Industries:** Marketing and Advertising, Computer Software
  - **Company Size:** 59% Small-Business, 33% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (9 reviews)
- Integrations (7 reviews)
- Intuitive (5 reviews)
- A/B Testing (4 reviews)
- Drag (4 reviews)

**Cons:**

- Poor Customer Support (5 reviews)
- Billing Issues (3 reviews)
- Expensive (3 reviews)
- Limitations (2 reviews)
- Limited Design Flexibility (2 reviews)

  ### 10. [AVADA](https://www.g2.com/products/avada/reviews)
  Avada Commerce is a comprehensive e-commerce solution provider specializing in developing powerful applications and tools designed to enhance online business performance. Established in 2014, Avada Commerce has been dedicated to assisting over 300,000 merchants across more than 150 countries in optimizing their e-commerce operations. Their suite of applications focuses on key areas such as customer acquisition, conversion optimization, operational efficiency, and customer retention, all aimed at driving sustainable growth and maximizing return on investment (ROI). Key Features and Functionality: - Acquisition &amp; Awareness: Enhances search discoverability and site experience to attract high-intent traffic, thereby lowering customer acquisition costs (CAC). - Engagement &amp; Conversion: Increases add-to-cart and checkout rates through on-site proof, real-time assistance, and smart offers that boost average order value (AOV) and expedite purchases. - Post-Purchase &amp; Retention: Fosters customer loyalty with personalized follow-ups, subscriptions, and rewards that encourage repeat purchases and referrals, thereby increasing customer lifetime value (LTV). - Operations: Automates routine tasks, prevents order errors, and manages limits and invoicing to enhance operational efficiency and reduce manual workload. Primary Value and Solutions Provided: Avada Commerce delivers a unified suite of applications that address every stage of the buyer&#39;s journey, from initial acquisition to post-purchase retention. By integrating tools that optimize traffic acquisition, conversion rates, operational processes, and customer loyalty, Avada Commerce empowers online businesses to achieve consistent and scalable growth. Their solutions are designed to streamline e-commerce operations, reduce manual tasks, and enhance the overall customer experience, ultimately leading to increased revenue and business success.


  **Average Rating:** 4.9/5.0
  **Total Reviews:** 236

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 8.9/10)
- **Targeting:** 9.4/10 (Category avg: 8.7/10)
- **Triggered Campaigns:** 10.0/10 (Category avg: 8.7/10)
- **A/B Testing:** 9.2/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [AVADA Commerce](https://www.g2.com/sellers/avada-commerce)
- **Year Founded:** 2018
- **HQ Location:** Singapore, SG
- **Twitter:** @avadaio (89 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/avadacommerce (71 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Owner, CEO
  - **Top Industries:** Retail, Apparel &amp; Fashion
  - **Company Size:** 93% Small-Business, 7% Mid-Market


#### Pros & Cons

**Pros:**

- Customer Support (110 reviews)
- Ease of Use (50 reviews)
- Helpful (20 reviews)
- Customizability (11 reviews)
- Easy Setup (10 reviews)

**Cons:**

- Learning Curve (8 reviews)
- Missing Features (6 reviews)
- Limited Customization (5 reviews)
- Poor Customer Support (5 reviews)
- Limited Templates (3 reviews)

  ### 11. [Poptin](https://www.g2.com/products/poptin/reviews)
  Poptin helps website owners to convert more visitors into leads, subscribers, and sales using beautiful popups and forms. You can easily create website pop ups and embedded forms using our templates and drag and drop editor, and trigger and target them the way you want (including exit intent, time delay, scroll, pages visited, clicks on the page, target specific pages, countries, days, hours and more).


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 87

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 8.9/10)
- **Targeting:** 9.5/10 (Category avg: 8.7/10)
- **Triggered Campaigns:** 9.7/10 (Category avg: 8.7/10)
- **A/B Testing:** 9.2/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Poptin](https://www.g2.com/sellers/poptin)
- **Year Founded:** 2017
- **HQ Location:** Tel Aviv, Israel
- **Twitter:** @poptins (241 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/15144567/ (31 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Owner
  - **Top Industries:** Computer Software, Information Technology and Services
  - **Company Size:** 69% Small-Business, 25% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (10 reviews)
- Customer Support (8 reviews)
- Integrations (6 reviews)
- Intuitive (5 reviews)
- Customization (3 reviews)

**Cons:**

- Limited Customization (1 reviews)
- Limited Design Flexibility (1 reviews)
- Time-Consumption (1 reviews)

  ### 12. [Popupsmart](https://www.g2.com/products/popupsmart/reviews)
  Popupsmart is a simple popup builder that helps businesses turn website traffic into revenue and leads—fast. In minutes, you can launch high-converting popups, bars, and embedded campaigns to grow your email list, reduce cart abandonment, promote offers, collect feedback, and guide visitors to take action. Built for e-commerce brands, marketers, agencies, and growing teams, Popupsmart combines an easy drag-and-drop editor with behavior-based targeting (like exit-intent, scroll, time delay, and visitor segmentation), A/B testing, and real-time analytics so you can optimize every campaign with confidence. Popupsmart also includes 500+ templates, 120+ integrations, and an AI Popup Builder that can generate ready-to-publish designs and copy in seconds. It’s lightweight, mobile-responsive, and designed to support performance, SEO, and GDPR-friendly lead collection—so you can improve conversions without hurting user experience.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 140

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 8.9/10)
- **Targeting:** 8.7/10 (Category avg: 8.7/10)
- **Triggered Campaigns:** 8.8/10 (Category avg: 8.7/10)
- **A/B Testing:** 8.0/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Popupsmart](https://www.g2.com/sellers/popupsmart)
- **Year Founded:** 2019
- **HQ Location:** Miami, Florida
- **Twitter:** @popupsmartcom (1,051 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/18781382/ (15 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Owner, Founder
  - **Top Industries:** Information Technology and Services, Marketing and Advertising
  - **Company Size:** 78% Small-Business, 13% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (56 reviews)
- Easy Setup (26 reviews)
- Integrations (18 reviews)
- Audience Growth (15 reviews)
- Intuitive (15 reviews)

**Cons:**

- Limited Features (16 reviews)
- Expensive (10 reviews)
- Limited Customization (6 reviews)
- Integration Issues (5 reviews)
- Limited Design Flexibility (4 reviews)

  ### 13. [POWR](https://www.g2.com/products/powr/reviews)
  POWR is the easy way to grow your business online without a web developer. 🔌 Centralized access to 60+ website apps, all with no code. 😊 Increase quality leads for both marketing and sales. 📈 Improve conversions in record time. 💸 Support your customers thoroughly both organically and through social channels. POWR apps will integrate with a nearly limitless number of platforms and can be embedded seamlessly on any website, from Wix, Weebly, Shopify, WordPress, Squarespace, and much more!


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 127

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 8.9/10)
- **Targeting:** 8.2/10 (Category avg: 8.7/10)
- **Triggered Campaigns:** 7.9/10 (Category avg: 8.7/10)
- **A/B Testing:** 7.9/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [POWR](https://www.g2.com/sellers/powr)
- **Year Founded:** 2014
- **HQ Location:** San Francisco, California
- **Twitter:** @Powr (42 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/3793575/ (86 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Marketing and Advertising, Entertainment
  - **Company Size:** 83% Small-Business, 14% Mid-Market


#### Pros & Cons


**Cons:**

- Email Issues (1 reviews)
- Expensive (1 reviews)
- Not Intuitive (1 reviews)
- Slow Loading (1 reviews)
- Software Issues (1 reviews)

  ### 14. [Outgrow](https://www.g2.com/products/outgrow/reviews)
  Outgrow allows you to better acquire, qualify and engage leads by making it easy to build personalized quizzes, calculators, assessments, contests, forms/surveys, recommendations, polls &amp; chatbots. No developers or designers required! Outgrow has a host of design templates which are fully optimized for mobile, desktop, and tablet, and are easily embeddable into your advertising, websites, mobile apps, social media, SMS and email communication. In addition, there are over 1000 pre-made content pieces and funnels that are optimized to improve conversion so you can change the questions, make a few tweaks so it&#39;s consistent with your brand and have your own interactive content ready in minutes.


  **Average Rating:** 4.7/5.0
  **Total Reviews:** 314

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 8.9/10)
- **Targeting:** 9.8/10 (Category avg: 8.7/10)
- **Triggered Campaigns:** 9.6/10 (Category avg: 8.7/10)
- **A/B Testing:** 9.2/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Outgrow](https://www.g2.com/sellers/outgrow)
- **Company Website:** https://www.outgrow.co
- **Year Founded:** 2012
- **HQ Location:** New York, NY
- **Twitter:** @OutgrowCo (3,660 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/7966190/ (63 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Founder, CEO
  - **Top Industries:** Marketing and Advertising, Computer Software
  - **Company Size:** 79% Small-Business, 17% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (46 reviews)
- Customer Support (30 reviews)
- Helpful (28 reviews)
- Features (27 reviews)
- Easy Setup (23 reviews)

**Cons:**

- Learning Curve (11 reviews)
- Limited Features (11 reviews)
- Missing Features (11 reviews)
- Expensive (10 reviews)
- Limited Customization (8 reviews)

  ### 15. [Ortto](https://www.g2.com/products/ortto/reviews)
  Autopilot is now Ortto. Ortto, a complete marketing automation and analytics platform, empowers marketers to execute impressive campaigns that drive business growth. By combining three powerful tools into one platform underpinned by AI, teams finally benefit from their marketing automation, customer data, and analytics working together. Sophisticated yet easy-to-use, customers trust Ortto to understand their impact, discover their next marketing opportunity, and continuously iterate to deliver great customer experiences at scale.


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 608

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 8.9/10)
- **Targeting:** 9.1/10 (Category avg: 8.7/10)
- **Triggered Campaigns:** 9.1/10 (Category avg: 8.7/10)
- **A/B Testing:** 8.5/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Ortto](https://www.g2.com/sellers/ortto)
- **Company Website:** https://ortto.com/
- **Year Founded:** 2015
- **HQ Location:** Sydney, Australia
- **Twitter:** @ortto (182 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/ortto (39 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Marketing Manager, CEO
  - **Top Industries:** Marketing and Advertising, Computer Software
  - **Company Size:** 71% Small-Business, 27% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (32 reviews)
- Customer Support (26 reviews)
- Intuitive (24 reviews)
- Features (22 reviews)
- Integrations (20 reviews)

**Cons:**

- Expensive (13 reviews)
- Learning Curve (12 reviews)
- Limited Features (12 reviews)
- Limited Customization (10 reviews)
- Steep Learning Curve (10 reviews)

  ### 16. [Plerdy](https://www.g2.com/products/plerdy/reviews)
  Plerdy CRO, SEO &amp; A/B Testing Tools — a powerful toolkit designed to enhance conversions, refine user experience, and optimize your online store’s performance. 🚀 A/B Testing Tool With Plerdy&#39;s A/B Testing Tool, you can test variations of your website’s elements effortlessly. It’s ideal for e-commerce and online businesses that want to improve user interactions and increase conversions. Set up A/B tests quickly, check real-time data, and use insights to make informed, data-backed decisions. 🔥 Heatmaps Plerdy&#39;s dynamic heatmaps give you a detailed view of how users interact with your website. Track scroll depth, cursor movement, clicks, and even text selection. This breakdown by traffic source or device helps you fine-tune usability and increase engagement. 💬 Pop-Up Forms &amp; NPS Plerdy’s customizable pop-up forms help you engage with your audience. Capture feedback, gather leads, or share targeted messages with over 25 customization options. Create engaging experiences by tailoring forms to different segments, helping boost your connection with users. 🔍 SEO Checker Boost your SEO without impacting your website’s loading speed. Plerdy’s SEO Checker offers daily automated audits, comprehensive reports, and insights aligned with Google’s mobile-first indexing. This tool lets you stay updated on SEO status, visibility, and site performance improvements. 🎥 Session Replay Understand user journeys better with Plerdy’s session replay. View actual user interactions, segment recordings by traffic channels or devices, and reveal insights that can help refine the user experience across your website. 📊 Conversion Rate and Events Track key events automatically with Plerdy’s conversion tools. Build conversion funnels, identify drop-off points, and take steps to optimize the user journey, leading to higher conversions and an improved overall experience. 💼 Sales Performance (E-commerce Tracking) For e-commerce businesses, Plerdy’s sales performance tracking reveals how users interact with your products. Spot non-performing items and adjust your strategy to maximize sales and profitability. 🛠 Customization and Integration Plerdy is designed to fit into your existing systems seamlessly. Customize the tools according to your needs and integrate them with your workflows, ensuring an efficient optimization process. With Plerdy, you get all the essentials to elevate your site’s performance, boost conversions, and improve SEO. Try these tools to better understand user behavior and make data-driven improvements. 🌟


  **Average Rating:** 4.7/5.0
  **Total Reviews:** 317

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 8.9/10)
- **Targeting:** 9.1/10 (Category avg: 8.7/10)
- **Triggered Campaigns:** 9.1/10 (Category avg: 8.7/10)
- **A/B Testing:** 9.2/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Plerdy](https://www.g2.com/sellers/plerdy)
- **Year Founded:** 2017
- **HQ Location:** Lviv, Lvivska
- **Twitter:** @plerdy_com (112 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/18210042/ (14 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Owner, CEO
  - **Top Industries:** Marketing and Advertising, Information Technology and Services
  - **Company Size:** 90% Small-Business, 6% Mid-Market


#### Pros & Cons

**Pros:**

- Heatmaps (16 reviews)
- Ease of Use (15 reviews)
- Insights (12 reviews)
- SEO Optimization (11 reviews)
- Easy Setup (9 reviews)

**Cons:**

- Learning Curve (11 reviews)
- Steep Learning Curve (5 reviews)
- Complexity (4 reviews)
- Interface Usability (4 reviews)
- Not Intuitive (4 reviews)

  ### 17. [Sumo](https://www.g2.com/products/sumo-sumo/reviews)
  Sumo takes the guesswork out of growing your eCommerce business. We help you get more customers and convert website visitors into lifetime buyers — automatically. Today, the Sumo tools are used by 800,000 of the world&#39;s most successful websites and businesses including Bulletproof Coffee, Rhone, and Tony Robbins. Try out the tools for free, and see how they can help your site grow.


  **Average Rating:** 4.0/5.0
  **Total Reviews:** 55

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 7.9/10 (Category avg: 8.9/10)
- **Targeting:** 6.7/10 (Category avg: 8.7/10)
- **Triggered Campaigns:** 6.7/10 (Category avg: 8.7/10)
- **A/B Testing:** 6.7/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Sumo](https://www.g2.com/sellers/sumo)
- **Year Founded:** 2010
- **HQ Location:** Austin, TX
- **Twitter:** @SumoMe (10,104 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/sumo-group-sumo.com-appsumo.com-/ (14 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Founder
  - **Top Industries:** Marketing and Advertising, Computer Software
  - **Company Size:** 65% Small-Business, 25% Mid-Market


  ### 18. [ConvertFlow](https://www.g2.com/products/convertflow/reviews)
  Launch and A/B test funnels quickly with AI using ConvertFlow&#39;s funnel builder. Use AI to remix 400+ funnel templates for landing pages, quizzes, forms, popups and more. Landing Page Funnels: • Create and A/B test landing pages that match your ad campaigns,  without waiting on developers • Generate landing pages quickly using AI to remix 100+ landing page templates • Create multi-step personalized sales funnels • Host pages on your own custom domain, sync to Shopify pages, or embed anywhere Quiz Funnels: • Product quizzes uncover shopper preferences, segment shoppers into the right audiences and make personalized product recommendations • Lead generation quizzes qualify leads and conditionally route them through funnel paths • Quiz templates for a wide range of industries • Display as popups, pages, and embeddable formats • Conditional product recommendations using answers &amp; scores • Sync answers to Klaviyo, HubSpot, Attentive, MailChimp, Customer.io etc Popups: • Grow your email &amp; SMS opt-in lists faster by targeting personalized offers to new &amp; returning shoppers • Choose from 100+ list subscribe templates • Launch popups, sticky bars, embeds, and landing pages • Personalize by product interest, shopping cart &amp; more • Syncs with Klaviyo, Attentive, MailChimp, Postscript etc Upsell Funnels: • Grow AOV with 1-click upsells &amp; cart cross-sells • Triggers based on product just added to cart • Display cross-sells as popups, on pages, and with embeds • Shoppers can add all products to cart with a single click • Target cross-sells to returning subscriber segments Abandonment Funnels: • Prevents shopping cart abandonment before it happens by making offers to exiting shoppers • Triggers on desktop when mouse moves to exit  or on mobile when back button is clicked • Triggers pre-cart abandonment email &amp; SMS sequences Full-Funnel Personalization: • Connect your marketing CRMs and start personalizing website funnels based on contact segmentation • Use merge tags to greet returning contacts • Target website content and funnel experiences to visitor segments and lifecycle stages


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 55

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 8.9/10)
- **Targeting:** 8.1/10 (Category avg: 8.7/10)
- **Triggered Campaigns:** 9.0/10 (Category avg: 8.7/10)
- **A/B Testing:** 9.2/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [ConvertFlow](https://www.g2.com/sellers/convertflow)
- **Year Founded:** 2016
- **HQ Location:** Miami
- **Twitter:** @convertflow (1,451 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/convertflow/ (8 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Computer Software, Health, Wellness and Fitness
  - **Company Size:** 70% Small-Business, 29% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (8 reviews)
- Integrations (5 reviews)
- Easy Integrations (4 reviews)
- Easy Setup (4 reviews)
- A/B Testing (3 reviews)

**Cons:**

- Slow Loading (3 reviews)
- Slow Performance (3 reviews)
- Complex Interface (2 reviews)
- Editing Issues (2 reviews)
- Editor Issues (2 reviews)

  ### 19. [OptinMonster](https://www.g2.com/products/optinmonster/reviews)
  OptinMonster is lead generation software that helps you get more email subscribers, increase sales, and grow your business. Create popups, floating bars, slide-ins, fullscreens, inlines, coupon wheels and more without needing a coder or graphic designer! WHY YOU SHOULD CHOOSE OPTINMONSTER… \* Proof You Can Count On... \* Used by over 1.2 websites! \* Over 4 billion visitor sessions optimized every month! \* 500+ Five Star Reviews on WordPress.org (and Helpscout ranked our Support in the Top 15 of all their B2B SaaS companies)! \* Over 100 real-customer case studies you can copy and implement! \* No questions asked, 14-day money back guarantee on every purchase! HOW TO USE OPTINMONSTER TO GROW YOUR BUSINESS \* Rapidly grow your email list by converting abandoning visitors into subscribers. \* Reduce cart abandonment and boost sales conversions with intelligent targeting such as Exit-Intent, OnSite Retargeting, Geo-Location, and more. \* Easily A/B test to make data-driven decisions. \* Connect with 500+ marketing integrations including MailChimp, Klaviyo, Infusionsoft, Constant Contact, HubSpot, Active Campaign, AWeber, and more. And if we don’t natively support your integration, you can use our Webhooks, Zapier, or our API to connect for maximum flexibility. \* Reduce the cost of your email marketing platform with our patented TruLead™ filter and catch the spam and low-quality leads even your email platform misses. OptinMonster equips you with everything you need to make more money from your existing website traffic, and MAXIMIZE THE VALUE OF EVERY PAGE on your website. HOW DOES OPTINMONSTER WORK? OptinMonster’s easy to use campaign builder allows you to create beautiful popup campaigns, email subscription forms, sticky announcement bars like hello bar, gamified spin-a-wheel opt-in forms, and other types of interactive popups for your site in minutes, not hours! Your visitor’s experience is our #1 priority. OptinMonster’s campaigns won’t annoy your visitors like other popup software does. Our smart targeting and personalization features let you show the right message, to the right user, at the right time…no unwanted interruptions necessary. We also offer mobile popups and inline campaigns so your marketing messages will always look great on all devices (mobile, tablet, laptop, and desktop). And we understand the importance of speed when it comes to SEO, marketing, and conversion optimization. This is why we made sure that the OptinMonster popup builder is optimized for both web and server performance. It won’t slow down your site or bog down your analytics. Our API doesn’t even show up in Core Web Vitals reports! On top of offering the absolute best lead gen solution, our Customer Success team is here to ensure you WIN, and win MORE OFTEN. “Truly amazing. The number of options is great and allows you to make campaigns that have the right balance between efficiency and not being too annoying. OptinMonster is constantly evolving and adding useful features, really well integrated with a lot of tools (especially a lot of autoresponders and Google Analytics to measure conversions), and customer support is great. What more to ask ?” @giantjack, OptinMonster for WordPress customer DOES IT WORK WITH MY WEBSITE? OptinMonster integrates with any HTML website including every major CMS, Squarespace, Wix, BigCommerce, Woocommerce, Magento, and more. As long as you can add our embed code to your website, you can use OptinMonster! USING WORDPRESS? And if you&#39;re using WordPress, the OptinMonster for WordPress plugin extends the functionality of OptinMonster just for you! Install our WordPress popup plugin and connect your OptinMonster campaigns to other WordPress plugins like WooCommerce, WPForms, Easy Digital Downloads, MemberPress and many others. SELLING ON SHOPIFY? Grab the OptinMonster Shopify app and open a new world of targeting your customer&#39;s carts with laser-focused OptinMonster campaigns. Offer coupons, cross-sells and upsells, grow your email list and more... Your imagination is the only limit. OptinMonster is a powerful conversion optimization tool that allows you to grow your email list, generate leads, and increase revenue by showing personalized messages based on user&#39;s behavior to maximize engagement, conversions, and sales. All without any coding or development skills needed. HOW DO I GET STARTED? \* Start with one of our 500+ high-converting templates. You can choose from exit-intent popups, welcome mats, floating announcement bars, slide-in scroll boxes, inline campaigns or coupon wheels. Or, create your own using our Canvas templates for any campaign type. \* Not sure which template to use or what targeting to use? We&#39;ve prepared over a dozen plug-n-play Playbooks that are entirely preconfigured to match your business goals. Just pick one and go! \* Show your campaigns at the right time to the right person with our powerful Display Rules. \* Easily create unlimited A/B split tests to see which campaign performs the best. \* Target your campaigns to all devices, or just mobile, tablet or desktop. \* See detailed conversions analytics to let you know which pages are converting the best. EASY LEAD GENERATION FROM OPTINMONSTER INCREASE CONVERSIONS \* \*Lightbox Popups\* \* Easily create popups to grow your email list, show coupons, make a cross-sell or upsell campaign, and more using our popup maker. \* \*Floating Bar Popups\* \* Create sticky header bars (also known as hello bar or floating footer bar) to show free shipping notices, website alerts, sale countdown timer, and more using our popup builder. \* \*Slide-ins\* \* Create scroll box popups that slide out from bottom of the screen to highlight related products, related posts, and coupon codes to reduce cart abandonment. \* \*Fullscreen Welcome Mats\* \* Create full screen popups (also known as interstitials or welcome mats) to get maximum conversions with our popup builder. Great for getting new subscribers and marketing new products. \* \*Gamified Spin a Wheel Popup\* \* Create coupon wheel optins to increase conversions with gamification. This adds an interactive element that’s proven to increase sales and lead generation. \* \*Inline Signup Forms\* \* Unlike a popup, inline newsletter signup forms can be embedded inside your blog posts / page content. You can also use it to add an email opt-in form or custom call-to-action button (CTA) after your blog posts. \* \*Sidebar Subscribe Forms\* \* Similar to Inline Signup Forms, sidebar opt-in forms lets you add an email newsletter signup form in your blog’s sidebar to get more subscribers. \* \*Content Lockers\* \* Content lockers turn any popular blog post into gated content, so you can get more email subscribers and boost marketing conversions. Turn any inline campaign into a content locker with our easy to use popup maker. \* \*Countdown Timers\* \* Boost urgency and scarcity for limited time offers with countdown timers (great for sales promotion, live events, webinars, and product launches). You can even create evergreen countdown timers to increase sales conversion. \* \*Yes / No Popups\* \* Allows you to create multi-step campaigns and opt-in forms that result in better list segmentation and higher marketing conversions. \* \*Mobile Popups\* \* Unlike the other WordPress popup maker plugins, OptinMonster also lets you create mobile-specific popups that are only shown to users on smartphones and tablets. Great for mobile app downloads or making specific offers to your mobile visitors. \* \*Canvas Custom Popup\* \* Our blank Canvas popup template allows you to create completely custom campaigns using our drag &amp; drop popup builder for any use case. SMART PAGE TARGETING AND BEHAVIOR BASED PERSONALIZATION All OptinMonster pop ups come with advanced page targeting and behavior based personalization. This means you can show a custom popup for a specific page or section of your site, show a custom popup based on users’ geolocation, show a custom popup when users click a specific link, and more. You can even show unique popups based on the user&#39;s past behavior such as: have they clicked on an existing marketing popup, seen another popup campaign, closed a marketing popup, viewed X number of pages, etc. These personalization features of OptinMonster popups make them highly effective in improving your lead generation, increasing subscribers, and growing sales. “Using OptinMonster, I was able to increase sales $55,000 after capturing nearly 7% more leads with a single optin!” Cole Joseph, Owner of Cole’s Classroom, OptinMonster customer POWERFUL DISPLAY RULES \* \*Popup Page Level Targeting\* \* Allows you to customize popups based on specific pages, category sections, and URL query / anchor tags. \* \*Referrer Detection\* \* Show custom marketing popups based on where the user is coming from (google, facebook, twitter, etc). \* \*Geolocation Targeting\* \* Personalize and translate popups based on visitors’ physical location (geolocation). \* \*OnSite Retargeting®\* \* Show different marketing popups to new vs returning visitors. \* \*OnSite Follow Up Campaigns®\* \* Create popup drip campaigns based on visitors’ past interactions with other campaigns. \* \*Device Based Targeting\* \* Create custom popups for desktop, tablet, and mobile users. \* \*Popup Cookie Retargeting\* \* Customize popup experience based on browser cookies. \* \*AdBlock Detection\* \* Recover adblock revenue with targeted popups only shown to users with adblock enabled. \* \*Smart Tags\* \* Personalize your marketing popups with users’ location, name, email, and add other dynamic content with popup smart tags. Choose from our premade tags or create your own. \* \*Smart Success\* \* Our subscriber recognition lets you show new sales popup offer to those who have already opted-in. \* \*Behavior Automation\* \* Customize campaigns based on # of pages viewed by users, how they interacted with other marketing popups, and more with real-time popup behavior automation. \* \*HTML and JS Variable Targeting\* \* Get super personal and launch campaigns based on the HTML and JS variables present on the page your visitor is viewing. “Using OptinMonster we got a 300% improvement on our email conversion rates which translated into significant revenue. We have tried many similar lead generation plugins and nothing can compete with OptinMonster.” Ian Cleary, Founder RazorSocial, OptinMonster customer Popup Triggers and Behavior Detection: \* Exit-Intent® Popups – Shows popup only when the user is about to leave a page. \* Scroll Trigger – Shows popup only after the user has scrolled X% of the page. \* Click to Load– Shows popup when user clicks on a link or image. \* Website Inactivity Sensor – Shows popup only when the user has been inactive for X seconds. \* Time on Site – Shows popup only after the user has viewed your site or page for X seconds. \* Scheduled Campaigns – Shows popup only on certain date / time (great for holiday popups or promotion / sales popup). “Simply put, OptinMonster is my absolute favorite tool for digital marketers. Exit intent is genius and OptinMonster has helped us DOUBLE our clickthrough rates when we switched from their competitors (who were 5-10x more expensive!).” Justin Atlan, Co-Founder Clickbank, OptinMonster customer Other Powerful Popup Features: \* Animations – Add animation effects to capture users’ attention. \* Sound Effects – Add sound effects to grab users’ attention. \* Smart A/B Testing – A/B test popup ideas to increase conversions. \* Reliable Conversion Analytics – See how your OptinMonster campaigns are converting with reliable analytics. \* Advanced Google Analytics – Connect with Google Analytics 4 to see event tracking, enhanced eCommerce tracking, and more. \* Lead Sharing – Easily share leads with joint venture / co-marketing partners while using the same optin form. \* Email Newsletter Segmentation – Group email subscribers based on their interests and the unique optin form they subscribed through for improved marketing automation. \* Lead Backup / Storage – Always backup your subscribers with MonsterLeads. \* Share on Social Media – Create shareable campaign links for social media using MonsterLinks. \* Success Tracking Scripts – Setup advertising conversion and retargeting pixels based on popup interaction to improve your PPC results. Within 1 month of setting up OptinMonster, our conversion rate of visitors to email subscribers shot up from 2.1% to 6.5% – I just wish we had signed up sooner! Ben Philbaum, Founder Biddyco, OptinMonster customer It&#39;s hard to go wrong by choosing OptinMonster as your primary email list growth tool! Not convinced? Let us take all the risk. When you subscribe to OptinMonster, our Customer Success team will offer to build your first campaign for you, for FREE! We’ll listen to your business goals and the offer you have to make, then build and target your first campaign from scratch to help you get started on the right foot. What do you have to lose besides more customers? Get started today!


  **Average Rating:** 4.3/5.0
  **Total Reviews:** 104

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 8.9/10)
- **Targeting:** 8.8/10 (Category avg: 8.7/10)
- **Triggered Campaigns:** 9.2/10 (Category avg: 8.7/10)
- **A/B Testing:** 8.6/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Retyp](https://www.g2.com/sellers/retyp)
- **Year Founded:** 2013
- **HQ Location:** Anywhere, OO
- **Twitter:** @optinmonster (9,598 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/4975726/ (13 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Marketing Manager
  - **Top Industries:** Computer Software, Marketing and Advertising
  - **Company Size:** 67% Small-Business, 27% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (6 reviews)
- Easy Setup (3 reviews)
- Features (3 reviews)
- Easy Implementation (2 reviews)
- Effectiveness (2 reviews)

**Cons:**

- Complexity (2 reviews)
- Expensive (2 reviews)
- Campaign Management (1 reviews)
- Complex Features (1 reviews)
- Complex Navigation (1 reviews)

  ### 20. [Justuno](https://www.g2.com/products/justuno/reviews)
  Justuno is the premiere website marketing automation platform that provides retailers with powerful tools to grow their lists and drive more sales. Build high-performing lead capture (SMS &amp; email), exit offers, cart abandonment, banners, product recommendations, and more to create the ultimate conversion journey that delivers the right message to the right shopper at the right time. - Drag-and-drop workflow builder for a 360°view of the customer journey to help automate scalable personalization - Build quizzes and preference lead captures to collect more zero and first-party data and push it to your existing marketing tools (we have 100+ integrations and counting) - Industry-leading email and SMS lead capture (two-step, tap-to-text, and more) for optimal growth - 60+ advanced targeting rules including geo-targeting (down to the zip code), exit intent, cart contents, traffic source, and more - Run A/B &amp; multivariate tests to optimize campaigns - Use intelligent product recommendations anywhere on your site including upsells, cross-sells, best sellers, recently browsed, last abandoned, complete the look, and more - Access a pre-built template library for 200+ designs and workflows from industry-leading partners and ourselves to get started immediately. Looking For More? - Increase Average Order Value: With dynamic shipping banners, in-cart/checkout recommendations, and more - Monitor Performance in Real Time: Justuno’s analytics dashboard reveals actionable insights in real-time to keep your campaigns at their best - Grow Email &amp; SMS Lists: Justuno’s integrations with industry-leading SMS &amp; ESPs allow you to push email &amp; SMS opt-ins simultaneously to your platforms plus create two-step lead forms, use tap-to-text opt-ins on mobile, and more - Hidden Fields: Collect additional information from visitors like UTM info, IP address, first URL landed on, coupon code used, etc.). Combine this with opt-ins for maximum personalization in automated flows. - Looking for a solution for your headless store? Justuno supports headless websites for brands who need to create the ultimate front-end experience. Contact us for details!


  **Average Rating:** 4.3/5.0
  **Total Reviews:** 65

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 8.9/10)
- **Targeting:** 8.5/10 (Category avg: 8.7/10)
- **Triggered Campaigns:** 8.6/10 (Category avg: 8.7/10)
- **A/B Testing:** 8.5/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Justuno](https://www.g2.com/sellers/justuno)
- **Year Founded:** 2010
- **HQ Location:** San Francisco, CA
- **Twitter:** @justunosocial (3,185 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/1648218/ (19 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Retail, Apparel &amp; Fashion
  - **Company Size:** 81% Small-Business, 19% Mid-Market




## Parent Category

[Marketing Software](https://www.g2.com/categories/marketing)



## Related Categories

- [Marketing Automation Software](https://www.g2.com/categories/marketing-automation)
- [Lead Capture Software](https://www.g2.com/categories/lead-capture)
- [Personalization Software](https://www.g2.com/categories/personalization)




