Spongecell Reviews & Product Details

Spongecell Overview

What is Spongecell?

Spongecell technology empowers brands and agencies to quickly create amazing dynamic ad experiences that are interactive, dynamically personalized and able to run anywhere across the web.

Spongecell Details
Website
Product Description

Spongecell technology empowers brands and agencies to quickly create amazing dynamic ad experiences that are interactive, dynamically personalized and able to run anywhere across the web.


Seller Details
Seller
Flashtalking, Inc.
Company Website
Year Founded
2001
HQ Location
London, United Kingdom
Twitter
@flashtalking
1,233 Twitter followers
LinkedIn® Page
www.linkedin.com
303 employees on LinkedIn®
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Spongecell Reviews

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Search Account Director - Mindshare Worldwide
Marketing and Advertising
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Organic
What do you like best?

Spongecell is a company filled with people dedicated to 2 things - Service & Results. Both years that we worked together on a specific campaign spanning up to 24 international markets their team was able to consistently deliver in both these areas.

Their sales team doesn't ever feel salesy as they worked closely with us to help our agency deliver the best possible results for the client. This made me them more like an excellent consultant able to share how we can improve engagement and executed the changes in a fast manner. Review collected by and hosted on G2.com.

What do you dislike?

Nothing - they were top notch in all areas of working with them Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Definitely recommend working with Spongecell for any Display Advertising or Programmatic campaigns. You don't need a large budget in order to see what they can deliver Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Spongecell allowed us to present innovative, engaging ads and thus simultaneously achieve benefits for our clients, their consumers who were able to learn more via the ads and our business need to have long term client relationships. It was a win-win all around and why they are one of the first companies I would turn to for any display advertising campaigns Review collected by and hosted on G2.com.

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AM
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2
What do you like best?

I like the turnkey nature of the ads, and the fact that trafficking is done on the back end. It is great to see the interactions within the ad as well (we are utilizing a product carousel) Review collected by and hosted on G2.com.

What do you dislike?

Managing timelines between the partner and creative agency. Spongecell doesn't always keep us looped in when there is a potential delay. We have had a few errors as well, as Hispanic creative was applied to General Market ads. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

The only benefit is the turnkey nature. The ad unit itself takes away from traffic to the site. Review collected by and hosted on G2.com.

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Senior Media Planner
Marketing and Advertising
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Invitation from G2
What do you like best?

I really like the ideas they come to the table with. They're trying to do something different with every campain Review collected by and hosted on G2.com.

What do you dislike?

I think they're pricing structure can be confusing/less than ideal. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Continuing developing dynamic creative options/executions. I'd also like to see more interactive units. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Trying to drive in-store traffic for a national restaurant Review collected by and hosted on G2.com.

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Senior Campaign Manager, Ad.com, Huffington Post
Internet
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Organic
What do you like best?

Excellent rich media executions, high engaging units, dynamic creatives Review collected by and hosted on G2.com.

What do you dislike?

Spec issues, often times files are too large, slowing down publisher sites (due to rich media executions) Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Rich media units, large scale entertainment executions; sponge cell is able to execute and create units that have a very high interaction rate Review collected by and hosted on G2.com.

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