Lucid is a market research technology firm that provides a programmatic survey sample marketplace and media measurement platform, enabling brands, agencies, and partners to conduct comprehensive market research and assess the effectiveness of their advertising campaigns. Key Features and Functionality: - Programmatic Survey Sample Marketplace: Lucid's platform connects clients with a diverse range of survey respondents, facilitating efficient and scalable data collection. - Media Measurement Platform: The platform offers tools to measure and analyze the impact of advertising efforts, providing insights into campaign performance. - Integration Capabilities: Lucid integrates with various survey software platforms, including Qualtrics, SurveyMonkey, and Decipher, enhancing flexibility and usability. Primary Value and User Solutions: Lucid streamlines the market research process by automating the connection between researchers and survey participants, reducing manual effort and increasing efficiency. Its media measurement tools enable users to evaluate advertising effectiveness, leading to data-driven decision-making and optimized marketing strategies. By offering a comprehensive and integrated platform, Lucid empowers organizations to gain valuable insights into consumer behavior and market trends, ultimately driving business growth.

Cint is an insights exchange platform with technology designed to transform and accelerate how users gather insights.
Cint is a global software company specializing in solutions for gaining actionable insights through market research. The company offers a platform that connects business professionals and marketers with over 144 million engaged respondents in more than 130 countries, facilitating easier and more effective access to consumer opinions and behaviors. The technology behind Cint streamlines the gathering and managing of survey data, helping businesses make informed decisions. Cint’s platform supports a wide range of research needs, from simple one-off surveys to complex, multi-country studies. Their innovative approach focuses on efficiency and scalability, ensuring that clients can quickly receive reliable insights from diverse global audiences.