# Amazon Measurement Reviews **Vendor:** Amazon **Category:** [Other Digital Advertising Software](https://www.g2.com/categories/other-digital-advertising) **Average Rating:** 4.1/5.0 **Total Reviews:** 13 ## About Amazon Measurement Our measurement tools capture advertising’s impact on shopping behavior across Amazon and on third-party sites and apps, helping businesses optimize marketing strategies to achieve results. ## Amazon Measurement Reviews ### 1. Good advertising that’s related to my interests! **Rating:** 3.0/5.0 stars **Reviewed by:** Emily E. | First Grade Co Teacher, Education Management, Small-Business (50 or fewer emp.) **Reviewed Date:** January 07, 2022 **What do you like best about Amazon Measurement?** The upsides of this program is it helps to identify to correct audeiebcr for the advertisements based on audeuebce views and interests. It allows ads to be personalized for site viewers. **What do you dislike about Amazon Measurement?** There is a negative stigma with allowing cookies sometimes. It is still pretty new so some aspects are confusioning. With some bug improvements it should br moving in the right direction. **What problems is Amazon Measurement solving and how is that benefiting you?** Advertising is more tailored to the customers. The benefits include mote purchases related to the ads as they are directly related to the clients alexifyc search history. ### 2. Amazon Measurement stacks up **Rating:** 4.0/5.0 stars **Reviewed by:** Ethan H. | Area Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** September 14, 2021 **What do you like best about Amazon Measurement?** The way Amazon has streamlined the process of measuring advertising reach helps me strategize and see clearly the steps i need to take. With a video business its hard to stand out all the time! **What do you dislike about Amazon Measurement?** There is a lot of information to sort through! Sometimes maybe too much. The information is good, but sometimes the insights can be unwieldy. In the product page, I could see some areas of improvement. **What problems is Amazon Measurement solving and how is that benefiting you?** With any business, it takes time to build a significant strategy. Amazon has helped me fine tune that strategy. It saves me time! Its easier to find projects that are actually worth it. ### 3. Expensive but Worth it for industry leading platform **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.) **Reviewed Date:** November 03, 2021 **What do you like best about Amazon Measurement?** For advertising and marketing we need to know how much impact our product has. There is no better solution period, Amazon ads reviews through a list of partners for a list of directories then you target a selected partner network to build out your ads. They reach the most consumers worldwide, so yes it's pricey but it's amazing how much access you get from your products. **What do you dislike about Amazon Measurement?** Other then being on the pricey side not much to dislike it's in my opinion the industry leader for analytics , they even teach you from there learn console to receive certifications and insights on what's trending and successful stories to follow **What problems is Amazon Measurement solving and how is that benefiting you?** Ad space and being able to reach consumers on the financial services sector. Without measurements, we would never be able to reach this amount of potential customers ### 4. Best Advertising Software **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in International Affairs | Small-Business (50 or fewer emp.) **Reviewed Date:** November 24, 2021 **What do you like best about Amazon Measurement?** Nowadays, with increase the demand of people we have to know that which Products has good market. So worldwide with the help of the software people can write their opinion on based on their used abd from that we can monitored the market Products. **What do you dislike about Amazon Measurement?** This softwareis costly so everyone can not easily afford. We have to continous monitored the software for the latest update. Sometime software has shown the error so we can not get the proper information. **Recommendations to others considering Amazon Measurement:** Good software Easy to use. **What problems is Amazon Measurement solving and how is that benefiting you?** This software has updating their advertiseme on routine vasis so with this one can easily increase their bussiness. Sometime with the help of graphatically presentation of the Product we can easily understand the market opportunity. ### 5. Advertising Solutions **Rating:** 5.0/5.0 stars **Reviewed by:** Gabriela V. | Tax prep, Small-Business (50 or fewer emp.) **Reviewed Date:** November 03, 2021 **What do you like best about Amazon Measurement?** It helped my business grown in a couple of weeks thair advertising programs are one of the best attracting new customers every day **What do you dislike about Amazon Measurement?** At the moment, I do not dislike anything. If I come up with a problem, I will update this post. **Recommendations to others considering Amazon Measurement:** If you are looking for a way to get new clients and an excellent advertisement, this is a great option **What problems is Amazon Measurement solving and how is that benefiting you?** The engagement with my clients and being able to reach out to more customers on daily bases ### 6. Amazon Measurement review **Rating:** 5.0/5.0 stars **Reviewed by:** Raunak A. | Consulting Project Manager, Oil & Energy, Enterprise (> 1000 emp.) **Reviewed Date:** February 10, 2022 **What do you like best about Amazon Measurement?** It is very to use and helps in calibration. **What do you dislike about Amazon Measurement?** The cost is high for the implementation of the product. **Recommendations to others considering Amazon Measurement:** Use this for project delivery. **What problems is Amazon Measurement solving and how is that benefiting you?** It helps in project delivery for advertisements. ### 7. A great tool to monitor engagement **Rating:** 4.0/5.0 stars **Reviewed by:** Ameer N. | SaaS Technical Integration Specialist - Rippling, Mid-Market (51-1000 emp.) **Reviewed Date:** November 23, 2021 **What do you like best about Amazon Measurement?** The easy analysis and presentation of data helps to understand the weak and strong points in a business **What do you dislike about Amazon Measurement?** Although the product looks lucid but introduction of a few SEO categories would be better **What problems is Amazon Measurement solving and how is that benefiting you?** Understanding our customers and visitors more effectively and taking control of the business ### 8. Great Interface and Effective! **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Human Resources | Mid-Market (51-1000 emp.) **Reviewed Date:** November 09, 2021 **What do you like best about Amazon Measurement?** It is easy to use from a marketing standpoint. It's very user friendly. It also is super effective and does its job well while showing its results and information that's easy to read. **What do you dislike about Amazon Measurement?** Sometimes it can run slow and has a few bugs. It would also be good if it could provide more specific stats like customer passage and flow. **What problems is Amazon Measurement solving and how is that benefiting you?** This allows us to reach a broader audience and analyze specific information about the customers by providing specific locations of those who visit our website. ### 9. Amazon Measurement a good form of business tracking **Rating:** 3.0/5.0 stars **Reviewed by:** Hadi M. | Front End Supervisor, Small-Business (50 or fewer emp.) **Reviewed Date:** October 20, 2021 **What do you like best about Amazon Measurement?** I find that the tracking feature is rather useful **What do you dislike about Amazon Measurement?** I dislike the user interface its not the most friendly **What problems is Amazon Measurement solving and how is that benefiting you?** I am using it to help track product distribution ### 10. Amazing **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.) **Reviewed Date:** November 15, 2021 **What do you like best about Amazon Measurement?** I like how inclusive amazon adverti. are **What do you dislike about Amazon Measurement?** I dislike how it can be difficult at times **What problems is Amazon Measurement solving and how is that benefiting you?** Amazon measurement is helping me measure my products with more ease. ### 11. Amazon **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Restaurants | Small-Business (50 or fewer emp.) **Reviewed Date:** November 03, 2021 **What do you like best about Amazon Measurement?** It's easy to use to promote your business. **What do you dislike about Amazon Measurement?** Took a minute to get adjusted to how it worked. **What problems is Amazon Measurement solving and how is that benefiting you?** Helping promote the business and getting the word spread on it ### 12. Effortless Advertisement **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** September 14, 2021 **What do you like best about Amazon Measurement?** It is helpful to advertise our small business in the market. It is a straightforward process with Amazon. **What do you dislike about Amazon Measurement?** No dislikes yet because Amazon service is good. **What problems is Amazon Measurement solving and how is that benefiting you?** It allows creating ads for our small business simply. We did a simple video advertisement for one of our products through this. It perfectly works for me. ### 13. Very good service **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Construction | Small-Business (50 or fewer emp.) **Reviewed Date:** December 10, 2018 **What do you like best about Amazon Measurement?** There quick response for help they are always availible to talk us thru the process **What do you dislike about Amazon Measurement?** there really wasn't anything i dislike about there services. we are still trying out there services. **What problems is Amazon Measurement solving and how is that benefiting you?** complete service ## Amazon Measurement Discussions - [What is Amazon Measurement used for?](https://www.g2.com/discussions/what-is-amazon-measurement-used-for) - [View Amazon Measurement pricing details and edition comparison](https://www.g2.com/products/amazon-amazon-measurement/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-13+09%3A49%3A06+-0500&secure%5Bsession_id%5D=a0564c28-c34d-4ed0-957a-28260323abd6&secure%5Btoken%5D=aa55072a814d0e7ed5d204c6896555d4b438d98e7ca176fcc21327bb57aeaae2&format=llm_user) ## Top Amazon Measurement Alternatives - [BigSpy](https://www.g2.com/products/bigspy/reviews) - 4.6/5.0 (633 reviews) - [wetracked.io](https://www.g2.com/products/wetracked-io/reviews) - 4.9/5.0 (338 reviews) - [Kartapult](https://www.g2.com/products/kartapult/reviews) - 4.8/5.0 (63 reviews)