# Best Mobile App Analytics Tools - Page 2

*By [Adam Crivello](https://research.g2.com/insights/author/adam-crivello)*


Mobile app analytics tools enables companies to track activity related to in-app sessions and user behavior. These products help measure mobile app opens and downloads, as well as locate user exit points, track the amount of time spent in an app, and construct funnels to track user activity. This software can report on this data in a variety of ways, such as real-time usage, trends over time, location segmentation, and device or operating system attributes. Data can be used by marketing teams to understand regional popularity or demographic analysis. Sales and other departments can also utilize data provided through mobile app analytics products.

While some mobile app analytics products solely address app analytics, others can be used for both app and [digital analytics](https://www.g2.com/categories/digital-analytics). Mobile app analytics are also popular with mobile game developers, specifically for those looking for a [Unity analytics](https://learn.g2.com/unity-analytics) solution.

To qualify for inclusion in the Mobile App Analytics category, a product must:

- Provide data regarding an app’s user behavior 
- Provide information about demographics or regional use 
- Display trends or market behaviors 
- Analyze customer satisfaction and usage 
- Produce reports outlining multiple factors analyzed 





## Top Mobile App Analytics Tools at a Glance
| # | Product | Rating | Best For | What Users Say |
|---|---------|--------|----------|----------------|
| 1 | [Google Analytics](https://www.g2.com/products/google-analytics/reviews) | 4.5/5.0 (6,575 reviews) | Cross-platform user journey and conversion attribution | "[Great Website Traffic Tracking](https://www.g2.com/survey_responses/google-analytics-review-12724276)" |
| 2 | [Adjust](https://www.g2.com/products/adjust/reviews) | 4.7/5.0 (713 reviews) | Multi-channel attribution with fraud prevention for mobile UA | "[Makes Campaign Monitoring and Attribution Much Easier](https://www.g2.com/survey_responses/adjust-review-12613262)" |
| 3 | [Amplitude Analytics](https://www.g2.com/products/amplitude-analytics/reviews) | 4.5/5.0 (2,876 reviews) | Event-based mobile product analytics with self-serve funnels | "[Funnels stop being reports and start becoming real decisions](https://www.g2.com/survey_responses/amplitude-analytics-review-13045288)" |
| 4 | [AppsFlyer](https://www.g2.com/products/appsflyer/reviews) | 4.5/5.0 (759 reviews) | Mobile attribution with fraud detection and SKAN | "[Powerful Attribution and In-Depth Analytics for Advanced Measurement](https://www.g2.com/survey_responses/appsflyer-review-12953940)" |
| 5 | [Glassbox](https://www.g2.com/products/glassbox/reviews) | 4.9/5.0 (788 reviews) | Session replay with tagless mobile event capture | "[Essential for Identifying User Friction Points](https://www.g2.com/survey_responses/glassbox-review-12699865)" |
| 6 | [CleverTap](https://www.g2.com/products/clevertap/reviews) | 4.6/5.0 (642 reviews) | Behavioral analytics with lifecycle campaign automation | "[Multichannel Engagement &amp; Powerful Journeys and Segmentation with Agentic AI](https://www.g2.com/survey_responses/clevertap-review-12504629)" |
| 7 | [Adobe Analytics](https://www.g2.com/products/adobe-analytics/reviews) | 4.2/5.0 (1,171 reviews) | Cross-platform app analytics with Adobe ecosystem integration | "[Powerful, Detailed Insights with Customizable Dashboards in Adobe Analytics](https://www.g2.com/survey_responses/adobe-analytics-review-12644645)" |
| 8 | [Mixpanel](https://www.g2.com/products/mixpanel/reviews) | 4.5/5.0 (1,327 reviews) | Event-based product analytics with user-level funnels | "[Powerful and User-Friendly Analytics Platform for Product &amp; User Insights](https://www.g2.com/survey_responses/mixpanel-review-12941704)" |
| 9 | [AppMetrica](https://www.g2.com/products/appmetrica/reviews) | 4.5/5.0 (45 reviews) | Free mobile attribution with product analytics | "[Powerful and User-Friendly Mobile Analytics Tool](https://www.g2.com/survey_responses/appmetrica-review-11579285)" |
| 10 | [Singular](https://www.g2.com/products/singular/reviews) | 4.5/5.0 (501 reviews) | Multi-channel attribution with cost aggregation | "[There are some ups and downs, but the support is mostly timely and professional](https://www.g2.com/survey_responses/singular-review-5211366)" |

---
## What Are the Most Common Questions About Mobile App Analytics Tools?
*AI-generated · Last updated: May 26, 2026*
### What is the top mobile app analytics solution for gaming apps?
Based on G2 reviews, buyers evaluating mobile app analytics tools for gaming apps most often describe platforms in terms of attribution, campaign visibility, revenue analysis, and support for scaling user acquisition. According to verified users, Adjust stands out for gaming-related use cases because reviewers repeatedly mention tracking installs across multiple ad networks, comparing channel quality, analyzing ROAS and LTV, and managing iOS measurement challenges. G2 reviewers mention that game and app teams use it to centralize attribution data, reduce guesswork across channels, and make faster budget decisions. Reviewers also note some complexity around setup, dashboard navigation, and pricing, so it appears best suited for teams that need deeper measurement and optimization workflows.

- [Adjust](https://www.g2.com/products/adjust/reviews/adjust-review-12833525) – used by growth teams and game marketers for iOS measurement, fraud prevention, and campaign optimization across ad sources
- [AppMagic](https://www.g2.com/products/appmagic/reviews/appmagic-review-12482353) – helps gaming teams research market trends, benchmark competitors, and evaluate new game ideas
- [Amplitude Analytics](https://www.g2.com/products/amplitude-analytics/reviews/amplitude-analytics-review-12850866) – supports product usage analysis, drop-off analysis, and feature adoption insights for app teams


### What is the best analytics platform for improving app engagement?
Based on G2 reviews, the best analytics platforms for improving app engagement are typically the ones that help teams understand feature adoption, drop-off points, funnels, and user journeys clearly enough to act quickly. According to verified users, Amplitude Analytics is frequently described as strong for this use case because reviewers mention clear funnel analysis, feature adoption tracking, cohort creation, retention analysis, and easy-to-use dashboards for product teams. G2 reviewers mention using it to identify where users get stuck, prioritize product improvements, and make faster decisions based on actual behavior instead of assumptions. Reviewers also note a learning curve and some complexity with advanced setup, but the platform is often praised for helping teams improve engagement with data-driven product changes.

**Here are some of the top-rated products on G2:**

- [Amplitude Analytics](https://www.g2.com/products/amplitude-analytics/reviews/amplitude-analytics-review-12850866) – used for funnel analysis, feature adoption tracking, and identifying drop-offs that affect engagement
- [Mixpanel](https://www.g2.com/products/mixpanel/reviews/mixpanel-review-11231385) – helps teams understand user journeys, retention, and conversion behavior with event-based analytics
- [CleverTap](https://www.g2.com/products/clevertap/reviews/clevertap-review-12492922) – combines behavioral analytics with real-time engagement and lifecycle messaging for retention-focused teams


### Which vendor provides real-time mobile app performance metrics?
Based on G2 reviews, several vendors in the mobile app analytics category are praised for real-time visibility, but Adjust is consistently described as offering real-time analytics for campaign and attribution monitoring. According to verified users, reviewers value its ability to monitor campaign performance across channels, understand where users come from, and use timely data to optimize acquisition decisions. G2 reviewers mention real-time visibility in attribution, fraud detection, event tracking, and unified dashboard reporting as key strengths. They also note that some advanced setup and reporting customization can take time, especially for new users. For teams prioritizing fast access to mobile performance metrics tied to acquisition and attribution, recent reviews most often point to Adjust.


### What tool integrates mobile analytics with marketing platforms?
Based on G2 reviews, tools that integrate mobile analytics with marketing platforms are often valued for connecting campaign data, attribution, and performance across multiple channels. According to verified users, AppsFlyer is frequently described as strong in this area because reviewers mention easy integration with multiple ad platforms, CRM tools, and partner ecosystems while centralizing attribution and campaign reporting in one place. G2 reviewers mention using it to connect installs and in-app activity back to marketing channels, improve campaign monitoring, and make better spend decisions. Reviewers also call out a learning curve for some advanced reporting and partner setup, but they consistently describe integrations as a major strength for mobile marketing and attribution workflows.


### Which vendor supports cross-platform app analytics?
Based on G2 reviews, cross-platform app analytics usually means being able to analyze user behavior and performance across web, app, and multiple marketing sources without relying on separate systems. According to verified users, Google Analytics is often described as helpful for this because reviewers mention tracking both website and app traffic, analyzing user journeys across web and app in one platform, and understanding traffic sources, behavior, and conversions from a centralized view. G2 reviewers mention that teams use it for app and website reporting, campaign analysis, and audience behavior insights. Reviewers also frequently note that setup and reporting can be complex, especially in GA4, but it remains a commonly cited option for teams needing cross-platform visibility.


### What tool provides AI-driven insights for app retention?
Based on G2 reviews, buyers looking for AI-driven insights for app retention tend to value platforms that can highlight drop-offs, identify behavior patterns, and help teams act on churn or engagement risks. According to verified users, Amplitude Analytics is frequently associated with AI-assisted analysis and retention-focused workflows. G2 reviewers mention AI-powered insights, conversational analytics, easier chart creation, and retention analysis that helps product teams understand what keeps users engaged or where they leave. Reviewers also describe using the platform to connect feature adoption, funnels, and cohorts with product decisions. While some users say advanced features still require learning, the reviews suggest Amplitude is one of the stronger options for combining retention analysis with AI-assisted insight generation.


### Which mobile app analytics tool offers the most accurate user behavior tracking?
Based on G2 reviews, accurate user behavior tracking is most often tied to platforms that give teams event-level visibility, user journeys, funnels, and clear diagnostics around where people drop off. According to verified users, Amplitude Analytics is commonly praised for detailed event tracking, user behavior analysis, timeline views, and product usage insights that help teams understand how people actually move through an app. G2 reviewers mention using it to investigate issues, measure feature adoption, analyze funnels, and make product decisions with more confidence. Reviewers also note that setup and advanced reporting can require some upfront structure, but they repeatedly describe the platform as strong for precise behavior analysis across app experiences.


### Which platform offers the most advanced cohort analysis features?
Based on G2 reviews, advanced cohort analysis is usually associated with platforms that let teams segment users deeply, compare behaviors over time, and apply cohorts across funnels, retention, and experimentation workflows. According to verified users, Amplitude Analytics is frequently highlighted for this use case. G2 reviewers mention dynamic cohorts, segmentation by behavior and user groups, retention analysis, experimentation support, and the ability to apply cohorts across multiple analyses without relying heavily on SQL. Reviewers say this helps product, growth, and analytics teams identify what behaviors drive activation and retention, compare new versus existing users, and make more targeted decisions. Some users mention a learning curve, but cohort analysis is one of the platform capabilities most consistently praised in the review set.


### What is the most affordable mobile app analytics solution?
Based on G2 reviews, affordability in mobile app analytics tools is most often described in terms of getting useful tracking, dashboards, and behavioral insights without a heavy upfront investment. According to verified users, Google Analytics is commonly described as a cost-accessible option because reviewers repeatedly mention that it is free or easy to start with while still supporting website and app traffic analysis, campaign tracking, dashboards, and user behavior reporting. G2 reviewers mention that it helps teams understand traffic sources, conversions, and app or web interactions without needing a large budget. Reviewers also note that complexity in GA4 can slow adoption, but it is still frequently characterized as a practical low-cost starting point.

**Here are some of the top-rated products on G2:**

- [Google Analytics](https://www.g2.com/products/google-analytics/reviews/google-analytics-review-12649536) – widely used for website and app tracking with dashboards, traffic insights, and accessible entry cost
- [Mixpanel](https://www.g2.com/products/mixpanel/reviews/mixpanel-review-12852280) – reviewers highlight affordable pricing compared with some competitors and useful event-based analytics features
- [Adjust](https://www.g2.com/products/adjust/reviews/adjust-review-12833525) – some startup-focused reviewers describe pricing as workable for growth reporting and attribution needs


### Which analytics platform is best for in-app purchase tracking?
Based on G2 reviews, the best analytics platforms for in-app purchase tracking are usually the ones that connect subscription or revenue events directly to campaigns, user behavior, and monetization decisions. According to verified users, Adapty.io is strongly aligned with this use case because reviewers mention managing in-app purchases, subscription analytics, paywall testing, refunds, cohort analysis, and monetization workflows without building everything internally. G2 reviewers mention using it to track subscription performance, understand revenue behavior, and experiment with paywalls and offers more quickly. Reviewers also note some limitations around premium-only features and advanced customization, but the overall review pattern suggests it is a strong option for teams focused specifically on in-app purchase and subscription tracking.

**Here are some of the top-rated products on G2:**

- [Adapty.io](https://www.g2.com/products/adapty-io/reviews/adapty-io-review-12540345) – built for subscription tracking, cohort analysis, refunds, and paywall optimization in mobile apps
- [Amplitude Analytics](https://www.g2.com/products/amplitude-analytics/reviews/amplitude-analytics-review-12381768) – used to analyze product behavior and track app sales and financial trends alongside user activity
- [Adjust](https://www.g2.com/products/adjust/reviews/adjust-review-12592313) – helps teams track revenue from in-app purchases and analyze metrics tied to campaign scaling decisions




## G2 Grid® for Mobile App Analytics Tools
![G2 Grid® for Mobile App Analytics Tools plotting products by satisfaction and market presence](https://www.g2.com/categories/mobile-app-analytics/grids.png?focus%5B%5D=356&focus%5B%5D=19095&focus%5B%5D=19735&focus%5B%5D=18196&focus%5B%5D=23848&focus%5B%5D=3558&focus%5B%5D=1636&focus%5B%5D=16131)
Highlighted products: Google Analytics, Adjust, Amplitude Analytics, AppsFlyer, Glassbox, Adobe Analytics, Mixpanel, and CleverTap.
Underlying data: [Grid® JSON](https://www.g2.com/categories/mobile-app-analytics/grids.json?focus%5B%5D=google-analytics&amp;focus%5B%5D=adjust&amp;focus%5B%5D=amplitude-analytics&amp;focus%5B%5D=appsflyer&amp;focus%5B%5D=glassbox&amp;focus%5B%5D=adobe-analytics&amp;focus%5B%5D=mixpanel&amp;focus%5B%5D=clevertap)


## How Many Mobile App Analytics Tools Products Does G2 Track?
**Total Products under this Category:** 95

### Category Stats (Jul 2026)
- **Average Rating**: 4.5/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product**: Adobe Analytics (+0.1%) - Among all products in this category, Adobe Analytics recorded the largest rating increase compared to last month
*Last updated: July 10, 2026*


## How Does G2 Rank Mobile App Analytics Tools Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 29,300+ Authentic Reviews
- 95+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.


## Which Mobile App Analytics Tools Is Best for Your Use Case?

- **Leader:** [Google Analytics](https://www.g2.com/products/google-analytics/reviews)
- **Highest Performer:** [Glassbox](https://www.g2.com/products/glassbox/reviews)
- **Easiest to Use:** [Glassbox](https://www.g2.com/products/glassbox/reviews)
- **Top Trending:** [PostHog](https://www.g2.com/products/posthog/reviews)
- **Best Free Software:** [AppsFlyer](https://www.g2.com/products/appsflyer/reviews)


---

**Sponsored**

### Code-Cube.io

Code-Cube.io is a marketing data observability platform that prevents broken tracking from skewing insights or impacting website- and campaign performance. The platform continuously monitors your entire data collection pipeline, from the dataLayer to tag managers and marketing tags. Code-Cube.io sends real-time alerts when issues occur. AI-powered anomaly detection identifies unusual behavior, inactivity, and tag errors across all users, browsers, and devices, before they affect reporting or decision-making. The Tag Monitor module automatically detects broken, missing, or misfiring tags and the DataLayer Guard module monitors all dataLayer events, including pageviews, enhanced ecommerce, form submissions, and custom events. Code-Cube.io helps marketing, analytics, and ecommerce teams maintain reliable data, reduce manual QA, and confidently scale their tracking setup.



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---

## What Are the Top-Rated Mobile App Analytics Tools Products in 2026?
### 1. [Optimove (formely Kumulos)](https://www.g2.com/products/optimove-formely-kumulos/reviews)
With Kumulos, marketing teams can quickly create personalized journeys that users love, turbocharging mobile app engagement and creating vocal brand advocates for life. We put your team back in the driving seat, providing them with all of the powerful marketing tools they need for greater control, faster growth and measurable results. The Kumulos toolkit includes Mobile and Web Push Notifications, In-App Messaging, Deferred Deep Linking, Web-to-App Banners, Geo-fencing and Proximity Marketing, App Store Optimization, mBaaS and Crash Reporting - and so much more! Monetizing your mobile app doesn’t have to be complicated and costly. Find untapped opportunities hiding in your data, optimize your app and plug those leaky conversion holes with insights that make app management a breeze. Leaving no stone unturned, the Kumulos platform’s comprehensive, built-in mobile app Analytics goes beyond the reaches of other stand-alone behavioral analytics packages. From discoverability in the App Store through to acquisition, retention, engagement, conversion, and even user experience. The award-winning Kumulos platform was built by developers, for developers - so it’s quick and easy to integrate, with a huge range of client-side SDKs and supporting all major devices and platforms. We’ve got a world-class team of developers, ready to support you in any way we can, right from the get-go.


**Average Rating:** 4.8/5.0
**Total Reviews:** 29
**How Do G2 Users Rate Optimove (formely Kumulos)?**

- **Return:** 9.6/10 (Category avg: 8.5/10)
- **Retention:** 9.2/10 (Category avg: 8.5/10)
- **Engagement:** 9.3/10 (Category avg: 8.7/10)
- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.1/10)

**Who Is the Company Behind Optimove (formely Kumulos)?**

- **Seller:** [Optimove](https://www.g2.com/sellers/optimove)
- **Year Founded:** 2012
- **HQ Location:** New York
- **Twitter:** @Optimove (5,475 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/227901/ (572 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Computer Software
- **Company Size:** 60% Small-Business, 30% Mid-Market



#### What Are Recent G2 Reviews of Optimove (formely Kumulos)?

**"[The easiest way to start engaging your mobile customers](https://www.g2.com/survey_responses/optimove-formely-kumulos-review-4521969)"**

**Rating:** 5.0/5.0 stars
*— Jay P.*

[Read full review](https://www.g2.com/survey_responses/optimove-formely-kumulos-review-4521969)

---

**"[Kumulos brings more benefits to our app than just notifications and in-app messaging.](https://www.g2.com/survey_responses/optimove-formely-kumulos-review-5153899)"**

**Rating:** 5.0/5.0 stars
*— Francis d.*

[Read full review](https://www.g2.com/survey_responses/optimove-formely-kumulos-review-5153899)

---


#### What Are G2 Users Discussing About Optimove (formely Kumulos)?

- [What does Kumulos do?](https://www.g2.com/discussions/what-does-kumulos-do)
- [What is the use of Kumulos?](https://www.g2.com/discussions/what-is-the-use-of-kumulos)
- [How much does Kumulos cost?](https://www.g2.com/discussions/how-much-does-kumulos-cost)

### 2. [Tenjin](https://www.g2.com/products/tenjin/reviews)
Tenjin helps fast-growing mobile publishers scale with simple, powerful advertising measurement. For a flat $200/month, you get full access to all features - no hidden fees and cancel anytime.The all‑inclusive suite includes attribution, LTV prediction, cost aggregation, and more. Trusted by 30,000+ apps and thousands of partners, Tenjin has been driving results since its Y Combinator graduation in 2014.


**Average Rating:** 4.3/5.0
**Total Reviews:** 53
**How Do G2 Users Rate Tenjin?**

- **Return:** 8.8/10 (Category avg: 8.5/10)
- **Retention:** 8.7/10 (Category avg: 8.5/10)
- **Engagement:** 8.1/10 (Category avg: 8.7/10)
- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.1/10)

**Who Is the Company Behind Tenjin?**

- **Seller:** [Tenjin](https://www.g2.com/sellers/tenjin)
- **Year Founded:** 2014
- **HQ Location:** San Francisco, California
- **LinkedIn® Page:** https://www.linkedin.com/company/3754327/ (36 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Computer Games
- **Company Size:** 66% Small-Business, 25% Mid-Market


#### What Are Tenjin's Pros and Cons?

**Pros:**

- Customer Support (7 reviews)
- Ease of Use (5 reviews)
- Insights (5 reviews)
- Attribution (4 reviews)
- Data Management (4 reviews)

**Cons:**

- Integration Issues (2 reviews)
- Attribution Issues (1 reviews)
- Complex Setup (1 reviews)
- Expensive (1 reviews)
- Learning Curve (1 reviews)


### What Do G2 Reviewers Say About Tenjin?
*AI-generated summary from verified user reviews*

**Pros:**

- Users praise Tenjin&#39;s **responsive customer support** , feeling guided and supported throughout their user experience.
- Users appreciate the **ease of use** with Tenjin, simplifying data tracking and enhancing decision-making efficiency.
- Users value Tenjin for its **seamless data centralization** , enhancing user acquisition tracking and informed decision-making.
- Users appreciate the **smooth integration and responsive support** of Tenjin, enhancing their user acquisition workflow effectively.
- Users value the **centralized data management** of Tenjin, facilitating swift analysis and improved decision-making for user acquisition.

**Cons:**

- Users struggle with **integration issues** for iOS attributions and find the setup process time-consuming and complicated.
- Users find **attribution issues** with iOS integrations in Tenjin challenging, impacting their overall setup experience.
- Users find the **complex setup** for Tenjin challenging, often needing support to complete the process.
- Users find the **costs can become quite high** if they exceed their plan limits, impacting overall satisfaction.
- Users note a **steep learning curve** initially, but recommend Tenjin for its overall benefits in early-stage setups.

#### What Are Recent G2 Reviews of Tenjin?

**"[Centralized UA Spend Tracking with Room for Improvement](https://www.g2.com/survey_responses/tenjin-review-11935488)"**

**Rating:** 4.0/5.0 stars
*— Qasim A.*

[Read full review](https://www.g2.com/survey_responses/tenjin-review-11935488)

---

**"[Perfect fit for a mobile game studio](https://www.g2.com/survey_responses/tenjin-review-11832570)"**

**Rating:** 5.0/5.0 stars
*— Sinan D.*

[Read full review](https://www.g2.com/survey_responses/tenjin-review-11832570)

---


#### What Are G2 Users Discussing About Tenjin?

- [What does Tenjin do?](https://www.g2.com/discussions/what-does-tenjin-do) - 1 comment
- [What is the use of Tenjin?](https://www.g2.com/discussions/what-is-the-use-of-tenjin) - 1 comment
- [What is Tenjin automation?](https://www.g2.com/discussions/what-is-tenjin-automation) - 1 comment
- [What is Tenjin tool?](https://www.g2.com/discussions/what-is-tenjin-tool) - 1 comment

### 3. [MobileAction](https://www.g2.com/products/mobileaction/reviews)
Apple Search Ads Partner | Growth partner of apps and games with intelligence, automation and expertise Founded in 2013 in San Francisco, MobileAction is a pioneer in app analytics and the growth partner of apps and games for organic and paid user acquisition. It is the go-to platform for app marketers aiming for the top charts on the App Store and the Google Play Store, trusted by industry giants like Entain, IGG, Zalando, Playtika, and Adidas. MobileAction lets app marketers; - Automate and optimize Apple Search Ads campaigns with advanced, AI-driven solutions of SearchAds.com. - Access data on 90M+ ad creatives, 100K+ publishers, and market trends to sharpen the competitive edge with Ad Intelligence. - Use central information on organic keywords and creative strategies for the App Store and Google Play Store with ASO Intelligence. - Optimize search results campaigns according to targeted insights on any app, keyword, and competitor with Search Ads Intelligence. - Get in-depth data to produce more appealing custom product pages with CPP Intelligence. - Position apps more effectively with market data for both the App Store and Google Play Store with Market Intelligence. - Dive into detailed performance analytics for any app or game on the Google Play Store and the App Store with App Intelligence. - Access and customize all app store data to create tailored dashboards for unique needs with custom solutions. - Grow apps and games with professional support for ASO and Apple Search Ads. With data from 90M+ creatives, 6M+ keywords, 5M+ apps, 100K+ publishers, and 500K+ advertisers, MobileAction lets app marketers step into the future of app optimization.


**Average Rating:** 4.4/5.0
**Total Reviews:** 113
**How Do G2 Users Rate MobileAction?**

- **Return:** 7.7/10 (Category avg: 8.5/10)
- **Retention:** 6.7/10 (Category avg: 8.5/10)
- **Engagement:** 6.9/10 (Category avg: 8.7/10)
- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.1/10)

**Who Is the Company Behind MobileAction?**

- **Seller:** [MobileAction](https://www.g2.com/sellers/mobileaction)
- **Year Founded:** 2013
- **HQ Location:** San Francisco, California, United States
- **Twitter:** @MobileAction (6,629 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/mobile-action/ (107 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Marketing and Advertising, Computer Games
- **Company Size:** 47% Small-Business, 41% Mid-Market


#### What Are MobileAction's Pros and Cons?

**Pros:**

- Ease of Use (10 reviews)
- Features (9 reviews)
- Helpful (8 reviews)
- Customer Support (6 reviews)
- Insights (6 reviews)

**Cons:**

- Lack of Information (3 reviews)
- Limited Features (3 reviews)
- UX Improvement (3 reviews)
- Ad Issues (2 reviews)
- Data Inaccuracy (2 reviews)


### What Do G2 Reviewers Say About MobileAction?
*AI-generated summary from verified user reviews*

**Pros:**

- Users find MobileAction&#39;s platform remarkably **easy to use** , enhancing daily workflows and facilitating quick implementation of ideas.
- Users value the **easy integration** and responsive support of MobileAction, enhancing daily efficiency and campaign management.
- Users find **MobileAction&#39;s seamless integration** of ASO and ASA tools to be a significant time-saver and essential for optimization.
- Users value the **responsive customer support** from MobileAction, enhancing their ability to optimize campaigns effectively.
- Users benefit from **seamless integration of ASO and ASA tools** , making it an essential platform for app optimization.

**Cons:**

- Users experience a **lack of information** on performance improvement and competitor analysis, impacting their advertising strategies.
- Users feel the interface has **limited features** , making it challenging to customize reports and perform specific analyses.
- Users find the **learning curve and UI intuitiveness** challenging, especially for newcomers to app marketing and ASO.
- Users find certain **ad metrics confusing** and notice inconsistencies in the creative tab for specific apps.
- Users notice **data inaccuracy** in metrics and creative tabs, affecting the reliability of MobileAction insights.

#### What Are Recent G2 Reviews of MobileAction?

**"[Perfect for managing both ASA and ASO in one place](https://www.g2.com/survey_responses/mobileaction-review-11504618)"**

**Rating:** 5.0/5.0 stars
*— Timofei O.*

[Read full review](https://www.g2.com/survey_responses/mobileaction-review-11504618)

---

**"[efficient and rewarding partnership](https://www.g2.com/survey_responses/mobileaction-review-11509991)"**

**Rating:** 5.0/5.0 stars
*— Verified User in Online Media*

[Read full review](https://www.g2.com/survey_responses/mobileaction-review-11509991)

---


#### What Are G2 Users Discussing About MobileAction?

- [What is Mobile Action used for?](https://www.g2.com/discussions/what-is-mobile-action-used-for) - 1 comment
- [What is SearchAds.com used for?](https://www.g2.com/discussions/what-is-searchads-com-used-for) - 3 comments

### 4. [UXCam](https://www.g2.com/products/uxcam/reviews)
UXCam is a product analytics platform with integrated AI analyst, for mobile apps and websites. The company serves companies in 50+ countries and processes 100B+ data points every month. With UXCam, you can create funnels, retention charts, and dashboards to see what percentage of people are dropping off at each stage. Once you see a drop-off, you can zoom in and look at the recordings and heatmaps to understand why it happened. Book a free &amp; quick demo on the UXCam website to learn more.


**Average Rating:** 4.6/5.0
**Total Reviews:** 209
**How Do G2 Users Rate UXCam?**

- **Return:** 8.2/10 (Category avg: 8.5/10)
- **Retention:** 8.2/10 (Category avg: 8.5/10)
- **Engagement:** 8.7/10 (Category avg: 8.7/10)
- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10)

**Who Is the Company Behind UXCam?**

- **Seller:** [UXCam](https://www.g2.com/sellers/uxcam)
- **Year Founded:** 2014
- **HQ Location:** San Francisco, California
- **Twitter:** @uxcam (2,141 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/ux-cam/ (82 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** CEO, Product Manager
- **Top Industries:** Financial Services, Computer Software
- **Company Size:** 56% Small-Business, 29% Mid-Market


#### What Are UXCam's Pros and Cons?

**Pros:**

- Session Replay (8 reviews)
- Customer Support (6 reviews)
- Error Tracking (6 reviews)
- User Behavior Tracking (6 reviews)
- Heatmaps (5 reviews)

**Cons:**

- Dashboard Issues (3 reviews)
- Search Difficulty (3 reviews)
- Cluttered Interface (2 reviews)
- Data Overload (2 reviews)
- Filtering Issues (2 reviews)


### What Do G2 Reviewers Say About UXCam?
*AI-generated summary from verified user reviews*

**Pros:**

- Users value **Session Replay** from UXCam, finding it crucial for analyzing user behavior and improving app design.
- Users praise the **awesome customer support** from UXCam, appreciating its quick responses and helpful information.
- Users appreciate the **effective error tracking** provided by UXCam, which aids in identifying and resolving issues quickly.
- Users value the **user behavior tracking** of UXCam, enhancing app funnel insights and identifying bugs seamlessly.
- Users find the **heatmaps** invaluable for visualizing user behavior, aiding in design improvements and issue resolution.

**Cons:**

- Users find the **dashboard overwhelming and not user-friendly** , making it challenging to effectively utilize all the data.
- Users find the **search difficulty** in UXCam frustrating due to its limited filters and analytics compared to competitors.
- Users find the **cluttered interface** overwhelming, suggesting a need for simplification to reduce information overload.
- Users find the **dashboard overwhelming** initially due to excessive data, suggesting it needs simplification for better usability.
- Users find the **filtering issues** and dashboard lack user-friendliness, affecting analytics depth and efficiency.

#### What Are Recent G2 Reviews of UXCam?

**"[Great tool to understand user behaviour](https://www.g2.com/survey_responses/uxcam-review-11585443)"**

**Rating:** 5.0/5.0 stars
*— Vijay S.*

[Read full review](https://www.g2.com/survey_responses/uxcam-review-11585443)

---

**"[Flexibility on my Plan](https://www.g2.com/survey_responses/uxcam-review-10626899)"**

**Rating:** 5.0/5.0 stars
*— Carlos T.*

[Read full review](https://www.g2.com/survey_responses/uxcam-review-10626899)

---


#### What Are G2 Users Discussing About UXCam?

- [What is UXCam used for?](https://www.g2.com/discussions/what-is-uxcam-used-for) - 1 comment

### 5. [Heap by Contentsquare](https://www.g2.com/products/heap-by-contentsquare/reviews)
Heap by Contentsquare is a Product Analytics platform that automatically captures every user interaction on your website or app — no manual event tagging, no developer dependency, no data gaps. Founded in Silicon Valley in 2013, Heap was acquired by Contentsquare in 2023 and is now fully integrated as Contentsquare&#39;s Product Analytics capability. With Heap by Contentsquare, product, data, and marketing teams can instantly answer questions like: - Where are users dropping off in a funnel? - Which features are actually being adopted — and which are being ignored? - What drives retention and long-term loyalty across devices and sessions? - What&#39;s the user journey from first visit to conversion? What makes it different: Autocapture — every click, tap, and interaction is recorded automatically from day one, with no pre-planned instrumentation needed Funnels, paths, retention &amp; segmentation — the full product analytics toolkit, out of the box Website icon Session replay — jump from a data point directly to a recording to see the &quot;why&quot; behind the numbers Sense AI — ask questions in plain language, get proactive insights, and auto-quantified impact Connected to the full Contentsquare platform — combine Product Analytics with DXA heatmaps, error monitoring, and Voice of Customer (Hotjar surveys) for a 360° view of the customer experience Data Connect — sync your autocaptured data directly into Snowflake, BigQuery, or Redshift Website icon Whether you&#39;re optimizing onboarding, validating a new feature launch, or understanding what keeps users coming back, Heap by Contentsquare gives you a complete and retroactive picture of user behavior — so your team spends less time hunting for data and more time acting on it.


**Average Rating:** 4.4/5.0
**Total Reviews:** 1,074
**How Do G2 Users Rate Heap by Contentsquare?**

- **Return:** 8.2/10 (Category avg: 8.5/10)
- **Retention:** 8.0/10 (Category avg: 8.5/10)
- **Engagement:** 8.3/10 (Category avg: 8.7/10)
- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.1/10)

**Who Is the Company Behind Heap by Contentsquare?**

- **Seller:** [Contentsquare](https://www.g2.com/sellers/contentsquare)
- **Year Founded:** 2012
- **HQ Location:** Paris
- **Twitter:** @Contentsquare (6,548 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/2566485/ (1,696 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Product Manager, Software Engineer
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 54% Mid-Market, 35% Small-Business


#### What Are Heap by Contentsquare's Pros and Cons?

**Pros:**

- Ease of Use (7 reviews)
- Insights (5 reviews)
- Automation (4 reviews)
- Efficiency (4 reviews)
- Intuitive (4 reviews)

**Cons:**

- Data Inaccuracy (4 reviews)
- Data Management Issues (3 reviews)
- Slow Performance (3 reviews)
- Complex Features (2 reviews)
- Data Management (2 reviews)


### What Do G2 Reviewers Say About Heap by Contentsquare?
*AI-generated summary from verified user reviews*

**Pros:**

- Users appreciate the **ease of use** in Heap, thanks to intuitive tools and automatic event tracking that save time.
- Users value Heap&#39;s **automatic event tracking** , which saves time and simplifies user behavior analysis significantly.
- Users appreciate **automation** in Heap, as it saves time and simplifies tracking user interactions effortlessly.
- Users commend Heap for its **efficiency in automatic event tracking** , greatly streamlining the analysis of user behavior.
- Users appreciate Heap&#39;s **intuitive interface** , enabling effortless event tracking without coding or engineering assistance.

**Cons:**

- Users find the **data inaccuracy** problematic, as overwhelming data hampers the ability to derive meaningful insights.
- Users find **data management issues** challenging, especially with discrepancies in metrics and navigating overwhelming volumes of information.
- Users experience **slow performance** during processes, particularly with the sessions feature and large datasets, affecting efficiency.
- Users find the **complex features** of Heap challenging initially, requiring time to fully understand and utilize effectively.
- Users find that the **overwhelming amount of data** collected by Heap makes it challenging to extract meaningful insights.

#### What Are Recent G2 Reviews of Heap by Contentsquare?

**"[A powerful analytics tool that works with minimal setup](https://www.g2.com/survey_responses/heap-by-contentsquare-review-12006099)"**

**Rating:** 5.0/5.0 stars
*— Joanna J.*

[Read full review](https://www.g2.com/survey_responses/heap-by-contentsquare-review-12006099)

---

**"[Useful Tool for Product Analytics](https://www.g2.com/survey_responses/heap-by-contentsquare-review-12243869)"**

**Rating:** 4.5/5.0 stars
*— Raghavendra P.*

[Read full review](https://www.g2.com/survey_responses/heap-by-contentsquare-review-12243869)

---


#### What Are G2 Users Discussing About Heap by Contentsquare?

- [What is Heap used for?](https://www.g2.com/discussions/what-is-heap-used-for)
- [How do you use Auryc?](https://www.g2.com/discussions/how-do-you-use-auryc)
- [How much does heap Analytics cost?](https://www.g2.com/discussions/how-much-does-heap-analytics-cost)
- [What is journey mapping?](https://www.g2.com/discussions/what-is-journey-mapping)
- [What heap means?](https://www.g2.com/discussions/what-heap-means)

### 6. [Chartbeat](https://www.g2.com/products/chartbeat/reviews)
Chartbeat, Inc. includes four product lines — Chartbeat, Tubular, Lineup, and FatTail — and combines analytics that power smarter audience strategies with revenue solutions that simplify ad operations and accelerate monetization. See how Chartbeat, Inc. is shaping the future of media strategy and revenue. https://lp.chartbeat.com/chartbeat-inc Chartbeat, the content intelligence platform for publishers, empowers media companies to build loyal audiences with real-time and historical editorial analytics across desktop, social, and mobile platforms. Chartbeat helps digital publishing organizations understand what, within their content, is keeping people engaged. Partnering with over 60,000 media brands across 70+ countries, Chartbeat’s real-time and historical dashboards, in-depth headline testing and in-page optimization tools, robust reporting, and more help the world’s leading media organizations understand, measure, and build business value from the attention earned by their written and video content.


**Average Rating:** 4.4/5.0
**Total Reviews:** 68
**How Do G2 Users Rate Chartbeat?**

- **Return:** 9.6/10 (Category avg: 8.5/10)
- **Retention:** 9.4/10 (Category avg: 8.5/10)
- **Engagement:** 10.0/10 (Category avg: 8.7/10)
- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10)

**Who Is the Company Behind Chartbeat?**

- **Seller:** [Chartbeat](https://www.g2.com/sellers/chartbeat)
- **Year Founded:** 2009
- **HQ Location:** New York, NY
- **Twitter:** @Chartbeat (24,171 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/1004390/ (133 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Online Media, Broadcast Media
- **Company Size:** 49% Mid-Market, 26% Enterprise



#### What Are Recent G2 Reviews of Chartbeat?

**"[Excellent way to keep up with view goals](https://www.g2.com/survey_responses/chartbeat-review-9540331)"**

**Rating:** 4.0/5.0 stars
*— Joshua M.*

[Read full review](https://www.g2.com/survey_responses/chartbeat-review-9540331)

---

**"[Excellent Real Time News Traffic Analysis](https://www.g2.com/survey_responses/chartbeat-review-9670945)"**

**Rating:** 4.0/5.0 stars
*— Triyanto P.*

[Read full review](https://www.g2.com/survey_responses/chartbeat-review-9670945)

---


#### What Are G2 Users Discussing About Chartbeat?

- [Who uses chartbeat?](https://www.g2.com/discussions/who-uses-chartbeat)
- [How much is Chartbeat?](https://www.g2.com/discussions/how-much-is-chartbeat)
- [What is chartbeat used for?](https://www.g2.com/discussions/what-is-chartbeat-used-for)

### 7. [Branch](https://www.g2.com/products/branch/reviews)
Branch provides reliable deep linking and attribution for every paid, owned, and earned marketing channel. Trusted to maximize the value of their evolving digital strategies, world-class brands like Instacart, Western Union, NBCUniversal, ZocDoc and Sephora rely on Branch to acquire users, retain customers and drive more conversions. Increase team efficiency with Branch. Easily deploy and scale deep linking and campaign measurement across all marketing channels. Deliver better experiences with Branch. Route users where you want them to go, regardless of their platform or device, reliably and always. Make smarter investments with Branch. Increase ROI with accurate insight into omni-channel campaigns, without running privacy risks. There isn’t a linking use case Branch can’t solve. Guiding new or returning web visitors to your app Problem: Your mobile website gets a lot of traffic, but it’s not optimized for conversions and engagement compared to your mobile app. Solution: Convert casual web visitors into loyal app users with custom, targeted smart banners that carry context through install for a stellar first impression. If they land on your website in the future, smart banners seamlessly direct app them to the content they’re viewing in your mobile app. Maximizing app install ad success Problem: You spend valuable ad dollars capturing new app users, but in today’s privacy-focused environment, it’s harder than ever to get useful, unbiased attribution data. Solution: We not only provide accurate, deduplicated install attribution but also deliver users to specific content in your app post install, increasing their likelihood to convert. Optimizing mobile reengagement ad campaigns Problem: Reengaging existing users is critical to maximizing your user lifetime value (LTV), but privacy regulations can complicate the tracking and attribution of these efforts. Solution: We help you build precise audience segments based on previous user behaviors and engagements. This allows you to target users with tailored reengagement campaigns and measure the impact with privacy-preserving attribution data. Measuring CTV campaigns Problem: Users are spending more time on connected TV (CTV) devices and platforms than ever before, but marketers investing in CTV ads struggle to accurately understand their downstream conversion events, and few measurement solutions are suited for CTV’s unique challenges. Solution: We make it effortless to track and attribute CTV ad performance to downstream engagements with accurate, unbiased measurement. It’s now easier to optimize and justify your CTV marketing budget with clear insights into holistic campaign effectiveness. Delivering email readers directly to your app Problem: There are many edge cases to solve for when linking out of the email channel, and email click analytics alone won’t show you pivotal insights such as if someone purchases in-app days after clicking an email. Solution: We solve linking on mobile. With extensive email service provider (ESP) integrations and a team deeply familiar with the challenges on mobile, we improve the email workflow, provide more contextual user experiences, increase email revenue, and provide new down-funnel attribution from email. Measuring web SEO traffic to the app Problem: Search engine optimization (SEO) teams spend countless hours optimizing search results. Enabling deep linking historically meant losing visibility into their efforts, missing key performance indicator (KPI) goals, and working around blind spots in their overall marketing strategy. Solution: Our SEO App Attribution solution provides insight into app opens and down-funnel events coming from organic search traffic, helping marketers unlock the value and ROI of SEO in the context of mobile app engagement, improving decision-making across marketing channels. Enabling and measuring offline to app experiences Problem: Customers expect to be able to use your app at any stage of the customer journey, and you need a way to move your users from offline into your app. QR codes have taken off, but a lot of QR codes are not optimized for app engagement. Solution: We make it easy to create custom, dynamic QR codes that align with your brand’s look and feel for a seamless user experience. Effortlessly manage routing destinations to keep campaigns fresh, and track downstream performance in one place to optimize acquisition, engagement, and ultimately LTV from offline, desktop, or over-the-top (OTT). Breaking out of walled gardens Problem: Social platforms load an in-app browser designed to keep app users in a walled version of their website. You’re missing out on driving engagement and conversions every time your users are stuck within a walled garden instead of on your native app. Solution: Our branded short links can be scaled across social channels to take app users from content in a social post to the same content in your app (or after install for new users). With cross-channel analytics, you’ll unlock insight into organic social as an acquisition channel and attribute downstream events to the social campaign that drove them. Reducing your cost to serve Problem: You spent time, money, and resources building an awesome app, but high volumes of customer inquiries are still directed to costly support channels. Solution: Branch links and QR codes guide users to your app to complete key actions. By redirecting users from expensive channels like phone support to more cost-effective self-service options in the app, Branch helps you lower operational costs while simultaneously delivering a great customer experience.


**Average Rating:** 4.4/5.0
**Total Reviews:** 444
**How Do G2 Users Rate Branch?**

- **Return:** 8.1/10 (Category avg: 8.5/10)
- **Retention:** 8.1/10 (Category avg: 8.5/10)
- **Engagement:** 8.2/10 (Category avg: 8.7/10)
- **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 9.1/10)

**Who Is the Company Behind Branch?**

- **Seller:** [Branch](https://www.g2.com/sellers/branch-51b48ed1-3e6f-4f48-9ed7-9bac8ffd887d)
- **Company Website:** https://branch.io
- **Year Founded:** 2014
- **HQ Location:** Palo Alto, California
- **Twitter:** @branchmetrics (9,442 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/3813083/ (516 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Product Manager, CEO
- **Top Industries:** Financial Services, Marketing and Advertising
- **Company Size:** 42% Small-Business, 33% Mid-Market


#### What Are Branch's Pros and Cons?

**Pros:**

- Ease of Use (4 reviews)
- Customer Support (3 reviews)
- Easy Integrations (3 reviews)
- Link Tracking (3 reviews)
- Tracking Capabilities (3 reviews)

**Cons:**

- Poor Customer Support (2 reviews)
- Setup Issues (2 reviews)
- Complex Navigation (1 reviews)
- Complex Setup (1 reviews)
- Dashboard Issues (1 reviews)


### What Do G2 Reviewers Say About Branch?
*AI-generated summary from verified user reviews*

**Pros:**

- Users find Branch to be **easy to use** , streamlining link creation and enhancing efficiency in various campaigns.
- Users value the **exceptional customer support** from Branch, noting quick responses and helpful collaboration for problem-solving.
- Users appreciate the **easy integrations** of Branch, finding it user-friendly and developer-friendly for diverse campaigns.
- Users appreciate the **simplicity of link creation** with Branch, enhancing efficiency and supporting effective marketing strategies.
- Users praise Branch for its **tracking capabilities** , making link creation and app tracking efficient and user-friendly.

**Cons:**

- Users face **poor customer support** , with dismissive agents and lack of onboarding help during critical times.
- Users report **complex setup issues** and poor customer service, making the onboarding process challenging and frustrating.
- Users find **navigation complex** , making it challenging to manage costs and add new partners effectively.
- Users find the **initial setup complex** , making it challenging to start using Branch effectively.
- Users face **dashboard issues** that complicate auditing tasks, highlighting the need for improved search features and filters.

#### What Are Recent G2 Reviews of Branch?

**"[Stellar Support with Effective Attribution](https://www.g2.com/survey_responses/branch-review-9966634)"**

**Rating:** 4.5/5.0 stars
*— Kapil G.*

[Read full review](https://www.g2.com/survey_responses/branch-review-9966634)

---

**"[Accurate Attribution, Reliable Deep Linking, and Insightful Reporting](https://www.g2.com/survey_responses/branch-review-12923757)"**

**Rating:** 4.0/5.0 stars
*— Arvind K.*

[Read full review](https://www.g2.com/survey_responses/branch-review-12923757)

---



### 8. [Asodesk](https://www.g2.com/products/asodesk/reviews)
One solution to grow your app business! Ecosystem for promoting mobile businesses. It includes tools and data for mobile marketing, working with product and app reviews, as well as training and agency services. Our products: 🚀 ASO tools. The complete set of tools for working with ASO. 🚀 Top charts &amp; store analytics. The App Store and Google Play data research. 🚀 Analytics and replies to reviews. Professional tools for working with reviews. 🚀 StoreConsole. Application metadata management. 🚀 Competitive research. Tools for competitor application analysis. 🚀 App monitoring. Application position research. 🚀 App analytics. Analytics of application traffic sources. 🚀 Boost to the top. Incentivized installs from real users. 🚀 API. Build your own boards and get all the historical data through your interface. 🚀 Free tools. Find new keywords, analyze metrics, and get new insights for free.


**Average Rating:** 4.6/5.0
**Total Reviews:** 44
**How Do G2 Users Rate Asodesk?**

- **Return:** 9.4/10 (Category avg: 8.5/10)
- **Retention:** 8.8/10 (Category avg: 8.5/10)
- **Engagement:** 9.3/10 (Category avg: 8.7/10)
- **Has the product been a good partner in doing business?:** 9.8/10 (Category avg: 9.1/10)

**Who Is the Company Behind Asodesk?**

- **Seller:** [Asodesk](https://www.g2.com/sellers/asodesk)
- **Year Founded:** 2016
- **HQ Location:** Nicosia, Egkomi
- **Twitter:** @ASOdesk (1,289 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/asodeskinc/ (18 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Information Technology and Services, Computer Games
- **Company Size:** 64% Small-Business, 32% Mid-Market



#### What Are Recent G2 Reviews of Asodesk?

**"[Clear and convenient Asodesk service](https://www.g2.com/survey_responses/asodesk-review-8282185)"**

**Rating:** 4.5/5.0 stars
*— Alexandra A.*

[Read full review](https://www.g2.com/survey_responses/asodesk-review-8282185)

---

**"[Thanks to asodesk for the best experience in using ASO tools](https://www.g2.com/survey_responses/asodesk-review-7924571)"**

**Rating:** 5.0/5.0 stars
*— Mykyta H.*

[Read full review](https://www.g2.com/survey_responses/asodesk-review-7924571)

---


#### What Are G2 Users Discussing About Asodesk?

- [What does Asodesk do?](https://www.g2.com/discussions/what-does-asodesk-do)
- [What is Checkaso?](https://www.g2.com/discussions/what-is-checkaso)
- [What is Gummicube?](https://www.g2.com/discussions/what-is-gummicube)
- [What is ASOdesk?](https://www.g2.com/discussions/what-is-asodesk) - 2 comments

### 9. [Qonversion](https://www.g2.com/products/qonversion/reviews)
In-app subscription monetization platform for mobile apps: - Cross-platform in-app subscription infrastructure - Subscription analytics - Monetization A/B testing All in one place to help you grow your app faster. Qonversion allows fast in-app subscription implementation. It provides the back-end infrastructure to validate user receipts and manage cross-platform user access to paid content on your app, so you do not need to build your own server. Qonversion also provides comprehensive subscription analytics and out-of-the-box integrations with the leading marketing, attribution, and product analytics platforms.


**Average Rating:** 4.9/5.0
**Total Reviews:** 40
**How Do G2 Users Rate Qonversion?**

- **Return:** 8.1/10 (Category avg: 8.5/10)
- **Retention:** 8.1/10 (Category avg: 8.5/10)
- **Engagement:** 7.9/10 (Category avg: 8.7/10)
- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)

**Who Is the Company Behind Qonversion?**

- **Seller:** [Qonversion](https://www.g2.com/sellers/qonversion)
- **Year Founded:** 2019
- **HQ Location:** San Francisco, California
- **Twitter:** @qonversion (2 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/qonversion/ (13 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 98% Small-Business, 2% Mid-Market


#### What Are Qonversion's Pros and Cons?

**Pros:**

- Comprehensive Solutions (1 reviews)
- Dashboard Usability (1 reviews)
- Ease of Use (1 reviews)
- Easy Access (1 reviews)
- Easy Integrations (1 reviews)

**Cons:**

- Limited Features (1 reviews)
- Limited Options (1 reviews)


### What Do G2 Reviewers Say About Qonversion?
*AI-generated summary from verified user reviews*

**Pros:**

- Users appreciate the **comprehensive solutions** offered by Qonversion, praising its budget-friendly nature and hassle-free setup.
- Users enjoy the **intuitive dashboard usability** of Qonversion, making subscription management efficient and straightforward.
- Users appreciate the **quick and hassle-free setup** of Qonversion, which simplifies the onboarding process significantly.
- Users appreciate the **quick and hassle-free setup** of Qonversion, making it easy to start using the product.
- Users value the **easy integrations** of Qonversion, enjoying a quick and hassle-free setup experience.

**Cons:**

- Users feel that Qonversion suffers from **limited features** compared to competitors who offer more options regularly.
- Users feel that Qonversion has **limited options** as competitors quickly outpace it with more features.

#### What Are Recent G2 Reviews of Qonversion?

**"[Was Really Good but Didn’t Keep Up the Needed Pace](https://www.g2.com/survey_responses/qonversion-review-7043614)"**

**Rating:** 4.0/5.0 stars
*— Verified User in Apparel &amp; Fashion*

[Read full review](https://www.g2.com/survey_responses/qonversion-review-7043614)

---

**"[We confidently recommend Qonversion to anyone seeking a comprehensive app monetization solution.](https://www.g2.com/survey_responses/qonversion-review-8748355)"**

**Rating:** 5.0/5.0 stars
*— Ilona D.*

[Read full review](https://www.g2.com/survey_responses/qonversion-review-8748355)

---


#### What Are G2 Users Discussing About Qonversion?

- [What is Qonversion used for?](https://www.g2.com/discussions/what-is-qonversion-used-for) - 3 upvotes

### 10. [Smartlook](https://www.g2.com/products/smartlook/reviews)
Smartlook is an analytics solution for websites, iOS/Android apps, and various app frameworks, that answers the &quot;whys&quot; behind your users&#39; actions. Learn more about our features ↩️ Brands can easily understand how customers precisely interact with their website and app by: - Watching recordings of every user, and seeing exactly what they see, down to the same resolution. - Using automatically tracked events generated within the website/app, from tapping a button to typing text. - Building conversion funnels and finding out where most of their users are leaving the website/app (and seeing what they did before they left). - Creating heatmaps of visitors’ clicks, scrolls, and moves, to highlight popular elements. Smartlook cuts out all the guesswork and gathers brands’ app data together on one central dashboard, which enables sharing and collaborating with colleagues. This means clear, data-driven decision-making for product managers, marketers, UX designers, and developers to constantly improve each website and app by reducing churn rates, boosting conversions, identifying and fixing bugs, and improving UX.


**Average Rating:** 4.6/5.0
**Total Reviews:** 837
**How Do G2 Users Rate Smartlook?**

- **Return:** 8.0/10 (Category avg: 8.5/10)
- **Retention:** 8.1/10 (Category avg: 8.5/10)
- **Engagement:** 8.8/10 (Category avg: 8.7/10)
- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 9.1/10)

**Who Is the Company Behind Smartlook?**

- **Seller:** [Cisco](https://www.g2.com/sellers/cisco)
- **Year Founded:** 1984
- **HQ Location:** San Jose, CA
- **Twitter:** @Cisco (720,366 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/cisco/ (95,545 employees on LinkedIn®)
- **Ownership:** NASDAQ:CSCO

**Who Uses This Product?**
- **Who Uses This:** CEO, Owner
- **Top Industries:** Computer Software, Marketing and Advertising
- **Company Size:** 85% Small-Business, 12% Mid-Market


#### What Are Smartlook's Pros and Cons?

**Pros:**

- Ease of Use (3 reviews)
- Insights (3 reviews)
- Analytics (2 reviews)
- Free Usage (2 reviews)
- User Interface (2 reviews)

**Cons:**

- Cluttered Interface (1 reviews)
- Complex Features (1 reviews)
- Dashboard Issues (1 reviews)
- Data Retention (1 reviews)
- Delays (1 reviews)


### What Do G2 Reviewers Say About Smartlook?
*AI-generated summary from verified user reviews*

**Pros:**

- Users find Smartlook&#39;s **ease of use** exceptional, enhancing their ability to track user behavior effortlessly.
- Users appreciate the **clean and attractive interface** , making navigation and analytics effortless and efficient.
- Users appreciate the **comprehensive analytics** from Smartlook, enabling informed decisions through visual user behavior insights.
- Users appreciate the **useful free plan** of Smartlook, making it ideal for trials and small projects.
- Users appreciate the **clean and attractive interface** of Smartlook, making navigation and analytics intuitive and effective.

**Cons:**

- Users find the **cluttered interface** can be overwhelming, diminishing the convenience of the Smartlook experience.
- Users find the **complex features** of Smartlook challenging, especially with limited tracking and heat map functionality.
- Users find the **dashboard issues** can lead to a cluttered experience and occasional visual glitches.
- Users are frustrated by the **limited 1-month data retention** with the free version, impacting long-term analysis.
- Users face **delays** with Smartlook&#39;s limited tracking and heat map deactivation, hindering their analysis experience.

#### What Are Recent G2 Reviews of Smartlook?

**"[Smartlook Makes Troubleshooting Customer Issues Easy](https://www.g2.com/survey_responses/smartlook-review-12700350)"**

**Rating:** 4.5/5.0 stars
*— Rylee S.*

[Read full review](https://www.g2.com/survey_responses/smartlook-review-12700350)

---

**"[I use smartlook to understand user behaviour on our website](https://www.g2.com/survey_responses/smartlook-review-8289390)"**

**Rating:** 5.0/5.0 stars
*— Verified User in Market Research*

[Read full review](https://www.g2.com/survey_responses/smartlook-review-8289390)

---


#### What Are G2 Users Discussing About Smartlook?

- [What is Smartlook used for?](https://www.g2.com/discussions/what-is-smartlook-used-for)

### 11. [MightySignal](https://www.g2.com/products/mightysignal/reviews)
MightySignal provides mobile app and SDK intelligence for prospecting, churn reduction, and spying on the competition. Our data system gathers intelligence straight from sources like Apple and Google on SDKs, mobile ads, rank changes, and more. Sales and marketing teams rely on MightySignal to power key decisions in prospecting, lead qualifying, market sizing, and more.


**Average Rating:** 4.7/5.0
**Total Reviews:** 20
**How Do G2 Users Rate MightySignal?**

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.1/10)

**Who Is the Company Behind MightySignal?**

- **Seller:** [MightySignal](https://www.g2.com/sellers/mightysignal)
- **Year Founded:** 2014
- **HQ Location:** Las Vegas, Nevada
- **Twitter:** @MightySignal (470 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/4539042/

**Who Uses This Product?**
- **Top Industries:** Computer Software, Internet
- **Company Size:** 43% Small-Business, 38% Mid-Market



#### What Are Recent G2 Reviews of MightySignal?

**"[Insightful real-time data](https://www.g2.com/survey_responses/mightysignal-review-2726461)"**

**Rating:** 5.0/5.0 stars
*— Verified User in Information Technology and Services*

[Read full review](https://www.g2.com/survey_responses/mightysignal-review-2726461)

---

**"[Great insights!](https://www.g2.com/survey_responses/mightysignal-review-6621652)"**

**Rating:** 5.0/5.0 stars
*— Verified User in Information Technology and Services*

[Read full review](https://www.g2.com/survey_responses/mightysignal-review-6621652)

---


#### What Are G2 Users Discussing About MightySignal?

- [What is MightySignal used for?](https://www.g2.com/discussions/what-is-mightysignal-used-for)

### 12. [TelemetryDeck](https://www.g2.com/products/telemetrydeck/reviews)
TelemetryDeck is a privacy-first analytics platform designed for product teams developers who want to understand their users — without ever compromising their privacy. Founded in 2020 in Augsburg, Germany, TelemetryDeck helps thousands of developers and companies worldwide make data-driven decisions in a fully GDPR-compliant way. Key Features - Privacy-First Analytics: Collects no personal data, uses double-hashing and anonymization by design. - Real-Time Dashboards: Instant insights into user engagement, retention, and growth. - Powerful Notebooks: Flexible queries and visualizations to explore data interactively. - Funnels &amp; Activation Metrics: Understand onboarding, conversion, and retention without tracking individuals. - Easy SDK Integration: Native SDKs for Swift, Kotlin, Flutter, React Native, and more. - Enterprise-Ready: SSO (Okta), dedicated namespaces, and custom support options available. Why TelemetryDeck TelemetryDeck helps developers and product teams understand how people use their products — ethically, securely, and affordably. By anonymizing all personally identifiable information, TelemetryDeck ensures full compliance with global privacy laws while still providing meaningful, actionable analytics. Our customers use TelemetryDeck to: - Optimize app performance and user experience - Track feature adoption and engagement - Report KPIs to stakeholders confidently - Replace invasive analytics tools like Google Analytics or Firebase with a privacy-safe alternative TelemetryDeck: analytics you can be proud of.


**Average Rating:** 4.6/5.0
**Total Reviews:** 13
**How Do G2 Users Rate TelemetryDeck?**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)

**Who Is the Company Behind TelemetryDeck?**

- **Seller:** [TelemetryDeck](https://www.g2.com/sellers/telemetrydeck)
- **Year Founded:** 2021
- **HQ Location:** Augsburg, DE
- **LinkedIn® Page:** https://www.linkedin.com/company/telemetrydeck/ (4 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Computer Software
- **Company Size:** 85% Small-Business


#### What Are TelemetryDeck's Pros and Cons?

**Pros:**

- Ease of Use (8 reviews)
- Setup Ease (8 reviews)
- Simple (5 reviews)
- Dashboard Design (3 reviews)
- Affordable (2 reviews)

**Cons:**

- Complexity (3 reviews)
- Lacking Features (2 reviews)
- Limited Features (2 reviews)
- Steep Learning Curve (2 reviews)
- Error Handling (1 reviews)


### What Do G2 Reviewers Say About TelemetryDeck?
*AI-generated summary from verified user reviews*

**Pros:**

- Users appreciate the **ease of use** of TelemetryDeck, praising its simple setup and intuitive dashboards.
- Users find the **setup process simple** , enabling easy integration and immediate use for their projects.
- Users love the **simple setup** of TelemetryDeck, making analytics accessible and user-friendly for projects of all sizes.
- Users appreciate the **insightful and configurable dashboards** of TelemetryDeck, enhancing their understanding of app performance effortlessly.
- Users find TelemetryDeck&#39;s **affordable pricing** ideal for indie developers, making analytics accessible without compromising privacy.

**Cons:**

- Users find the **complexity of the custom TQL language** challenging, making dashboard queries less intuitive.
- Users find TelemetryDeck **lacking features** that are accessible without a technical background, hindering usability and alert capabilities.
- Users note the **limited features** of TelemetryDeck compared to competitors, though improvements are underway.
- Users find a **steep learning curve** in TelemetryDeck, noting challenges in mastering its advanced features and TQL language.
- Users find it challenging to debug events due to **inadequate error handling** while using TelemetryDeck.

#### What Are Recent G2 Reviews of TelemetryDeck?

**"[Simply lovely](https://www.g2.com/survey_responses/telemetrydeck-review-11799743)"**

**Rating:** 5.0/5.0 stars
*— Mark D.*

[Read full review](https://www.g2.com/survey_responses/telemetrydeck-review-11799743)

---

**"[Instant Insights for Beginners, But Advanced Features Feel Out of Reach](https://www.g2.com/survey_responses/telemetrydeck-review-11855110)"**

**Rating:** 5.0/5.0 stars
*— Marina P.*

[Read full review](https://www.g2.com/survey_responses/telemetrydeck-review-11855110)

---



### 13. [Countly](https://www.g2.com/products/countly/reviews)
Countly is a first-party digital analytics and customer engagement platform that gives organizations complete ownership of their data and product intelligence - across every device, channel, and deployment model. Built for teams that value privacy, autonomy, and long-term trust, Countly lets you capture, analyze, and act on behavioral data in real time, without the compromises of black-box SaaS tools and shared-clouds. With Countly, you control what’s tracked, where it’s stored, and how it’s used - whether on-premises or in your private cloud.


**Average Rating:** 4.1/5.0
**Total Reviews:** 20
**How Do G2 Users Rate Countly?**

- **Has the product been a good partner in doing business?:** 7.5/10 (Category avg: 9.1/10)

**Who Is the Company Behind Countly?**

- **Seller:** [Countly](https://www.g2.com/sellers/countly)
- **Company Website:** https://countly.com/
- **Year Founded:** 2013
- **HQ Location:** London, United Kingdom
- **Twitter:** @gocountly (6,748 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/countly/ (41 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Information Technology and Services
- **Company Size:** 55% Small-Business, 45% Enterprise


#### What Are Countly's Pros and Cons?

**Pros:**

- Ease of Use (1 reviews)

**Cons:**

- Lack of Recommendations (1 reviews)
- Limitations (1 reviews)
- Limited Features (1 reviews)
- Missing Features (1 reviews)


### What Do G2 Reviewers Say About Countly?
*AI-generated summary from verified user reviews*

**Pros:**

- Users find the **ease of open source and self-hosted deployment** of Countly to be highly beneficial and user-friendly.

**Cons:**

- Users note a **lack of recommendations** , pointing out missing additional features and insufficient product-wise communication.
- Users note the **missing additional features** and lack of product-wise communication, hindering their experience with Countly.
- Users find **limited features** in Countly, lacking essential product-wise communication tools for better insights.
- Users feel that Countly lacks **additional features** and effective product-wise communication, limiting its overall usefulness.

#### What Are Recent G2 Reviews of Countly?

**"[Bases individual or organisation usage and requirements](https://www.g2.com/survey_responses/countly-review-11544568)"**

**Rating:** 4.0/5.0 stars
*— santosh kumar k.*

[Read full review](https://www.g2.com/survey_responses/countly-review-11544568)

---

**"[County review](https://www.g2.com/survey_responses/countly-review-5163634)"**

**Rating:** 4.0/5.0 stars
*— Mert K.*

[Read full review](https://www.g2.com/survey_responses/countly-review-5163634)

---


#### What Are G2 Users Discussing About Countly?

- [What does Countly do?](https://www.g2.com/discussions/what-does-countly-do)
- [What is Countly server?](https://www.g2.com/discussions/what-is-countly-server)
- [Is Countly open source?](https://www.g2.com/discussions/is-countly-open-source)
- [What is Countly used for?](https://www.g2.com/discussions/what-is-countly-used-for)

### 14. [Alchemer Digital](https://www.g2.com/products/alchemer-digital/reviews)
Alchemer Digital helps you capture feedback and engage customers right where their experience happens—inside your app or on your website. Instead of waiting for feedback after the fact, you can ask, listen, and act in the moment. Trigger in-app and on-site surveys, prompts, and messages based on real customer behavior. Whether someone completes a key action, hits a friction point, or shows signs of churn, Alchemer Digital lets you reach them with the right message at the right time—without disrupting their experience. Go beyond basic feedback collection. With precise targeting and real-time delivery, you can uncover what’s driving engagement, identify issues before they turn into churn, and guide customers toward better outcomes while they’re still active. And because Alchemer Digital connects with your broader systems, feedback doesn’t sit in a dashboard. It flows to the right teams, triggers follow-ups, and supports closed-loop feedback—so you can respond quickly and keep improving. Built for product, marketing, and customer teams, Alchemer Digital makes it easy to improve engagement, increase retention, and turn everyday interactions into meaningful insights. This is why many of the largest brands in the world, including, CNN, JetBlue, eBay, Safeway, and FanDuel, engage their mobile customers with Alchemer Mobile.


**Average Rating:** 4.3/5.0
**Total Reviews:** 181
**How Do G2 Users Rate Alchemer Digital?**

- **Retention:** 6.7/10 (Category avg: 8.5/10)
- **Engagement:** 8.3/10 (Category avg: 8.7/10)
- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.1/10)

**Who Is the Company Behind Alchemer Digital?**

- **Seller:** [Alchemer ](https://www.g2.com/sellers/alchemer)
- **HQ Location:** Louisville, CO
- **Twitter:** @AlchemerHQ (7,024 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/712662/ (230 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Senior Product Manager, Product Manager
- **Top Industries:** Telecommunications, Financial Services
- **Company Size:** 45% Enterprise, 38% Mid-Market



#### What Are Recent G2 Reviews of Alchemer Digital?

**"[Feedback helps us help our members](https://www.g2.com/survey_responses/alchemer-digital-review-5468917)"**

**Rating:** 4.5/5.0 stars
*— Verified User in Banking*

[Read full review](https://www.g2.com/survey_responses/alchemer-digital-review-5468917)

---

**"[Apptentive is a great tool to increase your app ratings &amp; deliver messages &amp; surveys to your users.](https://www.g2.com/survey_responses/alchemer-digital-review-7344060)"**

**Rating:** 4.5/5.0 stars
*— Verified User in Computer Software*

[Read full review](https://www.g2.com/survey_responses/alchemer-digital-review-7344060)

---


#### What Are G2 Users Discussing About Alchemer Digital?

- [What is Apptentive used for?](https://www.g2.com/discussions/what-is-apptentive-used-for)

### 15. [Airbridge](https://www.g2.com/products/airbridge/reviews)
Airbridge is a Mobile Measurement Partner (MMP) trusted by 600+ global apps like Nexon, KFC, and Alarmy. Attribute every conversion and link all your platforms—Android, iOS, SKAN, Web, PC, and Console—from one dashboard. Specializing in granular cross-platform, web-to-app and app-to-web measurement, Airbridge delivers in-depth cohort-level analysis of creatives, funnels, retention, ROAS, and predictive LTV. Unlike other MMPs, Airbridge offers advanced tools like ultra-granular dashboard filters, deep linking, customizable fraud prevention, and raw data exports — all without a paywall. Key feature strengths include: - Comprehensive Cross-Platform Tracking: Pull in data from web, app, PC/console, and SKAN for a truly unified, single-page view, simplifying complex decisions. - Ultra-Granularity: Get down to the precise details—keyword, creative, hourly, and minute-by-minute—for exact performance evaluation and optimization. - Seamless Deep Linking and Link Branding: Create smooth user journeys with branded, dynamic, and deferred deep linking, sending users directly to in-app content without friction. - Intelligent AI Capabilities: Ask questions, retrieve data, and get onboarding guidance through Airbridge Pilot, Airbridge MCP, and Onboarding Pilot. Airbridge maintains measurement partnerships with Google, Meta, Apple, and TikTok, among others, and is trusted by global brands such as Standard Chartered, Samsung Securities, Alarmy, Nexon, Segari, KFC, Descente, Amorepacific, and LOTTE ON. Airbridge is developed by AB180, Inc., an AdTech and MarTech company with 10+ years experience in developing AI-powered ad attribution, measurement, and monetization tools.


**Average Rating:** 4.7/5.0
**Total Reviews:** 29
**How Do G2 Users Rate Airbridge?**

- **Return:** 10.0/10 (Category avg: 8.5/10)
- **Retention:** 10.0/10 (Category avg: 8.5/10)
- **Engagement:** 8.3/10 (Category avg: 8.7/10)
- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 9.1/10)

**Who Is the Company Behind Airbridge?**

- **Seller:** [AB180, Inc.](https://www.g2.com/sellers/ab180-inc)
- **Company Website:** https://www.airbridge.io/
- **Year Founded:** 2015
- **HQ Location:** Seoul, Republic of Korea
- **Twitter:** @AirbridgeHQ (113 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/78384907 (74 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 59% Small-Business, 38% Mid-Market


#### What Are Airbridge's Pros and Cons?

**Pros:**

- Customer Support (13 reviews)
- Ease of Use (9 reviews)
- Features (8 reviews)
- Customer Insights (7 reviews)
- Integrations (7 reviews)

**Cons:**

- Slow Loading (3 reviews)
- Integration Difficulty (2 reviews)
- Integration Issues (2 reviews)
- Slow Performance (2 reviews)
- Attribution Issues (1 reviews)


### What Do G2 Reviewers Say About Airbridge?
*AI-generated summary from verified user reviews*

**Pros:**

- Users appreciate the **responsive and helpful customer support** of Airbridge, enhancing their overall experience and success.
- Users appreciate the **ease of use** of Airbridge, facilitated by its intuitive interface and efficient tools.
- Users value the **user-friendly deep linking** and comprehensive analytics tools that enhance marketing efficiency and performance tracking.
- Users value the **responsive customer support** of Airbridge, appreciating the quick assistance and commitment to client success.
- Users appreciate the **smooth integrations** of Airbridge, enhancing their ability to track campaigns and understand user engagement.

**Cons:**

- Users experience a **slow loading** time for report generation and data retrieval, though it&#39;s typically a minor concern.
- Users face **integration difficulties** with Airbridge, making data handling challenging without technical expertise in-house.
- Users face **integration issues** with Airbridge, making data management challenging for smaller companies without technical expertise.
- Users experience a **slow performance** in report generation and data retrieval, though it’s not a major issue.
- Users struggle with **attribution issues** when exporting ad channel data, complicating their analytics for smaller businesses.

#### What Are Recent G2 Reviews of Airbridge?

**"[Reliable Attribution with Stellar Support](https://www.g2.com/survey_responses/airbridge-review-11773706)"**

**Rating:** 5.0/5.0 stars
*— Hoa V.*

[Read full review](https://www.g2.com/survey_responses/airbridge-review-11773706)

---

**"[Rich Featured &amp; Cost-Effective!](https://www.g2.com/survey_responses/airbridge-review-11199542)"**

**Rating:** 5.0/5.0 stars
*— Mohammad N.*

[Read full review](https://www.g2.com/survey_responses/airbridge-review-11199542)

---



### 16. [Kochava](https://www.g2.com/products/kochava/reviews)
Kochava is a real-time data solutions company offering a comprehensive growth stack of solutions for data-driven advertisers. We empower advertisers to measure what matters with tools that deliver better insights and actionable data in one operational platform. Advertisers can map their growth journey with Kochava, leveraging mobile measurement partner (MMP) services, a next-generation marketing mix modeling (MMM) SaaS platform, and a premium platform for search ads automation and app store optimization (ASO). Kochava&#39;s MMM SaaS and search ads automation/ASO platforms work with advertisers using Kochava or any other MMP. With a culture of customer-driven innovation, dedication to data security, and the most powerful tools in the ecosystem, Kochava is trusted by top brands to harness their data for growth. Headquartered in Sandpoint, ID, the company has offices globally.


**Average Rating:** 4.1/5.0
**Total Reviews:** 131
**How Do G2 Users Rate Kochava?**

- **Return:** 7.8/10 (Category avg: 8.5/10)
- **Retention:** 7.6/10 (Category avg: 8.5/10)
- **Engagement:** 8.0/10 (Category avg: 8.7/10)
- **Has the product been a good partner in doing business?:** 8.4/10 (Category avg: 9.1/10)

**Who Is the Company Behind Kochava?**

- **Seller:** [Kochava](https://www.g2.com/sellers/kochava)
- **Company Website:** https://www.kochava.com
- **Year Founded:** 2011
- **HQ Location:** Sandpoint, US
- **Twitter:** @kochava (12 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/2377474/ (168 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Marketing and Advertising, Entertainment
- **Company Size:** 39% Mid-Market, 31% Enterprise


#### What Are Kochava's Pros and Cons?

**Pros:**

- Customer Support (6 reviews)
- Attribution (5 reviews)
- Data Investigation (5 reviews)
- Insights (5 reviews)
- User Interface (5 reviews)

**Cons:**

- Poor UI (6 reviews)
- Complex Features (5 reviews)
- Not Intuitive (5 reviews)
- UX Improvement (5 reviews)
- Limitations (4 reviews)


### What Do G2 Reviewers Say About Kochava?
*AI-generated summary from verified user reviews*

**Pros:**

- Users appreciate the **responsive and helpful customer support** from Kochava, enhancing their overall experience and integration capabilities.
- Users praise **Kochava&#39;s robust CTV attribution capabilities** , which provide clear insights into cross-device performance and campaign impact.
- Users value the **data granularity** and exceptional support from Kochava, enhancing their analytical capabilities.
- Users value the **deep data insights and robust analytics** from Kochava, enhancing user behavior understanding and campaign performance.
- Users appreciate the **intuitive user interface** of Kochava, making data management and analysis straightforward and efficient.

**Cons:**

- Users find the **poor UI** challenging, hindering usability and making the platform less intuitive to navigate.
- Users find Kochava&#39;s **complex features** challenging to navigate, leading to a frustrating user experience overall.
- Users find the **interface not intuitive** , complicating navigation and understanding of various features and reports.
- Users find Kochava&#39;s **clunky and outdated UX** frustrating, hindering their ability to create reports easily.
- Users find **limitations in data retention** and integration difficulties with DSPs, impacting their analytical capabilities.

#### What Are Recent G2 Reviews of Kochava?

**"[Exceptional Support, Room For Innovation](https://www.g2.com/survey_responses/kochava-review-12543755)"**

**Rating:** 4.0/5.0 stars
*— Mike T.*

[Read full review](https://www.g2.com/survey_responses/kochava-review-12543755)

---

**"[Outstanding Custom Support and Insightful Solutions](https://www.g2.com/survey_responses/kochava-review-12580512)"**

**Rating:** 5.0/5.0 stars
*— Mike R.*

[Read full review](https://www.g2.com/survey_responses/kochava-review-12580512)

---


#### What Are G2 Users Discussing About Kochava?

- [What do you recommend for marketers considering Kochava for mobile attribution and analytics?](https://www.g2.com/discussions/what-do-you-recommend-for-marketers-considering-kochava-for-mobile-attribution-and-analytics)
- [What is Kochava used for?](https://www.g2.com/discussions/what-is-kochava-used-for)
- [What is mobile attribution platform?](https://www.g2.com/discussions/what-is-mobile-attribution-platform) - 1 comment
- [How do you use kochava?](https://www.g2.com/discussions/how-do-you-use-kochava) - 1 comment
- [What is kochava tracker?](https://www.g2.com/discussions/what-is-kochava-tracker) - 1 comment

### 17. [Nvecta](https://www.g2.com/products/nvecta/reviews)
Nvecta is an AI-powered marketing automation and CDP solution. It provides an omnichannel experience that helps you reach your desired audience through email, SMS, push notifications, pop-ups, and much more. With Nvecta, you can send automated campaigns to target your audience at the right time. Moreover, it allows you to send personalized campaigns to connect with your audience on a more personal level. Its easy-to-use interface, along with a drag-and-drop editor, makes it easier to customize your campaigns and journeys. Its in-depth campaign analytics help you measure campaign performance and adjust your campaigns accordingly. Key Features Real-time Data &amp; Personalization Segmentation &amp; Targeting Omnichannel Communication A/B Testing Analytics &amp; Reporting Exit-Intent Targeting Drip Campaigns Dynamic Content Injection Seamless Third-Party App Integration


**Average Rating:** 4.8/5.0
**Total Reviews:** 334
**How Do G2 Users Rate Nvecta?**

- **Return:** 9.2/10 (Category avg: 8.5/10)
- **Retention:** 7.5/10 (Category avg: 8.5/10)
- **Engagement:** 7.8/10 (Category avg: 8.7/10)
- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 9.1/10)

**Who Is the Company Behind Nvecta?**

- **Seller:** [Nvecta](https://www.g2.com/sellers/nvecta)
- **Year Founded:** 2011
- **HQ Location:** Delhi, IN
- **LinkedIn® Page:** https://www.linkedin.com/company/nvecta/ (58 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Search Engine Optimization Executive, Search Engine Optimization Specialist
- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 69% Small-Business, 28% Mid-Market


#### What Are Nvecta's Pros and Cons?

**Pros:**

- Helpful (128 reviews)
- Automation (121 reviews)
- Ease of Use (116 reviews)
- Customer Engagement (95 reviews)
- Customer Support (92 reviews)

**Cons:**

- Learning Curve (50 reviews)
- Missing Features (48 reviews)
- Expensive (41 reviews)
- Limited Customization (34 reviews)
- Not Intuitive (32 reviews)


### What Do G2 Reviewers Say About Nvecta?
*AI-generated summary from verified user reviews*

**Pros:**

- Users admire the **user-friendly interface** of NotifyVisitors, making multi-channel marketing campaigns incredibly easy and efficient.
- Users love the **seamless automation** of NotifyVisitors, streamlining client journeys and enhancing personalized marketing efforts effortlessly.
- Users value the **ease of use** of NotifyVisitors, enjoying its user-friendly interface and streamlined marketing tools.
- Users appreciate the **effective customer engagement** tools of Nvecta, enhancing audience interaction and campaign management.
- Users appreciate the **responsive customer support** of Nvecta, noting its fast assistance and helpfulness in resolving issues.

**Cons:**

- Users find the **learning curve challenging** , making it harder for new teams to effectively utilize Nvecta&#39;s features.
- Users are frustrated with the **missing features** of Nvecta, including limited customization and poor reporting capabilities.
- Users feel the product is **expensive** and may not be affordable for startup companies seeking growth opportunities.
- Users find the **limited customization** options frustrating, hindering flexibility and usability as their needs evolve.
- Users find Nvecta to be **not intuitive** , struggling with customization and dashboard navigation difficulties during their experience.

#### What Are Recent G2 Reviews of Nvecta?

**"[Effortlessly Activates Customer Data into Personalized Campaigns](https://www.g2.com/survey_responses/nvecta-review-12189652)"**

**Rating:** 4.0/5.0 stars
*— sakthivel 2.*

[Read full review](https://www.g2.com/survey_responses/nvecta-review-12189652)

---

**"[All-in-One Engagement Platform That&#39;s Easy for Beginners](https://www.g2.com/survey_responses/nvecta-review-12103392)"**

**Rating:** 4.5/5.0 stars
*— Nishant S.*

[Read full review](https://www.g2.com/survey_responses/nvecta-review-12103392)

---


#### What Are G2 Users Discussing About Nvecta?

- [What is NotifyVisitors used for?](https://www.g2.com/discussions/what-is-notifyvisitors-used-for) - 1 upvote

### 18. [Kubit](https://www.g2.com/products/kubit/reviews)
Kubit is the leading Customer Journey Analytics platform for enterprises. Through a revolutionary warehouse-native approach, Kubit empowers teams with self-service insights, rapid decision-making and full transparency – without engineering dependencies or vendor lock-in. Unlike incumbent solutions, Kubit eliminates data silos and black-boxes, allowing enterprises to analyze customer behavior directly from their existing data infrastructure like Snowflake, BigQuery or Databricks. Kubit provides the flexibility to unlock actionable insights from custom data models with both clickstream events and operational data, without compromising governance or control. Enterprises like Paramount, TelevisaUnivision and Miro trust Kubit not only for its agility and reliability but also for its unmatched customer support—with expert guidance and a customer-first approach that ensures success at every stage. For more information, visit kubit.ai.


**Average Rating:** 4.5/5.0
**Total Reviews:** 31
**How Do G2 Users Rate Kubit?**

- **Return:** 9.8/10 (Category avg: 8.5/10)
- **Retention:** 10.0/10 (Category avg: 8.5/10)
- **Engagement:** 9.6/10 (Category avg: 8.7/10)
- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 9.1/10)

**Who Is the Company Behind Kubit?**

- **Seller:** [Kubit](https://www.g2.com/sellers/kubit)
- **Company Website:** https://kubit.ai
- **Year Founded:** 2018
- **HQ Location:** Los Altos, California Twitter
- **Twitter:** @Kubit__ (61 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/kubit-ai/ (38 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Online Media
- **Company Size:** 52% Mid-Market, 29% Enterprise


#### What Are Kubit's Pros and Cons?

**Pros:**

- Ease of Use (17 reviews)
- Insights (11 reviews)
- Helpful (10 reviews)
- Analytics (9 reviews)
- Customer Support (9 reviews)

**Cons:**

- Learning Curve (9 reviews)
- Steep Learning Curve (7 reviews)
- Difficult Learning (3 reviews)
- Learning Difficulty (3 reviews)
- Limitations (3 reviews)


### What Do G2 Reviewers Say About Kubit?
*AI-generated summary from verified user reviews*

**Pros:**

- Users highlight the **ease of use and support** of Kubit, making it simple to learn and implement.
- Users appreciate the **user-friendly interface and powerful analytics** of Kubit, enhancing data exploration and decision-making.
- Users find Kubit to have a **user-friendly interface** , making it easy to learn and create reports independently.
- Users value the **easy-to-use self-service tool** of Kubit that enhances data analysis and empowers decision-making.
- Users appreciate the **great customer support** from Kubit, noting the team&#39;s quick responses and helpfulness.

**Cons:**

- Users find the **learning curve challenging** , needing time to fully grasp Kubit&#39;s features and workflows.
- Users note a **steep learning curve** with Kubit, requiring significant time to master its features and capabilities.
- Users note a **difficult learning curve** with Kubit, requiring time and familiarity to fully utilize its features.
- Users experience a significant **learning difficulty** with Kubit, making it challenging to navigate for non-data professionals.
- Users face **integration challenges** with Kubit&#39;s SQL queries and limited self-setup options, complicating analytics collaboration.

#### What Are Recent G2 Reviews of Kubit?

**"[A great Self-Service Analytics tool](https://www.g2.com/survey_responses/kubit-review-10473104)"**

**Rating:** 4.0/5.0 stars
*— Smita A.*

[Read full review](https://www.g2.com/survey_responses/kubit-review-10473104)

---

**"[Lightweight, easy to use layer for product analytics on top of Snowflake](https://www.g2.com/survey_responses/kubit-review-11117422)"**

**Rating:** 5.0/5.0 stars
*— Verified User in Computer Software*

[Read full review](https://www.g2.com/survey_responses/kubit-review-11117422)

---



### 19. [Apphud](https://www.g2.com/products/apphud/reviews)
Apphud is the smartest way to integrate, measure and grow in-app purchases, including subscriptions, in iOS and Android apps. Made for leading mobile developers, marketers and product managers. Apphud provides a reliable subscriptions&#39; infrastructure, deep real-time mobile analytics, powerful pricing A/B testing platform and tool set to increase app revenue, reduce churn and get customers insights.


**Average Rating:** 4.9/5.0
**Total Reviews:** 24
**How Do G2 Users Rate Apphud?**

- **Return:** 9.8/10 (Category avg: 8.5/10)
- **Retention:** 9.8/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 9.1/10)

**Who Is the Company Behind Apphud?**

- **Seller:** [Apphud](https://www.g2.com/sellers/apphud)
- **Year Founded:** 2019
- **HQ Location:** San Francisco, US
- **Twitter:** @apphud (192 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/apphud (10 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Computer Software
- **Company Size:** 72% Small-Business, 28% Mid-Market



#### What Are Recent G2 Reviews of Apphud?

**"[Apphud.com is an indispensable tool for any mobile app developer](https://www.g2.com/survey_responses/apphud-review-9402277)"**

**Rating:** 4.5/5.0 stars
*— Denis S.*

[Read full review](https://www.g2.com/survey_responses/apphud-review-9402277)

---

**"[The best platform for tracking business results!](https://www.g2.com/survey_responses/apphud-review-9395095)"**

**Rating:** 5.0/5.0 stars
*— Evgeniy M.*

[Read full review](https://www.g2.com/survey_responses/apphud-review-9395095)

---


#### What Are G2 Users Discussing About Apphud?

- [What is Apphud used for?](https://www.g2.com/discussions/what-is-apphud-used-for)

### 20. [Flurry Analytics](https://www.g2.com/products/flurry-analytics/reviews)
Flurry Analytics is one of the world’s most recognized and adopted mobile app analytics solutions. It’s easy to use, powerful and completely free. Designed to help product, development and growth experts build apps users love, Flurry helps improve app engagement, run a data-driven product roadmap, boost user acquisition efforts and more. Flurry also includes crash reporting, push notification management and remote configuration. Flurry Analytics provides real-time metrics for iOS and Android apps around usage and retention as well as geographic, demographic and technographic insights. Tailor Flurry Analytics to your app by adding up to 500 custom events as well as unlimited parameters for uncompromised detail. Flurry also delivers on-demand, fast querying for easy slice-and dice to explore and segment your audience like never before. Finding key insights shouldn’t require you to be a SQL expert, wait to export data into a different system or pay upcharge fees for cloud usage. Conduct audience analysis, build funnels and view user paths like never before. View metrics by groups of apps or individually, and even compare iOS versus Android versions of your app side by side. Integrating Flurry’s lightweight SDK is simple and takes just minutes.


**Average Rating:** 3.9/5.0
**Total Reviews:** 37
**How Do G2 Users Rate Flurry Analytics?**

- **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 9.1/10)

**Who Is the Company Behind Flurry Analytics?**

- **Seller:** [Verizon Media](https://www.g2.com/sellers/verizon-media)
- **Year Founded:** 2005
- **HQ Location:** San Francisco, CA
- **Twitter:** @FlurryMobile (16,225 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/430650/ (12 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 76% Small-Business, 16% Mid-Market



#### What Are Recent G2 Reviews of Flurry Analytics?

**"[Great analytics tool get started for any mobile app business](https://www.g2.com/survey_responses/flurry-analytics-review-6722925)"**

**Rating:** 4.0/5.0 stars
*— Alex R.*

[Read full review](https://www.g2.com/survey_responses/flurry-analytics-review-6722925)

---

**"[Flurry is a lightweight, straightforward way to see what users are doing in my app](https://www.g2.com/survey_responses/flurry-analytics-review-4454611)"**

**Rating:** 5.0/5.0 stars
*— Eric S.*

[Read full review](https://www.g2.com/survey_responses/flurry-analytics-review-4454611)

---



### 21. [mParticle by Rokt](https://www.g2.com/products/mparticle-by-rokt/reviews)
Rokt mParticle is a hybrid customer data platform (CDP) that combines real-time streaming architecture with composable, warehouse-native architecture in a single platform. It is purpose-built for enterprise teams who need both: activating customer data in real time from streaming pipelines and directly from their cloud data warehouse, without rebuilding infrastructure or duplicating data. With hundreds of API-based integrations, Rokt mParticle makes data flow seamlessly across every channel so marketing, product, and data teams can move faster with less hassle. Core capabilities include Customer 360 identity resolution, AI-powered audience segmentation, predictive analytics, and end-to-end data governance with built-in privacy controls. Rokt mParticle connects to 300+ native integrations, routing customer data across marketing, product, and analytics tools without data loss or latency. Global brands including HBO Max, JetBlue, SoFi, Burger King, Chick-fil-A, Spotify, and Klarna use Rokt mParticle to improve identity match rates, grow high-value audiences, lower customer acquisition costs, and drive measurable revenue lift across channels.


**Average Rating:** 4.4/5.0
**Total Reviews:** 175
**How Do G2 Users Rate mParticle by Rokt?**

- **Return:** 7.5/10 (Category avg: 8.5/10)
- **Retention:** 8.0/10 (Category avg: 8.5/10)
- **Engagement:** 8.3/10 (Category avg: 8.7/10)
- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.1/10)

**Who Is the Company Behind mParticle by Rokt?**

- **Seller:** [ROKT](https://www.g2.com/sellers/rokt)
- **Company Website:** https://rokt.com
- **Year Founded:** 2012
- **HQ Location:** New York, US
- **Twitter:** @ROKT (1,134 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/rokt/ (752 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Product Manager, Data Analyst
- **Top Industries:** Financial Services, Information Technology and Services
- **Company Size:** 53% Mid-Market, 27% Small-Business


#### What Are mParticle by Rokt's Pros and Cons?

**Pros:**

- Ease of Use (4 reviews)
- Insights (4 reviews)
- Automation Efficiency (2 reviews)
- Collaboration (2 reviews)
- Easy Creation (2 reviews)

**Cons:**

- Complex Configuration (2 reviews)
- Complexity (2 reviews)
- Complexity Issues (2 reviews)
- Learning Curve (2 reviews)
- Steep Learning Curve (2 reviews)


### What Do G2 Reviewers Say About mParticle by Rokt?
*AI-generated summary from verified user reviews*

**Pros:**

- Users value the **ease of use** of mParticle, enhancing data organization and integration across platforms effortlessly.
- Users appreciate the **efficient organization of customer data** with mParticle, simplifying analysis and enhancing event tracking.
- Users value the **automation efficiency** of mParticle, streamlining customer data management and reducing manual effort significantly.
- Users value the **collaboration capability** of mParticle, streamlining data management across platforms and enhancing audience sharing.
- Users highlight the **easy creation** of audiences with mParticle, appreciating seamless integration and excellent customer support.

**Cons:**

- Users struggle with the **complex configuration** of mParticle, finding the learning curve and interface overwhelming and time-consuming.
- Users find the **complexity of mParticle** challenging, especially due to a steep learning curve and overwhelming features.
- Users struggle with the **complexity issues** of mParticle, finding it challenging to navigate and configure effectively.
- Users struggle with the **steep learning curve** of mParticle, finding initial navigation and understanding cumbersome and time-consuming.
- Users struggle with the **steep learning curve** of mParticle, finding it challenging to grasp essential concepts and configurations.

#### What Are Recent G2 Reviews of mParticle by Rokt?

**"[A tool that covers all the essentials to enable multi-channel marketing](https://www.g2.com/survey_responses/mparticle-by-rokt-review-12460934)"**

**Rating:** 4.0/5.0 stars
*— Ben D.*

[Read full review](https://www.g2.com/survey_responses/mparticle-by-rokt-review-12460934)

---

**"[Love the tool mParticle – but with some troubles](https://www.g2.com/survey_responses/mparticle-by-rokt-review-12086424)"**

**Rating:** 4.0/5.0 stars
*— Ayur M.*

[Read full review](https://www.g2.com/survey_responses/mparticle-by-rokt-review-12086424)

---


#### What Are G2 Users Discussing About mParticle by Rokt?

- [What is Indicative used for?](https://www.g2.com/discussions/what-is-indicative-used-for)
- [What is mParticle used for?](https://www.g2.com/discussions/what-is-mparticle-used-for)

### 22. [Sensor Tower](https://www.g2.com/products/sensor-tower/reviews)
Sensor Tower is a global provider of digital intelligence solutions, empowering companies to understand consumer behavior and market performance across mobile apps, digital platforms, and gaming ecosystems. Headquartered in San Francisco, Sensor Tower&#39;s insights are trusted by more than 2,500 enterprises worldwide.


**Average Rating:** 4.3/5.0
**Total Reviews:** 141
**How Do G2 Users Rate Sensor Tower?**

- **Return:** 7.5/10 (Category avg: 8.5/10)
- **Retention:** 8.0/10 (Category avg: 8.5/10)
- **Engagement:** 8.0/10 (Category avg: 8.7/10)
- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.1/10)

**Who Is the Company Behind Sensor Tower?**

- **Seller:** [Sensor Tower](https://www.g2.com/sellers/sensor-tower)
- **Year Founded:** 2013
- **HQ Location:** San Francisco, California
- **Twitter:** @SensorTower (204,008 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/sensor-tower/ (438 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Computer Games, Information Technology and Services
- **Company Size:** 47% Mid-Market, 31% Small-Business



#### What Are Recent G2 Reviews of Sensor Tower?

**"[More than 5 years with Data.ai](https://www.g2.com/survey_responses/sensor-tower-review-8908691)"**

**Rating:** 4.0/5.0 stars
*— Jane A.*

[Read full review](https://www.g2.com/survey_responses/sensor-tower-review-8908691)

---

**"[Excellent Resource for Monitoring App Performance](https://www.g2.com/survey_responses/sensor-tower-review-8920388)"**

**Rating:** 4.5/5.0 stars
*— John E.*

[Read full review](https://www.g2.com/survey_responses/sensor-tower-review-8920388)

---


#### What Are G2 Users Discussing About Sensor Tower?

- [Is sensor tower accurate?](https://www.g2.com/discussions/is-sensor-tower-accurate)
- [What is sensor tower Aso?](https://www.g2.com/discussions/what-is-sensor-tower-aso)
- [Where does Sensor Tower get its data?](https://www.g2.com/discussions/where-does-sensor-tower-get-its-data)
- [What does App Annie do?](https://www.g2.com/discussions/what-does-app-annie-do) - 1 comment
- [What does Sensor Tower do?](https://www.g2.com/discussions/what-does-sensor-tower-do)

### 23. [HeadSpin](https://www.g2.com/products/headspin/reviews)
HeadSpin is the world’s first Digital Experience AI Platform that combines cloud-hosted and on-prem global device infrastructure, test automation, and ML-driven performance &amp; quality of experience analytics for mobile, web, audio, and video. HeadSpin empowers engineering, QA, operations, and product teams to assure optimal digital experiences across delivery channels throughout the development lifecycle. Learn more at www.HeadSpin.io . Global Device Infrastructure Allows end-to-end testing &amp; monitoring with thousands of devices in hundreds of locations on real carrier and WiFi networks around the globe. No SDK required. Test Automation &amp; APIs Integrates seamlessly into CI/CD workflows enabling functional and performance testing pre and post release. Support for all testing frameworks. Performance, QoE &amp; Machine Learning Automatically surfaces issues and points to underlying root causes across all layers of the stack—from quantifying audio/video QoE to code and packet visibility. Insights-to-Actions Delivers regression and aggregation insights throughout the digital experience lifecycle, from planning and development to troubleticketing and operations. Trending, alerts, and analytics.


**Average Rating:** 4.7/5.0
**Total Reviews:** 28
**How Do G2 Users Rate HeadSpin?**

- **Return:** 7.5/10 (Category avg: 8.5/10)
- **Retention:** 8.3/10 (Category avg: 8.5/10)
- **Engagement:** 7.9/10 (Category avg: 8.7/10)
- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.1/10)

**Who Is the Company Behind HeadSpin?**

- **Seller:** [HeadSpin](https://www.g2.com/sellers/headspin)
- **Year Founded:** 2015
- **HQ Location:** Sunnyvale, California
- **Twitter:** @headspin_io (1,501 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/6629540/ (220 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 46% Small-Business, 36% Enterprise



#### What Are Recent G2 Reviews of HeadSpin?

**"[Excellent vendor with a broad spectrum of bespoke services and real humans interacting with you](https://www.g2.com/survey_responses/headspin-review-7830443)"**

**Rating:** 5.0/5.0 stars
*— Drikus O.*

[Read full review](https://www.g2.com/survey_responses/headspin-review-7830443)

---

**"[A good cloud platform for Mobile and Living room devices but the  number of Devices are less](https://www.g2.com/survey_responses/headspin-review-7914286)"**

**Rating:** 4.0/5.0 stars
*— Suchismita M.*

[Read full review](https://www.g2.com/survey_responses/headspin-review-7914286)

---


#### What Are G2 Users Discussing About HeadSpin?

- [What does Headspin do?](https://www.g2.com/discussions/what-does-headspin-do) - 1 comment
- [What is HeadSpin platform?](https://www.g2.com/discussions/what-is-headspin-platform) - 1 comment
- [What is HeadSpin app?](https://www.g2.com/discussions/what-is-headspin-app) - 1 comment, 1 upvote

### 24. [Quantum Metric](https://www.g2.com/products/quantum-metric/reviews)
Quantum Metric is the customer-centered digital analytics platform for today’s leading organizations. Providing a simplified approach to monitor, diagnose and optimize the digital journeys that matter most, the Quantum Metric platform offers in-depth customer understanding, quantified and tied to core business objectives. Today, Quantum Metric captures insights from 40% of the world’s internet users, supporting global brands across every industry to get to the heart of their customer, with greater speed and efficiency. For more information about Quantum Metric, visit www.quantummetric.com.


**Average Rating:** 4.6/5.0
**Total Reviews:** 269
**How Do G2 Users Rate Quantum Metric?**

- **Return:** 8.2/10 (Category avg: 8.5/10)
- **Retention:** 8.3/10 (Category avg: 8.5/10)
- **Engagement:** 8.8/10 (Category avg: 8.7/10)
- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 9.1/10)

**Who Is the Company Behind Quantum Metric?**

- **Seller:** [Quantum Metric](https://www.g2.com/sellers/quantum-metric-c9ee7f75-688d-48f8-a8eb-b2d170bfa71c)
- **Company Website:** https://www.quantummetric.com
- **Year Founded:** 2015
- **HQ Location:** Colorado Springs, Colorado, United States
- **Twitter:** @quantummetric (673 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/quantum-metric/ (460 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Product Manager
- **Top Industries:** Retail, Telecommunications
- **Company Size:** 62% Enterprise, 25% Mid-Market


#### What Are Quantum Metric's Pros and Cons?

**Pros:**

- Insights (14 reviews)
- Ease of Use (12 reviews)
- Session Replay (10 reviews)
- Analytics (8 reviews)
- Easy Setup (6 reviews)

**Cons:**

- Learning Curve (8 reviews)
- Steep Learning Curve (7 reviews)
- Search Difficulty (6 reviews)
- Session Management (6 reviews)
- Replay Issues (5 reviews)


### What Do G2 Reviewers Say About Quantum Metric?
*AI-generated summary from verified user reviews*

**Pros:**

- Users value the **almost real-time insights** from Quantum Metric, enhancing their understanding of user interactions effectively.
- Users value the **ease of use** of Quantum Metric, enhancing their ability to analyze customer behavior intuitively.
- Users appreciate the **almost real-time replays** of Quantum Metric, enabling timely insights and enhanced user behavior analysis.
- Users value the **deep insights into unique data** provided by Quantum Metric, enhancing customer behavior analysis and experience.
- Users praise the **easy setup** of Quantum Metric, enabling quick integration and efficient tracking of important data.

**Cons:**

- Users find the **learning curve steep** due to outdated training content and complex functionalities in Quantum Metric.
- Users find the **steep learning curve** of Quantum Metric challenging, particularly with the dense UI and training content.
- Users find **search difficulty** in Quantum Metric frustrating, especially with beginner challenges and locating session replays.
- Users experience **difficulties with session management** , including playback issues and visibility problems for recorded sessions.
- Users face **replay issues** in Quantum Metric, including difficulties in locating sessions and time-consuming viewing processes.

#### What Are Recent G2 Reviews of Quantum Metric?

**"[Real-Time Insights to Spot User Friction and Technical Errors](https://www.g2.com/survey_responses/quantum-metric-review-12998821)"**

**Rating:** 4.5/5.0 stars
*— ULISES RODRIGO G.*

[Read full review](https://www.g2.com/survey_responses/quantum-metric-review-12998821)

---

**"[Provides value but needs improvements](https://www.g2.com/survey_responses/quantum-metric-review-7685246)"**

**Rating:** 4.0/5.0 stars
*— mIGUEL D.*

[Read full review](https://www.g2.com/survey_responses/quantum-metric-review-7685246)

---


#### What Are G2 Users Discussing About Quantum Metric?

- [What is Quantum Metric used for?](https://www.g2.com/discussions/what-is-quantum-metric-used-for)

### 25. [Upland Localytics](https://www.g2.com/products/upland-localytics/reviews)
Upland Localytics is mobile app marketing and analytics software that creates personalized mobile experiences to drive engagement, loyalty, and conversion. The solution is used on billions of devices across more than 20,000 apps, helping leading B2B and B2C companies to connect with their customers on a deeper, more meaningful level through engaging mobile marketing campaigns. Customers love Upland Localytics for its customer loyalty, app experience, deeper ROI. Learn more at www.uplandsoftware.com/localytics/


**Average Rating:** 3.9/5.0
**Total Reviews:** 18
**How Do G2 Users Rate Upland Localytics?**

- **Has the product been a good partner in doing business?:** 7.7/10 (Category avg: 9.1/10)

**Who Is the Company Behind Upland Localytics?**

- **Seller:** [Localytics](https://www.g2.com/sellers/localytics)
- **Year Founded:** 2014
- **HQ Location:** Austin, TX
- **Twitter:** @Localytics (9,036 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/localytics/ (34 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 61% Mid-Market, 28% Enterprise



#### What Are Recent G2 Reviews of Upland Localytics?

**"[Great platform for mobile marketers](https://www.g2.com/survey_responses/upland-localytics-review-3275184)"**

**Rating:** 4.0/5.0 stars
*— Verified User in Publishing*

[Read full review](https://www.g2.com/survey_responses/upland-localytics-review-3275184)

---

**"[Customer Service is quick and reliable ](https://www.g2.com/survey_responses/upland-localytics-review-3103265)"**

**Rating:** 4.0/5.0 stars
*— Jacquelyn D.*

[Read full review](https://www.g2.com/survey_responses/upland-localytics-review-3103265)

---




## What Is Mobile App Analytics Tools?

[Mobile Analytics Software](https://www.g2.com/categories/mobile-analytics)

## What Software Categories Are Similar to Mobile App Analytics Tools?

- [Digital Analytics Software](https://www.g2.com/categories/digital-analytics)
- [Mobile App Optimization Software](https://www.g2.com/categories/mobile-app-optimization)
- [Product Analytics Software](https://www.g2.com/categories/product-analytics)


---

## How Do You Choose the Right Mobile App Analytics Tools?

### What You Should Know About Mobile App Analytics Tools

### What is Mobile App Analytics Software?

The increased presence and influence of mobile devices has driven the necessity for mobile applications—and by extension, mobile app analytics software. Whether designed for e-commerce, gaming, finance, productivity, loyalty programs, or otherwise, there seems to be an application for almost anything one can imagine. Because of this lasting trend towards mobility, businesses are pushing hard to get their service or product out onto the mobile landscape.

There is a need to understand how users interact with the applications one has built for their business. An app is only valuable if people are actually using it with any sense of regularity, and the ability to interact with the app easily or conveniently can play a huge role in whether the app succeeds. Mobile app analytics solutions allow companies to examine how users interact with their apps, providing all kinds of data including the type of device users are accessing from, how long they spend on pages in the app, how frequently a user opens the app, and more. The result is a data-driven picture of an app’s performance and how it fits into the marketplace.

Using mobile app analytics software gives companies [real-time data](https://www.g2.com/categories/mobile-app-analytics/f/real-time-analysis) that informs continued product development. Depending on the tool used, teams can gain insight into unforeseen issues with new software updates, track usage patterns by demographics such as age and location, and more. Leveraging this data, development teams can constantly maintain and update their app’s interface to encourage the most desirable user journeys through their apps. If sudden, irregular patterns emerge, such as a sharp decline in traffic that might indicate downtime, mobile app analytics software can automatically alert teams via notifications to ensure a rapid response.

Overall, mobile app analytics software gives teams an invaluable set of monitoring tools, data-gathering functions, and dashboards which allows them to manage their released applications in a way that reflects and responds to real user experiences.&amp;nbsp;

### What are the Common Features of Mobile App Analytics Software?

The following are some core features within mobile app analytics software:

**OS-based tracking:** Mobile app analytics tools need to be able to evaluate app performance based on the mobile operating system (OS) the app is running on. iOS and Android are the biggest players in mobile OS, but they are not the only platforms that mobile apps can run on. Some mobile app analytics solutions will also track the device type running an OS, accounting for other niche or proprietary systems and the respective OS version, for trending and further data analysis.

**Session analytics:** The most basic mobile app analytics tool feature, session analytics, informs teams on the basics of how a user’s time is spent in an app. How long the app was used, wherein the app users went, and the kinds of activities they performed with the app are all valuable pieces of information that every company will want to know about their user audience.

**Regional analytics:** Understanding where, geographically, users are accessing an application can give companies unique insights into their user base. This type of data can enable more effective targeted advertising, and it can generate particularly interesting insights and trends when combined with other usage data like carrier, device, and time spent using the app.

**Date filtering:** Understanding usage data in the context of timeframes can lead to beneficial insights for one’s business. Aside from the more obvious analysis of app intelligence—for example, understanding how bug fixes affect rates of usership—businesses can garner more subtle insights, such as how usership changes after implementing subtle user interface updates or backend performance overhauls.

**Audience analytics:** Is the application free, or does it require a one-time purchase? Does the application have paid features? Understanding how free and paid audience members interact with an app can give teams better insight into how the price of their application affects the way users interact with the app in their day to day.

**Market trends:** It is as important to understand how a company’s apps compare to other apps on the market as it is to understand the users’ in-app activity. For an application to compete, the business needs to understand exactly what it is competing against. Mobile app analytics tools should provide market intelligence so that a business can always understand how its apps are performing in context with the market as a whole.

**Reporting:** As with any analytics tool, reporting is a powerful way of consolidating key information into an easily digestible format. Mobile app analytics tools should be able to turn out reports regarding any data factor it tracks, allowing companies to get summaries of any possible data they might find to be important.

**Data visualization:** This works similarly to the reporting functionality of other analytics tools. Data visualization—the process of turning raw data into charts, graphs, and other forms of visual representations—is a perfect at-a-glance representation of an app’s users, functions, and success. Data visualizations can be highly valuable for revealing trends in data that might otherwise be lost under the sheer volume that is captured by a mobile app analytics tool.

**Code performance analysis:** Occurrences that negatively affect the user experience might originate from the application’s code. Some mobile app analytics tools will track performance down to the code level, which can reveal any code segments that are performing suboptimally.

**Network filtering:** Understanding users’ networks can help lead to a better overall user experience. WiFi and carrier networks each have their connection strengths and consistencies, and some mobile app analytics tools will allow the filtering of performance data based on the method of network connection or other distinguishing network-adjacent traits like carrier name or region.

Other Features of Mobile App Analytics Tools: [Heat maps](https://www.g2.com/categories/mobile-app-analytics/f/heat-maps), [Session replay](https://www.g2.com/categories/mobile-app-analytics/f/session-replay)

### What are the Benefits of Mobile App Analytics Software?

**Usage insights:** What pages get the most traffic? What about the least? How often do users buy after putting an item in the app’s cart? What page do users bounce (leave the app) from the most? How much time do users spend in the app? These questions and more can all be answered with mobile app analytics solutions. Mobile app analytics tools focus on allowing businesses to leverage usage data into data-driven insights, helping them make better decisions about the app’s future direction and build.

**Carrier and device insights:** The impact that certain carriers, devices, and operating systems can have on an app’s functionality and overall success tends to be overlooked. Mobile app analytics tools can offer insights into these factors. Such insights can help expose potential incompatibilities an app might have with the targeted user demographic. Armed with that information, developers can update the app to better fit its users’ preferences.

**Performance insights:** While mobile app analytics software might not provide log outputs comparable to those of software testing tools, companies can discern other functional issues from their data. Notice a page or feature is rarely used? Maybe a disproportionate number of app closures after the loading of a specific app page? These might be indicators that something is not functioning properly on those pages and can inform developers to reexamine that build.

### Who Uses Mobile App Analytics Software?

Mobile app analytics tools can provide significant, valuable insights for a business. While different teams might find value in different elements of this software, the following list rounds up the most common team members who would most regularly interact with mobile app analytics tools.

**Product managers:** These users find value in mobile app analytics tools’ application quality of life (QoL) tracking. Changes in application QoL affect application usage and performance. The high-level insights drawn from mobile app analytics tools can help create a more well-informed product direction and improve the overall quality of an application.

**Data analysts:** Data analysts should find significant value in mobile app analytics tools. The volume of data at their disposal allows data analysts to craft in-depth insights around numerous aspects of an application’s performance. Additionally, the in-software visualization and filtering features can help clarify the mass of data points that mobile app analytics generate.

**Application developers:** Using mobile app analytics tools, application developers can specifically target application workflows for optimization or upkeep based on data. In-depth analytics around user interactions, region and network data, and code performance can be extremely valuable toward improving an application’s build and client-side operation.

**Marketing teams:** Marketing teams can take the information collected by mobile app analytics tools and turn them into more effective targeted marketing campaigns. While some of the more technical in-app performance data might not be as useful to these teams, marketers can lean on invaluable resources like demographic, regional, and carrier data as they move toward a more well-informed marketing campaign.

#### Software Related to Mobile App Analytics Software

Related solutions that can be used together with Mobile App Analytics Software include:

[Digital analytics software](https://www.g2.com/categories/digital-analytics) **:** Digital analytics software performs many of the same functions that mobile app analytics solutions do but specifically focused on website traffic and web page activity. Combining these two software resources can give businesses a more complete look at how customers interact with their digital offerings.

[Mobile app optimization software](https://www.g2.com/categories/mobile-app-optimization) **:** Focusing more on user interaction with an application rather than user habits, mobile app optimization software helps companies better solicit the most advantageous user interactions with an application. Mobile app optimization tools focus on the most and least used aspects of an app, explore trends in app usage, and help turn that data into actionable insights.

### Challenges with Mobile App Analytics Software

Software solutions can come with their own set of challenges.&amp;nbsp;

**Overtracking:** Overtracking can be a real issue for businesses. Because mobile app analytics solutions offer the ability to track so many aspects of an app’s existence, it is incredibly tempting to try to track all of it. Companies need to be sure to track and analyze what is important for their app’s success, and this may differ from company to company. For example, mobile video game app companies will want to track different data points than a retailer might for their store’s mobile app. If a business cannot fight the temptation to track every little aspect, it is really easy to get lost in the data and, in turn, the data will end up polluting its analysis with nonfactors.

**Device attribution:** Mobile devices, as a hardware archetype, are composed of a massive collection of device manufacturers, data carriers, and operating system variations. For a mobile app analytics solution to be truly effective, it has to be able to analyze application events in context with the hardware and software the application is run on. Failure to properly capture these details could mean missing out on version, hardware, or carrier-influenced problems, leading to increased time in troubleshooting issues.

**Data security:** As mentioned above, a hot topic with app analytics is the extent to which user data is tracked and secured. Because of how much data can be acquired about users with app analytics tools, data security and data privacy are genuine and valid concerns. When using a mobile app analytics tool, businesses should also be investing in data security solutions.

### How to Buy Mobile App Analytics Software

G2’s reviews from authentic software buyers can serve as a great anchor point for any company ready to start the search for a mobile app analytics solution. With that in mind, there are a few important criteria to consider when looking for the right tool.

**Features:** Different mobile app analytics software tools can have quite different feature sets. One solution might focus on highly detailed user journeys while another may be able to provide insight into the device models an app’s audience is using. The best fit solution will vary depending on the data that an organization finds most valuable. Authentic G2 reviews made by peers from similar companies can shed light on these factors. A prioritized list of the business’ most desired features enables the software selection team to move forward with a clear idea of what to look for.

**Security:** Collecting user data is a highly sensitive undertaking that requires constantly up-to-date security and compliance. When searching for a mobile app analytics solution, companies should ensure that the software they’d like to use has a verified history of compliance and high-security standards to protect user data. In some cases, separate data security solutions are preferred to help ensure security compliance and privacy.



