Actito Reviews & Product Details

Actito is a SaaS customer engagement platform designed to help marketing teams independently create and orchestrate personalized omnichannel experiences. This innovative solution empowers businesses to engage their customers effectively across various channels, ensuring that marketing efforts are not only cohesive but also tailored to individual preferences and behaviors. Targeted primarily at mid-sized to large companies, Actito serves organizations that require a comprehensive and unified approach to their marketing activities. By consolidating customer data into a single platform, Actito enables marketing teams to manage their campaigns more efficiently. The platform is particularly beneficial for businesses looking to enhance their customer engagement strategies through real-time, personalized messaging across multiple channels, including email, SMS, push notifications, WhatsApp, RCS, Wallet, ad audiences, call centers, and print. One of the standout features of Actito is its ability to centralize and activate customer data. This functionality allows users to design and target messages that resonate with their audience, enhancing the overall effectiveness of marketing campaigns. The integration of artificial intelligence further streamlines the marketing process, making it more agile and responsive to changing customer needs. By leveraging AI, Actito helps marketers analyze data trends and optimize their strategies, ultimately driving growth and improving customer relationships. Additionally, Actito's secure European infrastructure ensures that customer data is handled with the utmost care, adhering to strict privacy regulations. This focus on data security is particularly appealing to companies operating within the EU or those that prioritize compliance with data protection laws. With headquarters in Belgium and offices in France and Spain, Actito has established a strong presence in the European market and currently supports over 250 clients worldwide. In summary, Actito is more than just a marketing tool; it is a comprehensive platform that supports businesses in transforming their marketing efforts into significant growth drivers. By offering a unified solution for managing customer engagement across various channels, Actito enables organizations to create personalized experiences that foster customer loyalty and drive business success.

Product Website

Seller

ACTITO

Languages Supported

English, French, Dutch, Spanish

Product Description

Actito is a customer engagement SaaS platform that enables marketing teams to create personalised omnichannel experiences independently. Thanks to our secure European infrastructure and the power of AI, we make marketing more fluid, responsive and effective. Above all, we support our customers every step of the way to make their marketing a real growth driver.

Overview by

Isabelle Henry

Value at a Glance

Averages based on real user reviews.

Time to Implement

2 months

View More Pricing Information

Actito Media

Actito Demo - A portal with all your Apps

Allowing the marketer to be autonomous is part of our mission at Actito. Enjoy an intuitive portal with all your apps.

Actito Demo - Your KPIs at your finger tip

No marketing without insights. Check your key indicators each time you connect to the platform and act on them. Perfomance scoring, database evolution, campaign reports, ...

Interact with your customers on their journey through the right channel at the right time.

Actito Demo - Actito is a real multichannel platform

Start orchestrating your channels and guarantee the rendering and quality for all your customers

Actito Demo - A store for all our partners

We believe that connecting the eco-system is the best way to serve the modern marketer. This is why we have a store with our partners Qualifio, Cumul.io, Bynder, ...

Official Downloads

(3)

edit

The Agility that every Marketer need - English Version

L'Agilité au service des Marketeurs - Version Française

Damart Customer Case

Actito Reviews (175)

G2 reviews are authentic and verified.

Here's how.

Felice C.

Customer Service Manager

Mid-Market (51-1000 emp.)

12/18/2025

"Exceptional Marketing and Customer Engagement with Actito"

4.5/5

What do you like best about Actito?

With Actito, we have realized a longer customer lifetime thanks to the amazing customer engagement features. Using the tool, it is always easy to customize/personalize marketing campaigns to suit our customer needs.

I like that Actito makes it easy for our marketers to create relevant, timely and awesome interactions across the important touchpoints.

I like that Actito ensures we get unified customer view whereby the tool consolidates all customer information both online and offline to understand their behavior and preference.

The tool also handles marketing automation and orchestration really well and thanks to the detail reports and easy to understand insights, we always make right decisions. Review collected by and hosted on G2.com.

What do you dislike about Actito?

Actito handles really well, all features works, and no issues in using or understanding the tool. Review collected by and hosted on G2.com.

What problems is Actito solving and how is that benefiting you?

We use Actito to personalize marketing to ensures that we realizes better conversion. The tool makes it easy to analyze customer behavior, trends and preferences and we're able to tailor make content that suits those needs. With Actito, we have realized increased revenue thanks to effective marketing strategies. Review collected by and hosted on G2.com.

Simon D.

Formateur en improvistion théâtrale

Mid-Market (51-1000 emp.)

11/4/2025

"Intuitive platform and responsive support, but navigation sometimes confusing in transition"

4/5

What do you like best about Actito?

Actito is a marketing platform that is easy to use, whether or not you choose to interface it with your information systems. It stands out for its ease of use in creating email campaigns, whether they are scripted or one-off, as well as SMS campaigns or lead collection forms. The teams are particularly committed to the success of our projects and remain available whenever we have a question. Review collected by and hosted on G2.com.

What do you dislike about Actito?

The platform is currently undergoing significant changes, which sometimes makes navigation complex, especially when it comes to distinguishing between the old version and the new one. Review collected by and hosted on G2.com.

Céline M.

Manager département Marketing 💫 Communication💫 Innovation💫 Sales

Mid-Market (51-1000 emp.)

10/30/2025

"A complete solution and a top-notch team"

4.5/5

What do you like best about Actito?

The Actito interface is intuitive and constantly evolving, with regular updates, new features, and continuous improvements that make the experience increasingly smooth and efficient.

The real advantage is the team: from the sales representative to our account manager, including the developers and marketing specialists, everyone is extremely responsive and attentive to our needs. They are true partners, much more than just a service provider. Review collected by and hosted on G2.com.

What do you dislike about Actito?

Nothing in particular. To date, Actito perfectly fulfills its role. Review collected by and hosted on G2.com.

What problems is Actito solving and how is that benefiting you?

Actito allows us to be autonomous in managing our marketing campaigns and to intensify them easily. The platform helps us personalize the relationship with our contacts, ensure better follow-up and follow-up with prospects, and strengthen our acquisition actions. Result: more efficiency, more responsiveness, and true coherence in our communications. Review collected by and hosted on G2.com.

Antonella G.

CRM Manager

Small-Business (50 or fewer emp.)

4/28/2021

"An efficient tool and a top-notch partnership!"

5/5

What do you like best about Actito?

I use Actito to manage my marketing campaigns: one-shot emails, automated scenarios, forms, and SMS.

It's a user-friendly, intuitive, and comprehensive platform that allows me to easily create and manage personalized campaigns.

I particularly appreciate the integration of artificial intelligence, which helps me better segment my audiences, optimize my sends, and enhance the engagement of my contacts.

Actito saves me time while improving the relevance and performance of my marketing actions.

I highly recommend this solution to anyone looking for flexibility, efficiency, and innovation in their customer communication. Review collected by and hosted on G2.com.

What do you dislike about Actito?

The inability to send a test of an ongoing scenario. Lack of bilingual reporting on clicks. Review collected by and hosted on G2.com.

Response from Jonathan Wuurman 👋🦾 of Actito

edit

Hello Antonella,

You just completed the week for the product team and the CSMs, thank you for that.

Regarding the scenario and seedlist topics, it's under analysis in the product team, so I hope to get back to you quickly with the explored options.

Concerning the reporting, are you talking about the PDF export? Feel free to send me a little email at jonathan.wuurman@actito.com so I can fully understand the need or shortcoming. We can indeed apply the filter in the reporting app, so I presume it's in the context of a PDF export.

In any case, a big thank you.

Wang F.

Marketing Manager

Information Technology and Services

Small-Business (50 or fewer emp.)

12/15/2025

"Effortless Marketing Automation with Intuitive Analytics"

4.5/5

What do you like best about Actito?

It has great marketing automation that helps create complex automated campaigns without coding, just by drag-and-drop we are good to go.

It has an intuitive dashboard that shows real-time analytics that helps in tracking campaigns in all channels.

It also have seamless integration even with third party tools which promotes great workflow in the organizations. Review collected by and hosted on G2.com.

What do you dislike about Actito?

The tool works exceptionally good for us. No dislikes so far. Review collected by and hosted on G2.com.

Laetitia M.

Graphiste Web designer freelance

Mid-Market (51-1000 emp.)

11/4/2025

"Advanced Scenarios and Easy Customization, A Powerful Tool"

4/5

What do you like best about Actito?

The tool allows for the development of very refined scenarios and targeting quite quickly. Additionally, the creative tool allows for personalization in emails. Finally, with more advanced use, it allows for reaching out to clients through multiple channels (email / SMS etc.) and sending different versions of messages to test them. The customer support is quite responsive. Review collected by and hosted on G2.com.

What do you dislike about Actito?

The performance indicator feedback is limited. The template tool could include new formats (while adhering to good deliverability practices). The basic connection is only conditioned by a common primary key, and this has its limits, especially for developing communications on a global event calendar. The feedback from Actito support has improved, but a hotline is missing in case of a real issue. In the end, very technical, but a deleted scenario disappears forever. Review collected by and hosted on G2.com.

Solenn B.

Head Of Digital

Mid-Market (51-1000 emp.)

4/27/2021

"Nice tool and team"

4/5

What do you like best about Actito?

The tool is really powerful and the team is there to help you out anytime you need. After several years of use, they help us to use their tools more and more to achieve our business goals. Review collected by and hosted on G2.com.

What do you dislike about Actito?

At first, I felt a bit overwhelmed by all the possibilities, but the team is charming, and they helped us go step by step. Review collected by and hosted on G2.com.

Response from Jonathan Wuurman 👋🦾 of Actito

edit

Hello Solenn,

This is exactly what we want to do "help" companies grow with the help of marketing automation.

Happy to read that the team helps you feel less uncomfortable with the number of features, which I can totally relate to.

Really looking forward to the next steps you will up in place for N-Group.

See you soon,

Jonathan

Mikes L.

Senior Accountant

Information Technology and Services

Small-Business (50 or fewer emp.)

9/8/2025

"Comprehensive Approach for Marketing, but Demands High Pay"

4.5/5

What do you like best about Actito?

Actito gives a precise focus on customer, where solid engagement is made for easy personalization

We create powerful and highly customizable digital campaigns, including SMS and emails

We het flexible solutions for customer’s journey automation and audience segmentation

We get excellent A/B testing from this app, which issues real time analytics Review collected by and hosted on G2.com.

What do you dislike about Actito?

Actito has a subscription fee that is higher, making some businesses less profitable

The advanced features calls extra knowledge and support, affecting performance and clarity Review collected by and hosted on G2.com.

What problems is Actito solving and how is that benefiting you?

We eliminated the fragmentation of customer data, by creating a custom database that all users have access

We cover the personalization of campaigns using this software, ensuring that no generic marketing encountered

We accurately handle all customer journeys using this application, giving our team quality focus

We attain suitable insights through successful A/B testing Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising

Enterprise (> 1000 emp.)

10/31/2025

"Excellent Ergonomics, Limited Integration with Certain Providers"

5/5

What do you like best about Actito?

The ergonomics of the tool that allows any user to quickly get a handle on an email campaign, a trigger, etc... The customer support and the CSMs who are available and responsive. The quick setup of the tool (creation of databases, interfacing, etc...). The quality of the deliverability team. Review collected by and hosted on G2.com.

What do you dislike about Actito?

The issue is when you want to interface with providers who are not on their list of partners. Review collected by and hosted on G2.com.