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Qualifio

By Qualifio

4.6 out of 5 stars

How would you rate your experience with Qualifio?

Qualifio Reviews & Product Details

Value at a Glance

Averages based on real user reviews.

Time to Implement

3 months

Qualifio Media

Qualifio Demo - Campaign examples
On the left, a sampling campaign launched by L'Oréal, and on the right, an interactive member portal launched by Clermont Foot 63.
Qualifio Demo - A quiz launched by Unilever for their brand Ben&Jerry's.
A quiz launched by Unilever for their brand Ben&Jerry's.
Qualifio Demo - A member portal bringing together all the Clermont Foot 63 campaigns, like a wheel of fortune for supporters, with a points and levels system.
A member portal bringing together all the Clermont Foot 63 campaigns, like a wheel of fortune for supporters, with a points and levels system.
Qualifio Demo - A co-branded obstacle run game launched by Club Employés.
A co-branded obstacle run game launched by Club Employés.
Qualifio Demo - A member portal launched by Moulinex rewarding customers for all their interactions with the brand.
A member portal launched by Moulinex rewarding customers for all their interactions with the brand.
Qualifio, the Data Collection Platform that helps you understand your audience
Play Qualifio Video
Qualifio, the Data Collection Platform that helps you understand your audience
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Qualifio Reviews (55)

Reviews

Qualifio Reviews (55)

4.6
55 reviews

Review Summary

Generated using AI from real user reviews
Users consistently praise the product for its ease of use and intuitive interface, which allows marketers to create engaging campaigns without needing coding skills. The variety of templates and support from the team enhance the overall experience, making it a valuable tool for lead generation. However, some users note a desire for more personalization options and additional features.

Pros & Cons

Generated from real user reviews
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Verified User in Food & Beverages
UF
Enterprise (> 1000 emp.)
"Acceleration, inspiration, and measurable results"
What do you like best about Qualifio?

Qualifio is an extremely intuitive platform that allows you to quickly create interactive and engaging campaigns without relying on technical teams. The templates are varied, flexible, and perfectly suited for CRM activations. The Qualifio team regularly shares examples of campaigns, which are a source of inspiration for our campaigns as well.

I particularly appreciate the ease of duplication, advanced customization, and the reliability of the platform, even during traffic peaks. Review collected by and hosted on G2.com.

What do you dislike about Qualifio?

Some features could be smoother, particularly in the campaign management interface in multiple languages. The Qualifio team is continuously improving the platform, so this could evolve. Review collected by and hosted on G2.com.

Daphné R.
DR
CRM project manager
"The ideal tool for engagement and personalization"
What do you like best about Qualifio?

I really like the agility and customization possible with Qualifio. We have several brands with very distinct worlds, and each of our operations has charted DNAs that we can easily maintain. Finally, setting up activations via Qualifio is simple and allows for quick implementation. The initial installation of Qualifio was also very simple and fast. Review collected by and hosted on G2.com.

What do you dislike about Qualifio?

For our particular case, we would like the dashboards to be even more developed in order to conduct more in-depth analyses of the collected data. On the loyalty program side, to be able to have customer profiles that gather all the information. Review collected by and hosted on G2.com.

Frédéric C.
FC
Loyalty Manager
"A very engaging and interactive platform for our users"
What do you like best about Qualifio?

I like that Qualifio is a user-friendly platform, making it widely accessible across all of our company. I also appreciate the gamified experience and the ability to deliver personalized content. It's great that it can be easily embedded on our platforms. Newcomers can be trained within a few hours, which is very efficient. I love that we can really customize the experience depending on the type of quiz and type of website, and that we can experiment with different gamified formats. Review collected by and hosted on G2.com.

What do you dislike about Qualifio?

The Loyalty module could be a bit more easy to use and more engaging for our audience. We should also have better exchange of data and reporting with our database. Review collected by and hosted on G2.com.

Verified User in Broadcast Media
UB
Enterprise (> 1000 emp.)
"Easy-to-Use Interface, Great Features, and Swift Customer Support"
What do you like best about Qualifio?

The interface is very easy to use, the features are great, and the customer service team always responds swiftly. Review collected by and hosted on G2.com.

What do you dislike about Qualifio?

There isn’t much room to manage the data we’ve collected. With forms, my colleagues would like the option to add notes to each entry, but right now they always have to export the data in order to do that. Review collected by and hosted on G2.com.

Carina P.
CP
Marketing Manager
Mid-Market (51-1000 emp.)
"Great gamification tool with a LOT of possibilities"
What do you like best about Qualifio?

All the different options for setting up games and interactions - very easy to get started Review collected by and hosted on G2.com.

What do you dislike about Qualifio?

The first time is was a bit difficult to find all data on respondants - it was not that intuiative. Review collected by and hosted on G2.com.

MP
Digital Content Writer
Small-Business (50 or fewer emp.)
"The easies and most fun way to create campaigns"
What do you like best about Qualifio?

Qualifio is very easy to work with: the campaigns are built in different steps, everything is explained very well, and there is also a great FAQ page to help you with any problems you might have. If there is still something you can't find the answer to, or you are unsure about, then there is the Qualifio Support Team who always answer very quickly, they are very friendly and helpful. I have learned so much in, on and about Qualifio in an educational yet "playful" way over the last year and a half. Would definitely recommend it! Review collected by and hosted on G2.com.

What do you dislike about Qualifio?

Sometimes small bugs occur (but they are always solved quickly). When you make a change in a campaign, it can also take a while before the change is visible in your preview, which can sometimes be a bit annoying. Review collected by and hosted on G2.com.

Johannes F.
JF
Digital Lead Specialist
Mid-Market (51-1000 emp.)
"Great product - easy to use"
What do you like best about Qualifio?

Qualifio is a great tool for collecting leads in an easy way. As soon as the setup is done it is very easy and fast to create effective campaigns. Qualifio has a lot of different campaign types and despite the many different features and options it is very user-friendly. Review collected by and hosted on G2.com.

What do you dislike about Qualifio?

As everything is based on some predefined campaign types, there are some limitations to the tool; e.g. some question types cannot be used to award points in a quiz, even though it seems like an obvious idea to do. Also handling multilingual campaigns is not optimal yet. Review collected by and hosted on G2.com.

Isabelle V.
IV
Communication & Relational Coordinator
Small-Business (50 or fewer emp.)
"Great service, easy to use, only remarque: no new games"
What do you like best about Qualifio?

service, easy to use, multiple possibilities, easy to share on social media, easy to analyse results

Very big thank you to Justine who is always quick to replay and to give excellent advice. Review collected by and hosted on G2.com.

What do you dislike about Qualifio?

There seem to be not a lot of new features or games. We don't really mind, but maybe our clients will think it is always the same games.

We don't have any other things to dislike. Review collected by and hosted on G2.com.

SL
Campaign Lead
Small-Business (50 or fewer emp.)
"User friendly tool with many options!"
What do you like best about Qualifio?

- Easy to use

- Nice helpdesk & accountmanager

- Lot's of options Review collected by and hosted on G2.com.

What do you dislike about Qualifio?

Some logical things are not implemented yet:

- When changing the address form, there is a bug that all the campaigns with this form are missing some info

- An option to have the form fixed on a country setting would be great or excluding some countries

Also an automatic address validation would be nice but you need to pay for it while i think that it is quite a basic need :) Review collected by and hosted on G2.com.

NB
Head of Digital products
Mid-Market (51-1000 emp.)
"Easy to use service with lots of various formats to engage with your audience"
What do you like best about Qualifio?

Great service with lots of different formats to engage with your audience more interactively, very easy to use and create new games and campaigns. We have been using Qualifio for 2 years now and it has helped us significantly to attract lots new registrations in our CRM system. Review collected by and hosted on G2.com.

What do you dislike about Qualifio?

Would be great to have even more formats and more social media integrations. Review collected by and hosted on G2.com.

Pricing Insights

Averages based on real user reviews.

Time to Implement

3 months

Return on Investment

22 months

Perceived Cost

$$$$$
Qualifio Features
Templates
Builder
Promotion Variety
Efficiency
Social
Email
Form
Analytics
Leads
Templates
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