Compare Wati and Zendesk for Customer Service 
At a Glance
Market Segments
Small-Business (78.0% of reviews)
Mid-Market (45.6% of reviews)
Entry-Level Pricing
Contact Us
$19.00 1 user per month billed annually
Wati
Star Rating
(465)4.6 out of 5
Market Segments
Small-Business (78.0% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Free Trial is available
Browse all 3 pricing plansZendesk for Customer Service
Star Rating
(6,801)4.3 out of 5
Market Segments
Mid-Market (45.6% of reviews)
Pros & Cons
Entry-Level Pricing
$19.00 1 user per month billed annually
Free Trial is available
Browse all 7 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Zendesk for Customer Service excels in providing a comprehensive platform for managing customer queries, with users highlighting its ability to streamline tickets and emails effectively. This centralization enhances response times and overall customer experience, making it a robust choice for businesses looking to improve their support operations.
- Users say that Wati stands out for its simplicity and effectiveness in managing WhatsApp communications at scale. Reviewers appreciate the user-friendly interface that allows for easy setup of automated messages and chatbots, making it particularly appealing for small businesses that may lack technical expertise.
- According to verified reviews, Zendesk for Customer Service has a higher overall satisfaction score, reflecting its strong market presence and extensive feature set. Users commend its minimalist design and intuitive user interface, which contribute to a smoother onboarding experience and daily usability.
- Reviewers mention that while Wati is effective for WhatsApp automation, it may not offer the same depth of features as Zendesk. Users have noted that although Wati meets their basic requirements, it lacks some advanced functionalities that larger organizations might need for comprehensive customer service management.
- G2 reviewers highlight that Zendesk for Customer Service provides excellent support quality, with many users praising the responsiveness and helpfulness of the support team. This aspect is crucial for businesses that rely on timely assistance to resolve customer issues efficiently.
- Users report that Wati's focus on WhatsApp integration is a significant advantage for businesses that prioritize messaging as a communication channel. However, some users feel that its capabilities are somewhat limited compared to the broader functionalities offered by Zendesk, which caters to a wider range of customer service needs.
Pricing
Entry-Level Pricing
Wati
Growth
Contact Us
Send WhatsApp messages to thousands of users in one click to improve reach.
- 5 Agents
- Blue Tick Verification & Assistance
- 1,000 Free Conversations per month
Zendesk for Customer Service
Support Only (Team)
$19.00
1 user per month billed annually
Integrated customer support
- Email & social media
- Web widget & mobile SDK
- Pre-defined business rules
Free Trial
Wati
Free Trial is available
Zendesk for Customer Service
Free Trial is available
Ratings
Meets Requirements
8.9
359
8.6
5,179
Ease of Use
9.2
369
8.6
5,287
Ease of Setup
9.0
332
8.0
3,248
Ease of Admin
9.1
278
8.2
3,114
Quality of Support
8.5
351
8.4
4,915
Has the product been a good partner in doing business?
9.1
274
8.4
3,037
Product Direction (% positive)
9.3
339
8.0
4,834
Features by Category
Ticket and Case Management
Not enough data
8.8
2581
|
Verified
Not enough data
8.7
2609
|
Verified
Not enough data
8.5
2537
|
Verified
Not enough data
8.4
2370
|
Verified
Not enough data
8.2
1932
|
Verified
Not enough data
8.4
2408
|
Verified
Not enough data
8.6
2409
|
Verified
Not enough data
8.3
1864
|
Verified
Generative AI
Not enough data
7.6
387
Not enough data
7.6
386
Agentic AI - Help Desk
Not enough data
7.8
246
Not enough data
7.9
244
Not enough data
8.0
246
Communication Channels
Not enough data
8.5
2067
|
Verified
Not enough data
8.8
2330
|
Verified
Not enough data
8.4
1745
|
Verified
Not enough data
8.0
1435
|
Verified
Not enough data
8.0
1323
|
Verified
Platform
Not enough data
7.7
1390
|
Verified
Not enough data
8.0
1781
|
Verified
Not enough data
8.3
1956
|
Verified
Not enough data
8.2
1766
|
Verified
Not enough data
7.9
2367
|
Verified
Not enough data
8.0
2418
|
Verified
Channels
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Design
8.7
154
Not enough data
7.9
152
Not enough data
8.6
165
Not enough data
8.5
153
Not enough data
8.7
154
Not enough data
Generative AI
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Usability
Not enough data
8.3
665
Not enough data
8.3
661
Not enough data
8.4
634
Reporting
Not enough data
8.3
587
Not enough data
7.9
562
Not enough data
8.2
643
Generative AI
Not enough data
7.3
177
Not enough data
7.2
176
Functionality
8.8
134
Not enough data
8.5
117
Not enough data
8.5
114
Not enough data
Support
8.6
119
Not enough data
8.3
114
Not enough data
8.6
129
Not enough data
Responses
Not enough data
8.2
62
Not enough data
8.6
69
Not enough data
8.2
68
Automation - AI Agents
Not enough data
7.4
25
Not enough data
7.7
25
Not enough data
7.5
25
Not enough data
7.5
25
Not enough data
7.8
25
Platform
Not enough data
8.2
67
Not enough data
8.2
65
Not enough data
8.4
62
Autonomy - AI Agents
Not enough data
7.8
24
Not enough data
7.4
25
Not enough data
7.4
26
Not enough data
7.5
26
Generative AI
Not enough data
7.6
31
Not enough data
8.1
30
Responses
8.6
173
8.1
466
8.8
167
8.1
464
8.7
165
8.3
447
8.6
159
8.1
446
8.5
153
8.1
355
Platform
8.7
163
8.6
470
8.8
142
8.3
469
8.4
159
8.3
463
8.0
162
8.2
465
Feature Not Available
Feature Not Available
8.7
150
Feature Not Available
8.6
151
8.4
454
Generative AI
7.3
96
8.1
112
Feature Not Available
8.2
111
Conversational Platform
Not enough data
8.1
860
Not enough data
8.3
716
Not enough data
8.2
683
Not enough data
8.2
748
Support Automation
Not enough data
8.1
713
Not enough data
8.3
757
Not enough data
8.4
714
Not enough data
8.1
788
Generative AI
Not enough data
7.8
204
Not enough data
7.8
203
Messaging Channels
7.4
44
7.6
78
Feature Not Available
9.1
171
7.1
46
8.3
94
9.1
67
8.5
102
Administration
9.2
66
8.2
108
9.0
63
8.9
156
8.2
60
8.3
111
8.7
67
8.4
144
Customer Support
Not enough data
8.1
83
Not enough data
7.6
77
Not enough data
8.1
85
Automation
Not enough data
8.1
85
Not enough data
8.2
83
Not enough data
8.1
83
Artificial Intelligence
Not enough data
7.8
82
Not enough data
7.7
81
Not enough data
7.7
84
Generative AI
Not enough data
Feature Not Available
Not enough data
7.9
206
Not enough data
Feature Not Available
Communication
Not enough data
8.6
948
|
Verified
Not enough data
8.4
963
|
Verified
Not enough data
8.1
719
Not enough data
8.5
735
|
Verified
Not enough data
8.0
520
Internal Use
Not enough data
8.0
1781
|
Verified
Not enough data
8.5
847
|
Verified
Not enough data
8.1
649
Not enough data
8.5
897
Not enough data
8.6
826
|
Verified
Not enough data
8.3
846
|
Verified
Generative AI
Not enough data
Feature Not Available
Self-Service Experience
Not enough data
8.5
1510
Not enough data
8.5
1441
Not enough data
8.0
1024
Not enough data
7.7
647
Not enough data
8.0
779
Self-Service Platform
Not enough data
8.2
829
Not enough data
8.2
845
Not enough data
7.7
664
Not enough data
8.2
811
Agentic AI - Customer Self-Service
Not enough data
8.3
63
Not enough data
8.3
63
Not enough data
8.2
65
Not enough data
8.7
63
Not enough data
8.6
61
Not enough data
8.2
63
Not enough data
8.1
63
Generative AI
Feature Not Available
7.5(won by default)
78
Feature Not Available
7.5(won by default)
79
Process
8.3
55
8.4(won by 0.1)
564
8.6
57
9.1(won by 0.5)
744
8.5
54
8.8(won by 0.3)
693
Channels
Feature Not Available
9.0(won by default)
743
8.4(tied score)
56
8.4(tied score)
587
8.6
59
8.7(won by 0.1)
566
7.7
50
8.2(won by 0.5)
487
8.5(won by 0.2)
51
8.3
422
Insight
8.0
49
8.1(won by 0.1)
540
Feature Not Available
8.3(won by default)
648
Feature Not Available
8.5(won by default)
563
Feature Not Available
8.7(won by default)
667
Generative AI
Not enough data
7.8
67
Not enough data
7.7
66
WhatsApp Messaging - WhatsApp Marketing
9.1
90
Not enough data
9.4
94
Not enough data
9.2
88
Not enough data
9.0
87
Not enough data
9.1
86
Not enough data
9.2
90
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
8.8
84
Not enough data
9.1
84
Not enough data
8.6
78
Not enough data
8.8
81
Not enough data
Conversational AI - Conversational Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform integration - Conversational Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics and Reporting - Conversational Commerce Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Customer Query Resolution - AI Customer Support Agents
Not enough data
8.4
72
Not enough data
8.1
71
Not enough data
8.2
70
Not enough data
8.3
70
Not enough data
8.3
69
Customer Interaction Automation - AI Customer Support Agents
Not enough data
8.2
70
Not enough data
8.4
71
Not enough data
8.3
71
Not enough data
8.5
70
Automation
Not enough data
8.7
73
Not enough data
8.6
71
Not enough data
7.9
69
Autonomy
Not enough data
8.1
69
Not enough data
8.4
68
Not enough data
8.4
70
Not enough data
8.3
71
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
9.4
11
Not enough data
9.0
12
Not enough data
9.6
8
Not enough data
9.5
10
Not enough data
8.7
9
Not enough data
9.0
7
Not enough data
9.2
8
Not enough data
8.7
10
Workforce Management Platform Features
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Wati and Zendesk for Customer Service are categorized as Chatbots, Proactive Notification, and Social Customer Service
Unique Categories
Wati is categorized as Communication Platform as a Service (CPaaS), Customer Communications Management, and WhatsApp Marketing
Zendesk for Customer Service is categorized as AI Customer Support Agents, AI Agents For Business Operations, Help Desk, Customer Service Automation, Conversational Support, Workforce Management, Live Chat, Complaint Management, Customer Self-Service, Conversational Commerce Platforms, Digital Customer Service Platforms, and Shared Inbox
Reviews
Reviewers' Company Size
Wati
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Zendesk for Customer Service
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Education Management
10.2%
Information Technology and Services
7.1%
Retail
6.4%
Health, Wellness and Fitness
5.9%
Marketing and Advertising
5.9%
Other
64.4%
Computer Software
14.2%
Information Technology and Services
12.7%
Financial Services
5.8%
Retail
5.0%
Consumer Services
4.4%
Other
57.9%
Discussions
What is WATI used for?
2 Comments
PP
Wati is WhatsApp API solution that helps businesses connect with their customers through WhatsApp. It allows businesses to manage and track their...Read more
Can i send custom pdf by template by providing custom link tomy customer?
2 Comments
JD
Hi Aiman, Yes. It's possible to send a different PDF for every message. You will have to pass a public URL of the PDF and WATI will automatically get the PDF...Read more
How to include pictures as a button option?
1 Comment
JD
Pictures cannot be added as buttons.
However, you can have messages with pictures and regular text buttons.Read more
Is zendesk any good?
8 Comments
AM
For support teams, Zendesk Support is fantastic and will do everything you want it to do. Zendesk Support can not be easily adapted for use with other...Read more
Is there a free version of Zendesk?
7 Comments
JC
There is not a free version of Zendesk, but there are multiple pricing options depending on the size of your organization/agents. Read more
How is Zendesk Support Suite transforming the customer service experience in various industries?
6 Comments
OE
I am thrilled by how Zendesk Support Suite is transforming customer service across industries with its seamless omnichannel integration and AI-driven...Read more
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