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At a Glance
Market Segments
Mid-Market (39.5% of reviews)
Mid-Market (48.1% of reviews)
Entry-Level Pricing
Call Us Pricing Determined by Email Send Volume
Starting at $1,250.00 Per Month
Everest
Star Rating
(189)4.2 out of 5
Market Segments
Mid-Market (39.5% of reviews)
Pros & Cons
Entry-Level Pricing
Call Us Pricing Determined by Email Send Volume
Learn more about EverestSalesforce Marketing Cloud
Star Rating
(4,438)4.0 out of 5
Market Segments
Mid-Market (48.1% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $1,250.00 Per Month
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Salesforce Marketing Cloud Engagement excels in its Account Overview feature, scoring a remarkable 9.3, which provides a comprehensive view of account performance. In contrast, Everest lacks a similar feature, which may hinder users looking for detailed account insights.
- Reviewers mention that Everest shines in Email and Mobile Preview, achieving a score of 9.1, allowing users to see how their emails will appear on various devices. Salesforce Marketing Cloud Engagement, while still strong at 8.2, does not offer the same level of detail, which could impact user experience.
- G2 users highlight that Everest's Manage Email Deliverability feature is particularly robust, scoring 9.0, which helps ensure emails reach their intended recipients. Salesforce Marketing Cloud Engagement, with a score of 8.3, may not provide the same level of assurance for users concerned about deliverability.
- Users on G2 report that Salesforce Marketing Cloud Engagement has a more user-friendly Multi-user Account feature, scoring 8.6, which facilitates collaboration among team members. Everest, while scoring slightly higher at 8.9, does not have as many collaborative tools integrated into its platform.
- Reviewers mention that Everest's Campaign Automation feature is highly rated at 9.7, making it easier for users to set up automated marketing campaigns. In comparison, Salesforce Marketing Cloud Engagement's automation capabilities, while effective, do not reach the same level of user satisfaction.
- Users say that Salesforce Marketing Cloud Engagement's Quality of Support is rated at 7.7, which some find lacking compared to Everest's 8.2. This difference in support quality could be a significant factor for users who prioritize responsive customer service.
Pricing
Entry-Level Pricing
Everest
Validity for Email
Call Us
Pricing Determined by Email Send Volume
Validity for Email includes everything you need to increase inbox placement and maximize subscriber reach with clean and actionable data
- Email Verification, Powered by BriteVerify
- Email Deliverability, Powered by Return Path
- Inbox Delivery Verification, Powered by Return Path
Salesforce Marketing Cloud
Pro
Starting at $1,250.00
Per Month
Personalized marketing automation with email solutions
- Email Marketing
- Content Creation
- Integration with Salesforce Sales Cloud
Free Trial
Everest
No trial information availableSalesforce Marketing Cloud
No trial information availableRatings
Meets Requirements
8.4
133
8.2
3,275
Ease of Use
8.2
133
7.6
3,452
Ease of Setup
7.5
65
7.3
1,940
Ease of Admin
8.3
63
7.8
1,712
Quality of Support
8.2
131
7.7
3,089
Has the product been a good partner in doing business?
8.3
61
8.0
1,677
Product Direction (% positive)
8.5
119
7.5
3,168
Features by Category
Email Marketing
Not enough data
7.9
1172
Not enough data
8.4
1168
Not enough data
8.1
1150
Not enough data
8.2
1066
Online Marketing
Not enough data
7.4
1062
Not enough data
7.4
888
Not enough data
7.5
841
Not enough data
7.2
917
Not enough data
7.3
854
Lead Management
Not enough data
8.0
1033
Not enough data
7.6
995
Not enough data
8.0
1045
Not enough data
7.9
1025
Not enough data
8.1
1024
Not enough data
7.8
964
Not enough data
7.9
923
Not enough data
8.3
1034
Campaign Management
Not enough data
7.6
875
Not enough data
7.6
771
Not enough data
7.1
669
Not enough data
6.7
201
Social
Not enough data
6.3
376
Not enough data
6.6
566
Not enough data
6.8
215
Not enough data
7.0
203
Not enough data
6.9
177
Reporting & Analytics
Not enough data
7.4
1066
Not enough data
6.9
892
Not enough data
6.5
770
Not enough data
6.5
716
Not enough data
6.5
703
Platform
Not enough data
6.9
631
Not enough data
7.8
188
Not enough data
8.0
676
Not enough data
7.4
168
Not enough data
7.3
128
Not enough data
8.0
669
Not enough data
7.8
139
Agentic AI - Marketing Automation
Not enough data
6.9
8
Not enough data
6.5
9
Not enough data
6.7
10
Not enough data
6.5
8
Not enough data
5.8
8
Not enough data
7.1
8
Integration
Not enough data
8.0
667
Not enough data
7.7
533
Not enough data
7.4
496
Messenger
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Channels
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customers
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Diagnostics
9.3
14
Not enough data
9.0
14
Not enough data
9.4
13
Not enough data
Compliance
9.2
11
Not enough data
9.5
13
Not enough data
9.2
11
Not enough data
9.5
11
Not enough data
Protection
9.2
11
Not enough data
9.1
11
Not enough data
8.8
10
Not enough data
9.2
10
Not enough data
Diagnosis
8.9
64
Not enough data
8.9
63
Not enough data
8.8
55
Not enough data
9.1
56
Not enough data
Tracking
8.8
56
Not enough data
8.9
60
Not enough data
8.8
57
Not enough data
8.9
52
Not enough data
8.9
50
Not enough data
Reporting
8.6
58
Not enough data
9.0
64
Not enough data
8.8
57
Not enough data
8.8
62
Not enough data
Agentic AI - Email Deliverability
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaigns
Not enough data
9.3
29
Not enough data
9.2
28
Not enough data
9.1
29
Not enough data
9.2
28
Not enough data
9.2
30
Analytics
Not enough data
9.2
28
Not enough data
9.3
27
Optimization
Not enough data
9.0
27
Not enough data
9.5
28
Not enough data
9.4
27
Not enough data
8.9
28
Agentic AI - Push Notification
Not enough data
8.6
6
Not enough data
9.3
5
Not enough data
9.0
5
Segmentation
Not enough data
9.0
38
Not enough data
8.5
41
Targeting
Not enough data
9.2
42
Not enough data
9.0
41
Triggered Content
Not enough data
8.6
27
Not enough data
8.3
22
Not enough data
8.9
33
Personalized Content
Not enough data
8.8
32
Not enough data
8.9
25
Not enough data
8.9
40
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Text Messaging
Not enough data
9.1
30
Not enough data
8.8
29
Not enough data
8.9
28
Not enough data
8.7
29
Not enough data
8.9
29
Not enough data
8.6
30
Not enough data
9.1
30
Not enough data
8.9
30
SMS Platform
Not enough data
9.0
28
Not enough data
9.3
29
Not enough data
8.4
30
Not enough data
7.9
30
Not enough data
8.5
27
Not enough data
8.7
30
Agentic AI - SMS Marketing
Not enough data
8.7
5
Not enough data
9.3
5
Not enough data
9.3
5
Not enough data
9.3
5
Not enough data
9.0
5
Not enough data
9.3
5
Platform Basics
8.8
13
Not enough data
8.7
24
Not enough data
9.6
12
Not enough data
9.0
25
Not enough data
9.0
24
Not enough data
Platform Data
8.9
22
Not enough data
8.7
26
Not enough data
8.9
22
Not enough data
Agentic AI - Email Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
8.3
106
Not enough data
8.3
106
Not enough data
8.4
103
Not enough data
8.4
86
Not enough data
8.5
86
Agentic AI - Customer Journey Mapping
Not enough data
8.3
12
Attribution Modeling
Not enough data
8.4
31
Not enough data
8.9
29
Not enough data
8.7
23
Not enough data
8.3
26
Not enough data
8.7
27
Not enough data
8.4
30
Agentic AI - Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
Not enough data
8.5
39
Not enough data
8.3
27
Not enough data
8.5
33
Not enough data
8.2
37
Reporting
Not enough data
7.8
41
Not enough data
7.6
39
Not enough data
7.6
40
Platform Basics
Not enough data
7.9
42
Not enough data
8.0
44
Platform Data
Not enough data
7.7
49
Not enough data
7.4
45
Not enough data
7.8
47
Not enough data
7.9
44
Platform Additional Functionality
Not enough data
8.7
47
Not enough data
8.0
41
Not enough data
8.5
43
Agentic AI - Customer Journey Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Page Customization
Not enough data
7.6
46
Not enough data
7.8
47
Not enough data
7.8
47
Not enough data
8.0
43
Page Optimization
Not enough data
8.0
42
Not enough data
7.5
39
Not enough data
7.8
44
Not enough data
7.4
36
Integrations
Not enough data
7.9
35
Not enough data
7.9
46
Not enough data
8.0
40
Generative AI
Not enough data
7.9
11
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Lead Monitoring
Not enough data
8.2
47
Not enough data
8.0
46
Not enough data
7.8
45
Agentic AI - Lead Capture
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
Not enough data
7.5
44
Not enough data
7.8
46
Not enough data
7.1
43
Not enough data
7.5
46
Analytics
Not enough data
7.7
45
Not enough data
7.5
48
Customization
Not enough data
7.7
48
Not enough data
8.0
47
Not enough data
7.7
45
Not enough data
8.1
45
Loyalty Experience
Not enough data
9.2
13
Not enough data
9.4
12
Not enough data
9.2
12
Not enough data
9.7
13
Not enough data
8.5
12
Not enough data
9.2
12
Loyalty Platform
Not enough data
9.2
14
Not enough data
9.6
14
Not enough data
9.5
13
Not enough data
8.8
13
Not enough data
9.2
12
Agentic AI - Loyalty Management
Not enough data
8.9
6
Not enough data
9.4
6
Not enough data
10.0
6
Not enough data
9.2
6
Computing
Not enough data
8.7
5
Not enough data
8.3
5
Not enough data
7.6
7
Experimental Design
Not enough data
8.3
5
Not enough data
8.7
5
Not enough data
7.7
5
Analytics
Not enough data
7.7
5
Not enough data
8.7
5
Agentic AI - A/B Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Email Anti-spam Features
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Email Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
8.8
30
Not enough data
8.1
25
Not enough data
8.3
22
Not enough data
Customizations
8.0
29
Not enough data
8.9
19
Not enough data
9.2
22
Not enough data
8.3
22
Not enough data
8.6
20
Not enough data
Generative AI
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
Not enough data
8.7
46
Not enough data
9.1
46
Not enough data
8.3
39
Not enough data
9.1
37
Campaigns
Not enough data
8.7
44
Not enough data
9.0
43
Not enough data
8.8
44
Not enough data
8.8
42
Not enough data
9.4
37
Not enough data
9.1
37
Engagement
Not enough data
8.4
42
Platform
Not enough data
8.9
42
Not enough data
8.8
43
Not enough data
8.6
43
Agentic AI - Mobile Marketing
Not enough data
8.1
6
Not enough data
8.1
6
Not enough data
8.1
6
Not enough data
7.8
6
Not enough data
8.1
6
Not enough data
8.3
6
Marketing Operations
Not enough data
8.0
92
Not enough data
8.5
107
Not enough data
8.0
98
Not enough data
8.7
105
Not enough data
7.5
76
Not enough data
7.9
69
Campaign Activity
Not enough data
8.6
100
Not enough data
8.6
114
Not enough data
8.3
89
Not enough data
8.4
102
Not enough data
8.1
92
Not enough data
7.9
73
Agentic AI - Marketing Analytics
Not enough data
8.3
5
Not enough data
8.0
5
Not enough data
8.0
5
Categories
Categories
Shared Categories
Everest and Salesforce Marketing Cloud share no categories
Unique Categories
Everest is categorized as Email Anti-spam, Email Deliverability, DMARC, Email Tracking, and Email Testing
Salesforce Marketing Cloud is categorized as Mobile Marketing, A/B Testing, SMS Marketing, Push Notification, Customer Journey Mapping, Attribution, Conversational Marketing, Customer Journey Analytics, Landing Page Builders, Lead Capture, Loyalty Management, Marketing Analytics, Marketing Automation, Personalization, and Personalization Engines
Reviews
Reviewers' Company Size
Everest
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Salesforce Marketing Cloud
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
15.1%
Information Technology and Services
12.4%
Retail
11.4%
Computer Software
9.7%
Financial Services
8.1%
Other
43.2%
Computer Software
13.6%
Marketing and Advertising
12.7%
Information Technology and Services
10.3%
Financial Services
4.6%
Internet
3.5%
Other
55.3%
Alternatives
Discussions
Other than seed based data would return path collect data using other means?
1 Comment
JR
Seed based data is just one of the measurements Validity uses to measure deliverability, inbox placement, and overall campaign performance. The email...Read more
Everest has no more discussions with answers
Is Salesforce an ESP?
3 Comments
SM
Yes, Salesforce can be considered an Email Service Provider (ESP) through its Marketing Cloud, specifically the Engagement Cloud segment. Salesforce...Read more
I'm stuck on setting up automated email campaigns in Salesforce Marketing Cloud Engagement. Any tips?
3 Comments
SM
Here are some quick tips to help you set up automated email campaigns in Salesforce Marketing Cloud Engagement:
1. Set Clear Goals: Know what you want to...Read more
What does Salesforce software do?
3 Comments
SM
Salesforce is a cloud-based CRM platform designed to help businesses manage customer relationships and streamline operations. Here’s what it does:
1....Read more
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