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At a Glance
Market Segments
Mid-Market (54.4% of reviews)
Mid-Market (51.5% of reviews)
Entry-Level Pricing
$
No pricing available
SAP Emarsys
Star Rating
(542)4.3 out of 5
Market Segments
Mid-Market (54.4% of reviews)
Pros & Cons
Entry-Level Pricing
$
Browse all 3 pricing plansVoyado
Star Rating
(73)4.5 out of 5
Market Segments
Mid-Market (51.5% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about VoyadoSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Emarsys excels in Email Deliverability Management with a score of 8.6, while Voyado shines in Sending Outbound Emails with a higher score of 9.4, indicating that Voyado may provide a more effective platform for reaching customers directly.
- Reviewers mention that Emarsys has a solid performance in Automated Email Responses with a score of 8.4, but Voyado slightly edges ahead with a score of 8.5, suggesting that users may find Voyado's automation features to be marginally more effective.
- G2 users highlight that Emarsys has a lower score of 7.1 in Integration, which may indicate challenges in connecting with other tools, whereas Voyado's score of 8.6 suggests a more seamless integration experience, making it potentially easier for users to incorporate into their existing workflows.
- Users on G2 report that Emarsys has a score of 8.6 for Campaign Performance, while Voyado's score of 8.3 indicates that Emarsys may provide better insights and analytics for tracking the success of marketing campaigns.
- Reviewers mention that Emarsys scores 9.4 in Loyalty Engine, showcasing its strong capabilities in customer retention strategies, while Voyado's score of 9.2 still reflects a robust offering but may not be as comprehensive as Emarsys in this area.
- Users say that Emarsys has a higher score of 9.3 for Triggered Notifications, indicating a more effective system for engaging customers at critical moments, compared to Voyado's score of 8.9, which suggests that Emarsys may provide a more proactive approach to customer engagement.
Pricing
Entry-Level Pricing
SAP Emarsys
ESSENTIAL
$
Achieve your most essential objectives through marketing personalization and automation.
Voyado
No pricing availableFree Trial
SAP Emarsys
No trial information availableVoyado
No trial information availableRatings
Meets Requirements
8.3
400
8.5
58
Ease of Use
8.2
405
9.0
61
Ease of Setup
7.1
212
8.3
37
Ease of Admin
8.2
171
9.4
16
Quality of Support
8.4
396
9.0
60
Has the product been a good partner in doing business?
8.5
172
9.3
17
Product Direction (% positive)
8.9
373
8.6
58
Features by Category
Email Marketing
8.7
261
|
Verified
8.8
35
8.7
246
|
Verified
9.4
33
8.5
257
|
Verified
9.3
35
8.3
231
|
Verified
8.9
34
Online Marketing
7.0
157
|
Verified
7.4
31
8.0
190
|
Verified
8.0
34
8.1
217
|
Verified
8.6
34
8.0
214
|
Verified
8.4
34
7.7
157
7.5
33
Lead Management
7.9
173
|
Verified
7.9
30
7.8
192
|
Verified
8.6
31
8.5
238
|
Verified
9.0
34
7.8
161
|
Verified
7.4
30
8.0
158
|
Verified
7.9
30
8.2
183
|
Verified
8.1
30
7.8
146
|
Verified
7.6
28
8.2
144
|
Verified
8.0
28
Campaign Management
8.2
181
|
Verified
7.8
28
7.8
122
7.5
26
7.6
113
|
Verified
7.5
27
7.0
84
6.2
27
Social
7.3
93
5.6
25
7.5
103
|
Verified
6.1
25
7.4
101
|
Verified
6.2
27
7.4
93
|
Verified
5.7
25
7.5
104
|
Verified
6.6
26
Reporting & Analytics
8.0
236
|
Verified
7.9
30
7.8
176
|
Verified
7.0
29
7.6
165
|
Verified
6.9
27
7.4
173
|
Verified
7.3
27
7.4
109
5.9
23
Platform
7.6
152
|
Verified
8.1
27
8.0
134
|
Verified
8.3
26
8.5
151
|
Verified
8.8
27
7.9
105
|
Verified
8.3
25
6.8
106
|
Verified
8.7
26
8.5
136
|
Verified
9.3
28
7.6
102
|
Verified
7.7
26
Agentic AI - Marketing Automation
6.5
29
6.8
10
6.1
28
6.7
10
6.4
30
7.0
9
6.4
29
6.0
10
6.6
29
6.7
10
6.7
29
6.7
10
Integration
7.9
157
|
Verified
8.6
27
7.7
150
|
Verified
7.9
27
7.4
116
|
Verified
7.9
27
Metrics
7.8
35
Not enough data
8.1
38
Not enough data
8.0
30
Not enough data
8.0
34
Not enough data
8.1
33
Not enough data
8.3
35
Not enough data
7.8
33
Not enough data
8.3
36
Not enough data
8.0
33
Not enough data
Reporting
8.0
40
Not enough data
8.1
37
Not enough data
7.8
35
Not enough data
8.6
39
Not enough data
8.1
37
Not enough data
7.9
32
Not enough data
7.8
36
Not enough data
Other
8.2
35
Not enough data
8.0
32
Not enough data
8.0
29
Not enough data
8.4
36
Not enough data
8.2
31
Not enough data
8.4
31
Not enough data
7.7
34
Not enough data
Agentic AI - Digital Analytics
7.5
8
Not enough data
7.1
8
Not enough data
7.3
8
Not enough data
7.1
8
Not enough data
Administration
7.1
38
Not enough data
7.5
36
Not enough data
8.3
40
Not enough data
8.5
40
Not enough data
Administration
8.2
82
Not enough data
7.9
75
Not enough data
7.8
75
Not enough data
8.6
85
Not enough data
7.1
58
Not enough data
7.8
65
Not enough data
Integrations
7.8
48
Not enough data
7.8
58
Not enough data
8.0
58
Not enough data
7.7
58
Not enough data
Platform
8.1
55
Not enough data
7.9
54
Not enough data
8.3
49
Not enough data
7.8
64
Not enough data
8.2
59
Not enough data
8.4
73
Not enough data
8.0
55
Not enough data
8.4
70
Not enough data
Diagnosis
6.9
61
Not enough data
7.3
66
Not enough data
7.8
72
Not enough data
7.4
65
Not enough data
Tracking
7.3
70
Not enough data
7.1
61
Not enough data
8.2
86
Not enough data
8.0
80
Not enough data
7.3
59
Not enough data
Reporting
8.2
93
Not enough data
7.6
80
Not enough data
7.6
72
Not enough data
7.6
77
Not enough data
Agentic AI - Email Deliverability
6.7
18
Not enough data
7.0
18
Not enough data
7.2
18
Not enough data
6.3
18
Not enough data
7.2
18
Not enough data
Analytics
8.8
8
Not enough data
8.8
8
Not enough data
9.0
8
Not enough data
8.9
9
Not enough data
8.1
8
Not enough data
9.1
9
Not enough data
Content Management
9.2
10
Not enough data
8.5
9
Not enough data
Feature Not Available
Not enough data
Design & Development
9.0
8
Not enough data
9.0
8
Not enough data
8.2
10
Not enough data
Agentic AI - Digital Experience Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
7.0
10
Not enough data
7.0
10
Not enough data
6.5
9
Not enough data
6.5
8
Not enough data
7.5
10
Not enough data
Agentic AI - Location-Based Marketing Features
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
7.7
11
Not enough data
8.0
10
Not enough data
8.2
11
Not enough data
7.6
11
Not enough data
Visitor Behavior
8.5
94
|
Verified
6.2
11
8.8
101
|
Verified
7.9
11
8.2
79
|
Verified
6.5
11
Templates
8.0
96
|
Verified
6.7
9
8.6
98
|
Verified
6.5
10
8.5
95
|
Verified
7.2
10
Personalization
8.6
104
|
Verified
7.8
12
8.4
93
|
Verified
7.6
11
8.5
96
|
Verified
7.9
12
8.4
69
|
Verified
6.4
12
8.7
86
|
Verified
7.7
10
8.6
100
|
Verified
8.1
9
8.5
96
|
Verified
8.2
11
8.7
92
|
Verified
7.7
10
Multichannel
8.3
86
|
Verified
6.3
8
8.9
117
|
Verified
9.3
9
8.4
89
|
Verified
8.5
9
Administration
8.7
105
|
Verified
8.5
9
8.5
111
|
Verified
8.3
9
8.5
102
|
Verified
8.9
9
8.2
90
|
Verified
7.8
9
Agentic AI - E-Commerce Personalization
5.2
8
Not enough data
5.4
8
Not enough data
Campaigns
7.7
24
Not enough data
8.3
26
Not enough data
7.9
24
Not enough data
8.3
27
Not enough data
8.0
24
Not enough data
Analytics
7.6
24
Not enough data
7.3
24
Not enough data
Optimization
7.6
24
Not enough data
8.2
25
Not enough data
7.0
22
Not enough data
7.4
23
Not enough data
Agentic AI - Push Notification
6.5
13
Not enough data
6.4
13
Not enough data
6.4
13
Not enough data
Segmentation
8.8
20
Not enough data
8.9
19
Not enough data
Targeting
8.7
18
Not enough data
8.3
17
Not enough data
Triggered Content
8.1
15
Not enough data
8.9
20
Not enough data
8.9
19
Not enough data
Personalized Content
8.3
19
Not enough data
9.0
15
Not enough data
8.6
17
Not enough data
Agentic AI - Personalization Engines
8.1
6
Not enough data
8.1
6
Not enough data
8.3
6
Not enough data
7.8
6
Not enough data
7.8
6
Not enough data
8.1
6
Not enough data
Text Messaging
8.3
23
9.0
10
7.4
18
5.2
8
8.5
24
8.9
9
7.7
17
6.2
7
8.0
20
5.0
8
7.1
18
4.4
9
8.3
23
8.5
10
7.9
19
8.7
9
SMS Platform
7.8
23
6.9
9
8.6
23
8.1
8
7.4
17
6.4
7
6.9
15
5.7
7
7.1
16
6.2
7
8.2
19
7.5
8
Agentic AI - SMS Marketing
5.4
9
Not enough data
5.4
9
Not enough data
6.1
9
Not enough data
5.6
9
Not enough data
5.2
9
Not enough data
5.6
9
Not enough data
Data Sourcing
Not enough data
7.7
14
Not enough data
7.9
13
Not enough data
6.7
14
Not enough data
8.0
14
Intelligence
Not enough data
7.9
13
Not enough data
6.4
12
Not enough data
6.4
12
Merchandising
Not enough data
6.8
10
Not enough data
6.8
10
Not enough data
5.7
10
Not enough data
3.7
9
Not enough data
3.7
9
Analytics
Not enough data
5.6
9
Not enough data
6.1
9
Administration
Not enough data
6.1
9
Not enough data
5.4
9
Platform Basics
8.6
50
Not enough data
8.6
48
Not enough data
Platform Data
8.1
45
Not enough data
8.0
47
Not enough data
8.4
51
Not enough data
7.9
44
Not enough data
Platform Additional Functionality
7.8
44
Not enough data
8.1
42
Not enough data
7.9
40
Not enough data
Agentic AI - Customer Journey Analytics
8.0
10
Not enough data
8.3
10
Not enough data
8.0
10
Not enough data
8.3
9
Not enough data
Loyalty Experience
8.4
15
8.8
18
8.6
15
8.8
17
8.4
17
9.2
17
8.5
22
9.1
17
7.4
12
7.1
16
7.8
13
8.1
16
Loyalty Platform
8.7
15
8.5
17
8.7
18
9.2
17
8.3
15
8.1
17
8.5
16
8.2
16
8.8
18
8.6
17
Agentic AI - Loyalty Management
6.9
6
Not enough data
7.2
6
Not enough data
7.3
5
Not enough data
6.9
6
Not enough data
Computing
Not enough data
6.7
15
Not enough data
6.1
15
Not enough data
8.3
15
Experimental Design
Not enough data
7.3
15
Not enough data
7.0
14
Not enough data
6.9
15
Analytics
Not enough data
7.6
16
Not enough data
5.0
16
Agentic AI - A/B Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
8.0
43
Not enough data
8.3
68
|
Verified
Not enough data
7.7
38
Not enough data
8.1
54
Not enough data
Campaigns
7.9
42
|
Verified
Not enough data
8.4
46
|
Verified
Not enough data
8.4
39
|
Verified
Not enough data
7.8
32
Not enough data
9.1
64
Not enough data
8.8
62
Not enough data
Engagement
8.1
52
Not enough data
Platform
8.4
59
Not enough data
8.1
28
|
Verified
Not enough data
8.3
43
Not enough data
Agentic AI - Mobile Marketing
6.3
8
Not enough data
6.0
8
Not enough data
5.4
9
Not enough data
6.0
8
Not enough data
6.4
7
Not enough data
7.4
7
Not enough data
Marketing Operations
8.0
70
|
Verified
Not enough data
8.5
83
|
Verified
Not enough data
8.3
80
|
Verified
Not enough data
8.8
81
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Campaign Activity
8.3
94
|
Verified
Not enough data
8.4
101
|
Verified
Not enough data
8.1
74
|
Verified
Not enough data
8.0
75
|
Verified
Not enough data
8.4
72
|
Verified
Not enough data
8.1
73
Not enough data
Agentic AI - Marketing Analytics
7.2
16
Not enough data
7.5
16
Not enough data
7.3
16
Not enough data
Categories
Categories
Shared Categories
SAP Emarsys and Voyado are categorized as Marketing Automation, SMS Marketing, Personalization Engines, E-Commerce Personalization, and Loyalty Management
Unique Categories
Voyado is categorized as Customer Data Platform (CDP), A/B Testing, E-Merchandising, and Personalization
Reviews
Reviewers' Company Size
SAP Emarsys
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Voyado
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
28.2%
Apparel & Fashion
10.4%
Consumer Goods
5.4%
Marketing and Advertising
4.8%
Sporting Goods
3.9%
Other
47.4%
Retail
22.7%
Apparel & Fashion
21.2%
Marketing and Advertising
7.6%
Information Technology and Services
6.1%
Consumer Goods
6.1%
Other
36.4%
Discussions
Can I add other templates if I don't want to use html?
2 Comments
WY
Hola Pamela!
Gracias por tu pregunta.
Our Template Editor does let you design and create your own templates. As long as you have the VCE enabled, this is a...Read more
Why don't they have support for training in Spanish?
1 Comment
Official Response from SAP Emarsys
Hello Mateo!
We appreciate your question. Although we indeed do not have the same availability of documentation in Spanish as for other languages, this is...Read more
how much turnvoer my company need before emarsys is worth.
1 Comment
PD
Hi Timo, Thank you for your question. It is usually its 50-500m + annual turnover.Read more
Can I use this for entermain
1 Comment
CB
Try this product ,:- https://jvz1.com/c/2817839/393694/Read more
Voyado has no more discussions with answers
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