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Compare Mouseflow and VWO Insights - Web 
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At a Glance
Market Segments
Small-Business (68.0% of reviews)
Mid-Market (54.2% of reviews)
Entry-Level Pricing
Free 500 Sessions Per Month
Starting at $139.00 Per Month
Mouseflow
Star Rating
(689)4.6 out of 5
Market Segments
Small-Business (68.0% of reviews)
Entry-Level Pricing
Free 500 Sessions Per Month
Free Trial is available
Browse all 5 pricing plansVWO Insights - Web
Star Rating
(61)4.2 out of 5
Market Segments
Mid-Market (54.2% of reviews)
Entry-Level Pricing
Starting at $139.00 Per Month
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Mouseflow excels in Click Tracking with a score of 8.7, while VWO Insights - Web falls behind at 7.7. Reviewers mention that Mouseflow's ability to capture user interactions in real-time provides valuable insights into user behavior.
- Reviewers mention that Mouseflow's Heat Maps feature is highly rated at 9.0, significantly outperforming VWO Insights - Web's score of 7.1. Users say this feature allows them to visualize user engagement effectively, helping to identify areas for improvement on their websites.
- Users on G2 highlight that Mouseflow's Session Replays are rated at 8.9, compared to VWO Insights - Web's 6.9. Reviewers say that the detailed session replays help them understand user frustrations and optimize the user experience accordingly.
- G2 users report that VWO Insights - Web shines in Split URL Testing with a score of 9.2, while Mouseflow's score is lower at 6.9. Users mention that this feature allows for effective A/B testing of different web pages, which is crucial for conversion rate optimization.
- Reviewers mention that both products have strong Quality of Support ratings at 9.0, indicating that users feel well-supported in their endeavors. However, users report that Mouseflow's support is slightly more responsive, enhancing the overall user experience.
- Users say that Mouseflow's Real-Time Monitoring feature is rated at 8.7, which is higher than VWO Insights - Web's 7.6. Reviewers mention that this capability allows them to make immediate adjustments based on user behavior, leading to better engagement and retention.
Pricing
Entry-Level Pricing
Mouseflow
Free Forever
Free
500 Sessions Per Month
Start spotting friction and drop-offs on limited traffic.
- 1 website project
- 1 conversion funnel analytics
- 1 month data retention
VWO Insights - Web
GROWTH
Starting at $139.00
Per Month
For small businesses looking to expand their user behavior analysis.
- Unlimited Recordings
- A/B Test Variation Heatmaps
- Heatmap Comparison
Free Trial
Mouseflow
Free Trial is available
VWO Insights - Web
Free Trial is available
Ratings
Meets Requirements
8.8
515
8.1
54
Ease of Use
8.8
524
8.3
54
Ease of Setup
9.0
340
8.8
35
Ease of Admin
9.0
281
9.0
34
Quality of Support
9.0
407
9.0
52
Has the product been a good partner in doing business?
8.9
252
8.7
33
Product Direction (% positive)
8.6
467
8.4
52
Features by Category
Metrics
8.5
169
Not enough data
8.4
169
Not enough data
8.4
178
Not enough data
8.4
171
Not enough data
7.9
157
Not enough data
7.8
144
Not enough data
7.7
144
Not enough data
8.2
159
Not enough data
7.9
159
Not enough data
Reporting
Feature Not Available
Not enough data
7.7
147
Not enough data
Feature Not Available
Not enough data
7.5
146
Not enough data
7.7
154
Not enough data
7.7
141
Not enough data
8.0
157
Not enough data
Other
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.7
136
Not enough data
Feature Not Available
Not enough data
7.0
123
Not enough data
Feature Not Available
Not enough data
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
7.5
116
7.3
17
7.6
118
7.0
11
8.1
145
7.9
35
8.3
137
8.2
39
User Response Methods
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Participant Selection
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Insights
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
User Behavior
8.7
233
|
Verified
7.8
9
|
Verified
8.7
231
|
Verified
6.9
8
|
Verified
7.9
217
|
Verified
6.2
7
|
Verified
A/B Testing
7.7
176
|
Verified
Not enough data
6.8
139
|
Verified
9.0
7
|
Verified
8.0
183
|
Verified
8.1
8
|
Verified
7.4
142
|
Verified
7.0
5
|
Verified
Visitor Information
7.9
193
|
Verified
4.7
5
|
Verified
7.8
175
|
Verified
5.0
5
|
Verified
Agentic AI - Session Replay
7.8
6
Not enough data
Product Analytics
7.3
60
Not enough data
7.9
65
Not enough data
7.4
64
Not enough data
8.0
67
Not enough data
7.9
53
Not enough data
7.3
54
Not enough data
7.7
52
Not enough data
7.3
55
Not enough data
Agentic AI - Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
8.3
87
Not enough data
8.4
99
Not enough data
8.3
88
Not enough data
7.8
80
Not enough data
7.8
80
Not enough data
Feature Not Available
Not enough data
Administration
7.8
74
Not enough data
7.2
75
Not enough data
7.6
78
Not enough data
Generative AI
6.5
43
Not enough data
Agentic AI - E-Commerce Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Segmentation
Not enough data
Not enough data
Not enough data
Not enough data
Targeting
Not enough data
Not enough data
Not enough data
Not enough data
Triggered Content
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Personalized Content
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Experience
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Digital Experience Monitoring (DEM)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Performance
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
7.6
11
Not enough data
7.4
11
Not enough data
7.7
10
Not enough data
7.7
10
Not enough data
7.8
10
Not enough data
Agentic AI - Customer Journey Mapping
8.7
5
Not enough data
Survey Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Survey Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Survey Insights
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Survey
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
6.3
10
Not enough data
6.7
10
Not enough data
Survey Management
7.6
21
Not enough data
7.6
22
Not enough data
8.0
23
Not enough data
8.1
23
Not enough data
Process Management
7.9
22
Not enough data
7.9
21
Not enough data
8.7
22
Not enough data
Feature Not Available
Not enough data
System Management
8.7
20
Not enough data
Feature Not Available
Not enough data
Agentic AI - Heatmap Tools
8.1
6
Not enough data
7.8
6
Not enough data
8.3
6
Not enough data
7.2
6
Not enough data
7.5
6
Not enough data
8.6
6
Not enough data
Analysis
8.2
226
7.6
16
8.0
201
7.7
14
8.3
221
7.4
15
8.2
210
7.5
18
8.4
231
8.3
15
Reporting
9.1
260
7.2
23
8.9
260
7.0
17
8.7
239
7.6
14
8.1
208
7.4
18
Marketing Operations
6.9
73
Not enough data
8.0
81
Not enough data
7.9
82
Not enough data
8.1
77
Not enough data
7.0
69
Not enough data
Feature Not Available
Not enough data
Campaign Activity
7.8
83
Not enough data
8.2
92
Not enough data
7.4
76
Not enough data
7.5
75
Not enough data
7.5
74
Not enough data
Feature Not Available
Not enough data
Agentic AI - Marketing Analytics
9.0
5
Not enough data
8.7
5
Not enough data
7.7
5
Not enough data
Categories
Categories
Shared Categories
Mouseflow and VWO Insights - Web are categorized as E-Commerce Analytics, Product Analytics, Session Replay, Heatmap Tools, Marketing Analytics, Enterprise Feedback Management, and Digital Analytics
Unique Categories
Mouseflow is categorized as Customer Journey Mapping
VWO Insights - Web is categorized as User Research, Survey, Digital Experience Monitoring (DEM), and Personalization Engines
Reviews
Reviewers' Company Size
Mouseflow
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
VWO Insights - Web
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
10.4%
Computer Software
7.4%
Retail
5.1%
Information Technology and Services
4.8%
Health, Wellness and Fitness
3.9%
Other
68.3%
Marketing and Advertising
20.0%
Internet
8.3%
Retail
6.7%
Information Technology and Services
6.7%
Computer Software
5.0%
Other
53.3%
Discussions
What is Mouseflow used for?
2 Comments
JM
Mouse flow is a behavioural analytic solution to help identify and work out friction on your web pages. Read more
Why the amount of recordings is the same as heatmaps? And why the credits are too low?
1 Comment
Official Response from Mouseflow
Hi Rocio, there seems to be some confusion. For $49/mo Crazy Egg offers 500 recordings and 75,000 page views. On a cheaper plan (29$/mo) Mouseflow offers...Read more
What do you mean by a session?
1 Comment
AA
Hi Aishwarya! Mouseflow records full visitor sessions, which is a complete recording of a visitor’s full journey on your website. No matter if the visitor...Read more
VWO Insights - Web has no discussions with answers
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