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Compare LinkedIn Sales Navigator and ZoomInfo Sales 
Featured Products
At a Glance
Market Segments
Mid-Market (48.8% of reviews)
Mid-Market (48.2% of reviews)
Entry-Level Pricing
Contact Us
Contact Us 1 Seat
LinkedIn Sales Navigator
Star Rating
(2,121)4.3 out of 5
Market Segments
Mid-Market (48.8% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Browse all 3 pricing plansZoomInfo Sales
Star Rating
(8,959)4.5 out of 5
Market Segments
Mid-Market (48.2% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us 1 Seat
Free Trial is available
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that ZoomInfo Sales excels in user experience, with many praising its clean and intuitive interface that makes navigation easy, even for new users. In contrast, while LinkedIn Sales Navigator offers extensive filtering options, some users find it less straightforward to use.
- Users say that ZoomInfo Sales significantly enhances sales efficiency and prospecting accuracy, with its robust data coverage and powerful search capabilities. LinkedIn Sales Navigator, while effective for building relationships, sometimes struggles to match the depth of data that users expect for comprehensive outreach.
- Reviewers mention that LinkedIn Sales Navigator's advanced lead and account filtering is a standout feature, allowing users to quickly find prospects based on specific criteria. However, some users feel that the platform could improve in terms of data accuracy compared to ZoomInfo, which is noted for its reliable data, especially for mid-market and enterprise accounts.
- According to verified reviews, both platforms have similar scores for meeting user requirements, but ZoomInfo Sales is often highlighted for its depth and reliability of data, making it a preferred choice for users needing detailed company insights.
- Users appreciate LinkedIn Sales Navigator for its ability to provide buyer insights and job change notifications, which are valuable for relationship building. However, some users feel that ZoomInfo's capabilities in identifying the right contacts and understanding company structures are more effective for outreach efforts.
- G2 reviewers highlight that while both products have strong support ratings, ZoomInfo Sales receives higher marks for its overall quality of support, with users noting that assistance is readily available and effective, which can be crucial for teams relying on timely data for sales strategies.
Pricing
Entry-Level Pricing
LinkedIn Sales Navigator
Core
Contact Us
- Advanced lead & company search
- Alerts on your saved leads and accounts
- Create Custom Lists
ZoomInfo Sales
ZoomInfo Professional
Contact Us
1 Seat
Take prospecting to the next level with best in class contact & company data.
- Comprehensive contact & company profiles
- Quick/advanced search and exporting
- Mobile numbers & business email
Free Trial
LinkedIn Sales Navigator
Free Trial is available
ZoomInfo Sales
Free Trial is available
Ratings
Meets Requirements
8.7
1,744
8.7
7,337
Ease of Use
8.6
1,766
8.8
7,416
Ease of Setup
9.0
466
8.9
2,166
Ease of Admin
8.7
278
8.7
1,480
Quality of Support
8.1
1,418
8.7
6,555
Has the product been a good partner in doing business?
8.2
275
8.6
1,496
Product Direction (% positive)
7.9
1,700
8.7
7,100
Features by Category
Data Availability
7.9
1374
8.3
4289
|
Verified
8.5
1379
8.5
4255
|
Verified
8.2
1322
|
Verified
8.2
2899
|
Verified
7.8
159
7.9
414
Data Accuracy
8.1
1368
7.7
4289
|
Verified
8.4
1369
8.2
4233
|
Verified
7.8
157
7.9
405
Agentic AI - Sales Intelligence
7.8
62
7.3
132
7.9
62
7.6
132
8.1
61
7.3
133
8.3
61
7.4
134
7.9
61
7.3
132
8.1
62
7.6
132
Platform
8.5
402
7.8
426
8.5
428
|
Verified
8.6
1323
|
Verified
8.7
460
8.6
1621
|
Verified
7.8
425
|
Verified
8.2
1366
|
Verified
8.1
407
|
Verified
7.7
1057
|
Verified
Feature Not Available
8.2
1241
|
Verified
Features
8.5
1301
8.4
3414
|
Verified
7.7
1079
8.4
3428
|
Verified
7.9
450
8.0
3169
|
Verified
8.2
1242
|
Verified
8.3
3453
|
Verified
8.7
1392
|
Verified
8.6
4182
|
Verified
8.5
1315
|
Verified
8.1
3337
|
Verified
8.9
1364
|
Verified
Feature Not Available
7.7
1068
|
Verified
8.0
2704
|
Verified
8.2
1336
|
Verified
7.8
1244
|
Verified
Lead Intelligence
Not enough data
8.6
1270
|
Verified
Not enough data
8.7
1298
Not enough data
8.6
1281
Lead Management
Not enough data
8.6
1259
Not enough data
8.3
1222
Not enough data
8.8
1312
Marketing Campaigns
Not enough data
8.0
1107
Not enough data
7.9
1097
Not enough data
7.8
1053
Not enough data
8.0
1098
Not enough data
8.3
1150
Campaign Execution
Not enough data
8.0
1069
Not enough data
8.6
1209
Not enough data
8.5
1193
Not enough data
8.3
1150
Agentic AI - Account Data Management
Not enough data
7.7
33
Not enough data
7.6
33
Not enough data
7.3
33
Not enough data
7.4
32
Not enough data
7.4
32
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
Not enough data
8.0
334
Not enough data
8.6
467
|
Verified
Not enough data
8.5
464
Not enough data
8.0
437
|
Verified
Organization
Not enough data
8.3
451
Not enough data
8.5
473
Not enough data
8.5
462
|
Verified
Performance Analysis
Not enough data
8.3
456
Not enough data
8.3
451
|
Verified
Sales Analysis
Not enough data
8.0
442
Not enough data
8.3
451
Generative AI
Not enough data
7.9
263
Not enough data
7.9
263
Agentic AI - AI Sales Assistant
Not enough data
8.0
30
Not enough data
8.0
30
Not enough data
8.2
30
Not enough data
8.0
29
Not enough data
7.9
29
Not enough data
8.0
29
Not enough data
8.2
29
Integrated Workflows
Not enough data
8.1
913
|
Verified
Not enough data
8.2
921
|
Verified
Not enough data
7.7
885
|
Verified
Not enough data
8.0
862
Not enough data
8.6
929
|
Verified
Not enough data
7.8
861
|
Verified
Not enough data
8.1
879
Repeatability and Reportability
Not enough data
8.3
890
|
Verified
Not enough data
8.3
890
|
Verified
Not enough data
8.3
873
|
Verified
Not enough data
8.1
869
Not enough data
7.4
820
AI and Automation
Not enough data
8.3
868
Not enough data
8.4
878
|
Verified
Not enough data
7.9
827
Not enough data
8.5
877
Not enough data
7.9
819
Generative AI
Not enough data
7.5
660
Agentic AI - Sales Engagement
Not enough data
7.8
60
Not enough data
8.1
60
Not enough data
8.1
59
Not enough data
8.0
60
Not enough data
7.8
59
Not enough data
7.8
58
Not enough data
8.0
59
Dialing Options
Not enough data
8.9
119
|
Verified
Not enough data
8.7
119
|
Verified
Not enough data
Not enough data
Agent Tools
Not enough data
Feature Not Available
Not enough data
8.4
114
|
Verified
Not enough data
8.4
110
|
Verified
Automation
Not enough data
8.3
101
Not enough data
Feature Not Available
Not enough data
8.5
104
Agentic AI - Auto Dialer
Not enough data
Not enough data
Not enough data
Not enough data
AI Capabilities - Auto Dialer
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Availability
8.3
123
8.4
1049
8.7
123
8.6
1047
7.3
113
7.7
709
Platform Additional Functionality
8.5
124
8.7
1013
8.2
119
8.4
757
8.2
111
8.0
702
8.6
119
8.5
785
8.4
119
8.3
794
Lead Intelligence
Not enough data
8.6
1289
Not enough data
8.6
1277
|
Verified
Not enough data
8.5
1313
|
Verified
Not enough data
8.5
1242
Not enough data
8.7
1267
Agentic AI - Lead Intelligence
Not enough data
7.7
83
Lead Monitoring
Not enough data
8.8
1423
|
Verified
Not enough data
8.7
1353
|
Verified
Not enough data
8.6
1324
|
Verified
Agentic AI - Lead Capture
Not enough data
7.9
56
Not enough data
7.7
56
Data Capture
Not enough data
8.0
906
Not enough data
8.6
1287
|
Verified
Not enough data
8.1
1212
|
Verified
Not enough data
8.6
1345
|
Verified
Analytics
Not enough data
8.8
1440
|
Verified
Not enough data
8.5
1322
|
Verified
Customization
Not enough data
8.2
1165
|
Verified
Not enough data
8.2
1215
|
Verified
Not enough data
8.1
1186
|
Verified
Not enough data
8.7
1367
|
Verified
Data collection
Not enough data
8.1
645
Not enough data
8.5
770
|
Verified
Not enough data
8.5
757
|
Verified
Not enough data
8.7
794
|
Verified
Not enough data
8.7
776
|
Verified
Segment Trending
Not enough data
8.3
705
|
Verified
Not enough data
8.1
671
Not enough data
8.1
657
|
Verified
Not enough data
8.0
679
Analysis
Not enough data
8.2
702
Not enough data
8.5
739
|
Verified
Not enough data
8.6
762
|
Verified
Platform
Not enough data
8.8
831
|
Verified
Not enough data
8.7
778
|
Verified
Not enough data
7.9
673
|
Verified
Not enough data
8.4
751
|
Verified
Not enough data
8.3
705
|
Verified
Not enough data
8.4
699
|
Verified
Agentic AI - Market Intelligence
Not enough data
7.6
37
Not enough data
7.4
38
Generative AI
Not enough data
7.7
618
Not enough data
7.4
616
Agentic AI - Email Verification
Not enough data
8.2
65
Agentic AI - Lead Mining
Not enough data
7.2
66
Not enough data
7.0
67
Agentic AI - Visitor Identification
Not enough data
8.1
24
Agentic AI - Salesforce AppExchange Apps
Not enough data
8.2
12
Not enough data
7.6
12
Not enough data
7.6
12
Not enough data
7.2
12
Not enough data
7.4
12
Not enough data
7.4
12
Not enough data
7.4
12
Agentic AI - Email Tracking
Not enough data
8.3
23
Not enough data
8.1
24
Not enough data
8.3
24
Not enough data
8.2
24
Not enough data
8.5
23
Not enough data
8.3
22
Not enough data
8.7
22
Analytics
Not enough data
8.5
509
Not enough data
8.6
503
Not enough data
8.6
465
Customizations
Not enough data
8.8
512
Not enough data
8.9
500
Not enough data
8.7
517
Not enough data
8.6
500
Not enough data
8.6
507
Generative AI
Not enough data
8.2
297
Agentic AI - Outbound Call Tracking
Not enough data
7.8
15
Not enough data
8.0
15
Calling
Not enough data
8.1
287
|
Verified
Not enough data
8.6
270
|
Verified
Not enough data
8.5
289
|
Verified
Not enough data
8.5
299
|
Verified
Not enough data
8.3
13
Contacts
Not enough data
8.6
258
|
Verified
Not enough data
8.7
288
|
Verified
Not enough data
8.8
292
|
Verified
Insights
Not enough data
8.4
288
|
Verified
Not enough data
8.6
293
|
Verified
Not enough data
8.2
285
|
Verified
Not enough data
8.5
295
|
Verified
Not enough data
8.6
289
Not enough data
8.2
13
Agentic AI - Marketing Account Intelligence
Not enough data
8.1
18
Not enough data
8.2
18
Not enough data
7.7
17
Not enough data
7.9
18
Lead Intelligence
Not enough data
8.4
982
Not enough data
8.5
1002
Not enough data
8.4
974
Lead Management
Not enough data
8.4
915
Not enough data
8.2
654
Not enough data
8.5
928
Marketing Campaigns
Not enough data
8.2
130
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.3
132
Not enough data
8.0
337
Data Availability - Marketing Account Intelligence
Not enough data
8.6
73
Data Accuracy - Marketing Account Intelligence
Not enough data
8.5
74
Categories
Categories
Shared Categories
LinkedIn Sales Navigator and ZoomInfo Sales are categorized as Sales Intelligence and Buyer Intent Data Providers
Unique Categories
LinkedIn Sales Navigator has no unique categories
ZoomInfo Sales is categorized as AI Sales Assistant, Visitor Identification, Account Data Management, Lead Mining, Lead Intelligence, Lead Capture, Sales Engagement, Marketing Account Intelligence, Email Verification, Market Intelligence, Email Tracking, Salesforce AppExchange Apps, Auto Dialer, and Outbound Call Tracking
Reviews
Reviewers' Company Size
LinkedIn Sales Navigator
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
ZoomInfo Sales
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
26.6%
Information Technology and Services
20.1%
Marketing and Advertising
7.9%
Internet
6.0%
Financial Services
3.4%
Other
36.0%
Computer Software
24.3%
Information Technology and Services
22.1%
Marketing and Advertising
4.9%
Staffing and Recruiting
4.7%
Telecommunications
3.4%
Other
40.5%
Discussions
What is LinkedIn Sales Navigator used for?
5 Comments
MR
To target the right set of accounts and generate leadsRead more
Can you explain how to utilize LinkedIn Sales Navigator's lead recommendation feature for targeted sales outreach?
4 Comments
AS
Specify the industries, job titles, company sizes, and locations that match your target audience.
By saving specific accounts and leads, Sales Navigator can...Read more
InMail Usage
3 Comments
DL
My understanding is that InMail is a way to reach out to someone who is 2 or 3 removed from you, that you cannot message directly. I've been contacted on...Read more
What is ZoomInfo used for?
6 Comments
DT
Prospect/Company's insight, role, hierarchy and contact information. Read more
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