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At a Glance
Market Segments
Small-Business (58.7% of reviews)
Small-Business (65.3% of reviews)
Entry-Level Pricing
$0.99 1 Resolution
$139.94 Per Month
Fin by Intercom
Star Rating
(3,673)4.5 out of 5
Market Segments
Small-Business (58.7% of reviews)
Pros & Cons
Entry-Level Pricing
$0.99 1 Resolution
Free Trial is available
Browse all 5 pricing plansSemrush
Star Rating
(2,941)4.5 out of 5
Market Segments
Small-Business (65.3% of reviews)
Pros & Cons
Entry-Level Pricing
$139.94 Per Month
Free Trial is available
Browse all 5 pricing plansFin by Intercom vs Semrush
When assessing the two solutions, reviewers found Fin by Intercom easier to use. However, reviewers felt that Semrush is easier to set up. Both products were equally easy to administer, and both vendors make it equally easy to do business overall.
- Fin by Intercom and Semrush both meet the requirements of our reviewers at a comparable rate.
- When comparing quality of ongoing product support, Fin by Intercom and Semrush provide similar levels of assistance.
- For feature updates and roadmaps, our reviewers preferred the direction of Semrush over Fin by Intercom.
Pricing
Entry-Level Pricing
Fin by Intercom
Fin with your current helpdesk
$0.99
1 Resolution
Try Fin for 90 days, completely risk-free. If it's not the right fit, you can request a refund—no questions asked.
- Fin AI Agent works seamlessly with any helpdesk, including Zendesk, Salesforce, HubSpot, and more.
- Set up in under an hour
- Handles tickets, cases, emails, live chat, WhatsApp, SMS, and more
Semrush
Pro
$139.94
Per Month
For freelancers, startups and in-house marketers with limited budget. Run your SEO, PPC, SMM and content projects with 40+ advanced tools and know your competitors’ traffic sources, rankings, social media results & more.
- 10,000 results per report
- 3,000 reports per day
- Display advertising research
Free Trial
Fin by Intercom
Free Trial is available
Semrush
Free Trial is available
Ratings
Meets Requirements
8.8
2,809
8.8
2,394
Ease of Use
8.9
2,839
8.3
2,418
Ease of Setup
8.4
1,451
8.6
1,625
Ease of Admin
8.6
1,302
8.6
1,237
Quality of Support
8.6
2,705
8.6
2,101
Has the product been a good partner in doing business?
8.8
1,299
8.8
1,218
Product Direction (% positive)
8.8
2,660
8.9
2,302
Features by Category
Ticket and Case Management
8.6
1098
|
Verified
Not enough data
8.8
1116
|
Verified
Not enough data
8.7
1093
|
Verified
Not enough data
8.6
1141
|
Verified
Not enough data
8.3
678
|
Verified
Not enough data
8.8
1134
|
Verified
Not enough data
8.8
1058
|
Verified
Not enough data
8.6
959
|
Verified
Not enough data
Generative AI
8.3
245
Not enough data
8.2
246
Not enough data
Agentic AI - Help Desk
7.8
58
Not enough data
8.3
59
Not enough data
7.9
59
Not enough data
Communication Channels
8.8
889
|
Verified
Not enough data
8.8
1088
|
Verified
Not enough data
9.4
1262
|
Verified
Not enough data
8.3
810
Not enough data
7.6
520
Not enough data
Platform
8.1
718
|
Verified
Not enough data
8.2
1265
|
Verified
Not enough data
8.7
821
|
Verified
Not enough data
8.6
786
|
Verified
Not enough data
8.1
1013
|
Verified
Not enough data
8.2
1015
|
Verified
Not enough data
Metrics
Not enough data
8.4
430
Not enough data
8.2
425
Not enough data
7.9
409
Not enough data
7.6
383
Not enough data
7.4
372
Not enough data
7.5
366
Not enough data
7.4
369
Not enough data
7.5
379
Not enough data
7.1
364
Reporting
Not enough data
8.0
419
Not enough data
8.2
408
Not enough data
7.8
394
Not enough data
7.7
395
Not enough data
7.8
390
Not enough data
7.6
370
Not enough data
8.0
404
Other
Not enough data
7.7
382
Not enough data
8.1
394
Not enough data
7.7
384
Not enough data
8.0
386
Not enough data
7.4
351
Not enough data
7.0
331
Not enough data
7.6
349
Agentic AI - Digital Analytics
Not enough data
6.6
42
Not enough data
7.2
42
Not enough data
6.9
42
Not enough data
6.9
40
Administration
Not enough data
7.7
358
Not enough data
7.4
349
Not enough data
8.5
399
Not enough data
8.2
392
Social Analytics
Not enough data
8.8(won by default)
292
Not enough data
8.5(won by default)
273
Not enough data
8.7(won by default)
279
Not enough data
8.2(won by default)
246
Not enough data
Feature Not Available
Not enough data
8.1(won by default)
216
Not enough data
8.1(won by default)
212
Reports & Dashboards
Not enough data
8.4(won by default)
276
Not enough data
8.8(won by default)
284
Not enough data
8.7(won by default)
270
Not enough data
7.9(won by default)
209
Agentic AI - Social Media Analytics
Not enough data
7.4(won by default)
21
Not enough data
7.3(won by default)
21
Not enough data
7.9(won by default)
21
Not enough data
8.2(won by default)
21
Not enough data
8.0(won by default)
21
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Messenger
8.8
383
|
Verified
Not enough data
8.1
363
|
Verified
Not enough data
9.3
478
|
Verified
Not enough data
8.5
327
|
Verified
Not enough data
Channels
8.0
293
|
Verified
Not enough data
9.0
438
|
Verified
Not enough data
7.9
207
|
Verified
Not enough data
7.3
121
Not enough data
8.1
229
|
Verified
Not enough data
Customers
8.8
428
|
Verified
Not enough data
8.6
432
|
Verified
Not enough data
8.2
436
|
Verified
Not enough data
8.3
387
|
Verified
Not enough data
8.2
379
|
Verified
Not enough data
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
User Analysis
8.6
140
Not enough data
8.4
157
Not enough data
User Support
9.1
167
Not enough data
8.1
119
Not enough data
8.8
151
Not enough data
Walkthrough Type
8.9
136
Not enough data
9.0
146
Not enough data
Platform Basics - Digital Adoption Platform
Not enough data
Not enough data
Not enough data
Not enough data
Analytics - Digital Adoption Platform
Not enough data
Not enough data
Functions - Digital Adoption Platform
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Digital Adoption Platform
Not enough data
Not enough data
Channels
8.7
226
Not enough data
8.3
218
Not enough data
Feature Not Available
Not enough data
Design
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.7
230
Not enough data
8.7
222
Not enough data
8.6
215
Not enough data
Generative AI
Feature Not Available
Not enough data
8.2
84
Not enough data
Listing Management
Not enough data
8.6
239
|
Verified
Not enough data
8.2
235
|
Verified
Not enough data
8.5
238
|
Verified
Not enough data
8.5
249
|
Verified
Performance
Not enough data
8.3
257
|
Verified
Not enough data
8.7
260
|
Verified
Local Search Optimization
Not enough data
8.9
581
|
Verified
Not enough data
8.4
542
|
Verified
Not enough data
8.4
513
|
Verified
Not enough data
8.3
526
|
Verified
Not enough data
7.9
511
|
Verified
Not enough data
8.8
570
|
Verified
Platform Basics
Not enough data
8.5
550
Not enough data
8.5
566
Agentic AI - Competitive Intelligence
Not enough data
7.0
67
Platform Data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
522
Platform Content
Not enough data
7.3
462
Platform Reporting
Not enough data
8.0
535
Not enough data
8.2
543
Platform Basics
Not enough data
8.5
106
Not enough data
8.2
103
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
95
Not enough data
8.4
106
Content Planning
Not enough data
Feature Not Available
Not enough data
8.2
99
Not enough data
8.7
109
Marketing Campaign Performance
Not enough data
8.5
81
Not enough data
8.7
82
Agentic AI - Marketing Calendar
Not enough data
7.3
11
Not enough data
7.3
11
Not enough data
6.5
11
Not enough data
6.8
11
Other Features
Not enough data
8.3
107
Not enough data
8.8
93
SEO Auditing & Monitoring
Not enough data
8.7
1003
Not enough data
9.0
858
Not enough data
8.8
839
Not enough data
8.8
844
Agentic AI - SEO Tools
Not enough data
6.6
167
Not enough data
6.7
166
Not enough data
6.6
165
Not enough data
6.6
166
Not enough data
6.5
165
Not enough data
6.6
162
Not enough data
6.7
162
SEO Content & Rankings
Not enough data
8.2
1472
Not enough data
9.1
1572
Not enough data
8.8
1496
Not enough data
8.2
912
Not enough data
8.4
825
SEO Reporting
Not enough data
8.9
1545
Not enough data
8.6
995
Not enough data
8.2
951
Not enough data
7.8
829
Generative AI
Not enough data
6.7
389
Not enough data
6.7
389
Content & Collaboration
Not enough data
8.8
194
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
182
Not enough data
Feature Not Available
Not enough data
8.2
164
Social Management
Not enough data
8.7
236
Not enough data
8.8
229
Not enough data
Feature Not Available
Not enough data
8.4
227
Not enough data
7.9
204
Not enough data
8.0
178
Not enough data
7.8
150
Agentic AI - Social Media Management
Not enough data
8.0
14
Not enough data
8.2
14
Not enough data
7.9
14
Not enough data
7.7
14
Not enough data
8.0
14
Not enough data
7.9
14
Not enough data
8.1
14
Media Channels
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.5
115
Geographic Coverage
Not enough data
Feature Not Available
Not enough data
8.2
102
Not enough data
8.1
94
Reporting
Not enough data
9.0
132
Not enough data
Feature Not Available
Not enough data
8.9
121
Not enough data
9.0
130
Agentic AI - Media Monitoring
Not enough data
6.9
13
Not enough data
7.6
13
Not enough data
7.1
13
Not enough data
7.1
13
Not enough data
7.1
13
Generative AI
Not enough data
8.2
21
Not enough data
8.0
22
Platform Interoperability
Not enough data
8.4
79
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
Not enough data
8.8
97
Campaign Management
Not enough data
9.0
95
Not enough data
8.7
94
Not enough data
8.7
94
Not enough data
8.6
87
Not enough data
8.6
88
Not enough data
8.5
89
Not enough data
8.5
86
Not enough data
8.4
88
Not enough data
8.3
87
Not enough data
8.5
91
Not enough data
8.4
87
Not enough data
8.0
85
Not enough data
8.3
87
Targeting
Not enough data
8.6
89
Not enough data
8.5
85
Not enough data
8.5
84
Not enough data
8.7
84
Platform
Not enough data
8.4
87
Not enough data
8.7
94
Not enough data
8.9
93
Not enough data
8.9
94
Not enough data
8.6
90
Not enough data
8.6
89
Not enough data
8.4
83
Not enough data
8.5
85
Not enough data
8.5
88
Grammar Tools
Not enough data
8.4
24
Not enough data
8.9
27
Not enough data
8.1
23
Writing Support
Not enough data
7.7
25
Not enough data
8.3
24
Not enough data
7.5
25
Not enough data
7.7
25
Software Availability
Not enough data
8.4
25
Not enough data
8.3
24
Not enough data
7.2
25
Generative AI
Not enough data
6.9
6
Not enough data
6.9
6
Not enough data
6.4
6
Responses
9.1
84
Not enough data
9.0
86
Not enough data
9.0
83
Not enough data
Automation - AI Agents
7.7
61
Not enough data
8.7
63
Not enough data
Feature Not Available
Not enough data
8.1
63
Not enough data
8.7
63
Not enough data
Platform
9.1
81
Not enough data
8.8
82
Not enough data
9.1
83
Not enough data
Autonomy - AI Agents
8.4
64
Not enough data
8.6
64
Not enough data
8.4
63
Not enough data
8.7
66
Not enough data
Generative AI
Feature Not Available
Not enough data
8.8
50
Not enough data
Responses
8.8
596
Not enough data
8.8
586
Not enough data
9.0
586
Not enough data
8.8
556
Not enough data
8.6
478
Not enough data
Platform
9.5
611
Not enough data
8.9
581
Not enough data
8.8
577
Not enough data
8.7
561
Not enough data
8.2
419
Not enough data
8.9
528
Not enough data
8.8
582
Not enough data
Generative AI
Feature Not Available
Not enough data
8.4
140
Not enough data
Data collection
Not enough data
7.7
194
Not enough data
8.1
221
|
Verified
Not enough data
8.1
210
|
Verified
Not enough data
7.5
193
|
Verified
Not enough data
8.0
211
Segment Trending
Not enough data
8.5
241
|
Verified
Not enough data
8.1
230
|
Verified
Not enough data
8.3
236
|
Verified
Not enough data
7.3
199
Analysis
Not enough data
8.3
230
Not enough data
8.6
251
|
Verified
Not enough data
8.3
212
|
Verified
Platform
Not enough data
8.7
256
|
Verified
Not enough data
8.4
235
|
Verified
Not enough data
7.7
211
|
Verified
Not enough data
8.3
233
|
Verified
Not enough data
8.1
208
|
Verified
Not enough data
8.2
205
Agentic AI - Market Intelligence
Not enough data
7.0
31
Not enough data
6.8
31
Platform Basics
Not enough data
8.6
137
Not enough data
7.7
122
Not enough data
8.4
140
Platform Data
Not enough data
8.2
128
Not enough data
8.4
133
Not enough data
8.6
143
Not enough data
8.3
128
Agentic AI - Operational Risk Management
Not enough data
7.2
13
Conversational Platform
8.7
1056
Not enough data
8.7
836
Not enough data
8.8
856
Not enough data
9.0
777
Not enough data
Support Automation
8.7
858
Not enough data
8.7
900
Not enough data
8.5
517
Not enough data
8.8
807
Not enough data
Generative AI
Feature Not Available
Not enough data
8.4
154
Not enough data
Customer Support
8.6
197
Not enough data
7.4
183
Not enough data
9.0
203
Not enough data
Automation
8.4
202
Not enough data
8.3
204
Not enough data
8.5
195
Not enough data
Artificial Intelligence
8.5
196
Not enough data
8.6
191
Not enough data
8.5
197
Not enough data
Planning
Not enough data
7.7
229
Publishing
Not enough data
7.7
231
Social Media
Not enough data
7.5
231
Planning
Not enough data
7.8
355
Generative AI
Not enough data
7.4
138
Not enough data
7.2
136
Not enough data
7.2
136
Not enough data
6.6
134
Not enough data
6.4
131
Agentic AI - Content Creation
Not enough data
7.0
43
Not enough data
6.9
43
Not enough data
7.1
43
Not enough data
7.0
43
Not enough data
7.0
44
Not enough data
7.2
43
Not enough data
7.1
43
Generative AI
8.3
294
Not enough data
8.3
292
Not enough data
Feature Not Available
Not enough data
Communication
9.2
1439
|
Verified
Not enough data
8.9
1447
|
Verified
Not enough data
8.7
1189
|
Verified
Not enough data
9.1
1354
|
Verified
Not enough data
8.2
593
Not enough data
Internal Use
8.2
1265
|
Verified
Not enough data
8.8
1092
|
Verified
Not enough data
8.2
1041
|
Verified
Not enough data
8.7
1245
|
Verified
Not enough data
8.9
1317
|
Verified
Not enough data
8.6
1285
|
Verified
Not enough data
Generative AI
8.2
94
Not enough data
Self-Service Experience
8.9
651
Not enough data
8.9
650
Not enough data
Feature Not Available
Not enough data
8.2
489
Not enough data
8.4
534
Not enough data
Self-Service Platform
8.7
529
Not enough data
8.7
533
Not enough data
8.4
472
Not enough data
8.6
518
Not enough data
Agentic AI - Customer Self-Service
7.3
45
Not enough data
7.7
44
Not enough data
7.3
45
Not enough data
7.8
46
Not enough data
8.0
49
Not enough data
7.4
46
Not enough data
7.4
45
Not enough data
Generative AI
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Process
9.3
88
Not enough data
9.0
85
Not enough data
9.6
88
Not enough data
Channels
9.4
88
Not enough data
8.7
87
Not enough data
9.5
90
Not enough data
8.3
80
Not enough data
8.8
82
Not enough data
Insight
9.1
85
Not enough data
9.1
86
Not enough data
8.8
82
Not enough data
9.3
82
Not enough data
Generative AI
Feature Not Available
Not enough data
7.2
16
Not enough data
AI Visibility & Tracking
Not enough data
7.7
56
Not enough data
7.6
56
Sentiment & Brand Analysis
Not enough data
7.5
55
Not enough data
6.3
52
Competitive Benchmarking
Not enough data
7.1
53
Not enough data
7.3
53
AI Content Optimization
Not enough data
7.5
54
Not enough data
7.5
52
Reporting & Alerts
Not enough data
6.7
52
Not enough data
7.5
53
Tools
Not enough data
Feature Not Available
Not enough data
8.2
660
Not enough data
Feature Not Available
Metrics
Not enough data
Feature Not Available
Not enough data
8.2
650
Not enough data
8.2
636
Not enough data
8.0
577
Not enough data
7.8
575
Not enough data
8.9
708
Agentic AI - Content Analytics
Not enough data
7.4
54
Not enough data
7.7
53
Not enough data
7.7
54
Not enough data
7.7
54
Not enough data
7.6
54
Marketing Operations
Not enough data
7.7
386
|
Verified
Not enough data
8.4
405
|
Verified
Not enough data
8.0
398
|
Verified
Not enough data
8.0
376
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.3
387
|
Verified
Not enough data
8.6
424
|
Verified
Not enough data
7.7
360
|
Verified
Not enough data
8.0
374
|
Verified
Not enough data
8.2
397
|
Verified
Not enough data
7.9
350
|
Verified
Agentic AI - Marketing Analytics
Not enough data
7.1
55
Not enough data
7.5
55
Not enough data
7.1
54
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customer Query Resolution - AI Customer Support Agents
7.6
162
Not enough data
7.9
161
Not enough data
7.7
162
Not enough data
8.5
160
Not enough data
8.0
156
Not enough data
Customer Interaction Automation - AI Customer Support Agents
7.4
155
Not enough data
7.9
156
Not enough data
7.9
156
Not enough data
8.3
153
Not enough data
Automation
8.1
156
Not enough data
7.9
155
Not enough data
7.2
152
Not enough data
Autonomy
7.5
158
Not enough data
7.7
158
Not enough data
7.2
154
Not enough data
7.6
156
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Fin by Intercom and Semrush share no categories
Unique Categories
Fin by Intercom is categorized as AI Customer Support Agents, Customer Service Automation, Digital Customer Service Platforms, AI Agents For Business Operations, Shared Inbox, Conversational Support, Customer Communications Management, Digital Adoption Platform, Conversational Marketing, Chatbots, Social Customer Service, Live Chat, Help Desk, and Customer Self-Service
Semrush is categorized as Paid Search Intelligence, SEO Tools, Competitive Intelligence, Local SEO, Answer Engine Optimization (AEO), Social Media Suites, Social Media Management, Digital Analytics, Proofreading, Marketing Calendar, Content Creation, Local Listing Management, Marketing Analytics, Market Intelligence, Content Analytics, Media Monitoring, Social Media Advertising, and Social Media Analytics
Reviews
Reviewers' Company Size
Fin by Intercom
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Semrush
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
26.7%
Information Technology and Services
13.1%
Financial Services
7.2%
Internet
5.0%
Marketing and Advertising
4.6%
Other
43.4%
Marketing and Advertising
29.8%
Information Technology and Services
8.7%
Computer Software
8.1%
Internet
3.9%
Retail
3.7%
Other
45.7%
Discussions
What is Intercom used for?
3 Comments
JT
for sending emails to our correspondents and monitoring our callsRead more
While interaction can be audio visual emojies be developed
2 Comments
SG
I do not think they have developed Intercom that far yet, though it would be great.Read more
¿What is the best economic model in order to use Intercom?
2 Comments
AB
Plus is $39/seat (User) per month.
Its enough to get startedRead more
What is Semrush used for?
4 Comments
MT
SEMrush is like a Swiss Army knife for digital marketers. It's an all-in-one tool that helps you improve your online visibility and discover marketing...Read more
Nuclear Power & Lighting Electrical Engineers Ltd
3 Comments
HM
NUCLEARPOWERLIGHTINGELECTRICALENGINEERING.COM Read more
What can SEMrush do?
3 Comments
SR
SEMrush can help you to optimize your website for search engines, including keyword research, site audits, and link building. It offers a variety of features...Read more
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