G2 reviewers report that Google Analytics excels in overall user satisfaction, boasting a significantly higher G2 Score compared to Lucky Orange. Users appreciate its comprehensive dashboard that comes pre-loaded with essential metrics, minimizing the need for extensive customization.
Users say that Lucky Orange offers an intuitive user interface and a straightforward integration process, making it appealing for small businesses. Reviewers highlight its ability to provide valuable insights into website activity, which can help identify areas for UX improvement.
According to verified reviews, Google Analytics is praised for its seamless integration with other Google tools, such as Google Ads and Google Search Console. This integration allows users to track website performance effectively, which is a significant advantage for those already using the Google ecosystem.
Reviewers mention that while Lucky Orange has a strong focus on customer interaction features, such as live chat and call booking, it may not provide the same depth of analytics as Google Analytics. Users appreciate the conversion support features but note that they sometimes lack the comprehensive data analysis capabilities found in Google Analytics.
G2 reviewers highlight that Google Analytics has a robust set of reporting features, with users noting the ease of setting up analytics for various platforms. This flexibility is particularly beneficial for businesses involved in both mobile app and website development.
Users report that Lucky Orange's pricing model is attractive, especially for small businesses, as it offers a free entry-level option. However, some users feel that the overall analytics capabilities are not as extensive as those provided by Google Analytics, which may limit its effectiveness for more data-driven decision-making.
It is the best free tool for getting insights into our website and apps.Read more
How are marketers using Google Analytics to drive strategic decisions and optimize online presence?
5 Comments
JC
We use it as a guide when establishing publication strategies, to segment the audience and customers, with Google Analytics, we can establish publication and...Read more
How do I link it to my SPSS journal
4 Comments
AK
This may not be the answer you want, however its the best i have with my limited experience of spss. But you can import data via a spreadsheet (XLS/CSV - the...Read more
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