Compare Agentforce Marketing (formerly Salesforce Marketing Cloud) and Intuit Mailchimp Email Marketing 
At a Glance
Market Segments
Mid-Market (48.2% of reviews)
Small-Business (71.7% of reviews)
Entry-Level Pricing
Starting at $1,250.00 Per Month
$0.00
Agentforce Marketing (formerly Salesforce Marketing Cloud)
Star Rating
(4,441)4.0 out of 5
Market Segments
Mid-Market (48.2% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $1,250.00 Per Month
Browse all 3 pricing plansIntuit Mailchimp Email Marketing
Star Rating
(12,907)4.3 out of 5
Market Segments
Small-Business (71.7% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Salesforce Marketing Cloud Engagement excels in integration capabilities, with a score of 9.5, allowing seamless connections with various platforms, while Intuit Mailchimp, with a score of 8.7, offers decent integration but lacks the breadth of partner applications that Salesforce provides.
- Reviewers mention that the ease of use is a strong point for Intuit Mailchimp, scoring 8.7, making it more accessible for small businesses, whereas Salesforce Marketing Cloud Engagement, with a score of 7.7, can be more complex and may require additional training for users.
- G2 users highlight the high-volume sending feature in both products, with Salesforce scoring 8.6 and Mailchimp slightly higher at 8.7, indicating that both platforms are capable of handling large email campaigns effectively, but Mailchimp may have a slight edge in user satisfaction.
- Users on G2 report that Salesforce Marketing Cloud Engagement shines in campaign automation with a score of 9.7, providing advanced features for automated workflows, while Mailchimp, scoring 8.3 in A/B testing, offers basic automation that may not meet the needs of more sophisticated marketers.
- Reviewers mention that the email and mobile preview feature in Intuit Mailchimp scores 8.9, which is higher than Salesforce's 8.2, indicating that Mailchimp provides a better user experience for testing email designs across devices.
- Users say that the quality of support is slightly better with Intuit Mailchimp, scoring 8.0 compared to Salesforce's 7.7, suggesting that Mailchimp may offer more responsive customer service, which is crucial for users needing immediate assistance.
Pricing
Entry-Level Pricing
Agentforce Marketing (formerly Salesforce Marketing Cloud)
Pro
Starting at $1,250.00
Per Month
Personalized marketing automation with email solutions
- Email Marketing
- Content Creation
- Integration with Salesforce Sales Cloud
Intuit Mailchimp Email Marketing
Free
$0.00
Easily create email campaigns and learn more about your customers
- Email support for first 30 days
- Pre-built Email Templates
- 300+ Integrations
Free Trial
Agentforce Marketing (formerly Salesforce Marketing Cloud)
No trial information availableIntuit Mailchimp Email Marketing
Free Trial is available
Ratings
Meets Requirements
8.2
3,279
8.7
11,075
Ease of Use
7.6
3,456
8.7
11,144
Ease of Setup
7.3
1,944
8.6
5,231
Ease of Admin
7.8
1,715
8.7
5,132
Quality of Support
7.7
3,093
8.0
8,436
Has the product been a good partner in doing business?
8.0
1,680
8.6
4,655
Product Direction (% positive)
7.5
3,172
7.8
10,819
Features by Category
Email Marketing
Not enough data
8.9
8661
|
Verified
Not enough data
8.3
8814
|
Verified
Not enough data
8.7
7878
|
Verified
Not enough data
8.7
8864
|
Verified
Not enough data
9.0
8730
|
Verified
Not enough data
8.6
8346
|
Verified
Not enough data
8.4
6422
|
Verified
Not enough data
8.4
1345
|
Verified
Not enough data
8.0
1117
|
Verified
Reporting & Analytics
Not enough data
8.3
4833
|
Verified
Not enough data
8.6
7692
|
Verified
Generative AI
Not enough data
7.2
163
Not enough data
7.2
162
Agentic AI - Email Marketing
Not enough data
7.1
50
Not enough data
7.0
51
Not enough data
7.3
51
Not enough data
7.4
51
Not enough data
7.6
52
Integration
Not enough data
8.5
3425
|
Verified
Not enough data
8.3
2359
|
Verified
Not enough data
8.2
2165
|
Verified
Not enough data
8.1
559
|
Verified
Not enough data
8.3
676
|
Verified
Not enough data
8.3
531
|
Verified
Email Marketing
7.9
1174
Not enough data
8.4
1171
Not enough data
8.1
1150
Not enough data
8.2
1069
Not enough data
Online Marketing
7.4
1064
Not enough data
7.4
890
Not enough data
7.5
842
Not enough data
7.2
918
Not enough data
7.3
854
Not enough data
Lead Management
8.0
1033
Not enough data
7.6
995
Not enough data
8.0
1044
Not enough data
7.9
1025
Not enough data
8.1
1025
Not enough data
7.8
965
Not enough data
7.9
923
Not enough data
8.3
1034
Not enough data
Campaign Management
7.6
875
Not enough data
7.6
771
Not enough data
7.1
669
Not enough data
6.7
201
Not enough data
Social
6.3
376
Not enough data
6.6
566
Not enough data
6.9
216
Not enough data
7.0
203
Not enough data
6.9
177
Not enough data
Reporting & Analytics
7.4
1068
Not enough data
6.9
892
Not enough data
6.5
770
Not enough data
6.5
716
Not enough data
6.5
703
Not enough data
Platform
7.0
632
Not enough data
7.8
190
Not enough data
8.0
678
Not enough data
7.4
168
Not enough data
7.4
129
Not enough data
8.0
670
Not enough data
7.8
139
Not enough data
Agentic AI - Marketing Automation
7.2
9
Not enough data
6.5
9
Not enough data
7.2
10
Not enough data
6.9
9
Not enough data
5.8
8
Not enough data
7.1
8
Not enough data
Integration
8.0
668
Not enough data
7.7
534
Not enough data
7.4
496
Not enough data
Administration
Not enough data
8.2
77
Not enough data
7.8
67
Not enough data
8.1
68
Not enough data
8.5
67
Not enough data
8.2
68
Not enough data
8.0
69
Integrations
Not enough data
8.3
62
Not enough data
8.6
61
Not enough data
9.0
76
Not enough data
8.0
55
Platform
Not enough data
8.5
60
Not enough data
8.5
56
Not enough data
8.4
50
Not enough data
8.4
78
Not enough data
8.7
69
Not enough data
8.6
87
Not enough data
8.1
65
Not enough data
8.8
87
Messenger
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Channels
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customers
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Diagnosis
Not enough data
8.3
471
Not enough data
8.4
516
Not enough data
8.4
177
Not enough data
8.6
555
Tracking
Not enough data
8.8
675
Not enough data
8.5
595
Not enough data
8.6
715
Not enough data
8.5
666
Not enough data
8.5
620
Reporting
Not enough data
8.8
731
Not enough data
8.6
575
Not enough data
8.7
596
Not enough data
8.4
551
Agentic AI - Email Deliverability
Not enough data
6.1
19
Not enough data
6.2
19
Not enough data
6.6
19
Not enough data
6.1
19
Not enough data
6.7
20
Campaigns
9.3
29
Not enough data
9.2
28
Not enough data
9.1
29
Not enough data
9.2
28
Not enough data
9.2
30
Not enough data
Analytics
9.2
28
Not enough data
9.3
27
Not enough data
Optimization
9.0
27
Not enough data
9.5
28
Not enough data
9.4
27
Not enough data
8.9
28
Not enough data
Agentic AI - Push Notification
8.6
6
Not enough data
9.3
5
Not enough data
9.0
5
Not enough data
Grammar
Not enough data
8.6
20
Not enough data
8.8
20
Not enough data
8.7
20
Formatting
Not enough data
8.0
20
Not enough data
8.4
20
Not enough data
8.3
20
Content
Not enough data
8.7
20
Not enough data
8.6
20
Not enough data
8.5
20
Product Type
Not enough data
8.8
20
Not enough data
8.3
20
Generative AI
Not enough data
8.8
19
Not enough data
8.2
19
Segmentation
9.0
37
Not enough data
8.5
40
Not enough data
Targeting
9.2
41
Not enough data
9.0
40
Not enough data
Triggered Content
8.5
26
Not enough data
8.2
21
Not enough data
8.9
32
Not enough data
Personalized Content
8.7
31
Not enough data
8.9
24
Not enough data
8.9
39
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Text Messaging
9.1
30
Not enough data
8.8
28
Not enough data
8.8
27
Not enough data
8.6
28
Not enough data
8.9
28
Not enough data
8.6
29
Not enough data
9.1
30
Not enough data
8.9
29
Not enough data
SMS Platform
9.0
27
Not enough data
9.2
28
Not enough data
8.4
29
Not enough data
7.8
29
Not enough data
8.4
26
Not enough data
8.6
29
Not enough data
Agentic AI - SMS Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
8.8
35
Not enough data
8.2
35
Not enough data
8.8
36
Not enough data
8.8
39
Not enough data
8.6
35
Platform Data
Not enough data
9.0
37
Not enough data
8.7
37
Not enough data
8.8
36
Agentic AI - Email Testing
Not enough data
7.1
17
Not enough data
7.1
18
Not enough data
6.9
18
Not enough data
7.2
18
Not enough data
7.2
18
Platform Basics
8.3
106
Not enough data
8.3
106
Not enough data
8.4
103
Not enough data
8.4
86
Not enough data
8.4
86
Not enough data
Agentic AI - Customer Journey Mapping
7.9
12
Not enough data
Attribution Modeling
8.4
31
Not enough data
8.9
29
Not enough data
8.7
23
Not enough data
8.3
26
Not enough data
8.7
27
Not enough data
8.4
30
Not enough data
Agentic AI - Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
8.5
39
Not enough data
8.3
27
Not enough data
8.5
33
Not enough data
8.2
37
Not enough data
Reporting
7.8
41
Not enough data
7.6
39
Not enough data
7.6
40
Not enough data
Platform Basics
7.9
42
Not enough data
8.0
44
Not enough data
Platform Data
7.7
49
Not enough data
7.4
45
Not enough data
7.8
47
Not enough data
7.9
44
Not enough data
Platform Additional Functionality
8.7
47
Not enough data
8.0
41
Not enough data
8.5
43
Not enough data
Agentic AI - Customer Journey Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Page Customization
7.6
46
Not enough data
7.8
47
Not enough data
7.8
47
Not enough data
8.0
43
Not enough data
Page Optimization
8.0
42
Not enough data
7.5
39
Not enough data
7.8
44
Not enough data
7.4
36
Not enough data
Integrations
7.9
35
Not enough data
7.9
46
Not enough data
8.0
40
Not enough data
Generative AI
7.9
11
Not enough data
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Lead Monitoring
8.2
47
Not enough data
8.0
46
Not enough data
7.8
45
Not enough data
Agentic AI - Lead Capture
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
7.5
44
Not enough data
7.8
46
Not enough data
7.1
43
Not enough data
7.5
46
Not enough data
Analytics
7.7
45
Not enough data
7.5
48
Not enough data
Customization
7.7
48
Not enough data
8.0
47
Not enough data
7.7
45
Not enough data
8.1
45
Not enough data
Loyalty Experience
9.2
13
Not enough data
9.4
12
Not enough data
9.2
12
Not enough data
9.7
13
Not enough data
8.5
12
Not enough data
9.2
12
Not enough data
Loyalty Platform
9.2
14
Not enough data
9.6
14
Not enough data
9.5
13
Not enough data
8.8
13
Not enough data
9.2
12
Not enough data
Agentic AI - Loyalty Management
8.9
6
Not enough data
9.4
6
Not enough data
10.0
6
Not enough data
9.2
6
Not enough data
Computing
8.7
5
Not enough data
8.3
5
Not enough data
7.6
7
Not enough data
Experimental Design
8.3
5
Not enough data
8.7
5
Not enough data
7.7
5
Not enough data
Analytics
7.7
5
Not enough data
8.7
5
Not enough data
Agentic AI - A/B Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
8.7
46
Not enough data
9.1
46
Not enough data
8.3
39
Not enough data
9.1
37
Not enough data
Campaigns
8.7
44
Not enough data
9.0
43
Not enough data
8.8
44
Not enough data
8.8
42
Not enough data
9.4
37
Not enough data
9.1
37
Not enough data
Engagement
8.4
42
Not enough data
Platform
8.9
42
Not enough data
8.8
43
Not enough data
8.6
43
Not enough data
Agentic AI - Mobile Marketing
8.1
6
Not enough data
8.1
6
Not enough data
8.1
6
Not enough data
7.8
6
Not enough data
8.1
6
Not enough data
8.3
6
Not enough data
Marketing Operations
8.0
92
Not enough data
8.5
107
Not enough data
8.0
99
Not enough data
8.7
105
Not enough data
7.5
76
Not enough data
7.9
69
Not enough data
Campaign Activity
8.6
100
Not enough data
8.6
114
Not enough data
8.3
89
Not enough data
8.4
102
Not enough data
8.1
92
Not enough data
7.9
73
Not enough data
Agentic AI - Marketing Analytics
8.3
5
Not enough data
8.0
5
Not enough data
8.0
5
Not enough data
Categories
Categories
Shared Categories
Agentforce Marketing (formerly Salesforce Marketing Cloud) and Intuit Mailchimp Email Marketing share no categories
Unique Categories
Agentforce Marketing (formerly Salesforce Marketing Cloud) is categorized as Mobile Marketing, A/B Testing, SMS Marketing, Push Notification, Customer Journey Mapping, Attribution, Conversational Marketing, Customer Journey Analytics, Landing Page Builders, Lead Capture, Loyalty Management, Marketing Analytics, Marketing Automation, Personalization, and Personalization Engines
Intuit Mailchimp Email Marketing is categorized as AI Writing Assistant, Email Deliverability, Email Marketing, Transactional Email, and Email Testing
Reviews
Reviewers' Company Size
Agentforce Marketing (formerly Salesforce Marketing Cloud)
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Intuit Mailchimp Email Marketing
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
13.6%
Marketing and Advertising
12.7%
Information Technology and Services
10.3%
Financial Services
4.5%
Internet
3.5%
Other
55.4%
Marketing and Advertising
15.1%
Non-Profit Organization Management
5.8%
Information Technology and Services
4.8%
Computer Software
4.5%
Education Management
3.3%
Other
66.3%
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