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Compare Comscore and Hotjar 
At a Glance
Market Segments
Mid-Market (43.8% of reviews)
Small-Business (52.1% of reviews)
Entry-Level Pricing
No pricing available
Free 35 Daily sessions
Comscore
Star Rating
(75)4.2 out of 5
Market Segments
Mid-Market (43.8% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about ComscoreHotjar
Star Rating
(334)4.3 out of 5
Market Segments
Small-Business (52.1% of reviews)
Pros & Cons
Entry-Level Pricing
Free 35 Daily sessions
Browse all 12 pricing plansComscore vs Hotjar
When assessing the two solutions, reviewers found Hotjar easier to use, set up, and administer. Reviewers also preferred doing business with Hotjar overall.
- Reviewers felt that Hotjar meets the needs of their business better than Comscore.
- When comparing quality of ongoing product support, reviewers felt that Hotjar is the preferred option.
- When assessing product direction, Comscore and Hotjar received similar ratings from our reviewers.
Pricing
Entry-Level Pricing
Comscore
No pricing availableHotjar
Observe Basic
Free
35 Daily sessions
Visualize user behavior with Heatmaps and see what your users see with Recordings.
- Automatic data capture
- Unlimited heatmaps
- Up to 1,050 sessions/month
Free Trial
Comscore
No trial information availableHotjar
Free Trial is available
Ratings
Meets Requirements
8.3
65
8.7
257
Ease of Use
7.9
66
8.9
260
Ease of Setup
8.1
30
9.0
121
Ease of Admin
8.0
27
8.9
111
Quality of Support
7.8
59
8.5
176
Has the product been a good partner in doing business?
8.2
28
8.7
98
Product Direction (% positive)
8.1
62
8.1
253
Features by Category
Metrics
7.8
25
8.7
25
7.4
27
9.1
27
7.4
22
9.0
24
7.3
22
9.1
23
7.4
21
8.8
20
7.1
20
8.6
19
6.8
20
8.7
17
7.1
20
8.9
20
7.3
19
8.9
25
Reporting
7.8
22
Feature Not Available
7.6
26
8.9
19
7.4
24
Feature Not Available
8.6
27
8.1
20
7.1
24
8.5
19
7.2
20
8.2
17
7.4
24
8.8
21
Other
7.9
24
8.0
24
8.2
25
Feature Not Available
7.6
22
Feature Not Available
7.8
23
7.6
17
7.4
17
8.1
15
7.5
17
Feature Not Available
7.1
19
Feature Not Available
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
7.1
17
8.2
70
7.1
18
Feature Not Available
7.8
21
8.9
139
7.7
23
8.8
139
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
User Response Methods
Not enough data
8.8
47
|
Verified
Not enough data
8.9
41
|
Verified
Not enough data
8.8
15
Not enough data
8.7
26
Not enough data
8.3
30
|
Verified
Participant Selection
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.6
36
|
Verified
Not enough data
9.2
15
Insights
Not enough data
8.8
52
|
Verified
Not enough data
8.6
38
|
Verified
Not enough data
8.5
39
|
Verified
Generative AI
Not enough data
7.7
5
User Behavior
Not enough data
9.0
70
|
Verified
Not enough data
8.9
71
|
Verified
Not enough data
8.5
51
|
Verified
A/B Testing
Not enough data
9.1
36
|
Verified
Not enough data
8.8
36
Not enough data
8.8
49
|
Verified
Not enough data
8.8
36
|
Verified
Visitor Information
Not enough data
7.6
45
|
Verified
Not enough data
8.6
40
Agentic AI - Session Replay
Not enough data
8.6
6
Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Agentic AI - Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
7.8
9
Not enough data
8.1
9
Not enough data
9.1
9
Not enough data
7.8
6
Not enough data
8.6
7
Not enough data
Feature Not Available
Administration
Not enough data
7.6
7
Not enough data
5.7
5
Not enough data
8.8
8
Generative AI
Not enough data
6.7
5
Agentic AI - E-Commerce Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Experience
Not enough data
9.0
10
Not enough data
9.2
10
Not enough data
9.0
10
Agentic AI - Digital Experience Monitoring (DEM)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Performance
Not enough data
Feature Not Available
Not enough data
8.5
9
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Platform Insights
8.7
5
Not enough data
8.3
7
Not enough data
8.8
7
Not enough data
8.6
7
Not enough data
9.0
7
Not enough data
8.3
7
Not enough data
8.3
7
Not enough data
Agentic AI - Digital Advertising Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality
8.6
7
Not enough data
9.4
6
Not enough data
Feedback Management
Not enough data
Feature Not Available
Not enough data
8.7
10
Not enough data
8.6
11
Feedback Analysis
Not enough data
8.8
8
Not enough data
Feature Not Available
Not enough data
8.8
7
Feedback Sources
Not enough data
Feature Not Available
Not enough data
8.7
9
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Generative AI
Not enough data
8.1
6
Not enough data
8.0
5
Survey Management
Not enough data
9.3
7
Not enough data
8.3
6
Not enough data
Not enough data
Not enough data
Not enough data
Survey Customization
Not enough data
Not enough data
Not enough data
8.3
5
Not enough data
Not enough data
Not enough data
Not enough data
Survey Insights
Not enough data
8.3
5
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Survey
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Software Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Heatmap Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
Not enough data
8.6
114
Not enough data
8.2
95
Not enough data
8.6
109
Not enough data
8.1
101
Not enough data
8.9
125
Reporting
Not enough data
9.3
153
Not enough data
9.1
146
Not enough data
8.7
126
Not enough data
7.9
106
Tools
7.5
6
Not enough data
8.3
6
Not enough data
8.3
6
Not enough data
Metrics
7.8
6
Not enough data
7.2
6
Not enough data
7.5
6
Not enough data
7.5
6
Not enough data
6.9
6
Not enough data
8.1
6
Not enough data
Agentic AI - Content Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
7.6
7
Not enough data
8.3
7
Not enough data
8.1
7
Not enough data
8.3
7
Not enough data
7.3
8
Not enough data
6.2
7
Not enough data
Campaign Activity
7.7
8
Not enough data
7.7
8
Not enough data
7.4
7
Not enough data
8.1
7
Not enough data
7.9
7
Not enough data
8.3
8
Not enough data
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Comscore and Hotjar are categorized as Digital Analytics
Unique Categories
Comscore is categorized as Digital Advertising Intelligence, Content Analytics, and Marketing Analytics
Hotjar is categorized as Feedback Analytics, Digital Experience Monitoring (DEM), Product Analytics, Session Replay, User Research, Heatmap Tools, Software Testing, Survey, and E-Commerce Analytics
Reviews
Reviewers' Company Size
Comscore
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Hotjar
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
61.6%
Broadcast Media
8.2%
Online Media
4.1%
Publishing
2.7%
Media Production
2.7%
Other
20.5%
Marketing and Advertising
16.0%
Computer Software
15.1%
Information Technology and Services
11.2%
Internet
9.6%
Retail
5.4%
Other
42.6%
Discussions
What vital service does Comscore provide to websites?
2 Comments
SU
Nice Read more
What is Comscore used for?
1 Comment
SL
Comscore is a reliable partner for planning, monetization, and media evaluation across all platformsRead more
Comscore has no more discussions with answers
How is Hotjar different from Google Analytics?
1 Comment
AM
Hotjar has a better set of advanced tools to get a better look at heatmaps and visitor recordings. Where as Google Analytics majorly focuses on all the...Read more
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