Compare CleverTap and Oracle Responsys 
At a Glance
Market Segments
Mid-Market (52.8% of reviews)
Mid-Market (47.5% of reviews)
Entry-Level Pricing
$75.00 Per Month
No pricing available
CleverTap
Star Rating
(642)4.6 out of 5
Market Segments
Mid-Market (52.8% of reviews)
Pros & Cons
Entry-Level Pricing
$75.00 Per Month
Free Trial is available
Browse all 3 pricing plansOracle Responsys
Star Rating
(128)3.9 out of 5
Market Segments
Mid-Market (47.5% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Oracle ResponsysSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that CleverTap excels in user experience, with a high satisfaction rating of 4.6. Users appreciate its intuitive interface and robust analytics capabilities, which help track performance effectively. One user noted, "The support team is very responsive, my doubts get cleared easily and overall the analytics help me track the performance."
- According to verified reviews, Oracle Responsys shines in its orchestration and cross-channel campaign management. Users highlight its ability to manage complex, personalized campaigns across various channels, stating, "I appreciate Oracle Responsys for its orchestration and cross-channel campaign management."
- Users say that CleverTap's ease of setup is a significant advantage, with many finding the onboarding process straightforward and efficient. One user mentioned, "I use CleverTap for my day-to-day work... my experience has been super amazing with it," reflecting the positive sentiment around its implementation.
- Reviewers mention that Oracle Responsys offers advanced automation capabilities, which help save time and improve efficiency. Users have noted, "I appreciate Oracle Responsys for its advanced automation capabilities which significantly save time and improve efficiency in my tasks."
- G2 reviewers highlight that CleverTap provides excellent support, with users frequently praising the responsiveness of the support team. This is a crucial factor for many businesses, as one user stated, "The support team is very responsive," indicating a strong commitment to customer service.
- According to recent feedback, while Oracle Responsys has strong features for email campaigns, it faces challenges in user experience compared to CleverTap. Users have reported difficulties with setup and administration, with one noting, "I find the initial setup of Oracle Responsys very easy," but others have pointed out that it can be less intuitive than CleverTap.
Pricing
Entry-Level Pricing
CleverTap
Essentials
$75.00
Per Month
Get started with the fundamentals of engagement to drive meaningful customer interactions
- Craft Omni-Channel Experiences
- Curate Your Audience
- Experiment, Measure, and Optimize
Oracle Responsys
No pricing availableFree Trial
CleverTap
Free Trial is available
Oracle Responsys
No trial information availableRatings
Meets Requirements
8.8
538
7.9
98
Ease of Use
8.9
540
6.8
97
Ease of Setup
8.5
326
5.8
44
Ease of Admin
9.0
248
6.4
45
Quality of Support
9.0
529
6.5
96
Has the product been a good partner in doing business?
9.3
246
7.1
45
Product Direction (% positive)
9.5
522
6.6
96
Features by Category
Email Marketing
9.0
169
8.3
45
|
Verified
8.9
161
8.3
45
|
Verified
8.9
159
8.0
45
|
Verified
8.8
147
8.1
44
|
Verified
Online Marketing
8.1
128
6.9
19
|
Verified
8.7
154
8.0
46
|
Verified
9.1
164
7.8
47
|
Verified
9.1
155
7.5
38
|
Verified
8.2
132
7.7
33
Lead Management
8.9
138
8.0
16
|
Verified
8.6
137
7.6
34
|
Verified
9.2
171
7.3
41
|
Verified
8.4
122
7.4
21
|
Verified
8.6
135
8.1
25
|
Verified
8.6
146
7.6
26
|
Verified
8.6
139
8.2
30
|
Verified
8.8
136
8.1
28
|
Verified
Campaign Management
8.8
146
8.3
41
|
Verified
8.1
135
8.1
24
8.1
129
8.4
25
|
Verified
7.8
123
7.9
20
Social
Feature Not Available
8.3
10
7.9
129
8.7
15
|
Verified
7.9
134
8.2
15
|
Verified
7.7
127
8.1
15
|
Verified
8.0
133
8.4
15
Reporting & Analytics
8.9
162
7.9
45
|
Verified
8.4
149
7.9
25
|
Verified
8.4
146
7.5
26
|
Verified
8.5
140
7.4
26
|
Verified
7.4
121
7.9
19
Platform
8.7
154
7.4
21
|
Verified
8.7
136
8.0
21
|
Verified
9.2
152
7.3
22
|
Verified
8.3
121
8.0
14
|
Verified
8.6
127
6.4
17
|
Verified
8.8
141
8.0
20
|
Verified
8.5
120
7.3
15
|
Verified
Agentic AI - Marketing Automation
7.1
8
Not enough data
7.7
8
Not enough data
7.7
8
Not enough data
7.5
8
Not enough data
7.5
8
Not enough data
7.1
8
Not enough data
Integration
8.6
157
7.6
21
|
Verified
8.5
149
7.7
21
|
Verified
8.2
135
7.7
18
|
Verified
User Identification
8.6
196
Not enough data
9.1
211
Not enough data
8.6
183
Not enough data
Tracking & Reporting
9.2
203
Not enough data
9.0
199
Not enough data
8.6
179
Not enough data
8.7
209
Not enough data
8.8
185
Not enough data
9.1
190
Not enough data
Metrics
9.1
163
Not enough data
9.0
93
Not enough data
8.9
155
Not enough data
9.0
140
Not enough data
9.1
160
Not enough data
Campaigns
9.0
239
7.5
8
9.3
253
8.8
8
8.9
240
8.6
7
9.2
257
8.3
8
9.3
241
8.1
8
Analytics
8.9
250
8.5
8
8.8
237
7.5
8
Optimization
8.9
239
6.7
8
9.0
244
6.7
8
9.0
236
7.1
7
8.7
217
7.1
8
Agentic AI - Push Notification
6.7
7
Not enough data
7.4
7
Not enough data
6.9
7
Not enough data
Segmentation
9.4
70
Not enough data
9.5
67
Not enough data
Targeting
9.5
67
Not enough data
9.3
66
Not enough data
Triggered Content
9.3
58
Not enough data
9.4
65
Not enough data
9.4
66
Not enough data
Personalized Content
9.2
59
Not enough data
8.5
58
Not enough data
9.0
56
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
8.6
162
Not enough data
8.6
157
Not enough data
8.9
151
Not enough data
8.8
137
Not enough data
8.8
140
Not enough data
Agentic AI - Customer Journey Mapping
8.3
7
Not enough data
WhatsApp Messaging - WhatsApp Marketing
8.5
26
Not enough data
8.7
29
Not enough data
8.1
27
Not enough data
8.9
28
Not enough data
8.5
29
Not enough data
8.5
28
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
8.3
27
Not enough data
8.7
27
Not enough data
8.2
25
Not enough data
8.7
27
Not enough data
Analysis
8.6
192
8.1
8
|
Verified
8.9
231
|
Verified
8.5
8
|
Verified
8.7
177
8.6
6
|
Verified
8.9
177
7.8
6
|
Verified
Campaigns
8.5
189
|
Verified
8.3
8
9.3
241
|
Verified
7.5
8
|
Verified
8.8
187
8.6
7
8.2
151
8.1
7
|
Verified
9.1
179
9.2
6
|
Verified
9.3
194
8.9
6
|
Verified
Engagement
8.6
165
8.5
8
|
Verified
Platform
8.8
201
8.8
8
|
Verified
8.9
197
|
Verified
8.8
8
8.6
173
8.5
8
|
Verified
Agentic AI - Mobile Marketing
8.3
12
Not enough data
8.0
11
Not enough data
7.7
11
Not enough data
8.0
11
Not enough data
7.6
11
Not enough data
7.9
11
Not enough data
Marketing Operations
8.4
216
|
Verified
Not enough data
8.8
246
|
Verified
Not enough data
8.8
252
|
Verified
Not enough data
9.1
236
|
Verified
Not enough data
8.1
100
Not enough data
Feature Not Available
Not enough data
Campaign Activity
8.9
258
|
Verified
Not enough data
8.7
263
|
Verified
Not enough data
8.7
237
|
Verified
Not enough data
8.8
232
|
Verified
Not enough data
8.6
222
|
Verified
Not enough data
8.5
174
|
Verified
Not enough data
Agentic AI - Marketing Analytics
7.7
8
Not enough data
7.3
8
Not enough data
7.4
7
Not enough data
Metrics
9.1
163
Not enough data
9.0
93
Not enough data
8.9
155
Not enough data
9.0
140
Not enough data
9.1
160
Not enough data
Variation Testing
9.1
123
Not enough data
8.4
101
Not enough data
8.9
103
Not enough data
9.0
117
Not enough data
9.0
37
Not enough data
9.1
107
Not enough data
Reporting
9.2
139
Not enough data
9.0
137
Not enough data
Personalization
9.0
123
Not enough data
9.1
121
Not enough data
9.2
105
Not enough data
Administration
8.8
131
Not enough data
8.5
46
Not enough data
8.9
137
Not enough data
9.1
141
Not enough data
Categories
Categories
Shared Categories
CleverTap and Oracle Responsys are categorized as Push Notification, Mobile Marketing, and Marketing Automation
Unique Categories
CleverTap is categorized as Marketing Analytics, Mobile App Analytics, Mobile App Optimization, Personalization Engines, Customer Journey Mapping, and WhatsApp Marketing
Oracle Responsys has no unique categories
Reviews
Reviewers' Company Size
CleverTap
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Oracle Responsys
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Financial Services
16.7%
Information Technology and Services
6.2%
Internet
5.7%
Entertainment
5.4%
Retail
5.4%
Other
60.7%
Marketing and Advertising
26.2%
Retail
9.0%
Financial Services
7.4%
Information Technology and Services
4.9%
Internet
4.1%
Other
48.4%
Alternatives
Discussions
What is the best way for the gaming industry to leverage pre-login and post-login funnels.
5 Comments
ZG
very nice industryRead more
How do I track uninstallers? Is there a way to find out exactly about my uninstaller base?
2 Comments
MB
You can check App uninstalled from the event under Find People (Segments) . You may have to switch on Uninstall Tracking from the Settings first.Read more
Is there a way to have the offer change dynamically pushed out to customers via CleverTap?
1 Comment
MG
Yes, very much possible. CleverTap can help you serve real-time content based on your offers or user's behavior, through multiple channels of engagement....Read more
Marketing to Millenials
2 Comments
KD
I think most marketers use Oracle Responsys and if anyone wants to migrate their marketing automation system, you can choose Oracle Responsys for your...Read more
What is Oracle Responsys used for?
1 Comment
RM
Oracle Responsys is used for enterprise-grade digital marketing orchestration. In plain terms, it helps large organizations plan, execute, and measure...Read more
Oracle Responsys has no more discussions with answers
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