The Marketing Automation Software solutions below are the most common alternatives that users and reviewers compare with Oracle Responsys. Marketing Automation Software is a widely used technology, and many people are seeking popular, secure software solutions with online behavior tracking, social listening, and search tracking and optimization. Other important factors to consider when researching alternatives to Oracle Responsys include automation and customer data. The best overall Oracle Responsys alternative is Agentforce Marketing (formerly Salesforce Marketing Cloud). Other similar apps like Oracle Responsys are Dotdigital, SAP Engagement Cloud (formerly SAP Emarsys), Braze, and Adobe Marketo Engage. Oracle Responsys alternatives can be found in Marketing Automation Software but may also be in Push Notification Software or Customer Journey Analytics Software.
Salesforce Email Studio email marketing tool (formerly ExactTarget) is a targeted email marketing provider for Fortune 500 and Small Businesses alike.
Customer data platform and cross-channel marketing automation for SMEs, retailers, and big brands.
SAP Engagement Cloud (formerly SAP Emarsys) empowers digital marketing leaders and business owners with the only omnichannel customer engagement platform built to accelerate business outcomes. By rapidly aligning desired business results with proven omnichannel customer engagement strategies — crowdsourced from leading brands across your industry — our platform enables you to accelerate time to value, deliver superior 1:1 experiences and produce measurable results ... fast. Join more than 2,500 companies who trust Emarsys to deliver the predictable, profitable outcomes that their businesses demand and the highly personalized omnichannel experiences that their customers deserve.
Leading Engagement Platform that empowers marketers to build brand value, grow revenue, and prove impact.
New Adobe Campaign, formerly Neolane, lets you orchestrate personalized experiences determined by the customer’s habits and preferences.
With advanced AI and machine learning capabilities and a dedicated customer success team to match, Sailthru by Marigold is purpose-built for relationship marketing. Leverage cross-channel personalization across the entire customer lifecycle to meet each customer in the right channel, at the right time, with the right message. Sailthru by Marigold is the marketing solution designed for rapid activation across media, publishing and retail businesses. Seller Description: Marigold is a global martech leader focused on delivering relationship marketing solutions that are helping over 40,000 brands and organizations worldwide to find their customers, get to know them, and ultimately turn them into superfans. The company offers industry-tailored martech, email and loyalty solutions — Marigold Grow, Marigold Engage, and Marigold Loyalty — that support the entire customer lifecycle and make it easy for brands to create long-term relationships, build loyalty and grow their businesses.
Listrak is the person-first marketing automation platform that seamlessly integrates data, identity, and cross-channel messaging to power hyper-personalized customer experiences. Built for leading retailers and brands, Listrak drives measurable customer growth, maximizes efficiency, and delivers exceptional revenue results across email, SMS, push, web, and beyond.
Iterable empowers growth marketers to create world-class user engagement campaigns throughout the full lifecycle, and across all channels. Marketers segment users, build workflows, automate touchpoints, and test strategies at scale without engineering support.
GetResponse is the email, automation, and AI platform that helps you grow your business across the channels you own - like email, SMS, landing pages, and popups. From solo founders to scaling ecommerce brands, we make it easier to launch campaigns, drive revenue, and keep customers coming back – all in one affordable, scalable platform. No send limits. No rented reach. Just owned growth that scales