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Compare Brand24 and Semrush 
Featured Products
At a Glance
Market Segments
Small-Business (64.9% of reviews)
Small-Business (64.8% of reviews)
Entry-Level Pricing
$199.00 Per Month
$139.94 Per Month
Brand24
Star Rating
(315)4.6 out of 5
Market Segments
Small-Business (64.9% of reviews)
Pros & Cons
Entry-Level Pricing
$199.00 Per Month
Free Trial is available
Browse all 4 pricing plansSemrush
Star Rating
(3,196)4.5 out of 5
Market Segments
Small-Business (64.8% of reviews)
Pros & Cons
Entry-Level Pricing
$139.94 Per Month
Free Trial is available
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Semrush excels in providing a comprehensive suite of tools for SEO and competitor analysis, with users highlighting its ability to consolidate essential features like keyword research and ranking tracking into one platform. This makes it a reliable choice for businesses looking to enhance their online visibility.
- Users say Brand24 stands out for its user-friendly interface, making it easy to track brand mentions across social media and the web. Reviewers appreciate the clean dashboard that displays information clearly, which is particularly beneficial for those new to media monitoring.
- According to verified reviews, Semrush has a significantly higher overall satisfaction score, indicating that users feel more positively about their experience with the platform. Many users describe it as a "powerhouse of data," which suggests a strong preference for its depth of features.
- Reviewers mention that Brand24's comparison tool and AI brand assistant provide quick insights into brand performance against competitors, which is a valuable feature for marketers looking to stay ahead. This capability is particularly praised for its immediacy and ease of use.
- Users highlight that while Semrush offers robust features, some may find the learning curve steeper compared to Brand24, which is noted for its intuitive setup and ease of administration. This could be a deciding factor for smaller businesses or those with limited technical resources.
- G2 reviewers indicate that Brand24's quality of support is notably high, with many users expressing satisfaction with the assistance they receive. In contrast, while Semrush also provides good support, it doesn't quite match the level of responsiveness that Brand24 users report experiencing.
Pricing
Entry-Level Pricing
Brand24
Individual
$199.00
Per Month
For tracking a small brand.
- 3 keywords, 1 user
- 2K mentions / mo
- Basic AI features
Semrush
Pro
$139.94
Per Month
For freelancers, startups and in-house marketers with limited budget. Run your SEO, PPC, SMM and content projects with 40+ advanced tools and know your competitors’ traffic sources, rankings, social media results & more.
- 10,000 results per report
- 3,000 reports per day
- Display advertising research
Free Trial
Brand24
Free Trial is available
Semrush
Free Trial is available
Ratings
Meets Requirements
8.9
291
8.8
2,552
Ease of Use
9.2
297
8.3
2,578
Ease of Setup
8.9
171
8.6
1,779
Ease of Admin
8.9
153
8.6
1,315
Quality of Support
9.6
272
8.6
2,237
Has the product been a good partner in doing business?
9.3
145
8.7
1,296
Product Direction (% positive)
9.1
294
8.8
2,461
Features by Category
Metrics
Not enough data
8.4
439
Not enough data
8.2
432
Not enough data
7.9
414
Not enough data
7.7
388
Not enough data
7.4
377
Not enough data
7.5
371
Not enough data
7.4
374
Not enough data
7.5
384
Not enough data
7.1
369
Reporting
Not enough data
8.0
425
Not enough data
8.2
418
Not enough data
7.8
401
Not enough data
7.7
400
Not enough data
7.9
395
Not enough data
7.6
375
Not enough data
8.0
410
Other
Not enough data
7.7
387
Not enough data
8.1
400
Not enough data
7.7
389
Not enough data
8.0
391
Not enough data
7.4
356
Not enough data
7.0
335
Not enough data
7.6
355
Agentic AI - Digital Analytics
Not enough data
6.6
45
Not enough data
7.2
45
Not enough data
6.9
45
Not enough data
6.9
43
Administration
Not enough data
7.7
366
Not enough data
7.4
353
Not enough data
8.5
408
Not enough data
8.3
396
Social Analytics
8.8(tied score)
111
8.8(tied score)
294
8.7(won by 0.2)
112
8.5
274
8.9(won by 0.2)
115
8.7
280
Feature Not Available
8.2(won by default)
247
8.4(won by default)
102
Feature Not Available
9.0(won by 0.9)
44
8.1
217
8.5(won by 0.5)
45
8.0
213
Reports & Dashboards
8.4(tied score)
114
8.4(tied score)
277
9.0(won by 0.2)
117
8.8
285
9.0(won by 0.3)
56
8.7
271
8.3(won by 0.4)
42
7.9
210
Agentic AI - Social Media Analytics
Not enough data
7.3(won by default)
22
7.7(won by 0.5)
5
7.2
22
Not enough data
7.7(won by default)
22
Not enough data
8.0(won by default)
22
7.3
5
7.9(won by 0.6)
22
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Listing Management
Not enough data
8.6
244
|
Verified
Not enough data
8.2
240
|
Verified
Not enough data
8.5
243
|
Verified
Not enough data
8.5
254
|
Verified
Performance
Not enough data
8.3
262
|
Verified
Not enough data
8.8
268
|
Verified
Local Search Optimization
Not enough data
8.9
599
|
Verified
Not enough data
8.4
549
|
Verified
Not enough data
8.4
523
|
Verified
Not enough data
8.3
534
|
Verified
Not enough data
7.9
518
|
Verified
Not enough data
8.8
581
|
Verified
Platform Basics
Not enough data
8.5
573
Not enough data
8.5
578
Agentic AI - Competitive Intelligence
Not enough data
7.0
74
Platform Data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
534
Platform Content
Not enough data
7.3
472
Platform Reporting
Not enough data
8.0
546
Not enough data
8.3
554
Platform Basics
Not enough data
8.5
107
Not enough data
8.1
104
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
96
Not enough data
8.4
107
Content Planning
Not enough data
Feature Not Available
Not enough data
8.2
100
Not enough data
8.7
110
Marketing Campaign Performance
Not enough data
8.5
82
Not enough data
8.7
83
Agentic AI - Marketing Calendar
Not enough data
7.1
12
Not enough data
7.1
12
Not enough data
6.4
12
Not enough data
6.7
12
Other Features
Not enough data
8.3
108
Not enough data
8.8
94
SEO Auditing & Monitoring
Not enough data
8.7
1027
Not enough data
9.0
937
Not enough data
8.8
865
Not enough data
8.8
896
Agentic AI - SEO Tools
Not enough data
6.6
180
Not enough data
6.7
181
Not enough data
6.7
183
Not enough data
6.7
178
Not enough data
6.6
178
Not enough data
6.6
173
Not enough data
6.8
176
SEO Content & Rankings
Not enough data
8.2
1512
Not enough data
9.1
1665
Not enough data
8.8
1565
Not enough data
8.2
935
Not enough data
8.5
878
SEO Reporting
Not enough data
8.9
1629
Not enough data
8.6
1020
Not enough data
8.3
979
Not enough data
7.8
845
Generative AI
Not enough data
6.8
410
Not enough data
6.8
400
Content & Collaboration
Not enough data
8.8
194
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
182
Not enough data
Feature Not Available
Not enough data
8.2
165
Social Management
Not enough data
8.7
236
Not enough data
8.8
230
Not enough data
Feature Not Available
Not enough data
8.5
228
Not enough data
7.9
203
Not enough data
8.0
178
Not enough data
7.8
149
Agentic AI - Social Media Management
Not enough data
7.8
15
Not enough data
8.0
15
Not enough data
7.7
15
Not enough data
7.6
15
Not enough data
7.8
15
Not enough data
7.7
15
Not enough data
7.9
15
Media Channels
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
9.1
80
8.5
120
Geographic Coverage
8.3
73
Feature Not Available
8.7
74
8.2
106
8.8
69
8.1
98
Reporting
8.8
79
9.0
137
8.7
81
Feature Not Available
8.8
71
8.9
125
9.2
76
9.0
135
Agentic AI - Media Monitoring
Not enough data
7.2
15
Not enough data
7.7
15
Not enough data
7.2
15
Not enough data
7.2
15
Not enough data
7.2
15
Generative AI
Feature Not Available
8.1
23
8.4
44
8.1
24
Platform Interoperability
Not enough data
8.4
79
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
Not enough data
8.8
97
Campaign Management
Not enough data
9.0
95
Not enough data
8.7
94
Not enough data
8.7
94
Not enough data
8.6
87
Not enough data
8.6
88
Not enough data
8.5
89
Not enough data
8.5
86
Not enough data
8.4
88
Not enough data
8.3
87
Not enough data
8.5
91
Not enough data
8.4
87
Not enough data
8.0
85
Not enough data
8.3
87
Targeting
Not enough data
8.6
89
Not enough data
8.5
85
Not enough data
8.5
84
Not enough data
8.7
84
Platform
Not enough data
8.4
87
Not enough data
8.7
94
Not enough data
8.9
93
Not enough data
8.9
94
Not enough data
8.6
90
Not enough data
8.6
89
Not enough data
8.4
83
Not enough data
8.5
85
Not enough data
8.5
88
Grammar Tools
Not enough data
8.5
25
Not enough data
8.9
28
Not enough data
8.2
24
Writing Support
Not enough data
7.8
26
Not enough data
8.3
25
Not enough data
7.6
26
Not enough data
7.8
26
Software Availability
Not enough data
8.5
26
Not enough data
8.3
25
Not enough data
7.3
26
Generative AI
Not enough data
6.9
6
Not enough data
6.9
6
Not enough data
6.4
6
Data collection
Not enough data
7.7
196
Not enough data
8.1
223
|
Verified
Not enough data
8.1
212
|
Verified
Not enough data
7.5
195
|
Verified
Not enough data
8.1
213
Segment Trending
Not enough data
8.6
245
|
Verified
Not enough data
8.1
232
|
Verified
Not enough data
8.3
238
|
Verified
Not enough data
7.3
200
Analysis
Not enough data
8.3
232
Not enough data
8.6
253
|
Verified
Not enough data
8.3
214
|
Verified
Platform
Not enough data
8.7
259
|
Verified
Not enough data
8.4
237
|
Verified
Not enough data
7.7
212
|
Verified
Not enough data
8.3
234
|
Verified
Not enough data
8.1
209
|
Verified
Not enough data
8.2
206
Agentic AI - Market Intelligence
Not enough data
7.3
31
Not enough data
7.0
31
Platform Basics
Not enough data
8.5
142
Not enough data
7.7
126
Not enough data
8.4
146
Platform Data
Not enough data
8.2
132
Not enough data
8.3
137
Not enough data
8.6
149
Not enough data
8.3
132
Agentic AI - Operational Risk Management
Not enough data
7.1
17
Monitoring & Listening
8.8
214
Not enough data
8.5
207
Not enough data
9.4
80
Not enough data
9.1
79
Not enough data
8.8
73
Not enough data
8.6
69
Not enough data
Agentic AI - Social Media Listening Tools
7.8
10
Not enough data
7.2
9
Not enough data
7.7
10
Not enough data
8.0
9
Not enough data
8.0
9
Not enough data
Data Management & Analysis
7.9
212
Not enough data
8.8
210
Not enough data
9.0
73
Not enough data
8.4
68
Not enough data
Planning
Not enough data
7.7
235
Publishing
Not enough data
7.7
237
Social Media
Not enough data
7.6
237
Planning
Not enough data
7.9
362
Generative AI
Not enough data
7.4
145
Not enough data
7.2
141
Not enough data
7.2
140
Not enough data
6.7
138
Not enough data
6.4
135
Agentic AI - Content Creation
Not enough data
7.2
47
Not enough data
7.0
47
Not enough data
7.2
47
Not enough data
7.1
47
Not enough data
7.2
48
Not enough data
7.3
47
Not enough data
7.3
47
AI Visibility & Tracking
Not enough data
7.9
69
Not enough data
7.9
80
Sentiment & Brand Analysis
Not enough data
7.9
66
Not enough data
6.4
56
Competitive Benchmarking
Not enough data
7.3
59
Not enough data
7.6
66
AI Content Optimization
Not enough data
7.7
61
Not enough data
7.7
63
Reporting & Alerts
Not enough data
6.9
57
Not enough data
7.6
66
Tools
Not enough data
Feature Not Available
Not enough data
8.2
668
Not enough data
Feature Not Available
Metrics
Not enough data
Feature Not Available
Not enough data
8.1
658
Not enough data
8.2
644
Not enough data
8.0
585
Not enough data
7.7
583
Not enough data
8.9
718
Agentic AI - Content Analytics
Not enough data
7.4
59
Not enough data
7.6
59
Not enough data
7.6
60
Not enough data
7.7
60
Not enough data
7.6
61
Marketing Operations
Not enough data
7.7
390
|
Verified
Not enough data
8.4
414
|
Verified
Not enough data
8.0
401
|
Verified
Not enough data
8.0
379
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.3
394
|
Verified
Not enough data
8.6
431
|
Verified
Not enough data
7.7
363
|
Verified
Not enough data
8.0
377
|
Verified
Not enough data
8.2
404
|
Verified
Not enough data
7.9
355
|
Verified
Agentic AI - Marketing Analytics
Not enough data
7.3
57
Not enough data
7.6
57
Not enough data
7.3
57
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Brand24 and Semrush are categorized as Media Monitoring and Social Media Analytics
Unique Categories
Brand24 is categorized as Social Media Listening Tools
Semrush is categorized as Paid Search Intelligence, SEO Tools, Competitive Intelligence, Local SEO, Answer Engine Optimization (AEO), Social Media Suites, Social Media Management, Digital Analytics, Proofreading, Marketing Calendar, Content Creation, Local Listing Management, Marketing Analytics, Market Intelligence, Content Analytics, and Social Media Advertising
Reviews
Reviewers' Company Size
Brand24
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Semrush
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
23.3%
Information Technology and Services
8.9%
Internet
7.7%
Computer Software
7.7%
Public Relations and Communications
3.5%
Other
48.9%
Marketing and Advertising
29.6%
Information Technology and Services
8.8%
Computer Software
8.1%
Retail
3.7%
Internet
3.7%
Other
46.0%
Alternatives
Discussions
What is Brand24 tool used for?
1 Comment
Official Response from Brand24
Keep your online reputation safe — Follow positive comments from brand ambassadors and reply to dissatisfied customers before the story overtakes...Read more
Who will benefit from using Brand24 tool?
1 Comment
Official Response from Brand24
Brand24's dashboard was designed to be usable both for small business owners and large enterprises. There is no such a thing as too small business for...Read more
What are the key differentiators of Brand24 from the competition?
1 Comment
Official Response from Brand24
Brand24 is more user-friendly and is much more cost-effective. Most of monitoring tools are have outdated interface, designed for analysts rather than...Read more
What is Semrush used for?
4 Comments
MT
SEMrush is like a Swiss Army knife for digital marketers. It's an all-in-one tool that helps you improve your online visibility and discover marketing...Read more
Nuclear Power & Lighting Electrical Engineers Ltd
3 Comments
HM
NUCLEARPOWERLIGHTINGELECTRICALENGINEERING.COM Read more
What can SEMrush do?
3 Comments
SR
SEMrush can help you to optimize your website for search engines, including keyword research, site audits, and link building. It offers a variety of features...Read more
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