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At a Glance
ActiveCampaign
ActiveCampaign
Star Rating
(14,586)4.5 out of 5
Market Segments
Small-Business (92.0% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Starting at $15.00 Per Month
Free Trial is available
Browse all 4 pricing plans
Carrd
Carrd
Star Rating
(32)4.5 out of 5
Market Segments
Small-Business (84.4% of reviews)
Information
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about Carrd
AI Generated Summary
AI-generated. Powered by real user reviews.
  • G2 reviewers report that ActiveCampaign excels in marketing automation, with users praising its effective functions and responsive customer support. Many users highlight the platform's simplicity, making it accessible even for those with minimal experience in email automation.
  • Users say Carrd stands out for creating portfolio websites and one-page landing pages, particularly appreciating its free plan and the enhanced features available in the pro plan. Reviewers love the variety of templates that become accessible upon upgrading.
  • According to verified reviews, ActiveCampaign has a significantly higher overall satisfaction score, reflecting its robust feature set and user-friendly design. Users mention the affordable pricing structure as a key benefit, making it a strong choice for small businesses.
  • Reviewers mention that Carrd offers a drag-and-drop builder that simplifies the website creation process, making it easy for users to navigate and implement their designs without technical expertise.
  • G2 reviewers highlight that while Carrd has a higher score for ease of use and setup, ActiveCampaign's comprehensive features may require a bit more time to fully leverage, especially for users looking for advanced marketing capabilities.
  • Users report that ActiveCampaign's customer support is a strong asset, with many noting that the team is proactive in finding solutions to any issues, which enhances the overall user experience compared to Carrd's more limited support options.
Pricing
Entry-Level Pricing
ActiveCampaign
Starter
Starting at $15.00
Per Month
Browse all 4 pricing plans
Carrd
No pricing available
Free Trial
ActiveCampaign
Free Trial is available
Carrd
No trial information available
Ratings
Meets Requirements
8.8
11,113
9.0
28
Ease of Use
8.2
11,229
9.2
28
Ease of Setup
8.0
7,163
9.3
5
Ease of Admin
8.4
6,328
9.3
5
Quality of Support
8.5
10,287
8.9
21
Has the product been a good partner in doing business?
8.8
6,185
Not enough data
Product Direction (% positive)
8.2
10,520
8.2
26
Features by Category
7.3
3,745
Not enough data
Sales Force Automation
8.2
2100
|
Verified
Not enough data
7.0
1016
Not enough data
7.9
1762
|
Verified
Not enough data
7.7
1676
|
Verified
Not enough data
7.0
1219
|
Verified
Not enough data
7.6
1429
|
Verified
Not enough data
7.0
1204
|
Verified
Not enough data
6.9
1137
|
Verified
Not enough data
7.3
1276
|
Verified
Not enough data
Marketing Automation
9.0
2311
|
Verified
Not enough data
8.8
2200
|
Verified
Not enough data
8.5
2147
|
Verified
Not enough data
7.8
1480
|
Verified
Not enough data
Customer Support
7.6
1466
|
Verified
Not enough data
7.7
1625
|
Verified
Not enough data
7.9
1759
|
Verified
Not enough data
7.0
1322
|
Verified
Not enough data
7.5
1447
|
Verified
Not enough data
Reporting & Analytics
7.7
1948
|
Verified
Not enough data
7.9
2140
|
Verified
Not enough data
7.1
1287
|
Verified
Not enough data
Mobile & Social
7.3
1222
|
Verified
Not enough data
7.3
1326
|
Verified
Not enough data
7.1
1369
|
Verified
Not enough data
Platform
7.8
1979
|
Verified
Not enough data
8.0
1932
|
Verified
Not enough data
8.1
2025
|
Verified
Not enough data
7.3
1450
|
Verified
Not enough data
7.0
1348
|
Verified
Not enough data
Feature Not Available
Not enough data
8.3
2096
|
Verified
Not enough data
7.4
1475
|
Verified
Not enough data
Integration
8.1
1928
|
Verified
Not enough data
8.1
1934
|
Verified
Not enough data
7.8
1634
|
Verified
Not enough data
Generative AI
6.1
643
Not enough data
Agentic AI - CRM
6.5
89
Not enough data
6.4
88
Not enough data
6.7
90
Not enough data
6.3
86
Not enough data
6.5
88
Not enough data
6.5
87
Not enough data
6.6
88
Not enough data
7.6
7,357
Not enough data
Email Marketing
8.7
6471
|
Verified
Not enough data
8.9
6303
|
Verified
Not enough data
8.5
6137
|
Verified
Not enough data
8.8
5761
|
Verified
Not enough data
Online Marketing
7.4
4385
|
Verified
Not enough data
7.9
4076
|
Verified
Not enough data
7.8
3534
|
Verified
Not enough data
8.1
4864
|
Verified
Not enough data
7.8
3468
|
Verified
Not enough data
Lead Management
8.3
4357
|
Verified
Not enough data
8.0
3960
|
Verified
Not enough data
8.5
5103
|
Verified
Not enough data
8.0
3488
|
Verified
Not enough data
8.5
4350
|
Verified
Not enough data
8.1
3996
|
Verified
Not enough data
8.2
3793
|
Verified
Not enough data
8.0
3571
|
Verified
Not enough data
Campaign Management
8.0
3487
|
Verified
Not enough data
7.8
3104
|
Verified
Not enough data
7.2
2634
Not enough data
6.8
2333
|
Verified
Not enough data
Social
6.9
2321
|
Verified
Not enough data
7.3
2674
|
Verified
Not enough data
7.3
2546
|
Verified
Not enough data
7.1
2439
|
Verified
Not enough data
7.0
2397
|
Verified
Not enough data
Reporting & Analytics
8.1
5186
|
Verified
Not enough data
7.6
3587
|
Verified
Not enough data
7.2
2916
|
Verified
Not enough data
7.1
2722
|
Verified
Not enough data
6.9
2440
|
Verified
Not enough data
Platform
7.9
3719
|
Verified
Not enough data
8.2
3518
|
Verified
Not enough data
8.3
3704
|
Verified
Not enough data
7.5
2401
|
Verified
Not enough data
7.0
2134
|
Verified
Not enough data
8.4
3714
|
Verified
Not enough data
7.5
2425
|
Verified
Not enough data
Agentic AI - Marketing Automation
6.3
218
Not enough data
6.4
222
Not enough data
6.5
221
Not enough data
6.5
219
Not enough data
6.3
221
Not enough data
6.4
221
Not enough data
Integration
8.1
3755
|
Verified
Not enough data
8.1
3650
|
Verified
Not enough data
7.8
3127
|
Verified
Not enough data
Conversational MarketingHide 21 FeaturesShow 21 Features
6.6
1,882
Not enough data
Messenger
7.4
1122
Not enough data
5.9
975
Not enough data
6.5
1000
Not enough data
6.9
1042
Not enough data
Channels
6.4
986
Not enough data
7.3
1171
Not enough data
6.0
912
Not enough data
5.5
830
Not enough data
6.0
837
Not enough data
Customers
7.6
1232
Not enough data
7.4
1154
Not enough data
7.6
1292
Not enough data
7.6
1232
Not enough data
7.2
1180
Not enough data
Agentic AI - Conversational Marketing
6.2
30
Not enough data
6.1
30
Not enough data
6.4
29
Not enough data
6.2
30
Not enough data
5.9
29
Not enough data
6.0
29
Not enough data
6.2
29
Not enough data
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
6.9
860
Not enough data
Integrated Workflows
7.1
604
Not enough data
8.6
781
Not enough data
6.3
498
Not enough data
6.8
524
Not enough data
7.6
631
Not enough data
6.9
543
Not enough data
6.9
515
Not enough data
Repeatability and Reportability
7.5
622
Not enough data
7.5
620
Not enough data
7.4
584
Not enough data
6.7
515
Not enough data
6.0
471
Not enough data
AI and Automation
7.1
556
Not enough data
7.1
558
Not enough data
7.2
564
Not enough data
6.6
497
Not enough data
6.4
475
Not enough data
Generative AI
6.1
414
Not enough data
Agentic AI - Sales Engagement
6.9
36
Not enough data
6.7
36
Not enough data
7.1
36
Not enough data
6.6
36
Not enough data
6.7
36
Not enough data
6.6
36
Not enough data
6.9
36
Not enough data
E-Commerce PersonalizationHide 23 FeaturesShow 23 Features
7.6
579
Not enough data
Visitor Behavior
7.6
409
Not enough data
7.8
398
Not enough data
7.1
354
Not enough data
Templates
7.3
411
Not enough data
8.0
438
Not enough data
7.8
410
Not enough data
Personalization
7.6
400
Not enough data
7.6
404
Not enough data
7.2
360
Not enough data
7.1
346
Not enough data
7.3
336
Not enough data
7.1
324
Not enough data
7.4
345
Not enough data
8.0
395
Not enough data
Multichannel
7.4
379
Not enough data
8.5
462
Not enough data
7.6
419
Not enough data
Administration
8.5
481
Not enough data
7.9
468
Not enough data
7.9
439
Not enough data
8.0
461
Not enough data
Agentic AI - E-Commerce Personalization
7.6
13
Not enough data
7.6
13
Not enough data
Email Template BuilderHide 15 FeaturesShow 15 Features
7.1
2,443
Not enough data
Templates
7.7
2019
Not enough data
6.3
1515
Not enough data
7.0
1615
Not enough data
7.6
1679
Not enough data
Edit
7.4
1754
Not enough data
8.0
1967
Not enough data
7.4
1661
Not enough data
Logistics
7.8
1816
Not enough data
7.0
1579
Not enough data
7.8
1773
Not enough data
7.8
1543
Not enough data
Generative AI
6.0
839
Not enough data
6.1
675
Not enough data
Agentic AI - Email Template Builder
6.2
110
Not enough data
6.2
109
Not enough data
7.8
248
Not enough data
Text Messaging
7.5
159
Not enough data
6.8
139
Not enough data
7.6
153
Not enough data
7.6
142
Not enough data
7.3
130
Not enough data
Feature Not Available
Not enough data
8.2
169
Not enough data
7.1
142
Not enough data
SMS Platform
7.7
154
Not enough data
8.8
172
Not enough data
7.6
128
Not enough data
6.8
121
Not enough data
7.0
123
Not enough data
8.0
144
Not enough data
Agentic AI - SMS Marketing
8.4
20
Not enough data
8.5
20
Not enough data
8.5
20
Not enough data
8.3
20
Not enough data
8.4
20
Not enough data
8.2
20
Not enough data
7.5
256
Not enough data
Design and Customization
7.7
202
Not enough data
7.6
197
Not enough data
8.1
179
Not enough data
8.0
189
Not enough data
Campaigns
7.9
168
Not enough data
8.3
179
Not enough data
7.9
146
Not enough data
7.8
180
Not enough data
Integrations
8.1
172
Not enough data
6.7
115
Not enough data
7.9
130
Not enough data
7.3
143
Not enough data
Generative AI
6.1
65
Not enough data
Agentic AI - Vulnerability Scanner
6.6
16
Not enough data
6.9
16
Not enough data
7.3
348
Not enough data
Attribution Modeling
7.1
207
Not enough data
7.1
199
Not enough data
6.8
190
Not enough data
6.8
189
Not enough data
6.3
176
Not enough data
7.0
190
Not enough data
Agentic AI - Attribution
7.6
9
Not enough data
7.8
9
Not enough data
7.8
9
Not enough data
8.3
8
Not enough data
Marketing
7.2
199
Not enough data
7.1
195
Not enough data
7.3
211
Not enough data
7.9
250
Not enough data
Reporting
7.5
283
Not enough data
7.3
264
Not enough data
7.0
250
Not enough data
Social Media AdvertisingHide 34 FeaturesShow 34 Features
7.9
469
Not enough data
Platform Interoperability
7.8
201
Not enough data
Agentic AI - Social Media Advertising
7.0
17
Not enough data
7.3
17
Not enough data
7.3
17
Not enough data
7.0
17
Not enough data
6.9
17
Not enough data
7.3
17
Not enough data
Social Functionality
7.9
300
Not enough data
Campaign Management
8.3
347
Not enough data
8.3
320
Not enough data
8.1
305
Not enough data
7.8
284
Not enough data
7.9
273
Not enough data
8.3
264
Not enough data
8.2
257
Not enough data
7.9
238
Not enough data
7.7
230
Not enough data
7.9
264
Not enough data
7.8
238
Not enough data
7.5
220
Not enough data
7.7
222
Not enough data
Targeting
8.3
294
Not enough data
8.3
282
Not enough data
7.8
255
Not enough data
8.0
249
Not enough data
Platform
8.2
308
Not enough data
8.0
287
Not enough data
8.5
300
Not enough data
8.5
336
Not enough data
8.4
270
Not enough data
8.3
302
Not enough data
8.6
297
Not enough data
8.1
242
Not enough data
8.1
286
Not enough data
7.6
722
Not enough data
Page Customization
8.2
585
Not enough data
7.9
611
Not enough data
7.8
529
Not enough data
7.6
551
Not enough data
Page Optimization
7.6
424
Not enough data
7.8
528
Not enough data
7.5
471
Not enough data
7.2
412
Not enough data
Integrations
7.5
404
Not enough data
8.5
541
Not enough data
8.2
514
Not enough data
Generative AI
6.2
166
Not enough data
Agentic AI - Landing Page Builders
6.7
22
Not enough data
7.1
763
9.2
6
Customization
8.0
659
9.0
5
7.5
551
Not enough data
6.8
463
Not enough data
7.4
652
9.4
6
Additional Functionality
7.9
670
9.0
5
5.7
422
Not enough data
7.4
530
Not enough data
6.2
432
Not enough data
7.0
506
9.4
6
7.7
236
Not enough data
Generative AI
6.7
28
Not enough data
6.8
28
Not enough data
6.3
28
Not enough data
Communication
8.3
126
Not enough data
8.1
113
Not enough data
8.4
118
Not enough data
7.7
94
Not enough data
7.8
78
Not enough data
Internal Use
7.9
166
Not enough data
7.8
98
Not enough data
8.2
103
Not enough data
8.1
99
Not enough data
7.7
87
Not enough data
8.1
100
Not enough data
8.2
12
Not enough data
WhatsApp Messaging - WhatsApp Marketing
8.3
11
Not enough data
7.9
11
Not enough data
8.0
11
Not enough data
8.5
11
Not enough data
8.0
11
Not enough data
8.0
11
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
8.5
11
Not enough data
8.3
11
Not enough data
8.2
11
Not enough data
8.2
11
Not enough data
7.6
601
Not enough data
Agentic AI - Lead Scoring
7.0
26
Not enough data
7.0
26
Not enough data
7.0
26
Not enough data
7.2
26
Not enough data
Attribution
8.1
431
Not enough data
8.1
408
Not enough data
8.0
390
Not enough data
Discovery
8.1
442
Not enough data
8.2
449
Not enough data
8.0
398
Not enough data
Management
8.0
383
Not enough data
8.3
425
Not enough data
Platform
8.1
404
Not enough data
8.1
433
Not enough data
Salesforce AppExchange AppsHide 7 FeaturesShow 7 Features
Not enough data
Not enough data
Agentic AI - Salesforce AppExchange Apps
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
7.7
463
Not enough data
Agentic AI - Sales Analytics
8.2
19
Not enough data
8.1
19
Not enough data
8.1
19
Not enough data
7.8
19
Not enough data
8.3
19
Not enough data
Data Sourcing
7.8
285
Not enough data
7.9
313
Not enough data
7.8
269
Not enough data
7.9
308
Not enough data
8.2
330
Not enough data
Predictive Analytics
8.0
292
Not enough data
7.8
276
Not enough data
7.3
240
Not enough data
7.4
266
Not enough data
Sales Management
8.2
318
Not enough data
7.6
181
Not enough data
8.0
304
Not enough data
8.3
349
Not enough data
Account-Based ExecutionHide 14 FeaturesShow 14 Features
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.1
24
Customizations
Not enough data
8.5
24
Not enough data
9.1
23
Not enough data
8.6
19
Not enough data
9.3
17
Growth
Not enough data
6.9
14
Not enough data
7.1
14
Not enough data
8.1
15
Not enough data
6.7
10
Not enough data
9.0
17
Content
Not enough data
8.9
15
Not enough data
7.4
16
Not enough data
7.6
12
Not enough data
7.7
5
Support
Not enough data
8.8
11
Reviews
Reviewers' Company Size
ActiveCampaign
ActiveCampaign
Small-Business(50 or fewer emp.)
92.0%
Mid-Market(51-1000 emp.)
7.1%
Enterprise(> 1000 emp.)
0.9%
Carrd
Carrd
Small-Business(50 or fewer emp.)
84.4%
Mid-Market(51-1000 emp.)
9.4%
Enterprise(> 1000 emp.)
6.3%
Reviewers' Industry
ActiveCampaign
ActiveCampaign
Marketing and Advertising
14.4%
Health, Wellness and Fitness
11.3%
Professional Training & Coaching
9.2%
E-Learning
4.5%
Computer Software
3.3%
Other
57.3%
Carrd
Carrd
Marketing and Advertising
15.6%
Professional Training & Coaching
9.4%
Online Media
9.4%
Design
9.4%
Education Management
6.3%
Other
50.0%
Alternatives
ActiveCampaign
ActiveCampaign Alternatives
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Brevo Marketing Platform
Add Brevo Marketing Platform
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Klaviyo
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Constant Contact Advanced Automation
Constant Contact Advanced Automation
Add Constant Contact Advanced Automation
HubSpot Marketing Hub
HubSpot Marketing Hub
Add HubSpot Marketing Hub
Carrd
Carrd Alternatives
Wix
Wix
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Squarespace
Squarespace
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WordPress.com
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ClickFunnels
ClickFunnels
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Discussions
ActiveCampaign
ActiveCampaign Discussions
What is ActiveCampaign used for?
20 Comments
Shonnie L.
SL
I use it for communicating with my customers and prospects about new service offerings, tips, and support.Read more
Does ActiveCampaign have a CRM?
7 Comments
Coach M.
CM
YES, for an additional chargeRead more
Is anyone able to tell me how to increase my conversion rate?
6 Comments
Brady P.
BP
Heidi, which conversion rate are you trying to improve? There are multiple conversion points in any campaign. There's the open rate, click through rate, and...Read more
Carrd
Carrd Discussions
Is Carrd a good website builder?
1 Comment
Pradip K.
PK
Yes if you do not have any experience Read more
Is Carrd good for SEO?
1 Comment
Pradip K.
PK
What is better than Carrd?
1 Comment
Pradip K.
PK
I don't think there is any. unless you are a web developer.Read more