# Best Enterprise Web Content Management Software

  *By [Gauri Pawsey](https://research.g2.com/insights/author/gauri-pawsey)*

   Products classified in the overall Web Content Management category are similar in many regards and help companies of all sizes solve their business problems. However, enterprise business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Enterprise Business Web Content Management to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Enterprise Business Web Content Management category.

In addition to qualifying for inclusion in the Web Content Management Software category, to qualify for inclusion in the Enterprise Business Web Content Management Software category, a product must have at least 10 reviews left by a reviewer from an enterprise business.





## Category Overview

**Total Products under this Category:** 389


## Trust & Credibility Stats

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 30,800+ Authentic Reviews
- 389+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.


## Best Web Content Management Software At A Glance

- **Best for Small Businesses:** [HubSpot Content Hub](https://www.g2.com/products/hubspot-content-hub/reviews)
- **Best for Mid-Market:** [HubSpot Content Hub](https://www.g2.com/products/hubspot-content-hub/reviews)
- **Best for Enterprise:** [Adobe Experience Manager](https://www.g2.com/products/adobe-experience-manager/reviews)
- **Highest User Satisfaction:** [WordPress.org](https://www.g2.com/products/wordpress-org/reviews)
- **Best Free Software:** [HubSpot Content Hub](https://www.g2.com/products/hubspot-content-hub/reviews)


---

**Sponsored**

### Content.One

Content.one is an enterprise-grade composable content and digital experience platform designed to empower organizations to scale content with confidence. It brings together automation, structured workflows, governance, visual editing, AI-driven capabilities and security — so content teams, IT, marketing and enterprise functions can collaborate seamlessly. With Content.one, you can publish across channels, maintain strong governance, accelerate production, and ensure your content infrastructure supports both global scale and mission-driven agility. Key Features & Benefits: Visual editing tools plus generative AI for faster authoring Structured workflows and governance to manage teams, languages, versions Enterprise-grade security, encryption, hosting, and compliance readiness Scalable architecture for growing content volumes and multi-channel needs



[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list&secure%5Bcategory_id%5D=51&secure%5Bdisplayable_resource_id%5D=51&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=51&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=10301&secure%5Bresource_id%5D=51&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fweb-content-management%3Fpage%3D12&secure%5Btoken%5D=caa8434f6091fd426673b7ebdc8d74add557095f2101456c95d99636454af0f4&secure%5Burl%5D=https%3A%2F%2Fwww.content.one%2F&secure%5Burl_type%5D=company_website&secure%5Bvisitor_segment%5D=180)

---

## Top-Rated Products (Ranked by G2 Score)
### 1. [Adobe Experience Manager](https://www.g2.com/products/adobe-experience-manager/reviews)
  Built on an AI-powered foundation, Adobe Experience Manager is a comprehensive suite of composable content services that empowers your team to create and deliver the right across websites, mobile apps, and other touchpoints -- all at scale. Adobe Experience Manager includes content and asset management, digital forms and guides, and a learning management system. Essential products within Adobe Experience Manager include: • Experience Manager Sites: Empowers brands to design and deliver personalized digital experiences at scale — fast, seamless, and built to adapt to whatever comes next. • Experience Manager Assets: A customizable Digital Assets Management system that lets you easily discover, govern, and activate millions of assets so you can deliver and scale personalized experiences. Adobe’s native AI in AEM Assets is uniquely trained on your brand’s data, voice, and creative DNA—learning from your metadata, content patterns, and regional nuances across brands and geographies. • Experience Manager Forms: End-to-end digital enrollment solution to create, manage, publish and update digital forms and customer communications integrated with back-end processes and systems of record • Learning Manager: A learning management system (LMS) that makes it easy to integrate trainings into your brands’ websites and apps. • Experience Manager Guides: A component content management system for managing and scaling documentation, knowledge, and support content.


  **Average Rating:** 4.2/5.0
  **Total Reviews:** 643

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.3/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 7.9/10 (Category avg: 8.3/10)
- **API / Integrations:** 7.9/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Adobe](https://www.g2.com/sellers/adobe)
- **Company Website:** https://adobe.com
- **Year Founded:** 1982
- **HQ Location:** San Jose, CA
- **Twitter:** @Adobe (959,279 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/1480/ (41,539 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Software Engineer, Consultant
  - **Top Industries:** Information Technology and Services, Marketing and Advertising
  - **Company Size:** 48% Enterprise, 26% Small-Business


#### Pros & Cons

**Pros:**

- Ease of Use (160 reviews)
- Content Management (141 reviews)
- Features (122 reviews)
- Customization (97 reviews)
- Integrations (85 reviews)

**Cons:**

- Learning Curve (119 reviews)
- Complex Usability (113 reviews)
- Difficult Learning (111 reviews)
- Expensive (81 reviews)
- Steep Learning Curve (77 reviews)

### 2. [Sitecore Digital Experience Platform](https://www.g2.com/products/sitecore-digital-experience-platform/reviews)
  Sitecore is a global leader in AI-enabled digital experience software. Its next-generation platform, SitecoreAI, helps brands plan, create, personalize, and deliver content across every channel — websites, apps, social, and beyond. By unifying content management, customer data, and personalization into one intelligent system, it makes marketing faster, smarter, and more connected. At its core are agentic tools and studios that let marketers and developers collaborate with AI responsibly and effectively. Trusted by thousands of global brands and supported by one of the world’s largest digital experience communities, Sitecore helps organizations design experiences for the world beyond the website, with the flexibility of customizable SaaS and the scale of a global ecosystem. Discover more at www.sitecore.com. Sitecore is a registered trademark of Sitecore Corporation A/S in the USA and other countries. All other brand names, product names, or trademarks belong to their respective holders.


  **Average Rating:** 4.1/5.0
  **Total Reviews:** 526

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 7.9/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.1/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.0/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.1/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Sitecore](https://www.g2.com/sellers/sitecore)
- **Company Website:** https://www.sitecore.com/
- **Year Founded:** 2001
- **HQ Location:** San Francisco, CA
- **Twitter:** @Sitecore (19,493 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/sitecore/ (1,764 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Web Developer, Digital Marketing Manager
  - **Top Industries:** Information Technology and Services, Hospital & Health Care
  - **Company Size:** 52% Enterprise, 34% Mid-Market


#### Pros & Cons

**Pros:**

- Features (74 reviews)
- Ease of Use (65 reviews)
- Flexibility (52 reviews)
- Content Management (48 reviews)
- Customizability (46 reviews)

**Cons:**

- Learning Curve (46 reviews)
- Expensive (33 reviews)
- Complexity (26 reviews)
- Steep Learning Curve (22 reviews)
- Difficult Usability (19 reviews)

### 3. [HubSpot Content Hub](https://www.g2.com/products/hubspot-content-hub/reviews)
  Content Hub provides tools to create, manage, and personalize content across the entire customer journey, addressing the modern challenge of producing high-volume, multi-channel, personalized content at scale. Core Value Proposition: Content Hub addresses three critical content challenges: creating sufficient content volume to support multi-channel strategies, managing content assets and permissions across distributed teams, and personalizing content at scale. The role of content has evolved beyond just a lead generation tool– marketers need to create more content than ever before, distribute it across more channels at more points in the customer journey, and make it highly personal to the buyer. Key Capabilities: Content Creation Tools: Content Hub provides website page builders, blog editors, landing page creators, and asset management systems within a unified platform, enabling content production without switching between multiple tools. Multi-Channel Distribution: The platform enables content publishing across websites, blogs, landing pages, and email from a single content library with consistent brand management and asset reuse. Personalization at Scale: Content Hub includes dynamic content functionality that adapts page elements, messaging, and calls-to-action based on visitor attributes, behavior, and customer journey stage. This enables personalization without creating separate page versions for each audience segment. Content Management: The platform provides tools that help marketing teams coordinate content production, maintain quality standards, and measure effectiveness. Content Hub vs. Alternatives: Unlike standalone content management systems lacking marketing context, Content Hub operates on the HubSpot CRM platform, enabling content personalization based on customer data. This connection between content and customer data enables relevant experiences traditional CMS platforms cannot deliver. Content Hub eliminates the need to purchase and integrate separate tools for website management, landing pages, blog hosting, and asset storage by providing these capabilities within the HubSpot ecosystem. Who Should Use Content Hub: Content Hub serves marketing teams producing content across multiple channels and journey stages, content managers coordinating distributed content production, and organizations requiring content personalization based on customer behavior. The platform scales content operations from small marketing teams to enterprise content organizations. Outcome: With Content Hub, marketers get everything they need to create and manage personalized content experiences across the customer journey at scale, shifting from reactive content production to strategic content programs.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 1,884

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.8/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.2/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.3/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [HubSpot](https://www.g2.com/sellers/hubspot)
- **Company Website:** https://www.HubSpot.com
- **Year Founded:** 2006
- **HQ Location:** Cambridge, MA
- **Twitter:** @HubSpot (785,771 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/68529/ (11,979 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Marketing Manager, Digital Marketing Manager
  - **Top Industries:** Marketing and Advertising, Computer Software
  - **Company Size:** 53% Small-Business, 40% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (240 reviews)
- Content Management (122 reviews)
- Features (101 reviews)
- Easy Creation (89 reviews)
- Intuitive (81 reviews)

**Cons:**

- Limited Customization (56 reviews)
- Learning Curve (51 reviews)
- Lack of Customization (37 reviews)
- Expensive (35 reviews)
- Confusing Interface (29 reviews)

### 4. [Yext](https://www.g2.com/products/yext/reviews)
  Yext (NYSE: YEXT) is the leading local brand visibility platform built for a world where discovery and engagement happen everywhere — across AI and traditional search, social, websites, and direct communications. Backed by billions of trusted data points benchmarked against the competition, Yext provides unmatched visibility into brand performance at both the global and hyper-local level. From insight to impact, you get actionable recommendations and a suite of integrated tools to execute at scale. The result: clarity, control, and confidence that customers discover you everywhere it matters. To learn more about Yext, visit yext.com.


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 1,059

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.0/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 7.9/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.0/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Yext](https://www.g2.com/sellers/yext)
- **Company Website:** https://www.yext.com
- **Year Founded:** 2006
- **HQ Location:** New York
- **Twitter:** @yext (21,833 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/515401/ (2,348 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Marketing Manager, Digital Marketing Manager
  - **Top Industries:** Financial Services, Hospital & Health Care
  - **Company Size:** 38% Enterprise, 31% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (360 reviews)
- Helpful (199 reviews)
- Centralized Management (189 reviews)
- Customer Support (182 reviews)
- Features (165 reviews)

**Cons:**

- Complex Usability (99 reviews)
- Learning Curve (83 reviews)
- Difficult Learning (80 reviews)
- Difficult Navigation (68 reviews)
- Limited Features (67 reviews)

### 5. [Jahia DXP](https://www.g2.com/products/jahia-dxp/reviews)
  Jahia is a content management system (CMS) and digital experience platform (DXP) designed to assist organizations in creating modern websites and portals. This robust solution is particularly well-suited for businesses operating in multisite and multilingual environments, enabling them to manage diverse content and user experiences efficiently. Jahia streamlines the content management process, allowing users to focus on delivering engaging digital experiences rather than getting bogged down by technical complexities. Targeted at enterprises and organizations that require a flexible and scalable solution, Jahia caters to a wide range of industries, including retail, finance, and education. Its capabilities are ideal for teams that need to manage multiple websites or portals while ensuring consistency in branding and user experience across different languages and regions. Jahia’s user-friendly interface and powerful features make it an attractive option for content creators, marketers, and IT professionals alike, facilitating collaboration and enhancing productivity. One of the standout features of Jahia is its emphasis on personalization and A/B testing, which are essential for optimizing user engagement and conversion rates. The platform allows organizations to leverage customer data effectively, enabling them to create tailored experiences that resonate with their target audiences. By integrating advanced analytics and insights, Jahia empowers users to make informed decisions about content strategies and marketing efforts, ultimately driving better results. In addition to its core functionalities, Jahia offers 10,000+ no-code integrations, making it a versatile addition to any tech stack. This extensive library of integrations allows users to connect with various third-party applications and services seamlessly, enhancing the platform's capabilities without requiring extensive coding knowledge. This flexibility ensures that organizations can adapt and evolve their digital strategies as needed, making Jahia a future-proof solution for content management and digital experiences. Overall, Jahia stands out in the CMS and DXP landscape by providing a comprehensive, user-friendly platform that simplifies content management while enhancing personalization and user engagement. Its ability to support multisite and multilingual contexts, combined with a wealth of integrations, positions Jahia as a valuable tool for organizations looking to create impactful digital experiences.


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 598

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.3/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.1/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.0/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Jahia](https://www.g2.com/sellers/jahia)
- **Company Website:** https://www.jahia.com
- **Year Founded:** 2002
- **HQ Location:** Geneva, Switzerland
- **Twitter:** @Jahia (5,737 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/103891/ (71 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Product Owner, Business Analyst
  - **Top Industries:** Insurance, Information Technology and Services
  - **Company Size:** 33% Enterprise, 32% Small-Business


#### Pros & Cons

**Pros:**

- Ease of Use (130 reviews)
- Content Management (107 reviews)
- Flexibility (95 reviews)
- Integrations (94 reviews)
- Intuitive (94 reviews)

**Cons:**

- Learning Curve (129 reviews)
- Steep Learning Curve (71 reviews)
- Difficult Learning (61 reviews)
- Complexity (59 reviews)
- Technical Expertise Required (54 reviews)

### 6. [Contentstack](https://www.g2.com/products/contentstack/reviews)
  Contentstack is redefining how modern digital experiences are built and managed. As the pioneer of the Agentic Experience Platform (AXP), Contentstack brings together structured content and brand governance (Content Cloud), real-time customer data, omnichannel personalization (Data Cloud) and autonomous AI orchestration (Agent OS) into one unified system. While many organizations adopted headless CMS or standalone AI tools expecting transformation, they often found themselves managing disconnected systems and manual workflows. Contentstack helps enterprises move beyond that complexity by connecting content, data and AI in a way that makes digital experiences faster to launch, easier to manage and more adaptive in real time. Leading brands including Steve Madden, LG Electronics, Subaru of America, Dolce & Gabbana, 1-800-Flowers, Decathlon, and Caesars Entertainment rely on Contentstack to reduce operational friction and deliver personalized, scalable digital experiences with confidence. The company is known for its customer-first culture and commitment to the communities it serves through the Contentstack Cares program. Learn more at https://www.contentstack.com.


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 300

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.8/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.2/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.3/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Contentstack](https://www.g2.com/sellers/contentstack-0aa0d25e-6949-4e56-897b-9403491128f0)
- **Company Website:** https://www.contentstack.com
- **Year Founded:** 2018
- **HQ Location:** Austin, TX
- **Twitter:** @Contentstack (2,403 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/18395537/ (683 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Software Engineer, Product Manager
  - **Top Industries:** Retail, Computer Software
  - **Company Size:** 43% Mid-Market, 37% Enterprise


#### Pros & Cons

**Pros:**

- Ease of Use (59 reviews)
- Content Management (48 reviews)
- Intuitive (39 reviews)
- Flexibility (31 reviews)
- Features (28 reviews)

**Cons:**

- Content Management (29 reviews)
- Limited Features (17 reviews)
- Missing Features (16 reviews)
- Limited Customization (15 reviews)
- Learning Curve (14 reviews)

### 7. [Optimizely Content Management System](https://www.g2.com/products/optimizely-content-management-system/reviews)
  Optimizely's Content Management System (CMS) is purpose-built for marketers, and fully composable for developers. It’s the only CMS that supports the end-to-end content lifecycle, making it easy to deliver on-brand, high-impact digital experiences that 'wow' audiences. User-friendly tools let marketers build channel-specific experiences in a few clicks (no coding needed), creating, previewing and publishing directly from the Visual Builder while Optimizely's modern GraphQL service enables content delivery from anywhere, to anywhere, so you can meet customers where they are. Store and organize brand-approved content for easy reuse with Optimizely's fully-integrated DAM, and apply data-driven personalization with AI-guided insights to deliver consistent, on-brand content that's optimized for individuals, in real-time.


  **Average Rating:** 4.0/5.0
  **Total Reviews:** 181

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.1/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.3/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 7.8/10 (Category avg: 8.3/10)
- **API / Integrations:** 7.7/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Optimizely](https://www.g2.com/sellers/optimizely-a5a01825-75d4-4ab9-84c1-3a421d75af81)
- **Company Website:** https://www.optimizely.com/
- **Year Founded:** 1994
- **HQ Location:** New York
- **Twitter:** @Optimizely (28,825 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/optimizely/ (1,613 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Information Technology and Services, Computer Software
  - **Company Size:** 49% Mid-Market, 33% Enterprise


#### Pros & Cons

**Pros:**

- Flexibility (17 reviews)
- Ease of Use (16 reviews)
- Features (16 reviews)
- Content Management (15 reviews)
- Customizability (15 reviews)

**Cons:**

- Learning Curve (11 reviews)
- Expensive (9 reviews)
- Learning Difficulty (9 reviews)
- Complexity (6 reviews)
- Developer Challenges (5 reviews)

### 8. [Storyblok](https://www.g2.com/products/storyblok/reviews)
  Storyblok is a headless CMS that enables marketers and developers to create with joy and succeed in the AI-driven content era. It empowers you to deliver structured and consistent content everywhere: websites, apps, AI search, and beyond. Legendary brands like Virgin Media O2, Oatly, and TomTom use Storyblok to make a bigger, faster market impact. It’s Joyful Headless™, and it changes everything.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 563

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 8.7/10)
- **Content Authoring:** 9.2/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.5/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.5/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Storyblok](https://www.g2.com/sellers/storyblok)
- **Company Website:** https://www.storyblok.com
- **Year Founded:** 2017
- **HQ Location:** Linz, Oberösterreich
- **Twitter:** @storyblok (9,254 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/17989065/ (292 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Software Engineer, Frontend Developer
  - **Top Industries:** Computer Software, Information Technology and Services
  - **Company Size:** 56% Small-Business, 30% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (111 reviews)
- Intuitive (71 reviews)
- Content Management (69 reviews)
- Features (60 reviews)
- Easy Setup (48 reviews)

**Cons:**

- Learning Curve (37 reviews)
- Expensive (22 reviews)
- Missing Features (19 reviews)
- Lack of Features (18 reviews)
- Pricing Issues (18 reviews)

### 9. [Webflow](https://www.g2.com/products/webflow/reviews)
  Webflow is the AI-native Website Experience Platform that empowers teams to build, manage, and optimize visually stunning websites and web apps with the speed, security, and scalability today’s leading brands demand. With a visual, composable CMS at its core, Webflow unites marketers, designers, and developers on a single platform built for performance and precision. Built for the intelligent web era, Webflow combines AI-powered creation, automation, and optimization to help companies drive measurable growth and deliver high-performing digital experiences, anywhere their brand lives. Today, more than 300,000 of the world’s leading companies and over 2,000 Certified Webflow Partners trust Webflow to power exceptional, enterprise-grade web experiences at scale.


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 968

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.6/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.5/10 (Category avg: 8.3/10)
- **API / Integrations:** 7.7/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Webflow](https://www.g2.com/sellers/webflow)
- **Company Website:** https://webflow.com
- **Year Founded:** 2012
- **HQ Location:** San Francisco, California
- **Twitter:** @webflowapp (1 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/3502352/ (1,641 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Founder, Graphic Designer
  - **Top Industries:** Design, Marketing and Advertising
  - **Company Size:** 69% Small-Business, 22% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (278 reviews)
- Design Flexibility (180 reviews)
- Features (170 reviews)
- Intuitive (166 reviews)
- Flexibility (152 reviews)

**Cons:**

- Learning Curve (109 reviews)
- Limited Features (105 reviews)
- Missing Features (97 reviews)
- Expensive (82 reviews)
- Steep Learning Curve (80 reviews)

### 10. [CoreMedia](https://www.g2.com/products/coremedia/reviews)
  CoreMedia is a composable Digital Experience Platform (DXP) designed to help enterprises create and manage personalized, omnichannel customer experiences across various platforms. This includes websites, mobile applications, chatbots, messaging services, and even human-assisted interactions through video or phone. By offering a comprehensive solution, CoreMedia enables businesses to engage their customers effectively at every touchpoint, ensuring a seamless experience regardless of the channel used. The CoreMedia Experience Platform is anchored by a hybrid headless Content Management System (CMS) that integrates content management with real-time data and brand-aware artificial intelligence. This innovative architecture allows organizations to leverage intelligent automation and user-level personalization, facilitating marketing efforts at scale while ensuring global content delivery. The platform's flexibility also supports localization to meet regional needs, all managed through a single, user-friendly interface. This capability is particularly beneficial for enterprises looking to maintain a consistent brand voice while catering to diverse customer preferences. CoreMedia is trusted by notable brands such as Henkel, Deutsche Telekom, and MASORANGE, demonstrating its effectiveness in bridging online and offline experiences. The platform combines AI-driven tools with human interaction to support customers throughout their journey, enhancing engagement and satisfaction. By automating routine tasks and optimizing content operations, CoreMedia allows teams to manage their digital experiences more efficiently while retaining control over their content strategies. One of the key features of CoreMedia is its built-in AI capabilities, which adapt interactions in real time based on user behavior and preferences. This not only streamlines content management processes but also enhances the overall customer experience by providing timely and relevant information. Additionally, the platform's ability to integrate seamlessly into existing technology stacks offers organizations full flexibility in deployment options, whether on-premise, in a private or public cloud, or through a Software as a Service (SaaS) model. This adaptability makes CoreMedia a valuable asset for enterprises aiming to enhance their digital presence and drive customer engagement across multiple channels.


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 78

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.5/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.1/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.5/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [CoreMedia](https://www.g2.com/sellers/coremedia)
- **Company Website:** https://www.coremedia.com/
- **Year Founded:** 1996
- **HQ Location:** Hamburg, Germany
- **Twitter:** @CoreMedia (1,758 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/coremedia-ag/ (175 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Apparel & Fashion, Marketing and Advertising
  - **Company Size:** 44% Enterprise, 28% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (26 reviews)
- Integrations (23 reviews)
- Content Management (22 reviews)
- Customizability (21 reviews)
- Customization (21 reviews)

**Cons:**

- Learning Curve (20 reviews)
- Complexity (14 reviews)
- Complex Features (12 reviews)
- Steep Learning Curve (12 reviews)
- Difficult Usability (11 reviews)

### 11. [Umbraco](https://www.g2.com/products/umbraco/reviews)
  Umbraco is a leading open-source .NET Core CMS with over 700,000 active installs worldwide and a vibrant community of over 220,000 members. Since its inception on February 16, 2005, Umbraco has remained an open-source project backed by a dedicated commercial company. At Umbraco, we pride ourselves on staying at the forefront of technology. Our alignment with Microsoft’s .NET release schedule ensures that Umbraco is always up-to-date with the latest .NET version. Umbraco CMS offers unparalleled flexibility, giving you full control over your website and its features. Beyond the core CMS, we provide two unique products to cater to your specific needs: Umbraco Cloud: The ideal environment for your Umbraco projects, featuring Azure Cloud hosting, automated upgrades, and streamlined workflows to maximize your productivity and project potential. Umbraco Heartcore: Our headless CMS option, equipped with fully managed APIs, GraphQL support, CDN capabilities, and more, providing a robust solution for omnichannel content delivery. Why choose Umbraco? Developers appreciate Umbraco for its flexibility and scalability. It integrates seamlessly with your code, allowing you to create a website that looks, feels, and operates exactly as you envision. With open-source code and APIs, Umbraco is easily extendable and adaptable to meet diverse requirements. For content editors and marketers, Umbraco delivers an exceptional editing experience. Our CMS includes intuitive features and workflows designed to enhance content creation and management. If you have specific needs, Umbraco’s backend can be customized by developers to fit perfectly. Our mission is to provide a platform that empowers you to manage your projects your way. By keeping our system open and adaptable, we ensure that Umbraco remains relevant and efficient for a wide range of project requirements.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 933

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.8/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.5/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.2/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Umbraco](https://www.g2.com/sellers/umbraco)
- **Company Website:** https://umbraco.com
- **Year Founded:** 2005
- **HQ Location:** Odense
- **Twitter:** @umbraco (3,524 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/804354/ (182 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Software Engineer, Developer
  - **Top Industries:** Computer Software, Information Technology and Services
  - **Company Size:** 51% Small-Business, 35% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (109 reviews)
- Content Management (67 reviews)
- Intuitive (55 reviews)
- Features (51 reviews)
- Customizability (44 reviews)

**Cons:**

- Learning Curve (26 reviews)
- Limited Features (23 reviews)
- Poor Usability Design (22 reviews)
- Difficult Usability (19 reviews)
- Editor Limitations (19 reviews)

### 12. [Duda](https://www.g2.com/products/duda/reviews)
  Duda is the leading website development platform empowering digital marketing agencies and SaaS companies to build and manage their customers' digital presence. Duda’s award-winning low-code no-code platform enables agencies and SaaS companies to reach higher productivity and unprecedented growth with an extensive range of capabilities spanning ecommerce, client management, SEO, automation, and white labeling.


  **Average Rating:** 4.6/5.0
  **Total Reviews:** 747

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.9/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.5/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.1/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Duda](https://www.g2.com/sellers/duda)
- **Company Website:** https://www.duda.co/
- **Year Founded:** 2009
- **HQ Location:** Palo Alto, CA
- **Twitter:** @DudaPlatform (14,012 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/duda/ (422 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Owner, CEO
  - **Top Industries:** Marketing and Advertising, Design
  - **Company Size:** 87% Small-Business, 10% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (155 reviews)
- Customer Support (98 reviews)
- Easy Creation (81 reviews)
- Features (69 reviews)
- Intuitive (56 reviews)

**Cons:**

- Limited Customization (47 reviews)
- Limited Features (45 reviews)
- Missing Features (34 reviews)
- Lack of Customization (28 reviews)
- Learning Curve (24 reviews)

### 13. [WordPress.org](https://www.g2.com/products/wordpress-org/reviews)
  WordPress.org is the official platform offering the free, open-source WordPress software, enabling users to create and manage websites on their own web servers. This self-hosted solution provides complete control over website customization, functionality, and data management, making it ideal for individuals and businesses seeking flexibility and scalability. Key Features and Functionality: - Full Customization: Users can install custom themes and plugins to tailor their websites to specific needs and aesthetics. - Open-Source Software: WordPress.org operates under the General Public License (GPL), allowing users to modify and distribute the software freely. - Community Support: Access to extensive documentation, forums, and a global community of developers and users for assistance and collaboration. - SEO-Friendly: Built-in features and plugins to optimize websites for search engines, enhancing online visibility. - E-commerce Capabilities: Integration with plugins like WooCommerce to create and manage online stores efficiently. Primary Value and Solutions Provided: WordPress.org empowers users with complete ownership and control over their websites, eliminating restrictions imposed by third-party hosting services. This autonomy allows for extensive customization, scalability, and the ability to implement advanced features tailored to specific requirements. By leveraging the vast ecosystem of themes and plugins, users can create diverse websites ranging from personal blogs to complex e-commerce platforms. Additionally, the open-source nature fosters continuous improvement and innovation, ensuring that users benefit from the latest web technologies and security updates.


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 9,330

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.9/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.3/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.4/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [WordPress Foundation](https://www.g2.com/sellers/wordpress-foundation)
- **Year Founded:** 2009
- **HQ Location:** San Francisco, CA
- **Twitter:** @WordPress (612,126 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/wordpress-foundation/about (1 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Owner, Founder
  - **Top Industries:** Marketing and Advertising, Information Technology and Services
  - **Company Size:** 73% Small-Business, 19% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (135 reviews)
- Customization (100 reviews)
- Plugins (94 reviews)
- Customizability (80 reviews)
- Flexibility (63 reviews)

**Cons:**

- Plugin Issues (67 reviews)
- Learning Curve (52 reviews)
- Security Issues (51 reviews)
- Inadequate Updates (36 reviews)
- Security Vulnerabilities (26 reviews)

### 14. [Pantheon](https://www.g2.com/products/pantheon/reviews)
  Pantheon is the website operations (WebOps) platform top developers, marketers, and IT use to build, launch and run their Drupal, WordPress and NextJS websites. Pantheon includes all of the tools professional developers need to build mission-critical sites—like staging environments, version control, backups and workflow. Powering 700,000+ sites with over 17 billion page views, Pantheon’s container-based infrastructure allows you to launch websites faster, without worrying about traffic spikes, security, or performance. It’s free in development. You can scale in software on the same infrastructure from day one, and never touch a server again. Create your free account now!


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 586

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 8.7/10)
- **Content Authoring:** 9.1/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.9/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.9/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Pantheon](https://www.g2.com/sellers/pantheon)
- **Company Website:** https://pantheon.io
- **Year Founded:** 2010
- **HQ Location:** San Francisco, CA
- **Twitter:** @getpantheon (22,564 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/2198587/ (406 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Web Developer, Senior Web Developer
  - **Top Industries:** Marketing and Advertising, Information Technology and Services
  - **Company Size:** 65% Small-Business, 26% Mid-Market


#### Pros & Cons

**Pros:**

- Customer Support (14 reviews)
- Ease of Use (12 reviews)
- Helpful (11 reviews)
- Reliability (9 reviews)
- Easy Setup (6 reviews)

**Cons:**

- Expensive (7 reviews)
- High Pricing (4 reviews)
- Learning Curve (4 reviews)
- Bug Issues (3 reviews)
- Dashboard Issues (3 reviews)

### 15. [Sanity](https://www.g2.com/products/sanity/reviews)
  The Content Operating System—a fully customizable all-code backend for content-driven websites and apps. Power all your content operations from a single platform with a feature-rich content workspace, interactive visual editing, serverless functions, AI agent, and the database optimized for content. Learn more: https://www.sanity.io/ Try it out: https://www.sanity.io/get-started Join the community: https://snty.link/community Get work-ready: https://www.sanity.io/learn Questions? hello@sanity.io


  **Average Rating:** 4.7/5.0
  **Total Reviews:** 901

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 8.7/10)
- **Content Authoring:** 9.1/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.8/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.9/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Sanity.io](https://www.g2.com/sellers/sanity-io)
- **Company Website:** https://www.sanity.io
- **Year Founded:** 2018
- **HQ Location:** San Francisco, California
- **Twitter:** @sanity_io (14,864 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/18400536/ (277 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Software Engineer, Web Developer
  - **Top Industries:** Computer Software, Information Technology and Services
  - **Company Size:** 73% Small-Business, 18% Mid-Market


#### Pros & Cons

**Pros:**

- Customizability (93 reviews)
- Features (85 reviews)
- Flexibility (84 reviews)
- Ease of Use (81 reviews)
- Customization (76 reviews)

**Cons:**

- Learning Curve (66 reviews)
- Learning Difficulty (32 reviews)
- Poor Documentation (26 reviews)
- Lack of Tutorials (21 reviews)
- Missing Features (20 reviews)

### 16. [Acquia Digital Experience Platform](https://www.g2.com/products/acquia-digital-experience-platform/reviews)
  Acquia Digital Experience Platform (DXP) is a powerful, enterprise-grade solution designed to help organizations build, manage, and optimize personalized, omnichannel digital experiences. Built on open-source Drupal, Acquia DXP combines content management, customer data, personalization, and marketing automation into one unified platform. With Acquia Drupal Cloud, teams can create and manage content at scale, while Site Studio enables faster time-to-market through low-code site building. Acquia Customer Data Platform (CDP) centralizes customer data from various sources, providing a 360-degree view that drives segmentation, personalization, and predictive analytics. Marketers can deliver tailored experiences across web, email, and mobile using Acquia Campaign Studio and Personalization tools, while integrated A/B testing and analytics help optimize performance. Teams can also ensure site accessibility by optimizing content with Acquia Web Governance, all while boosting site visibility and engagement across all platforms with Acquia Content Optimization. The platform also supports multi-site management, enterprise security, GDPR/CCPA compliance, and integrates easily with leading tools like Salesforce and Marketo. Trusted by top global brands, Acquia DXP empowers businesses to create consistent, data-driven digital experiences that boost customer engagement, retention, and revenue. Whether you’re in B2B, B2C, or the public sector, Acquia offers the flexibility and scalability to meet your digital transformation goals.


  **Average Rating:** 4.3/5.0
  **Total Reviews:** 207

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.6/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.4/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.6/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Acquia](https://www.g2.com/sellers/acquia)
- **Company Website:** https://www.acquia.com
- **Year Founded:** 2007
- **HQ Location:** Boston, MA
- **Twitter:** @Acquia (45,024 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/167056/ (1,102 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Drupal Developer
  - **Top Industries:** Information Technology and Services, Computer Software
  - **Company Size:** 34% Small-Business, 33% Mid-Market


#### Pros & Cons

**Pros:**

- Customer Support (5 reviews)
- Seamless Integration (5 reviews)
- Ease of Use (4 reviews)
- Helpful (4 reviews)
- Personalization (4 reviews)

**Cons:**

- Learning Curve (3 reviews)
- Poor Customer Support (3 reviews)
- Dependency Issues (2 reviews)
- Developer Dependency (2 reviews)
- Expensive (2 reviews)

### 17. [Agility CMS](https://www.g2.com/products/agility-cms/reviews)
  Agility CMS is a headless content management system designed to empower teams in managing and delivering content seamlessly across various digital platforms, including websites, mobile applications, and other digital channels. With its API-first architecture, Agility CMS provides a flexible solution that caters to the diverse needs of both marketing and development teams, facilitating efficient content management without the constraints of traditional CMS platforms. Targeted primarily at marketing teams and developers, Agility CMS enables users to create and update content effortlessly. Marketing professionals can utilize a visual interface to build pages and preview changes in real time, allowing for a hands-on approach without the need for coding expertise. This capability ensures that marketing teams can maintain control over their content while responding quickly to changing demands. On the other hand, development teams benefit from the freedom to work with any framework of their choice, accessing content through RESTful or GraphQL APIs. This flexibility allows for the creation of tailored solutions that meet specific project requirements without being hindered by platform limitations. Agility CMS is equipped with several key features that enhance its functionality and usability. The integrated Content Delivery Network (CDN) ensures that content is published quickly and consistently across all channels, while enterprise-grade security measures safeguard sensitive information. The composable architecture allows organizations to adapt and scale their content management strategies as needed, making it suitable for businesses of all sizes. These features collectively contribute to a streamlined content delivery process, ensuring that users can focus on creating impactful content rather than getting bogged down by technical challenges. What sets Agility CMS apart from other content management systems is its commitment to security, extensive industry experience, and dedicated customer support. With over 20 years of expertise in the CMS space, the Agility team has a deep understanding of the challenges organizations face and designs solutions that address these needs effectively. Additionally, the human support offered by Agility CMS is a significant differentiator; customers can expect prompt assistance from knowledgeable representatives who are genuinely invested in their success. This combination of robust security, industry experience, and personalized support makes Agility CMS a reliable choice for enterprises like Collabria Financial and Mitsubishi, who require secure and scalable content delivery across multiple channels.


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 194

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 8.7/10)
- **Content Authoring:** 9.0/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.4/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.7/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Agility Inc](https://www.g2.com/sellers/agility-inc)
- **Company Website:** https://www.agilitycms.com
- **Year Founded:** 2002
- **HQ Location:** Toronto
- **Twitter:** @AgilityCMS (2,633 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/1865246 (26 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Web Developer
  - **Top Industries:** Information Technology and Services, Computer Software
  - **Company Size:** 49% Small-Business, 46% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (22 reviews)
- Content Management (16 reviews)
- Flexibility (15 reviews)
- Features (14 reviews)
- Integrations (12 reviews)

**Cons:**

- Learning Curve (15 reviews)
- Complex Setup (7 reviews)
- Technical Expertise Required (7 reviews)
- Limited Flexibility (6 reviews)
- Customization Difficulty (5 reviews)

### 18. [Bloomreach](https://www.g2.com/products/bloomreach-bloomreach/reviews)
  Bloomreach is the agentic platform for personalization. Powering autonomous search, conversational shopping, and autonomous marketing, Bloomreach personalizes the entire customer experience. From retail to financial services, hospitality to gaming, businesses create experiences that drive higher growth and lasting loyalty. Bloomreach drives personalization for 1,400+ brands around the world, including American Eagle, Sonepar, and Pandora. The target audience for Bloomreach encompasses commerce businesses of all sizes that are looking to optimize customer interactions and drive sales growth. Its suite of products is particularly beneficial for marketers, content creators, and ecommerce managers who aim to improve customer engagement and conversion rates. Bloomreach is well-suited for brands operating across multiple channels, as it provides a cohesive strategy to connect with customers effectively. Use cases include personalized marketing campaigns, enhanced product discovery, streamlined content management, and AI-driven customer service, making it a versatile tool for various business needs. Key features of Bloomreach include its Engagement platform, which offers robust marketing automation capabilities that enable businesses to deliver personalized messages and offers based on customer behavior. The Discovery solution enhances the search experience on ecommerce sites, ensuring that customers can easily find products that match their interests. Additionally, the Content product functions as a headless content management system (CMS), allowing for flexible content delivery across various platforms. The Clarity tool, an AI-powered conversational shopping assistant, further enriches the customer experience by facilitating real-time interactions and support. The integration of Loomi, Bloomreach's AI for ecommerce, significantly amplifies the platform's capabilities by enabling rapid data processing and analysis. This results in new pathways for customers to engage with products, ultimately leading to increased profitability and accelerated business growth. Bloomreach is designed to simplify complex tasks, offering advanced customer journeys, social ad retargeting, omnichannel support, and AI-powered optimization. This comprehensive feature set provides a holistic view of the customer, optimizing experiences across all channels. The platform is also cost-effective and faster to deploy compared to competitors, reducing reliance on third-party solutions and lowering the total cost of ownership. With high ratings in customer reviews, Bloomreach is recognized for the quality of its user guides, support, and overall reliability, making it a valuable asset for businesses seeking to enhance their ecommerce strategies.


  **Average Rating:** 4.6/5.0
  **Total Reviews:** 754

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.2/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.0/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.4/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Bloomreach](https://www.g2.com/sellers/bloomreach)
- **Company Website:** https://www.bloomreach.com
- **Year Founded:** 2009
- **HQ Location:** Mountain View, CA
- **Twitter:** @bloomreach_tm (10,407 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/bloomreach/ (1,124 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** CRM Manager, Marketing Manager
  - **Top Industries:** Retail, Marketing and Advertising
  - **Company Size:** 49% Mid-Market, 28% Small-Business


#### Pros & Cons

**Pros:**

- Ease of Use (116 reviews)
- Features (106 reviews)
- Helpful (94 reviews)
- Customer Support (90 reviews)
- Customer Engagement (79 reviews)

**Cons:**

- Learning Curve (91 reviews)
- Learning Difficulty (61 reviews)
- Missing Features (59 reviews)
- Limited Features (54 reviews)
- Difficult Learning (51 reviews)

### 19. [Hygraph](https://www.g2.com/products/hygraph/reviews)
  Whatever you imagine – whether it’s a global news platform, an ecommerce experience, a learning app, a content hub, or something entirely unique – you can build it with Hygraph. Hygraph is the leading headless CMS for enterprises building content-rich websites, apps, and digital products. It gives teams the tools to create, manage, and deliver structured content anywhere – across web, mobile, or any other platform. With a powerful GraphQL API, flexible content modeling, and fine-grained permissions, both developers and content teams can move faster and work better together. Hygraph is built to handle complex content needs while staying easy to use, so your team can focus on delivering great digital experiences.


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 711

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.7/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.2/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.6/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Hygraph](https://www.g2.com/sellers/hygraph)
- **Company Website:** https://hygraph.com/
- **Year Founded:** 2017
- **HQ Location:** Berlin
- **Twitter:** @hygraph (5,113 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/18152461/ (65 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Software Engineer, Web Developer
  - **Top Industries:** Computer Software, Information Technology and Services
  - **Company Size:** 65% Small-Business, 28% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (132 reviews)
- Content Management (90 reviews)
- API Integration (81 reviews)
- Integrations (73 reviews)
- Flexibility (72 reviews)

**Cons:**

- Learning Curve (86 reviews)
- Learning Difficulty (42 reviews)
- Expensive (37 reviews)
- Difficult Usability (36 reviews)
- Pricing Issues (32 reviews)

### 20. [MadCap Flare](https://www.g2.com/products/madcap-flare/reviews)
  Empowering teams to create, manage, and deliver exceptional content at scale MadCap Flare is the go-to solution for technical content teams that need to streamline workflows and deliver consistent, high-quality content across every channel. Trusted by documentation, training, and knowledge management professionals worldwide, Flare combines the precision of XML-based authoring with the flexibility of multi-channel publishing—all from a single, centralized platform. Why leading teams rely on Flare: Scalable, topic-based authoring: XML-based structure ensures precision and scalability for complex documentation projects. Single-source publishing: Manage all outputs from one project to eliminate redundancy and simplify updates. Multi-channel delivery: Publish effortlessly to self-service portals, online Help, documentation hubs, and training guides. Advanced content reuse: Reuse variables, snippets, and conditions to save time and maintain accuracy. Real-time collaboration with Flare Online: Co-author, review, and manage content simultaneously in the cloud—no check-in delays or version conflicts. Integrated translation management: Accelerate localization and expand your global reach. Flexible publishing formats: Deliver content in HTML5, PDF, Word, SCORM, and more to meet diverse audience needs. Proven ROI: Cut production costs, speed release cycles, and boost customer satisfaction. What sets Flare apart: Unlike traditional content management tools, Flare is purpose-built for technical content teams—offering unmatched flexibility, control, and scalability. With Flare Online, teams gain cloud-based collaboration and instant publishing capabilities for faster, more connected workflows. Together, they form a unified platform for creating, managing, and delivering knowledge at scale—ensuring efficiency, brand consistency, and an exceptional user experience. That’s why thousands of organizations trust Flare to power their global content strategy.gy."


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 479

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 8.7/10)
- **Content Authoring:** 9.3/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.5/10 (Category avg: 8.3/10)
- **API / Integrations:** 7.6/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [MadCap Software](https://www.g2.com/sellers/madcap-software)
- **Company Website:** https://www.madcapsoftware.com
- **Year Founded:** 2005
- **HQ Location:** Denver, CO
- **Twitter:** @MadCapSoftware (1,683 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/69797/ (113 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Technical Writer, Senior Technical Writer
  - **Top Industries:** Computer Software, Information Technology and Services
  - **Company Size:** 52% Mid-Market, 29% Enterprise


#### Pros & Cons

**Pros:**

- Customer Support (4 reviews)
- Ease of Use (4 reviews)
- Content Management (2 reviews)
- Customization (2 reviews)
- Efficiency (2 reviews)

**Cons:**

- Learning Curve (3 reviews)
- Difficulty (1 reviews)
- Expensive (1 reviews)
- Learning Difficulty (1 reviews)
- Performance Issues (1 reviews)

### 21. [Contentful](https://www.g2.com/products/contentful/reviews)
  Contentful is a digital experience platform (DXP) designed for marketers, developers, and digital teams who need to build, personalize, and deliver impactful experiences across every channel—quickly and at scale. By combining its headless CMS with native, contextual AI, Contentful enables rapid creation, seamless management, and consistent omnichannel delivery of on-brand, data-driven content. Contentful empowers teams to adapt, reuse, personalize, and publish modular content and design components without reliance on developers, enabling rapid iteration and real-time targeting, experimentation, and optimization at the component level. Complemented by a robust ecosystem, and built on an infinitely-extensible, API-first platform, Contentful gives teams the freedom to easily build or deploy new experiences and integrations quickly to meet the ever-evolving needs of their brand. Trusted by global market leaders, Contentful is engineered for enterprise reliability, extensibility, and future-proof growth—helping organizations maximize ROI and outperform in today’s competitive digital landscape.


  **Average Rating:** 4.2/5.0
  **Total Reviews:** 305

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.3/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.1/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.7/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Contentful](https://www.g2.com/sellers/contentful)
- **Company Website:** https://www.contentful.com
- **Year Founded:** 2013
- **HQ Location:** Berlin
- **Twitter:** @contentful (31,833 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/2562699/ (1,031 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Software Engineer, CTO
  - **Top Industries:** Information Technology and Services, Computer Software
  - **Company Size:** 39% Mid-Market, 33% Small-Business


#### Pros & Cons

**Pros:**

- Ease of Use (14 reviews)
- Content Management (11 reviews)
- Features (9 reviews)
- Ease of Creation (8 reviews)
- Easy Creation (8 reviews)

**Cons:**

- Complexity (7 reviews)
- Expensive (6 reviews)
- Learning Curve (5 reviews)
- Limited Features (5 reviews)
- Steep Learning Curve (5 reviews)

### 22. [Progress Sitefinity](https://www.g2.com/products/progress-sitefinity/reviews)
  Progress Sitefinity is a cloud-first content management system (CMS) and digital experience platform (DXP) used to build, manage and personalize websites, portals and other digital properties. It is adopted by mid-market and enterprise organisations that operate multi-site, multilingual or regulated digital estates and need to balance marketing autonomy with IT governance and developer flexibility. Primary use cases include corporate websites, member and customer portals, authenticated experiences, integration-heavy workflows and consolidation of fragmented CMS deployments. Sitefinity supports marketing, development and IT teams through a shared platform model with role-appropriate tools and permissions. Key capabilities include: - Multisite, multilingual and multi-brand management with governance controls and workflows - Native customer data platform (Sitefinity Insight) for segmentation, analytics and personalization - 1,000+ prebuilt connectors and open APIs, Sitefinity Cloud platform integrates with your MarTech stack, CRM and enterprise systems in hours—not weeks - Extensibility using .NET and ASP.NET Core for custom development and composable architectures Sitefinity also incorporates generative and retrieval-augmented capabilities through Progress® Agentic RAG, enabling dynamic assembly of experiences from approved content to reduce manual production work while maintaining accuracy, compliance and brand standards. Additional operational benefits and deployment considerations: - Standardization and consolidation of CMS estates across business units or regions - Support for marketing, development and IT workflows without requiring a headless-only approach - Structured content for regulated or high-volume publishing environments - Deployment on-premises or as a managed cloud service on Microsoft Azure, reducing maintenance and providing security, scaling and compliance


  **Average Rating:** 4.0/5.0
  **Total Reviews:** 468

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.0/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.5/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 7.5/10 (Category avg: 8.3/10)
- **API / Integrations:** 7.4/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Progress Software](https://www.g2.com/sellers/progress-software)
- **Company Website:** https://www.progress.com/
- **Year Founded:** 1981
- **HQ Location:** Burlington, MA.
- **Twitter:** @ProgressSW (48,845 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/progress-software/ (4,205 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Web Developer, Marketing Manager
  - **Top Industries:** Information Technology and Services, Non-Profit Organization Management
  - **Company Size:** 48% Mid-Market, 28% Small-Business


#### Pros & Cons

**Pros:**

- Content Management (10 reviews)
- Ease of Use (10 reviews)
- Customizability (7 reviews)
- Features (5 reviews)
- Customer Support (4 reviews)

**Cons:**

- Expensive (5 reviews)
- Pricing Issues (5 reviews)
- Limited Features (4 reviews)
- Content Management (3 reviews)
- Data Migration (3 reviews)

### 23. [Oracle WebCenter Content](https://www.g2.com/products/oracle-webcenter-content/reviews)
  Oracle WebCenter Content is a comprehensive enterprise content management (ECM) platform designed to help organizations efficiently capture, store, manage, and retrieve both digital and paper-based content. By centralizing unstructured content into a unified repository, it enhances collaboration, streamlines business processes, and ensures compliance with regulatory requirements. The platform offers flexible deployment options, including on-premises, cloud, and hybrid models, allowing businesses to choose the setup that best aligns with their infrastructure needs. Key Features and Functionality: - Document Management: Facilitates the intake and classification of all content for easy retrieval, with ultra-secure permissions and authorization capabilities. - Capture and Imaging: Provides intelligent data capture and processing, with multiple options for scanning, intake, and email ingestion. - Digital Asset Management: Enables the management of digital and paper-based documents and reports, with powerful, intelligent search capabilities that save time and money. - Records Management: Offers records and retention management to ensure compliance with lifecycle requirements. - Workflow Automation: Streamlines review and approval processes through intelligent workflows that automate operations. - Integration Capabilities: Seamlessly integrates with Oracle Applications, including Oracle Fusion Applications, as well as third-party software like PeopleSoft and JD Edwards EnterpriseOne, to enhance business processes. Primary Value and Solutions Provided: Oracle WebCenter Content addresses the challenges of managing vast amounts of unstructured content by providing a centralized, secure, and scalable platform. It enhances collaboration by allowing teams to access and share content efficiently, reduces compliance risks through robust records management, and improves operational efficiency with automated workflows. By integrating seamlessly with existing business applications, it ensures that content is readily available within the context of business processes, thereby accelerating decision-making and driving business growth.


  **Average Rating:** 3.8/5.0
  **Total Reviews:** 89

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.3/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 7.7/10 (Category avg: 8.3/10)
- **API / Integrations:** 7.6/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Oracle](https://www.g2.com/sellers/oracle)
- **Year Founded:** 1977
- **HQ Location:** Austin, TX
- **Twitter:** @Oracle (827,868 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/1028/ (199,301 employees on LinkedIn®)
- **Ownership:** NYSE:ORCL

**Reviewer Demographics:**
  - **Top Industries:** Information Technology and Services, Higher Education
  - **Company Size:** 52% Enterprise, 30% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (1 reviews)


### 24. [Contensis](https://www.g2.com/products/contensis/reviews)
  Contensis is a headless Content Management System (CMS) with an integrated deployment platform. It’s built by UK-based company, Zengenti. It provides a single place to create, maintain and deliver your content. Its content modelling, authoring, and governance features help you and your teams to create and keep on top of well-structured content. Open APIs make it easy to integrate with leading platforms and products to deliver immersive digital experiences for your customers. Contensis powers websites for world-leading organisations across various industries such as higher education, local government, and the private sector.


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 61

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 8.7/10)
- **Content Authoring:** 9.3/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.2/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.3/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Zengenti](https://www.g2.com/sellers/zengenti)
- **Year Founded:** 2001
- **HQ Location:** Ludlow, Shropshire
- **Twitter:** @Zengenti (756 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/3210898 (44 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Higher Education, Government Administration
  - **Company Size:** 69% Enterprise, 26% Mid-Market


### 25. [Kentico](https://www.g2.com/products/kentico/reviews)
  One platform, endless possibilities. Kentico is a content management system and commerce platform, with built-in digital marketing and AI capabilities that help deliver personalized customer experiences through websites, microsites, emails, and other digital channels. It consolidates marketing tools to improve efficiency, drive stronger customer engagement, and reach business goals faster. Reduce the complexity of your marketing technologies and take control of your content across your websites, microsites, emails, and other digital channels.


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 329

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.7/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.3/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.5/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Kentico](https://www.g2.com/sellers/kentico-0d41184f-32ba-4fc4-bd87-729931e5b980)
- **Company Website:** https://www.kentico.com/
- **Year Founded:** 2004
- **HQ Location:** Brno
- **Twitter:** @Kentico (12,432 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/373060/ (212 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Software Engineer, Software Developer
  - **Top Industries:** Information Technology and Services, Marketing and Advertising
  - **Company Size:** 41% Mid-Market, 33% Small-Business


#### Pros & Cons

**Pros:**

- Content Management (21 reviews)
- Ease of Use (21 reviews)
- Features (12 reviews)
- Customer Support (9 reviews)
- Personalization (9 reviews)

**Cons:**

- Expensive (8 reviews)
- Limited Features (5 reviews)
- Learning Curve (4 reviews)
- Limited Customization (4 reviews)
- Complex Customization (3 reviews)



## Parent Category

[Content Management Systems](https://www.g2.com/categories/content-management)



## Related Categories

- [Headless CMS Software](https://www.g2.com/categories/headless-cms)
- [Digital Experience Platforms (DXP)](https://www.g2.com/categories/digital-experience-platforms-dxp)
- [WebOps Platforms](https://www.g2.com/categories/webops-platforms)



---

## Buyer Guide

### What You Should Know About Web Content Management Software

### What is Web Content Management Software?

Web content management tools exist to organize, store, distribute, and protect content that users intend to publish on the web. Types of content include, but are not limited to, text documents, photos, videos, web graphics and animations, and more.

The platforms provide users a repository that can assist in brand development and content curation for diverse organizations. Whether it’s a blog, an online store, personal portfolio, or website for a political campaign, WCM tools can help prepare and organize content for exposure.

In many cases, WCM tools offer an assortment of templated web pages, from which site administrators can browse and choose. This assists organizations that wish to have a respectable web presence but lack the ability to create code in a professional capacity. Some WCM solutions offer drag-and-drop features that make websites more customizable, while others have more limitations. Some even make room for HTML-savvy employees to input their knowledge to customize websites that match their unique vision.

Web content management tools provide both a back end and a front end to operations. The back end is where administrators log in to edit pages, update content, and access communications that may have been submitted through comment boxes or other forms. This is where settings and features can be adjusted, depending on an organization’s subscription level. The front end of a WCM tool is the website itself. It’s the homepage that users land on, the contact page where visitors get in touch with the organization, or the team page where users learn who is behind the magic.

Many web content management tools are geared toward users with a marketing mind. The goal of most any website or organization is to grow a large, loyal usership or customer base. WCM tools can help with these efforts by providing tools for A/B testing, lead generation, and automation of content release.

A key difference between web content management tools and other CMS platforms (business content management, enterprise content management) is that WCM tools can both prepare and publish content. Business and enterprise content management tools assist with content creation, distribution, and storage, but provide no option to publish. Their usage is more limited to internal efforts. An organization might use an ECM tool to store company reports and HR paperwork, but utilize a WCM tool to update its public blog.

### Why Use Web Content Management Software?

Web content management tools are unique in their ability to create front-facing websites for an organization to attract current or potential clientele. Some need no code with their templates and drag-and-drop features, or they can allow for the input of HTML. The features that define the difference between WCM tools and website builders are the back-end, admin-facing capabilities. WCM tools can be helpful for marketing teams, lead generation for sales, data storage, and file organization by putting all of these functionalities in one place.

Web content management systems can be used to solve a variety of problems frequently encountered by digital marketers. In their reviews, users reported establishing a blog presence, increasing web traffic, and designing and administering digital content without coding knowledge as three of the most significant business problems solved with web content management solutions.

WCM tools can be used to increase impact within a company’s marketing efforts. Web content management software can allow for the creation of landing pages and analyze visitor traffic and data for specific marketing campaigns. Administrators can automate content publication and integrate the WCM tool with existing emails to simplify email marketing campaigns.

Blogs have become an increasingly popular way to share content. Free from the confines of a main web page, blogs allow for a greater level of creativity and provide a new platform to connect with a target audience.

Web content management tools greatly assist in the creation of a quality blog––this is mainly due to ease of content customization and the scalability features these solutions provide. Working alongside CMS tools, web content management software allows users to easily edit and manipulate digital aspects of a blog, giving multiple admins complete control over content and overall appearance. With autonomous blog power, fresh content with strategic SEO practices helps establish a credible platform, leading to higher-quality material and more page visits.

Increasing web traffic is a top priority for many businesses. Web content management systems, coupled with CMS tools and specialized plugins, offer features that help boost SEO and create a stronger community around content using social media.

Social media plugins help weave all forms of content together. Websites or blogs managed by a web content management system can be automatically generated into RSS feeds that not only allow for greater content cohesion, but can increase the number of subscribers and readers to a site.

A common limiting factor for website and blog designers is lack of HTML or basic coding knowledge. Web content management systems help mitigate this problem with WYSIWYG editors and other tools specifically designed for non-coders.

WCM tools with drag-and-drop functionality enable better ease of use and allow for greater customization with fewer pain points. Automated templates provided by WCM software provide users with a central hub for all types of content, allowing for consistency and brand establishment across all channels.

### Who Uses Web Content Management Software?

Web content management (WCM) systems allow users with limited knowledge of web programming languages to create, edit, and publish digital content such as text, embedded audio and video files, and interactive graphics for websites.

Web content management software can be useful for any individual or company looking to create a website or blog painlessly. The goal of any web content management tool is to ensure users can easily create and publish content, even users without design or coding experience. Part of what makes web content management solutions so popular is their incredible ease of use.

These systems are typically utilized by creative teams, digital marketers, and web developers, making the process of uploading and writing content simple. However, companies with content creators in multiple departments will often have access to a WCM to guarantee an efficient workflow.

### Web Content Management Software Features

Web content management products can vary widely, but all of them have approximately the same base features at their core. These are features you can expect in most, if not all, web content management systems.

**Content Authoring –** Drafting and publishing content is intuitive and non-technical.

**Rich Text Editor –** Formatting content is straightforward and painless.

**Versioning –** Keep track of incrementally changing versions of the same content.

[**Plugins/Widgets/Apps**](https://www.g2.com/categories/web-content-management/f/plug-ins-widgets-apps) **–** Available gadgets and modules suit the needs of your site and are easily incorporated onto the page.

[**Approval Process**](https://www.g2.com/categories/web-content-management/f/approval-process) **–** Can easily institute an approval routing process between authors and editors.

[**Content Scheduling**](https://www.g2.com/categories/web-content-management/f/content-scheduling) **–** Easily schedule content to be published at a certain time and in a certain order.

**Asset Management –** System allows the storage and management of rich media files.

**Internal Search –** Able to search your content based on keyword, metadata, tags, etc.

**Content Repository –** Content—both published and yet-to-be published—can be intuitively managed, edited, tagged, approved, and stored.

#### Additional Web Content Management Software Features

Plenty of web content management products have started offering additional features aside from the typical functionality expected. There is plenty of variation within WCM products, and these are examples of a few of the features we have seen offered by some.

[**Prebuilt Templates**](https://www.g2.com/categories/web-content-management/f/breadth-of-pre-built-templates) **–** The software provides a wide breadth of free or purchasable site templates that are attractive and suited to your web pages' needs.

[**Mobile Templates**](https://www.g2.com/categories/web-content-management/f/mobile) **–** Effective mobile templates are available and easily customizable.

[**Branding/Themes**](https://www.g2.com/categories/web-content-management/f/branding-themes) **–** Consistent design elements across sites (including personalized brand components) unites web pages into a coherent online presence.

[**Customization**](https://www.g2.com/categories/web-content-management/f/customization) **–** The visual appearance of web pages can be easily customized to fit your site’s needs.

[**User Community**](https://www.g2.com/categories/web-content-management/f/user-community) **–** The system has a large and interactive community of users.

[**SEO**](https://www.g2.com/categories/web-content-management/f/seo) **–** Pagination, page headers and titles, meta tags, and URL structure all contribute to site SEO.

**Flexible Navigation Structures –** Users are able to build out different and multiple taxonomies to store and index content.

**User Access and Permissions –** The ability to grant access to select data, features, objects, etc., is based on the users, user role, groups, etc.

[**Internationalization**](https://www.g2.com/categories/web-content-management/f/internationalization) **–** Enables users to view and interact with the same content in multiple languages.

**Dashboard and Reports –** Access pre-built and custom reports and dashboards.

**Application Programming Interface (API)/Integrations –** This specifies how the application communicates with other software. APIs typically enable integration of data, logic, objects, etc., with other software applications.

[**Enterprise Scalability**](https://www.g2.com/categories/web-content-management/f/enterprise-scalability) **–** Provides features to allow scaling for large organizations or an expansive web presence.

### Potential Issues with Web Content Management Software

The resources required to effectively maintain a digital brand aren’t cheap. Open-source implementations have the added cost of developer resources, which can be fulfilled in house or through contracted services. Even proprietary vendors with customer support often still require substantial resources to configure and troubleshoot the system. This cost persists for sites that need continual customization or recur when a firm decides to upgrade software versions.

### Software and Services Related to Web Content Management Software

[**Digital asset management software**](https://www.g2.com/categories/digital-asset-management) typically integrates with web content management systems so marketers ensure a smooth lifecycle for assets from creation to publication.

[**Website builder software**](https://www.g2.com/categories/website-builder) provides the same website templating, design, and publishing features as a web content management system. However, web content management systems tend to be better for web pages expecting lots of updates or uploaded content.

[**Digital experience platforms (DXP)**](https://www.g2.com/categories/digital-experience-platforms-dxp) have been adopted by companies looking for more functionality than typically provided by a traditional web content management system. DXPs combine the functionality of a web content management system, a digital asset management system, a website builder, and an analytics tool.