Core dna Reviews & Product Details

Core dna Overview

What is Core dna?

Core dna is a world-class, true multi-tenant Digital Experience Platform (DXP) - giving digital teams all of the developer tools, hosting, scaling, performance, personalization, innovation and automation they need to build world-class digital assets.

Core dna Details
Website
Languages Supported
English
Product Description

Core dna is a fully managed web CMS that gives YOU control over your web presence.


Seller Details
Seller
Core dna Services, Inc.
Company Website
Year Founded
2000
HQ Location
Boston, MA
Twitter
@coredna
3,490 Twitter followers
LinkedIn® Page
www.linkedin.com
24 employees on LinkedIn®

Overview Provided by:
VP at Core dna
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Core dna Screenshots

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Core dna Reviews

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Web Developer
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Invitation from G2
What do you like best?

Their application user interface is looks awesome. Review collected by and hosted on G2.com.

What do you dislike?

The pricing is not bit higher and should buy it directly. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Better than Zoho. But evaluate and purchase based on your needs. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

E commerce leads management is bit hectic. This cms has a strategy to solve everything and maintain good records of customer base. Review collected by and hosted on G2.com.

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Teacher
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Invitation from G2
What do you like best?

How simple and easy it is to learn and use in everyday situations Review collected by and hosted on G2.com.

What do you dislike?

The process of switching to core dna was a lengthy process Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Make sure to ask how to use could be hard if first time user Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Problems we face daily in offices are easily solved by core dna Review collected by and hosted on G2.com.

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AC
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2
What do you like best?

Core dna has quite a lot of features to it, probably too many. We were able to use their applications to build out a useful FAQ application for our sales staff and didn't need additional software to do it. Review collected by and hosted on G2.com.

What do you dislike?

Core dna needs to think about having more API end points open, i.e. to manipulate more of the user and group profiles from other apps. Also more event based triggers would be useful to connect it with other systems, like our Salesforce instance. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Talk to their technical sales staff, and think about your information architecture as early as possible in the process. You may discover they have other useful functionality for your needs. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We needed to have a solution to gather knowledge inside our organization and have it in a presentable and structured manner. Previously we used Google Drive and Dropbox but this wasn't scale-able, or brand-able. We also wanted the opportunity to open up parts of our system to partners in a partner portal. Review collected by and hosted on G2.com.

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AD
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best?

The DXP platform is flexible and offers a wide range of tools and features. Content access permissions are super helpful when developing for select audiences or for testing purposes. The hooks feature offers event based actions which is great for third-party integrations, error reporting and ecommerce post-purchase events. Development on CoreDNA provides extensive classes and functions allowing you to easily create custom scripts and templates for all aspects of the site. The platform speed is also fantastic on both the front and back ends.

CoreDNA consistently releases platform updates and enhancements which is great as a developer looking for new features or improvements. Their customer support is extremely responsive and the dev team is super knowledgeable. Review collected by and hosted on G2.com.

What do you dislike?

The attachments feature needs the ability to create attachment specific custom fields. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

As a creative digital agency, CoreDNA provides us with a vast set of tools, fantastic support and a super fast platform to solve our client's digital needs. By using CoreDNA we're able to be confident that our clients have a stable platform to grow and evolve. Review collected by and hosted on G2.com.

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AM
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best?

Our dedicated Core dna Account Manager who keeps us informed of the latest trends, updates and areas of improvement. Our Account Manager is always available and the support team implement every need of my business. The content management system delivers and it's very easy to navigate, with a little practise! Review collected by and hosted on G2.com.

What do you dislike?

There are a lot of features to the CMS that can take time getting your head around and learning. The team are very helpful though and are always only a phone call or email away. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Do your research, ask questions and know what you want to achieve. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We've had some API integration problems but the team were quick to come up with a resolution and have them implemented. Review collected by and hosted on G2.com.

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AM
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best?

Core dna is easy to use, and you can get the hang of it even if you aren't familiar with using content management systems. I've used my fair share of content management systems (WordPress, Sitecore, Joomla, Shopify, etc), and I was impressed by the user-friendliness, as well as the speed of Core dna. Review collected by and hosted on G2.com.

What do you dislike?

The user interface isn't the prettiest on the market. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Talk to their team, they're very friendly, and if they feel your project isn't a good fit, I get the impression that they'd make that clear instead of selling you a dream. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

I've used Core dna to help build a business website that showcases products and services. It helped when it came to structuring content, managing digital assets, managing a blog, and launching quickly. As a (relatively) non-technical person who's focused on content creation and presentation, I needed a few days to adjust, but once I learned my way around, I found it easy to use. Review collected by and hosted on G2.com.

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AM
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best?

Responsive and accurate team with great support. As we approached some critical holiday dates revolving around Cyber Monday, we needed an update to our commerce system that would allow us to implement a specific tactic for remarketing. The Core dna team nailed it. This is just one of many positive experiences with this team. Review collected by and hosted on G2.com.

What do you dislike?

There are a ton of features, if you truly want to leverage the full capabilities of the system it does take some time. To remedy this I have scheduled time to experiment with the system to dive deeper into areas of the platform I havent been exposed to yet. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

The bridge between technical and marketing is always a puzzle. Being able to have a platform that has great capabilities for a marketer and the ability to expand those capabilities as needed has been very helpful in generating eCommerce revenue. Review collected by and hosted on G2.com.

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CH
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best?

The flexibility and the willingness to meet our needs are astounding. The team at Core dna showed amazing customer service and ability in that they met the unique requirements of our sales portal and extended their system around our needs. None of the other vendors will talked to were able to or willing to do that. Review collected by and hosted on G2.com.

What do you dislike?

They have exceeded expectations. I have no complaints with Core dna. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Don't look anywhere else! Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Core dna has made our lives easier daily! Review collected by and hosted on G2.com.

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AC
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from the seller
What do you like best?

The team at core dna cares. That's the root of it. If you don't succeed, they don't. Your deadlines are theirs and they aim to please. They are also regularly rolling out changes to help all accounts and what helps one helps all, as it should be. Their APIs and integrations have made rolling out international websites simple. Review collected by and hosted on G2.com.

What do you dislike?

Sometimes our close relationship with the team can get in the way, but it's what makes them feel like part of the business instead of just a company that just want to invoice us for hours worked and instead works with us to improve their platform. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Consider your growth plans, ie if you will be working in multiple countries or you have multiple brands. Their Customer success staff can bring experience from other brands and industries and knowledgable in the space. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We no longer need to have a Magento development team on retainer. Review collected by and hosted on G2.com.

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Response from Paul Savage of Core dna

Thank you for taking the time to review Core dna. We are pleased that you feel we are an integral part of your business, and we hope that we can bring our expertise from what we see in the market to help you and all our customers.

AR
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Invitation from the seller
What do you like best?

The easy to use interface. Even if you have not used anything similar prior to using CoreDNA the site is easy to navigate and quite instinctual. Review collected by and hosted on G2.com.

What do you dislike?

The particular business requirements we had were quite unique and thus prevented some challenges with integration to backend systems. Some things are unnecessarily repetitive i.e. being booted back to page 1 each time you make a change to something and having to go back to the page you were working on each time you want to make an update to a product, login, discount etc. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We have achieved a web service integration with our current systems eliminated manual entry by our Customer Service Team. This has also eliminated poor data quality and integrity from manual entry. We have been able to roll this solution out to our retail partners in store as a means of sales order entry and payment gateway which is replicated in our central data base. This solution also provides a means of communication on product, pricing, servicing and company information to our valued partners. Review collected by and hosted on G2.com.

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AM
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Organic
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best?

The platform is very intuitive, easy to customize, and makes managing/reporting on multi-location sales and customer data simple. We can see sales and traffic data details at different levels with a few clicks and make important marketing decisions faster than we've ever been able to previously. The team at core dna really listened to our pain points and helped us implement solutions on their platform to address all our needs. They are fantastic to work with and they really care about the success of our business. You can't find that level of commitment anywhere. Review collected by and hosted on G2.com.

What do you dislike?

This platform solves some very frustrating problems we experienced from the larger enterprise platforms we've built on in the past. With so many features and configurations available, this platform is great for larger ecommerce sites (at a MUCH lower cost) but I think they could have another level available for startups or small ecomm sites that offers fewer features at a lower rate. We work with a mix of clientele and we would like to use core dna for some of our smaller clients as well. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Evaluate with your 1 year goal in mind. They will likely exceed expectations on cost savings but if you plan multi-site growth, they should bubble to the top of your list for that as well. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Multi-site content management, user roles and access levels, multi-store sales data (rollup or drill-down), real-time sales reporting to adjust marketing spend/strategy/creative. Review collected by and hosted on G2.com.

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AT
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best?

My company has been a Coredna user for 15 years so we have seen web 1.0, web 2.0 and whatever we are at now. The CMS is elegant and intuitive and the technical support is helpful and supportive. Review collected by and hosted on G2.com.

What do you dislike?

Some 3rd party API integrations can be difficult and costly to implement. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Logistics customer front end pricing and website integration to our SERP. Review collected by and hosted on G2.com.

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