# Best Social Media Analytics Software - Page 2

## How Many Social Media Analytics Software Products Does G2 Track?

**Total Products under this Category:** 315

### Category Stats (Aug 2026)

- **Average Rating:** 4.39/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Rallio | Powered by Ignite Visibility (+0.43%) - Among all products in this category, Rallio | Powered by Ignite Visibility recorded the largest rating increase compared to last month

_Last updated: August 04, 2026_

## How Does G2 Rank Social Media Analytics Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 63,600+ Authentic Reviews
- 315+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Social Media Analytics Software
 ![G2 Grid® for Social Media Analytics Software plotting products by satisfaction and market presence](https://www.g2.com/categories/social-media-analytics/grids.png?focus%5B%5D=678&focus%5B%5D=1616&focus%5B%5D=39215&focus%5B%5D=14837&focus%5B%5D=163098&focus%5B%5D=3551&focus%5B%5D=81808&focus%5B%5D=2814)

Highlighted products: Sprout Social, Hootsuite, SOCi, Zoho Social, Vista Social, Semrush, Linktree, and Meltwater.

Underlying data: [Grid® JSON](https://www.g2.com/categories/social-media-analytics/grids.json?focus%5B%5D=sprout-social&focus%5B%5D=hootsuite&focus%5B%5D=soci&focus%5B%5D=zoho-social&focus%5B%5D=vista-social&focus%5B%5D=semrush&focus%5B%5D=linktree&focus%5B%5D=meltwater)

**Sponsored**

### AgencyAnalytics

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[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=240&secure%5Bchosen_at%5D=2026-08-05T05%3A40%3A25Z&secure%5Bdisplayable_resource_id%5D=240&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=240&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=16446&secure%5Bresource_id%5D=240&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsocial-media-analytics%3FhsLang%3Den%26page%3D2&secure%5Btoken%5D=a633eaf88e7397b75b6b4a13e32f3cb99c7478b22110e5efd22e7e47238de7f0&secure%5Burl%5D=https%3A%2F%2Fagencyanalytics.com%2Fp%2Fg2%3Futm_source%3DG2%26utm_medium%3Dcpc%26utm_campaign%3DG2Clicks%26utm_id%3DG2Clicks%26utm_content%3Dfree-trial&secure%5Burl_type%5D=free_trial)

### [BuzzSumo](https://www.g2.com/products/buzzsumo/reviews)

Founded in 2013 and loved by marketers worldwide ever since, BuzzSumo is the all-in-one content marketing tool that gives you the content research and performance insights you need, fast. From Facebook, Twitter, Pinterest and Reddit data, to large scale content analysis, influencers, trending news stories and media alerts, you get it all and more with just one simple BuzzSumo subscription. Oh, and BuzzSumo is the world’s largest index of social engagement data, with over 300 trillion engagements, 8bn articles and millions more indexed every day, giving you quality data you can rely on.

**Average Rating:** 4.5/5.0

**Total Reviews:** 105

#### How Do G2 Users Rate BuzzSumo?

- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 9.0/10)
- **Attribution:** 6.8/10 (Category avg: 7.9/10)
- **Scalability:** 8.1/10 (Category avg: 8.6/10)
- **Report Customizability:** 6.7/10 (Category avg: 8.1/10)

#### Who Is the Company Behind BuzzSumo?

- **Seller:** [Cision](https://www.g2.com/sellers/cision)
- **Year Founded:** 1867
- **HQ Location:** Chicago, IL
- **Twitter:** @Cision  
48,654 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7d1676ab9218b4e3175dc9a57850675c873353a6ae19f0fd2ba522cdb822b095&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F163054%2F&secure%5Burl_type%5D=linkedin_company_website)  
3,861 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Internet
- **Company Size:** 61% Small, 36% Medium

#### What Do G2 Reviewers Say About BuzzSumo?

_AI-generated summary from verified user reviews_

##### Pros

- Users love **BuzzSumo's powerful content management** , streamlining research and enhancing content planning across platforms.
- Users love the **ease of use and comprehensive tools** offered by BuzzSumo for effective content marketing.
- Users value BuzzSumo’s **powerful content research** , greatly enhancing efficiency in identifying high-performing articles and trends.
- Users appreciate the **ease of use** of BuzzSumo, benefiting from multiple content marketing tools in one platform.
- Users value the **ease of discovering high-performing content** with BuzzSumo, streamlining content planning and analysis.

##### Cons

- Users find BuzzSumo's higher-tier plans **expensive** , limiting access to essential features for smaller teams and individuals.
- Users find the **interface overwhelming** initially due to the abundance of data points presented in BuzzSumo.
- Users find the **initial difficulty** in navigating BuzzSumo's interface due to its overwhelming amount of data points.
- Users find the **interface overwhelming** initially due to the abundance of data points presented.
- Users find the **learning curve steep** due to the overwhelming interface filled with many data points.

#### What Are Recent G2 Reviews of BuzzSumo?

**["A Must-Have Tool for Content Marketers and Strategist"](https://www.g2.com/survey_responses/buzzsumo-review-11354765)**

**Rating:** 4.5/5.0 stars

_— Verified User in E-Learning_

[Read full review](https://www.g2.com/survey_responses/buzzsumo-review-11354765)

**["Outstanding Experience with This Software"](https://www.g2.com/survey_responses/buzzsumo-review-12064770)**

**Rating:** 4.5/5.0 stars

_— Anurag G._

[Read full review](https://www.g2.com/survey_responses/buzzsumo-review-12064770)

#### What Are G2 Users Discussing About BuzzSumo?

- [What is your experience with BuzzSumo for content research, and what challenges have you faced?](https://www.g2.com/discussions/what-is-your-experience-with-buzzsumo-for-content-research-and-what-challenges-have-you-faced)
- [What is BuzzSumo used for?](https://www.g2.com/discussions/buzzsumo-what-is-buzzsumo-used-for)
- [What is content research?](https://www.g2.com/discussions/what-is-content-research)
- [Where do I find content?](https://www.g2.com/discussions/where-do-i-find-content)
- [How much does BuzzSumo cost?](https://www.g2.com/discussions/how-much-does-buzzsumo-cost)

### [Reputation](https://www.g2.com/products/reputation/reviews)

Reputation is the #1 AI-native reputation management platform, built to help multi-location businesses be found, trusted, and chosen in search, AI answers, and everywhere customers make decisions. By operating as a unified data system, the platform turns fragmented reviews, listings, and surveys into actionable intelligence—ensuring every local storefront, franchise, or dealer group receives clear, prioritized actions. This consolidation empowers marketing and operations teams with complete visibility into local search performance and customer interactions across the entire enterprise network. Rather than functioning as a standard aggregation tool, the platform's core architecture facilitates advanced operational analytics and Generative Engine Optimization (GEO). The system processes siloed feedback channels into operational intelligence, allowing teams to uncover critical performance metrics without manually scouring through raw data. This capability is powered by a native AI assistant (Reputation IQ) that analyzes all feedback data to find trends and opportunities for improvement. Because this intelligence operates natively within the platform, organizations can extract deep conversational insights and track location-specific performance while keeping their proprietary data completely secure from third-party exposure. Core Capabilities Unified Feedback Hub: Consolidates reviews, surveys, and social media commentary from over 200 external directories into a centralized dashboard for standardized monitoring. Conversational Intelligence: Leverages secure, internal AI to instantly identify sentiment trends and customer friction points at scale. Global Listings Management: Audits and publishes accurate location data across the digital ecosystem to ensure strict consistency. AI Engine Optimization (AEO): Analyzes how large language models perceive the brand, equipping teams to optimize structured data for algorithmic discovery. Core Benchmarking: Calculates an objective Reputation Score to index review volume, sentiment analysis, and responsiveness against industry competitors. The primary value of Reputation lies in its capacity to transform legacy local SEO efforts into a modern AEO strategy. As search behavior continues to fragment, multi-location brands utilize the platform to solve the inherent blind spots created by AI aggregators. By actively managing their digital footprint and automating their engagement protocols, organizations establish the precise citation consistency and interaction signals required by large language models. Ultimately, the platform empowers businesses to systematically elevate their localized customer experience, secure massive operational time savings, and capture market share through improved algorithmic visibility.

**Average Rating:** 4.5/5.0

**Total Reviews:** 2,405

#### How Do G2 Users Rate Reputation?

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.0/10)
- **Attribution:** 8.4/10 (Category avg: 7.9/10)
- **Scalability:** 8.7/10 (Category avg: 8.6/10)
- **Report Customizability:** 8.7/10 (Category avg: 8.1/10)

#### Who Is the Company Behind Reputation?

- **Seller:** [Reputation](https://www.g2.com/sellers/reputation)
- **Company Website:** reputation.com
- **Year Founded:** 2006
- **HQ Location:** San Ramon, CA
- **Twitter:** @Reputation\_Com  
10,930 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=bd8ab4194897457b9490b1a63309e03ed802416797d3e7a6e4765f7bf427840b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1579888%2F&secure%5Burl_type%5D=linkedin_company_website)  
707 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Community Manager, Property Manager
- **Top Industries:** Automotive, Real Estate
- **Company Size:** 46% Medium, 29% Small

#### What Do G2 Reviewers Say About Reputation?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **ease of use** of Reputation, appreciating its simplicity and efficiency in managing customer feedback.
- Users appreciate the **SMS review requests** feature of Reputation, which enhances customer engagement and feedback collection.
- Users value the **user-friendly interface** of Reputation.com, which simplifies review management and enhances communication with stakeholders.
- Users value the **centralized reviews** feature of Reputation.com for efficient monitoring and management across multiple platforms.
- Users appreciate the **centralized management of reviews** , making it efficient to handle customer feedback seamlessly.

##### Cons

- Users feel there's **improvement needed** in integration, implementation, and adapting to unique customer service aspects.
- Users find the **survey email issues** frustrating, complicating the collection of essential feedback and insights.
- Users express frustration with **survey email bounce issues** , making it difficult to capture essential feedback effectively.
- Users find the **missing features** frustrating, including limited social publishing and absence of customizable templates.
- Users find the **scoring issues** unclear and feel the grading scale could be improved for better accuracy.

#### What Are Recent G2 Reviews of Reputation?

**["Visually pleasing & streamlined process. No complaints"](https://www.g2.com/survey_responses/reputation-review-9899978)**

**Rating:** 4.0/5.0 stars

_— Danny M._

[Read full review](https://www.g2.com/survey_responses/reputation-review-9899978)

**["Centralized Hub for Reputation with Room for Social Media Improvement"](https://www.g2.com/survey_responses/reputation-review-7128655)**

**Rating:** 4.0/5.0 stars

_— Giovanni A._

[Read full review](https://www.g2.com/survey_responses/reputation-review-7128655)

#### What Are G2 Users Discussing About Reputation?

- [Is BlackLine an ERP?](https://www.g2.com/discussions/is-blackline-an-erp)
- [How much does reputation com cost?](https://www.g2.com/discussions/how-much-does-reputation-com-cost) - 1 comment
- [What is Reputation Management Software?](https://www.g2.com/discussions/what-is-reputation-management-software) - 1 comment
- [How does reputation com work?](https://www.g2.com/discussions/how-does-reputation-com-work) - 1 comment

### [Synup](https://www.g2.com/products/synup/reviews)

Synup is a local marketing platform built for agencies and resellers. Agencies use Synup to deliver listings, reputation, and social media management for thousands of client locations, build local SEO into their own products with the Synup API and MCP server, white-label every surface under their own brand, and run agency operations from the same platform they use to deliver client work. It replaces the fragmented stack that agencies typically cobble together to deliver local SEO at scale. Listings Management Sync business information across Google, Apple, Bing, Facebook, and every major listing platform. Bulk edits push across thousands of locations in a single action. Track listings indexing across every platform to confirm each client location is actually live in search, not just submitted. Most listing tools stop at confirming the push. Synup tracks whether the data is indexed and visible to searchers. Reputation Management Monitor reviews across Google, Facebook, and every major review site. Respond using AI-generated drafts that match each client's brand voice. Send review request campaigns over email and SMS to grow review velocity for every client location. Social Media Management Tool Schedule posts across Google Business Profile, Facebook, Instagram, and LinkedIn for hundreds of locations in one workflow. AI generates localized content per location so every post feels native to its market instead of looking like the same campaign copy-pasted everywhere. Local SEO Analytics Track local rankings, GBP performance, and review sentiment for every client location. Reporting runs across the full client portfolio without spreadsheet exports or stitching data between tools. Local SEO Tools API Build local SEO into your own product. Agencies, platforms, and SaaS companies use the Synup API to power listings sync, review management, and GBP automation inside their existing applications. Headless and built to scale across millions of locations. Synup MCP Server Connect Synup to Claude, ChatGPT, and any MCP-compatible AI assistant. Agencies use the MCP server to query listings, pull review data, and manage client locations through conversational AI workflows instead of clicking through dashboards. Included for existing customers. White-Label Everything Every Synup tool, dashboard, and client report can be fully white-labeled under your agency's brand. Custom domains, your logo, your colors, your client-facing experience. Your clients never know Synup is in the stack. Agency Operations Beyond the core local SEO tools, Synup gives agencies a full operating layer to run their business from one platform. Offer essential local SEO tools to all your SMB clients at no extra cost -Forecast churn risk using client health scores and usage patterns -Build a single source of truth for all client information, enriched with AI-powered fields -Capture and enrich leads instantly using AI-powered prospecting tools -Manage sales pipelines with custom stages for marketing services and retainers -Track tasks and deliverables across marketing campaigns -Create and send invoices directly from Synup and automate your billing workflows Synup is the operating system agencies run their local SEO business on. The core tools handle client delivery, the API and MCP server let agencies extend Synup into their own products, and the white-label layer keeps every surface under your brand from the first click to the final invoice.

**Average Rating:** 4.5/5.0

**Total Reviews:** 309

#### How Do G2 Users Rate Synup?

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.0/10)
- **Attribution:** 10.0/10 (Category avg: 7.9/10)
- **Scalability:** 10.0/10 (Category avg: 8.6/10)
- **Report Customizability:** 9.9/10 (Category avg: 8.1/10)

#### Who Is the Company Behind Synup?

- **Seller:** [Synup](https://www.g2.com/sellers/synup)
- **Year Founded:** 2014
- **HQ Location:** New York, New York
- **Twitter:** @synup  
3,073 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7f6760f3ad516df2005b76746744336ca7e851192bf51bb5bd953c38a4f31b02&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F9322483%2F&secure%5Burl_type%5D=linkedin_company_website)  
72 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner, CEO
- **Top Industries:** Marketing and Advertising, Financial Services
- **Company Size:** 76% Small, 19% Medium

#### What Do G2 Reviewers Say About Synup?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Synup to be an **easy-to-use platform** that streamlines review management and enhances online presence effortlessly.
- Users appreciate the **helpfulness** of Synup in managing reviews and enhancing online visibility for their businesses.
- Users value Synup for its **efficient review management** that enhances online presence and saves valuable time.
- Users praise Synup's **responsive customer support** , highlighting their effectiveness and helpfulness in managing online listings and reviews.
- Users appreciate the **centralized management** of Synup, benefiting from responsive support and effective multi-location tools.

##### Cons

- Users face a **steep learning curve** when starting with Synup, despite helpful tutorials and support from the team.
- Users note **feature limitations** in Synup, including unclear pricing and insufficient customization for specific needs.
- Users face a **difficult learning curve** with Synup, as the interface can be confusing at first.
- Users find that **improvement is needed** in scheduling and update processes within Synup, impacting overall user experience.
- Users experience a **lack of features** in Synup, especially regarding social media tools and targeting options.

#### What Are Recent G2 Reviews of Synup?

**["Effortless Automation and Outstanding Support"](https://www.g2.com/survey_responses/synup-review-11995460)**

**Rating:** 5.0/5.0 stars

_— Lauren H._

[Read full review](https://www.g2.com/survey_responses/synup-review-11995460)

**["Outstanding Experience from Start to Finish"](https://www.g2.com/survey_responses/synup-review-11970736)**

**Rating:** 5.0/5.0 stars

_— Tony S._

[Read full review](https://www.g2.com/survey_responses/synup-review-11970736)

#### What Are G2 Users Discussing About Synup?

- [What is Synup used for?](https://www.g2.com/discussions/what-is-synup-used-for)

### [SocialPilot](https://www.g2.com/products/socialpilot/reviews)

SocialPilot is a social media management software used by marketing agencies, small businesses, and in-house marketing teams to schedule, manage, and analyze social media activity across multiple accounts and clients from one platform. Key features include: 📅 Social media scheduling and bulk scheduling of up to 500 posts via CSV upload 🗓️ Social media calendar for daily, weekly, and monthly post planning 💬 Social media inbox for managing comments, messages, and mentions across platforms 👥 Role-based team collaboration with client approval workflows 🤖 AI-powered content creation with caption generator, hashtag suggestions, content variations, post repurposing, brand voice customization, and multilingual content generation 📊 Social media analytics, post performance tracking, competitor reports, and custom reporting 🏷️ White-label social media management platform and reporting for agencies 🔗 MCP server integration to manage social media workflows directly through Claude AI 🌐 Supports 10 social media networks: Facebook, Instagram, LinkedIn, X (Twitter), TikTok, YouTube, Pinterest, Threads, Bluesky, and Google Business Profile SocialPilot is designed for agencies and teams managing multiple social media accounts and clients. It centralizes social media scheduling, AI content creation, engagement, reporting, and client collaboration in one platform, eliminating the need to switch between tools. A 14-day free trial is available with no credit card required.

**Average Rating:** 4.5/5.0

**Total Reviews:** 837

#### How Do G2 Users Rate SocialPilot?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.0/10)
- **Attribution:** 7.6/10 (Category avg: 7.9/10)
- **Scalability:** 8.7/10 (Category avg: 8.6/10)
- **Report Customizability:** 7.3/10 (Category avg: 8.1/10)

#### Who Is the Company Behind SocialPilot?

- **Seller:** [SocialPilot](https://www.g2.com/sellers/socialpilot)
- **Company Website:** socialpilot.co
- **Year Founded:** 2014
- **HQ Location:** Lewes, Delaware
- **Twitter:** @socialpilot\_co  
72,769 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4c55959b519e65725aeb8ae4166664ad5ba97f4c0bb2389e1fbeea0599a6a6ec&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3667747%2F&secure%5Burl_type%5D=linkedin_company_website)  
171 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner, CEO
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 87% Small, 12% Medium

#### What Do G2 Reviewers Say About SocialPilot?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **post scheduling** feature of SocialPilot, allowing easy and convenient management of multiple social platforms.
- Users appreciate the **ease of use** of SocialPilot, enjoying its intuitive interface and streamlined social media management.
- Users commend the **efficient scheduling** feature of SocialPilot, making managing multiple social media accounts easy and hassle-free.
- Users find **scheduling posts in bulk** with SocialPilot easy and convenient, enhancing their social media management experience.
- Users value the **centralized management** of SocialPilot, streamlining multiple social media accounts into one efficient dashboard.

##### Cons

- Users find the **missing features** in SocialPilot frustrating, as essential tools require additional subscription fees.
- Users desire a **more user-friendly archive** for posts, but occasionally face re-verification of social media logins.
- Users find the **limited features** in SocialPilot restrict their ability to fully utilize the platform's potential.
- Users face **linking issues** with SocialPilot, including posting limitations and API connection renewals that disrupt workflow.
- Users express frustration with **social media limitations** , particularly with posting restrictions and missing posts needing manual checks.

#### What Are Recent G2 Reviews of SocialPilot?

**["Easy Multi-Account Scheduling That Saves Time"](https://www.g2.com/survey_responses/socialpilot-review-13040180)**

**Rating:** 4.5/5.0 stars

_— Muzammil M._

[Read full review](https://www.g2.com/survey_responses/socialpilot-review-13040180)

**["Easy and Organized Social Media Management for Daily Professional Work"](https://www.g2.com/survey_responses/socialpilot-review-12785426)**

**Rating:** 5.0/5.0 stars

_— Ishan S._

[Read full review](https://www.g2.com/survey_responses/socialpilot-review-12785426)

#### What Are G2 Users Discussing About SocialPilot?

- [What is SocialPilot used for?](https://www.g2.com/discussions/what-is-socialpilot-used-for) - 1 comment
- [What are the best social media management tools?](https://www.g2.com/discussions/socialpilot-what-are-the-best-social-media-management-tools)
- [How do you use a social pilot?](https://www.g2.com/discussions/how-do-you-use-a-social-pilot) - 2 comments
- [Is Social pilot free?](https://www.g2.com/discussions/is-social-pilot-free) - 3 comments, 1 upvote
- [What is Social pilot?](https://www.g2.com/discussions/what-is-social-pilot) - 2 comments

### [Sotrender](https://www.g2.com/products/sotrender/reviews)

Sotrender is an analytics and reporting tool that helps marketers understand and drive their social media performance. Thanks to AI-fuelled solutions and reliable data, analyzing & reporting social media results can be quick and efficient. As benchmarking is also essential in data-driven marketing, Sotrender makes it easy to track competitors’ social KPIs - both organic and paid. Here are some of Sotrender's main advantages: - easily accessible marketing data: reach, engagement, user demography, content overview and many more, - pivotal Facebook, Instagram, LinkedIn and TikTok metrics in one place, including historical data, - quick, comprehensive reports that help to significantly decrease the workload and visibly optimize a marketer’s working time, - possibility to benchmark organic or paid company results against selected competitors or the whole industry, - insights into competitors’ monthly ad spend and set campaign goals, - AI-driven Meta ads optimization.

**Average Rating:** 4.8/5.0

**Total Reviews:** 113

#### How Do G2 Users Rate Sotrender?

- **Has the product been a good partner in doing business?:** 9.8/10 (Category avg: 9.0/10)
- **Attribution:** 9.1/10 (Category avg: 7.9/10)
- **Scalability:** 9.5/10 (Category avg: 8.6/10)
- **Report Customizability:** 9.5/10 (Category avg: 8.1/10)

#### Who Is the Company Behind Sotrender?

- **Seller:** [Sotrender](https://www.g2.com/sellers/sotrender)
- **Year Founded:** 2010
- **HQ Location:** London
- **Twitter:** @sotrender  
6,547 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fa0d1a3dead924127e7647e025b123da11fca5dac24b4f25f54609643df08858&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2594000%2F&secure%5Burl_type%5D=linkedin_company_website)  
20 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Social Media Manager
- **Top Industries:** Marketing and Advertising, Public Relations and Communications
- **Company Size:** 54% Small, 29% Medium

#### What Do G2 Reviewers Say About Sotrender?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Sotrender's **analytics tools** invaluable for understanding follower behavior and analyzing content performance effectively.
- Users find Sotrender's **audience analysis capabilities** invaluable for understanding followers and improving content performance.
- Users value the **professional support** from the Sales & CS Team Leader, enhancing their experience with Sotrender.

##### Cons

- Users experience **API limitations** that result in missing stats, often due to Facebook/Instagram changes and availability issues.
- Users find the **initial learning curve steep** , requiring time and effort to fully grasp the platform.

#### What Are Recent G2 Reviews of Sotrender?

**["Helpful tool for everyday analytics"](https://www.g2.com/survey_responses/sotrender-review-12829647)**

**Rating:** 5.0/5.0 stars

_— Anita M._

[Read full review](https://www.g2.com/survey_responses/sotrender-review-12829647)

**["Powerful Benchmarking and Excel Exports That Save Hours"](https://www.g2.com/survey_responses/sotrender-review-13131051)**

**Rating:** 5.0/5.0 stars

_— Michał ._

[Read full review](https://www.g2.com/survey_responses/sotrender-review-13131051)

#### What Are G2 Users Discussing About Sotrender?

- [What do you like most about Sotrender for social media analytics, and what improvements could be made?](https://www.g2.com/discussions/what-do-you-like-most-about-sotrender-for-social-media-analytics-and-what-improvements-could-be-made)
- [What is Sotrender used for?](https://www.g2.com/discussions/what-is-sotrender-used-for)

### [Mentionlytics](https://www.g2.com/products/mentionlytics/reviews)

Mentionlytics is an advanced social media listening and brand monitoring platform that helps brands track, analyze, and manage their online presence in real time. Using AI-driven media monitoring, it detects mentions across leading platforms like TikTok, X (Twitter), Instagram, Facebook, LinkedIn, YouTube, Reddit, Telegram, Pinterest, and Bluesky, as well as news sites, blogs, forums, and the broader web. With powerful social media analytics, Mentionlytics delivers deep insights into brand reputation, audience sentiment, and competitor activity. Its sentiment analysis feature leverages AI to identify trends, detect crises early, and optimize engagement strategies with data-driven recommendations. Designed for ease of use, Mentionlytics offers an intuitive dashboard and automation tools, making it the ultimate solution for businesses seeking comprehensive social listening and in-depth analytics. Trusted by thousands of global brands, Mentionlytics empowers teams to stay ahead in the ever-evolving digital landscape.

**Average Rating:** 4.9/5.0

**Total Reviews:** 109

#### How Do G2 Users Rate Mentionlytics?

- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 9.0/10)
- **Attribution:** 9.2/10 (Category avg: 7.9/10)
- **Scalability:** 9.1/10 (Category avg: 8.6/10)
- **Report Customizability:** 8.9/10 (Category avg: 8.1/10)

#### Who Is the Company Behind Mentionlytics?

- **Seller:** [Mentionlytics Ltd](https://www.g2.com/sellers/mentionlytics-ltd)
- **Year Founded:** 2016
- **HQ Location:** London, United Kingdom
- **Twitter:** @mentionlytics  
10,639 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=751e51c26017c9496457fab652fe3bfe4856342c20aa7110e9bdec837ab38936&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F10573154%2F&secure%5Burl_type%5D=linkedin_company_website)  
29 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager
- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 71% Small, 23% Medium

#### What Do G2 Reviewers Say About Mentionlytics?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **excellent customer service** provided by Mentionlytics, making their experience smoother and more enjoyable.
- Users appreciate the **ease of use** of Mentionlytics, finding the intuitive dashboard and support team invaluable.
- Users value the **ease of navigation and excellent customer support** of Mentionlytics, enhancing their overall experience.
- Users find Mentionlytics to be **affordable and reasonable** , offering comprehensive features at great value for money.
- Users value the **excellent coverage and filtering options** of Mentionlytics, enhancing their tracking efficiency and convenience.

##### Cons

- Users find Mentionlytics to be **expensive** , but it offers valuable features that justify the cost.
- Users experience **issues with manual mention addition** , but customer support quickly resolves problems when they arise.
- Users feel Mentionlytics has a **high pricing** structure, but find its usefulness justifies the cost.
- Users experience a **learning curve** , but support is helpful and features improve with upgrades.
- Users note the **limited customization** of dashboards, restricting tailored data visualizations for specific reporting needs.

#### What Are Recent G2 Reviews of Mentionlytics?

**["User Experience & Insights on Mentionlytics"](https://www.g2.com/survey_responses/mentionlytics-review-12677871)**

**Rating:** 5.0/5.0 stars

_— Mayerli A._

[Read full review](https://www.g2.com/survey_responses/mentionlytics-review-12677871)

**["Real-Time Mentions and Advanced Analytics for Strategic Communication"](https://www.g2.com/survey_responses/mentionlytics-review-12814635)**

**Rating:** 4.5/5.0 stars

_— Álvaro M._

[Read full review](https://www.g2.com/survey_responses/mentionlytics-review-12814635)

#### What Are G2 Users Discussing About Mentionlytics?

- [What is brand monitoring?](https://www.g2.com/discussions/what-is-brand-monitoring)
- [What is BrandMentions?](https://www.g2.com/discussions/mentionlytics-what-is-brandmentions)
- [How does Mentionlytics work?](https://www.g2.com/discussions/how-does-mentionlytics-work) - 1 comment
- [Is Mentionlytics free?](https://www.g2.com/discussions/is-mentionlytics-free) - 1 comment

### [Cloud Campaign](https://www.g2.com/products/cloud-campaign/reviews)

Cloud Campaign is the leading platform built specifically for agencies and SaaS businesses looking to scale their social media management offerings. As the highest rated product in its category, Cloud Campaign consistently ranks #1 in Usability and Ease of Implementation, enabling businesses to work more efficiently, increase customer spend, and improve retention—without adding headcount. The best-in-class, white-labeled platform streamlines every aspect of social media management, from AI-powered caption writing and bulk content management to automated approvals, seamless scheduling, and detailed analytics. Designed for efficiency, Cloud Campaign offers scalable pricing and exceptional US-based support. Thousands of businesses trust Cloud Campaign to simplify workflows, maximize profitability, and keep their customers engaged with our powerful, yet easy-to-use platform.

**Average Rating:** 4.9/5.0

**Total Reviews:** 164

#### How Do G2 Users Rate Cloud Campaign?

- **Has the product been a good partner in doing business?:** 9.9/10 (Category avg: 9.0/10)
- **Attribution:** 8.7/10 (Category avg: 7.9/10)
- **Scalability:** 9.6/10 (Category avg: 8.6/10)
- **Report Customizability:** 8.8/10 (Category avg: 8.1/10)

#### Who Is the Company Behind Cloud Campaign?

- **Seller:** [Cloud Campaign](https://www.g2.com/sellers/cloud-campaign)
- **Company Website:** cloudcampaign.com
- **Year Founded:** 2017
- **HQ Location:** Boulder, Colorado
- **Twitter:** @\_cloudcampaign  
411 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=27e37ab7f2943a933b41ee1d4f3a3516edc19b4512c155fb7fa9a09f0e406943&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F18064664%2F&secure%5Burl_type%5D=linkedin_company_website)  
38 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner, CEO
- **Top Industries:** Marketing and Advertising, Real Estate
- **Company Size:** 89% Small, 10% Medium

#### What Do G2 Reviewers Say About Cloud Campaign?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Cloud Campaign, simplifying post management and enhancing team organization.
- Users appreciate the **centralized management** of Cloud Campaign, enabling efficient oversight and consistency across multiple social media accounts.
- Users love how Cloud Campaign offers **time-saving capabilities** that simplify client management and streamline content approvals.
- Users rave about the **responsive and helpful customer service** at Cloud Campaign, enhancing their overall experience.
- Users value the **efficient content approval process** of Cloud Campaign, which enhances organization and saves time.

##### Cons

- Users experience **posting issues** with videos and content uploads, needing frequent reconnections and support assistance.
- Users report **linking issues** and intermittent problems with content and images that disrupt their experience on Cloud Campaign.
- Users experience **error issues** with content uploads and reporting integrations, affecting overall reliability and user satisfaction.
- Users experience occasional **software glitches** during updates, which can disrupt their usage and require support intervention.
- Users face **image issues** with Cloud Campaign, experiencing intermittent problems with uploads and library content functionality.

#### What Are Recent G2 Reviews of Cloud Campaign?

**["Agency-Friendly Social Media Management That Stays Simple and Efficient"](https://www.g2.com/survey_responses/cloud-campaign-review-12829320)**

**Rating:** 5.0/5.0 stars

_— Kelsie C._

[Read full review](https://www.g2.com/survey_responses/cloud-campaign-review-12829320)

**["Cloud Campaign Streamlines Social Media Scheduling and Team Collaboration"](https://www.g2.com/survey_responses/cloud-campaign-review-13104125)**

**Rating:** 5.0/5.0 stars

_— Jenny B._

[Read full review](https://www.g2.com/survey_responses/cloud-campaign-review-13104125)

#### What Are G2 Users Discussing About Cloud Campaign?

- [What is Cloud Campaign used for?](https://www.g2.com/discussions/what-is-cloud-campaign-used-for) - 1 comment

### [Facelift Cloud](https://www.g2.com/products/facelift-cloud/reviews)

With over 250 employees and 2,000 customers, facelift is the world's leading social media marketing technology provider. Facelift offers a multi-certified software solution that covers all relevant networks (Facebook, Instagram, TikTok, X(Twitter), etc.) and provides all components for social media marketing at an enterprise level. Facelift is ISO 27001 certified and offers maximum data security as it is fully hosted in Europe/Germany.

**Average Rating:** 4.4/5.0

**Total Reviews:** 40

#### How Do G2 Users Rate Facelift Cloud?

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.0/10)
- **Attribution:** 7.2/10 (Category avg: 7.9/10)
- **Scalability:** 8.6/10 (Category avg: 8.6/10)
- **Report Customizability:** 8.4/10 (Category avg: 8.1/10)

#### Who Is the Company Behind Facelift Cloud?

- **Seller:** [Facelift](https://www.g2.com/sellers/facelift)
- **Year Founded:** 2011
- **HQ Location:** Hamburg, Germany
- **Twitter:** @facelift  
35 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e2b9edba3007870257f55c2eba8a5c9e30fc6b5329a32fa0bad62173aeab35a2&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2714370%2F&secure%5Burl_type%5D=linkedin_company_website)  
148 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 51% Medium, 27% Large

#### What Are Recent G2 Reviews of Facelift Cloud?

**["Social Media Tool in the Cinema Environment"](https://www.g2.com/survey_responses/facelift-cloud-review-10950359)**

**Rating:** 4.5/5.0 stars

_— Verified User in Entertainment_

[Read full review](https://www.g2.com/survey_responses/facelift-cloud-review-10950359)

**["Facelift saves time and nerves!"](https://www.g2.com/survey_responses/facelift-cloud-review-10910489)**

**Rating:** 4.5/5.0 stars

_— Mariam A._

[Read full review](https://www.g2.com/survey_responses/facelift-cloud-review-10910489)

#### What Are G2 Users Discussing About Facelift Cloud?

- [What is Facelift Cloud used for?](https://www.g2.com/discussions/what-is-facelift-cloud-used-for)

### [Socialinsider](https://www.g2.com/products/socialinsider/reviews)

Socialinsider helps senior social media leaders benchmark competitors and spot content patterns, so strategy decisions are data-driven. How Socialinsider is different 1. Competitive insights in seconds, not weeks Add competitor profiles and instantly benchmark performance across platforms. Socialinsider aggregates non-owned social data so leaders can see how competitors’ profiles, posts, and engagement evolve over time — without screenshots or spreadsheets. Key capabilities - Competitor profile-level analytics - Cross-platform benchmarking dashboards - Post-level competitor analysis 2. Understand what content actually works in your industry Socialinsider goes beyond surface-level metrics to reveal content patterns and themes driving results across competitors. Leaders can see which formats, topics, and posting behaviors consistently perform — giving real strategic context, not just numbers. Key capabilities - Industry-wide content performance analysis - AI-generated content themes and patterns - Top-performing post discovery across competitors 3. Ask better questions with built-in AI insights Instead of digging through dashboards, just ask. Socialinsider AI works like a strategist in the room — surfacing what matters, flagging what's shifting, and giving you a straight answer without the report-building. Key capabilities - Conversational AI inside the analytics dashboard - Performance, competitor, and content insights on demand - Faster analysis without digging through reports 4. Bring Socialinsider data into the tools you already use With the Socialinsider MCP Connector, your analytics aren’t locked in a dashboard. Connect Socialinsider to AI tools like Claude or ChatGPT to get competitive insights, benchmarks, and content performance data wherever you already work — no tab-switching required. Key capabilities - MCP Connector for AI tool integration - Access Socialinsider data directly inside compatible AI assistants - Competitive and performance insights without leaving your workflow

**Average Rating:** 4.7/5.0

**Total Reviews:** 135

#### How Do G2 Users Rate Socialinsider?

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.0/10)
- **Attribution:** 8.0/10 (Category avg: 7.9/10)
- **Scalability:** 9.2/10 (Category avg: 8.6/10)
- **Report Customizability:** 8.6/10 (Category avg: 8.1/10)

#### Who Is the Company Behind Socialinsider?

- **Seller:** [Socialinsider](https://www.g2.com/sellers/socialinsider)
- **Year Founded:** 2017
- **HQ Location:** Bucharest, Romania
- **Twitter:** @socialinsiderio  
1,624 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e9d558b762c61835dfc6bd65ad8ef0608f3e3536e2ad0bd8efeab11e2702097d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F18014605%2F&secure%5Burl_type%5D=linkedin_company_website)  
16 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 70% Small, 20% Medium

#### What Do G2 Reviewers Say About Socialinsider?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Socialinsider's **ease of use** exceptional, thanks to its user-friendly interface and helpful support team.
- Users find the **helpful customer support** of Socialinsider outstanding, enhancing their overall experience and satisfaction.
- Users value the **detailed analytics** of Socialinsider, simplifying performance evaluation and competitive benchmarking.
- Users value the **accurate audience analysis** of Socialinsider, enhancing their competitive strategy with insightful statistics.
- Users find the **easy setup** of Socialinsider intuitive, enhancing their overall experience and analysis capabilities.

##### Cons

- Users note the **limited analytics** of Socialinsider, wishing for deeper insights and improved reporting features.
- Users experience **credit system confusion** due to delayed credit release for deleted accounts, hindering their analytical flexibility.
- Users find the **pricing a bit high** , especially for smaller businesses looking for affordable options.
- Users find the **insufficient insights** troubling, particularly regarding mismatched video views for IG reels.
- Users find the **learning curve challenging** initially but adapt over time to Socialinsider's features.

#### What Are Recent G2 Reviews of Socialinsider?

**["Socialinsider Delivers: Great Features, Easy-to-Use, and Stellar Customer Support"](https://www.g2.com/survey_responses/socialinsider-review-7686358)**

**Rating:** 5.0/5.0 stars

_— Christina W._

[Read full review](https://www.g2.com/survey_responses/socialinsider-review-7686358)

**["Intuitive Design, Valuable Insights, and Stellar Support"](https://www.g2.com/survey_responses/socialinsider-review-13192250)**

**Rating:** 5.0/5.0 stars

_— Huifang (Charlie) L._

[Read full review](https://www.g2.com/survey_responses/socialinsider-review-13192250)

#### What Are G2 Users Discussing About Socialinsider?

- [What does Socialinsider do?](https://www.g2.com/discussions/what-does-socialinsider-do) - 1 upvote
- [What is social media analytics?](https://www.g2.com/discussions/socialinsider-what-is-social-media-analytics) - 1 comment
- [Is social insider free?](https://www.g2.com/discussions/is-social-insider-free) - 1 comment
- [What is Socialinsider?](https://www.g2.com/discussions/what-is-socialinsider)

### [Statusbrew](https://www.g2.com/products/statusbrew-inc/reviews)

Statusbrew offers 1:1 feature parity with the big leaders at a fair price in the social media management space. It enables growing agencies and businesses to plan and schedule content, collaborate with teams, manage community, and run advanced reporting from one place. You can use labels to categorize content and generate reports that show what’s working and what needs attention. Approval workflows and publishing rules help internal and external teams to review and give feedback quickly. From a unified inbox, handle all types of engagements including DMs, comments (paid and organic), reviews, and more, across major social platforms. With auto comment moderation and team inboxes, stay focused on conversations that matter. Social listening tracks sentiment, trends, and competitor activity across social media and the web so you can act before a crisis unfolds. Choose from 20+ ready-made templates, including paid vs. organic reports, or build your own using a widget builder and 250+ KPIs for deeper, customized insights. Statusbrew (B2B version) has scaled since 2019 with a global team 30+ across 5 time zones, delivering 22×6 support through email, live chat, and Zoom calls.

**Average Rating:** 4.8/5.0

**Total Reviews:** 246

#### How Do G2 Users Rate Statusbrew?

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.0/10)
- **Attribution:** 9.4/10 (Category avg: 7.9/10)
- **Scalability:** 9.6/10 (Category avg: 8.6/10)
- **Report Customizability:** 9.5/10 (Category avg: 8.1/10)

#### Who Is the Company Behind Statusbrew?

- **Seller:** [Statusbrew Inc.](https://www.g2.com/sellers/statusbrew-inc)
- **Year Founded:** 2011
- **HQ Location:** Wilmington, Delaware
- **Twitter:** @statusbrew  
1,902,080 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f29f1807c7cc2e1e0f34a0929e6286f0149e5ad04555fb43d821152055b24f15&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F7580088%2F&secure%5Burl_type%5D=linkedin_company_website)  
29 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Digital Marketing Manager, Digital Marketing Specialist
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 77% Small, 21% Medium

#### What Do G2 Reviewers Say About Statusbrew?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **centralized management** in Statusbrew, enabling easy customization of reports for clear client communication.
- Users appreciate the **seamless post scheduling** of Statusbrew, making social media management effortless and efficient.
- Users praise the **ease of use** of Statusbrew, appreciating its intuitive dashboard and seamless scheduling features.
- Users appreciate the **seamless scheduling features** of Statusbrew, enhancing organization and efficiency in managing multiple clients.
- Users find the **team collaboration features** of Statusbrew useful for analyzing content performance across profiles and campaigns.

##### Cons

- Users find the **learning curve steep** , especially when trying to merge conversations across platforms effectively.
- Users find that the **dashboard can be overwhelming** , needing better onboarding and more accessible analytics for effective use.
- Users face a **learning complexity** with Statusbrew, requiring time to master advanced reporting and automation features.
- Users find Statusbrew's **limited features** inconvenient, particularly for adding trending audio to scheduled Instagram Stories.
- Users find some **missing features** in Statusbrew, particularly detailed reports that would enhance their experience.

#### What Are Recent G2 Reviews of Statusbrew?

**["Review by multilingual social team"](https://www.g2.com/survey_responses/statusbrew-review-11273508)**

**Rating:** 4.5/5.0 stars

_— Verified User in Computer Software_

[Read full review](https://www.g2.com/survey_responses/statusbrew-review-11273508)

**["User Friendly SMM tool!"](https://www.g2.com/survey_responses/statusbrew-review-10812762)**

**Rating:** 5.0/5.0 stars

_— Harsh M._

[Read full review](https://www.g2.com/survey_responses/statusbrew-review-10812762)

### [Talkwalker by Hootsuite](https://www.g2.com/products/talkwalker-by-hootsuite/reviews)

Most organizations still learn what's happening on social media and across the web after the moment has already passed — piecing together reports, spreadsheets, and dashboards to catch up with conversations that shifted hours or days earlier. Lumen by Talkwalker is a social listening and intelligence platform that helps brands monitor, analyze, and act on real-time conversations across social media, news, blogs, forums, podcasts, reviews, and AI answers before the window of opportunity closes. Lumen is part of Hootsuite Social OS, the AI-first operating system for everything social — giving teams a direct line between what's being said about their brand and the tools they use to act on it. Lumen is a strong fit for research, insights, communications, marketing, and brand teams that need to understand their audience, track sentiment, benchmark competitors, and detect and understand emerging trends and risks across a broad universe of digital sources — not just their own social channels. Lumen key features: Easy as chat: Ask questions in plain language and get cited answers grounded in live listening data, right in Lumen or in your team’s AI tool of choice via MCP connectors. Real-time monitoring: Track brand, product, and competitor mentions across more than 150 million online sources and 187 languages, including untagged mentions where a brand isn't directly named. AI visibility: Understand how leading AI assistants like Claude and ChatGPT describe your brand, competitors, and category, and identify opportunities to improve your visibility, positioning, and presence in AI-powered search. Trend and risk detection: Get alerts on data spikes, forecast future performance, and investigate the story behind sudden shifts in conversation. Visual and audio recognition: Detect logos, products, and brand elements in images, video, and spoken audio, not just text captions. Sentiment analysis: Understand what’s driving positive or negative conversation, including sarcasm and code-switching that general-purpose tools miss, and automatically categorize conversations by intent. Customizable reporting: Build centralized dashboards and automated reports so teams across regions and skill levels can turn listening data into confident decisions. With data from Lumen flowing into Hootsuite Social OS, listening insights don’t stop at the dashboard. Teams can turn a detected trend into scheduled content, route related customer conversations and mentions into a single inbox, and activate employees as brand advocates — all from the same connected system that surfaces the signal. Learn more at www.talkwalker.com

**Average Rating:** 4.3/5.0

**Total Reviews:** 126

#### How Do G2 Users Rate Talkwalker by Hootsuite?

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.0/10)
- **Attribution:** 7.3/10 (Category avg: 7.9/10)
- **Scalability:** 8.6/10 (Category avg: 8.6/10)
- **Report Customizability:** 8.2/10 (Category avg: 8.1/10)

#### Who Is the Company Behind Talkwalker by Hootsuite?

- **Seller:** [Hootsuite](https://www.g2.com/sellers/hootsuite)
- **Year Founded:** 2008
- **HQ Location:** Vancouver, BC
- **Twitter:** @hootsuite  
6,164,377 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=844e1522d924ef48e790e3d67ae487375cc04fd64926faa594be65089c9cc7f4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F288540%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,764 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Public Relations and Communications, Marketing and Advertising
- **Company Size:** 39% Small, 34% Medium

#### What Do G2 Reviewers Say About Talkwalker by Hootsuite?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **fantastic customer support** of Talkwalker, highlighting their engagement and valuable insights during onboarding.
- Users appreciate the **valuable insights** from Talkwalker, finding the data engaging and beneficial for understanding digital conversations.
- Users appreciate the **high customization** of Talkwalker by Hootsuite, enhancing their experience with tailored features.
- Users benefit from the **extensive feature quantity** offered by Talkwalker, enhancing customization and channel coverage.
- Users value the **customizable filtering options** in Talkwalker, enhancing their ability to analyze data effectively.

##### Cons

- Users experience **platform limitations** such as data caps and editing queries separately from graph views, hindering flexibility.
- Users face a **steep learning curve** with Talkwalker, making initial setup and management challenging.
- Users face a **steep learning curve** with Talkwalker, making setup and management challenging initially.
- Users face **data inaccuracy** issues, leading to frustrations with platform coverage and data limitations.
- Users find the **difficult setup** of Talkwalker challenging, requiring time to navigate and learn effectively.

#### What Are Recent G2 Reviews of Talkwalker by Hootsuite?

**["Easy to Use with Powerful Cluster Analysis"](https://www.g2.com/survey_responses/talkwalker-by-hootsuite-review-12629299)**

**Rating:** 4.5/5.0 stars

_— Amber N._

[Read full review](https://www.g2.com/survey_responses/talkwalker-by-hootsuite-review-12629299)

**["Powerful insights that go beyond traditional listening tools"](https://www.g2.com/survey_responses/talkwalker-by-hootsuite-review-11644632)**

**Rating:** 4.0/5.0 stars

_— Jennifer D._

[Read full review](https://www.g2.com/survey_responses/talkwalker-by-hootsuite-review-11644632)

#### What Are G2 Users Discussing About Talkwalker by Hootsuite?

- [What is Talkwalker used for?](https://www.g2.com/discussions/talkwalker-what-is-talkwalker-used-for) - 1 comment
- [How do I use Talkwalker alerts?](https://www.g2.com/discussions/how-do-i-use-talkwalker-alerts)
- [How do you make a Talkwalker account?](https://www.g2.com/discussions/how-do-you-make-a-talkwalker-account)
- [How much does Talkwalker cost?](https://www.g2.com/discussions/how-much-does-talkwalker-cost)
- [What is Talkwalker used for?](https://www.g2.com/discussions/what-is-talkwalker-used-for)

### [Reportei](https://www.g2.com/products/reportei/reviews)

Reportei is a cloud-based platform built for marketing teams and agencies to centralize data, automate reporting, and deliver clear, professional insights. Connect tools like Google Ads, Meta Ads, Google Analytics, and HubSpot to transform scattered data into organized, easy-to-read dashboards — all in one place. Create reports in minutes using ready-to-use templates, automate your workflow, and present results your clients will actually understand.

**Average Rating:** 4.6/5.0

**Total Reviews:** 49

#### How Do G2 Users Rate Reportei?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.0/10)
- **Attribution:** 7.8/10 (Category avg: 7.9/10)
- **Scalability:** 9.2/10 (Category avg: 8.6/10)
- **Report Customizability:** 7.9/10 (Category avg: 8.1/10)

#### Who Is the Company Behind Reportei?

- **Seller:** [Reportei](https://www.g2.com/sellers/reportei)
- **Year Founded:** 2015
- **HQ Location:** Juiz de Fora, Minas Gerais
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=097b7da8bb7b83346b707a727450bf846f8f3bc79f2b84ebc96c196157be5ecd&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Freportei%2F&secure%5Burl_type%5D=linkedin_company_website)  
28 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 90% Small, 10% Medium

#### What Are Recent G2 Reviews of Reportei?

**["Best experience to gain time and show results"](https://www.g2.com/survey_responses/reportei-review-9024805)**

**Rating:** 4.5/5.0 stars

_— Tomas R._

[Read full review](https://www.g2.com/survey_responses/reportei-review-9024805)

**["Easy Setup and Unified Multi-Platform Data Tracking"](https://www.g2.com/survey_responses/reportei-review-12485882)**

**Rating:** 5.0/5.0 stars

_— Brittany R._

[Read full review](https://www.g2.com/survey_responses/reportei-review-12485882)

#### What Are G2 Users Discussing About Reportei?

- [What is Reportei used for?](https://www.g2.com/discussions/what-is-reportei-used-for) - 2 comments

### [Agorapulse](https://www.g2.com/products/agorapulse/reviews)

Stay organized, save time, and easily manage your social media with Agorapulse’s inbox, publishing, reporting, monitoring, and team collaboration tools. Agorapulse supports Facebook, Twitter, Instagram, Pinterest, LinkedIn, TikTok, and YouTube. Here are six features that customers love most about Agorapulse: 1. Unified social inbox: Easily manage all your social media messages, comments, and reviews in one place. 2. Intuitive publishing: Plan, collaborate, and schedule content seamlessly across all your social channels. 3. Insightful analytics: Receive beautiful, actionable reports in PDF and CSV formats that show what's working — and what isn’t. 4. Social listening: Discover trends and insights about your brand — and your competitors. 5. Award-winning support: Benefit from fast, friendly assistance with industry-leading response times. 6. Exclusive Social Media ROI tool: Prove the value of your social media strategy by tracking top-performing platforms, content, and even team members. Agorapulse also offers free tools for social media managers, including Facebook Ads Report and Social Trends.

**Average Rating:** 4.5/5.0

**Total Reviews:** 945

#### How Do G2 Users Rate Agorapulse?

- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 9.0/10)
- **Attribution:** 8.0/10 (Category avg: 7.9/10)
- **Scalability:** 8.9/10 (Category avg: 8.6/10)
- **Report Customizability:** 8.1/10 (Category avg: 8.1/10)

#### Who Is the Company Behind Agorapulse?

- **Seller:** [Agorapulse](https://www.g2.com/sellers/agorapulse)
- **Year Founded:** 2010
- **HQ Location:** Paris
- **Twitter:** @AgoraPulse  
13,032 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=2645713f75fbb63a10b582fe1e5cba28758def8ae9007e644c7fbfa337e875d9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2679402%2F&secure%5Burl_type%5D=linkedin_company_website)  
194 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Social Media Manager, Owner
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 70% Small, 21% Medium

#### What Do G2 Reviewers Say About Agorapulse?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Agorapulse's **ease of use** exceptional, streamlining social media management and integration into workflows effortlessly.
- Users highlight the **centralized management** of Agorapulse, streamlining social media tasks and enhancing workflow efficiency.
- Users praise Agorapulse for its **highly responsive support** that significantly enhances the overall experience and satisfaction.
- Users appreciate the **easy post scheduling** feature of Agorapulse, significantly enhancing their social media management efficiency.
- Users appreciate the **intuitive interface** of Agorapulse, making social media management easy for all skill levels.

##### Cons

- Users find Agorapulse **expensive** , especially when needing to add multiple profiles or access locked features.
- Users find Agorapulse's **high pricing** can limit access to features and increase costs for additional profiles.
- Users highlight the need for **improvement in mobile experience** and report ongoing issues with billing and reporting bugs.
- Users find the **difficult reporting** in Agorapulse lacking customization and comprehensiveness, impacting their overall experience.
- Users express frustration with **limited customization** options in Agorapulse, impacting workflow and report accessibility across teams.

#### What Are Recent G2 Reviews of Agorapulse?

**["Time-Saving Social Media Tool with Superb Usability"](https://www.g2.com/survey_responses/agorapulse-review-4616352)**

**Rating:** 5.0/5.0 stars

_— Todd P._

[Read full review](https://www.g2.com/survey_responses/agorapulse-review-4616352)

**["Keeping all your social media organized without the usual chaos"](https://www.g2.com/survey_responses/agorapulse-review-13040812)**

**Rating:** 5.0/5.0 stars

_— Alamgir H._

[Read full review](https://www.g2.com/survey_responses/agorapulse-review-13040812)

#### What Are G2 Users Discussing About Agorapulse?

- [What is Agorapulse used for?](https://www.g2.com/discussions/what-is-agorapulse-used-for) - 1 comment
- [How many accounts can you have on Hootsuite?](https://www.g2.com/discussions/agorapulse-how-many-accounts-can-you-have-on-hootsuite)
- [What are the features of Hootsuite?](https://www.g2.com/discussions/agorapulse-what-are-the-features-of-hootsuite)
- [How much does Agorapulse cost?](https://www.g2.com/discussions/how-much-does-agorapulse-cost)
- [Is Agorapulse free?](https://www.g2.com/discussions/is-agorapulse-free) - 3 comments

### [Twitter Analytics](https://www.g2.com/products/twitter-analytics/reviews)

Measure and boost your impact on Twitter.

**Average Rating:** 4.1/5.0

**Total Reviews:** 214

#### How Do G2 Users Rate Twitter Analytics?

- **Has the product been a good partner in doing business?:** 7.7/10 (Category avg: 9.0/10)
- **Attribution:** 7.2/10 (Category avg: 7.9/10)
- **Scalability:** 7.5/10 (Category avg: 8.6/10)
- **Report Customizability:** 6.5/10 (Category avg: 8.1/10)

#### Who Is the Company Behind Twitter Analytics?

- **Seller:** [Twitter](https://www.g2.com/sellers/twitter)
- **Year Founded:** 2006
- **HQ Location:** San Francisco, CA
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=54450df0dc459b6e6f5c47c95721cb3d22a02f872e16efc252a6e03a3f152b6b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F96622%2F&secure%5Burl_type%5D=linkedin_company_website)  
991 employees on LinkedIn®
- **Ownership:** NYSE: TWTR
- **Total Revenue (USD mm):** $3,716

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Higher Education
- **Company Size:** 63% Small, 26% Medium

#### What Do G2 Reviewers Say About Twitter Analytics?

_AI-generated summary from verified user reviews_

##### Pros

- Users enjoy the **industry-leading tools** of Twitter Analytics, providing valuable insights into interactions and performance.
- Users appreciate the **ease of use** of Twitter Analytics, enjoying its clear insights and user-friendly interface.
- Users appreciate the **top-tier analytics tools** of Twitter Analytics, enhancing their understanding of interactions and performance.

##### Cons

- Users are frustrated with **limited analytics** access due to paywall restrictions, hindering their ability to track performance effectively.
- Users are frustrated by the **limited audience reach** of Twitter Analytics, feeling their insights are now nearly useless.

#### What Are Recent G2 Reviews of Twitter Analytics?

**["The best tool for a social network to analyze real-time metrics"](https://www.g2.com/survey_responses/twitter-analytics-review-9064212)**

**Rating:** 4.0/5.0 stars

_— Jhony R._

[Read full review](https://www.g2.com/survey_responses/twitter-analytics-review-9064212)

**["Twitter Analytics is short, sweet, and direct"](https://www.g2.com/survey_responses/twitter-analytics-review-8975839)**

**Rating:** 4.5/5.0 stars

_— Sara Y._

[Read full review](https://www.g2.com/survey_responses/twitter-analytics-review-8975839)

#### What Are G2 Users Discussing About Twitter Analytics?

- [What is Twitter Analytics used for?](https://www.g2.com/discussions/what-is-twitter-analytics-used-for)

### [Tagshop.ai](https://www.g2.com/products/tagshop-ai/reviews)

Tagshop AI is a powerful AI UGC video ad generator designed to help brands create high-converting video ads using realistic AI avatars. Instead of relying on traditional shoots, actors, or complex editing workflows, marketers can simply provide a product URL or a short script, and Tagshop AI instantly transforms it into a polished, ready-to-launch UGC-style video ad. Built specifically for performance-driven campaigns, this AI UGC video ad generator creates content that aligns with what actually works on platforms like Instagram, TikTok, Facebook, and YouTube. From attention-grabbing hooks to natural-looking delivery and clear messaging, every video is optimized to feel authentic and drive engagement. What makes Tagshop AI stand out as an AI UGC video ad generator is its ability to produce multiple ad variations at scale. This allows businesses to test different creatives, angles, and messaging quickly without increasing production costs. As a result, teams can move faster, optimize campaigns in real time, and consistently improve ad performance with data-backed creative testing.

**Average Rating:** 4.9/5.0

**Total Reviews:** 145

#### How Do G2 Users Rate Tagshop.ai?

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.0/10)
- **Attribution:** 10.0/10 (Category avg: 7.9/10)
- **Scalability:** 10.0/10 (Category avg: 8.6/10)
- **Report Customizability:** 9.4/10 (Category avg: 8.1/10)

#### Who Is the Company Behind Tagshop.ai?

- **Seller:** [Tagshop](https://www.g2.com/sellers/tagshop)
- **Year Founded:** 2025
- **HQ Location:** Covina, US
- **Twitter:** @tagshopai
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a7673da1aeba9f4afcd41fab73dc0ccfd7628ea97914160d63bdec5f07ddae85&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F83528429&secure%5Burl_type%5D=linkedin_company_website)  
18 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Founder
- **Top Industries:** Computer Software, Marketing and Advertising
- **Company Size:** 60% Small, 34% Medium

#### What Do G2 Reviewers Say About Tagshop.ai?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Tagshop.ai extremely easy to use, highlighted by its **intuitive interface and seamless integrations**.
- Users commend Tagshop.ai for its **efficient UGC management** , enhancing engagement and boosting conversions effortlessly.
- Users appreciate the **easy-to-use interface** of Tagshop.ai, enabling effortless navigation for teams with varied skill levels.
- Users appreciate the **efficiency of AI-generated video ads** that save time and streamline content creation effectively.
- Users value the **innovative Digital Twin feature** of Tagshop.ai, significantly accelerating product marketing and content creation.

##### Cons

- Users express the need for **missing features** , including additional platform support and improved script recommendations.
- Users feel the **AI-generated scripts and avatars require significant improvement** to enhance customization and realism.
- Users experience **slow performance** with rendering and load times, which hampers their overall experience with Tagshop.ai.
- Users note that some **AI-generated scripts and avatars** require improvements in realism and customization flexibility.
- Users note a **lack of features** , requesting broader platform compatibility and enhanced customization options for big brands.

#### What Are Recent G2 Reviews of Tagshop.ai?

**["The output and video quality by Tagshop AI is amazing. Clean output every time"](https://www.g2.com/survey_responses/tagshop-ai-review-13036111)**

**Rating:** 5.0/5.0 stars

_— Afruz F._

[Read full review](https://www.g2.com/survey_responses/tagshop-ai-review-13036111)

**["A single person can create product videos under 5 minutes for our Meta Ad campaign."](https://www.g2.com/survey_responses/tagshop-ai-review-13205560)**

**Rating:** 5.0/5.0 stars

_— Cristian P._

[Read full review](https://www.g2.com/survey_responses/tagshop-ai-review-13205560)

#### What Are G2 Users Discussing About Tagshop.ai?

- [What is Taggshop used for?](https://www.g2.com/discussions/what-is-taggshop-used-for) - 2 comments

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Similar Categories

- [Influencer Marketing Platforms](/categories/influencer-marketing-platforms)
- [Other Social Media](/categories/other-social-media)

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- [Social Media Suites](/categories/social-media-suites)

[Browse Social Media Analytics Themes](/categories/social-media-analytics/themes)

 ![Yukta Rustagi](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yukta Rustagi")
YR

Researched and written by [Yukta Rustagi](https://research.g2.com/insights/author/yukta-rustagi)

Updated October 3, 2024

Social media analytics software provides functionality for gathering and reporting on data related to social media accounts. Social media analytics products are used by social media, marketing, and communications teams that use social analytics tools to identify successful practices, target demographics, and analyze real-time consumer practices. Data scientists and researchers may also utilize social media analytics tools to gather information about regions, practices, and tendencies. Social media analytics tools allow businesses to gain a greater understanding of customer desires and responsiveness. The products aim to grow businesses by measuring the effectiveness of social media campaigns. With increased awareness of customer sentiment and business practices, teams can strategize to create more effective campaigns while improving customer satisfaction and brand awareness. Social analytics products often provide information that benefits [social media monitoring software](https://www.g2.com/categories/social-media-monitoring). Monitoring functionality can also be found within [social media management software](https://www.g2.com/categories/social-media-mgmt) as a feature or [social media suites](https://www.g2.com/categories/social-media-suites) as either a feature or standalone product.

To qualify for inclusion in the Social Media Analytics category, a product must be able to:

- Create business goals that can be measured with data indicators
- Provide tracking and sharing data
- Evaluate audience size, engagement, and demographics
- Aggregate social media statistics
- Compare data from individual campaigns, posts, or pages

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